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Rich Silverstein
Goodby, Silverstein & Partners (also known as GSP) is an advertising agency based in San Francisco. History The agency was founded on April 15, 1983 as Goodby, Berlin & Silverstein by Jeff Goodby, Andy Berlin and Rich Silverstein. Andy Berlin left in 1992 and the agency was renamed. Goodby, Silverstein & Partners is now part of the Omnicom Group, Inc., an advertising holding company. The agency is based in San Francisco, CA. In 2015, after 32 years, Rich Silverstein and Jeff Goodby announced they were passing on the reigns of the creative department to Margaret Johnson, Executive Creative Director and Eric Kallman, Executive Creative Director. Margaret and Eric were also named to Adweek's Creative 100 list in 2015. Derek Robson has been the President and Managing Partner since 2005. The firm supported the California Milk Processors Board and GSP initiated the Got Milk? campaign in 1993. For Elizabeth Arden, GSP created Britney's fantasy reality to promote her Curious fragrance. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Elizabeth Arden
Elizabeth Arden (born Florence Nightingale Graham; December 31, 1881 – October 18, 1966) was a Canadian-American businesswoman who founded what is now Elizabeth Arden, Inc., and built a cosmetics empire in the United States. By 1929, she owned 150 salons in Europe and the United States. Her 1,000 products were being sold in 22 countries. She was the sole owner, and at the peak of her career, she was one of the wealthiest women in the world. Background Arden was born on New Year's Eve, 1881, on her family's farm in Woodbridge, Ontario, Canada. The property is currently home to the Vaughan Grove community. Her parents had emigrated to Canada from Cornwall, United Kingdom, in the 1870s. Her father, William Graham, was Scottish, and her mother, Susan (Tadd), was Cornish and had arranged for a wealthy aunt in Cornwall to pay for her children's education. Arden dropped out of nursing school in Toronto. She then joined her elder brother in Manhattan, working briefly as a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing Companies Established In 1983
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service) ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agencies Of The United States
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lil Dicky
David Andrew Burd (born March 15, 1988), better known by his stage name Lil Dicky, is an American rapper, comedian, and actor. He came to prominence with the release of the music video for his song "Ex-Boyfriend" in 2013, which became popular with more than one million views on YouTube in 24 hours. He released his debut album, '' Professional Rapper'', in 2015. In 2018, his song "Freaky Friday", featuring Chris Brown, became a worldwide hit. He also gained attention for his 2019 music video "Earth", which featured many singers and actors including Ariana Grande, Justin Bieber, Ed Sheeran, Shawn Mendes, Kevin Hart, Wiz Khalifa, Charlie Puth, Katy Perry, and Leonardo DiCaprio. The song was made to raise awareness about the environment, pollution, and climate change. Burd stated that a portion of the song's proceeds are being donated to a variety of environmental charities. In 2020, Burd and producer Jeff Schaffer created a television comedy series based on Burd's life called ''D ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trojan (brand)
Trojan is a brand name of condoms and sexual lubricants manufactured by the Church & Dwight Company. Trojan condoms were started by Merle Leland Youngs in the 1910s after he moved to New York City. The major condom manufacturer before Youngs was Julius Schmid, who had made condoms from animal intestines starting in the 1880s. Around the same time, Youngs developed reliable rubber condoms under the brand names Ramses and Sheik. Due to the Comstock Law of 1873 and many similar state laws, condoms were sold as protection against disease until 1957 when the law was repealed. Many pharmacists were reluctant to sell sex-related products so consumers often purchased condoms in secret in the backrooms of bars. As of 2006, 70.5 percent of condoms purchased in United States drugstores are Trojan brand. Brand history Trojan condoms were first manufactured in 1916 by Merle Leland Youngs through his company Fay and Youngs, renamed Youngs Rubber Corporation in 1919. Youngs Rubber ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Denny's
Denny's (also known as Denny's Diner on some of the locations' signage) is an American table service diner-style restaurant chain. It operates over 1,700 restaurants in many countries. Description Originally opened as a Diner, coffee shop under the name Danny's Donuts, Denny's was known for always being open and serving breakfast, lunch, and dinner 24 hours a day. Denny's did not close on holidays and nights, except where Blue laws in the United States, required by law. Many restaurants are located in proximity to freeway exits, bars, and in-service areas. Denny's started franchising in 1963, and most Denny's restaurants are now franchisee-owned. Franchise agreements require 24/7 service in most locations. Because of the impact of the COVID-19 pandemic on the restaurant industry in the United States, many Denny's had to close for the first time, and may now have limited hours of operation. History Denny's was founded by Harold Butler (businessman), Harold Butler and Richard ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Super Bowl XLIV
Super Bowl XLIV was an American football game between the National Football Conference (NFC) champions New Orleans Saints and the American Football Conference (AFC) champions Indianapolis Colts to decide the National Football League (NFL) champion for the 2009 season. The underdog Saints defeated the Colts by a score of 31–17, earning the franchise its first Super Bowl win. The game was played at Sun Life Stadium (now Hard Rock Stadium) in Miami Gardens, Florida, for the fifth time (and in South Florida for the tenth time), on February 7, 2010, which was the latest calendar date for a Super Bowl until Super Bowl LVI in 2022. This was the Saints' first Super Bowl appearance and the fourth for the Colts franchise, their second appearance in four seasons. The Saints entered the game with a 13–3 record for the 2009 regular season, compared to the Colts' 14–2 record. In the playoff games, both teams placed first in their respective conferences, marking the first time since ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ron Stablehorn
Ron Stablehorn is the fictitious Vice President of Marketing at Rolling Rock beer. He usually appears as part of viral marketing campaigns for the company. The Effie Award winning campaign was created by the advertising company Goodby, Silverstein & Partners. Often, he will speak to the audience in a television commercial, stating that Rolling Rock has come under fire by loyal fans. In 2006, Ron appeared to denounce an ad where "an ape parachutes into a pool party, and dances in a suggestive manner with a sexy lady." At the commercial's end, a text statement reads "This totally unsincere apology posted by Friends of Rolling Rock". In 2007, Ron appeared a week before Super Bowl XLI to warn viewers about a possible Super Bowl ad featuring "grown men in thongs in the workplace." Ron apologized to viewers, and states that Rolling Rock is attempting to pull the upcoming ad. However, if they cannot, he hopes that it will not "in any way tarnish their great name". He appears in a follow-u ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rolling Rock
Rolling Rock is a 4.4% abv American lager launched in 1939 by the Latrobe Brewing Company. Although founded as a local beer in Western Pennsylvania, it was marketed aggressively and eventually became a national product. The brand was sold to Anheuser-Busch of St. Louis, Missouri, in mid-2006, which transferred brewing operations to New Jersey while continuing to label the new beer prominently with the name of Latrobe. History From 1939 until July 26, 2006, Rolling Rock was brewed at the Latrobe Brewing Company in Latrobe, Pennsylvania, a small city 34 miles southeast of Pittsburgh, Pennsylvania. As stated on the bottle, it was brewed with a distinctive soft local water in large glass-lined tanks, which were considered state-of-the-art at the time of its introduction (in part due to sanitation concerns). On May 19, 2006, Anheuser-Busch purchased the Rolling Rock and Rolling Rock Green Light brands from InBev for $82 million and began brewing Rolling Rock at its Newark facility in m ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Budweiser Clydesdales
The Budweiser Clydesdales are a group of Clydesdale horses used for promotions and commercials by the Anheuser-Busch Brewing Company. There are several "hitches" or teams of horses, that travel around the United States and other countries that remain in their official homes at the company headquarters at the Anheuser-Busch brewery complex in St. Louis, Missouri, or at Merrimack, New Hampshire. At St. Louis, they are housed in a historic brick and stained-glass stable built in 1885. There are eight horses driven at any one time, but ten horses are on each team to provide alternates for the hitch when needed. Assorted Clydesdales are also used as animal actors in television commercials for Budweiser beer, particularly in Super Bowl ads. Location Many of the Clydesdales owned by Anheuser-Busch are raised at Grant's Farm near St. Louis. The Budweiser Clydesdale Stables at Grant's Farm house approximately 35 mares, stallions and foals, with an average of 15 foals produced each yea ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Budweiser Frogs
The Budweiser Frogs are three lifelike puppet frogs named "Bud", "Weis", and "Er", who began appearing in American television commercials for Budweiser beer during Super Bowl XXIX in 1995. Adweek called it one of the "most iconic alcohol campaigns in advertising history." The first Budweiser Frogs commercial was created by David Swaine, Michael Smith and Mark Choate of DMB&B/St. Louis. The commercial was directed by Gore Verbinski, who would later direct the first three '' Pirates of the Caribbean'' films. Bud, Weis, and Er The commercial began with a scene of a swamp at nighttime, and a close-up of Bud rhythmically croaking his name. Later Weis and Er join in. They croak rather randomly for about ten seconds, until Bud, Weis, and Er begin croaking in sequence, thus forming the Budweiser name. Their croaking becomes quicker as the camera pulls back to show a bar with a large neon Budweiser sign glowing in the night. The commercial is often listed among the best Super Bowl co ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
