The Chevrolet Superior Series F was launched in 1923, manufactured by
Chevrolet
Chevrolet ( ), colloquially referred to as Chevy and formally the Chevrolet Motor Division of General Motors Company, is an American automobile division of the American manufacturer General Motors (GM). Louis Chevrolet (1878–1941) and ous ...
for four years with a different series per year. The 1923 model was known as the Series B, the 1924 model was the Series F, for 1925 it was known as the Series K and the 1926 Superior was known as the Series V. It was replaced in 1927 by the
Series AA Capitol. It was the first Chevrolet that didn't have a larger companion model and was the only car sold by Chevrolet in several body style configurations all supplied by
Fisher Body
Fisher Body was an automobile coachbuilder founded by the Fisher brothers in 1908 in Detroit, Michigan. A division of General Motors for many years, in 1984 it was dissolved to form other General Motors divisions. Fisher & Company (originally Allo ...
. Each year new mechanical changes, appearance updates or optional features that became standard in subsequent years became expected of all GM products including Chevrolet. Body styles were separated into open and closed which meant closed included retractable glass in the doors and glass surrounding rear seat passengers. Standard items included tools, a jack for tire removal, speedometer, outside lockable door handles,
ammeter
An ammeter (abbreviation of ''Ampere meter'') is an instrument used to measure the current in a circuit. Electric currents are measured in amperes (A), hence the name. For direct measurement, the ammeter is connected in series with the circuit ...
,
oil pressure gauge
Pressure measurement is the measurement of an applied force by a fluid (liquid or gas) on a surface. Pressure is typically measured in units of force per unit of surface area. Many techniques have been developed for the measurement of pressu ...
, dashboard light,
choke pull knob,
electric horn, ignition theft lock, and a two piece vertical ventilating windshield that allowed fresh air to enter the passenger compartment. Wheels were 30" and came standard with hickory wood spokes or optional pressed steel discs. For 1925,
bumper
Bumper or Bumpers may refer to:
People
* Betty Bumpers (1925-2018), American activist, First Lady of Arkansas, wife of Dale Bumpers
* Dale Bumpers (1925–2016), American politician, governor of Arkansas and senator
* Bumper Robinson (born 197 ...
s were offered optionally along with outside side view mirrors, heater for passenger compartment and a clock.
[
]
All Superior models were powered by a four-cylinder engine with 26 hp at 2000 rpm, and shared the wheelbase. The cheapest complete model, which was the Superior Roadster, cost $510 in 1926 ($ in dollars ), while the range-topping model, the Superior Sedan, sold for US$825 ($ in dollars ). It was also possible to buy a chassis; the Commercial chassis cost $425, while the Express Truck chassis cost $525. Duco
Duco was a trade name assigned to a product line of automotive lacquer developed by the DuPont Company in the 1920s. Under the Duco brand, DuPont introduced the first quick drying multi-color line of nitrocellulose lacquers made especially for ...
automotive lacquer paint, introduced by DuPont
DuPont de Nemours, Inc., commonly shortened to DuPont, is an American multinational chemical company first formed in 1802 by French-American chemist and industrialist Éleuthère Irénée du Pont de Nemours. The company played a major role in ...
was the first quick drying multi-color line of nitrocellulose lacquers made especially for the automotive industry.
GM Platform sharing
This chassis was shared with other GM products at the time, including Cadillac
The Cadillac Motor Car Division () is a division of the American automobile manufacturer General Motors (GM) that designs and builds luxury vehicles. Its major markets are the United States, Canada, and China. Cadillac models are distributed i ...
, Buick
Buick () is a division of the American automobile manufacturer General Motors (GM). Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American marques of automobiles, and was the company that established General ...
, Oldsmobile
Oldsmobile or formally the Oldsmobile Division of General Motors was a brand of American automobiles, produced for most of its existence by General Motors. Originally established as "Olds Motor Vehicle Company" by Ransom E. Olds in 1897, it produ ...
, Oakland
Oakland is the largest city and the county seat of Alameda County, California, United States. A major West Coast port, Oakland is the largest city in the East Bay region of the San Francisco Bay Area, the third largest city overall in the Bay A ...
and GMC products, introducing the "A-body", "B-body" and "C-body". This policy of sharing mechanicals across multiple brand led to the General Motors Companion Make Program in the 1920s. Starting with leadership under Alfred P. Sloan, GM instituted visual styling changes for each yearly series under the business philosophy of planned obsolescence
In economics and industrial design, planned obsolescence (also called built-in obsolescence or premature obsolescence) is a policy of planning or designing a product with an artificially limited useful life or a purposely frail design, so that ...
.[
File:1921 Cadillac Suburban.jpg, 1921 Cadillac Type 51 Suburban
File:Buick Master 50 55 Sport Touring 1923.jpg, 1923 ]Buick Master Six
The Buick Master Six Series 40 and Series 50, based on the wheelbase used, was an automobile built by Buick from 1925 to 1928 and shared the GM B platform with the Oldsmobile Model 30. Previously, the company manufactured the Buick Six that us ...
File:1923 Oldsmobile Model 30 Deluxe Tourer (12492440295).jpg, 1923 Oldsmobile Model 30
The Oldsmobile Model 30, which continued to be known as the Oldsmobile Six, was built from the 1923 through 1927. Each year it was built, it was given the suffix 30-A, 30-B, 30-C, 30-D and 30-E for the last year of production, all having been man ...
File:Oakland 6-44 Touring 1923.jpg, 1923 Oakland Model 6-44 Touring Sedan
File:GMC Tanker 1919.jpg, 1919 GMC
See also
* List of Chevrolet vehicles
This is a list of vehicles marketed under the Chevrolet brand.
Current production vehicles
;Keys
Currently produced under license
* Chevrolet Cobalt (Uzbekistan)
* Chevrolet Damas (Uzbekistan)
* Chevrolet Labo (Uzbekistan)
* Chevrole ...
* Star (automobile)
* Flint (automobile)
The Flint was an automobile marque that was assembled by the Flint Motors Division, Flint, Michigan between 1923 and 1927. Flint Motors was a wholly owned subsidiary of Durant Motors Company (United States).
Assembly
The Flint was considered ...
* Vauxhall Motors
Vauxhall Motors LimitedCompany No. 00135767. Incorporated 12 May 1914, name changed from Vauxhall Motors Limited to General Motors UK Limited on 16 April 2008, reverted to Vauxhall Motors Limited on 18 September 2017. () is a British car compa ...
* Durant Motors
Durant Motors Inc. was established in 1921 by former General Motors CEO William "Billy" Durant following his termination by the GM board of directors and the New York bankers who financed GM.
Corporate relationships
Durant Motors attempted t ...
* William C. Durant
William Crapo Durant (December 8, 1861 – March 18, 1947) was a leading pioneer of the United States automobile industry and co-founder of General Motors and Chevrolet. He created a system in which a company held multiple marques – each s ...
* Alfred P. Sloan
References
Source:
Superior
1920s cars
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