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Robert Senior
Robert Senior (born 5 December 1964; Middlesbrough, UK.) is the CEO Worldwide of Saatchi & Saatchi, a position he has held since January 2015. Founded in 1970, Saatchi & Saatchi is one of the world’s leading advertising agencies, and part of Publicis Groupe, the world’s third largest communications group. Schooling and early career Senior was educated in Frankfurt, the Netherlands, and the UK and is a graduate of Durham University. Senior began his advertising career at BWBC & Co before moving to D’Arcy Masius Benton & Bowles (DMB&B) for five years (1989-1994) as an account director, predominantly on Procter & Gamble. He then joined Simon’s Palmer, later to become part of TBWA Worldwide TBWA Worldwide is an international advertising agency whose main headquarters are in Midtown Manhattan, New York City, United States. Since 1993, the agency has been a unit of Omnicom Group, the world's second largest advertising agency holdi ..., where he was a client services ...
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Saatchi & Saatchi
Saatchi & Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency group was known as ''Saatchi & Saatchi PLC'' from 1976 to 1994, was listed on the New York Stock Exchange until 2000 and, for a time, was a constituent of the FTSE 100 Index. In 2000, the group was acquired by the Publicis Groupe. In 2005 it went private. History Early years (1970–1975) Saatchi & Saatchi was founded in London by brothers Maurice (now Lord Saatchi) and Charles in 1970. Following stints starting as a copywriter at the New York City offices of Benton & Bowles in 1965, then at Collett Dickenson Pearce and John Collins & Partners, Charles Saatchi teamed up with art director Ross Cramer, and the genesis of what would become Saatchi & Saatchi was born in London in 1967 as the creative consultancy CramerSaatchi. The consultanc ...
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Advertising Agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started by J ...
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Publicis
Publicis Groupe is a French multinational advertising and public relations company. One of the oldest and largest marketing and communications companies in the world by revenue, it is headquartered in Paris. After 1945, the little-known Paris-based advertising agency grew rapidly, becoming the world's fourth-largest agency. It was a leader in promoting France's post-war economic boom, especially the expansion of the advertising industry; it was successful because of its close ties with top officials of the French government, its clever use of symbols to promote itself, and its ability to attract clients from widely diverse growing industries. It is one of the "Big Four" agency companies, alongside WPP, Interpublic and Omnicom. Publicis Groupe S.A. is headed by Arthur Sadoun, and its agencies provide digital and traditional advertising, media services and marketing services (SAMS) to national and multinational clients. History The company was founded by 20 year old Marcel Bl ...
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Durham University
, mottoeng = Her foundations are upon the holy hills (Psalm 87:1) , established = (university status) , type = Public , academic_staff = 1,830 (2020) , administrative_staff = 2,640 (2018/19) , chancellor = Sir Thomas Allen , vice_chancellor = Karen O’Brien , city = Durham and Stockton-on-Tees , state = , country = England , campus_size = , students = () , undergrad = () , postgrad = () , free_label = Student newspaper , free = '' Palatinate'' , colours = Palatinate , endowment = £98.2 million , budget = £393.2 million , academic_affiliations = Russell Group ACU Coimbra Group EUA N8 Group Matariki Network of Universities University of the ArcticUniversities UK Virgo Consortium , sporting_affiliations = BUCS, Wallace Group , sports_free_label = Sports team , sports_free = Team Durham , website = , logo = , embedded = Durham University (legally the University of Durham) is a collegiate public research university ...
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Procter & Gamble
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer health, personal care and hygiene products; these products are organized into several segments including beauty; grooming; health care; fabric & home care; and baby, feminine, & family care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages. P&G is incorporated in Ohio. In 2014, P&G recorded $83.1 billion in sales. On August 1, 2014, P&G announced it was streamlining the company, dropping and selling off around 100 brands from its product portfolio in order to focus on the remaining 65 brands, which produced 95% of the company's profits. A.G. Lafley, the company's chairman and CEO until October 2015, said the future P&G would be "a much simpler, much less complex company of leadi ...
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TBWA Worldwide
TBWA Worldwide is an international advertising agency whose main headquarters are in Midtown Manhattan, New York City, United States. Since 1993, the agency has been a unit of Omnicom Group, the world's second largest advertising agency holding company. History TBWA was founded in 1970 in Paris, France, by William G. Tragos (Greek-American, Management), Claude Bonnange (French, Marketing), Uli Wiesendanger (Swiss, Creation), and Paolo Ajroldi (Italian, Client Services). The first letter of each founder's name provided the initials for the new organization. They were purchased by the Omnicom Group in 1993. In the mid-1990s TBWA began expanding globally spreading rapidly. It began acquiring global accounts such as Master Foods that helped strengthen the breadth and depth of its offering, so much so that in 2004 it was named by Advertising Age as Global Agency Network of the Year. In 2010, it was named by Advertising Agency as one of the top ten agencies of the Decade. TBWA\W ...
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Fallon London
Fallon may refer to: Buildings * Fallon Building, a landmark-designated commercial building in San Francisco, California * Fallon Cottage Annex, a historic cure cottage in North Elba, New York, United States * Fallon House, a heritage-listed trade union office in Bundaberg, Queensland, Australia Businesses and organizations * The Fallon Company, an American commercial real estate owner and developer * Fallon Health, an American health insurance provider * Fallon Worldwide, an American advertising agency People * Fallon (given name) * Fallon (surname) Places France * Fallon, Haute-Saône United States * Fallon, California * Fallon, Montana ** Fallon County, Montana * Fallon, Nevada ** Fallon Indian Reservation ** Fallon Municipal Airport ** Fallon Range Training Complex ** Naval Air Station Fallon * Fallon Station, Nevada * Fallon, North Dakota * Fallon, Oklahoma * Fallon, Roanoke, Virginia Other uses * "Fallon" (''Dynasty'' episode), a television episode * Fallon (Jew ...
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Cake (advertisement)
''Cake'' is a television and cinema advertisement launched in 2007 by Škoda Auto to promote the new second-generation Fabia supermini car in the United Kingdom. The 60-second spot forms the centrepiece of an integrated advertising campaign comprising appearances on television, in cinemas, in newspapers and magazines, online, and through direct marketing. The campaign and its component parts were handled by the London branch of advertising agency Fallon Worldwide. ''Cake'' was directed by British director Chris Palmer. Production was contracted to Gorgeous Enterprises, with sound handled by Wave Studios. It premiered on British television on 17 May 2007. The campaign was a critical, popular, and financial success. It has been credited for the significant improvements in awareness and public opinion of the brand, and received honours from a number of advertising festivals and awards ceremonies, including several from the British Television Advertising Awards, the Cannes Lions Int ...
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Gorilla (advertisement)
''Gorilla'' is a British advertising campaign launched by the advertising agency Fallon London on behalf of Cadbury Schweppes in 2007, to promote Cadbury Dairy Milk brand chocolate. The centrepiece of the campaign was a 90-second television and cinema advertisement, supported by related media purchases in billboards, magazines and newspapers, as well as sponsored events and an organised internet presence (contracted out to Hyper).Cadbury risks Phil Collins revival with gorilla drummer
''Brand Republic'', 30 August 2007. Retrieved 6 November 2007.
The total cost of the campaign is estimated at £6.2 million. The central television advertisement was ...
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British Chief Executives
British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories, and Crown Dependencies. ** Britishness, the British identity and common culture * British English, the English language as spoken and written in the United Kingdom or, more broadly, throughout the British Isles * Celtic Britons, an ancient ethno-linguistic group * Brittonic languages, a branch of the Insular Celtic language family (formerly called British) ** Common Brittonic, an ancient language Other uses *''Brit(ish)'', a 2018 memoir by Afua Hirsch *People or things associated with: ** Great Britain, an island ** United Kingdom, a sovereign state ** Kingdom of Great Britain (1707–1800) ** United Kingdom of Great Britain and Ireland (1801–1922) See also * Terminology of the British Isles * Alternative names for the British * English (other) * Britannic (other) * British Isles * Brit (other) * B ...
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1964 Births
Events January * January 1 – The Federation of Rhodesia and Nyasaland is dissolved. * January 5 - In the first meeting between leaders of the Roman Catholic and Orthodox churches since the fifteenth century, Pope Paul VI and Patriarch Athenagoras I of Constantinople meet in Jerusalem. * January 6 – A British firm, the Leyland Motor Corp., announces the sale of 450 buses to the Cuban government, challenging the United States blockade of Cuba. * January 9 – ''Martyrs' Day'': Armed clashes between United States troops and Panamanian civilians in the Panama Canal Zone precipitate a major international crisis, resulting in the deaths of 21 Panamanians and 4 U.S. soldiers. * January 11 – United States Surgeon General Luther Terry reports that smoking may be hazardous to one's health (the first such statement from the U.S. government). * January 12 ** Zanzibar Revolution: The predominantly Arab government of Zanzibar is overthrown by African nationalist rebels; a ...
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