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Tony Vernon
W. Anthony Vernon is a business executive who was the first chief executive officer of Kraft Foods after it was spun off from the Mondelēz International in 2012. Prior to his time at Kraft, he had a 23-year career at Johnson & Johnson and spent three years with Ripplewood Holdings. When he took on this position his salary increased to $1m per annum. Vernon’s overall compensation was $9.19 million for 2013. Education Vernon holds a bachelor's degree from Lawrence University in history and a Master of Business Administration from the Kellogg Graduate School of Management at Northwestern University. Career During his 23-year career at Johnson & Johnson, Vernon ran independent business units and led consumer brands such as Tylenol, Motrin, Pepcid AC, Imodium and Splenda. He then served as healthcare industry partner of Ripplewood Holdings for three years before joining Kraft in 2009. In June 2009, Kraft Foods Inc. announced that Vernon would become President of Kraft Foods North ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chief Executive Officer
A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially an independent legal entity such as a company or nonprofit institution. CEOs find roles in a range of organizations, including public and private corporations, non-profit organizations and even some government organizations (notably state-owned enterprises). The CEO of a corporation or company typically reports to the board of directors and is charged with maximizing the value of the business, which may include maximizing the share price, market share, revenues or another element. In the non-profit and government sector, CEOs typically aim at achieving outcomes related to the organization's mission, usually provided by legislation. CEOs are also frequently assigned the role of main manager of the organization and the highest-ranking offic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', ''Crain's Chicago Business'', ''Crain's Detroit Business'', and ''Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its na ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Wall Street Journal
''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published six days a week by Dow Jones & Company, a division of News Corp. The newspaper is published in the broadsheet format and online. The ''Journal'' has been printed continuously since its inception on July 8, 1889, by Charles Dow, Edward Jones, and Charles Bergstresser. The ''Journal'' is regarded as a newspaper of record, particularly in terms of business and financial news. The newspaper has won 38 Pulitzer Prizes, the most recent in 2019. ''The Wall Street Journal'' is one of the largest newspapers in the United States by circulation, with a circulation of about 2.834million copies (including nearly 1,829,000 digital sales) compared with ''USA Today''s 1.7million. The ''Journal'' publishes the luxury news and lifestyle magazine ' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Coca-Cola
Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia. In 1888, Pemberton sold Coca-Cola's ownership rights to Asa Griggs Candler, a businessman, whose marketing tactics led Coca-Cola to its dominance of the global soft-drink market throughout the 20th and 21st century. The drink's name refers to two of its original ingredients: coca leaves and kola nuts (a source of caffeine). The current formula of Coca-Cola remains a closely guarded trade secret; however, a variety of reported recipes and experimental recreations have been published. The secrecy around the formula has been used by Coca-Cola in its marketing as only a handful of anonymous employees know the formula. The drink has inspired imitators and created a whole classification of soft drink: colas. The Coca-Cola Company p ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
PepsiCo
PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi Cola to an immensely diversified range of food and beverage brands. The largest and most recent acquisition was Pioneer Foods in 2020 for US$1.7 billion and prior to it was buying the Quaker Oats Company in 2001, which added the Gatorade brand to the Pepsi portfolio and Tropicana Products in 1998. As of January 2021, the company possesses 23 brands that have over US$1 billion in sales annually. PepsiCo has operations all around the world and its products were distributed across more than 200 countries, resulting in annual net revenues of ov ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jell-O
Jell-O is an American brand offering a variety of powdered gelatin dessert (fruit-flavored gels/jellies), pudding, and no-bake cream pie mixes. The original gelatin dessert (genericized as jello) is the signature of the brand. "Jell-O" is a registered trademark of Kraft Heinz, and is based in Chicago, Illinois. The dessert was especially popular in the first half of the 20th century, remaining popular in certain demographics. The original gelatin dessert began in Le Roy, New York, in 1897, when Pearle Bixby Wait trademarked the name ''Jell-O''. He and his wife May had made the product by adding strawberry, raspberry, orange, and lemon flavoring to sugar and granulated gelatin (which had been patented in 1845). When water is added and the mixture is allowed to sit in the fridge for a few hours, it solidifies. Description Jell-O is sold prepared (ready-to-eat), or in powder form, and is available in various colors and flavors. The powder contains powdered gelatin and flavorings, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cool Whip
Cool Whip is an American brand of imitation whipped cream, referred to as a ''whipped topping'' by its manufacturer, Kraft Heinz. It is used in North America as a topping for desserts, and in some no-bake pie recipes as a convenience food or ingredient that does not require physical whipping and can maintain its texture without melting over time. Cool Whip is sold frozen and must be defrosted in the refrigerator before being used. It has a longer shelf life than cream while frozen. On the other hand, it does not have the same flavor and texture as whipped cream, and costs nearly 50% more per ounce. It was originally marketed as being " non-dairy" despite containing the milk protein casein; it now also includes skimmed milk. Overview Cool Whip was introduced in 1966 by the Birds Eye division of General Foods, now part of Kraft Heinz. Within two years of introduction, it became the largest and most profitable product in the Birds Eye line of products. Cool Whip is now the most c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
A1 Steak Sauce
A.1. Sauce (formerly A.1. Steak Sauce and sometimes stylized as A1 Sauce in certain markets) is a brand of brown sauce produced by Brand & co, a subsidiary of Premier Foods in the United Kingdom (as "Brand's A.1. Sauce") and in North America by Kraft Heinz. Sold from 1861 as a condiment for meat or game dishes in the United Kingdom, the makers introduced the product to Canada, and later to the U.S. where it was marketed as a steak sauce. A.1. sauce is still produced in England and exported to Asia. In May 2014, Kraft Foods announced it was dropping the word "steak" from the A.1. name, reverting to A.1. Sauce, to "reflect modern dining habits". Although the sauce is widely available in the U.S. and Canada, by 2023 sold only by Costco and specialist importers in the UK. History and ownership In 1824 Henderson William Brand, a chef to King George IV of the United Kingdom, created the original sauce on which A.1. is based. A popular myth has it that the king declared it "A.1." and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Capri Sun
Capri Sun (, , stylized as CAPRISUN in the United States and Capri-Sun internationally) is a German brand of juice concentrate drinks owned by Capri Sun Group Holding in Germany, which is a privately held company of Hans-Peter Wild. It was introduced in 1969 and named after the Italian island of Capri. Capri Sun has been distributed in the United States since 1981. Kraft Heinz is a licensed production partner for North America. In the Netherlands, France, the UK, Belgium and Ireland, it is distributed by Coca-Cola Europacific Partners Coca-Cola Europacific Partners plc (CCEP), formerly Coca-Cola European Partners (2016–2021) is a British company formed as a result of the combination of the three main bottling companies for The Coca-Cola Company in Western Europe: Coca-Col .... Distribution The standard box is filled with ten pouches of liquid. In the U.S., Capri-Sun pouches are now ; previously they were . The pouch is trapezoidal in profile when filled and rectangul ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Miracle Whip
Miracle Whip is a sauce condiment manufactured by Kraft Heinz and sold throughout the United States and Canada. It is also sold by Mondelēz International (formerly also Kraft Foods) as "Miracel Whip" throughout Germany. It was developed as a less expensive alternative to mayonnaise in 1933. History Premiering at the Century of Progress World's Fair in Chicago in 1933, Miracle Whip soon became a success as a condiment for fruits, vegetables, and salads. Its success was bolstered by Kraft's advertising campaign, which included sponsorship of a series of two-hour radio programs. At the end of its introductory period, Miracle Whip was outselling all mayonnaise brands. According to Kraft archivist Becky Haglund Tousey, Kraft developed the product in house, using a patented " emulsifying machine", invented by Charles Chapman, to create a product that blended mayonnaise and less expensive salad dressing, sometimes called "boiled dressing" and "salad dressing spread". The machine, dubbed ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kool-Aid
Kool-Aid is an American brand of flavored drink mix owned by Kraft Heinz based in Chicago, Illinois. The powder form was created by Edwin Perkins in 1927 based upon a liquid concentrate called Fruit Smack. History Kool-Aid was invented by Edwin Perkins in Hastings, Nebraska. All of his experiments took place in his mother's kitchen. Its predecessor was a liquid concentrate called Fruit Smack. To reduce shipping costs, in 1927, Perkins discovered a way to remove the liquid from Fruit Smack, leaving only a powder; this powder was named Kool-Aid. Perkins moved his production to Chicago in 1931 and Kool-Aid was sold to General Foods in 1953. Hastings still celebrates a yearly summer festival called Kool-Aid Days on the second weekend in August in honor of their city's claim to fame. Kool-Aid is known as Nebraska's official soft drink. An agreement between Kraft Foods and SodaStream in 2012 made Kool-Aid's various flavors available for consumer purchases and use with SodaStream' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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