The Berliner Abendblatt is the leading weekly advertising paper in

Berlin Berlin ( , ) is the capital and largest city of Germany by both area and population. Its 3.7 million inhabitants make it the European Union's most populous city, according to population within city limits. One of Germany's sixteen constitue ...

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...

alongside the

Berliner Woche ''Berliner Woche'' (until September 2003: ''Berliner Wochenblatt''/''Hallo Berlin Wochenblatt'') is a weekly advertising magazine in Berlin. The magazine, financed by advertising revenues, is published every Wednesday in 32 different local edition ...

and, along with Einkaufaktuell, one of the three main media for the collective distribution of the weekly brochures of retail chains in

. The circulation of 1.45 million copies is distributed in 23 local editions within Berlin. The distribution takes place every weekend to numerous Berlin households in the "economically attractive core areas".“ The ''Berliner Abendblatt'' belongs to the

Berliner Verlag Berliner is most often used to designate a citizen of Berlin, Germany Berliner may also refer to: People * Berliner (surname) Places * Berliner Lake, a lake in Minnesota, United States * Berliner Philharmonie, concert hall in Berlin, Germany ...

, which also published the

Berliner Zeitung The ''Berliner Zeitung'' (, ''Berlin Newspaper'') is a daily newspaper based in Berlin, Germany. Founded in East Germany in 1945, it is the only East German paper to achieve national prominence since reunification. It is published by Berliner ...

in former times, and its editorial line shows a coloration that is close to the Left or currently close to the politics of the

Berlin Senate The Senate of Berlin (german: Berliner Senat) is the executive body governing the city of Berlin, which at the same time is a state of Germany. According to the the Senate consists of the Governing Mayor of Berlin and up to ten senators appoin ...

Content

The primary task of the paper, as is usual with advertising newspapers, is the transport of numerous inserted advertising brochures and

advertisements Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

. In between, short editorial and strongly illustrated articles on city events are published with a focus on the area of the local edition and the

activities, event notes,

advertorials An advertorial is an advertisement in the form of editorial content. The term "advertorial" is a blend (see portmanteau) of the words "advertisement" and "editorial." Merriam-Webster dates the origin of the word to 1946. In printed publications, ...

and entertainment articles (with material of dpa), especially for the older generation. The volume usually consists of 8 or 10 pages in

newspaper format Newspaper formats vary substantially, with different formats more common in different countries. The size of a newspaper format refers to the paper size, size of the paper page; the printed area within that can vary substantially depending on t ...

. Exemplary content based on the

Berlin-Pankow Pankow () is a locality (''Ortsteil'') of Berlin in the district (''Bezirk'') of Pankow. Until 2001 it was an autonomous district with the localities of Karow, Niederschönhausen, Wilhelmsruh, Rosenthal, Blankenfelde, Buch and Französisch Bu ...

issue of October 2, 2020, with a focus on "30 years of

reunification A political union is a type of political entity which is composed of, or created from, smaller polities, or the process which achieves this. These smaller polities are usually called federated states and federal territories in a federal governm ...

": *10 pages newspaper (approx. 40 g), of which estimated **3 pages of editorial contributions and photos on

German reunification German reunification (german: link=no, Deutsche Wiedervereinigung) was the process of re-establishing Germany as a united and fully sovereign state, which took place between 2 May 1989 and 15 March 1991. The day of 3 October 1990 when the Ge ...

, of which approx. 1 1⁄2 pages of texts by

Gregor Gysi Gregor Florian Gysi (; born 16 January 1948) is a German attorney, former president of the Party of the European Left and a prominent politician of The Left (''Die Linke'') political party. He belonged to the reformist wing of the governing So ...

and others **1 1⁄4 pages advertorials/entertainment (medicine/travel) **1⁄2 Pages

classifieds Classified advertising is a form of advertising, particularly common in newspapers, online and other periodicals, which may be sold or distributed free of charge. Classified advertisements are much cheaper than larger display advertisements used ...

**2 1⁄4 pages advertising **3 pages of full page advertising *8 enclosed brochures from retailers (approx. 300 g)

History

The ''Berliner Abendblatt'' first appeared on October 2, 1991, initially only in the then

East Berlin East Berlin was the ''de facto'' capital city of East Germany from 1949 to 1990. Formally, it was the Allied occupation zones in Germany, Soviet sector of Berlin, established in 1945. The American, British, and French sectors were known as ...

districts of

Pankow Pankow () is the most populous and the second-largest borough by area of Berlin. In Berlin's 2001 administrative reform, it was merged with the former boroughs of Prenzlauer Berg and Weißensee; the resulting borough retained the name Pankow. P ...

/ Weißensee,

Mitte Mitte () is the first and most central borough of Berlin. The borough consists of six sub-entities: Mitte proper, Gesundbrunnen, Hansaviertel, Moabit, Tiergarten and Wedding. It is one of the two boroughs (the other being Friedrichshain-Kreuzb ...

Friedrichshain Friedrichshain () is a quarter (''Ortsteil'') of the borough of Friedrichshain-Kreuzberg in Berlin, Germany. From its creation in 1920 until 2001, it was a freestanding city borough. Formerly part of East Berlin, it is adjacent to Mitte, Prenz ...

Treptow Treptow () was a former Boroughs of Berlin, borough in the southeast of Berlin. It merged with Köpenick to form Treptow-Köpenick in 2001. Geography The district was composed by the localities of Alt-Treptow, Plänterwald, Baumschulenweg, Nie ...

Köpenick Köpenick () is a historic town and locality (''Ortsteil'') in Berlin, situated at the confluence of the rivers Dahme and Spree in the south-east of the German capital. It was formerly known as Copanic and then Cöpenick, only officially adopt ...

, and

Marzahn Marzahn () is a locality within the borough of Marzahn-Hellersdorf in Berlin. Berlin's 2001 administrative reform led to the former boroughs of Marzahn and Hellersdorf fusing into a single new borough. In the north the Marzahn locality includes ...

Hellersdorf Hellersdorf () is a locality in the borough of Marzahn-Hellersdorf in Berlin. Between 1986 and Berlin's 2001 administrative reform, it was a borough in its own right, consisting of the current area of Hellersdorf as well as Kaulsdorf and Mahlsdo ...

. The

Prenzlauer Berg Prenzlauer Berg () is a locality of Berlin, forming the southerly and most urban district of the borough of Pankow. From its founding in 1920 until 2001, Prenzlauer Berg was a district of Berlin in its own right. However, that year it was incorp ...

and

Lichtenberg Lichtenberg () is the eleventh borough of Berlin, Germany. In Berlin's 2001 administrative reform it absorbed the former borough of Hohenschönhausen. Overview The district contains the Tierpark Berlin in Friedrichsfelde, the larger of Berlin's ...

Hohenschönhausen Hohenschönhausen () was a borough of Berlin, that existed from 1985 until Berlin's 2001 administrative reform. It comprised the localities of Alt-Hohenschönhausen (the core of the borough), Neu-Hohenschönhausen, Malchow, Wartenberg and Falken ...

issues followed in the same month. In 1996, the ''Berliner Abendblatt'' began to publish issues for

Reinickendorf Reinickendorf () is the twelfth borough of Berlin. It encompasses the northwest of the city area, including the Berlin Tegel Airport, Lake Tegel, spacious settlements of detached houses as well as housing estates like Märkisches Viertel. Subdivi ...

Neukölln Neukölln () is one of the twelve boroughs of Berlin. It is located in the southeastern part from the city centre towards Berlin Schönefeld Airport. It was part of the former American sector under the Four-Power occupation of the city. It featu ...

Tempelhof Tempelhof () is a locality of Berlin within the borough of Tempelhof-Schöneberg. It is the location of the former Tempelhof Airport, one of the earliest commercial airports in the world. The former airport and surroundings are now a park called ...

Spandau Spandau () is the westernmost of the 12 boroughs () of Berlin, situated at the confluence of the Havel and Spree rivers and extending along the western bank of the Havel. It is the smallest borough by population, but the fourth largest by land ...

and

Steglitz Steglitz () is a locality of the Steglitz-Zehlendorf borough in Southwestern Berlin, the capital of Germany. is a Slavic name for the European goldfinch, similar to the German . Steglitz was also a borough from 1920 to 2000. It contained the ...

/ Zehlendorf in the former western part of the city. Between 1996 and 2001, additional local editions were added continuously. Currently, there are 23 editions, which roughly correspond to the 23 Berlin districts before the administrative reform in 2001.

First editions in the Berlin districts

Publisher

''BVZ Anzeigenzeitungen GmbH'' is a subsidiary of the

. On the eventful history and the owners of the former

SED sed ("stream editor") is a Unix utility that parses and transforms text, using a simple, compact programming language. It was developed from 1973 to 1974 by Lee E. McMahon of Bell Labs, and is available today for most operating systems. sed wa ...

publishing house Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. Traditionally, the term refers to the creation and distribution of printed works, such as books, newsp ...

since its sale by the

PDS PD, P.D., or Pd may refer to: Arts and media * ''People's Democracy'' (newspaper), weekly organ of the Communist Party of India (Marxist) * ''The Plain Dealer'', a Cleveland, Ohio, US newspaper * Post Diaspora, a time frame in the ''Honorverse'' ...

in 1990, see History of the Berliner Verlag. In September 2019, the Berlin publishing house was surprisingly sold by the

Cologne Cologne ( ; german: Köln ; ksh, Kölle ) is the largest city of the German western States of Germany, state of North Rhine-Westphalia (NRW) and the List of cities in Germany by population, fourth-most populous city of Germany with 1.1 m ...

media group

M. DuMont Schauberg M. DuMont Schauberg is one of Germany's oldest and largest publishing houses. It was founded by Bertram Hilden in 1620. The company has been run by the Neven du Mont family since 1805, when Marcus du Mont acquired the ''Kölnische Zeitung'' ...

to the married couple Silke and Holger Friedrich. This was followed by heated and controversial discussions, later also due to the unmasking of Holger Friedrich as

unofficial collaborator An unofficial collaborator or IM (; both from German ''inoffizieller Mitarbeiter''), or euphemistically informal collaborator (''informeller Mitarbeiter''), was an informant in the German Democratic Republic, German Democratic Republic (East German ...

"Peter Bernstein" of the

Stasi The Ministry for State Security, commonly known as the (),An abbreviation of . was the Intelligence agency, state security service of the East Germany from 1950 to 1990. The Stasi's function was similar to the KGB, serving as a means of maint ...

by the

Welt am Sonntag Welt, welts or variants may refer to: Media * ''Die Welt'' (''The World''), a German national newspaper ** ''Welt am Sonntag'' (''World on Sunday''), the Sunday edition of ''Die Welt'' * ''Die Welt (Herzl), Die Welt'', former weekly newspaper in ...

in November 2019. Since then, Holger Friedrich has also been

managing director A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...

of ''BVZ Anzeigenzeitungen GmbH''.

Location

As a subsidiary of the Berlin Verlag, ''BVZ Anzeigenzeitungen GmbH'' had its headquarters in the Berlin Verlag house in the

Karl-Liebknecht-Straße Karl-Liebknecht-Straße is a major street in the central Mitte district of the German capital Berlin. It is named after Karl Liebknecht (1871–1919), one of the founders of the Communist Party of Germany. The street connects the Unter den Linden ...

near

Alexanderplatz () ( en, Alexander Square) is a large public square and transport hub in the central Mitte district of Berlin. The square is named after the Russian Tsar Alexander I, which also denotes the larger neighbourhood stretching from in the nort ...

. In April 2017, the company moved to the Feratti building newly constructed by the Berlin Verlag at ''Alte Jakobstraße 105'' in

Berlin-Kreuzberg Kreuzberg () is a district of Berlin, Germany. It is part of the Friedrichshain-Kreuzberg borough located south of Mitte. During the Cold War era, it was one of the poorest areas of West Berlin, but since German reunification in 1990 it has ...

, the new headquarters of the Berlin Verlag in the historic ''Zeitungsviertel'' between

Spittelmarkt Spittelmarkt is a Berlin U-Bahn station on line U2, located in Mitte at the eastern end of Leipziger Straße. History The station was opened on 1 October 1908, and was then the terminus of Berlin's second U-Bahn line, connecting it with Pot ...

and Axel-Springer-Hochhaus.

References

{{Authority control Newspapers published in Berlin Publications established in 1991