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Richard Laermer
Richard Laermer (born September 16, 1961 in Queens, New York) is the author of eight books and CEO of RLM Public Relations, a PR firm he founded in 1991. He lived in New York, Connecticut, and La Quinta, California. Laermer's book ''Full Frontal PR'' has been used as a text in public relations courses at universities including Georgia Southern, and he is quoted as a reference on marketing effectiveness, marketing strategy, consumerism, advertising and "no comment." Laermer's ''Native's Guide to New York'' was called a "top three NYC guide" by the '' Guardian''. In 2007, Laermer was inducted into the ''PR News'' Hall of Fame. Bibliography * 2011: Trendspotting for the Next Decade (2008; McGraw-Hill) * Punk Marketing: Get Off Your Ass and Join the Revolution, co-authored with Mark Simmons (author) (2007; HarperCollins) (2009) * Full Frontal PR: Building Buzz About Your Business, Your Product, or You (2003; Bloomberg Press) (2004) * Native's Guide to New York: Advice With Attit ...
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Queens
Queens is a borough of New York City, coextensive with Queens County, in the U.S. state of New York. Located on Long Island, it is the largest New York City borough by area. It is bordered by the borough of Brooklyn at the western tip of Long Island to its west, and Nassau County to its east. Queens also shares water borders with the boroughs of Manhattan, the Bronx, and Staten Island (via the Rockaways). With a population of 2,405,464 as of the 2020 census, Queens is the second most populous county in the State of New York, behind Kings County (Brooklyn), and is therefore also the second most populous of the five New York City boroughs. If Queens became a city, it would rank as the fifth most-populous in the U.S. after New York City, Los Angeles, Chicago, and Houston. Approximately 47% of the residents of Queens are foreign-born. Queens is the most linguistically diverse place on Earth and is one of the most ethnically diverse counties in the United States. Queens was est ...
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HarperCollins
HarperCollins Publishers LLC is one of the Big Five English-language publishing companies, alongside Penguin Random House, Simon & Schuster, Hachette, and Macmillan. The company is headquartered in New York City and is a subsidiary of News Corp. The name is a combination of several publishing firm names: Harper & Row, an American publishing company acquired in 1987—whose own name was the result of an earlier merger of Harper & Brothers (founded in 1817) and Row, Peterson & Company—together with Scottish publishing company William Collins, Sons (founded in 1819), acquired in 1989. The worldwide CEO of HarperCollins is Brian Murray. HarperCollins has publishing groups in the United States, Canada, the United Kingdom, Australia, New Zealand, Brazil, India, and China. The company publishes many different imprints, both former independent publishing houses and new imprints. History Collins Harper Mergers and acquisitions Collins was bought by Rupert Murdoch's News Corpora ...
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American Chief Executives
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * B ...
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American Non-fiction Writers
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ...
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Living People
Related categories * :Year of birth missing (living people) / :Year of birth unknown * :Date of birth missing (living people) / :Date of birth unknown * :Place of birth missing (living people) / :Place of birth unknown * :Year of death missing / :Year of death unknown * :Date of death missing / :Date of death unknown * :Place of death missing / :Place of death unknown * :Missing middle or first names See also * :Dead people * :Template:L, which generates this category or death years, and birth year and sort keys. : {{DEFAULTSORT:Living people 21st-century people People by status ...
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Plume (publishing)
Plume is a publishing company in the United States, founded in 1970 as the trade paperback imprint of New American Library. Today it is a division of Penguin Group Penguin Group is a British trade book publisher and part of Penguin Random House, which is owned by the German media conglomerate Bertelsmann. The new company was created by a merger that was finalised on 1 July 2013, with Bertelsmann initial ..., with a backlist of approximately 700 titles. References External links Plume - Penguin Books USA Pearson plc Book publishing companies based in New York (state) Publishing companies established in 1970 {{Publish-corp-stub ...
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Crown Publishing Group
The Crown Publishing Group is a subsidiary of Penguin Random House that publishes across several fiction and non-fiction categories. Originally founded in 1933 as a remaindered books wholesaler called Outlet Book Company, the firm expanded into publishing original content in 1936 under the Crown name, and was acquired by Random House in 1988. Under Random House's ownership, the Crown Publishing Group was operated as an independent division until 2018, when it was merged with the rest of Random House's adult programs. Crown authors include Jean Auel, Max Brooks, George W. Bush, Eitan Bernath, Deepak Chopra, Ann Coulter, Andrew Cuomo, Giada De Laurentiis, Will Ferrell (as fictional character Ron Burgundy), Gillian Flynn, Jim Gaffigan, Ina Garten, Mindy Kaling, Rachel Maddow, Jillian Michaels, Barack Obama, Michelle Obama, Theresa Rebeck, Mark Brennan Rosenberg, Judith Rossner, Rebecca Skloot, Suzanne Somers, Martha Stewart, Jonah Goldberg, Michael Jackson and many others. H ...
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Perigee Books
TarcherPerigee is a book publisher and imprint of Penguin Group focused primarily on mind, body and spiritualism titles, founded in 1973 by Jeremy P. Tarcher in Los Angeles. (Tarcher was notably married to ventriloquist Shari Lewis, and his sister was novelist Judith Krantz). Tarcher began his career in publishing in the early 1960s, putting together packaged book deals for celebrities such as Phyllis Diller, Johnny Carson, Zsa Zsa Gabor, Buddy Hackett, and Joan Rivers, but changed direction after a retreat at the Esalen Institute, an early center of the human potential movement located in Big Sur, California. Receiving no interest from the New York publishing establishment in publishing books on these subjects he began his own publishing venture, and went on to publish bestselling books from many previously-unknown authors working on health, psychology, philosophy, and New Age spiritutality. They include ''Joy’s Way'' by W. Brugh Joy; "Drawing on the Right Side of the Bra ...
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Bloomberg Press
John Wiley & Sons, Inc., commonly known as Wiley (), is an American multinational publishing company founded in 1807 that focuses on academic publishing and instructional materials. The company produces books, journals, and encyclopedias, in print and electronically, as well as online products and services, training materials, and educational materials for undergraduate, graduate, and continuing education students. History The company was established in 1807 when Charles Wiley opened a print shop in Manhattan. The company was the publisher of 19th century American literary figures like James Fenimore Cooper, Washington Irving, Herman Melville, and Edgar Allan Poe, as well as of legal, religious, and other non-fiction titles. The firm took its current name in 1865. Wiley later shifted its focus to scientific, technical, and engineering subject areas, abandoning its literary interests. Wiley's son John (born in Flatbush, New York, October 4, 1808; died in East Orange, New ...
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McGraw-Hill
McGraw Hill is an American educational publishing company and one of the "big three" educational publishers that publishes educational content, software, and services for pre-K through postgraduate education. The company also publishes reference and trade publications for the medical, business, and engineering professions. McGraw Hill operates in 28 countries, has about 4,000 employees globally, and offers products and services to about 140 countries in about 60 languages. Formerly a division of The McGraw Hill Companies (later renamed McGraw Hill Financial, now S&P Global), McGraw Hill Education was divested and acquired by Apollo Global Management in March 2013 for $2.4 billion in cash. McGraw Hill was sold in 2021 to Platinum Equity for $4.5 billion. Corporate History McGraw Hill was founded in 1888 when James H. McGraw, co-founder of the company, purchased the ''American Journal of Railway Appliances''. He continued to add further publications, eventually establishing The ...
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Public Relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure mostly is media-based. This differentiates it from advertising as a form of marketing communications. Public relations aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. But in the early 21st century, advertising is also a part of broader PR activities. An example of good public relations would be ge ...
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Guardian Newspaper
''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Guardian Media Group, owned by the Scott Trust. The trust was created in 1936 to "secure the financial and editorial independence of ''The Guardian'' in perpetuity and to safeguard the journalistic freedom and liberal values of ''The Guardian'' free from commercial or political interference". The trust was converted into a limited company in 2008, with a constitution written so as to maintain for ''The Guardian'' the same protections as were built into the structure of the Scott Trust by its creators. Profits are reinvested in journalism rather than distributed to owners or shareholders. It is considered a newspaper of record in the UK. The editor-in-chief Katharine Viner succeeded Alan Rusbridger in 2015. Since 2018, the paper's main newsp ...
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