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Country radio refers to
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
s that play
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
. Most country radio stations are commercial radio stations. Most country radio stations usually play only music which has been officially released to country radio by
record labels A record label, or record company, is a brand or trademark of music recordings and music videos, or the company that owns it. Sometimes, a record label is also a publishing company that manages such brands and trademarks, coordinates the produc ...
. The largest owners of country music stations in the United States include
iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
,
Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 87 ...
,
Audacy Audacy, previously known as Radio.com, is a free broadcast and Internet radio platform owned by the namesake company Audacy, Inc. (formerly known as Entercom). The Audacy platform functions as a music recommender system and is the national um ...
, and
Townsquare Media Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wi ...
. There are more radio stations in the United States specializing in country music (about 2,100 stations) than any other format, out of a total of about 15,000 radio stations in the US. Country radio stations are very influential in the country music industry, compared to other genres of music. Until 2012, only country radio stations were counted in the ''Billboard''
Hot Country Songs Hot Country Songs is a chart published weekly by ''Billboard'' magazine in the United States. This 50-position chart lists the most popular country music songs, calculated weekly by collecting airplay data from Nielsen BDS along with digital sal ...
chart's airplay component, and from 1990 to 2012, country radio was the sole arbiter of a song's position on that chart; the same magazine's
Country Airplay Country Airplay is a chart published weekly by ''Billboard'' magazine in the United States since January 20, 1990. This chart lists the 60 most-listened-to records played on 150 mainstream country radio stations across the country as monitored ...
chart remains limited solely to country radio stations. Country radio stations come in a wide variety of formats. The most common is ''mainstream country'', which follows the basic format of
contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
in that the current top 40 hits on the country
record chart A record chart, in the music industry, also called a music chart, is a ranking of Sound recording and reproduction, recorded music according to certain criteria during a given period. Many different criteria are used in worldwide charts, often ...
s serve as the core playlist, with select recurrents from the past 15 years rounding out the format. ''Hot country'' stations focus almost exclusively on top 40 country hits, with occasional acoustic pop hits from outside the country genre. ''Adult country'' formats follow a pattern similar to the
adult contemporary music Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet ...
format: a few hits, while mostly focused on songs in
recurrent rotation In broadcasting, rotation is the repeated airing of a limited playlist of songs on a radio station or satellite radio channel, or music videos on a TV network. They are usually in a different order each time. However, they are not completely sh ...
from the past 30 years and maintaining a sound similar to that of mainstream country outlets.
Classic country Classic country is a music radio format that specializes in playing mainstream country and western music hits from past decades. Repertoire The radio format specializes in hits from the 1950s through the early 1980s, and focus primarily on innov ...
stations, increasingly rare in their original form, play only older music; much like other "classic" formats such as
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
/
classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...
and
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, primar ...
, the eras from which classic country has drawn its music has slowly drifted in real time. ''Traditional country'' uses classic country as its base while maintaining some current or recurrent hits that fit the classic country sound.
Americana Americana may refer to: *Americana (music), a genre or style of American music *Americana (culture), artifacts of the culture of the United States Film, radio and television * ''Americana'' (1992 TV series), a documentary series presented by J ...
is a loosely defined country radio format that is less focused on hits and thus more willing to play bluegrass,
alt-country Alternative country, or alternative country rock (sometimes alt-country, insurgent country, Americana, or y'allternative), is a loosely defined subgenre of country music and/or country rock that includes acts that differ significantly in style ...
and regional acts whose commercial performance would not warrant being played on a mainstream country station; Americana stations do not always self-identify as country. In terms of driving the mainstream popularity of hit country songs within the
music industry The music industry consists of the individuals and organizations that earn money by writing songs and musical compositions, creating and selling recorded music and sheet music, presenting concerts, as well as the organizations that aid, train, ...
, "country radio" typically encompasses only mainstream country and hot country stations.


United Kingdom

There have been a number of attempts to provide country radio in the UK marketplace, though not all have been successful. In contrast to other English-speaking nations such as Canada, Australia and the United States, country has typically been less popular as a genre in the UK (particularly in England; the Celtic realms of Northern Ireland and Scotland have been somewhat more receptive, as the country genre has extensive roots in Celtic folk music) and attempts at all-country radio there have been more sporadic.
Country 1035 Country 1035 was a country music based Independent Local Radio station based in London, England. History After airing test transmissions the first voice officially heard on air was the station's chairman John Wellington. In his opening words ...
went on air in September 1994 as London's first full-time country music station. The AM station was never hugely successful financially, and passed through several owners, becoming RTL Country, Ritz Country and then Mean Country, eventually ending up with
Avtar Lit Avtar Singh Lit (born 1950) is the owner and chairman of Sunrise Radio Group, He is listed by AIM magazine as one of the "20 most powerful Asians in British media" in 2005, and is said to have amassed a big personal fortune. He was declared bank ...
, who relaunched the station as easy listening/country hybrid Easy Radio London in 2002. The following year, the AM frequency became Asian talk station Kismat Radio, with the Easy service continuing on DAB only until ceasing altogether in 2008. Radio Clyde launched digital country music service 3C on DAB in various areas (though never London) in the early 00s, with national carriage on the
Freeview Freeview may refer to: * Freeview (Australia), the marketing name for the digital terrestrial television platform in Australia * Freeview (New Zealand), a digital satellite and digital terrestrial television platform in New Zealand *Freeview (UK), ...
digital TV service subsequently added. Following the acquisition of Clyde parent SRH by the Emap group (now
Bauer Radio Bauer Media Audio UK is a UK-based radio division of the Bauer Media Group. History In early 2008, German magazine publisher Bauer bought the radio division of British company Emap, which had been established as East Midland Allied Press in ...
) in 2005, 3C was shut down in March 2007, Clyde 1 taking its place on Freeview to see out the final year of the contract.
Chris Country CountryLine Radio is a UK-based radio station playing country music. Founded by Chris Stevens, it launched as Chris Country on 27 April 2013. The station is now owned by CountryLine, having purchased the station from Chris Stevens and Nation Bro ...
, playing US and UK country music, launched online in 2013, and since 2016 has been gathering carriage on DAB, mostly on small-scale multiplexes though also on some full local muxes including in London. In some areas Chris Country uses, or has switched to, the DAB+ broadcast standard. Chris Country was sold to the owners of the CountryLine app in 2020, with the radio station rebranded to CountryLine Radio on 7th March 2022. In spring 2015, Bauer returned to country for the first time since the closure of 3C when their
Northern Ireland Northern Ireland ( ga, Tuaisceart Éireann ; sco, label= Ulster-Scots, Norlin Airlann) is a part of the United Kingdom, situated in the north-east of the island of Ireland, that is variously described as a country, province or region. Nort ...
station
Downtown Radio Downtown Radio is a Hot Adult Contemporary music radio station based in Newtownards, County Down, that serves all of Northern Ireland using a network of AM, FM and DAB transmitters. As of December 2022, the station has a weekly audience of 3 ...
, off the back of their successful weekly country strand, launched a digital service, Downtown Country, via DAB across NI (and UK-wide online). In February 2020, Downtown removed country music shows from its FM and principal DAB frequencies, moving these shows to broadcast solely on AM and Downtown Country. In March 2019,
Global Global means of or referring to a globe and may also refer to: Entertainment * ''Global'' (Paul van Dyk album), 2003 * ''Global'' (Bunji Garlin album), 2007 * ''Global'' (Humanoid album), 1989 * ''Global'' (Todd Rundgren album), 2015 * Bruno ...
launched an online country music stream under the Smooth Radio brand, with the commencement of Smooth Country on the Smooth website and Global Player app. The service was not carried on terrestrial radio platforms until being relaunched as a DAB radio service in a number of locations on 3 September 2019. On 5 April 2019,
Bauer Radio Bauer Media Audio UK is a UK-based radio division of the Bauer Media Group. History In early 2008, German magazine publisher Bauer bought the radio division of British company Emap, which had been established as East Midland Allied Press in ...
launched Country Hits Radio, a new digital country music station, on DAB radio in several areas (largely replacing
KissFresh Kiss Fresh is a British digital radio station owned and operated by Bauer as part of the Kiss Network, and a sister station to Kiss. As of June 2022, the station has a weekly audience of 301,000 listeners, according to RAJAR. History Initial ...
) and nationally online. The Saturdays'
Una Healy Una Theresa Imogene Healy (born 10 October 1981) is an Irish singer. She rose to fame in 2008 as a member of five-piece girl group The Saturdays, who are signed to Fascination and Polydor Records. In 2006, she represented Ireland in the Eurovi ...
is among the presenters, with Baylen Leonard - who joined from Chris Country - launching the new station at 10am on 5 April. It appears that the station will coexist with the existing Northern Ireland-focused Downtown Country operation, with
Greatest Hits Radio Greatest Hits Radio is a classic hits radio network in the United Kingdom, owned and operated by Bauer. Overview The network launched on 5 January 2015 as the "Bauer City 2 Network", and rebranded on 7 January 2019 due to the success of Ra ...
replacing KissFresh on DAB in NI. Country Hits Radio transitioned to sit within Bauer's
Absolute Radio Network The Absolute Radio Network is a network of ten radio stations owned and operated by Bauer Radio. Bauer purchased the TIML Radio Limited network of stations in 2013. Most of the Absolute Radio stations are decade-themed services, alongside t ...
as
Absolute Radio Country Absolute Radio Country is a British digital radio station, and is owned and operated by Bauer Radio. It is available in selected areas via DAB, and across the U.K. online, on Smart Speaker and also via the Absolute Radio App as part of the Abs ...
in May 2021.RadioToday, 10 Feb 2021
On the 1st May 2021 '
Nashville Worldwide radio
'' launched. Initially just available through the website, the station is now available on Alexa, multiple radio streaming apps and it has its own Android app. The station owner Chad J Country has a vision of taking radio back to how it used to be, where DJ's played the music they love and connect with the audience. The station plays a wide range of independent artists as well as the bigger well know acts. Nashville Worldwide broadcasts to the UK, USA and Canada.


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