This is a list of defunct consumer brands which are no longer made and usually no longer mass-marketed to

consumer A consumer is a person or a group who intends to order, or uses purchased goods, products, or services primarily for personal, social, family, household and similar needs, who is not directly related to entrepreneurial or business activities. T ...

Brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...

s in this list may still be made, but are only made in modest quantities and/or limited runs as a

nostalgic Nostalgia is a sentimentality for the past, typically for a period or place with happy personal associations. The word ''nostalgia'' is a learned formation of a Greek compound, consisting of (''nóstos''), meaning "homecoming", a Homeric word, ...

retro style Retro style is imitative or consciously derivative of lifestyles, trends, or art forms from history, including in music, modes, fashions, or attitudes. In popular culture, the "nostalgia cycle" is typically for the two decades that begin 20–30 ...

item.

Automobiles

Airlines

Banking

Bank One Corporation Bank One Corporation was an American banks in the United States, bank founded in 1968 and at its peak the sixth-largest bank in the United States. It traded on the New York Stock Exchange under the stock symbol ONE. The company merged with JPMorg ...

Fleet Bank FleetBoston Financial was a Boston, Massachusetts-based bank created in 1999 by the merger of Fleet Financial Group and BankBoston. In 2004 it merged with Bank of America; all of its banks and branches were converted to Bank of America. Histor ...

Lincoln Savings and Loan Association Lincoln most commonly refers to: * Abraham Lincoln (1809–1865), the sixteenth president of the United States * Lincoln, England, cathedral city and county town of Lincolnshire, England * Lincoln, Nebraska, the capital of Nebraska, U.S. * Lincoln ...

* National City Corp. *

Valley National Bank of Arizona Valley National Bank of Arizona was a bank based in Phoenix, Arizona, founded in 1900 and acquired by Bank One in 1992. The bank was one of Arizona's leading financial institutions during the 20th century and the last major independent bank in Ar ...

Washington Mutual Washington Mutual (often abbreviated to WaMu) was the United States' largest savings and loan association until its collapse in 2008. A savings bank holding company is defined in United States Code: Title 12: Banks and Banking; Section 1842: Def ...

Lehman Brothers Lehman Brothers Holdings Inc. ( ) was an American global financial services firm founded in 1847. Before Bankruptcy of Lehman Brothers, filing for bankruptcy in 2008, Lehman was the fourth-largest investment bank in the United States (behind Gol ...

Energy

Clark Brands Clark Brands, formerly Clark Oil, began as Clark's Super Gas and was a 20th-century petroleum, oil company headquartered in Milwaukee, Wisconsin, Milwaukee, Wisconsin. History Founded by Emory T. Clark in 1932 as a single filling station on t ...

Enron Enron Corporation was an American energy, commodities, and services company based in Houston, Texas. It was founded by Kenneth Lay in 1985 as a merger between Lay's Houston Natural Gas and InterNorth, both relatively small regional companies. ...

Gulf Oil Gulf Oil was a major global oil company in operation from 1901 to 1985. The eighth-largest American manufacturing company in 1941 and the ninth-largest in 1979, Gulf Oil was one of the so-called Seven Sisters oil companies. Prior to its merger ...

* Standard Oil of Ohio

Food and beverages

Processing, distributing and retail companies

Beatrice Foods Beatrice Foods Company was a major American food processing company founded in 1894. In 1987, its international food operations were sold to Reginald Lewis, a corporate attorney, creating TLC Beatrice International, after which the majority of ...

Bill Knapp's Bill Knapp's was an American family restaurant chain. It was founded by Clinton B. Knapp (March 13, 1907 – October 15, 1974), in Battle Creek, Michigan, in 1948. The chain operated in Michigan, Ohio, Florida, Illinois and Indiana, with more than ...

Blue Valley Creamery Company Blue Valley Creamery Company was a company that operated many creameries and milk plants across the United States. History Before 1900, limitations in transportation and storage limited the geographic scope of creameries. To that time, creameri ...

Borden, Inc. Borden, Inc., was an American producer of food and beverage products, consumer products, and industrial products. At one time, the company was the largest U.S. producer of dairy and pasta products. Its food division, Borden Foods, was based in ...

Burger Chef Burger Chef was an American fast-food restaurant chain. It began operating in 1954 in Indianapolis, Indiana, expanded throughout the United States, and at its peak in 1973 had 1,050 locations, including some in Canada. The chain featured severa ...

Freezer Queen Freezer Queen was an American frozen food packaging company. It was a pioneer of the TV dinner industry beginning in 1958. For many years, it was an important employer in Buffalo, New York. It was founded by Buffalo businessmen Paul Snyder and C ...

* Pet, Inc. *

Revco Revco Discount Drug Stores (known simply as Revco or Revco, D.S.), once based in Twinsburg, Ohio, was a major drug store chain operating through the Ohio Valley, the Mid-Atlantic states, and the Southeastern United States. The chain's stock ...

Sexton Foods John Sexton & Company, also known as Sexton Quality Foods, was a broad line national wholesale grocer that serviced the restaurant, hotel and institutional trade from regional warehouses and truck fleets located in major metropolitan areas of the ...

ShowBiz Pizza Place ShowBiz Pizza Place, often shortened to ShowBiz Pizza or ShowBiz, was an American family entertainment center and restaurant pizza chain founded in 1980 by Robert L. Brock and Creative Engineering. It emerged after a separation between Brock an ...

White Tower Hamburgers White Tower Hamburgers was a fast food restaurant chain that was founded in 1926 in Milwaukee, Wisconsin. With its similar white fortress-like buildings and menu it is considered to be an imitator of White Castle chain that was founded in 1921. ...

Dairy

Golden Guernsey The Golden Guernsey is a rare breed of dairy goat from Guernsey in the Channel Islands, where it has been known for more than two hundred years. History Golden-coloured goats have been known in Guernsey for some two hundred years; the fi ...

* Louis Trauth Dairy * Swerve

Pet food

Ken-L Ration Ken-L Ration was a brand of canned and dry dog food. Ken-L Ration was owned by Quaker Oats, but the brand was sold to H. J. Heinz Company, H. J. Heinz Co. in 1995. The brand's name was a play on the World War II-era K-ration, and featured a yello ...

Ralston Purina Ralston Purina Company was a St. Louis, Missouri,–based American conglomerate with substantial holdings in animal feed, food, pet food, consumer products, and entertainment. On December 12, 2001, it merged with Swiss food-giant Nestlé's Fri ...

Food items

Arch Deluxe The Arch Deluxe was a hamburger sold by the international fast food restaurant chain McDonald's in 1996 and marketed specifically to adults. It was soon discontinued after failing to become popular despite a massive marketing campaign and now is ...

* Gerber Singles

Alcoholic beverages

Breakfast cereals

* C3PO's Cereal * Crazy Cow *

Crispy Critters Crispy Critters was a breakfast cereal manufactured by Post Cereals starting in 1963. The sweetened cereal, made of oats, consisted of animal-shaped pieces similar to animal crackers. Television commercials featured a cartoon lion, Linus the Lionhe ...

Cröonchy Stars Crø̈ønchy Stars was a breakfast cereal by Post Cereal of North America. The cereal was released in 1988, and discontinued about a year later, though it made a brief return in 1992. The box featured the Swedish Chef from ''The Muppet Show'', ...

* Fruit Brute *

Halfsies Halfsies was a breakfast cereal manufactured by Quaker Oats from 1979 through 1984. It was the result of the so-called "sugar backlash" in which the amount of sugar in children's breakfast cereals became an issue. Its premise was that it contained ...

* Hidden Treasures *

Ice Cream Cones An ice cream cone, poke (Ireland/Scotland) or cornet (England) is a brittle, cone-shaped pastry, usually made of a wafer similar in texture to a waffle, made so ice cream can be carried and eaten without a bowl or spoon, for example, the Hong Kon ...

* Kaboom * King Vitamin * Kream Krunch * Morning Funnies * Nerds Cereal * Nintendo Cereal System * Quake *

Quisp Quisp is a sugar-sweetened breakfast cereal from the Quaker Oats Company. It was introduced in 1965 and continued as a mass-market grocery item until the late 1970s. Subsequently, the Quaker Oats Company marketed Quisp sporadically, and with the ...

S'mores Grahams General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...

Sprinkle Spangles Sprinkle Spangles was a short-lived breakfast cereal by General Mills. It was introduced in the mid 90s, alongside Hidden Treasures (cereal), Hidden Treasures. The cereal was of star-shaped pieces covered with multi-colored sprinkles. The comm ...

Yummy Mummy Yummy mummy is a slang term used to describe an attractive mother. The term developed in the late 20th century, and was often applied to celebrity mothers such as Elizabeth Hurley or Victoria Beckham, who appeared to quickly regain their pre-preg ...

Soft drinks

Demolished Silver Springs production plant 2014-07-31 17-27

Heavy manufacturing and processing

Bonney Forge Corporation Bonney Forge was founded in Philadelphia, Pennsylvania in 1876 by Charles S. Bonney. Originally Bonney Forge crafted forged and finished hardware for horse-drawn wagons, later it became a manufacturer of automotive hand tools, and now it is a ma ...

Coes Wrench Company Coes Wrench Company was a tool manufacturing company based in Worcester, Massachusetts. The company was originally part of the L. and A. G. Coes & Co. The Coes Wrench Company was founded April 1, 1888. Coes Wrench Company manufactured the screw ...

* Columbus Castings * Dormeyer Corporation *

Fokker Fokker was a Dutch aircraft manufacturer named after its founder, Anthony Fokker. The company operated under several different names. It was founded in 1912 in Berlin, Germany, and became famous for its fighter aircraft in World War I. In 1919 ...

* Goodell-Pratt *

McDonnell Douglas McDonnell Douglas was a major American aerospace manufacturing corporation and defense contractor, formed by the merger of McDonnell Aircraft and the Douglas Aircraft Company in 1967. Between then and its own merger with Boeing in 1997, it produ ...

* McKaig-Hatch *

National Amusement Devices National Amusement Devices in Dayton, Ohio was an American construction company founded in 1919 as the Dayton Fun House by Aurel Vaszin. Based on research, they built a 2-foot gauge miniature train that could be either gasoline or electric powere ...

North Brothers Manufacturing Company The North Brothers Manufacturing Company (North Bros. Mfg. Co. or more simply North Bros.), was an American manufacturer based in Philadelphia, Pennsylvania that specialized in the making of hand tools, small appliances and some specialized power t ...

TRW Inc. TRW Inc., was an American corporation involved in a variety of businesses, mainly aerospace, electronics, automotive, and credit reporting.http://www.fundinguniverse.com/company-histories/TRW-Inc-Company-History.html TRW Inc. It was a pionee ...

* Vlchek Tool Company *

Westinghouse Electric Corporation The Westinghouse Electric Corporation was an American manufacturing company founded in 1886 by George Westinghouse. It was originally named "Westinghouse Electric & Manufacturing Company" and was renamed "Westinghouse Electric Corporation" in ...

Media

4Kids Entertainment 4Kids Entertainment, Inc. (formerly known as Leisure Concepts, Inc. and later known as 4Licensing Corporation) was an American licensing company. The company was previously also a film and television production company that produced English- dub ...

* ''

Auckland Star The ''Auckland Star'' was an evening daily newspaper published in Auckland, New Zealand, from 24 March 1870 to 16 August 1991. Survived by its Sunday edition, the ''Sunday Star'', part of its name endures in ''The Sunday Star-Times'', created in ...

'' * ''

Auckland Sun Two newspapers published in Auckland, New Zealand, have been called ''The Sun'' or ''The Auckland Sun''. The first ''Sun'' was started on 23 March 1927 by Edward Chalmers Huie, who already ran the ''Christchurch Sun''. It operated in competition ...

'' * ''

The Cincinnati Post ''The Cincinnati Post'' was an afternoon daily newspaper published in Cincinnati, Ohio, United States. In Northern Kentucky, it was bundled inside a local edition called ''The Kentucky Post''. The ''Post'' was a founding publication and onetime ...

'' *

Columbia House Columbia House was an umbrella brand for Columbia Records' mail-order music clubs, the primary iteration of which was the Columbia Record Club, established in 1955. The Columbia House brand was introduced in the early 1970s by Columbia Records ...

DuMont Television Network The DuMont Television Network (also known as the DuMont Network, DuMont Television, simply DuMont/Du Mont, or (incorrectly) Dumont ) was one of America's pioneer commercial television networks, rivaling NBC and CBS for the distinction of being ...

UPN The United Paramount Network (UPN) was an American broadcast television network that launched on January 16, 1995. It was originally owned by Chris-Craft Industries' United Television. Viacom (through its Paramount Television unit, which pr ...

The WB The WB Television Network (for Warner Bros., or the "Frog Network", for its former mascot, Michigan J. Frog) was an American television network launched on broadcast television on January 11, 1995, as a joint venture between the Warner Bros. ...

Professional services

Arthur Andersen Arthur Andersen was an American accounting firm based in Chicago that provided auditing, tax advising, consulting and other professional services to large corporations. By 2001, it had become one of the world's largest multinational corporat ...

* Drexel Burnham Lambert

Retail

Chain stores

Clothing and accessories

Avenue Avenue or Avenues may refer to: Roads * Avenue (landscape), traditionally a straight path or road with a line of trees, in the shifted sense a tree line itself, or some of boulevards (also without trees) * Avenue Road, Bangalore * Avenue Road, ...

Elgin National Watch Company The Elgin National Watch Company, commonly known as Elgin Watch Company, was a major US watch maker from 1864 to 1968. The company sold watches under the names Elgin, Lord Elgin, and Lady Elgin. For nearly 100 years, the company's manufacturing ...

I. Magnin I. Magnin & Company was a San Francisco, California-based high fashion and specialty goods luxury department store. Over the course of its existence, it expanded across the West into Southern California and the adjoining states of Arizona, Oregon, ...

Jams Jams or JAMS may refer to: *Plural form of jam, a type of fruit preserve *Jams (clothing line) *JAMS (organization), United States organization that provides alternative dispute resolution services *The JAMs, former name of The KLF, a British band ...

Jean Lassale Jean Lassale was a Swiss watch company that designed the Calibre 1200, featuring the thinnest mechanical watch movement: 1.2 mm. In the 1970s, Pierre Mathys, master watchmaker in La Chaux-de-Fonds, designed and built the prototype of a revol ...

* Rike Kumler Co.

Consumer electronics and software

Apple Newton The Newton is a series of personal digital assistants (PDAs) developed and marketed by Apple Computer, Inc. An early device in the PDA category (the Newton originated the term), it was the first to feature handwriting recognition. Apple started ...

Coby Electronics Corporation Coby Electronics Corporation was an American manufacturer of consumer electronics products headquartered in Lake Success, New York, with offices and factories around the world (including the United States, Mexico, and China). With the joint effor ...

Commodore International Commodore International (other names include Commodore International Limited) was an American home computer and electronics manufacturer founded by Jack Tramiel. Commodore International (CI), along with its subsidiary Commodore Business Mach ...

Microsoft Band Microsoft Band is a discontinued smart band with smartwatch and activity tracker/fitness tracker features, created and developed by Microsoft. It was announced on October 29, 2014. The Microsoft Band incorporates fitness tracking and health-ori ...

Microsoft Kin Kin was a short-lived mobile phone line from Microsoft designed for users of social networking. The phones, aimed at people between ages 15 and 30, were manufactured by Sharp Corporation and sold through Verizon Wireless. Microsoft invested two ye ...

Microsoft Lumia Microsoft Lumia (previously the Nokia Lumia) is a discontinued line of mobile devices that was originally designed and marketed by Nokia and later by Microsoft Mobile. Introduced in November 2011, the line was the result of a long-term partnersh ...

RCA The RCA Corporation was a major American electronics company, which was founded as the Radio Corporation of America in 1919. It was initially a patent trust owned by General Electric (GE), Westinghouse, AT&T Corporation and United Fruit Comp ...

Sega Dreamcast The is a home video game console released by Sega on November 27, 1998, in Japan; September 9, 1999, in North America; and October 14, 1999, in Europe. It was the first sixth-generation video game console, preceding Sony's PlayStation 2, Nint ...

Windows Mobile Windows Mobile is a discontinued family of mobile operating systems developed by Microsoft for smartphones and personal digital assistants. Its origin dated back to Windows CE in 1996, though Windows Mobile itself first appeared in 2000 as Pock ...

Windows Phone Windows Phone (WP) is a discontinued family of mobile operating systems developed by Microsoft for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design la ...

Zune Zune is a discontinued line of digital media products and services marketed by Microsoft from November 2006 until its discontinuation in June 2012. Zune consisted of a line of portable media players, digital media player software for Windows Per ...

Zune HD The Zune HD is a portable media player in the Zune product family released on September 15, 2009, by Microsoft. It was a direct competitor with Apple's iPod Touch series of mobile devices. It was initially released in 16 and 32 GB capacities. A ...

Compaq Compaq Computer Corporation (sometimes abbreviated to CQ prior to a 2007 rebranding) was an American information technology company founded in 1982 that developed, sold, and supported computers and related products and services. Compaq produced ...

iPod The iPod is a discontinued series of portable media players and multi-purpose mobile devices designed and marketed by Apple Inc. The first version was released on October 23, 2001, about months after the Macintosh version of iTunes ...

PS2 The PlayStation 2 (PS2) is a home video game console developed and marketed by Sony Computer Entertainment. It was first released in Japan on 4 March 2000, in North America on 26 October 2000, in Europe on 24 November 2000, and in Australia o ...

Home consumer products

Burma-Shave Burma-Shave was an American brand of Shaving brush, brushless shaving cream, famous for its advertising gimmick of posting humorous rhyming poems on small sequential highway roadside signs. History Burma-Shave was introduced in 1925 by the Bur ...

* Darkie *

Gleem Gleem is an American brand of oral hygiene products, including toothpastes and electric toothbrushes, owned by the Procter & Gamble. It was introduced as a toothpaste in the United States in 1952 and discontinued in 2014. Procter & Gamble later ...

Sani Flush Sani-Flush was an American brand of crystal toilet bowl cleaner formerly produced by Reckitt Benckiser. Its main ingredient was sodium bisulfate; it also contained sodium carbonate as well as sodium lauryl sulfate, talc, sodium chloride, fragranc ...

Photography

Instamatic : ''For the film formats associated with the ''Instamatic'' and ''Pocket Instamatic'' camera ranges, see 126 film and 110 film respectively.'' The Instamatic is a series of inexpensive, easy-to-load 126 and 110 cameras made by Kodak beginning ...

Land Camera The Land Camera is a model of self-developing film camera manufactured by Polaroid between 1948 and 1983. It is named after their inventor, the American scientist Edwin Land, who developed a process for self-developing photography between 194 ...

Minolta was a Japanese manufacturer of cameras, camera accessories, photocopiers, fax machines, and laser printers. Minolta Co., Ltd., which is also known simply as Minolta, was founded in Osaka, Japan, in 1928 as . It made the first integrated autofocu ...

Toy manufacturers

Coleco Coleco Industries, Inc. was an American company founded in 1932 by Maurice Greenberg as The Connecticut Leather Company. It was a successful toy company in the 1980s, mass-producing versions of Cabbage Patch Kids dolls and its video game console ...

Dinky Toys Dinky Toys was the brand name for a range of die-cast toy, die-cast zamak zinc alloy scale model model car, vehicles produced by British toy company Meccano Ltd. They were made in England from 1934 to 1979, at a factory in Binns Road in Liverpo ...

Kenner Products Kenner Products, known simply as Kenner, was an American toy company founded in 1946. Throughout its history, the Kenner brand produced several highly recognizable toys and merchandise lines including action figures like the original series of ' ...

Louis Marx and Company Louis Marx and Company was an American toy manufacturer in business from 1919 to 1980. They made many types of toys including tin toys, toy soldiers, toy guns, action figures, dolls, toy cars and model trains. Some of their notable toys are ...

Trendmasters Trendmasters was an American toy company based out of St. Louis, Missouri and was most notable for its figures based on the ''Godzilla'' series, as well as the 1998 film of the same name. It closed its doors in 2002, and its IP assets were ac ...

Telecommunications

GTE GTE Corporation, formerly General Telephone & Electronics Corporation (1955–1982), was the largest independent telephone company in the United States during the days of the Bell System. The company operated from 1926, with roots tracing furth ...

MCI Inc. MCI, Inc. (subsequently Worldcom and MCI WorldCom) was a telecommunications company. For a time, it was the second largest long-distance telephone company in the United States, after AT&T. Worldcom grew largely by acquiring other telecommunic ...

Shipping and mass transportation

References

{{DEFAULTSORT:Defunct consumer brands Lists of brands

Brands A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...