Paul Artadi
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Paul Anthony Dy Artadi (born May 5, 1981) is a Filipino politician,
basketball Basketball is a team sport in which two teams, most commonly of five players each, opposing one another on a rectangular Basketball court, court, compete with the primary objective of #Shooting, shooting a basketball (ball), basketball (appr ...
coach, and former professional player. On his eleven-year career in the
Philippine Basketball Association The Philippine Basketball Association (PBA) is a men's professional basketball league in the Philippines composed of twelve company-branded franchised teams. Founded in 1975, it is the first professional basketball league in Asia and is the se ...
(PBA), he played the
point guard The point guard (PG), also called the one or the point, is one of the five Basketball positions, positions in a regulation basketball game. A point guard has perhaps the most specialized role of any position. Point guards are expected to run t ...
position and was a three-time PBA All-Star. In the collegiate level, he played for the
University of the East The University of the East ( fil, Pamantasan ng Silangan), also known as UE, is a leading private university located in Manila, Philippines. Founded in 1946, business tycoon Lucio Tan acquired the university in 1990. UE was once labeled as the ...
(UE) and became an assistant coach for the team after retiring from the professional game. He has been serving as a city councilor of
San Juan, Metro Manila San Juan, officially the City of San Juan ( fil, Lungsod ng San Juan), is a 1st class highly urbanized city in the National Capital Region of the Philippines. According to the 2020 census, it has a population of 126,347 people. It is geographica ...
since 2016.


Early life and collegiate career

Artadi was born in the
University of Santo Tomas Hospital The University of Santo Tomas Hospital (''simply'' UST Hospital or USTH) is a hospital located at the University of Santo Tomas. The hospital has two divisions, a clinical teaching hospital that offers inexpensive medical care for indigent patient ...
in
Manila Manila ( , ; fil, Maynila, ), officially the City of Manila ( fil, Lungsod ng Maynila, ), is the capital of the Philippines, and its second-most populous city. It is highly urbanized and, as of 2019, was the world's most densely populate ...
but grew up in the outskirts of
San Juan, Metro Manila San Juan, officially the City of San Juan ( fil, Lungsod ng San Juan), is a 1st class highly urbanized city in the National Capital Region of the Philippines. According to the 2020 census, it has a population of 126,347 people. It is geographica ...
, playing pick-up games with much taller and much stronger playground legends. He played collegiate basketball at the
University of the East The University of the East ( fil, Pamantasan ng Silangan), also known as UE, is a leading private university located in Manila, Philippines. Founded in 1946, business tycoon Lucio Tan acquired the university in 1990. UE was once labeled as the ...
. During his stint with the Red Warriors in the UAAP, he became an instant hardcourt and campus icon as he teamed up with the highly touted scoring ace
James Yap James Carlos Agravante Yap Sr. (born February 15, 1982) is a Filipino professional basketball player for the Rain or Shine Elasto Painters of the Philippine Basketball Association (PBA). Known by his nickname Big Game James, he had played for ...
. His partnership with Yap produced several final four appearances, hundreds of three-point shots converted courtesy of Yap, hundreds of assists courtesy of Artadi, and millions of fans who became followers of perhaps the most celebrated back court tandem in the history of the Philippine's premier collegiate basketball league.


Professional career

Artadi was the drafted by
Purefoods TJ Hotdogs The Magnolia Chicken Timplados Hotshots, or simply known as the Magnolia Hotshots, are a professional basketball team in the Philippine Basketball Association. The team is owned by San Miguel Food and Beverage, Inc., a subsidiary of San Migue ...
in the second round of the 2004 PBA draft, where he reunited with former college teammate
James Yap James Carlos Agravante Yap Sr. (born February 15, 1982) is a Filipino professional basketball player for the Rain or Shine Elasto Painters of the Philippine Basketball Association (PBA). Known by his nickname Big Game James, he had played for ...
to form the Kid Lightning-Boy Thunder backcourt. As backup point guard to
Roger Yap Rogelio "Roger" Yap (born August 3, 1977) is a Filipino former professional basketball player. He last played for the Manila Stars of the Maharlika Pilipinas Basketball League (MPBL). He was drafted by Purefoods in 2001 as the ninth pick overall ...
, he managed to help Purefoods capture the championship in the
2006 PBA Philippine Cup 6 (six) is the natural number following 5 and preceding 7. It is a composite number and the smallest perfect number. In mathematics Six is the smallest positive integer which is neither a square number nor a prime number; it is the second small ...
. During the 2007 off-season, he demanded to be released by Purefoods because he felt he was given limited playing time by the coaching staff. He finally got his wish, and was traded to the
Barangay Ginebra Kings A barangay (; abbreviated as Brgy. or Bgy.), historically referred to as barrio (abbreviated as Bo.), is the smallest administrative division in the Philippines and is the native Filipino term for a village, district, or ward. In metropolitan ...
via a three-team trade. While with Ginebra, he had his best career output in the PBA while playing with the team's ace skipper
Jayjay Helterbrand Anthony "Jayjay" Helterbrand (born Lamberto Romero Vicente, Jr. on October 14, 1976) is a Filipino-American basketball player for the Boracay Islanders of the Pilipinas Super League. He previously played with the Barangay Ginebra San Miguel of ...
. He also won another championship with the Gin Kings during the
2008 PBA Fiesta Conference The 2008 Philippine Basketball Association (PBA) Fiesta Conference, also known as the 2008 Smart PBA Fiesta Conference for sponsorship reasons, was the last conference of the 2007-08 PBA season. The tournament began on March 29 with a game betwe ...
. In 2009, he was traded back to his former team, the Purefoods Tender Juicy Giants. In his second stint with the squad, he helped the team win the
2009–10 PBA Philippine Cup The 2009–10 Philippine Basketball Association (PBA) Philippine Cup or known as the 2009–10 KFC PBA Philippine Cup for sponsorship reasons, is the first conference of the 2009–10 PBA season. The tournament started on October 11, 2009, and ...
Finals. When coach
Ryan Gregorio Paul Ryan C. Gregorio (born April 7, 1972) and nicknamed by some as "Coach R.G." is a Filipino professional basketball coach for the Gilas Pilipinas. He was head coach of the Meralco Bolts in the Philippine Basketball Association from 2010 to 2 ...
left Purefoods in 2010, he was traded to the
San Miguel Beermen The San Miguel Beermen are a professional basketball team in the Philippine Basketball Association (PBA). It is one of three PBA clubs owned by the San Miguel Corporation group of companies along with the Magnolia Hotshots and Barangay Ginebra ...
for Jonas Villanueva. In March 2011, he was traded to
Air21 Express The Air21 Express were a professional basketball team in the Philippine Basketball Association (PBA) that debuted in the 2011–12 season. The team debuted as the Shopinas.com Clickers during the 2011–12 PBA Philippine Cup. In 2014, the fra ...
(later renamed as Barako Bull Energy) along with
Dondon Hontiveros Donaldo "Dondon" Cabañes Hontiveros (born June 1, 1977) is a Filipino politician and former professional basketball player. He is a member of the Cebu City Council since June 30, 2022 and previously from 2019 to 2021. He was the Vice Mayor of Ce ...
, Dorian Peña and
Danny Seigle Daniel Charles Seigle (born June 14, 1976) is a Filipino-American basketball coach and retired player. He is the head coach of the De La Salle Green Archers men's basketball team and a team consultant for the San Miguel Alab Pilipinas of the ASEA ...
in exchange for
Nonoy Baclao Siverino A. "Nonoy" Baclao Jr. (born June 15, 1987) is a Filipino professional basketball player for the Meralco Bolts of the Philippine Basketball Association (PBA). A forward, he played three seasons for the Ateneo de Manila Blue Eagles in th ...
,
Rabeh Al-Hussaini Rabeh Ahmed T. Al-Hussaini (born August 11, 1988) is a Filipino professional basketball player who last played for the Blackwater Elite of the PBA. A power forward/center, he played five seasons for the Ateneo de Manila Blue Eagles in the Univer ...
and
Rey Guevarra Rey Francis J. Guevarra (born November 24, 1986) is a Filipino professional basketball player who last played for the Phoenix Pulse Fuel Masters of the Philippine Basketball Association (PBA). Guevarra was selected by the Air21 Express third ov ...
, top three picks of the 2010 PBA draft. In February 2012, he was shipped to the
Meralco Bolts The Meralco Bolts is a professional basketball team in the Philippine Basketball Association. The team began in 2010 after the Manila Electric Company (MERALCO) acquired the PBA franchise of the Sta. Lucia Realtors. The team is one of three ...
for
Chico Lanete Chico A. Lanete (born August 1, 1979) is a Filipino professional basketball coach and former player. He is the head coach for the Chooks-to-Go 3x3 pro circuit teams. In 5×5 full court basketball, he last played for the Bicol Volcanoes of the Mah ...
where he was reunited with his former coach
Ryan Gregorio Paul Ryan C. Gregorio (born April 7, 1972) and nicknamed by some as "Coach R.G." is a Filipino professional basketball coach for the Gilas Pilipinas. He was head coach of the Meralco Bolts in the Philippine Basketball Association from 2010 to 2 ...
. After the
2013–14 PBA season The 2013–14 PBA season was the 39th season of the Philippine Basketball Association. The season formally opened on November 17, 2013, and finished on July 9, 2014. The league continued to use the three-conference format, starting with the Phil ...
ended, he was left off the "Protect 12" list by Meralco. He was eventually picked by expansion team
Blackwater Elite The Blackwater Bossing is a professional basketball team owned by Ever Bilena, Inc. that is playing in the Philippine Basketball Association (PBA) beginning in the 2014–2015 season. The franchise began as one of the founding teams in the PB ...
during the 2014 PBA Expansion Draft.


Political career

On October 13, 2015, Artadi announced his retirement from professional basketball to shift his focus to politics. He ran as city councilor of San Juan in the 2016 local elections under the ticket of Vice Mayor
Francis Zamora Francisco Javier "Francis" Manlapit Zamora (born December 5, 1977) is a Filipino politician, businessman, and former basketball player serving as the mayor of San Juan, Metro Manila since 2019. He previously was San Juan's vice mayor from 2010 to ...
, who ran for mayor. He was proclaimed winner as San Juan city councilor for the 1st district. In
2019 File:2019 collage v1.png, From top left, clockwise: Hong Kong protests turn to widespread riots and civil disobedience; House of Representatives votes to adopt articles of impeachment against Donald Trump; CRISPR gene editing first used to experim ...
, he successfully defended his seat city council seat.


Personal life

Aside from being a professional basketball player, Artadi has an online business, which he named "Pimp Kicks", selling basketball shoes online through his Facebook and Instagram accounts.


References

{{DEFAULTSORT:Artadi, Paul 1981 births Living people Barako Bull Energy players Barangay Ginebra San Miguel players Basketball players from Metro Manila Blackwater Bossing players Filipino city and municipal councilors Filipino men's basketball players Filipino sportsperson-politicians Magnolia Hotshots players Meralco Bolts players People from San Juan, Metro Manila Philippine Basketball Association All-Stars Point guards San Miguel Beermen players Tagalog people UE Red Warriors basketball players Magnolia Hotshots draft picks