Killer Merch
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Killer Merch
Killer Merch LLC is an American merchandising company co-owned by beauty YouTuber Jeffree Star. It also manages ecommerce, design, production and fufillment. History Killer Merch was founded in 2014 by unnamed "music industry professionals" and was originally meant for music artists, but expanded to work with internet celebrities in 2016. It currently works with around forty of them. Killer Merch appeared in '' The Beautiful World of Jeffree Star''. In 2019, Killer Merch and its business development manager Stefan Toler partnered with Cody Ko and Noel Miller to sell their mechandise. The company previously represented their music group Tiny Meat Gang and sold their tour merchandise after partnering with them a year ago. Killer Merch also works with mainstream celebrities such as Kevin Hart and Lil Dicky. In October 2019, Killer Merch and Shane Dawson partnered to launch Dawson's merchandise. The items sold out within an hour. After his feud with Tati Westbrook, Killer Merch dis ...
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Merchandising
Merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative way that entices customers to purchase more items or products. In retail commerce, visual display merchandising means merchandise sales using product design, selection, packaging, pricing, and display that stimulates consumers to spend more. This includes disciplines and discounting, physical presentation of products and displays, and the decisions about which products should be presented to which customers at what time. Often in a retail setting, creatively tying in related products or accessories is a great way to entice consumers to purchase more. Merchandising helps to understand the ordinary dating notation for the terms of payment of an invoice. Codified discounting solves pricing problems including markups and markdowns. It helps to find the net price of an item after sing ...
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Shane Dawson
Shane Lee Yaw (born July 19, 1988), better known as Shane Dawson, is an American YouTuber, actor, fimmaker, writer, and musician. One of the first people to rise to fame on YouTube, he began making videos in 2008 at the age of 19 and garnered over 500 million views during the next two years. Most of Dawson's early work consisted of comedy sketches in which he would play original characters, impersonate celebrities, and make light of popular culture. Some of these impressions later drew criticism for their offensive content, including racial stereotypes. He has released six original songs such as "Superluv!" and numerous parodies of popular music videos. In 2013, he started the podcast ''Shane and Friends'', which ran for 140 episodes over four years. In 2014, he directed, produced, edited, and starred in the romantic comedy film '' Not Cool'' and appeared on the accompanying docu-series ''The Chair''. He has also appeared in the horror film ''Smiley'' (2012) and the comedy fi ...
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Jeffree Star Cosmetics
Jeffree Star Cosmetics is an American cosmetics company founded by internet personality Jeffree Star. Star claims to have invested his life savings to start the company's makeup line in 2014 with an initial three liquid lipstick colors. The company is estimated to sell US$100 million annually. All products are vegan and cruelty-free. The company is co-owned by Star and his business partner Jeff Cohen. Background The company was conceived by Star in 2013. Star terminated his music career and invested fully into the company. In November 2014, the cosmetics company launched a collection of 3 Velour liquid lipsticks. The company is co-owned by Star and his business partner Jeff Cohen, who was an early investor in the company. Products The company produces lipsticks, concealers, setting powders, highlighters, lip products, jackets, and mirrors. The company randomly sells mystery boxes on their website, including a mini box, premium box, and deluxe box. Seven products—the "Andr ...
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Chatsworth, Los Angeles
Chatsworth is a suburban neighborhood in the City of Los Angeles, California, in the San Fernando Valley. The area was home to Native Americans, some of whom left caves containing rock art. Chatsworth was explored and colonized by the Spanish beginning in the 18th century. The land was part of a Spanish land grant, Rancho Ex-Mission San Fernando, in the 19th century, and after the United States took over the land following the Mexican–American War, it was the largest such grant in California. Settlement and development followed. Chatsworth has seven public and eight private schools. There are large open-space and smaller recreational parks as well as a public library and a transportation center. Distinctive features are the former Chatsworth Reservoir and the Santa Susana Field Laboratory. The neighborhood has one of the lowest population densities in Los Angeles and a relatively high income level. Chatsworth is the home of the Iverson Movie Ranch, a 500-acre area which was ...
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Digiday
''Digiday'' is an online trade magazine for online media founded in 2008 by Nick Friese. It is headquartered in New York City, with offices in London and Tokyo. Description ''Digiday'' provides daily online news about advertising, publishing, and media, and also produces events such as industry summits and awards galas.Kelli S. Burns, ''Social Media: A Reference Handbook'' (2017), p. 344.Kristy Sammis, Cat Lincoln, Stefania Pomponi, ''Influencer Marketing For Dummies'' (2015), p. 238. Founder Nick Friese created the publication in April 2008. With support Doug Carlson, managing director of Zinio, Friese put together a Digital Publishing and Advertising Conference in a New York City hotel. Originally called DM2 Events (an abbreviation of Digital Media and Marketing Events), a colleague came up with "Digiday" as a shorter version of Friese's proposed "Digital-Day". The company depends on a variety of offerings to generate revenue, claiming that half of its revenue comes from adverti ...
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Casper, Wyoming
Casper is a city in, and the county seat of, Natrona County, Wyoming, United States. Casper is the second-largest city in the state, with the population at 59,038 as of the 2020 census. Only Cheyenne, the state capital, is larger. Casper is nicknamed "The Oil City" and has a long history of oil boomtown and cowboy culture, dating back to the development of the nearby Salt Creek Oil Field. Casper is located in east central Wyoming. History The city was established east of the former site of Fort Caspar, which was built during the mid-19th century mass migration of land seekers along the Oregon, California and Mormon trails. The area was the location of several ferries that offered passage across the North Platte River in the early 1840s. In 1859, Louis Guinard built a bridge and trading post near the original ferry locations. The government soon posted a military garrison nearby to protect telegraph and mail service. It was under the command of Lieutenant Colonel William O. Col ...
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Fortnite
''Fortnite'' is an online video game developed by Epic Games and released in 2017. It is available in three distinct game mode versions that otherwise share the same general gameplay and game engine: ''Fortnite Battle Royale'', a free-to-play battle royale game in which up to 100 players fight to be the last person standing; '' Fortnite: Save the World'', a cooperative hybrid tower defense-shooter and survival game in which up to four players fight off zombie-like creatures and defend objects with traps and fortifications they can build; and ''Fortnite Creative'', in which players are given complete freedom to create worlds and battle arenas. ''Save the World'' and ''Battle Royale'' were released in 2017 as early access titles, while ''Creative'' was released on December 6, 2018. While the ''Save the World'' and ''Creative'' versions have been successful for Epic Games, ''Fortnite Battle Royale'' in particular became an overwhelming success and a cultural phenomenon, drawi ...
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Ninja (gamer)
Richard Tyler Blevins (born June 5, 1991), better known as Ninja, is an American Twitch streamer, YouTuber and professional gamer. Blevins began streaming through participating in several esports teams in competitive play for '' Halo 3'', and gradually picked up fame when he first started playing '' Fortnite Battle Royale'' in late 2017. Blevins's rise among mainstream media began in March 2018 when he played ''Fortnite'' together with Drake, Travis Scott and JuJu Smith-Schuster on stream, breaking a peak viewer count record on Twitch. Blevins has over 18 million followers on his Twitch channel, making it the most-followed Twitch channel Early life Richard Tyler Blevins was born on June 5, 1991, and is of Welsh descent. Though born in the Detroit area, he moved with his family to the Chicago suburbs when he was an infant. He attended Grayslake Central High School in Grayslake, Illinois, where he played soccer. Upon graduation, he decided to play video games prof ...
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Refinery29
Refinery29 (R29) is an American multinational digital media and entertainment website focused on young women. It is owned by Vice Media. History Justin Stefano, Philippe von Borries, Piera Gelardi, and Christene Barberich co-founded Refinery29 in 2005 as a city guide, emphasizing fashion local to New York City. The name of the website alludes to the website distilling information into its essence. The company headquarters is located in the Financial District, Manhattan neighborhood of New York City. Refinery29 has over 450 employees globally with offices in Los Angeles, London, and Berlin. In 2015, the company launched a UK edition at www.refinery29.uk and the following year in 2016, a German edition at www.refinery29.de. In 2016, Refinery29 announced it had raised $45 million in funding led by Turner. As of 2017, Refinery29 reaches an audience of over 500 million globally. On October 2, 2019, Vice Media (owned by Shane Smith (20%), The Walt Disney Company (16%), A&E Networks ( ...
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Tati Westbrook
Tatiana Aleksandra Westbrook (née Krievins, born February 14, 1982) is an American YouTuber and makeup artist. Career YouTube Westbrook, a former image consultant turned makeup artist, created her YouTube channel GlamLifeGuru, later renamed Tati, on November 7, 2010. When she started, she knew little about cameras and editing. "At first, when I sat down to edit, it would be a twelve-hour process," she recalled in 2015, "Beauty tutorials still take a long time, but I've been able to get this down to three hours." According to ''Newsweek,'' she is "widely considered to be a progenitor of YouTube’s beauty scene" and "the mother of the YouTube beauty community." She reached the one-million subscriber milestone in early 2016. Westbrook primarily focuses on makeup and beauty reviews, tips, and tutorials. Tati Beauty In October 2019, she launched a cosmetic line named Tati Beauty, with her first product being a textured neutrals eye shadow palette. In November 2021, Westbroo ...
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James Charles
James Charles Dickinson (born May 23, 1999) is an American beauty YouTuber and makeup artist. While working as a local makeup artist in his hometown of Bethlehem, New York, Charles started a YouTube channel, where he posts makeup tutorials. In 2016, he became the first male brand ambassador for CoverGirl after a tweet featuring his makeup went viral online. In 2020, Charles hosted, directed, and co-produced the YouTube Originals reality competition series ''Instant Influencer''. He has released an eyeshadow palette and created a makeup line in collaboration with Morphe Cosmetics, and has received numerous awards for his work on social media, including two People's Choice Awards, three Streamy Awards, one Shorty Award, and one Teen Choice Award. His career has included multiple online controversies, including a widely publicized feud with fellow beauty YouTuber Tati Westbrook in 2019. After being accused by several underage boys of online grooming, Charles admitted to ...
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Lil Dicky
David Andrew Burd (born March 15, 1988), better known by his stage name Lil Dicky, is an American rapper, comedian, and actor. He came to prominence with the release of the music video for his song "Ex-Boyfriend" in 2013, which became popular with more than one million views on YouTube in 24 hours. He released his debut album, '' Professional Rapper'', in 2015. In 2018, his song "Freaky Friday", featuring Chris Brown, became a worldwide hit. He also gained attention for his 2019 music video "Earth", which featured many singers and actors including Ariana Grande, Justin Bieber, Ed Sheeran, Shawn Mendes, Kevin Hart, Wiz Khalifa, Charlie Puth, Katy Perry, and Leonardo DiCaprio. The song was made to raise awareness about the environment, pollution, and climate change. Burd stated that a portion of the song's proceeds are being donated to a variety of environmental charities. In 2020, Burd and producer Jeff Schaffer created a television comedy series based on Burd's life called ''D ...
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