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Jonathan Mayer
Jonathan Mayer (born February 5, 1987) is an American computer scientist and lawyer. He is an Assistant Professor of Computer Science and Public Affairs at Princeton University affiliated with the Center for Information Technology Policy, and was previously a PhD student in computer science at Stanford University and a fellow at the Center for Internet and Society and the Center for International Security and Cooperation. During his graduate studies he was a consultant at the California Department of Justice. Mayer's research focuses on technology policy, especially concerning computer security and privacy. He was selected as one of ''Forbes'' 30 Under 30 in 2014 for his contributions to those areas. Biography Mayer is a Chicago, Illinois, United States, native and attended the Latin School of Chicago. He received his AB from Princeton University in 2009 through the Woodrow Wilson School of Public and International Affairs. During his undergraduate studies he was a member of ...
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Jonathan Mayer
Jonathan Mayer (born February 5, 1987) is an American computer scientist and lawyer. He is an Assistant Professor of Computer Science and Public Affairs at Princeton University affiliated with the Center for Information Technology Policy, and was previously a PhD student in computer science at Stanford University and a fellow at the Center for Internet and Society and the Center for International Security and Cooperation. During his graduate studies he was a consultant at the California Department of Justice. Mayer's research focuses on technology policy, especially concerning computer security and privacy. He was selected as one of ''Forbes'' 30 Under 30 in 2014 for his contributions to those areas. Biography Mayer is a Chicago, Illinois, United States, native and attended the Latin School of Chicago. He received his AB from Princeton University in 2009 through the Woodrow Wilson School of Public and International Affairs. During his undergraduate studies he was a member of ...
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Browser Fingerprint
A device fingerprint or machine fingerprint is information collected about the software and hardware of a remote computing device for the purpose of identification. The information is usually assimilated into a brief identifier using a fingerprinting algorithm. A browser fingerprint is information collected specifically by interaction with the web browser of the device. Device fingerprints can be used to fully or partially identify individual devices even when persistent cookies (and zombie cookies) cannot be read or stored in the browser, the client IP address is hidden, or one switches to another browser on the same device. This may allow a service provider to detect and prevent identity theft and credit card fraud, but also to compile long-term records of individuals' browsing histories (and deliver targeted advertising or targeted exploits) even when they are attempting to avoid tracking – raising a major concern for internet privacy advocates. History Basic web browser co ...
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Zombie Cookie
A zombie cookie is a piece of data that could be stored in multiple locations -- since failure of removing all copies of the zombie cookie will make the removal reversible, zombie cookies can be difficult to remove. Since they do not entirely rely on normal cookie protocols, the visitor's web browser may continue to recreate deleted cookies even though the user has opted not to receive cookies. The term was used by Attorney Joseph H. Malley, who initiated the Super-Cookie class actions in 2010. Purpose Web analytics collecting companies use cookies to track Internet usage and pages visited for marketing research. Sites that want to collect user statistics will install a cookie from a traffic tracking site that will collect data on the user. As that user surfs around the web the cookie will add more information for each site that uses the traffic tracking cookie and sends it back to the main tracking server. Zombie cookies allow the web traffic tracking companies to retrieve inform ...
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HTTP ETag
The ETag or entity tag is part of HTTP, the protocol for the World Wide Web. It is one of several mechanisms that HTTP provides for Web cache validation, which allows a client to make conditional requests. This mechanism allows caches to be more efficient and saves bandwidth, as a Web server does not need to send a full response if the content has not changed. ETags can also be used for optimistic concurrency control to help prevent simultaneous updates of a resource from overwriting each other. An ETag is an opaque identifier assigned by a Web server to a specific version of a resource found at a URL. If the resource representation at that URL ever changes, a new and different ETag is assigned. Used in this manner, ETags are similar to fingerprints and can quickly be compared to determine whether two representations of a resource are the same. ETag generation The use of ETags in the HTTP header is optional (not mandatory as with some other fields of the HTTP 1.1 header). The ...
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Microsoft
Microsoft Corporation is an American multinational technology corporation producing computer software, consumer electronics, personal computers, and related services headquartered at the Microsoft Redmond campus located in Redmond, Washington, United States. Its best-known software products are the Windows line of operating systems, the Microsoft Office suite, and the Internet Explorer and Edge web browsers. Its flagship hardware products are the Xbox video game consoles and the Microsoft Surface lineup of touchscreen personal computers. Microsoft ranked No. 21 in the 2020 Fortune 500 rankings of the largest United States corporations by total revenue; it was the world's largest software maker by revenue as of 2019. It is one of the Big Five American information technology companies, alongside Alphabet, Amazon, Apple, and Meta. Microsoft was founded by Bill Gates and Paul Allen on April 4, 1975, to develop and sell BASIC interpreters for the Altair 8800. It rose to do ...
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Web Tracking
Web tracking is the practice by which operators of websites and third parties collect, store and share information about visitors’ activities on the World Wide Web. Analysis of a user's behaviour may be used to provide content that enables the operator to infer their preferences and may be of interest to various parties, such as advertisers. Web tracking can be part of visitor management. Uses of web tracking The uses of web tracking include the following: * Advertising companies actively collect information about users and make profiles that are used to individualize advertisements. User activities include websites visited, watched videos, interactions on social networks, and online transactions. Websites like Netflix, YouTube collect information about what shows users watch, which helps them suggest more shows that they might like. Search engines like Google will keep a record of what users search for, which could help them suggest more relevant searches in the future. * L ...
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Interactive Advertising Bureau
The Interactive Advertising Bureau (IAB) is an American advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry. The organization represents many of the most prominent media outlets globally, but mostly in the United States, Canada and Europe. Structure The IAB Global Network is made up of 42 international licensee organizations around the world. IAB Europe is a coalition of 27 national IABs across Europe, and over 500 companies. The IAB publishes Mediascope Europe annually, a media consumption study based on over 50,000 consumer interviews. The IAB's organizational model includes four areas: IAB (New Membership Criteria), IAB Education Foundation, IAB Technology Lab and Trustworthy Accountability Group. The Trustworthy Accountability Group is industry-owned whereas the rest are owned by IAB. Display ads are subject to standards established by the IAB. History Founded in 1996, the IAB ...
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Randall Rothenberg
Randall Rothenberg is an American business executive, author, and former news and business reporter. He currently serves as Executive Chair for the Interactive Advertising Bureau, the trade association for interactive marketing in the U.S. Biography Before joining the IAB in 2007, Rothenberg was the Senior Director of Intellectual Capital of Booz Allen Hamilton, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published for senior business executives by Booz Allen. He has also served as the firm’s CMO. Prior to Booz Allen, Randall spent six years at ''The New York Times'', as the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist ...
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World Wide Web Consortium
The World Wide Web Consortium (W3C) is the main international standards organization for the World Wide Web. Founded in 1994 and led by Tim Berners-Lee, the consortium is made up of member organizations that maintain full-time staff working together in the development of standards for the World Wide Web. , W3C had 459 members. W3C also engages in education and outreach, develops software and serves as an open forum for discussion about the Web. History The World Wide Web Consortium (W3C) was founded in 1994 by Tim Berners-Lee after he left the European Organization for Nuclear Research (CERN) in October 1994. It was founded at the Massachusetts Institute of Technology (MIT) Laboratory for Computer Science with support from the European Commission, and the Defense Advanced Research Projects Agency, which had pioneered the ARPANET, one of the predecessors to the Internet. It was located in Technology Square until 2004, when it moved, with the MIT Computer Science and Artificial ...
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Internet Draft
An Internet Draft (I-D) is a document published by the Internet Engineering Task Force (IETF) containing preliminary technical specifications, results of networking-related research, or other technical information. Often, Internet Drafts are intended to be work-in-progress documents for work that is eventually to be published as a Request for Comments (RFC) and potentially leading to an Internet Standard. It is considered inappropriate to rely on Internet Drafts for reference purposes. I-D citations should indicate the I-D is a ''work in progress''. An Internet Draft is expected to adhere to the basic requirements imposed on any RFC. An Internet Draft is only valid for six months unless it is replaced by an updated version. An otherwise expired draft remains valid while it is under official review by the Internet Engineering Steering Group The Internet Engineering Task Force (IETF) is a standards organization for the Internet and is responsible for the technical stand ...
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Internet Engineering Task Force
The Internet Engineering Task Force (IETF) is a standards organization for the Internet and is responsible for the technical standards that make up the Internet protocol suite (TCP/IP). It has no formal membership roster or requirements and all its participants are volunteers. Their work is usually funded by employers or other sponsors. The IETF was initially supported by the federal government of the United States but since 1993 has operated under the auspices of the Internet Society, an international non-profit organization. Organization The IETF is organized into a large number of working groups and birds of a feather informal discussion groups, each dealing with a specific topic. The IETF operates in a bottom-up task creation mode, largely driven by these working groups. Each working group has an appointed chairperson (or sometimes several co-chairs); a charter that describes its focus; and what it is expected to produce, and when. It is open to all who want to particip ...
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Mozilla
Mozilla (stylized as moz://a) is a free software community founded in 1998 by members of Netscape. The Mozilla community uses, develops, spreads and supports Mozilla products, thereby promoting exclusively free software and open standards, with only minor exceptions. The community is supported institutionally by the non-profit Mozilla Foundation and its tax-paying subsidiary, the Mozilla Corporation. Mozilla's current products include the Firefox web browser, Thunderbird e-mail client (now through a subsidiary), Bugzilla bug tracking system, Gecko layout engine, Pocket "read-it-later-online" service, and others. History On January 23, 1998, Netscape made two announcements. First, that Netscape Communicator would be free; second, that the source code would also be free. One day later, Jamie Zawinski from Netscape registered . The project took its name "Mozilla", after the original code name of the Netscape Navigator browser—a portmanteau of "Mosaic and Godzilla", and us ...
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