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Florist
Floristry is the production, commerce, and trade in flowers. It encompasses flower care and handling, floral design and arrangement, merchandising, production, display and flower delivery. Wholesale florists sell bulk flowers and related supplies to professionals in the trade. Retail florists offer fresh flowers and related products and services to consumers. The first flower shop in the United States opened prior to 1851. Floristry concerns the cultivation of flowers as well as their arrangement and sale. Much of the raw material supplied for the floristry trade comes from the cut flowers industry. Florist shops, along with online stores, are the main flower-only outlets, but supermarkets, garden supply stores, and filling stations also sell flowers. Floral design or floral arts is the art of creating flower arrangements in vases, bowls, baskets, or other containers, or making bouquets and compositions from cut flowers, foliages, herbs, ornamental grasses, and other plan ...
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Flower Delivery
Flower delivery is a service in floristry. In many cases it is conducted through websites which allow consumers to browse online catalogues of flowers. They are often delivered to a third party, the recipient of the gift. Historically, these were coordinated through telegraphs and later telephones before the advent of the World Wide Web. Floral wire service intermediaries A floral wire service, also known as a flower relay service is a company established primarily to facilitate order exchange and fulfillment between local florists and/or third-party sales agents of floral products. Floral wire services offer proprietary networks, clearing house services and operate as affiliate marketing sources. History The first floral wire service, established by a group of 15 US florists in 1910, was Florists' Telegraph Delivery Service (FTD). The group was formed as a cooperative and was mutually owned by its members. Members exchanged orders via telegraph messages and hence the name ' ...
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Floriculture
Floriculture, or flower farming, is a branch of horticulture concerned with the cultivation of flowering and ornamental plants for gardens and for floristry, comprising the floral industry. The development of new varieties by plant breeding is a major occupation of floriculturists. Overview Floriculture crops include bedding plants, houseplants, flowering garden and pot plants, cut cultivated greens, and cut flowers. As distinguished from nursery crops, floriculture crops are generally herbaceous. Bedding and garden plants consist of young flowering plants (annuals and perennials) and vegetable plants. They are grown in cell packs (in flats or trays), in pots, or in hanging baskets, usually inside a controlled environment, and sold largely for gardens and landscaping. ''Pelargonium'' ("geraniums"), ''Impatiens'' ("busy lizzies"), and ''Petunia'' are the best-selling bedding plants. The many cultivars of ''Chrysanthemum'' are the major perennial garden plant in the United S ...
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Cut Flowers
Cut flowers are flowers or flower buds (often with some stem and leaf) that have been cut from the plant bearing it. It is usually removed from the plant for decorative use. Typical uses are in vase displays, wreaths and garlands. Many gardeners harvest their own cut flowers from domestic gardens, but there is a significant floral industry for cut flowers in most countries. The plants cropped vary by climate, culture and the level of wealth locally. Often the plants are raised specifically for the purpose, in field or glasshouse growing conditions. Cut flowers can also be harvested from the wild. The cultivation and trade of flowers is a specialization in horticulture, specifically floriculture. Cultivation Cut flower cultivation is intensive, usually on the basis of greenhouse monocultures, and requires large amounts of highly toxic pesticides, residues of which can often still be found in flower shops on imported flowers. These facts have spurred the development of movem ...
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Horticulture
Horticulture is the branch of agriculture that deals with the art, science, technology, and business of plant cultivation. It includes the cultivation of fruits, vegetables, nuts, seeds, herbs, sprouts, mushrooms, algae, flowers, seaweeds and non-food crops such as grass and ornamental trees and plants. It also includes plant conservation, landscape restoration, landscape and garden design, construction, and maintenance, and arboriculture, ornamental trees and lawns. The study and practice of horticulture have been traced back thousands of years. Horticulture contributed to the transition from nomadic human communities to sedentary, or semi-sedentary, horticultural communities.von Hagen, V.W. (1957) The Ancient Sun Kingdoms Of The Americas. Ohio: The World Publishing Company Horticulture is divided into several categories which focus on the cultivation and processing of different types of plants and food items for specific purposes. In order to conserve the science of horticultur ...
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Garden Center
A garden centre (Commonwealth English spelling; U.S. nursery or garden center) is a retail operation that sells plants and related products for the domestic garden as its primary business. It is a development from the concept of the retail plant nursery but with a wider range of outdoor products and on-site facilities. It is now usual for garden centres to obtain their stock from plants which have been propagated elsewhere, such as by specialist nurseries or wholesalers. United Kingdom A garden centre in the UK sells plants, compost, fertilizers, tools and landscaping products such as statues, furniture and garden ornaments. Some also sell pet-related products and small pets such as guinea pigs, rabbits, fish and mice. Additionally, many centres now have cafes or restaurants within their stores. Most garden centres have branched out and sell home and interior products as well, such as items of furniture. Garden centres have also branched out into selling goods based around campin ...
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Flowers
A flower, sometimes known as a bloom or blossom, is the reproductive structure found in flowering plants (plants of the division Angiospermae). The biological function of a flower is to facilitate reproduction, usually by providing a mechanism for the union of sperm with eggs. Flowers may facilitate outcrossing (fusion of sperm and eggs from different individuals in a population) resulting from cross-pollination or allow selfing (fusion of sperm and egg from the same flower) when self-pollination occurs. There are two types of pollination: self-pollination and cross-pollination. Self-pollination occurs when the pollen from the anther is deposited on the stigma of the same flower, or another flower on the same plant. Cross-pollination is when pollen is transferred from the anther of one flower to the stigma of another flower on a different individual of the same species. Self-pollination happens in flowers where the stamen and carpel mature at the same time, and are positione ...
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Floral Design
Floral design or flower arrangement is the art of using plant materials and flowers to create an eye-catching and balanced composition or display. Evidence of refined floristry is found as far back as the culture of ancient Egypt. Professionally designed floral designs, arrangements or artwork incorporate the elements of floral design: line, form, space, texture, and color, and the principles of floral design: balance, proportion, rhythm, contrast, harmony, and unity. There are many styles of floral design including Botanical Style, Garden Style (Hand Tied, Compote or Armature), Crescent Corsage, Nosegay Corsage, Pot au Fleur, Inverted "T", Parallel Systems, Western Line, Hedgerow Design, Mille de Fleur, and Formal Linear. The Eastern, Western, and European styles have all influenced the commercial floral industry as it is today. Ikebana is a Japanese style of floral design, and incorporates the three main line placements of heaven, human, and earth. In contrast, the European st ...
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Floral Design
Floral design or flower arrangement is the art of using plant materials and flowers to create an eye-catching and balanced composition or display. Evidence of refined floristry is found as far back as the culture of ancient Egypt. Professionally designed floral designs, arrangements or artwork incorporate the elements of floral design: line, form, space, texture, and color, and the principles of floral design: balance, proportion, rhythm, contrast, harmony, and unity. There are many styles of floral design including Botanical Style, Garden Style (Hand Tied, Compote or Armature), Crescent Corsage, Nosegay Corsage, Pot au Fleur, Inverted "T", Parallel Systems, Western Line, Hedgerow Design, Mille de Fleur, and Formal Linear. The Eastern, Western, and European styles have all influenced the commercial floral industry as it is today. Ikebana is a Japanese style of floral design, and incorporates the three main line placements of heaven, human, and earth. In contrast, the European st ...
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Chuppah
A ''chuppah'' ( he, חוּפָּה, pl. חוּפּוֹת, ''chuppot'', literally, "canopy" or "covering"), also huppah, chipe, chupah, or chuppa, is a canopy under which a Judaism, Jewish couple stand during their Jewish wedding, wedding ceremony. It consists of a cloth or sheet, sometimes a tallit, stretched or supported over four poles, or sometimes manually held up by attendants to the ceremony. A ''chuppah'' symbolizes the home that the couple will build together. In a more general sense, ''chuppah'' refers to the method by which ''nesuin'', the second stage of a Jewish marriage, is accomplished. According to some opinions, it is accomplished by the couple standing under the canopy along with the rabbi who weds them; however, there are other views., Chapter 18 Customs A traditional ''chuppah'', especially in Orthodox Judaism, recommends that there be open sky exactly above the ''chuppah'', although this is not mandatory among Sephardic communities. If the wedding ceremony ...
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Boutonnière
A boutonnière () or buttonhole (British English) is a floral decoration, typically a single flower or bud, worn on the lapel of a tuxedo or suit jacket. While worn frequently in the past, boutonnières are now usually reserved for special occasions for which formal wear is standard, such as at proms, homecomings, funerals, and weddings. (Women who wear jackets on these occasions may also wear boutonnières, but more typically a woman would wear a corsage.) Nowadays, a lapel pin is worn more often than flowers on business suits. Traditionally, a boutonnière was worn pushed through the lapel buttonhole (on the left, the same side as a pocket handkerchief) and the stem is held in place with a loop at the back of the lapel. The flower's calyx, if pronounced such as those of a carnation, should be fully inserted into the buttonhole which would secure it tightly and flat against the lapel. Thus the buttonhole should ideally be at least 1⅛" long for there to be enough room to fit ...
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Naaldwijk
Naaldwijk () is a town in the Dutch province of South Holland. It is a part of the municipality of Westland, and lies about 10 km southwest of The Hague. Naaldwijk lies in the heart of Westland. The largest economic sector is greenhouse horticulture. The largest flower auction site in the world, operated by , can be found in the nearby village of Honselersdijk. Naaldwijk was previously a municipality in its own right, covering an area of 25.33 km² (of which 0.23 km² water). It included the towns Honselersdijk and Maasdijk. On 1 January 2004 the municipality of Naaldwijk was merged with the neighbouring municipalities De Lier, 's-Gravenzande, Monster, and Wateringen to create the municipality of Westland. Naaldwijk is now the administrative capital of Westland. The village of "Naaldwijk" has a population of around 15,440.Statistics Netherlands (CBS)''Statline: Kerncijfers wijken en buurten 2003-2005'' As of 1 January 2005. The statistical area "Naaldwijk", whi ...
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Aalsmeer
Aalsmeer () is a municipality and a town in the Netherlands, in the province of North Holland. Its name is derived from the Dutch for eel (''aal'') and lake (''meer''). Aalsmeer is bordered by the Westeinderplassen lake, the largest open water of the Randstad, and the Ringvaart Canal. The town is located 13 km (8 mi) southwest of Amsterdam. The town is sometimes referred to as the flower capital of the world, as the largest flower auction in the world is based in Aalsmeer, along with numerous nurseries and an experimental station for floriculture. Population centres The municipality of Aalsmeer consists of the following cities, towns, and villages: Aalsmeer, Kudelstaart, Oosteinde, as well as the hamlet Calslagen. Geology Aalsmeer is located on the border of the former Haarlem Lake. The older portion of town is built on peat, and is surrounded by polders. The polders consist of loamy soil and are below sea level. History Aalsmeer is first referenced in a document ...
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