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Mid-luxury
Mid-luxury is a term applied in the U.S. market to fashion, vehicles, hotels, apartments, and other consumer goods and services, for brands that are not as expensive as luxury goods, but more expensive than mass market brands. Fashion Fashion brands identified as mid-luxury in the U.S. market include Brooks Brothers, Coach, Hugo Boss, Zac Posen, Tommy Hilfiger, and Ralph Lauren. Indochino Indochino is a made-to-measure menswear retailer that offers personalized suiting, casual wear, and outerwear. Originally founded as an exclusively online retailer, Indochino has opened 79 showrooms in Canada, the United States, and Australia. T ... is a manufacturer, selling mid-luxury custom-made business shirts direct to consumers. Amazon As of 2018, Amazon U.S. has been struggling to get luxury brands to sell on its platform, but has had success with selling its house brands, such as Pinzon (sheets and other domestics) targeted at the mid-luxury market. Cars "Mid-luxury" is a term equ ...
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Luxury Brands
In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to necessity goods, where demand increases proportionally less than income. ''Luxury goods'' is often used synonymously with ''superior goods''. Definition The word "luxury" originated from the Latin word ''luxuria'', which means exuberance, excess, or abundance. A luxury good can be identified by comparing the demand for the good at one point in time against the demand for the good at a different point in time, at a different income level. When personal income increases, demand for luxury goods increases even more than income does. Conversely, when personal income decreases, demand for luxury goods drops even more than income does. For example, if income rises 1%, and the demand for a product rises 2%, then the product is a luxury good. ...
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Luxury Goods
In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to necessity goods, where demand increases proportionally less than income. ''Luxury goods'' is often used synonymously with ''superior goods''. Definition The word "luxury" originated from the Latin word ''luxuria'', which means exuberance, excess, or abundance. A luxury good can be identified by comparing the demand for the good at one point in time against the demand for the good at a different point in time, at a different income level. When personal income increases, demand for luxury goods increases even more than income does. Conversely, when personal income decreases, demand for luxury goods drops even more than income does. For example, if income rises 1%, and the demand for a product rises 2%, then the product is a luxury good. ...
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Brown Coach Purse
Brown is a color. It can be considered a composite color, but it is mainly a darker shade of orange. In the CMYK color model used in printing or painting, brown is usually made by combining the colors orange and black. In the RGB color model used to project colors onto television screens and computer monitors, brown combines red and green. The color brown is seen widely in nature, wood, soil, human hair color, eye color and skin pigmentation. Brown is the color of dark wood or rich soil. According to public opinion surveys in Europe and the United States, brown is the least favorite color of the public; it is often associated with plainness, the rustic, feces, and poverty. More positive associations include baking, warmth, wildlife, and the autumn. Etymology The term is from Old English , in origin for any dusky or dark shade of color. The first recorded use of ''brown'' as a color name in English was in 1000. The Common Germanic adjectives ''*brûnoz and *brûnâ'' meant both ...
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Mass Market
The term "mass market" refers to a market for goods produced on a large scale for a significant number of end consumers. The mass market differs from the niche market in that the former focuses on consumers with a wide variety of backgrounds with no identifiable preferences and expectations in a large market segment.“Niche Market.” ''Business: The ultimate resource''. (2002). Cambridge, Massachusetts: Perseus Publications:1294. Traditionally, businesses reach out to the mass market with advertising messages through a variety of media including radio, TV, newspapers and the Web. Definition Scholars have noted that defining the precise nature of the mass market is problematic. This difficulty arises, at least in part, from scholarly attention being given to the process of mass marketing rather than the mass market, per se. In addition, the concept of a mass market means different things in different contexts and has evolved over time, adding yet another layer of complexity. The ...
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Brooks Brothers
Brooks Brothers, founded in Manhattan, New York, in 1818, is the oldest apparel brand in continuous operation in America. Originally a family business, Brooks Brothers produces clothing for men, women and children, as well as home furnishings. Brooks Brothers licenses its name and branding to Luxottica for eyewear, Paris-based Interparfums for fragrances, and Turkey-based Turko Textiles for its home collection. As a result of store closures and poor online sales due to the COVID-19 pandemic, the company filed for bankruptcy protection in July 2020. Brooks Brothers announced in August 2020 that it would be purchased by Authentic Brands Group and by SPARC Group LLC (Simon Properties Authentic Retail Concepts Group LLC), a joint venture between Authentic Brands Group and Simon Property Group. History Founding and 19th century On April 7, 1818, at the age of 45, Henry Sands Brooks (1772–1833) opened H. & D. H. Brooks & Co. on the northeast corner of Catherine and Cherry stre ...
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Coach (brand)
Coach New York, commonly known as Coach, is an American fashion house specializing in leather handbags, luggage, and accessories, as well as ready-to-wear. Coach licenses its name and branding to Luxottica for eyewear and Paris-based Interparfums for fragrances. Stuart Vevers has been the executive creative director since 2013. It is the main subsidiary of Tapestry, Inc., formerly known as Coach, Inc. History 1941–1985 Coach was founded in 1941 as a family-run workshop in a loft on 34th Street in Manhattan, with six leather-workers who made wallets and billfolds by hand. In 1946, Miles Cahn (1921–2017) and his wife Lillian (1923–2013) joined the company. Miles and Lillian Cahn were owners of a leather handbag manufacturing business and were knowledgeable about leatherworks and business. By 1950, Cahn had taken over the company. During the early years, Cahn noticed the distinctive properties and qualities of the leather used to make baseball gloves. With wear and us ...
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Hugo Boss
Hugo Boss AG, often styled as BOSS, is a luxury fashion house headquartered in Metzingen, Baden-Württemberg, Germany. The company sells clothing, accessories, footwear, and fragrances. Hugo Boss is one of the largest German clothing companies, with global sales of in 2019. Its stock is a component of the MDAX. The company was founded in 1924 by Hugo Boss and originally produced general-purpose clothing. With the onset of the Great Depression and the rise of Nazism in the early 1930s, Boss began to produce uniforms for the Nazi Party. Boss would eventually supply the wartime German government with military uniforms, resulting in a large boost in sales. After World War II and the founder's death in 1948, Hugo Boss started to turn its focus from uniforms to men's suits. The company went public in 1988 and introduced a fragrance line that same year, adding men's and women's wear diffusion lines in 1997, a full women's collection in 2000, and children's clothing in 2006–2007. ...
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Zac Posen
Zachary E. Posen (; born October 24, 1980) is an American fashion designer. Early life Posen was born and raised in a Jewish family in New York City, residing in the SoHo neighborhood of lower Manhattan. He is the son of Susan (née Orzack), a corporate lawyer, and Stephen Arnold Posen, an artist. He has family roots in Shklow, Belarus, and Żychlin, Poland. His interest in fashion design started early, and as a child he would steal yarmulkes from his grandparents' synagogue to make ball dresses for dolls. He attended Saint Ann's School, a private school in Brooklyn and in his sophomore year interned with fashion designer Nicole Miller. As a teen, he also won a Scholastic Art and Writing Award. At age 16 he enrolled in the pre-college program at Parsons The New School for Design. He graduated from Saint Ann's in 1999. For three years, Posen was mentored by curator Richard Martin at The Costume Institute of The Metropolitan Museum of Art. At age 18, he was accepted into the w ...
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Tommy Hilfiger
Thomas Jacob Hilfiger ( /hɪlˈfɪgər/; born March 24, 1951) is an American fashion designer and the founder of Tommy Hilfiger Corporation. After starting his career by co-founding a chain of jeans/fashion stores called People's Place in upstate New York in the 1970s, he began designing preppy clothing for his own eponymous menswear line in the 1980s. The company later expanded into women's clothing and various luxury items such as perfumes and went public in 1992. Hilfiger's collections are often influenced by the fashion of music subcultures and marketed in connection with the music industry, with celebrities such as American R&B artist Aaliyah in the 1990s. In 2005, contestants in the CBS reality show '' The Cut'' competed for a design job with Hilfiger in a similar fashion to ''The Apprentice''. In 2006, Hilfiger sold his company for $1.6 billion to Apax Partners, who next sold it in 2010 to Phillips-Van Heusen for $3 billion. He remains the company's principal designe ...
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Ralph Lauren
Ralph Lauren, ( ; ; born October 14, 1939) is an American fashion designer, philanthropist, and billionaire businessman, best known for the Ralph Lauren Corporation, a global multibillion-dollar enterprise. He has become well known for his collection of rare automobiles, some of which have been displayed in museum exhibits. Lauren stepped down as CEO of the company in September 2015 but remains executive chairman and chief creative officer. As of April 2022, his net worth was estimated at US$6.9 billion. Early life Ralph Lifshitz was born on October 14, 1939, in the Bronx, New York City, to Ashkenazi Jewish immigrants, Frieda (Cutler) and Frank Lifshitz, an artist and house painter, from Pinsk, Second Polish Republic, now Belarus. The youngest of four siblings, he has two brothers and one sister. Lauren attended day school followed by the Manhattan Talmudical Academy, before eventually graduating from DeWitt Clinton High School in 1957. He went to Baruch College of the City ...
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Indochino
Indochino is a made-to-measure menswear retailer that offers personalized suiting, casual wear, and outerwear. Originally founded as an exclusively online retailer, Indochino has opened 79 showrooms in Canada, the United States, and Australia. The company is headquartered in Vancouver, British Columbia, with a second office in Shanghai, China. History Indochino was founded by Kyle Vucko and Heikal Gani. In late 2015, Vucko stepped down and Drew Green, the founder of Shop.ca, joined Indochino as chief executive officer. Indochino was one of the first web-only retailers to open physical stores, initially through pop-up shops before opening permanent showrooms.  In showrooms, customers work with a "style guide" who helps them design their garment, which is made to measure and shipped in around two weeks. In 2016, Indochino raised funding from investors, opening about 80 showrooms in North America. In 2017, Indochino entered into a strategic marketing partnership with Postmed ...
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Amazon (company)
Amazon.com, Inc. ( ) is an American multinational technology company focusing on e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. It has been referred to as "one of the most influential economic and cultural forces in the world", and is one of the world's most valuable brands. It is one of the Big Five American information technology companies, alongside Alphabet, Apple, Meta, and Microsoft. Amazon was founded by Jeff Bezos from his garage in Bellevue, Washington, on July 5, 1994. Initially an online marketplace for books, it has expanded into a multitude of product categories, a strategy that has earned it the moniker ''The Everything Store''. It has multiple subsidiaries including Amazon Web Services (cloud computing), Zoox (autonomous vehicles), Kuiper Systems (satellite Internet), and Amazon Lab126 (computer hardware R&D). Its other subsidiaries include Ring, Twitch, IMDb, and Whole Foods Market. Its acquisition of Who ...
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