Japanese street fashion refers to a number of styles of contemporary modern clothing in
Japan
Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
. Created from a mix of both local and foreign fashion brands, Japanese
street fashions tend to have their own distinctive style, with some considered to be extreme and
avant-garde
The avant-garde (; In 'advance guard' or ' vanguard', literally 'fore-guard') is a person or work that is experimental, radical, or unorthodox with respect to art, culture, or society.John Picchione, The New Avant-garde in Italy: Theoretical ...
, with similarities to the
haute couture
''Haute couture'' (; ; French for 'high sewing', 'high dressmaking') is the creation of exclusive custom-fitted high-end fashion design that is constructed by hand from start-to-finish. Beginning in the mid-nineteenth century, Paris became th ...
styles seen on European
catwalk
A fashion show ( French ''défilé de mode'') is an event put on by a fashion designer to showcase their upcoming line of clothing and/or accessories during a fashion week. Fashion shows debut every season, particularly the Spring/Summer and Fa ...
s.
History
As early as the 1950s, there were a few brands specially catered to street fashion, such as Onitsuka Tiger (now known as the
ASICS).
In addition, the emergence of strong youth culture in the 1960s and 1970s that continues today (especially in Harajuku, a district in Shibuya, Tokyo) drives much of the development of new styles, looks, and fashion subcultures. The rise of consumerism, which played an important part in Japan's "national character" during its economic boom in the 1980s, continues to influence fashion purchases, even after this economic bubble burst in the 1990s. These factors result in the swift turnover and variability in styles popular at any one time.
In 2003,
Japanese hip-hop
Japanese hip hop is hip hop music from Japan. It is said to have begun when Hiroshi Fujiwara returned to Japan and started playing hip hop records in the early 1980s. Japanese hip hop tends to be most directly influenced by old school hip hop ...
, which had long been present among underground Tokyo's club scene, influenced the mainstream fashion industry. The popularity of the music was so influential that Tokyo's youth imitated their favorite hip hop stars from the way they dress with oversized clothes to tanned skin.
Though extremely popular in the 1990s and early 2000s, many trends experienced a levelling off in the later 2000s and onwards; the rise and fall of many of these trends had been chronicled by
Shoichi Aoki
is a Japanese photographer and creator of the magazines ''STREET,'' ''TUNE,'' and ''Fruits (magazine), FRUiTS.'' He also subsequently created the ''Fruits'' and ''Fresh Fruits'' (collections of Japanese street fashion) photo-books as a way of offe ...
since 1997 in the fashion magazine ''
Fruits
In botany, a fruit is the seed-bearing structure in flowering plants that is formed from the ovary after flowering.
Fruits are the means by which flowering plants (also known as angiosperms) disseminate their seeds. Edible fruits in particula ...
'', which was a notable magazine for the promotion of street fashion in Japan.
Fashion industry and popular brands
![Comme des Garcons at the Met (62473)](https://upload.wikimedia.org/wikipedia/commons/b/bc/Comme_des_Garcons_at_the_Met_%2862473%29.jpg)
Although Japanese street fashion is known for its mix-match of different styles and genres, and there is no single sought-after brand that can consistently appeal to all fashion groups, the huge demand created by the fashion-conscious population is fed and supported by Japan's vibrant fashion industry.
Issey Miyake
was a Japanese fashion designer. He was known for his technology-driven clothing designs, exhibitions and fragrances, such as '' L'eau d'Issey'', which became his best-known product.
Life and career
Miyake was born on 22 April 1938 in Hirosh ...
,
Yohji Yamamoto
is a Japanese fashion designer based in Tokyo and Paris. Considered a master tailor alongside those such as Madeleine Vionnet, he is known for his avant-garde tailoring featuring Japanese design aesthetics.
Yamamoto has won notable awards for ...
and
Comme des Garçons
Comme des Garçons (also known as CDG) is a Japanese fashion label based in Paris that was created and led by Rei Kawakubo. Its French flagship store is located in Paris. This label owns a world-wide store chain featuring various lines of prod ...
are often said to be the three cornerstone brands of Japanese fashion. Together they were particularly recognized as a Japanese fashion force in the early 1980s for their intensive use of
monochrome
A monochrome or monochromatic image, object or palette is composed of one color (or values of one color). Images using only shades of grey are called grayscale (typically digital) or black-and-white (typically analog). In physics, monochrom ...
color and cutting-edge design.
The social motives driving interaction with and involvement in personal fashion choices and wider fashion movements within Japan are complex. Firstly, the comparatively large quantity of disposable income available to Japanese youth is significant; many argue this has been, historically, made possible through a greater degree of Japanese youth living at home with their parents for much longer than in other countries, reducing living expenses and thus making larger spending on clothing possible.
Japan is also known for its significant consumption of foreign luxury brands. According to data from 2006, Japan consumed 41 percent of the entire world's
luxury goods
In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to n ...
. The blue line of
Burberry
Burberry is a British luxury fashion house established in 1856 by Thomas Burberry headquartered in London, England. It currently designs and distributes ready to wear, including trench coats (for which it is most famous), leather accessories, ...
is among the most successful in this arena.
Japanese street fashion influences the
West Coast of the United States
The West Coast of the United States, also known as the Pacific Coast, Pacific states, and the western seaboard, is the coastline along which the Western United States meets the North Pacific Ocean. The term typically refers to the contiguous U.S ...
. High-end fashion brands like
Comme des Garçons
Comme des Garçons (also known as CDG) is a Japanese fashion label based in Paris that was created and led by Rei Kawakubo. Its French flagship store is located in Paris. This label owns a world-wide store chain featuring various lines of prod ...
have played a big role in the global industry since the 1980s, especially through frequent cross-over guest design with other brands. In 2008,
Rei Kawakubo
(b. 1942) is a Japanese fashion designer based in Tokyo and Paris. She is the founder of Comme des Garçons and Dover Street Market. In recognition of the notable design contributions of Kawakubo, an exhibition of her designs entitled '' Rei K ...
designed for
Louis Vuitton
Louis Vuitton Malletier, commonly known as Louis Vuitton (, ), is a French high-end Luxury goods, luxury fashion house and company founded in 1854 by Louis Vuitton (designer), Louis Vuitton. The label's LV monogram appears on most of its produc ...
and
H&M. Harajuku Fashion was ranked 5th in the fashion field of Google Search of the Year in 2019.
Modern Japanese street fashion
Though the styles have changed over the years, street fashion is still prominent in
Tokyo
Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, with an estimated 37.468 ...
today. Young adults can often be found wearing subculture attire in large urban fashion districts such as
Harajuku
is a district in Shibuya, Tokyo, Japan. Harajuku is the common name given to a geographic area spreading from Harajuku Station to Omotesando, corresponding on official maps of Shibuya ward as Jingūmae 1 chōme to 4 chōme. In popular refer ...
(
Ura-Harajuku
is a district in Shibuya, Tokyo, Japan.
Ura-Harajuku, or Ura-Hara, is the common name given to the network of smaller Harajuku backstreets spreading perpendicular to Omotesando, corresponding on official maps of Shibuya ward as Jingūmae 3 chōm ...
),
Aoyama,
Ginza
Ginza ( ; ja, 銀座 ) is a district of Chūō, Tokyo, located south of Yaesu and Kyōbashi, west of Tsukiji, east of Yūrakuchō and Uchisaiwaichō, and north of Shinbashi. It is a popular upscale shopping area of Tokyo, with numerous intern ...
,
Odaiba
today is a large artificial island in Tokyo Bay, Japan, across the Rainbow Bridge from central Tokyo. Odaiba was initially built in this area for defensive purposes in the 1850s. Reclaimed land offshore Shinagawa was dramatically expanded durin ...
,
Shinjuku
is a special ward in Tokyo, Japan. It is a major commercial and administrative centre, housing the northern half of the busiest railway station in the world (Shinjuku Station) and the Tokyo Metropolitan Government Building, the administration ...
and
Shibuya
Shibuya ( 渋谷 区 ''Shibuya-ku'') is a special ward in Tokyo, Japan. As a major commercial and finance center, it houses two of the busiest railway stations in the world, Shinjuku Station (southern half) and Shibuya Station.
As of April 1 ...
.
Lolita
![Kawaii Lolita à Japan Expo 2014 (14506329019)](https://upload.wikimedia.org/wikipedia/commons/1/1e/Kawaii_Lolita_%C3%A0_Japan_Expo_2014_%2814506329019%29.jpg)
Containing many different themes within its boundaries, Lolita has become one of the larger, more recognizable styles in Japanese street fashion and has gained a following worldwide. Skirts or dresses are usually worn at or below knee length with petticoats beneath for volume. Blouses or tops are lace-trimmed or ruffled in the Victorian or Rococo style. The length of the socks or stockings can go from ankle to thigh level and may be topped with lace. Wearers of this fashion style often put on
Mary Janes
Mary Jane (also known as bar shoes or doll shoes) is an American term ( formerly a registered trademark) for a closed, low-cut shoe with one or more straps across the instep.
Classic Mary Janes for children are typically made of black leather ...
or boots. The more well-known sub-styles within Lolita fashion are as follows:
* Gothic Lolita - Lolita with a heavy influence from the Eastern and Victorian Goth style. Often characterized by dark colors, and accessories adorned with motifs such as skeletons, bats, spiders and other popular gothic 'icons', such as characters from
Tim Burton
Timothy Walter Burton (born August 25, 1958) is an American filmmaker and animator. He is known for his gothic fantasy and horror films such as ''Beetlejuice'' (1988), ''Edward Scissorhands'' (1990), ''The Nightmare Before Christmas'' (1993), ...
films. Victorian iron gates and architectural designs are also often seen in dress prints. Bonnets, rectangle headdresses and brooches are popular accessories for Gothic Lolita.
* Sweet Lolita - the most childlike style, mostly characterized by baby animals, fairy tale themes and innocent, childlike attire. It was originally inspired by Victorian children's clothing and the culture that is very prevalent in Japan. Pastel colors are often used, although some dresses or skirts may feature darker or muted colors as well. Large head bows, cute purses and stuffed animals are popular accessories for Sweet Lolita.
*Classic Lolita - a sub-style more closely resembling the historical fashion of the Rococo or Victorian eras. The colors that are used in this look are usually muted, thus giving this sub-style a more mature feel. Floral prints and solid colors are common, although fancier prints are not unheard of as well. Small head bows, bonnets, rectangle headdresses and hair corsages are popular accessories for Classic Lolita.
* Punk Lolita - an experimental style, mixing the influences of Punk with Lolita. It can sometimes look deconstructed or crazy, while keeping most of the 'Lolita silhouette'.
* Ouji - also known as 'boy style', are the more masculine counterparts of lolita, influenced by Victorian boys' clothing. 'Prince pants', which are short capri-style pants that are cut off the knee, usually with some sort of detail (such as lace-edged cuffs) are commonly worn with masculine blouses, top hats, knee socks and other accessories.
![Classic-gyaru-ikebukuro2009](https://upload.wikimedia.org/wikipedia/commons/3/3e/Classic-gyaru-ikebukuro2009.jpg)
(sometimes known as , actually a subcategory of ), is a type of Japanese street fashion that originated in the 1970s. focuses on girly-glam style, dwelling on man-made beauty, such as wigs, fake lashes and fake nails. is also heavily inspired by Western fashion.
![Glam crop](https://upload.wikimedia.org/wikipedia/commons/b/b2/Glam_crop.jpg)
The style of Japanese street fashion became popular among Japanese girls in the early 1990s and peaked in the early 2000s. falls into the larger subculture of fashion. typically includes brightly colored outfits, mini-skirts, and tie-dyed
sarong
A sarong or sarung () is a large tube or length of fabric, often wrapped around the waist, worn in Southeast Asia, South Asia, Western Asia, Northern Africa, East Africa, West Africa, and on many Pacific islands. The fabric often has woven plaid o ...
s. The style consists of bleached hair, a deep tan, fake eyelashes, black and white eyeliner, bracelets, earrings, rings, necklaces and platform shoes.
Many people consider
Namie Amuro
Namie Amuro ( ; ja, 安室奈美恵, Amuro Namie, label=none; born September 20, 1977) is a Japanese former recording artist, producer, songwriter, dancer, model, actress and entrepreneur who was active between 1992 and 2018. A leading figure of ...
to have been the leading figure of style. Exactly after her public appearances with tanned skin and dyed hair, a lot of Japanese girls started to follow her example. The terms and refer to the extreme ends of the style. However, enthusiasts of both the and styles consider as an "easy version" of their style. Nowadays, the name has shortened to .
![Loosesocks-sobuline2011](https://upload.wikimedia.org/wikipedia/commons/f/fd/Loosesocks-sobuline2011.jpg)
The () look is based on a high school uniform, but with a shorter skirt,
loose socks
thumbnail, Loose socks in Japan
are a style of baggy sock worn by Japanese high school girls, as part of culture. This style of socks has also become popular among American teens and college students who are fans of Japanese anime and manga. ...
, and often dyed hair and a scarf as well. Members of the style sometimes refer to themselves as (gals). This style was prominent in the 1990s, and it started gaining its popularity again since the end of 2020.
![JapaneseBosozoku](https://upload.wikimedia.org/wikipedia/commons/2/23/JapaneseBosozoku.jpg)
While fashion has not been widely popular since the 1990s, the stereotypical look is often portrayed, and even caricatured, in many forms of Japanese media such as anime, manga and films. The typical member is often depicted in a uniform consisting of a
jumpsuit
A jumpsuit is a one-piece garment with sleeves and legs and typically without integral coverings for feet, hands or head. The original jump suit is the functional one-piece garment used by parachuting, parachuters.
The original skydivers' j ...
like those worn by manual laborers or a , a type of military issued over-coat with
kanji
are the logographic Chinese characters taken from the Chinese family of scripts, Chinese script and used in the writing of Japanese language, Japanese. They were made a major part of the Japanese writing system during the time of Old Japanese ...
slogans. These are usually worn open, with no shirt underneath, showing off bandaged torsos and matching baggy pants tucked inside tall boots.
The style originated in the late 1990s/early 2000s and rose to great popularity both in and outside Japan. It is exemplified by singer
Kyary Pamyu Pamyu
Kiriko Takemura (Japanese: 竹村 桐子, born January 29, 1993), known professionally as Kyary Pamyu Pamyu (Hiragana: きゃりーぱみゅぱみゅ), is a Japanese tarento, singer, and model. Her public image is associated with Japan's ''kawai ...
, who rose to prominence in the
Harajuku
is a district in Shibuya, Tokyo, Japan. Harajuku is the common name given to a geographic area spreading from Harajuku Station to Omotesando, corresponding on official maps of Shibuya ward as Jingūmae 1 chōme to 4 chōme. In popular refer ...
fashion scene before her musical debut. The wearers usually stick to color palettes for their decora, examples including Pink Decora, Red Decora, Dark Decora, and Rainbow Decora. A plain shirt and hoodie were often worn with short
tutu-like skirts. The hair (often worn in low ponytails with long bangs) and make-up itself tend to be quite plain. However, the most significant part of is to pile on many layers of cute accessories until the bangs and front hair are barely visible. Stockings, legwarmers, arm warmers, and knee socks are also worn over each other in different layers. Common details also include
leopard print
Animal print is a clothing and fashion style in which the garment is made to resemble the pattern of the skin and fur, feathers or scales of animals such as a leopard, zebra, giraffe, tiger or cow. Animal print is also used for room decoration ...
s and patterned
dental masks. The style has since decreased in popularity but still has a large following worldwide.
Visual
![Versailles Chile](https://upload.wikimedia.org/wikipedia/commons/3/34/Versailles_Chile.jpg)
Visual is a style created in the mid-1980s by Japanese musicians consisting of striking makeup, unusual hair styles and flamboyant costumes, similar to Western
glam rock
Glam rock is a style of rock music that developed in the United Kingdom in the early 1970s and was performed by musicians who wore outrageous costumes, makeup, and hairstyles, particularly platform shoes and glitter. Glam artists drew on diver ...
and
glam metal
Glam metal (also known as hair metal or pop metal) is a subgenre of heavy metal that features pop-influenced hooks and guitar riffs, upbeat rock anthems, and slow power ballads. It borrows heavily from the fashion and image of 1970s glam r ...
.
Androgyny
Androgyny is the possession of both masculine and feminine characteristics. Androgyny may be expressed with regard to biological sex, gender identity, or gender expression.
When ''androgyny'' refers to mixed biological sex characteristics in ...
is also a popular aspect of the style. Some of the more well-known and influential artists of the style include
X Japan
was a Japanese rock band from Chiba, formed in 1982 by drummer and pianist Yoshiki and lead vocalist Toshi. Starting as a predominantly power/speed metal band with heavy symphonic elements, they later gravitated towards a progressive soun ...
,
Luna Sea
Luna Sea (stylized as LUNA SEA) is a Japanese Rock music, rock band formed in Kanagawa Prefecture in 1986. Due to the use of make-up and costumes early in their career and their widespread popularity, they are considered one of the most success ...
,
Versailles
The Palace of Versailles ( ; french: Château de Versailles ) is a former royal residence built by King Louis XIV located in Versailles, about west of Paris, France. The palace is owned by the French Republic and since 1995 has been managed, u ...
,
The Gazette
The Gazette (stylized as the GazettE), formerly known as , is a Japanese visual kei Rock music, rock band, formed in Kanagawa Prefecture, Kanagawa in early 2002.''Shoxx'' Vol 106 June 2007 pg 40-45 The band is currently signed to Sony Music Recor ...
,
Mejibray
Mejibray was a Japanese visual kei rock band which came together on June 18, 2011, founded by their vocalist, Tsuzuku, and signed on to White Side Group. Their musical style is heavy metal and hard rock, while also taking elements from genres s ...
,
Royz,
L'Arc en Ciel,
An Cafe
was a Japanese pop rock band formed in 2003 and signed to Sony Music Japan. Their visual image is Japanese street fashion#Oshare kei, oshare kei,''Shoxx Bis'' No 3 October 2004 issue, pg 69 and they describe their music as "Harajuku Dance-rock, ...
,
Malice Mizer
Malice Mizer (stylized as MALICE MIZER) was a Japanese visual kei rock band active from August 1992 to December 2001. Formed by guitarists Mana and Közi, their earlier music and themes were characterized by their strong French and classical ...
, and
Diaura
is a four-member Japanese visual kei rock band, currently signed to their own record label, called NDG, they were formerly under Galaxy Inc. and then Ains. The band formed in December 2010 by yo-ka (ex-Valluna and Megamasso roadie), Kei (ex-Val ...
.
is the opposite side of Visual , with bright colors and many pop impressions. This said, bands under this style live up to the meaning by dressing up in colorful costumes, or in or style; many are seen sporting large amounts of jewelry and bags of anime characters and animals slung on, many colorful hairclips, and lighter make-up. The music is more happy sounding, the lyrics lighter and happier. Bands include
An Cafe
was a Japanese pop rock band formed in 2003 and signed to Sony Music Japan. Their visual image is Japanese street fashion#Oshare kei, oshare kei,''Shoxx Bis'' No 3 October 2004 issue, pg 69 and they describe their music as "Harajuku Dance-rock, ...
,
Panic Channel
Panic Channel (パニックちゃんねる, sometimes written PANIC☆ch) was an independent Japanese visual kei rock band signed to Mission Music Factory. They perform under two personae: パニックちゃんねる is their gothy visual kei ...
, Ichigo69, Lolita23q,
SuG, Delacroix,
LM.C, and Aicle.
is a dark Japanese fashion that is often associated with a subgenre of . The term derives from the Japanese pronunciation of "underground", which refers to its origins in underground theater. The clothes tend to be heavily influenced by traditional Japanese elements as well as the
Showa era (1926-1989) but with a Goth spin to it. The make-up usually consists of , and is dark and heavy. While kimono are the most common used by visual artist, the style also often features modified japanese school uniforms. Motifs and accessories are themed around post-war Japan and the occult.
Cult Party
Cult Party , named after the Harajuku shop ''Cult Party'' (now known as the ''Virgin Mary''), is a style that was popular around the early 2010s and is based on Western religious artifacts like crosses or bibles. Common aspects include crosses wired in yarn, layers of fabric in soft colors, lots of cream lace, satin bows and bible prints. The make-up and hairstyle is not as over the top as other styles. Cult Party is often worn with natural looking make-up without any larger emphasis on the eyes and simple hair-dos with roses. Cult Party is considered by some to be a subset of Dolly .
Dolly
Dolly is a style based on Japan's view of the
Middle Ages
In the history of Europe, the Middle Ages or medieval period lasted approximately from the late 5th to the late 15th centuries, similar to the post-classical period of global history. It began with the fall of the Western Roman Empire a ...
and European
fairy tale
A fairy tale (alternative names include fairytale, fairy story, magic tale, or wonder tale) is a short story that belongs to the folklore genre. Such stories typically feature magic (paranormal), magic, incantation, enchantments, and mythical ...
s, especially the
Brothers Grimm
The Brothers Grimm ( or ), Jacob (1785–1863) and Wilhelm (1786–1859), were a brother duo of German academics, philologists, cultural researchers, lexicographers, and authors who together collected and published folklore. They are among the ...
and
Hans Christian Andersen
Hans Christian Andersen ( , ; 2 April 1805 – 4 August 1875) was a Danish author. Although a prolific writer of plays, travelogues, novels, and poems, he is best remembered for his literary fairy tales.
Andersen's fairy tales, consisti ...
. It includes a lot of vintage-style clothing and sometimes has religious symbols. ''Grimoire'' is a store in Japan that has been described as "the pioneering store behind the Dolly- fashion scene".
Fairy
Fairy is a childlike style based on 1980s fashion. Outfits are made up of pastel colors, angels, toys and generally cute motifs and elements and accessories from Western toy lines of the 1980s and early 1990s, such as
Polly Pocket
Polly Pocket is a toy line of dolls and accessories first founded and designed by Chris Wiggs in 1983 and licensed by Bluebird Toys from 1989 until both entities/properties were acquired by Mattel in 1998.
History
Polly Pocket was first designe ...
,
My Little Pony
''My Little Pony'' (''MLP'') is a toy line and media franchise developed by American toy company Hasbro. The first toys were developed by Bonnie Zacherle, Charles Muenchinger, and Steve D'Aguanno, and were produced in 1981. The ponies feature c ...
,
Strawberry Shortcake
Strawberry shortcake may refer to:
* Strawberry shortcake (dessert), a shortcake served with strawberries
* "Strawberry Shortcake, Huckleberry Pie," a song published in 1956; a version by The Brother Sisters was released by Mercury Records in 196 ...
,
Rainbow Brite
''Rainbow Brite'' is a media franchise by Hallmark Cards, introduced in 1984. The animated ''Rainbow Brite'' television series first aired in 1984, the same year Hallmark licensed Rainbow Brite to Mattel for a range of dolls and other merchand ...
,
Popples
Popples is a toy and television franchise created by Those Characters From Cleveland (TCFC), a subsidiary of American Greetings. Popples resemble brightly colored marsupial teddy bears with long tails ending in a pom-pom. Each Popple character ...
,
Lady Lovely Locks
''Lady Lovely Locks and the Pixietails'' is a character property created by American Greetings Corporation (creators of Strawberry Shortcake, Care Bears and Popples among others) in the mid-1980s. The characters were licensed for a toyline by Mat ...
,
Barbie
Barbie is a fashion doll manufactured by American toy company Mattel, Inc. and launched on March 9, 1959. American businesswoman Ruth Handler is credited with the creation of the doll using a German doll called Bild Lilli as her inspiration.
...
,
Wuzzles, and
Care Bears
Care Bears are multi-colored bears, originally painted in 1981 by artist Elena Kucharik to be used on greeting cards from American Greetings. In 1983, the characters were turned into plush teddy bears.
The characters headlined their own televis ...
. Pastel-colored hair is common, although natural hair is also popular, and hairstyles are usually kept simple and decorated with anything cute or pastel; bows are a common theme. The term "Fairy " originated from the magazine called ''Zipper'' (despite common belief that Sayuri Tabuchi
avuchi the owner of Tokyo fashion store ''Spank!'', was the accidental creator of the style).
( meaning "forest") uses soft, loosely fitting layers of garments such as floaty dresses and cardigans. It places an emphasis on natural fabrics (
cotton
Cotton is a soft, fluffy staple fiber that grows in a boll, or protective case, around the seeds of the cotton plants of the genus ''Gossypium'' in the mallow family Malvaceae. The fiber is almost pure cellulose, and can contain minor perce ...
,
linen
Linen () is a textile made from the fibers of the flax plant.
Linen is very strong, absorbent, and dries faster than cotton. Because of these properties, linen is comfortable to wear in hot weather and is valued for use in garments. It also ...
,
wool
Wool is the textile fibre obtained from sheep and other mammals, especially goats, rabbits, and camelids. The term may also refer to inorganic materials, such as mineral wool and glass wool, that have properties similar to animal wool.
As ...
) and hand-made or vintage accessories with a nature theme. The color scheme tends to be light and neutral, but patterns such as gingham and florals may also be used. In terms of hairstyles, bangs (often curled) and braids are very popular. The style is similar to Dolly in that the aim is to create a doll-like appearance, but in a more casual, earthy manner.
Peeps
Peeps is a 90s inspired sporty goth style that has been popularized in Harajuku's underground scene by the online magazine PEEPS. It was voted one of the major trends for 2020 in the yearly trend forecast by the japanese women's magazine Mery.
Kimono Style
Despite the widespread nature of Western clothing in Japan, Japanese fashion is still influenced by traditional clothing, with people still wearing the
kimono
The is a traditional Japanese garment and the national dress of Japan. The kimono is a wrapped-front garment with square sleeves and a rectangular body, and is worn left side wrapped over right, unless the wearer is deceased. The kimono ...
in daily life, though most people wear it only for weddings, graduations and other formal occasions.
Despite the heavily-reduced numbers of people wearing kimono as everyday clothing, the younger generation in Japan can still be seen to mix kimono and modern style in fashion, wearing modern footwear and accessories instead of the typical and usually worn. There are even modern designers who have used the kimono as inspiration, such as the "TANZEN" collection from designer Issey Miyake.
Genderless
In the mid 2010s, genderless fashion became widespread and focused on people wearing clothing that do not conform to their assigned gender. The subculture is mostly dominated by men, where they are known as "genderless men."
Designers featured at international fashion weeks
*Tomoko Yamanaka's work was featured at
London Fashion Week
London Fashion Week (LFW) is a clothing trade show that takes place in London twice a year, in February and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the 'Big Four' fashion wee ...
, 2010.
See also
*
2000s in Japanese fashion
*
2010s in Asian fashion
*
Youth culture Youth culture refers to the societal norms of children, adolescents, and young adults. Specifically, it comprises the processes and symbolic systems that are shared by the youth and are distinct from those of adults in the community.
An emphasis ...
*
Camp (style)
Camp is an aesthetic style and sensibility that regards something as appealing because of its bad taste and ironic value. Camp aesthetics disrupt many of modernism's notions of what art is and what can be classified as high art by inverting aes ...
*
Fruits (magazine)
''Fruits'' (stylized "FRUiTS") was a monthly Japanese street fashion magazine founded in 1997 by photographer Shoichi Aoki. Though FRUiTS covered styles found throughout Tokyo, it is associated most closely with the fashion subcultures found in Tok ...
*
Cuteness in Japanese culture
*
Madam/Aristocrat
*
Elegant Gothic Aristocrat
*
Neo-Victorian
Neo-Victorianism is an aesthetic movement that features an overt nostalgia for the Victorian period, generally in the context of the broader hipster subculture of the 1990s-2010s. It is also likened to other "neos" (e.g. neoconservatism, neoli ...
*
Cosplay
Cosplay, a portmanteau of "costume play", is an activity and performance art in which participants called cosplayers wear costumes and fashion accessories to represent a specific character. Cosplayers often interact to create a subculture, ...
*
Visual Kei
is a movement among Japanese musicians that is characterized by the use of varying levels of make-up, elaborate hair styles and flamboyant costumes, often, but not always, coupled with androgynous aesthetics, similar to Western glam rock.
Som ...
*
Poupee Girl
*
Baby the stars shine bright
References
External links
Kobe CollectionTokyo Girls CollectionTokyo fashion.comStyle arenaFashion Press
{{DEFAULTSORT:Japanese Street Fashion
Japanese popular culture
Japanese subcultures
Street fashion