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Fallon McElligott
Fallon is a full-service advertising agency headquartered in Minneapolis, Minnesota, with affiliate offices in London, Detroit, and Tokyo. It is a subsidiary of Publicis. History Fallon was founded in 1981 as Fallon McElligott Rice in 1981 by Patrick Fallon, Tom McElligott, Nancy Rice, Fred Senn and Irv Fish. Fallon printed a full-page agency manifesto in the ''Minneapolis Star'' and ''Minneapolis Tribune'' in 1981, seeking “companies that would rather outsmart the competition than outspend them”—a cold call for national advertising work that ran only in the local papers, and a “provocative message pitching scientific thinking and a condemnation of the prevailing strategies of the industry.” Fallon McElligott Rice's first national client was an insurance agency, ITT Life. In 1981, the agency added several more national accounts to its roster, including ''The Wall Street Journal'', US West, and the Episcopal Church. The agency was named Ad Age's Agency of the Year in 1983 ...
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Fallon Logo
Fallon may refer to: Buildings * Fallon Building, a landmark-designated commercial building in San Francisco, California * Fallon Cottage Annex, a historic cure cottage in North Elba, New York, United States * Fallon House, a heritage-listed trade union office in Bundaberg, Queensland, Australia Businesses and organizations * The Fallon Company, an American commercial real estate owner and developer * Fallon Health, an American health insurance provider * Fallon Worldwide, an American advertising agency People * Fallon (given name) * Fallon (surname) Places France * Fallon, Haute-Saône United States * Fallon, California * Fallon, Montana ** Fallon County, Montana * Fallon, Nevada ** Fallon Indian Reservation ** Fallon Municipal Airport ** Fallon Range Training Complex ** Naval Air Station Fallon * Fallon Station, Nevada * Fallon, North Dakota * Fallon, Oklahoma * Fallon, Roanoke, Virginia Other uses * "Fallon" (''Dynasty'' episode), a television episode * Fallon (Jewel ...
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Jim Beam
Jim Beam is an American brand of bourbon whiskey produced in Clermont, Kentucky, by Beam Suntory. It is one of the best-selling brands of bourbon in the world. Since 1795 (interrupted by Prohibition), seven generations of the Beam family have been involved in whiskey production for the company that produces the brand. The brand name became "Jim Beam" in 1943 in honor of James B. Beam, who rebuilt the business after Prohibition ended. Previously produced by the Beam family and later owned by the Fortune Brands holding company, the brand was purchased by Suntory Holdings in 2014. History During the late 18th century, members of the Böhm family, who eventually changed the spelling of their surname to "Beam", emigrated from Germany and settled in Kentucky. Johannes "Jacob" Beam (1760–1834) was a farmer who began producing whiskey in the style that became bourbon. Jacob Beam sold his first barrels of corn whiskey around 1795, then called Old Jake Beam Sour Mash. Jacob Beam's so ...
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Advertising Agencies Of The United States
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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Gorilla (advertisement)
''Gorilla'' is a British advertising campaign launched by the advertising agency Fallon London on behalf of Cadbury Schweppes in 2007, to promote Cadbury Dairy Milk brand chocolate. The centrepiece of the campaign was a 90-second television and cinema advertisement, supported by related media purchases in billboards, magazines and newspapers, as well as sponsored events and an organised internet presence (contracted out to Hyper).Cadbury risks Phil Collins revival with gorilla drummer
''Brand Republic'', 30 August 2007. Retrieved 6 November 2007.
The total cost of the campaign is estimated at £6.2 million. The central television advertisement was ...
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Cadbury Dairy Milk
Cadbury Dairy Milk is a British brand of milk chocolate manufactured by Cadbury. It was introduced in the United Kingdom in 1905 and now consists of a number of products. Every product in the Dairy Milk line is made with exclusively milk chocolate. In 2014, Dairy Milk was ranked the best-selling chocolate bar in the UK."Top 10 selling chocolate bars in the UK"
Wales Online. Retrieved 28 December 2014
It is manufactured and distributed by the in the United States under licence from Cadbury. ...
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BMW Films
The BMW film series ''The Hire'' is a series of eight short films (averaging about ten minutes each) produced for the Internet in 2001 and 2002. A form of branded content, the shorts were directed by popular filmmakers from around the globe and starred Clive Owen as "the Driver" while highlighting the performance aspects of various BMW automobiles. The series made a comeback in 2016, fourteen years after its original run ended. Premise This series of short films center on a nameless protagonist, known as "The Driver" (Clive Owen), who is a highly-proficient professional driver BMW automobiles. The plot of each film varies, but all involve the Driver being hired to perform tasks for various clients, typically to transport important individuals and/or cargo while evading pursuing antagonists. Summary Season 1 ''Ambush'' While escorting an elderly man in the middle of the night, the Driver is confronted by a van full of armed thieves and is told that the old man is carrying a lar ...
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Arch Deluxe
The Arch Deluxe was a hamburger sold by the international fast food restaurant chain McDonald's in 1996 and marketed specifically to adults. It was soon discontinued after failing to become popular despite a massive marketing campaign and now is considered one of the most expensive flops of all time. Product description The Arch Deluxe was a quarter pound of beef on a split-top potato flour sesame seed bun, topped with a circular piece of peppered bacon, leaf lettuce, tomato, American cheese, onions, ketchup, and Dijonnaise (a portmanteau of Dijon mustard and mayonnaise) sauce. History In response to the demographic trend of longer lifespans and an expanding older market, and to its child-centered image, McDonald's made a conscious decision to attempt to market its food to a more adult audience. Rather than change its existing menu items or marketing strategy, the company decided to create a new line of sandwiches with what would hopefully be perceived as more sophisticated ...
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McDonald's
McDonald's Corporation is an American Multinational corporation, multinational fast food chain store, chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a Franchising, franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona. In 1955, Ray Kroc, a businessman, joined the company as a franchise agent and proceeded to purchase the chain from the McDonald brothers. McDonald's had its previous headquarters in Oak Brook, Illinois, but moved its global headquarters to Chicago in June 2018. McDonald's is the world's largest restaurant chain by revenue, serving over 69 million customers daily in over 100 countries in more than 40,000 outlets as of 2021. McDonald's is best known for its hamburgers, cheeseburgers and french fries, although their menus include other items like ch ...
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Buddy Lee
Buddy Lee was an advertising mascot for Lee Jeans. The doll, a promotional item for the company from 1920 to 1962, was brought back as the star of television advertising for the company's Lee Dungarees line from 1998 until the mid-2000s. Early years Sales manager Chester Reynolds, later Lee's board president, came up with the idea of using a doll to "model" miniature versions of the company's clothes for store displays. The 12½-inch composition dolls first appeared in the windows of Dayton's flagship store on Nicollet Mall in Minneapolis, then were used at stores nationwide. Lee encouraged stores to sell the dolls after the displays were taken down, and later provided the dolls for retail sale, including versions dressed as a cowboy, Coca-Cola deliveryman, railroad worker and gas station attendant. Starting in 1949, Buddy Lee was produced as a 13-inch hard plastic doll. Although female versions of the so-called Betty Lee doll surface from time to time, there was no official B ...
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Lee Jeans
Lee is an American brand of denim jeans, first produced in 1889 in Salina, Kansas. The company is owned by Kontoor Brands, a spin-off of VF Corporation's Jeanswear Division. Since 2019 its headquarters has been in Greensboro, North Carolina, relocated from Merriam, Kansas. The company states that it is an international retailer and manufacturer of casual wear and work wear and that it has more than 400 employees in the United States. In Australasia, the brand has been owned by Pacific Brands since 2007, after it was acquired from Yakka. History The company was formed in 1889 by Henry David Lee as the HD Lee Mercantile Company at Salina, Kansas, producing dungarees and jackets. The growth of Lee was prompted by the introduction of the Union-All work jumpsuit in 1913 and their first overall in 1920. Later in the 1920s Lee introduced a zipper fly and continued to expand. Around this time, the first children's overalls line was sold. In 1928 H.D. Lee, founder and president o ...
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Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its coverage of rock music and political reporting by Hunter S. Thompson. In the 1990s, the magazine broadened and shifted its focus to a younger readership interested in youth-oriented television shows, film actors, and popular music. It has since returned to its traditional mix of content, including music, entertainment, and politics. The first magazine was released in 1967 and featured John Lennon on the cover and was published every two weeks. It is known for provocative photography and its cover photos, featuring musicians, politicians, athletes, and actors. In addition to its print version in the United States, it publishes content through Rollingstone.com and numerous international editions. Penske Media Corporation is the c ...
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Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ...
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