Peugeot (UK: /'pɜːʒəʊ/; US: /puːˈʒoʊ/; French: [pøʒo])
is a French automotive manufacturer, part of Groupe PSA.
The family business that preceded the current
Peugeot company was
founded in 1810, and manufactured coffee mills and bicycles. On 20
November 1858, Émile
Peugeot applied for the lion trademark. Armand
Peugeot built the company's first car, an unreliable steam tricycle,
in collaboration with
Léon Serpollet in 1889; this was followed in
1890 by an internal combustion car with a Panhard-Daimler engine.
Due to family discord,
Armand Peugeot founded the Société des
Automobiles Peugeot, in 1896.
Peugeot company and family are originally from Sochaux, France.
Peugeot retains a large manufacturing plant and
Peugeot museum there.
In February 2014, the shareholders agreed to a recapitalisation plan,
Dongfeng Motors and the French government each bought a 14%
stake in the company.
Peugeot has received many international awards for its vehicles,
European Car of the Year awards. In 2013 and 2014,
Peugeot ranked the second lowest for average CO2 emissions among
generalist brands in Europe, the
Renault car maker group being ranked
first, with 114.9g CO2/km.
Peugeot is known as a very reliable
brand, citing how its 1950s and 1960s models are still running in
Africa and Cuba in the 2010s, where
Peugeot is called "the lion".
Peugeot has been involved successfully in motor sport for more than a
Peugeot Sport won the
World Rally Championship
World Rally Championship five times
(1985, 1986, 2000, 2001, 2002), the
Dakar Rally seven times (1987,
1988, 1989, 1990, 2016, 2017, 2018), the
24 Hours of Le Mans
24 Hours of Le Mans three
times (1992, 1993, 2009), the World Endurance Championship twice
(1992, 1993), the
Intercontinental Le Mans Cup twice (2010, 2011)
surpassing Toyota and
Audi and the Intercontinental Rally Challenge
Championship three times. During the last year,
Peugeot Sport has
surpassed the record set in the ascent to
Pikes Peak with the Peugeot
208 T16 driven by Sébastien Loeb.
1.1 Early history
1.2 Interwar years
1.3 After World War II
1.4 Takeover of
1.5 1980s and 1990s
1.6 2000s to present
3 Current models
3.1 GTI models
4.1.1 European Car of the Year
4.1.2 Semperit Irish Car of the Year award
4.1.3 Car of the Year award in Italy
4.1.4 Car of the Year award in Spain
4.4 Electric and hybrid vehicles
5.3 Touring car racing
Sports car racing
5.5 Pike's Peak Hillclimb
5.6 Formula One
6 Concept cars
8 See also
10 External links
Peugeot family of Valentigney, Montbéliard, Franche-Comté,
France, began in the manufacturing business in the 19th century. In
1842, they added production of coffee, pepper, and salt grinders.
The company's entry into the vehicle market was by means of crinoline
dresses, which used steel rods, leading to umbrella frames, saw
blades, chisels, wire wheels, and bicycles. Armand Peugeot
introduced his "Le Grand Bi" penny-farthing in 1882, along with a
range of other bicycles. The car company and bike company parted ways
in 1926 but
Peugeot bicycles continued to be built until very
Armand Peugeot became interested in the automobile early on and, after
Gottlieb Daimler and others, was convinced of its
viability. The first
Peugeot automobile, a three-wheeled,
steam-powered car designed by Léon Serpollet, was produced in 1889;
only four examples were made.
Steam power was heavy and bulky and
required lengthy warmup times. In 1890, after meeting Daimler and
Émile Levassor, steam was abandoned in favour of a four-wheeled car
with a petrol-fuelled internal combustion engine built by Panhard
under Daimler licence. The car was more sophisticated than many of its
contemporaries, with a three-point suspension and a sliding-gear
transmission. An example was sold to the young Alberto
Santos-Dumont, who exported it to Brazil.
More cars followed, 29 being built in 1892, 40 in 1894, 72 in 1895,
156 in 1898, and 300 in 1899. These early models were given "type"
Peugeot became the first manufacturer to fit rubber tyres
(solid, rather than pneumatic) to a petrol-powered car.[citation
Peugeot was an early pioneer in motor racing, with Albert Lemaître
winning the world's first motor race, the Paris–Rouen, in a
3 hp Peugeot. Five Peugeots qualified for the main event, and all
finished. Lemaître finished 3 min 30 sec behind the Comte de Dion
whose steam-powered car was ineligible for the official
competition. Three Peugeots were entered in the
Paris–Bordeaux–Paris, where they were beaten by Panhard's car
(despite an average speed of 20.8 km/h (12.9 mph) and
taking the 31,500 franc prize. This also marked the debut of
Michelin pneumatic tyres in racing, also on a Peugeot; they proved
insufficiently durable. Nevertheless, the vehicles were still very
much horseless carriages in appearance and were steered by a tiller.
In 1896, the first
Peugeot engines were built; no longer were they
reliant on Daimler. Designed by Rigoulot, the first engine was an
8 hp (6.0 kW) horizontal twin fitted to the back of the Type
15. It also served as the basis of a nearly exact copy produced by
Rochet-Schneider. Further improvements followed: the engine moved
to the front on the Type 48 and was soon under a bonnet at the front
of the car, instead of hidden underneath; the steering wheel was
adopted on the Type 36; and they began to look more like the modern
Also in 1896,
Armand Peugeot broke away from Les Fils de Peugeot
Frères to form his own company,
Société Anonyme des Automobiles
Peugeot, building a new factory at Audincourt to focus entirely on
cars. In 1899, sales hit 300; total car sales for all of France
that year were 1,200. The same year, Lemaître won the
Nice-Castellane-Nice Rally in a special 5,850 cc
(357 cu in) 20 hp (14.9 kW) racer.
At the 1901
Peugeot debuted a tiny shaft-driven
652 cc (40 cu in) 5 hp (3.7 kW) one-cylinder,
dubbed "Bébé" ("baby"), and shed its conservative image, becoming a
style leader. After placing 19th in the 1902 Paris-Vienna Rally
with a 50 hp (37.3 kW) 11,322 cc (691 cu in)
racer, and failing to finish with two similar cars,
Peugeot added motorcycles to its range in 1903, and they have been
built under the
Peugeot name ever since. By 1903,
half of the cars built in France, and they offered the 5 hp
(4 kW) Bébé, a 6.5 hp (4.8 kW) four-seater, and an
8 hp (6.0 kW) and 12 hp (8.9 kW) resembling
contemporary Mercedes models.
The 1907 salon showed Peugeot's first six-cylinder, and marked Tony
Huber joining as engine builder. By 1910, Peugeot's product line
included a 1,149 cc (70 cu in) two-cylinder and six
four-cylinders, of between two and six liters. In addition, a new
factory opened the same year at Sochaux, which became the main plant
A more famous name, Ettore Bugatti, designed the new 850 cc
(52 cu in) four-cylinder Bébé of 1912. The same year,
Peugeot returned to racing with a team of three driver-engineers (a
breed typical of the pioneer period, exemplified by
Enzo Ferrari among
Jules Goux (graduate of Arts et Metiers, Paris), Paolo
Zuccarelli (formerly of Hispano-Suiza), and Georges Boillot
(collectively called Les Charlatans), with 26-year-old Swiss engineer
Ernest Henry to make their ideas reality. The company decided
voiturette (light car) racing was not enough, and chose to try grandes
épreuves (grand touring). They did so with an engineering tour de
force: a dual overhead camshaft (DOHC) 7.6-liter four-cylinder
(110x200 mm) with four valves per cylinder. It proved faster than
other cars of its time, and Boillot won the 1912
French Grand Prix
French Grand Prix at
an average of 68.45 mph (110.2 km/h), despite losing third
gear and taking a 20-minute pit stop. In May 1913, Goux took one
to Indianapolis, and won at an average of 75.92 mph
(122.2 km/h), recording straightaway speeds of 93.5 mph
(150.5 km/h). making
Peugeot the first non-American-based
auto company to win at the Indianapolis Motor Speedway. In 1914,
Boillot's 3-liter L5 set a new Indy lap record of 99.5 mph
(160.1 km/h), and Duray placed second (beaten by ex-
René Thomas in a 6,235 cc (380 cu in) Delage).
Another (driven by Boillot's brother, André) placed in 1915; similar
models won in 1916 (Dario Resta) and 1919 (Howdy Wilcox).
For the 1913 French Grand Prix, an improved L5 (with 5,655 cc
(345 cu in) engine) was produced with a pioneering
ballbearing crankshaft, gear-driven camshafts, and dry sump
lubrication, all of which soon became standard on racing cars;
Zuccarelli was killed during testing on public roads, but Boillot
easily won the event, making him (and Peugeot) the race's first double
winner. For the 1914 French GP,
Peugeot was overmatched by
Mercedes, and despite a new innovation, four-wheel brakes (against the
Mercedes' rear-only), Georges proved unable to match them and the car
broke down. (Surprisingly, a 1914 model turned a 103 mph
(165.8 km/h) lap in practice at Indy in 1949, yet it failed to
Peugeot was more fortunate in 1915, winning at the
French GP and Vanderbilt Cup.
During the First World War,
Peugeot turned largely to arms production,
becoming a major manufacturer of arms and military vehicles, from
armoured cars and bicycles to shells.
Albert Lemaître (pictured on left) was classified
1st in his
Peugeot 3 hp. Bicycle manufacturer Adolphe
Clément-Bayard was the front passenger.
Peugeot 6HP Vis-à-vis 1898
Peugeot Type 19, 1899
Peugeot Type 125
Peugeot Type 125 a midrange car produced in 1910
Peugeot, model Phaeton 139A, 1913
After the war, car production resumed in earnest. Racing continued as
well, with Boillot entering the 1919
Targa Florio in a 2.5-liter
(150-in3) car designed for an event pre-empted by World War I; the car
had 200,000 km (120,000 mi) on it, yet Boillot won with an
impressive drive (the best of his career) Peugeots in his hands
were third in the 1925 Targa, first in the 1922 and 1925 Coppa
Florios, first in the 1923 and 1925 Touring Car Grands Prix, and first
at the 1926 Spa 24 Hours.
Peugeot introduced a
five-valve-per-cylinder, triple-overhead-cam engine for the Grand
Prix, conceived by Marcel Gremillon (who had criticised the early
DOHC), but the engine was a failure.
The same year,
Peugeot debuted 10 hp (7.5 kW) and 14 hp
(10.4 kW) fours, the larger based on the Type 153, and a 6-liter
25 hp (19 kW) sleeve valve six, as well as a new cyclecar,
During the 1920s,
Peugeot expanded, in 1926 splitting the cycle (pedal
and motor) business off to form Cycles Peugeot, the consistently
profitable cycle division seeking to free itself from the rather more
cyclical auto business, and taking over the defunct
Bellanger and De
Dion companies in 1927. In 1928, the Type 183 was introduced.
Sochaux production (units):
Soon after the timely introduction of the
Peugeot 201, the Great
Depression hit all the French auto-makers:
Peugeot sales slumped, but
the company survived.
New for 1929 was the
Peugeot 201, the cheapest car on the French
market, and the first to use the later
Peugeot trademark (and
registered as such)—three digits with a central zero. The 201 would
get independent front suspension in 1931, Soon afterwards, the
Peugeot sales decreased, but the company survived. The
Peugeot system of using three digit names with a central 0 was
introduced in 1929. The first digit has always signified the car's
size and the final digit has indicated the generation of vehicle.
In 1933, attempting a revival of fortune, the company unveiled a new,
aerodynamically styled range. In 1934,
Peugeot introduced the 402 BL
Éclipse Décapotable, the first convertible with a retractable
hardtop — an idea followed later by the Ford
Skyliner in the 1950s and revived in the modern era by the Mitsubishi
3000GT Spyder in 1995. More recently, many manufacturers have offered
retractable hardtops, including
Peugeot itself with the 206-cc.
Three models of the 1930s were the
Peugeot 302, and
Peugeot 402. These cars had curvaceous designs, with headlights behind
sloping grille bars, evidently inspired by the Chrysler
Airflow. The 2.1-liter 402 entered production in 1935 and
was produced until the end of 1941, despite France's occupation by the
Nazis. For 1936, the new Airflow-inspired 302 (which ran until 1938)
and a 402-based large model, designed by Andrean, featured a vertical
fin and bumper, with the first high-mounted taillight. The
entry-level 202 was built in series from 1938 to 1942, and about 20
more examples were built from existing stocks of supplies in February
1945. The 202 lifted Peugeot's sales in 1939 to 52,796, just behind
Citroën. Regular production began again in mid-1946, and lasted
Peugeot Type 163
Peugeot Type 163 produced from 1919 to 1924
Kégresse track armoured car being tested in
Peugeot Type 177
Peugeot Type 177 produced from 1924 to 1929
Peugeot 202 cabriolet. The protected position of the headlights behind
the grill became a key identifier for the
Peugeot brand during the
Peugeot 601 C Eclipse 1934 Pourtout
After World War II
In 1946, the company restarted car production with the 202,
delivering 14,000 copies. In 1947,
Peugeot introduced the Peugeot
203, with coil springs, rack-and-pinion steering, and hydraulic
brakes. The 203 set new
Peugeot sales records, remaining in
production until 1960.
Peugeot took over
Chenard-Walcker in 1950, having already been
required to acquire a controlling interest in Hotchkiss in 1942. A
popular model introduced in 1955 was the
Peugeot 403. With a 1.5-liter
engine, it sold one million copies by the end of its production run in
1962, famously including one cabriolet/convertible driven by TV
The company began selling cars in the United States in 1958, and in
1960 introduced the
Peugeot 404, which used a 1,618 cc
(99 cu in) engine, tilted 45°. The 404 proved rugged enough
to win the
East African Safari Rally
East African Safari Rally four times, in 1963, 1966, 1967,
More models followed, many styled by Pininfarina, such as the 504, one
of Peugeot's most distinctive models. Like many European
manufacturers, collaboration with other firms increased; Peugeot
Renault from 1966 and Volvo from 1972.
Peugeot models were assembled in Australia, commencing with
the 203 in 1953. These were followed by 403, 404 and 504 models
with Australian assembly ending with the 505 in the early 1980s.
Peugeot 403, the sedan version of the cabriolet driven by the American
TV detective Columbo.
Peugeot 404 coupé
Peugeot 204 was the manufacturer's first front wheel drive model
and the best selling car in
France in 1969, 1970 and 1971.
Peugeot 504, 1969 Car of the year in Europe
Main article: PSA
Peugeot bought a 30% share of Citroën, and took it over
completely in 1975 after the French government gave large sums of
money to the new company.
Citroën was in financial trouble because it
developed too many radical new models for its financial resources.
Some of them, notably the
Citroën SM and the
Comotor Wankel engine
venture proved unprofitable. Others, the
Citroën CX and
for example, proved very successful in the marketplace.
The joint parent company became the PSA (
Peugeot Société Anonyme)
group, which aimed to keep separate identities for both the Peugeot
Citroën brands, while sharing engineering and technical
Peugeot thus briefly controlled the Italian Maserati
marque, but disposed of it in May 1975.
The group then took over the European division of
Chrysler (which were
formerly Rootes and Simca), in 1978 as the American auto manufacturer
struggled to survive. Soon, the whole Chrysler/
Simca range was sold
under the revived
Talbot badge until production of Talbot-branded
passenger cars was shelved in 1987 and on commercial vehicles in
1980s and 1990s
Peugeot launched the successful
Peugeot 205 supermini, which
is largely credited for turning the company's fortunes around. The 205
was regularly the bestselling car in France, and was also very popular
in other parts of Europe, including Britain, where sales regularly
topped 50,000 a year by the late 1980s. It won plaudits for its
styling, ride and handling. It remained on sale in many markets until
1998, overlapping with the introduction of the 106 in 1991, and
ceasing production at the launch of the 206, which also proved hugely
popular across Europe.
As part of the Guangzhou
Peugeot Automobile Company (GPAC) joint
Peugeot 504 and 505 were built in China from 1985 to
By 1987, the company had dropped the
Talbot brand for passenger cars
when it ceased production of the Simca-based Horizon, Alpine, and
Solara models, as well as the
Talbot Samba supermini which was based
Peugeot 104. What was to be called the
Talbot Arizona became
Peugeot 309, with the former Rootes plant in Ryton and
Poissy being turned over for
Peugeot assembly. Producing Peugeots
in Ryton was significant, as it signalled the first time Peugeots
would be built in Britain. The 309 was the first Peugeot-badged
hatchback of its size, and sold well across Europe. The 309's
successor, the 306, was also built at Ryton.
The 405 saloon was launched in 1987 to compete with the likes of the
Ford Sierra, and was voted European Car of the Year. This, too, was a
very popular car across Europe, and continued to be available in
Africa and Asia after it was replaced by the 406 nearly a decade
later. Production of the 405 in Europe was divided between Britain and
France, although its 406 successor was only produced in France. The
106, Peugeot's entry-level model from 1991, was also produced solely
Peugeot 406 Coupé
Talbot name survived for a little longer on commercial vehicles
until 1992 before being shelved completely. As experienced by other
European volume car makers, Peugeot's United States and Canadian sales
faltered and finally became uneconomical, as the
Peugeot 505 design
aged. For a time, distribution in the Canadian market was handled by
Chrysler. Several ideas to turn around sales in the United States,
such as including the
Peugeot 205 in its lineup, were considered but
not pursued. In the early 1990s, the newly introduced 405 proved
uncompetitive with domestic and import models in the same market
segment, and sold less than 1,000 units. Total sales fell to 4,261
units in 1990 and 2,240 through July 1991, which caused the company to
cease its U.S. and Canada operations after 33 years.
In 1997, just six years after pulling out of both United States and
Peugeot returned to Mexico after a 36-year absence,
under the Chile–Mexico Free Trade Agreement. However
(1992–present) cannot be bought or imported into the United States
2000s to present
Peugeot 307, 2002 Car of the year in Europe
Peugeot 3008, 2017 Car of the year in Europe
On 18 April 2006, PSA
Citroën announced the closure of the
Ryton manufacturing facility in Coventry, England. This announcement
resulted in the loss of 2,300 jobs, as well as about 5,000 jobs in the
supply chain. The plant produced its last
Peugeot 206 on 12 December
2006, and finally closed down in January 2007.
Peugeot is a long way from its ambitious target of selling 4 million
units annually by the end of the decade. In 2008, its sales stayed
below the 2 million mark. In mid-2009, "adverse market and industry
conditions" were blamed for falls in sales and operating losses.
Christian Streiff was replaced by Philippe Varin (CEO) and Jean-Pierre
Ploué (head of design) was transferred from his post at Citroën. In
Peugeot returned to the Canadian market with the scooter brand
Peugeot still plans on developing new models to compete in segments
where it currently does not compete. Collin claimed that the French
automaker competed in 72% of market segments in 2007, but he wanted to
get that figure up to 90%. Despite Peugeot's sportscar racing program,
the company is not prepared to build a pure sportscar any more
hardcore than the RC Z sports-coupe. It is also pursuing government
funding to develop a diesel-hybrid drivetrain, which might be key to
Peugeot planned on pursuing new markets, mainly in China,
Russia, and South America. In 2011 it decided to re-enter India after
14 years with a new factory at Sanand, Gujarat.
Peugeot re-entered the Philippines in 2012 after having a short
presence in 2005 with distribution done by the Alvarez Group.
In March 2012,
General Motors purchased a 7% share in
Peugeot for 320
million euros as part of a cooperation aimed at finding savings
through joint purchasing and product development. In December 2013, GM
sold its entire
Peugeot stake, taking a loss of about 70 million
In October 2013,
Peugeot closed their production plant at
Aulnay-sous-Bois as part of a restructuring plan to reduce
overcapacity in the face of a shrinking domestic market. By
December 2013, Chinese investors were rumoured to be potential
investors. In February 2014, the
Peugeot family agreed to give up
control of the company by reducing its holdings from 25% to 14%. As
part of this agreement,
Dongfeng Motors and the French government were
each to buy 14% stakes in the company, creating three partners with
equal voting rights. The board of directors was to be
composed of six independent members, two representatives of each
Dongfeng, the French state and the
Peugeot family, and two members
representing employees and employees shareholders. The French
government took the view the deal did not require approval by Brussels
as EU competition rules do not count public investment in a company on
the same terms as a private investor as state aid. The equity
participation by Dongfeng expanded an already budding relationship
with Peugeot. The pair at the time were jointly operating three
car-manufacturing plants in China, with a capacity of producing
750,000 vehicles a year. In July 2014, the joint venture, Dongfeng
Peugeot-Citroën, disclosed they were building a fourth factory in
China in Chengdu, in
Sichuan Province, targeting the manufacture of
300,000 sport-utility and multipurpose vehicles a year, starting
towards the end of 2016. In January 2015, Indian multinational
automotive giant Mahindra & Mahindra purchased a major stake of
Peugeot Motocycles for a price of 28 million euro.
France (PSA Mulhouse Plant):
France (PSA Rennes Plant):
Peugeot 5008 (Second
Argentina (Buenos Aires): 206 Plus (aka 207), 308, 408
Brazil (Porto Real):
Slovakia (PSA Trnava Plant):
Spain (Madrid): 207 Plus, 207 CC
Spain (PSA Vigo Plant):
Joint venture and outsourced plants
Graz under contract by Magna Steyr):
China (Wuhan), joint venture Dongfeng Peugeot-Citroën: 206 Plus, 307,
308, 408, 508
Czech Republic (Kolín), Toyota
Citroën Automobile Czech:
France (joint venture
Sevel Nord near Valenciennes):
Iran (Tehran) assembly under contract to Iran Khodro: 206, 206 Sedan,
206 plus, 405 and joint venture IKAP: 208, 2008, 301 508
Italy (Atessa), joint venture Sevel:
Japan, (Mizushima) under contract by Mitsubishi Motors:
Malaysia (Gurun) assembly under contract to Naza Automotive
Manufacturing: 208, 2008, 308, 408, 508
Netherlands NedCar (former) :
Peugeot Automobiles Nigeria :
Russia (Kaluga), joint venture
Citroën Mitsubishi Automotiv:
Peugeot 308 (First Generation)
Turkey (Bursa), under contract by Tofaş:
Vietnam (Ho Chi Minh City), joint venture THACO Group : Peugeot
Peugeot 208, 2013 Car of the Year in Italy and Spain
Peugeot 2008, Car of the Year in Italy
Peugeot 308, 2014 Car of the year in Europe
Peugeot 3008, 2017 Car of the year in Europe
European Car of the Year
Peugeot has produced five winners of the European Car of the Year
Peugeot models got either second or third in the contest.
Semperit Irish Car of the Year award
Peugeot has produced two Car of the Year award winners in Ireland
since 1978. It is judged by the Irish Motoring Writers Association
Car of the Year award in Italy
Peugeot S.A. has produced four "Car of the Year Auto Europa" award
winners in Italy in 28 years, since 1987. "Auto Europa" is the prize
awarded by the jury of the Italian Union of Automotive Journalists
(UIGA), which annually celebrates the best car produced at least at
10,000 units in the 27 countries of the European Union, and sold
between September and August the previous year.
Car of the Year award in Spain
Peugeot S.A. has produced nine Car of the year award winners in Spain
in 40 years, since 1974.
104 (1972), 106 (1991), 107 (2005), 108 (2014)
201 (1929), 202 (1938), 203 (1948), 204 (1965), 205 (1983), 206
(1998), 207 (2006), 208 (2012)
301 (1932), 302 (1936), 304 (1969), 305 (1977), 306 (1993), 307
(2001), 308 (2007), 309 (1985), 301 (2012)
401 (1934), 402 (1935), 403 (1955), 404 (1960), 405 (1987), 406
(1995), 407 (2004), 408 (2010)
504 (1968), 505 (1979), 508 (2010)
601 (1934), 604 (1975), 605 (1989), 607 (1999)
806 (1994), 807 (2002)
1007 (2004), 2008 (2013), 3008 (2008), 4007 (2007), 4008 (2012), 5008
Hoggar (a pickup designed and manufactured in Brazil since 2010)
Pars (also known as Persia)
Electric and hybrid vehicles
Peugeot 3008 HYbrid4, UK model
Peugeot presented a new concept hybrid electric sports sedan at the
Paris Motor Show
Paris Motor Show called the
Peugeot RC HYmotion4. Similar to the
drivetrain model used in the upcoming Chevrolet Volt, the RC concept
promises the ability to run solely on electric power for extended
periods, with a hybrid electric powertrain filling in the gaps when
extra range is needed. The RC HYmotion4 includes a 70-kW electric
motor at the front wheels. The
Peugeot Prologue HYmotion4 was
also shown at the 2008
Paris show and is in many ways the opposite of
the RC HYmotion4 concept. The Prologue puts the internal combustion
engine up front and runs on diesel instead of gasoline, with the
electric motor going at the back.
Peugeot BB1 is an electric concept car with in-wheel motors in its
rear wheels first shown in September 2009 at the Frankfurt Motor
Peugeot started selling the electric
Peugeot iOn, a rebadged
and revised version of the Mitsubishi i-MiEV.
Peugeot VELV electric concept car was presented on 26 September 2011.
Peugeot wins the 1913 Indianapolis 500
Peugeot was involved in motorsport from the earliest days and entered
five cars for the Paris-Rouen Trials in 1894 with one of them, driven
by Lemaître, finishing second. These trials are usually regarded as
the first motor sporting competition. Participation in a variety of
events continued until World War I, but in 1912,
Peugeot made its most
notable contribution to motor sporting history when one of their cars,
driven by Georges Boillot, won the
French Grand Prix
French Grand Prix at Dieppe. This
revolutionary car was powered by a straight-4 engine designed by
Ernest Henry under the guidance of the technically knowledgeable
Paul Zuccarelli and Georges Boillot. The design was
very influential for racing engines as it featured for the first time
DOHC and four valves per cylinder, providing for high engine speeds, a
radical departure from previous racing engines which relied on huge
displacement for power. In 1913, Peugeots of similar design to the
1912 Grand Prix car won the
French Grand Prix
French Grand Prix at
Amiens and the
Indianapolis 500. When one of the
Peugeot racers remained in the
United States during
World War I
World War I and parts could not be acquired from
France for the 1914 season, owner
Bob Burman had it serviced in the
shop of Harry Miller by a young mechanic named Fred Offenhauser. Their
familiarity with the
Peugeot engine was the basis of the famed Miller
racing engine, which later developed into the Offenhauser.
Peugeot 405 Turbo 16, 1989 and 1990 winner of the Dakar Rally, with
Peugeot Sport is one of the most successful winners in rallying, along
Citroën Racing (eight-time WRC winner), by winning five times
World Rally Championship
World Rally Championship Manufacturer's Title (1985-1986,
2000-2002), six times the
Dakar Rally (1987-1990, 2016-2017), three
European Rally Championship
European Rally Championship (2002-2003, 2008), three times
Intercontinental Rally Challenge
Intercontinental Rally Challenge (2007-2009).
Peugeot's East African importers had a very impressive record in
rallying in the 1960s; Nick Nowicki and Paddy Cliff won the East
African Safari in 1963 with a Marshall's-entered 404 sedan. In 1966
and 1967, Tanzania's Tanganyika Motors entered the winning 404
Injection sedan, piloted by the late Bert Shanlkand and Chris
Rothwell. They might have won again in 1968, but while in second
place, their engine blew and ultimately Nick Nowicki and Paddy Cliff
upheld Peugeot's honour by winning the rally.
Peugeot also won the
Safari Rally in 1975 (Andersson in a 504 Injection sedan) and in 1978
(Nicolas in a 504
Coupé V6), both cars being factory team entries.
Peugeot 205 Turbo 16, 1985 and 1986 winner of the World Rally
Peugeot also had further success in international rallying, most
notably in the
World Rally Championship
World Rally Championship with the four-wheel-drive
turbo-charged versions of the
Peugeot 205, and more recently the
Peugeot 206. In 1981, Jean Todt, former co-driver for Hannu Mikkola,
Timo Mäkinen, and Guy Fréquelin, among others, was asked by Jean
Boillot, the head of Automobiles Peugeot, to create a competition
department for PSA
Peugeot Citroën. The resulting
Sport, established at
Bois de Boulogne
Bois de Boulogne near Paris, debuted its
Group B 205 Turbo 16 at the 1984
Tour de Corse
Tour de Corse in May, and took its
first world rally win that same year at the
1000 Lakes Rally
1000 Lakes Rally in
August, in the hands of Ari Vatanen. Excluding an endurance rally
Peugeot were not participating, Vatanen went on win five world
rallies in a row.
Peugeot 206 WRC, winner of the
World Rally Championship
World Rally Championship from 2000 to
Peugeot's domination continued in the 1985 season. Despite Vatanen's
nearly fatal accident in Argentina, in the middle of the season, his
teammate and compatriot
Timo Salonen led
Peugeot to its first drivers'
and manufacturers' world championship titles, well ahead of
Audi Sport Quattro. In the 1986 season, Vatanen's young
Juha Kankkunen beat Lancia's
Markku Alén to the drivers'
Peugeot took its second manufacturers' title ahead of
Lancia. Following FIA's banning of
Group B cars for 1987, in May after
Henri Toivonen's fatal accident, Todt was outraged and even
(unsuccessfully) pursued legal action against the federation.
Peugeot then switched to rally raids. Using the 205 and a 405, Peugeot
Dakar Rally four times in a row from 1987 to 1990; three times
with Vatanen and once with Kankkunen. In 2015
Peugeot again took part
in the Rally Dakar with a newly constructed buggy. For the 2016
Peugeot presented a new team of drivers including 9-time
Sébastien Loeb and 12-time Dakar winner Stéphane
Peterhansel who managed to win the 2016 edition for the Peugeot
factory team in the
Peugeot 2008 DKR. The 2017 edition saw Peugeot
made the switch to the new 3008 DKR where Peterhansel won the event
for the 13th time in a row. On October 31, 2017,
that it would end its program in the
Dakar Rally after the 2018
edition in order to focus on its FIA World Rallycross Championship
career. The 2018 event would see
Peugeot win for the 7th straight time
World Rally Championship
World Rally Championship driver Carlos Sainz
Peugeot 3008 DKR, 2017 winner of the Dakar Rally
Peugeot returned to the
World Rally Championship
World Rally Championship with the 206
WRC. The car was immediately competitive against such opposition as
the Subaru Impreza WRC, the Ford Focus WRC, and the Mitsubishi Lancer
Marcus Grönholm gave the car its first win at the 2000
Swedish Rally, and
Peugeot went on to win the manufacturers' title in
their first full year since the return, and Grönholm the drivers'
title in his first full WRC season. After successfully but narrowly
defending their manufacturers' title in 2001,
Peugeot Sport dominated
the 2002 season, taking eight wins in the hands of Grönholm and
Gilles Panizzi. Grönholm also took the drivers' title. For the 2004
Peugeot retired the 206 WRC in favour of the new 307 WRC. The
307 WRC did not match its predecessor in success, but Grönholm took
three wins with the car, one in 2004 and two in 2005. PSA Peugeot
Peugeot from the WRC after the 2005 season, while
Citroën took a sabbatical year in 2006 and returned for the next
season. Meanwhile, Gronholm departed
Peugeot when they quit at the end
of 2005 to partner young compatriot
Mikko Hirvonen at Ford.
Peugeot 207 S2000, winner of the
Intercontinental Rally Challenge
Intercontinental Rally Challenge from
2007 to 2009.
Touring car racing
In 2009 and 2011,
Peugeot won the Stock Car V8 championship with Cacá
Bueno (here Luciano Burti)
In 2013, the
Peugeot 208GTi won a one-two-three at the 24 Hours
Nürburgring endurance race.
Peugeot 306 GTi won the prestigious
Spa 24 hours
Spa 24 hours endurance race in
1999 and 2000.
Peugeot has been racing successfully in the Asian Touring Car Series,
winning the 2000, 2001, and 2002 championships with the
Peugeot has been racing successfully in the
Stock Car Brasil
Stock Car Brasil series
since 2007 and won the 2008, 2009, and 2011 championships.
Peugeot won five times the Danish Touringcar Championship, with both
Peugeot 306 -winner in 1999, 2000 and 2001- and the
winner in 2002 and 2003.
Peugeot 406, Laurent Aiello won the 1997 Super Tourenwagen
Throughout the mid-1990s, the
Peugeot 406 saloon (called a sedan in
some countries) contested touring car championships across the world,
enjoying success in France, Germany and Australia, yet failing to win
a single race in the
British Touring Car Championship
British Touring Car Championship despite a number
of podium finishes under the command of 1992 British Touring Car
Champion Tim Harvey. In Gran Turismo 2 the 406 saloon description sums
its racing career up as "a competitive touring car which raced
Tim Harvey in a 406 during the 1996 BTCC season
The British cars were initially prepared by
Peugeot Sport; a team from
Peugeot UK factory in
Coventry under the direction of team manager
Mick Linford in 1996, with Total sponsorship.
Peugeot Sport was not
however a full professional race team akin to those of the
competition, by now including Williams, Prodrive, Schnitzer and TWR;
being as it was run from workshops within the
Peugeot factory, largely
by factory employees from 1992-1996, racing the 405 Mi16 from 1992-95.
Peugeot therefore contracted Motor Sport Development (MSD; who had
developed and run the Honda Accord in the BTCC from 1995-1996) to
build & run the 406 for 1997-98, when they wore a distinctive
green and gold-flame design in deference to new sponsor Esso.
Initially the 406's lack of success was blamed on suspension problems.
During 1998 the 406 apparently lacked sufficient horsepower to compete
with the front runners' Nissan Primeras and Honda Accords; this was
mentioned during a particularly strong showing from Harvey's 406 at
the Oulton Park BTCC meeting of 1998, when motorsport commentator
Charlie Cox stated "some people say (the 406) is down on
power – you're kidding". During the first BTCC meeting at
Silverstone in the same year, Cox mentions that MSD re-designed the
406 touring car "from the ground up". It was however widely reported
in publications like the now-defunct 'Super Touring' magazine that it
was the aero package primarily developed for longer, faster tracks in
France that led to its success there, but hindered the 406
on the slower, twistier tracks of the UK.
Peugeot entered three BTC-T
Peugeot 406 Coupés into the
British Touring Car Championship
British Touring Car Championship to compete with the dominant Vauxhall
Astra coupes. Unfortunately the 406 coupe was at the end of its
product lifecycle and was not competitive, despite some promise
towards the end of the year, notably when Peugeot's Steve Soper led a
race only to suffer engine failure in the last few laps. The 406
coupes were retired at the end of the following year and replaced with
Peugeot 307—again, uncompetitively—in 2003. Alongside the
BTC-C 406's; two works-supported 306 GTis were also raced in the BTC-P
(Production) class by Simon Harrison and Roger Moen, with Harrison
emerging class champion.
Sports car racing
Peugeot 905, 1992 and 1993 winner of 24 Hours of Le Mans
In the 1990s the company competed in endurance racing, including the
World Sportscar Championship
World Sportscar Championship and the
24 Hours of Le Mans
24 Hours of Le Mans race with the
905. The sportscar team was established at Vélizy-Villacoublay,
France. After early problems with reliability and aerodynamics,
the 905 was successful in the World Sportscar Championship, winning
eight of the 14 races across the 1991 and 1992 seasons and winning the
team and driver titles in 1992.
Peugeot also won the 24 Hours of Le
Mans in 1992 and 1993.
Peugeot 908, 2009 winner of 24 Hours of Le Mans
Peugeot returned to sportscar racing and Le Mans in 2007 with the
Peugeot 908 HDi FAP. At the 2007 24 Hours of Le Mans,
Stéphane Sarrazin secured pole position but the 908s proved
unreliable and ceded victory to Audi. In 2008, Sarrazin earned a pole
Audi prevailed once again. For the 2009 24 Hours of Le
Peugeot 908 HDi FAPs finished first and second overall, led
by drivers Marc Gené, David Brabham, and Alexander Wurz.
Pike's Peak Hillclimb
Ari Vatanen and Bobby Unser, in the late 1980s, won the Pikes
Peak International Hill Climb,
Peugeot Sport and Sébastien Loeb
decided to unite their respective strengths and go for it. The Ari
Vatanen performance won several awards with the "Climb Dance" films
(Grand Prix du film de Chamonix 1990, Gold Award at International Film
Festival in Houston, Silver Screen of the US Industrial Film &
Video Festival in Chicago, 1990 Prix spécial du Jury at the Festival
International du Film d'aventure in Val d'Isère).
In April 2013, a 208 T16 was tested by
Sébastien Loeb at Mont
Ventoux. Loosely based on the shape and design of the production
208, the T16 is a lightweight 875 kg (1,929 lb) vehicle that
uses the rear wing from the
Peugeot 908, and has a 3.2-litre,
twin-turbo V6 engine, developing 875 bhp (652 kW;
887 PS) with the aim of competing at the
Pikes Peak International
Hill Climb. 30 June 2013 saw this car demolish the standing record on
Pikes Peak by over a minute and a half, with an overall time of
The company has also been involved in providing engines to Formula One
teams, notably to McLaren in 1994, to Jordan for the 1995, 1996 and
1997 seasons, and to Prost for the 1998, 1999 and 2000 seasons. The
manufacturer did not score any victories, and their F1 interests were
Asiatech at the end of the 2000 season.
806 Runabout (1997)
Les City Toyz (2000)
Peugeot 607 Feline (2000)
Peugeot 607 Paladine (2000)
Peugeot Sésame (2002)
607 Pescarolo (2002)
307 CC (2002)
Peugeot RC (2002)
Peugeot Hoggar (2003)
Peugeot 407 Elixir (2003)
Peugeot 4002 (2003)
407 Silhouette (2004)
Peugeot Quark (2004)
Peugeot 907 (2004)
Coupé 407 Prologue (2005)
Peugeot 20Cup (2005)
Peugeot 908 RC (2006)
Spider 207 (2006)
Peugeot RC HYbrid4 HYmotion4 (2008)
Peugeot RD (2008)
Peugeot BB1 (2009)
Peugeot EX1 Concept
Peugeot EX1 Concept (2010)
Peugeot HR1 (2010)
Peugeot SR1 (2010)
Peugeot 5 by
Peugeot HX1 (2011)
Peugeot SXC (2011)
Peugeot Onyx (2012)
Peugeot Exalt (2014)
Peugeot Quartz (2014)
Peugeot 908 RC, 2006
Peugeot RC Hybrid4, 2008
Peugeot SR1, 2010
Peugeot HX1, 2011
Peugeot Onyx, 2012
Peugeot Exalt, 2014
Peugeot Quartz, 2014
Peugeot Fractal, 2015
Peugeot Instinct, 2017
Peugeot Motocycles company remains a major producer of scooters,
underbones, mopeds, and bicycles in Europe.
an electric motor scooter, the
Peugeot Scoot'Elec, from 1996 to 2006,
and is projected to re-enter the market in 2011 with the E-Vivacity.
Peugeot Elyséo 125, 'Roland Garros' (2002)
Peugeot Satelis 125
Peugeot also produced bicycles starting in 1882 in Beaulieu, France
(with ten Tour de
France wins between 1903 and 1983), followed by
motorcycles and cars in 1889. In the late 1980s
Peugeot sold the North
American rights to the
Peugeot bicycle name to ProCycle, a Canadian
company which also sold bicycles under the CCM and Velo Sport
names. The European rights were briefly sold to Cycleurope S.A.,
Peugeot in the 1990s.
Peugeot has flagship dealerships, named
Peugeot Avenue, located on the
Champs-Élysées in Paris, and in Berlin. The
Berlin showroom is
larger than the
Paris one, but both feature regularly changing
mini-exhibitions displaying production and concept cars. Both also
feature a small
Peugeot Boutique, and they are popular places for
Peugeot fans to visit.
Berlin also features a café,
called Café de France. The
Peugeot Avenue at
Berlin closed in 2009.
French bicycle industry
List of automobile manufacturers
List of companies of France
Peugeot Concours Design
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