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(, ; officially stylized as amiibo; plural: ''Amiibo'') is a
toys-to-life Toys-to-life is a video game feature using physical figurines or action figures to interact within the game. These toys use a near field communication (NFC), radio frequency identification (RFID), or image recognition data protocol to determine ...
platform by Nintendo, which was launched in November 2014. It consists of a wireless communications and storage protocol for connecting
figurine A figurine (a diminutive form of the word ''figure'') or statuette is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay ...
s to the
Wii U The Wii U ( ) is a home video game console developed by Nintendo as the successor to the Wii. Released in late 2012, it is the first eighth-generation video game console and competed with Microsoft's Xbox One and Sony's PlayStation 4. Th ...
, Nintendo 3DS, and Nintendo Switch
video game console A video game console is an electronic device that outputs a video signal or image to display a video game that can be played with a game controller. These may be home consoles, which are generally placed in a permanent location connected to ...
s. These figurines are similar in form and functionality to that of the ''
Skylanders ''Skylanders'' is a toys-to-life action-adventure video game series published by Activision. ''Skylanders'' games are played by placing character figures called the Skylanders on the "Portal of Power", a device that reads the figures' tags throu ...
'', ''Disney Infinity'' and '' Lego Dimensions'' series of toys-to-life platforms. The Amiibo platform was preannounced to potentially accommodate any form of toy, specifically including general plans for future card games. These toys use
near field communication Near-field communication (NFC) is a set of communication protocols that enables communication between two electronic devices over a distance of 4 cm (1 in) or less. NFC offers a low-speed connection through a simple setup that can be u ...
(NFC) to interact with supported
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
software, potentially allowing data to be transferred in and out of games and across multiple platforms. Amiibo functionality can be used directly with the Nintendo Switch,
Wii U The Wii U ( ) is a home video game console developed by Nintendo as the successor to the Wii. Released in late 2012, it is the first eighth-generation video game console and competed with Microsoft's Xbox One and Sony's PlayStation 4. Th ...
, and
New Nintendo 3DS The is a handheld game console produced by Nintendo. It is the fourth system in the Nintendo 3DS family of handheld consoles, following the original Nintendo 3DS, Nintendo 3DS XL, and Nintendo 2DS. The system was released in Japan on October 1 ...
consoles by using built-in NFC readers. In addition, the rest of the 3DS hardware line can use an official NFC adapter. By September 2016, Nintendo reported that 39 million Amiibo toys had been sold, along with more than 30 million Amiibo cards. By September 2022, total sales reached 77 million toys.


History


Development

Toys for Bob Toys for Bob, Inc. is an American video game developer based in Novato, California. As the creators of the award-winning '' Star Control'' and '' Skylanders'' series, the studio originated as a partnership between Paul Reiche III and Fred Ford ...
and its parent company
Activision Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one ...
had offered an opportunity for Nintendo to be a partner in a new video game franchise known as ''
Skylanders ''Skylanders'' is a toys-to-life action-adventure video game series published by Activision. ''Skylanders'' games are played by placing character figures called the Skylanders on the "Portal of Power", a device that reads the figures' tags throu ...
'', which would use RFID-equipped character figurines and a special reader component to interact with the game itself, and could store data on the figurine itself such as the corresponding character's statistics. While Nintendo passed on the exclusivity deal, the franchise itself quickly became one of Activision's most successful franchises upon its launch as a spin-off of the ''
Spyro the Dragon ''Spyro the Dragon'' is a platform game developed by Insomniac Games and published by Sony Computer Entertainment for the PlayStation on September 9, 1998. The first game in the '' Spyro'' series, it stars the title character, a young purple ...
'' series, and also resulted in competition from
Disney Interactive Studios Disney Interactive Studios, Inc. was an American video game developer and publisher owned by The Walt Disney Company through Disney Interactive. Prior to its closure in 2016, it developed and distributed multi-platform video games and interac ...
, who released a game with a similar concept known as ''
Disney Infinity ''Disney Infinity'' is an action-adventure sandbox toys-to-life video game series developed by Avalanche Software. The setting of the series is a giant customizable universe of imagination, known as the Toy Box, populated with toy versions of i ...
'' in 2013. In March 2013, long predating Amiibo, Nintendo unveiled ''
Pokémon Rumble U is a 2013 action video game in the ''Pokémon'' series available on the Wii U eShop. It is the successor to the 2011 3DS game '' Pokémon Rumble Blast''. It features all Pokémon from the first five generations. Up to 100 Pokémon and 4 players ...
'', the first game for the
Wii U The Wii U ( ) is a home video game console developed by Nintendo as the successor to the Wii. Released in late 2012, it is the first eighth-generation video game console and competed with Microsoft's Xbox One and Sony's PlayStation 4. Th ...
to use the
Wii U GamePad The Wii U GamePad is the standard game controller for Nintendo's Wii U home video game console. Incorporating traits from tablet computers, the GamePad has traditional input methods (such as buttons, dual analog sticks, and a D-pad), touchscre ...
's
near-field communication Near-field communication (NFC) is a set of communication protocols that enables communication between two electronic devices over a distance of 4 cm (1 in) or less. NFC offers a low-speed connection through a simple setup that can be u ...
s support to enable the use of its own interactive figurines. During an investors' meeting in May 2014, Nintendo presented a prototype of a more comprehensive figurine platform for its 3DS and Wii U consoles, which was designed so that the figurines could be used across multiple games. The new system was codenamed NFP, standing for either "Nintendo Figurine Platform" or "NFC Featured Platform", and was slated to be officially unveiled during E3. On June 10, 2014, during E3 2014, Nintendo officially announced the Amiibo platform, and that ''Super Smash Bros. for Wii U'' would be among the first games to provide features integrating with Amiibo figurines. In a corporate policy event after the launch of the Amiibo platform, Nintendo executive Shigeru Miyamoto addressed the platform's future by stating that the company was "now moving forward with projects that make use of NFC in a variety of unique ways. Nintendo is known as a video game company, but in fact, it is also a toy company."


Release

''Super Smash Bros.'' Amiibo toys were first released in North America on November 21, 2014, in Europe on November 28, 2014, and in Japan on December 6, 2014, along with the release of ''
Super Smash Bros. for Wii U and (colloquially and collectively referred to as ''Super Smash Bros. 4'' or ''Smash 4'') is a group of two 2014 crossover fighting video games developed by Bandai Namco Studios and Sora Ltd. and published by Nintendo for the Nintendo 3DS ...
''. The ''Super Mario'' series, featuring Mario, Luigi, Peach, Yoshi, Bowser, and Toad, arrived on March 20, 2015, for both regions. In 2015, Nintendo began to extend the Amiibo line into new form factors; on February 27, 2015, Nintendo CEO
Satoru Iwata was a Japanese businessman, video game programmer, video game designer, and producer. He was the fourth president and chief executive officer (CEO) of Nintendo from 2002 until his death in 2015. He was a major contributor in broadening the app ...
revealed that the company had plans to release Amiibo-enabled trading cards. On April 1, 2015, Nintendo unveiled '' Animal Crossing: Happy Home Designer'', a spin-off in the ''Animal Crossing'' series that utilizes cards. Nintendo also unveiled Amiibo yarn plushies as a tie-in for '' Yoshi's Woolly World''. During the
E3 2015 The Electronic Entertainment Expo 2015 (E3 2015) was the 21st E3 held. The event took place at the Los Angeles Convention Center in Los Angeles, California. It took place from June 16 to June 18, 2015, with 52,200 total attendees. Major exhibit ...
Nintendo Direct on June 16, 2015,
Activision Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one ...
revealed
Bowser , or King Koopa, is a fictional character, the primary antagonist in Nintendo's ''Mario'' franchise, and the arch-nemesis of Mario. In Japan, the character bears the title of . Bowser is the leader of the turtle-like Koopa race. Despite the ...
and
Donkey Kong is a video game franchise created by Shigeru Miyamoto and owned by Nintendo. It follows the adventures of a gorilla named Donkey Kong (character), Donkey Kong and his clan of other Ape, apes and monkeys. The franchise primarily consists of plat ...
Amiibo (Hammer Slam Bowser and Turbo Charge Donkey Kong) and vehicles for use in '' Skylanders: SuperChargers''. These toys are compatible with either the ''Skylanders'' games or Amiibo-compatible games by means of a mode switch on their bases. They will work across all Nintendo platform versions of ''Skylanders: SuperChargers''. The Amiibo are also compatible with all Nintendo platform versions of ''Skylanders: Imaginators''. On August 27, 2015, an Amiibo toy of the titular character from the
indie video game An indie game, short for independent video game, is a video game typically created by individuals or smaller development teams without the financial and technical support of a large Video game publisher, game publisher, in contrast to most AAA ...
''
Shovel Knight ''Shovel Knight'' is a platform video game developed and published by Yacht Club Games. Development was crowdfunded and the game was released for Nintendo 3DS, Wii U, and Windows in June 2014. It was ported to OS X and Linux in September 2014, P ...
'' was unveiled, which will unlock content exclusive to the 3DS and Wii U versions of the game and its future installments. It is the first Amiibo toy of a non-Nintendo character that is not associated with a first-party title; previous Amiibo toys of third-party characters were associated with ''Super Smash Bros.'' Additionally, production and distribution of the figurine will be overseen by the game's publisher, Yacht Club Games, rather than Nintendo (except in Japan where the latter is the publisher), although it will still officially be marketed by Nintendo as part of the Amiibo line as a form of brand licensing. Explaining the arrangement, a Nintendo representative stated that "we were like, what's one thing that Nintendo could do that nobody
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could ever do?" The Amiibo line for ''
The Legend of Zelda ''The Legend of Zelda'' is an action-adventure game franchise created by the Japanese game designers Shigeru Miyamoto and Takashi Tezuka. It is primarily developed and published by Nintendo, although some portable installments and re-rele ...
'' initially began solely with the Wolf Link figurine, which is mainly used in '' The Legend of Zelda: Twilight Princess HD'' and later ''
Breath of the Wild is a 2017 action-adventure game developed and published by Nintendo for the Nintendo Switch and Wii U consoles. The game is an installment of ''The Legend of Zelda'' series and is set at the end of its timeline. The player controls an am ...
''. It expanded with the 30th Anniversary collection (8-bit Link, '' Ocarina of Time'' Link, ''
The Wind Waker ''The Legend of Zelda: The Wind Waker'' is a 2002 action-adventure game developed and published by Nintendo for the GameCube. An installment in ''The Legend of Zelda'' series, it was released in Japan in December 2002, in North America in March ...
'' Link, and ''The Wind Waker'' Zelda), and the ''Breath of the Wild'' collection (Archer Link, Rider Link, Zelda, Bokoblin, Mipha, Daruk, Revali, Urbosa and the Guardian figurine). At
E3 2017 The Electronic Entertainment Expo 2017 (E3 2017) was the 23rd E3, during which hardware manufacturers and software developers and publishers from the video game industry presented new and upcoming products to the attendees, primarily retailers a ...
, Nintendo unveiled several new Amiibo figurines, including wedding-themed Mario, Peach and Bowser figurines which coincided with the launch of the Nintendo Switch game ''
Super Mario Odyssey is a 2017 platform game developed and published by Nintendo for the Nintendo Switch. An entry in the ''Super Mario'' series, it follows Mario and his new ally Cappy—a sentient hat that allows Mario to control other characters and objects†...
'', as well as figurines of
Chrom Chrom is a fictional character in the video game ''Fire Emblem Awakening'' and its related ''Fire Emblem'' franchise. Chrom is the prince of the Kingdom of Ylisse, and a descendant of Marth (Fire Emblem), Marth. He is the brother of Lissa and Em ...
and Tiki from the ''
Fire Emblem is a fantasy tactical role-playing game franchise developed by Intelligent Systems and published by Nintendo. First produced and published for the Famicom in 1990, the series currently consists of sixteen core entries and five spinoffs. ...
'' series to tie in with the release of '' Fire Emblem Warriors'' on Switch and New 3DS systems. Two '' Metroid''-themed Amiibo figures released alongside the 3DS remake of ''Metroid II'', '' Metroid: Samus Returns'', and figurines released later based around the four Champions in ''The Legend of Zelda: Breath of the Wild''. Third-party software developer Bethesda Softworks announced that existing Zelda figurines would be compatible with the Nintendo Switch port of '' The Elder Scrolls V: Skyrim'', allowing players to obtain select Zelda items and clothing for their Dragonborn, including the Master Sword, Hylian Shield and the Champion's Tunic from ''Breath of the Wild''.


Collectibility and supply issues

Upon initial launch, the Amiibo line quickly spiked in popularity, with preorders selling out before the products became available to the public. While Nintendo CEO Satoru Iwata stated that Amiibo will be kept in stock, he also explained that some will be "limited-time offers which will cede their positions to new ones once they are sold out". The rarity of certain Amiibo figurines influenced the prices held by online retailers and auctions, of which most can be seen offering select items at prices above the retail price. In Nintendo's 3rd Quarter Financial Results Briefing for the Fiscal Year Ending March 2015, Satoru Iwata expressed surprise at such online auctions that offered "premium prices" of sold out Amiibo toys. A number of first-wave Amiibo toys with manufacturing defects were discovered and sold for notably high prices, such as a Samus figurine with cannons on both arms instead of one being sold on
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for , and a defect of
Princess Peach is a fictional character in Nintendo's ''Mario'' franchise, created by Shigeru Miyamoto and introduced in the 1985 original '' Super Mario Bros.'' installment. She is the princess regnant and ruler of the Mushroom Kingdom, where she resides ...
with missing legs being sold for . On April 2, 2015, when preorders were being taken for the May 29 release of the ''Super Smash Bros.'' series Wave 4 and the ''Splatoon'' series, the US preorder process crashed both GameStop's website and in-store register system. Nintendo acknowledged these issues in early May 2015.
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forwent the entire preorder process for those waves; it instead blocked out specific time intervals on their release date during which the non-retailer exclusive Amiibo and the ''Super Mario'' series Silver Mario Amiibo were available. The retailer continued this practice with its exclusive release of the Palutena Amiibo as well as those released on September 11, 2015. In May 2015 in the UK, a truck was stolen that contained preorders of the special edition of ''
Splatoon is a third-person shooter video game franchise created by Hisashi Nogami, and developed and owned by Nintendo. Set in a post-apocalyptic Earth inhabited by anthropomorphic marine animals, the series centers around fictional cephalopods known ...
'', which included a rare Squid Inkling Amiibo as a preorder bonus: the only way to obtain the figure in the UK. As a result, Nintendo lacked the stock to supply the Squid Inkling Amiibos to those who preordered, and offered Inkling Girl or Inkling Boy Amiibos instead alongside a standard edition with a £10 refund, or full refunds. In response to the lack of certain Amiibo toys in the United States, Satoru Iwata explained on February 17, 2015, that "an ongoing labor dispute on the west coast" has delayed the "discharge of cargo over the past six months", and is the cause of the absences of certain Amiibo toys intended to be delivered before its launch in November. Following this announcement, rarer Amiibo toys such as Wii Fit Trainer, Meta Knight, and Ike have been receiving limited re-releases in North America. For the US, the exclusive Best Buy release of the Dark Pit figurine, the retailer announced it would not take any preorders or online orders and the item would be limited to one per customer. While some news sources such as Kotaku came out in favour of Best Buy's practice, alternatively in response to this (and the difficulty of acquiring previous retailer-exclusives), others, such as Brian Altano, Jose Otero, and Peer Schneider of
IGN ''IGN'' (formerly ''Imagine Games Network'') is an American video game and entertainment media website operated by IGN Entertainment Inc., a subsidiary of Ziff Davis, Inc. The company's headquarters is located in San Francisco's SoMa distri ...
's Nintendo Voice Chat podcast, have encouraged American collectors to import these hard-to-find items.


Hardware support

The
Wii U The Wii U ( ) is a home video game console developed by Nintendo as the successor to the Wii. Released in late 2012, it is the first eighth-generation video game console and competed with Microsoft's Xbox One and Sony's PlayStation 4. Th ...
,
New Nintendo 3DS The is a handheld game console produced by Nintendo. It is the fourth system in the Nintendo 3DS family of handheld consoles, following the original Nintendo 3DS, Nintendo 3DS XL, and Nintendo 2DS. The system was released in Japan on October 1 ...
, and Nintendo Switch contain integrated NFC support, and are Amiibo-compatible. On Wii U, toys are scanned using an NFC reader contained within the
Wii U GamePad The Wii U GamePad is the standard game controller for Nintendo's Wii U home video game console. Incorporating traits from tablet computers, the GamePad has traditional input methods (such as buttons, dual analog sticks, and a D-pad), touchscre ...
. Amiibo support was formally introduced to the consoles' firmware between November and December 2014; these updates added an Amiibo menu to the system settings area, allowing users to scan, register, and erase data from toys. The Nintendo Switch similarly features an NFC reader in both the
Joy-Con Joy-Con are the primary game controllers for the Nintendo Switch video game console. They consist of two individual units, each containing an analog stick and an array of buttons. They can be used while attached to the main Nintendo Switch con ...
R and Pro Controller. A separate NFC reader accessory allows use of Amiibo on the original Nintendo 3DS, 3DS XL, and 2DS models; in Japan, released in "Summer 2015", and released alongside '' Animal Crossing: Happy Home Designer'' in North America. The New Nintendo 3DS, New 3DS XL, and New 2DS XL contain an integrated NFC reader utilizing the touch (bottom) screen.


Amiibo data communication

Supported games offer one of two kinds of Amiibo compatibility; the ability to access an Amiibo toy's NFC tag and store data, and read-only recognition. Each Amiibo toy largely corresponds to a specific game that can access its storage space, though some may have multiple games that can use it. However, each Amiibo toy can only store data from one compatible game at a time, meaning data must be deleted to use it with a different title. For example, a
Mario is a character created by Japanese video game designer Shigeru Miyamoto. He is the title character of the ''Mario'' franchise and the mascot of Japanese video game company Nintendo. Mario has appeared in over 200 video games since his cre ...
Amiibo figurine containing data from ''Super Smash Bros. for Nintendo 3DS'' and ''Wii U'' must have the data for that game deleted to store data from ''
Mario Party 10 is a 2015 party video game. Developed by NDcube and published by Nintendo for the Wii U, it is the tenth main installment in the ''Mario Party'' series and the first game in the series since ''Mario Party 4'' to have Donkey Kong as a playable c ...
''. Many games offer compatibility with specific Amiibo toys on a read-only basis, allowing for additional content to be unlocked in that game. For example, using certain figurines with ''
Mario Kart 8 is a 2014 kart racing game developed and published by Nintendo for the Wii U. It features the ''Mario Kart'' series' game mechanics, in which players drive go-karts using ''Mario'' franchise characters in various race formats. Items placed a ...
'' or ''Mario Kart 8 Deluxe'' unlocks
Mii A Mii ( ) is a customizable avatar used on several Nintendo video game consoles and mobile apps. Miis were first introduced on the Wii console in 2006 and later appeared on the 3DS, Wii U, the Switch, and various apps for smart devices. Miis c ...
costumes based on the corresponding character. Multiple variations of the same character offer the same compatibility, although special variations can unlock unique content with specific games. Existing Wii U and 3DS games can receive updates for Amiibo functionality. Due to their co-development effort on ''Super Smash Bros. for Nintendo 3DS'' and ''Wii U'', Bandai Namco Entertainment were the first third-party publishers to embrace the Amiibo concept in some of their own games.


List of Amiibo

The following list features all known NFC items branded under Amiibo, originally produced in the form of character figurines as of 2014, then cards as of 2015, and other types in the future. Nintendo designed all Amiibo characters to be cross-compatible with all games that support specific Amiibo characters, regardless of whichever model line these characters belong to; for example, Mario figurines from both the ''Super Smash Bros.'' and ''Super Mario'' series have the same functionality. ''Yoshi'' line are soft dolls instead of hard plastic figurines. There are currently Amiibo figurines, 3 Amiibo card series, and noted variants on this list.


List of ''Animal Crossing'' Amiibo cards

The following is a list of all confirmed Amiibo cards for the ''Animal Crossing'' series of games. Series 1, 2, 3 and 4 consist of 100 cards each, while Series 5 consists of 48 cards. Additionally, there are five cards which aren't part of any series. After the announcement that New Leaf would receive an Amiibo update a new series of 50 Animal Crossing RV cards was announced plus an additional series of 6 cards based around characters by Sanrio. Later, after a Nintendo Direct on September 23, 2021, Nintendo confirmed on the official Animal Crossing
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account that a Series 5 of Amiibo cards was being produced and implied it may feature villagers introduced in ''Animal Crossing: New Horizons'', as well as returning villagers. Series 5 was released on November 5, 2021.


Exclusives

In North America, Australia, and New Zealand, at launch some Amiibo were only available in selected retailers. In Australia and New Zealand, this practice is limited to Mario (Silver Edition), Dark Hammer Slam Bowser, and Dark Turbo Charge Donkey Kong being limited to EB Games, Mario (Gold Edition) being limited to
Target Target may refer to: Physical items * Shooting target, used in marksmanship training and various shooting sports ** Bullseye (target), the goal one for which one aims in many of these sports ** Aiming point, in field artillery, f ...
in Australia and
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in New Zealand, Animal Crossing: New Leaf – Welcome Amiibo Sanrio Collaboration Pack and Qbby Amiibo being limited to the Official Nintendo AU/NZ eBay Store; however, in North America it is much more widespread. Some characters, such as Villager, were originally non-exclusives, but later became exclusive to retailers during restocks.


See also

*
Nintendo e-Reader The Nintendo e-Reader, stylized as ereader, commonly abbreviated as e-Reader, known in Japan as the is an add-on manufactured by Nintendo for its Game Boy Advance handheld video game console. It was released in Japan in December 2001, with a ...
*
GameCube – Game Boy Advance link cable The GameCube Game Boy Advance cable (DOL-011) is a cable used to connect the Game Boy Advance (GBA) to the GameCube (GCN). Depending on the games, the cable may facilitate unlocking additional content, turning the GBA into a second screen, turnin ...
*
Transfer Pak The Transfer Pak is a removable accessory for the Nintendo 64 controller that fits into its expansion port. When connected, it allows for the transfer of data between supported Nintendo 64 (N64) games and Game Boy or Game Boy Color (GBC) games. B ...
* VMU


Notes


References


External links

* * {{Nintendo Switch Toy figurines Nintendo 3DS Nintendo accessories Nintendo Switch accessories Nintendo toys Wii U Toys-to-life games Products introduced in 2014