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SBS is a national
public In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the ''Öffentlichk ...
television network A television network or television broadcaster is a telecommunications network for distribution of television program content, where a central operation provides programming to many television stations or pay television providers. Until the mid- ...
in Australia. Launched on 24 October 1980, it is the responsibility of SBS's television division, and is available nationally. In 2018, SBS had a 7.7% audience share. As of 2022, SBS is the lowest-rated television network in Australia, behind the
Seven Network The Seven Network (commonly known as Channel Seven or simply Seven) is a major Australian commercial free-to-air television network. It is owned by Seven West Media Limited, and is one of five main free-to-air television networks in Australi ...
, the
Nine Network The Nine Network (stylised 9Network, commonly known as Channel Nine or simply Nine) is an Australian commercial free-to-air television network. It is owned by parent company Nine Entertainment and is one of five main free-to-air television ne ...
, ABC TV and Network 10.


History


Origins

SBS began test transmissions in April 1979 as ''SBS Ethnic Television'' when it showed various foreign language programs on ABV-2
Melbourne Melbourne ( ; Boonwurrung/ Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a me ...
and ABN-2 Sydney on Sunday mornings. Full-time transmission began at on 24 October 1980 ( United Nations Day) as Channel 0/28. At the time, SBS was broadcasting on UHF Channel 28 and VHF Channel 0. Bruce Gyngell, who introduced television to Australia back in 1956, was given the task of introducing the first batch of programs on the new station. The first program shown was a documentary on
multiculturalism The term multiculturalism has a range of meanings within the contexts of sociology, political philosophy, and colloquial use. In sociology and in everyday usage, it is a synonym for "Pluralism (political theory), ethnic pluralism", with the tw ...
entitled ''Who Are We?'' which was hosted, produced and directed by well-known Australian journalist Peter Luck. When transmission began for the night, the opening announcement would be as follows with " Fanfare for the Common Man" by
Aaron Copland Aaron Copland (, ; November 14, 1900December 2, 1990) was an American composer, composition teacher, writer, and later a conductor of his own and other American music. Copland was referred to by his peers and critics as "the Dean of American Com ...
playing in the background:
"Welcome to Channel 0/28 Multicultural Television, Sydney and Melbourne. A section of the
Special Broadcasting Service The Special Broadcasting Service (SBS) is an Australian hybrid-funded public service broadcaster. About 80 percent of funding for the company is derived from the Australian Government. SBS operates six TV channels ( SBS, SBS Viceland, SBS Wor ...
, transmitting on VHF Channel 0 with a vision carrier frequency of 46.25 MHz and on UHF Channel 28 with a vision carrier frequency of 527.25MHz. As well as from the Hyatt Kingsgate Tower in Kings Cross, Sydney, on UHF Channel 54 with a vision carrier frequency of 737.25MHz."


1980s to the 1990s

On 14 October 1983, the service expanded into Canberra on UHF28, Cooma and Goulburn on UHF58 and at the same time changed its name to Network 0–28. Its new slogan was the long-running "Bringing the World Back Home". On 18 February 1985, the station changed its name to SBS and began daytime transmissions. In June, SBS expanded to
Brisbane Brisbane ( ) is the capital and most populous city of the states and territories of Australia, Australian state of Queensland, and the list of cities in Australia by population, third-most populous city in Australia and Oceania, with a populati ...
,
Adelaide Adelaide ( ) is the list of Australian capital cities, capital city of South Australia, the state's largest city and the list of cities in Australia by population, fifth-most populous city in Australia. "Adelaide" may refer to either Greater A ...
, Newcastle,
Wollongong Wollongong ( ), colloquially referred to as The Gong, is a city located in the Illawarra region of New South Wales, Australia. The name is believed to originate from the Dharawal language, meaning either 'five islands/clouds', 'ground near w ...
and the Gold Coast. On 5 January 1986 SBS ceased broadcasting on the
VHF Very high frequency (VHF) is the ITU designation for the range of radio frequency electromagnetic waves (radio waves) from 30 to 300 megahertz (MHz), with corresponding wavelengths of ten meters to one meter. Frequencies immediately below VHF ...
0 frequency. Although many Australians at the time did not have UHF antennas, SBS's VHF license had already been extended by a year at this stage and not all antennas had worked well with the low-frequency Channel 0 either. Following this, on 16 March 1986, SBS commenced transmission in
Perth Perth is the list of Australian capital cities, capital and largest city of the Australian states and territories of Australia, state of Western Australia. It is the list of cities in Australia by population, fourth most populous city in Aust ...
, Mount Gambier, Loxton- Renmark,
Port Pirie Port Pirie is a small city on the east coast of the Spencer Gulf in South Australia, north of the state capital, Adelaide. The city has an expansive history which dates back to 1845. Port Pirie was the first proclaimed regional city in South ...
,
Broken Hill Broken Hill is an inland mining city in the far west of outback New South Wales, Australia. It is near the border with South Australia on the crossing of the Barrier Highway (A32) and the Silver City Highway (B79), in the Barrier Range. I ...
,
Toowoomba Toowoomba ( , nicknamed 'The Garden City' and 'T-Bar') is a city in the Toowoomba Region of the Darling Downs, Queensland, Australia. It is west of Queensland's capital city Brisbane by road. The urban population of Toowoomba as of the 2021 ...
,
Townsville Townsville is a city on the north-eastern coast of Queensland, Australia. With a population of 180,820 as of June 2018, it is the largest settlement in North Queensland; it is unofficially considered its capital. Estimated resident population, 30 ...
,
Bendigo Bendigo ( ) is a city in Victoria, Australia, located in the Bendigo Valley near the geographical centre of the state and approximately north-west of Melbourne, the state capital. As of 2019, Bendigo had an urban population of 100,991, mak ...
,
Ballarat Ballarat ( ) is a city in the Central Highlands of Victoria, Australia. At the 2021 Census, Ballarat had a population of 116,201, making it the third largest city in Victoria. Estimated resident population, 30 June 2018. Within months of Vi ...
, Traralgon and Hobart.
Darwin Darwin may refer to: Common meanings * Charles Darwin (1809–1882), English naturalist and writer, best known as the originator of the theory of biological evolution by natural selection * Darwin, Northern Territory, a territorial capital city i ...
was the last capital city to receive the channel, with a local signal launched on 20 May 1994. Other cities that have launched the channel on, between and beyond those days included Maryborough/ Wide Bay–Burnett,
Rockhampton Rockhampton is a city in the Rockhampton Region of Central Queensland, Australia. The population of Rockhampton in June 2021 was 79,967, Estimated resident population, 30 June 2018. making it the fourth-largest city in the state outside of ...
,
Mackay Mackay may refer to: *Clan Mackay, the Scottish clan from which the surname "MacKay" derives Mackay may also refer to: Places Australia * Mackay Region, a local government area ** Mackay, Queensland, a city in the above region *** Mackay Airport ...
, Katherine, Cairns, Bunbury, Albany,
Kalgoorlie Kalgoorlie is a city in the Goldfields–Esperance region of Western Australia, located east-northeast of Perth at the end of the Great Eastern Highway. It is sometimes referred to as Kalgoorlie–Boulder, as the surrounding urban area inclu ...
, Esperance,
Geraldton Geraldton ( Wajarri: ''Jambinu'', Wilunyu: ''Jambinbirri'') is a coastal city in the Mid West region of the Australian state of Western Australia, north of the state capital, Perth. At June 2018, Geraldton had an urban population of 37,648. ...
,
Alice Springs Alice Springs ( aer, Mparntwe) is the third-largest town in the Northern Territory of Australia. Known as Stuart until 31 August 1933, the name Alice Springs was given by surveyor William Whitfield Mills after Alice, Lady Todd (''née'' Al ...
, Tennant Creek,
Mount Isa Mount Isa ( ) is a city in the Gulf Country region of Queensland, Australia. It came into existence because of the vast mineral deposits found in the area. Mount Isa Mines (MIM) is one of the most productive single mines in world history, b ...
, Orange, Griffith, Mildura, Swan Hill,
Wagga Wagga Wagga Wagga (; informally called Wagga) is a major regional city in the Riverina region of New South Wales, Australia. Straddling the Murrumbidgee River, with an urban population of more than 56,000 as of June 2018, Wagga Wagga is the state's ...
, Albury- Wodonga, Coffs Harbour, Lismore, Tamworth and Taree. Shepparton was the last city to launch SBS in the late 1990s. Although SBS Television commenced transmissions as a non-commercial television network, in 1991 it began accepting and broadcasting television advertisements (a controversial move at the time). These were shown between programs, rather than having them interrupt programs.


2000s

In 2001,
digital terrestrial television Digital terrestrial television (DTTV or DTT, or DTTB with "broadcasting") is a technology for terrestrial television in which land-based (terrestrial) television stations broadcast television content by radio waves to televisions in consume ...
was introduced with transmissions available to most of SBS Television's coverage area on 1 January 2001, this was soon followed by the gradual introduction of
widescreen Widescreen images are displayed within a set of aspect ratios (relationship of image width to height) used in film, television and computer screens. In film, a widescreen film is any film image with a width-to-height aspect ratio greater than t ...
programming. The hosts of '' The Movie Show'', David Stratton and Margaret Pomeranz, moved to the ABC in April 2004 to host a new program called '' At the Movies''. ''The Movie Show'' continued with four new hosts, which included Megan Spencer, Jaimie Leonarder, Fenella Kernebone and Marc Fennell. The final episode of ''The Movie Show'' aired in June 2006, after the show was axed. The same month, SBS announced it would start showing advertisements during programs, unlike the previous practice in which advertisements were only shown in between programs. In 2007, ''The Movie Show'' returned with a new interactive ten-minute format, presented by Lisa Hensley and Michael Adams. On 1 June 2009, SBS TV was renamed SBS One to coincide with the launch of its new sister channel
SBS Two SBS Viceland (stylised as SBS VICELAND) is an Australian free-to-air television channel owned by the Special Broadcasting Service (SBS). It began as SBS TWO on 1 June 2009, and was branded as SBS 2 between 2013 and 2016. On 8 April 2017, SBS ...
, which would carry programming geared towards younger audiences.


2010s

As of 10 December 2013, SBS ceased analogue television broadcasts and is now only available through digital TV or digital set-top box. On 27 March 2014, SBS and SBS Viceland ended broadcasting Weatherwatch Overnight, an overnight filler program providing national and international weather information with live video feeds of various cities around the world provided by EarthTV, SBS and SBS Viceland is now broadcast 24 hours a day 7 days a week. On 4 July 2015, SBS ONE changed its name back to SBS TV. SBS launched a new channel focusing on both local and international food programming on 17 November 2015. The channel, called SBS Food (formerly Food Network due to the partnership with Discovery Inc.), is available on free to air channel 33. On 15 November 2016, SBS rebranded their sister station SBS 2 to SBS Viceland with content from US-Canadian broadcaster
Vice Media Vice Media Group LLC is an American-Canadian digital media and broadcasting company. , the Vice Media Group included five main business areas: VICE.com (digital content); VICE STUDIOS (film and TV production) VICE TV (also known as VICELAND); ...
after signing a deal with Vice Media on 23 June 2016. On 1 July 2019, SBS World Movies started transmission on Channel 32, replacing the Standard Definition broadcast of Viceland, as Viceland moved to Channel 31 in HD, World Movies became the third multichannel, alongside SBS, Viceland and SBS Food.


2020s

On 23 May 2022, SBS has launched their own local news in both
Arabic Arabic (, ' ; , ' or ) is a Semitic language spoken primarily across the Arab world.Semitic languages: an international handbook / edited by Stefan Weninger; in collaboration with Geoffrey Khan, Michael P. Streck, Janet C. E.Watson; Walte ...
and
Mandarin Mandarin or The Mandarin may refer to: Language * Mandarin Chinese, branch of Chinese originally spoken in northern parts of the country ** Standard Chinese or Modern Standard Mandarin, the official language of China ** Taiwanese Mandarin, Stand ...
on SBS On Demand as they unveiled their fourth multichannel SBS WorldWatch, which would have all the previously aired non-English news bulletins from the World Watch programming block aired alongside. WorldWatch is available on free to air channel 35. Leading up to the 2022 FIFA World Cup, SBS, spent $20 million in order to acquire the exclusive rights to broadcast the competition


Programming

SBS is required by charter to meet certain programming obligations. Although it has a strong focus on international news and current affairs, it also presents documentaries and educational programs, drama, comedy, films and sport. SBS devotes a significant part of its morning television schedule to news bulletins in languages other than English as well as showing many subtitled, foreign-language films. Its own news and current affairs aim to have a higher concentration on international affairs than the ABC or the commercial networks. It also shows many documentaries and current-affairs programs, while its sports coverage has a strong focus on international sports. SBS's drama line-up mostly consists of imported content. International productions shown include '' Inspector Rex'', '' Unit One'', '' Funland'', '' Shameless'', ''
Medici The House of Medici ( , ) was an Italian banking family and political dynasty that first began to gather prominence under Cosimo de' Medici, in the Republic of Florence during the first half of the 15th century. The family originated in the Muge ...
'' and '' ZeroZeroZero''. Recent locally produced programs have included '' Kick'', or '' East West 101''. Comedy on SBS has included locally produced shows (''
SBS Monday comedy slot The SBS Monday comedy slot was part of the schedule of Australian state broadcaster SBS dedicated to off-beat, often offensive comedy programming, often produced by SBS itself and usually the highest rating night on SBS TV. Prior to 2013, progra ...
'') but also foreign series such as '' The Ricky Gervais Show'', '' Skins'', ''
Bro' Town ''bro'Town'' is a New Zealand adult animated comedy television series and sitcom that ran from 2004 to 2009. It starred David Fane, Mario Gaoa, Shimpal Lelisi and Oscar Kightley. Overview The main characters in the series are five 14 year o ...
'', '' South Park'' (until 2020), '' Corner Gas'', '' Nighty Night'' and ''
Queer as Folk ''Queer as Folk'' may refer to: * ''Queer as Folk'' (British TV series), 1999–2000 * ''Queer as Folk'' (American TV series), a 2000–2005 American and Canadian version of the UK series ** ''Queer as Folk'' soundtracks, soundtrack albums from ...
''. The channel has presented flagship comedy shows, which include '' Pizza'', '' Newstopia'', ''
Life Support Life support comprises the treatments and techniques performed in an emergency in order to support life after the failure of one or more vital organs. Healthcare providers and emergency medical technicians are generally certified to perform basic ...
'', '' John Safran'', '' Swift and Shift Couriers'', '' Bogan Pride'', in addition to reality television series, ''
Nerds FC ''Nerds FC'' is an Australian television documentary featuring football. The first series of the show was aired as a lead-in for the 2006 FIFA World Cup on the Special Broadcasting Service network that featured coverage of the Australian nationa ...
'', or Song for the Socceroos. As well as this,
anime is hand-drawn and computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japanese, (a term derived from a shortening of ...
from Japan also aired on SBS, with programs including ''
Neon Genesis Evangelion , also known simply as ''Evangelion'' or ''Eva'', is a Japanese Mecha anime and manga, mecha anime television series produced by Gainax and animated by Tatsunoko Production, Tatsunoko, directed by Hideaki Anno and broadcast on TV Tokyo fr ...
'', ''
Samurai Champloo is a 2004 Japanese historical adventure anime television series. The debut television production of studio Manglobe, the 26-episode series aired from May 2004 to March 2005. It was first partially broadcast on Fuji TV, then had a complete ...
'' (as well as shows like '' Bubblegum Crisis Tokyo 2040'' and '' Bleach'' in the past) and the
Studio Ghibli is a Japanese animation studio headquartered in Koganei, Tokyo."Studio Ghibli Collection - Madman Entertainment". ''Studio Ghibli Collection - Madman Entertainment''. Retrieved 2020-12-14. It is best known for its animated feature films, and ...
movies, as well as several
cult In modern English, ''cult'' is usually a pejorative term for a social group that is defined by its unusual religious, spiritual, or philosophical beliefs and rituals, or its common interest in a particular personality, object, or goal ...
movies. '' Dadı'', the Turkish version of the American sitcom '' The Nanny'' was shown on SBS, as were numerous sitcoms, soap operas, drama series and movies in languages other than English, including Mexican and Brazilian ''
telenovela A telenovela is a type of a television serial drama or soap opera produced primarily in Latin America. The word combines ''tele'' (for "television") and ''novela'' (meaning "novel"). Similar drama genres around the world include '' teleserye'' ( ...
s'' and
Bollywood Hindi cinema, popularly known as Bollywood and formerly as Bombay cinema, refers to the film industry based in Mumbai, engaged in production of motion pictures in Hindi language. The popular term Bollywood, is a portmanteau of "Bombay" (fo ...
movies. Such programming is subtitled in English (such subtitling is typically applied by SBS itself via their inhouse subtitling department), but very little such content is now shown on the station; it has been replaced by largely English-language programming. The remainder of SBS's schedule consists of English-language lifestyle, music, game and talk shows. These include '' Iron Chef'', '' RocKwiz'', '' The Movie Show'', '' MythBusters'', '' Top Gear'' (2005–2009), '' Global Village'', '' Top Gear Australia'', '' The Food Lovers' Guide to Australia, Food Safari, ''
Remote Area Nurse {{For, the television series, RAN Remote Area Nurse (television) A Remote Area Nurse (RAN) is a nurse working in remote or isolated areas of Australia, where population density and remoteness preclude the provision of permanent doctors. A RAN may b ...
'', ''Mum's the Word'', ''HELP'', ''
Vasili's Garden ''Vasili's Garden'' is an Australian television gardening program. Hosted by Vasili Kanidiadis, each episode of the show, which is unscripted, focuses on the plants and produce from home gardens in Melbourne and surrounding areas, with emphasis o ...
'', '' Lonely Planet: Six Degrees'', ''
Salam Cafe ''Salam Cafe'' is an Australian comedy talk show. Produced by RMITV, and originally airing on Channel 31 from 31 April 2005 under the title ''Ramadan TV'', the show began a revamped ten-week run on the SBS from 7 May 2008. Hosted by Ahmed Ima ...
'', '' Inside Australia'', ''
Storyline Australia ''Storyline Australia'' is a weekly documentary program, produced and broadcast by SBS TV SBS may refer to: Broadcasting * SBS Broadcasting Group, Belgium, formerly many countries * Talpa TV, formerly SBS Broadcasting B.V., Netherlands ** SBS6, ...
'', ''
First Australians ''First Australians'' is an Australian historical documentary series produced by Blackfella Films over the course of six years, and first aired on SBS TV in October 2008. The documentary is part of a greater project that further consists of ...
'', '' The Nest'', ''My Voice'', ''Oz Concert'', '' the '' Eurovision Song Contest''. In addition to foreign language film show ''SBS Film'' which include the best of international films is also available from '' The World Movies Channel'' as aired. Late at night, when there is no scheduled programming, SBS usually broadcasts a weatherwatch program which shows a weather map of Australia. In late 2005, the program was updated to feature weather information from cities around the world, along with a short clip of selected cities. Since the late 1980s, SBS has screened the 1960s German-made comedy sketch '' Dinner for One'' every New Year's Eve, emulating an annual European TV tradition. Between 1989 and 2006, the narrator for SBS was
Robbie McGregor Robbie or Robby is a surname. It is usually encountered as a nickname or a shortened form of Robert, Rob or Robin. The name experienced a significant rise in popularity in Northern Ireland in 2003. People Given name Robbie *Robbie Amell (born 1 ...
. The current narrator is Lani John Tupu.


News and current affairs

SBS has a range of news and current affairs programming, including its nightly, national, news service SBS World News, investigative programme '' Dateline'', discussion forum ''
Insight Insight is the understanding of a specific cause and effect within a particular context. The term insight can have several related meanings: *a piece of information *the act or result of understanding the inner nature of things or of seeing intu ...
'', indigenous affairs program '' Living Black'', in addition to its morning & afternoon '' World Watch'' timeslot, featuring bulletins in languages other than English. Until early 2007, '' Toyota World Sport'' was shown on weeknights until it was axed to accommodate the relaunched, one-hour '' World News Australia'' (which is now ''SBS World News'') and World Watch. It also broadcasts foreign language news on its second digital channel SBS Viceland, sometimes it provides additional information, highlights, and statistics for programmes shown on SBS, such as the
FIFA World Cup The FIFA World Cup, often simply called the World Cup, is an international association football competition contested by the senior List of men's national association football teams, men's national teams of the members of the ' (FIFA), the ...
, The Ashes,
Olympic Games The modern Olympic Games or Olympics (french: link=no, Jeux olympiques) are the leading international sporting events featuring summer and winter sports competitions in which thousands of athletes from around the world participate in a multi ...
, and the Australian Football League Grand Final. SBS, along with its sister channel Viceland, are still airing English news bulletins from international news channels under the current ''World Watch'' block following the launch of SBS WorldWatch multilingual channel.


Sport

SBS Sport currently holds the broadcast rights to a range of sports, which are broadcast on SBS, SBS Viceland and SBS On Demand. They have held the rights to many sporting events over the years, which have included the
Tour de France The Tour de France () is an annual men's multiple-stage bicycle race primarily held in France, while also occasionally passing through nearby countries. Like the other Grand Tours (the Giro d'Italia and the Vuelta a España), it consist ...
, the
World Superbikes Superbike World Championship (also known as WorldSBK, SBK, World Superbike, WSB, or WSBK) is a silhouette-class road racing series based on heavily modified production motorcycles, also known as superbike racing. The championship was founded in ...
, the
World Rally Championship The World Rally Championship (abbreviated as WRC) is the highest level of global competition in the motorsport discipline of rallying, owned and governed by the Fédération Internationale de l'Automobile, FIA. There are separate championships ...
, The Ashes,
UEFA Champions League The UEFA Champions League (abbreviated as UCL, or sometimes, UEFA CL) is an annual club football competition organised by the Union of European Football Associations (UEFA) and contested by top-division European clubs, deciding the competi ...
,
UEFA Cup A cup is an open-top used to hold hot or cold liquids for pouring or drinking; while mainly used for drinking, it also can be used to store solids for pouring (e.g., sugar, flour, grains, salt). Cups may be made of glass, metal, china, cla ...
,
FIFA World Cup The FIFA World Cup, often simply called the World Cup, is an international association football competition contested by the senior List of men's national association football teams, men's national teams of the members of the ' (FIFA), the ...
(every tournament since 1986; shared 2002 tournament with the
Nine Network The Nine Network (stylised 9Network, commonly known as Channel Nine or simply Nine) is an Australian commercial free-to-air television network. It is owned by parent company Nine Entertainment and is one of five main free-to-air television ne ...
, 2018 with Optus Sport),
FIFA Confederations Cup The FIFA Confederations Cup was an international association football tournament for men's national teams, held every four years by FIFA. It was contested by the holders of each of the six continental championships (AFC, CAF, CONCACAF, CONMEBOL ...
, the
FA Cup The Football Association Challenge Cup, more commonly known as the FA Cup, is an annual knockout football competition in men's domestic English football. First played during the 1871–72 season, it is the oldest national football competit ...
, the
UEFA European Football Championship The UEFA European Football Championship, less formally the European Championship and informally the Euro, is the primary association football tournament organised by the Union of European Football Associations (UEFA). The competition is contes ...
, the 2004 Summer Olympics, the American
National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the ma ...
's Super Bowl and the English Premier League. SBS has also produced and broadcast a range of sport related programming including '' The World Game'' and the '' UEFA Champions League Magazine''. The telecast of the 2008 Summer Olympics in Beijing was shared by both the
Seven Network The Seven Network (commonly known as Channel Seven or simply Seven) is a major Australian commercial free-to-air television network. It is owned by Seven West Media Limited, and is one of five main free-to-air television networks in Australi ...
and SBS, with the
Seven Network The Seven Network (commonly known as Channel Seven or simply Seven) is a major Australian commercial free-to-air television network. It is owned by Seven West Media Limited, and is one of five main free-to-air television networks in Australi ...
holding exclusive Australian
free-to-air Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscripti ...
,
pay television Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to Subscription business model, subscription-based television services, usually provided by multichan ...
,
online In computer technology and telecommunications, online indicates a state of connectivity and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed "on line" o ...
and
mobile telephony Mobile telephony is the provision of telephone services to phones which may move around freely rather than stay fixed in one location. Telephony is supposed to specifically point to a voice-only service or connection, though sometimes the ...
broadcast rights. SBS provided complementary coverage and focused on long-form events such as football,
road bicycle racing Road bicycle racing is the cycle sport discipline of road cycling, held primarily on paved roads. Road racing is the most popular professional form of bicycle racing, in terms of numbers of competitors, events and spectators. The two most common ...
, volleyball, and table tennis. In contrast, Seven broadcast the opening and closing ceremonies and mainstream sports including swimming, athletics, rowing, cycling and gymnastics.


Funding

Approximately 80% of SBS' funding comes from the Australian Federal Government. The rest comes from independent sources, including "advertising and sponsorship, production services and sale of programs and merchandise". In the financial year 2018-19 the broadcaster is slated to receive $272.4 million.


Availability

SBS is available on all of SBS Television's television transmitters in SD Digital. The channel's scheduling differs from state to state only during major sporting events, when the transmission times of other programmes may be altered. During the digital changeover between 2010 and 2013, SBS was also simulcast on Analogue. In 2010 SBS commenced Trial Broadcasts of the
FIFA World Cup The FIFA World Cup, often simply called the World Cup, is an international association football competition contested by the senior List of men's national association football teams, men's national teams of the members of the ' (FIFA), the ...
in 3D on Channel 40.


SBS HD

The SBS HD multichannel was launched on 14 December 2006. It broadcasts identical programming to SBS, but in 1080i HD via Freeview and Optus D1. On 8 April 2017, alongside the launch of SBS Viceland HD, SBS HD was upgraded to an
MPEG-4 MPEG-4 is a group of international standards for the compression of digital audio and visual data, multimedia systems, and file storage formats. It was originally introduced in late 1998 as a group of audio and video coding formats and related ...
format, replacing the standard
MPEG-2 MPEG-2 (a.k.a. H.222/H.262 as was defined by the ITU) is a standard for "the generic coding of moving pictures and associated audio information". It describes a combination of lossy video compression and lossy audio data compression methods, w ...
format it had used since its inception.


SBS On Demand

SBS On Demand is a
video on demand Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of ...
and
catch up TV Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of o ...
service run by the Special Broadcasting Service. The service became available on 1 September 2011. SBS On Demand is available on the web and via apps for mobile devices, smart TVs and set-top boxes.


Logo and identity history

The first SBS logo was a gradiented blue and white globe surrounded by a gradiented blue and white ring. The logo was used across all of SBS's radio and television stations, and symbolised transmission on
VHF Very high frequency (VHF) is the ITU designation for the range of radio frequency electromagnetic waves (radio waves) from 30 to 300 megahertz (MHz), with corresponding wavelengths of ten meters to one meter. Frequencies immediately below VHF ...
channel 0. On 14 October 1983, Channel 0/28 was renamed Network 0–28, coinciding with a new logo featuring the new name underneath the globe. On 18 February 1985, Network 0–28 was renamed SBS TV, coinciding with a new logo featuring the letters SBS underneath the globe, however in 1989, the logo was again updated with the globe removed. A new SBS logo was launched in March 1993, featuring five blue curved splices, described as the "Mercator" logo (named as the shapes look like a mercator globe in 2D), with the letters SBS in white on top. The idents in 1995–2003 usually show the Mercator logo without the letters SBS. The five splices represented the continents of the world and the angle represented the tilt of the Earth's axis. The new logo and a major revamp was launched on 7 May 2008, reducing the number of splices into four, and shifting the perspective and angle so that each splice is larger than the last. The logo was modified on 1 June 2009 to coincide with the renaming of the channel to "SBS ONE". On 4 July 2015 SBS launched a modified version of its 2008 logo when its main channel changed its name back to 'SBS TV'. The "SBS ONE" name is still used on electronic program guides. File:SBS 1993.svg, March 1993 – 7 May 2008 File:Special Broadcasting Service logo.svg, 7 May 2008 – 31 May 2009 File:SBSOne Logo.svg, 1 June 2009 – 3 July 2015 File:SBS logo.svg, 4 July 2015 – 7 February 2019 File:SBS Australia Logo (2019).svg, 8 February 2019 – present


Identity history

*29 April – 22 July 1979: ''This is SBS, Ethnic Television''. ''(used for SBS TV's test transmissions)'' *February – May 1980: ''A Whole New Look at Television''. *24 October 1980 – 14 October 1983: ''Channel 0 – A Whole World of People/Entertainment''. *January 1982: ''Channel 0/28, Celebrating Australia Week 1982''. *14 October 1983 – 18 February 1985: ''Network 0–28 – Bringing the World Back Home''. *18 February 1985 – 1986: ''We're SBS – Bringing the World Back Home''. *1986–1988: ''Discover the Difference''. *1989–1996: ''Bringing the World Back Home''. *1998–2004: ''Your world is an amazing place'' *2005–2006: ''Nobody sees the world like SBS'' *2006–2008: ''There's more to Summer on SBS''. *7 May 2008 – 27 October 2011: ''Six Billion Stories and Counting''. *28 October 2011 – 13 June 2014: ''Seven Billion Stories and Counting''. *14 June 2014 – 3 July 2015: ''Join In'' *8 February 2019 – present: ''A World of Difference''


See also

* List of digital television channels in Australia


References


External links

* * * {{DEFAULTSORT:Sbs tv Special Broadcasting Service English-language television stations in Australia Television channels and stations established in 1980 1980 establishments in Australia