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The Nikolai Organisation
The Nikolai Organisation (The N.O.) is an experiential marketing campaign and alternate reality gaming platform created by Hadleigh Averill (The Agent-C) in partnership with Running With Scissors. Activated in New Zealand in 2007 for vodka brand Smirnoff the underground campaign presents itself as headed by the mysterious "Nikolai", a Russian man that no one has either seen or met. Nikolai, determined to rally sub cultures for the purpose of effecting positive change, invites participants to sign up as Agents and embark on real world missions around the country. The experiential framework for missions was intended to create the feeling of subversion and disruption. Accordingly, The N.O. facilitated a space for members to effect positive change in an manner that felt subversive but was in fact completely legal. In the process, each Agent developed an alter ego they played out in the real world and with this, a double life occurred. Some Agents were known to each other only by their ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Experiential Marketing
Engagement marketing, sometimes called "experiential marketing", "event marketing", "on-ground marketing", "live marketing", "participation marketing", "Loyalty Marketing", or "special events", is a marketing strategy that directly engages consumers and invites and encourages them to participate in the evolution of a brand or a brand experience. Rather than looking at consumers as passive receivers of messages, engagement marketers believe that consumers should be actively involved in the production and co-creation of marketing programs, developing a relationship with the brand. Consumer engagement is when a brand and a consumer connect. According to Brad Nierenberg, experiential marketing is the live, one-on-one interactions that allow consumers to create connections with brands. Consumers will continue to seek and demand one-on-one, shareable interaction with a brand. Virtual extension Experiential marketing is a growing trend which involves marketing a product or a service th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Samoa
Samoa, officially the Independent State of Samoa; sm, Sāmoa, and until 1997 known as Western Samoa, is a Polynesian island country consisting of two main islands (Savai'i and Upolu); two smaller, inhabited islands (Manono Island, Manono and Apolima); and several smaller, uninhabited islands, including the Aleipata Islands (Nu'utele, Nu'ulua, Fanuatapu and Namua). Samoa is located west of American Samoa, northeast of Tonga (closest foreign country), northeast of Fiji, east of Wallis and Futuna, southeast of Tuvalu, south of Tokelau, southwest of Hawaii, and northwest of Niue. The capital city is Apia. The Lapita culture, Lapita people discovered and settled the Samoan Islands around 3,500 years ago. They developed a Samoan language and Samoan culture, Samoan cultural identity. Samoa is a Unitary state, unitary Parliamentary system, parliamentary democracy with 11 Administrative divisions of Samoa, administrative divisions. It is a sovereign state and a member of the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Queen Street, Auckland
Queen Street is the major commercial thoroughfare in the Auckland CBD, Auckland, New Zealand's main population centre. The northern end is at Queens Wharf on the Auckland waterfront, adjacent to the Britomart Transport Centre and the Downtown Ferry Terminal. The road is close to straight, the southern end being almost three kilometres away in a south-southwesterly direction on the Karangahape Road ridge, close to the residential suburbs in the interior of the Auckland isthmus. Geography Named after Queen Victoria, Queen Street was an early development of the new town of Auckland (founded in 1840), although initially the main street was intended to be Shortland Street, running parallel to the shore of Commercial Bay. The early route of Queen Street led up the middle of a gully following the bank of the Waihorotiu Stream (later bounded in as the ' Ligar Canal'). This canal was culverted beneath the street from the 1870s onward, allowing for further development of the street to be ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pillow Fight
A pillow fight is a common game mostly played by young children (but also by teens and adults) in which they engage in mock physical conflict, using pillows as weapons. Pillow fights often occur during children's sleepovers. Since pillows are usually soft, injuries rarely occur. The heft of a pillow can still knock a young person off balance, especially on a soft surface such as a bed, which is a common venue. In earlier eras, pillows would often break, shedding feathers throughout a room. Modern pillows tend to be stronger and are often filled with a solid block of artificial filling, so breakage occurs far less frequently. Organized pillow fights Pillow fighting has become a part of flash mob culture, with pillow fight flash mobs popping up in cities around the world. Social media is frequently used to initiate and advertise public pillow fight events. World Wrestling Entertainment (WWE), occasionally staged "pillow fight matches" between female wrestlers, then known a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Auckland CBD
The Auckland Central Business District (CBD), or Auckland city centre, is the geographical and economic heart of the Auckland metropolitan area. It is the area in which Auckland was established in 1840, by William Hobson. It is New Zealand's leading financial hub, and the centre of the country's economy; the GDP of the Auckland Region was $126.917 billion in the year ending March 2022. The CBD is one of the most densely developed places in New Zealand, with many commercial and some residential developments packed into a space of only . The area is made up of the city's largest concentration of skyscrapers and businesses. Bounded by several major motorways and by the harbour coastline in the north, it is surrounded further out by mostly suburban areas; it is bounded on the North by Waitematā Harbour, east by Parnell, southeast by Grafton, south by Mount Eden, southwest by Newton, west by Freemans Bay and northwest by Viaduct Harbour. Geography Located on the northern sh ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pass The Parcel
Pass the parcel is a classic British party game in which a parcel is passed from one person to another. In preparation for the game, a prize (or " gift") is wrapped in a large number of layers of wrapping paper or reusable fabric bags of different sizes. Usually, each layer is of a different design so they can be easily distinguished. Smaller prizes or mottos may be placed between some or all other layers of wrapping. During the game, music is played as the parcel is passed around. Whoever is holding the parcel when the music is stopped removes one layer of wrapping and claims any prize found under that layer. The music is then restarted and the game continues until every layer is removed and the main prize claimed. The stopping and starting of the music is usually done by an adult who is not taking part in the game. While they should not observe the game in order for it to be fair, in practice they often do to ensure that every participant has a turn, that prizes are well d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pass The Parcel
Pass the parcel is a classic British party game in which a parcel is passed from one person to another. In preparation for the game, a prize (or " gift") is wrapped in a large number of layers of wrapping paper or reusable fabric bags of different sizes. Usually, each layer is of a different design so they can be easily distinguished. Smaller prizes or mottos may be placed between some or all other layers of wrapping. During the game, music is played as the parcel is passed around. Whoever is holding the parcel when the music is stopped removes one layer of wrapping and claims any prize found under that layer. The music is then restarted and the game continues until every layer is removed and the main prize claimed. The stopping and starting of the music is usually done by an adult who is not taking part in the game. While they should not observe the game in order for it to be fair, in practice they often do to ensure that every participant has a turn, that prizes are well d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
TVNZ
, type = Crown entity , industry = Broadcast television , num_locations = New Zealand , location = Auckland, New Zealand , area_served = Nationally (New Zealand) and some Pacific Island nations such as the Cook Islands, Fiji, and the Solomon Islands , founded = , owner = Minister of Finance (50%) Minister of Broadcasting (50%) , key_people = Simon Power (CEO) , homepage = , divisions = , products = Television , subsid = Former TV stations , revenue = (2019) , net_income = (2019) , assets = 43.2% (2019) , predecessor = Television New Zealand ( mi, Te Reo Tātaki o Aotearoa), more commonly referred to as TVNZ, is a television network that is broadcast throughout New Zealand and parts of the Pacific region. All of its currently-operating channels are free-to-air and commercially funded. TVNZ was established in February 1980 following the merger of the two government-owned television networks, Television One (now TVNZ 1) and South Pacific Television (now T ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Auckland
Auckland (pronounced ) ( mi, Tāmaki Makaurau) is a large metropolitan city in the North Island of New Zealand. The List of New Zealand urban areas by population, most populous urban area in the country and the List of cities in Oceania by population, fifth largest city in Oceania, Auckland has an urban population of about It is located in the greater Auckland Region—the area governed by Auckland Council—which includes outlying rural areas and the islands of the Hauraki Gulf, and which has a total population of . While European New Zealanders, Europeans continue to make up the plurality of Auckland's population, the city became multicultural and Cosmopolitanism, cosmopolitan in the late-20th century, with Asian New Zealanders, Asians accounting for 31% of the city's population in 2018. Auckland has the fourth largest Foreign born, foreign-born population in the world, with 39% of its residents born overseas. With its large population of Pasifika New Zealanders, the city is ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Motuihe Island
Motuihe Island (official name: Motuihe Island / Te Motu-a-Ihenga) lies between Motutapu and Waiheke islands in the Hauraki Gulf of New Zealand, near Auckland. The island measures , of which around are remnants of coastal forest. The island is a recreation reserve controlled by the Department of Conservation (DOC) and administered by the Motuihe Trust. It is a popular spot for day trips, accessible from Auckland by seaplane or by private boat. The island is known for its beautiful beaches.Motuihe Recreation Reserve . Department of Conservation. Retrieved 27 February 2008.Motuihe Project ". Motuihe Trust. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
List Of Trees Native To New Zealand
New Zealand's long geological isolation means that most of its flora is unique, with many durable hard woods. There is a wide variety of native trees, adapted to all the various micro-climates in New Zealand. The native bush (forest) ranges from the subtropical kauri forests of the northern North Island, temperate rainforests of the West Coast, the alpine forests of the Southern Alps / Kā Tiritiri o te Moana and Fiordland to the coastal forests of the Abel Tasman National Park and the Catlins. In the early period of British colonisation, many New Zealand trees were known by names derived from the names of unrelated European trees, but more recently the trend has been to adopt the native Māori language names into English. For a listing in order of Māori name, with species names for most, see the ''Flora of New Zealand'' list overnacular names The New Zealand Plant Conservation Network has published a list of New Zealand indigenous vascular plants including all 574 native tre ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2009 Samoa Earthquake And Tsunami
The 2009 Samoa earthquake and tsunami took place on 29 September 2009 in the southern Pacific Ocean adjacent to the Kermadec-Tonga subduction zone. The submarine earthquake occurred in an extensional environment and had a moment magnitude of 8.1 and a maximum Mercalli intensity of VI (''Strong''). It was the largest earthquake of 2009. The earthquake initiated with a normal-faulting event with a magnitude of 8.1. Within two minutes of the earthquake rupture, two large magnitude 7.8 earthquakes occurred on the subduction zone interface. The two magnitude 7.8 earthquakes had a combined magnitude equivalent to 8.0. The event can be considered a doublet earthquake. Normal and thrust faulting triggered a tsunami which caused substantial damage and loss of life in Samoa, American Samoa, and Tonga. The Pacific Tsunami Warning Center recorded a rise in sea levels near the epicenter, and New Zealand scientists determined that the waves measured at their highest on the Samoan coast. The ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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