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Geodemography
Geodemography is the study of people based on where they live. It links the sciences of demography, the study of human population dynamics, and geography, the study of the locational and spatial variation of both physical and human phenomena on Earth, along with sociology. It includes the application of geodemographic classifications for business, social research and public policy but has a parallel history in academic research seeking to understand the processes by which settlements (notably, cities) evolve and neighborhoods are formed. Geodemographic systems estimate the most probable characteristics of people based on the pooled profile of all people living in a small area near a particular address. Origins The origins of geodemographics are often identified as Charles Booth and his studies of deprivation and poverty in early twentieth century London, and the Chicago School of sociology. Booth developed the idea of 'classifying neighborhoods', exemplified by his multivariate cl ...
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Demography
Demography () is the statistical study of human populations: their size, composition (e.g., ethnic group, age), and how they change through the interplay of fertility (births), mortality (deaths), and migration. Demographic analysis examines and measures the dimensions and dynamics of populations; it can cover whole societies or groups defined by criteria such as education, nationality, religion, and ethnicity. Educational institutions usually treat demography as a field of sociology, though there are a number of independent demography departments. These methods have primarily been developed to study human populations, but are extended to a variety of areas where researchers want to know how populations of social actors can change across time through processes of birth, death, and migration. In the context of human biological populations, demographic analysis uses administrative records to develop an independent estimate of the population. Demographic analysis estima ...
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Manifold Data Mining Inc
In mathematics, a manifold is a topological space that locally resembles Euclidean space near each point. More precisely, an n-dimensional manifold, or ''n-manifold'' for short, is a topological space with the property that each point has a neighborhood that is homeomorphic to an open subset of n-dimensional Euclidean space. One-dimensional manifolds include lines and circles, but not self-crossing curves such as a figure 8. Two-dimensional manifolds are also called surfaces. Examples include the plane, the sphere, and the torus, and also the Klein bottle and real projective plane. The concept of a manifold is central to many parts of geometry and modern mathematical physics because it allows complicated structures to be described in terms of well-understood topological properties of simpler spaces. Manifolds naturally arise as solution sets of systems of equations and as graphs of functions. The concept has applications in computer-graphics given the need to associate p ...
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Demography
Demography () is the statistical study of human populations: their size, composition (e.g., ethnic group, age), and how they change through the interplay of fertility (births), mortality (deaths), and migration. Demographic analysis examines and measures the dimensions and dynamics of populations; it can cover whole societies or groups defined by criteria such as education, nationality, religion, and ethnicity. Educational institutions usually treat demography as a field of sociology, though there are a number of independent demography departments. These methods have primarily been developed to study human populations, but are extended to a variety of areas where researchers want to know how populations of social actors can change across time through processes of birth, death, and migration. In the context of human biological populations, demographic analysis uses administrative records to develop an independent estimate of the population. Demographic analysis estima ...
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Tesco
Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in the United Kingdom at its head offices in Welwyn Garden City, England. The company was founded by Jack Cohen (businessman), Sir Jack Cohen in Hackney, London, in 1919. In 2011, it was the third-largest retailer in the world measured by gross revenues and the Retail#Global top ten retailers, ninth-largest in the world measured by revenues. It is the market leader of groceries in the UK (where it has a market share of around 28.4%). As well as the United Kingdom, Tesco has stores in Czechia, Ireland, Slovakia, and Hungary. Since the 1960s, Tesco has Diversification (marketing strategy), diversified into areas such as the retailing of books, clothing, electronics, furniture, toys, petrol, software, financial services, telecommunications and internet services. In the 1990s, Tesco re-positioned itself from being a downmarket high-volume low-cost retailer, attempting to attract a ran ...
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Crucible (geodemography)
Crucible is a geodemography computer system created by the United Kingdom-based grocery company Tesco Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in the United Kingdom at its head offices in Welwyn Garden City, England. The company was founded by Jack Cohen (businessman), Sir Jack Cohen in .... The system is run by a subsidiary Dunnhumby. The system collects information from the company's loyalty program, " Clubcard", as well as aggregating information from other geodemographic databases and other sources. The system has been used to sell customer information to other companies in the UK, leading to accusations in 2005 that the company, with its large share of the UK shopping sector, has become too powerful. ReferencesGuardian article on Crucible


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Mosaic (geodemography)
Mosaic is Experian's system for geodemographic classification of households. It applies the principles of geodemography to consumer household and individual data collated from a number of government and commercial sources. The statistical development of the system was led by professor Richard Webber in association with Experian in the 1980s, and it has been regularly refreshed and reclassified since then, each based on more recent data from national censuses and other sources. Since its initial development in the UK, the Mosaic brand name has also been used to market separate products which classify other national consumers including most of Western Europe, USA, selected Asian regions and Australia. The initial UK version was based at the postcode level, which would cover an average of 20 properties with the same code. More recent versions have been developed at the individual household level and offer more accurate classification based on specific characteristics of each househo ...
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Pathfinder Solutions
Pathfinder, Path Finder or Pathfinders may refer to: Aerospace * ''Mars Pathfinder'', a NASA Mars Lander * NASA Pathfinder, a high-altitude, solar-powered uncrewed aircraft * Space Shuttle Pathfinder, Space Shuttle ''Pathfinder'', a Space Shuttle test simulator Arts and entertainment Fictional characters * Pathfinder, a list of G.I. Joe: A Real American Hero characters (M–R), ''G.I. Joe: A Real American Hero'' character * Path Finder (Transformers), Path Finder (''Transformers''), an animated television series character * Pathfinder, a character in the battle royale game ''Apex Legends'' * The Pathfinder, a call sign for the alien character John Adams in the 2011 video game ''Conduit 2'' Film and television * The Pathfinder (1952 film), ''The Pathfinder'' (1952 film), based on the book by James Fenimore Cooper * Pathfinder (1987 film), ''Pathfinder'' (1987 film), a Norwegian Oscar-nominated film * The Pathfinder (1996 film), ''The Pathfinder'' (1996 film), a TV movie based on th ...
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