Faragó, Géza - Poster for the Holzer Fashion Store (1902)

A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both

textual In literary theory, textuality comprises all of the attributes that distinguish the communicative content under analysis as an object of study. It is associated with structuralism and post-structuralism. Explanation Textuality is not just ab ...

and

graphic Graphics () are visual images or designs on some surface, such as a wall, canvas, screen, paper, or stone, to inform, illustrate, or entertain. In contemporary usage, it includes a pictorial representation of data, as in design and manufacture, ...

elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians, and films), propagandists,

protest A protest (also called a demonstration, remonstration or remonstrance) is a public expression of objection, disapproval or dissent towards an idea or action, typically a political one. Protests can be thought of as acts of coopera ...

ors, and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to the original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the

printing Printing is a process for mass reproducing text and images using a master form or template. The earliest non-paper products involving printing include cylinder seals and objects such as the Cyrus Cylinder and the Cylinders of Nabonidus. The ea ...

industry perfected colour

lithography Lithography () is a planographic method of printing originally based on the immiscibility of oil and water. The printing is from a stone (lithographic limestone) or a metal plate with a smooth surface. It was invented in 1796 by the German a ...

and made

mass production Mass production, also known as flow production or continuous production, is the production of substantial amounts of standardized products in a constant flow, including and especially on assembly lines. Together with job production and batch ...

possible.

History

Lautrec moulin rouge, la goulue (poster) 1891

Introduction

According to the French historian

Max Gallo Max Gallo (; 7 January 1932 – 18 July 2017) was a French writer, historian and politician. He wrote over one hundred books. The son of Italian immigrants (his father was of Piedmontese descent and his mother was from the region of Parma), Gall ...

, "for over two hundred years, posters have been displayed in public places all over the world. Visually striking, they have been designed to attract the attention of passers-by, making us aware of a political viewpoint, enticing us to attend specific events, or encouraging us to purchase a particular product or service."Gallo, Max, ''The Poster in History'', (2002) W.W. Norton The modern poster, as we know it, however, dates back to the mid-nineteenth century, when several separate, but related, changes took place. First, the

industry perfected colour

and made

of large and inexpensive images possible. Second, government censorship of public spaces in countries such as France was lifted. And finally, advertisers began to market mass-produced consumer goods to a growing populace in urban areas. "In little more than a hundred years", writes poster expert John Barnicoat, "it has come to be recognized as a vital art form, attracting artists at every level, from painters such as

Toulouse-Lautrec Comte Henri Marie Raymond de Toulouse-Lautrec-Monfa (24 November 1864 – 9 September 1901) was a French painter, printmaker, draughtsman, caricaturist and illustrator whose immersion in the colourful and theatrical life of Paris in the la ...

and

Mucha Mucha (; Czech and Slovak feminine: Muchová) is a Slavic surname, derived from ''mucha'', meaning " fly".''Dictionary of American Family Names''"Mucha Family History" Oxford University Press, 2013. Retrieved on 4 January 2016. Mucha is the standa ...

to theatrical and commercial designers."Barnicoat, John, ''Posters: A Concise History'', (1985) Thames and Hudson They have ranged in styles from

Art Nouveau Art Nouveau (; ) is an international style of art, architecture, and applied art, especially the decorative arts. The style is known by different names in different languages: in German, in Italian, in Catalan, and also known as the Modern ...

Symbolism Symbolism or symbolist may refer to: Arts * Symbolism (arts), a 19th-century movement rejecting Realism ** Symbolist movement in Romania, symbolist literature and visual arts in Romania during the late 19th and early 20th centuries ** Russian sy ...

Cubism Cubism is an early-20th-century avant-garde art movement that revolutionized European painting and sculpture, and inspired related movements in music, literature and architecture. In Cubist artwork, objects are analyzed, broken up and reassemble ...

, and

Art Deco Art Deco, short for the French ''Arts Décoratifs'', and sometimes just called Deco, is a style of visual arts, architecture, and product design, that first appeared in France in the 1910s (just before World War I), and flourished in the Unite ...

to the more formal

Bauhaus The Staatliches Bauhaus (), commonly known as the Bauhaus (), was a German art school operational from 1919 to 1933 that combined crafts and the fine arts.Oxford Dictionary of Art and Artists (Oxford: Oxford University Press, 4th edn., 200 ...

and the often incoherent

hippie A hippie, also spelled hippy, especially in British English, is someone associated with the counterculture of the 1960s, originally a youth movement that began in the United States during the mid-1960s and spread to different countries around ...

posters of the 1960s.

Mass production

Posters, in the form of placards and posted bills, have been used since earliest times, primarily for advertising and announcements. Purely textual posters have a long history: they advertised the plays of

Shakespeare William Shakespeare ( 26 April 1564 – 23 April 1616) was an English playwright, poet and actor. He is widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's nation ...

and made citizens aware of government proclamations for centuries. The great revolution in posters, however, was the development of printing techniques that allowed for cheap mass production and printing, notably including the technique of

, which was invented in 1796 by the German

Alois Senefelder Johann Alois Senefelder (6 November 177126 February 1834) was a German actor and playwright who invented the printing technique of lithography in the 1790s.Meggs, Philip B. A History of Graphic Design. John Wiley & Sons, Inc. 1998. p 146 Acto ...

. The invention of lithography was soon followed by

chromolithography Chromolithography is a method for making multi-colour prints. This type of colour printing stemmed from the process of lithography, and includes all types of lithography that are printed in colour. When chromolithography is used to reproduce ph ...

, which allowed for mass editions of posters illustrated in vibrant colors to be printed.

Developing art form

By the 1890s, the technique had spread throughout Europe. A number of noted French artists created poster art in this period, foremost amongst them

Henri de Toulouse-Lautrec Comte Henri Marie Raymond de Toulouse-Lautrec-Monfa (24 November 1864 – 9 September 1901) was a French painter, printmaker, draughtsman, caricaturist and illustrator whose immersion in the colourful and theatrical life of Paris in the ...

Jules Chéret Jules Chéret (31 May 1836 – 23 September 1932) was a French painter and lithographer who became a master of ''Belle Époque'' poster art. He has been called the father of the modern poster. Early life and career Born in Paris to a poor but ...

Eugène Grasset Eugène Samuel Grasset (25 May 1845 – 23 October 1917) was a Swiss decorative artist who worked in Paris, France in a variety of creative design fields during the Belle Époque. He is considered a pioneer in Art Nouveau design. Biography G ...

Adolphe Willette Adolphe Léon Willette (30 July 1857, Châlons-sur-Marne4 February 1926, Paris) was a French Painting, painter, illustrator, caricaturist, and lithographer, as well as an architect of the famous Moulin Rouge cabaret. Willette ran as an "antisem ...

Pierre Bonnard Pierre Bonnard (; 3 October 186723 January 1947) was a French painter, illustrator and printmaker, known especially for the stylized decorative qualities of his paintings and his bold use of color. A founding member of the Post-Impressionist ...

Louis Anquetin Louis Émile Anquetin (26 January 1861 – 19 August 1932) was a French painter. Biography Anquetin was born in Étrépagny, France, and educated at the Lycée Pierre Corneille in Rouen. In 1882 he came to Paris and began studying art at Lé ...

, the brothers

Léon Leon, Léon (French) or León (Spanish) may refer to: Places Europe * León, Spain, capital city of the Province of León * Province of León, Spain * Kingdom of León, an independent state in the Iberian Peninsula from 910 to 1230 and again fro ...

and

Alfred Choubrac Alfred Choubrac (Paris, 30 December 1853 – Paris, 25 July 1902) was a French painter, illustrator, draughtsman, poster artist and costume designer. Together with Jules Chéret he is considered to be one of the pioneers of the modern coloured ...

Georges de Feure Georges de Feure (real name Georges Joseph van Sluijters, 6 September 1868 – 26 November 1943) was a French painter, theatrical designer, and industrial art designer in the symbolism and Art Nouveau styles. De Feure was born in Paris. His fa ...

, and

Henri-Gabriel Ibels Henri-Gabriel Ibels (30 November 1867 – February 1936) was a French illustrator, printmaker, painter and author. Biography He was born in Paris and studied at the Académie Julian with Pierre Bonnard and Édouard Vuillard. He was a mem ...

. Chéret is considered to be the "father" of advertisement placards. He was a pencil artist and a scene decorator, who founded a small lithography office in Paris in 1866. He used striking characters, contrast, and bright colors, and created more than 1000 advertisements, primarily for exhibitions, theatres, and products. The industry soon attracted the service of many aspiring painters who needed a source of revenue to support themselves. Chéret developed a new

lithographic Lithography () is a planographic method of printing originally based on the immiscibility of oil and water. The printing is from a stone (lithographic limestone) or a metal plate with a smooth surface. It was invented in 1796 by the German a ...

technique that better suited the needs of advertisers: he added a lot more colour which, in conjunction with innovative

typography Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing ( leading), and ...

, rendered the poster much more expressive. Chéret is said to have introduced sexuality in advertising or, at least, to have exploited the feminine image as an advertising ploy. In contrast with those previously painted by

, Chéret's laughing and provocative feminine figures, often called "chérettes", meant a new conception of art as being of service to advertising. Posters soon transformed the thoroughfares of Paris, making the streets into what one contemporary called "the poor man’s picture gallery." Their commercial success was such that some fine artists took up poster design in earnest. Some of these artists, such as

Alphonse Mucha Alfons Maria Mucha (; 24 July 1860 – 14 July 1939), known internationally as Alphonse Mucha, was a Czech painter, illustrator and graphic artist, living in Paris during the Art Nouveau period, best known for his distinctly stylized and decorat ...

, were in great demand and theatre stars personally selected their own favorite artist to do the poster for an upcoming performance. The popularity of poster art was such that in 1884 a major exhibition was held in Paris.

Golden age of the posters

By the 1890s, poster art had widespread use in other parts of Europe, advertising everything from bicycles to bullfights. By the end of the nineteenth century, during an era known as the

Belle Époque The Belle Époque or La Belle Époque (; French for "Beautiful Epoch") is a period of French and European history, usually considered to begin around 1871–1880 and to end with the outbreak of World War I in 1914. Occurring during the era ...

, the standing of the poster as a serious art form was raised even further. Between 1895 and 1900, Jules Chéret created the Maîtres de l'Affiche series (Masters of the Poster) that became not only a commercial success, but is now recognized as an important historical publication.

and

were also influential poster designers of this generation, known for their

style and stylized figures, particularly of women. Advertisement posters became a special type of graphic art in the modern age.

Poster artist ''Affichiste'' is the French word for a poster artist or poster designer, a graphic designer of posters. Etymology The name first appeared around 1780, but with a different meaning. It meant one involved in a poster's production and distributi ...

s such as

Théophile Steinlen Théophile Alexandre Steinlen (November 10, 1859 – December 13, 1923), was a Swiss-born French Art Nouveau painter and printmaker. Biography Born in Lausanne , neighboring_municipalities= Bottens, Bretigny-sur-Morrens, Chavannes-près-R ...

Albert Guillaume Albert Guillaume (14 February 1873 – 10 August 1942) was a French painter and caricaturist. Born in Paris, France, Albert Guillaume became a leading caricaturist during the Belle Époque. While remembered for his poster art, Guillaume also di ...

Leonetto Cappiello Leonetto Cappiello (9 April 1875 – 2 February 1942) was an Italian and French poster art designer and painter, who mainly lived and worked in Paris.

Henri Thiriet Henri Thiriet aka Henry Thiriet (1873-1946) was a prolific French poster artist, book illustrator and painter. Although responsible for many memorable posters, almost nothing is known about Thiriet's life and career. He painted in a flamboyant A ...

, and others became important figures of their day, their art form transferred to magazines for advertising as well as for social and political commentary. Indeed, as design historian Elizabeth Guffey notes, “As large, colorful posters began to command the spaces of public streets, markets, and squares, the format itself took on a civic respectability never afforded to Victorian handbills.” In the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...

, posters underwent a slightly different evolution. By the 1850s, the advent of the traveling circus brought colorful posters to tell citizens that a carnival was coming to town. While many of these posters were beautifully printed, the earliest were mass-produced woodcuts; that technique, as well as their subject matter, crowded style, and bright colors, was often derided by contemporary critics. As chromo-lithography began to reshape European posters, American artists began to take that medium more seriously. Indeed, the work of designers such as

Edward Penfield Edward Penfield (June 2, 1866 – February 8, 1925) was an American illustrator in the era known as the "Golden Age of American Illustration" and he is considered the father of the American poster. His work has been included in almost every majo ...

and

Will Bradley Wilbur Schwichtenberg (July 12, 1912 – July 15, 1989), known professionally as Will Bradley, was an American trombonist and bandleader during the 1930s and 1940s. He performed swing, dance music, and boogie-woogie songs, many of them written b ...

gained an audience in Europe as well as America.

Decline and resurgence

Challenged by newer modes of advertising, the poster as a communicative tool began to decline after the First World War. Civic groups had long assailed the poster, arguing that the nature of the poster made public spaces ugly. But the real threat to posters came from newer forms of advertising. Mass-market magazines, radio, and later, television, as well as billboards all cut into advertiser's marketing budgets. While posters continued to be made and advertised products, they were no longer considered a primary form of advertising. More and more, the purpose of posters shifted toward political and decorative uses. Indeed, by the mid 1960s, posters were reborn as part of a broader counter-cultural shift. By 1968 the contemporary poster resurgence was described as "half way between a passing fashion and a form of mass hysteria." Sometimes called a “second golden age” or "postermania" however, this resurgence of popularity saw posters used as decoration and self-expression as much as public protest or advertising.

Commercial uses

By the 1890s, poster art had widespread use in other parts of Europe, advertising everything from bicycles to bullfights. Many posters have had great

artistic merit Artistic merit is the artistic quality or value of any given work of art, music, film, literature, sculpture or painting. Obscenity and literary merit The 1921 US trial of James Joyce's novel ''Ulysses'' concerned the publication of the ''Nausi ...

. These include the posters advertising consumer products and entertainment, but also events such as the

World's Fair A world's fair, also known as a universal exhibition or an expo, is a large international exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specif ...

s and

Colonial Colonial or The Colonial may refer to: * Colonial, of, relating to, or characteristic of a colony or colony (biology) Architecture * American colonial architecture * French Colonial * Spanish Colonial architecture Automobiles * Colonial (1920 au ...

Exhibitions An exhibition, in the most general sense, is an organized presentation and display of a selection of items. In practice, exhibitions usually occur within a cultural or educational setting such as a museum, art gallery An art gallery is a roo ...

Political uses

The first widespread use of illustrated posters for political ends occurred during the First World War. War bond drives and recruitment posters soon replaced commercial advertisements. German graphic designers who had pioneered the simple Sachplakat style in the years leading up to the war, applied their talents to the war effort. Artists working for the Allied cause also adapted their art in wartime, as well. During the Second World War many posters were distributed by the U.S. government and often were displayed in post offices. Many were designed to provide rationale for adaptation to the rationing of supplies such as gasoline and foods. The 1960s saw the rise of pop art and protest movements throughout the West; both made great use of posters and contributed to the revitalization of posters at this time. Perhaps the most acclaimed posters were those produced by

French French (french: français(e), link=no) may refer to: * Something of, from, or related to France ** French language, which originated in France, and its various dialects and accents ** French people, a nation and ethnic group identified with Franc ...

students during the so-called, "''événements''", of May 1968. During the 1968 Paris student riots and for years to come, Jim Fitzpatrick's stylized poster of

Marxist Marxism is a Left-wing politics, left-wing to Far-left politics, far-left method of socioeconomic analysis that uses a Materialism, materialist interpretation of historical development, better known as historical materialism, to understand S ...

revolutionary

Che Guevara Ernesto Che Guevara (; 14 June 1928The date of birth recorded on /upload.wikimedia.org/wikipedia/commons/7/78/Ernesto_Guevara_Acta_de_Nacimiento.jpg his birth certificatewas 14 June 1928, although one tertiary source, (Julia Constenla, quoted ...

(based on the photograph, ''

Guerrillero Heroico ''Guerrillero Heroico'' ( en, "Heroic Guerrilla Fighter") is an iconic photograph of Marxism, Marxist revolutionary Che Guevara taken by Alberto Korda. It was captured on March 5, 1960, in Havana, Cuba, at a memorial service for victims of the ...

''), also became a common youthful symbol of rebellion. After the

September 11 attacks The September 11 attacks, commonly known as 9/11, were four coordinated suicide terrorist attacks carried out by al-Qaeda against the United States on Tuesday, September 11, 2001. That morning, nineteen terrorists hijacked four commercia ...

, in the United States, public schools across the country hung framed posters of "

In God We Trust "In God We Trust" (also rendered as "In God we trust") is the United States national motto, official motto of the United States and of the U.S. state of Florida. It was adopted by the U.S. Congress in 1956, replacing ("Out of many, one"), whic ...

" in their "libraries, cafeterias, and classrooms." The

American Family Association The American Family Association (AFA) is a Christian fundamentalist 501(c)(3) organization based in the United States.

supplied several 11-by-14-inch posters to school systems.

Poster printing

Many

techniques are used to produce posters. While most posters are mass-produced, posters may also be printed by hand or in limited editions. Most posters are printed on one side and left blank on the back, the better for affixing to a wall or other surface. Pin-up sized posters are usually printed on A3 Standard Silk paper in full colour. Upon purchase, most commercially available posters are often rolled up into a cylindrical tube to allow for damage-free transportation. Rolled-up posters may then be flattened under pressure for several hours to regain their original form. It is possible to use poster creation software to print large posters on standard home or office printers.

Poster collecting

There exists a community that collect rare or vintage posters, analogous to

fine art In European academic traditions, fine art is developed primarily for aesthetics or creative expression, distinguishing it from decorative art or applied art, which also has to serve some practical function, such as pottery or most metalwork ...

collectors. Popular categories include

movies A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere ...

, war and propaganda, and travel. Because of their low cost, the number of forged posters is relatively low compared to other mediums. The International Vintage Poster Dealers Association (IVPDA) maintains a list of reputable poster dealers. Collectable

poster artists A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both typography, textual and graphic elements, although a poster may be either wholly graphical or w ...

include

, and

Types of poster designs

Many posters, particularly early posters, were used for advertising products. Posters continue to be used for this purpose, with posters advertising

film A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere ...

music Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect ...

(both concerts and recorded albums),

comic book A comic book, also called comicbook, comic magazine or (in the United Kingdom and Ireland) simply comic, is a publication that consists of comics art in the form of sequential juxtaposed panels that represent individual scenes. Panels are of ...

s, and

travel Travel is the movement of people between distant geographical locations. Travel can be done by foot, bicycle, automobile, train, boat, bus, airplane, ship or other means, with or without luggage, and can be one way or round trip. Travel c ...

destinations being particularly notable examples.

Propaganda and political posters

German propaganda poster, Upper Silesia Plebiscite 1

During the

First First or 1st is the ordinal form of the number one (#1). First or 1st may also refer to: *World record, specifically the first instance of a particular achievement Arts and media Music * 1$T, American rapper, singer-songwriter, DJ, and rec ...

and

Second World War World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...

s, recruiting posters became extremely common, and many of them have persisted in the national consciousness, such as the "

Lord Kitchener Wants You Lord Kitchener Wants You is a 1914 advertisement by Alfred Leete which was developed into a recruitment poster. It depicted Lord Kitchener, the British Secretary of State for War, above the words "WANTS YOU". Kitchener, wearing the cap of a B ...

" posters from the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...

, the "

Uncle Sam Uncle Sam (which has the same initials as ''United States'') is a common national personification of the federal government of the United States or the country in general. Since the early 19th century, Uncle Sam has been a popular symbol of ...

wants you" posters from the United States, or the "

Loose Lips Sink Ships Loose lips sink ships is an American English idiom meaning "beware of unguarded talk". The phrase originated on propaganda posters during World War II. The phrase was created by the War Advertising Council and used on posters by the United State ...

" posters that warned of foreign spies. Also in Canada, they were widespread. Posters during wartime were also used for

propaganda Propaganda is communication that is primarily used to influence or persuade an audience to further an agenda, which may not be objective and may be selectively presenting facts to encourage a particular synthesis or perception, or using loaded ...

purposes, persuasion, and motivation, such as the famous

Rosie the Riveter Rosie the Riveter is an allegorical cultural icon in the United States who represents the women who worked in factories and shipyards during World War II, many of whom produced munitions and war supplies. These women sometimes took entirely new ...

posters that encouraged women to work in factories during World War II. The

Soviet Union The Soviet Union,. officially the Union of Soviet Socialist Republics. (USSR),. was a transcontinental country that spanned much of Eurasia from 1922 to 1991. A flagship communist state, it was nominally a federal union of fifteen national ...

also produced a plethora of

propaganda posters A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text ...

, some of which became iconic representations of the

Great Patriotic War The Eastern Front of World War II was a theatre of conflict between the European Axis powers against the Soviet Union (USSR), Poland and other Allies, which encompassed Central Europe, Eastern Europe, Northeast Europe (Baltics), and Sout ...

. During the democratic

revolutions of 1989 The Revolutions of 1989, also known as the Fall of Communism, was a revolutionary wave that resulted in the end of most communist states in the world. Sometimes this revolutionary wave is also called the Fall of Nations or the Autumn of Natio ...

Central and Eastern Europe Central and Eastern Europe is a term encompassing the countries in the Baltics, Central Europe, Eastern Europe and Southeast Europe (mostly the Balkans), usually meaning former communist states from the Eastern Bloc and Warsaw Pact in Europe. ...

the poster was a very important weapon in the hand of the opposition. Brave printed and hand-made political posters appeared on the

Berlin Wall The Berlin Wall (german: Berliner Mauer, ) was a guarded concrete barrier that encircled West Berlin from 1961 to 1989, separating it from East Berlin and East Germany (GDR). Construction of the Berlin Wall was commenced by the government ...

, on the statue of St. Wenseslas in

Prague Prague ( ; cs, Praha ; german: Prag, ; la, Praga) is the capital and largest city in the Czech Republic, and the historical capital of Bohemia. On the Vltava river, Prague is home to about 1.3 million people. The city has a temperate ...

, and around the unmarked grave of

Imre Nagy Imre Nagy (; 7 June 1896 – 16 June 1958) was a Hungarian communist politician who served as Chairman of the Council of Ministers (''de facto'' Prime Minister) of the Hungarian People's Republic from 1953 to 1955. In 1956 Nagy became leader ...

Budapest Budapest (, ; ) is the capital and most populous city of Hungary. It is the ninth-largest city in the European Union by population within city limits and the second-largest city on the Danube river; the city has an estimated population ...

. Their role was indispensable for democratic change. An example of an influential political poster is

Shepard Fairey Frank Shepard Fairey (born February 15, 1970) is an American contemporary artist, activist and founder of OBEY Clothing who emerged from the skateboarding scene. In 1989 he designed the " Andre the Giant Has a Posse" (...OBEY...) sticker cam ...

's,

Barack Obama "HOPE" poster The Barack Obama "Hope" poster is an image of US president Barack Obama designed by American artist Shepard Fairey. The image was widely described as iconic and came to represent Obama's 2008 presidential campaign. It is a stylized stencil ...

Movie posters

The

industry quickly discovered that vibrantly coloured posters were an easy way to sell their films. Today, posters are produced for most major films, and movie posters are some of the most actively collected. The record price for a poster was set on November 15, 2005 when US$690,000 was paid for a poster of

Fritz Lang Friedrich Christian Anton Lang (; December 5, 1890 – August 2, 1976), known as Fritz Lang, was an Austrian film director, screenwriter, and producer who worked in Germany and later the United States.Obituary ''Variety'', August 4, 1976, p. 6 ...

's 1927 film, ''

Metropolis A metropolis () is a large city or conurbation which is a significant economic, political, and cultural center for a country or region, and an important hub for regional or international connections, commerce, and communications. A big c ...

'', from the Reel Poster Gallery in London. Other early horror and science fiction posters are known to bring tremendous prices as well, with an example from

The Mummy A mummy is an unusually well preserved corpse. Mummy or The Mummy may also refer to: Places *Mummy Range, a mountain range in the Rocky Mountains of northern Colorado in the United States *Mummy Cave, a rock shelter and archeological site in Par ...

realizing $452,000 in a 1997

Sotheby's Sotheby's () is a British-founded American multinational corporation with headquarters in New York City. It is one of the world's largest brokers of fine and decorative art, jewellery, and collectibles. It has 80 locations in 40 countries, and ...

auction, and posters from both The Black Cat and

Bride of Frankenstein ''Bride of Frankenstein'' is a 1935 American science fiction horror film, and the first sequel to Universal Pictures' 1931 film ''Frankenstein''. As with the first film, ''Bride of Frankenstein'' was directed by James Whale starring Boris Karlo ...

selling for $334,600 in various

Heritage Heritage may refer to: History and society * A heritage asset is a preexisting thing of value today ** Cultural heritage is created by humans ** Natural heritage is not * Heritage language Biology * Heredity, biological inheritance of physical c ...

Auctions. The 1931

Frankenstein ''Frankenstein; or, The Modern Prometheus'' is an 1818 novel written by English author Mary Shelley. ''Frankenstein'' tells the story of Victor Frankenstein, a young scientist who creates a sapient creature in an unorthodox scientific ex ...

6-sheet poster, of which only one copy is known to exist, is considered to be the most valuable film poster in the world.

Travel posters

Poster advertising, proposing a travel destination, or simply artistically articulating a place have been made. An example is the Beach Town Posters series, a collection of Art Deco travel posters of American beach resorts that epitomise the advertising style of the 1920s and 1930s.

Railway posters

In the early days of steam powered railways in Britain, the various rail companies advertised their routes and services on simple printed sheets. By the 1850s, with increasing competition and improvements in printing technology, pictorial designs were being incorporated in their advertising posters. The use of graphic artists began to influence the design of the pictorial poster. In 1905, the

London and North Western Railway The London and North Western Railway (LNWR, L&NWR) was a British railway company between 1846 and 1922. In the late 19th century, the L&NWR was the largest joint stock company in the United Kingdom. In 1923, it became a constituent of the Lo ...

(LNWR) commissioned Norman Wilkinson to produce artwork for a new landscape poster, advertising their rail and steam packet link to Ireland. In 1908, for the Great Northern Railway (GNR), John Hassall produced the famous image of the " Jolly Fisherman" with the "Skegness is so Bracing" slogan.

Fortunino Matania Chevalier Fortunino Matania (16 April 1881 – 8 February 1963) was an Italian artist noted for his realistic portrayal of World War I trench warfare and of a wide range of historical subjects. Life Born in Naples, the son of artist Eduardo Mat ...

painted a number of posters for the

LMS LMS may refer to: Science and technology * Labeled magnitude scale, a scaling technique * Learning management system, education software * Least mean squares filter, producing least mean square error * Leiomyosarcoma, a rare form of cancer * Lenz ...

. The development of this commercial art form throughout the first half of the twentieth century reflected the changes in British society, along with the changing styles of art, architecture, and fashion as well as changing patterns of holiday making.

Terence Cuneo Terence Tenison Cuneo RGI FGRA (1 November 1907 – 3 January 1996) was a prolific English painter noted for his scenes of railways, horses and military actions. He was also the official artist for the Coronation of Queen Elizabeth II in 1953. ...

produced poster art for the

London, Midland and Scottish Railway The London, Midland and Scottish Railway (LMSIt has been argued that the initials LMSR should be used to be consistent with LNER, GWR and SR. The London, Midland and Scottish Railway's corporate image used LMS, and this is what is generally u ...

, the

London and North Eastern Railway The London and North Eastern Railway (LNER) was the second largest (after LMS) of the " Big Four" railway companies created by the Railways Act 1921 in Britain. It operated from 1 January 1923 until nationalisation on 1 January 1948. At th ...

, and

British Railways British Railways (BR), which from 1965 traded as British Rail, was a state-owned company that operated most of the overground rail transport in Great Britain from 1948 to 1997. It was formed from the nationalisation of the Big Four British rai ...

. Sheffield artist,

Kenneth Steel Kenneth Steel (RBA, SGA, 9 July 1906 – 1970) was a British painter and engraver, noted for his works of art in watercolor. As an accomplished draughtsman his work is noted for its intricate detail, which can be best seen in his landscapes view ...

, produced posters for British Railways. Arctic Thunder Air Show 2004 poster · DF-SD-08-01275

Event posters

Posters advertising events have become common. Any sort of public event, from a rally to a play, may be advertised with posters. A few types of events have become notable for their poster advertisements.

Boxing posters

Boxing Boxing (also known as "Western boxing" or "pugilism") is a combat sport in which two people, usually wearing protective gloves and other protective equipment such as hand wraps and mouthguards, throw punches at each other for a predetermined ...

Posters were used in and around the venue to advertise the forthcoming fight, date, and ticket prices, and they usually consisted of pictures of each boxer. Boxing Posters vary in size and vibrancy, but are not usually smaller than 18x22 inches. In the early days, few boxing posters survived the event and have thus become a

collectible A collectable (collectible or collector's item) is any object regarded as being of value or interest to a collector. Collectable items are not necessarily monetarily valuable or uncommon. There are numerous types of collectables and terms t ...

Concert posters

Many

concert A concert is a live music performance in front of an audience. The performance may be by a single musician, sometimes then called a recital, or by a musical ensemble, such as an orchestra, choir, or band. Concerts are held in a wide variety a ...

s, particularly

rock concert A rock concert is a performance of rock music. During the 1950s, several American musical groups experimented with new musical forms that fused country music, blues, and swing genre to produce the earliest examples of "rock and roll." The coin ...

s, have custom-designed posters that are used as advertisement for the event. These often become collectors items as well.

Music group promotional posters

Posters that showcase a person's favorite artist or music group are popular in

teenager Adolescence () is a transitional stage of physical and psychological development that generally occurs during the period from puberty to adulthood (typically corresponding to the age of majority). Adolescence is usually associated with the te ...

s' bedrooms, as well as in

college A college (Latin: ''collegium'') is an educational institution or a constituent part of one. A college may be a degree-awarding tertiary educational institution, a part of a collegiate or federal university, an institution offering ...

dorm room A dormitory (originated from the Latin word ''dormitorium'', often abbreviated to dorm) is a building primarily providing sleeping and residential quarters for large numbers of people such as boarding school, high school, college or university s ...

s and

apartment An apartment (American English), or flat (British English, Indian English, South African English), is a self-contained housing unit (a type of residential real estate) that occupies part of a building, generally on a single story. There are ma ...

s. Many posters have pictures of popular

rock band A rock band or pop band is a small musical ensemble that performs rock music, pop music, or a related genre. A four-piece band is the most common configuration in rock and pop music. In the early years, the configuration was typically two guita ...

s and artists.

Blacklight poster

Blacklight posters are designed to

fluoresce Fluorescence is the emission of light by a substance that has absorbed light or other electromagnetic radiation. It is a form of luminescence. In most cases, the emitted light has a longer wavelength, and therefore a lower photon energy, tha ...

or glow under a

black light A blacklight, also called a UV-A light, Wood's lamp, or ultraviolet light, is a lamp that emits long-wave (UV-A) ultraviolet light and very little visible light. One type of lamp has a violet filter material, either on the bulb or in a separat ...

(ultraviolet light).

Pin-up posters

Pinup posters, "pinups", or "cheesecake" posters are images of attractive women designed to be displayed. They first became popular in the 1920s. The popularity of

pin-up girl A pin-up model (known as a pin-up girl for a female and less commonly male pin-up for a male) is a model whose mass-produced pictures see widespread appeal as part of popular culture. Pin-up models were variously glamour models, fashion models ...

posters has been erratic in recent decades. Pin-ups such as

Betty Grable Elizabeth Ruth Grable (December 18, 1916 – July 2, 1973) was an American actress, pin-up girl, dancer, model, and singer. Her 42 films during the 1930s and 1940s grossed more than $100 million; for 10 consecutive years (1942–1951) she reign ...

and

Jane Russell Ernestine Jane Geraldine Russell (June 21, 1921 – February 28, 2011) was an American actress, singer, and model. She was one of Hollywood's leading sex symbols in the 1940s and 1950s. She starred in more than 20 films. Russell moved from th ...

were highly popular with soldiers during

World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...

, but much less so during the

Vietnam War The Vietnam War (also known by #Names, other names) was a conflict in Vietnam, Laos, and Cambodia from 1 November 1955 to the fall of Saigon on 30 April 1975. It was the second of the Indochina Wars and was officially fought between North Vie ...

. Large posters of television actresses, for example the red swimsuit poster of

Farrah Fawcett Farrah Leni Fawcett (born Ferrah Leni Fawcett; February 2, 1947 – June 25, 2009) was an American actress. A four-time Primetime Emmy Award nominee and six-time Golden Globe Award nominee, Fawcett rose to international fame when she playe ...

and the pink bikini poster of

Cheryl Tiegs Cheryl Rae Tiegs (born September 25, 1947) is an American model and fashion designer. Frequently described as the first American supermodel, Tiegs is best known for her multiple appearances on the covers of the ''Sports Illustrated'' Swimsuit I ...

, became popular during the 1970s and into the early 1980s. Goals affirmation poster, Navy · DF-SD-04-09850

Affirmation posters

This refers to decorative posters that are meant to be motivational and inspirational. One popular series has a black background, a scene from nature, and a word such as "Leadership" or "Opportunity". Another version (usually framed and matted) uses a two-image

hologram Holography is a technique that enables a wavefront to be recorded and later re-constructed. Holography is best known as a method of generating real three-dimensional images, but it also has a wide range of other Holography#Applications, applic ...

that changes as the viewer walks past.

Comic book posters

The resurgence of

popularity in the 1960s led to the mass production of comic book posters in the 1970s and onward. These posters typically feature popular characters in a variety of action poses. The fact that comic books are a niche market means that a given poster usually has a smaller printing run than other genres of poster. Therefore, older posters may be quite sought after by collectors. Promotional posters are usually distributed folded, whereas retail posters intended for home decoration are rolled.

Educational posters

Research posters and "poster sessions"

Posters are used in academia to promote and explain research work. They are typically shown during conferences, either as a complement to a talk or scientific paper, or as a publication. They are of lesser importance than articles, but they can be a good introduction to a new piece of research before the paper is published. They may be considered as

grey literature Grey literature (or gray literature) is materials and research produced by organizations outside of the traditional commercial or academic publishing and distribution channels. Common grey literature publication types include reports (annual, rese ...

. Poster presentations are often not

peer-review Peer review is the evaluation of work by one or more people with similar competencies as the producers of the work (peers). It functions as a form of self-regulation by qualified members of a profession within the relevant field. Peer review ...

ed, but may instead be submitted, meaning that as many as can fit will be accepted.

Classroom posters

Posters are a standard feature of

classrooms A classroom or schoolroom is a learning space in which both children and adults learn. Classrooms are found in educational institutions of all kinds, ranging from preschools to universities, and may also be found in other places where education ...

worldwide. A typical school in North America will display a variety, including: advertising tie-ins (e.g. an historical movie relevant to a current topic of study): alphabet and grammar, numeracy and scientific tables, safety and other instructions (such as lab safety and proper hand washing), artwork, and those created by the students for display.

References

External links

*
Posters from World War I and II
– A selection of posters covering subjects such as recruitment and enlisting, saving stamps and munitions, from the UBC Library Digital Collections

- featuring propaganda posters and broadsides from the United States, Western Europe and the Axis powers from the University of Washington Library
circusmuseum.nl
Features nearly 8,000 circus posters from 1880 to the present

Over 5,000 posters from the London Transport museum
Posters of the Russian Civil War, 1918-1922
New York Public Library digital collection
USSR posters
Ben Perry's Flickr photoset with almost 1500 Soviet propaganda, advertising, theatre and movie posters from 1917-1991

Andrew Olsen's collection of hundreds of

psychedelic Psychedelics are a subclass of hallucinogenic drugs whose primary effect is to trigger non-ordinary states of consciousness (known as psychedelic experiences or "trips").Pollan, Michael (2018). ''How to Change Your Mind: What the New Science of ...

posters for gigs at

The Fillmore The Fillmore is a historic music venue in San Francisco, California. Built in 1912 and originally named the Majestic Hall, it became the Fillmore Auditorium in 1954. It is in Western Addition, on the edge of the Fillmore District and Upper Fil ...

and The Avalon * Millie, Elena and Zbigniew Kantorosinski (1993)
The Polish Poster: from Young Poland through the Second World War : Holdings in the Prints and Photographs Division, Library of Congress
* More tha
33,000 political posters
from around the world, primarily from the twentieth century, available online at the Hoover Institution Archives, Stanford University. {{Authority control Graphic design Communication design Advertising publications by format Grey literature Poster museums

History

Introduction

Mass production

Developing art form

Golden age of the posters

Decline and resurgence

Commercial uses

Political uses

Poster printing

Poster collecting

Types of poster designs

Propaganda and political posters

Movie posters

Travel posters

Railway posters

Event posters

Boxing posters

Concert posters

Music group promotional posters

Blacklight poster

Pin-up posters

Affirmation posters

Comic book posters

Educational posters

Research posters and "poster sessions"

Classroom posters

See also

References

Further reading

External links