Einkaufaktuell
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Einkaufaktuell
Einkaufaktuell (own spelling: EINKAUFAKTUELL) is an unaddressed direct mail item (advertising mail) from Deutsche Post AG that is distributed weekly in certain delivery areas in Germany to all households that are not advertising objectors. Delivery is usually on Saturdays, exceptionally also on Fridays. The carrier medium for the advertising product is a TV program guide containing the current TV program for the following week, selected TV stations that are mainly financed by advertising. Furthermore, the circular contains regional and national insert and advertisement advertising. The unaddressed mail has been distributed since autumn 2002. Circulation and distribution area The carrier medium is currently printed in a run of around 20 million copies by various print shops, including the Svoboda Press print shop in Prague. ''Einkaufaktuell'' is currently (as of August 2010) distributed in 27 different editions in larger cities or metropolitan areas. The distribution takes pla ...
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Deutsche Post AG
Deutsche Post AG, trading as Deutsche Post DHL Group, is a German multinational package delivery and supply chain management company headquartered in Bonn, Germany. It is one of the world's largest courier companies. The postal division delivers 61 million letters each day in Germany, making it Europe's largest such company. The Parcel division DHL is a wholly owned subsidiary claimed to be present in over 220 countries and territories. Deutsche Post DHL Group is the successor to the German mail authority Deutsche Bundespost, which was privatized in 1995 and became a fully independent company in 2000. Since its privatization, Deutsche Post has significantly expanded its business area through acquisitions. In late 2014, the group acquired StreetScooter GmbH, a small manufacturer of electric vehicles. Two years later, the group acquired UK Mail, a business-focused postal service in the UK for US$315.5 million (£243 million). The former company became a division of the Deutsche ...
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Germany
Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated between the Baltic and North seas to the north, and the Alps to the south; it covers an area of , with a population of almost 84 million within its 16 constituent states. Germany borders Denmark to the north, Poland and the Czech Republic to the east, Austria and Switzerland to the south, and France, Luxembourg, Belgium, and the Netherlands to the west. The nation's capital and most populous city is Berlin and its financial centre is Frankfurt; the largest urban area is the Ruhr. Various Germanic tribes have inhabited the northern parts of modern Germany since classical antiquity. A region named Germania was documented before AD 100. In 962, the Kingdom of Germany formed the bulk of the Holy Roman Empire. During the 16th ce ...
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Saturday
Saturday is the day of the week between Friday and Sunday. No later than the 2nd century, the Romans named Saturday ("Saturn's Day") for the planet Saturn, which controlled the first hour of that day, according to Vettius Valens. The day's name was introduced into West Germanic languages and is recorded in the Low German languages such as Middle Low German , ''saterdach'', Middle Dutch (Modern Dutch ) and Old English , ''Sæterndæġ'' or . Origins Between the 1st and 3rd centuries AD, the Roman Empire gradually replaced the eight-day Roman nundinal cycle with the seven-day week. The astrological order of the days was explained by Vettius Valens and Dio Cassius (and Chaucer gave the same explanation in his ''Treatise on the Astrolabe''). According to these authors, it was a principle of astrology that the heavenly bodies presided, in succession, over the hours of the day. The association of the weekdays with the respective deities is thus indirect, the days are named for th ...
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Fridays
Friday is the day of the week between Thursday and Saturday. In countries that adopt the traditional "Sunday-first" convention, it is the sixth day of the week. In countries adopting the ISO-defined "Monday-first" convention, it is the fifth day of the week. In most Western countries, Friday is the fifth and final day of the working week. In some other countries, Friday is the first day of the weekend, with Saturday the second. In Israel, Friday is the sixth day of the week. In Iran, Friday is the last day of the weekend, with Saturday as the first day of the working week. Bahrain, the United Arab Emirates (UAE), Saudi Arabia and Kuwait also followed this convention until they changed to a Friday–Saturday weekend on September 1, 2006, in Bahrain and the UAE, and a year later in Kuwait. The UAE changed its weekend from Friday-Saturday to Saturday-Sunday on January 1, 2022. Etymology The name ''Friday'' comes from the Old English ', meaning the "day of Frig", a re ...
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Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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Prague
Prague ( ; cs, Praha ; german: Prag, ; la, Praga) is the capital and largest city in the Czech Republic, and the historical capital of Bohemia. On the Vltava river, Prague is home to about 1.3 million people. The city has a temperate oceanic climate, with relatively warm summers and chilly winters. Prague is a political, cultural, and economic hub of central Europe, with a rich history and Romanesque, Gothic, Renaissance and Baroque architectures. It was the capital of the Kingdom of Bohemia and residence of several Holy Roman Emperors, most notably Charles IV (r. 1346–1378). It was an important city to the Habsburg monarchy and Austro-Hungarian Empire. The city played major roles in the Bohemian and the Protestant Reformations, the Thirty Years' War and in 20th-century history as the capital of Czechoslovakia between the World Wars and the post-war Communist era. Prague is home to a number of well-known cultural attractions, many of which survived the ...
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Metropolitan Areas
A metropolitan area or metro is a region that consists of a densely populated urban agglomeration and its surrounding territories sharing industries, commercial areas, transport network, infrastructures and housing. A metro area usually comprises multiple principal cities, jurisdictions and municipalities: neighborhoods, townships, boroughs, cities, towns, exurbs, suburbs, counties, districts, as well as even states and nations like the eurodistricts. As social, economic and political institutions have changed, metropolitan areas have become key economic and political regions. Metropolitan areas typically include satellite cities, towns and intervening rural areas that are socioeconomically tied to the principal cities or urban core, often measured by commuting patterns. Metropolitan areas are sometimes anchored by one central city such as the Paris metropolitan area (Paris) or Mumbai Metropolitan Region (Mumbai). In other cases metropolitan areas contain multiple centers ...
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Polyethylene
Polyethylene or polythene (abbreviated PE; IUPAC name polyethene or poly(methylene)) is the most commonly produced plastic. It is a polymer, primarily used for packaging ( plastic bags, plastic films, geomembranes and containers including bottles, etc.). , over 100 million tonnes of polyethylene resins are being produced annually, accounting for 34% of the total plastics market. Many kinds of polyethylene are known, with most having the chemical formula (C2H4)''n''. PE is usually a mixture of similar polymers of ethylene, with various values of ''n''. It can be ''low-density'' or ''high-density'': low-density polyethylene is extruded using high pressure () and high temperature (), while high-density polyethylene is extruded using low pressure () and low temperature (). Polyethylene is usually thermoplastic, but it can be modified to become thermosetting instead, for example, in cross-linked polyethylene. History Polyethylene was first synthesized by the German chemist Hans ...
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Blue Angel (certification)
The Blue Angel is an environmental label in Germany that has been awarded to particularly environmentally friendly products and services since 1978. The owner of the label is the Federal Ministry for the Environment, Nature Conservation, Building and Nuclear Safety. History The Blue Angel is the ecolabel of the German government and was introduced in 1978 by the Federal Minister of the Interior, which was a person of the Free Democratic Party (Germany) (FDP) in these years. This ministry was also responsible for environmental protection at the time, and the responsible ministers in the German federal states. It was established with the aim of highlighting more environmentally friendly and healthy developments and alternatives in areas where standard products have a negative impact on the environment. Suppliers can label their products and services with the environmental label on a voluntary basis and provide interested customers with guidance as a result. The Blue Angel is ...
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Newspapers Published In Germany
A newspaper is a Periodical literature, periodical publication containing written News, information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide variety of fields such as politics, business, Sport, sports and art, and often include materials such as opinion columns, weather forecasts, reviews of local services, obituary, obituaries, birth notices, crosswords, editorial cartoons, comic strips, and advice columns. Most newspapers are businesses, and they pay their expenses with a mixture of Subscription business model, subscription revenue, newsagent's shop, newsstand sales, and advertising revenue. The journalism organizations that publish newspapers are themselves often metonymy, metonymically called newspapers. Newspapers have traditionally been published printing, in print (usually on cheap, low-grade paper called newsprint). However, today most newspapers are also electronic publishing, published on webs ...
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