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Decima Research
Decima Research is a public opinion and market research company in Canada. It was founded in 1979 by Allan Gregg, a strategist for the Progressive Conservative Party of Canada. In 2007, it became a subsidiary of Harris Insights & Analytics. The Roper Center at Cornell University recognizes it as a "Historically Contributing Data Provider". History Gregg left Decima in 1994 and went into semi-retirement following the electoral disaster for the Progressive Conservatives in the 1993 election, in which he was the key communications strategist for the party. Decima floundered for several years but rebounded and is now an important polling firm on voting intentions in Canada. Along with Ipsos-Reid Ipsos Reid was the name of a Canada-based research company, still existing under the name Ipsos as the Canadian arm of the global Ipsos Group. Founded in Winnipeg in 1979 as the Angus Reid Group, the company expanded across the country and was pur ..., Decima conducts polling of the federal ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by total area. Its southern and western border with the United States, stretching , is the world's longest binational land border. Canada's capital is Ottawa, and its three largest metropolitan areas are Toronto, Montreal, and Vancouver. Indigenous peoples have continuously inhabited what is now Canada for thousands of years. Beginning in the 16th century, British and French expeditions explored and later settled along the Atlantic coast. As a consequence of various armed conflicts, France ceded nearly all of its colonies in North America in 1763. In 1867, with the union of three British North American colonies through Confederation, Canada was formed as a federal dominion of four provinces. This began an accretion of provinces an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Allan Gregg
Allan Gregg is a Canadian pollster, political advisor, television interviewer and pundit. Early life Gregg was born in Edmonton, Alberta. He was the eldest child in his family which consisted of four boys and one girl. Gregg graduated from Harry Ainlay High School at the second top of his class with honors. Gregg then went on to study political science at the University of Alberta and Carleton University in Ottawa. He briefly served as a professor while working on his PhD, but abandoned his studies due to the birth of his first child in 1975. Tory strategist Gregg has long been involved in Canadian politics, but decided to travel south of the border to work with Republican Party pollster Richard Wirthlin, and learned much from him. He then returned to Canada in the late 1970s. He first came to national attention as the national campaign secretary of the Progressive Conservative Party of Canada successful effort in the 1979 federal election. Soon after that campaign, Gregg fo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Progressive Conservative Party Of Canada
The Progressive Conservative Party of Canada (PC; french: Parti progressiste-conservateur du Canada) was a centre-right federal political party in Canada that existed from 1942 to 2003. From Canadian Confederation in 1867 until 1942, the original Conservative Party of Canada participated in numerous governments and had multiple names. In 1942, its name was changed to the Progressive Conservative Party under the request of Manitoba Progressive Premier John Bracken. In the 1957 federal election, John Diefenbaker carried the Tories to their first victory in 27 years. The year after, he carried the PCs to the largest federal electoral landslide in history (in terms of proportion of seats). During his tenure, human rights initiatives were achieved, most notably the Bill of Rights. In the 1963 federal election, the PCs lost power. The PCs would not gain power again until 1979, when Joe Clark led the party to a minority government victory. However, the party lost power only ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Harris Insights & Analytics
The Harris Poll (legal name: Harris Insights and Analytics) is an American market research and analytics company that has been tracking the sentiment, behaviors and motivations of American adults since 1963. In addition to the traditional consulting offered, Harris has developed software data platforms that allow brands to track health and campaign success. The firm works with clients in three primary areas: brand strategy and tracking, corporate reputation, and research for public release. The Harris Poll was started by Louis Harris, an opinion pollster who founded his own firm, Louis Harris & Associates, in 1956. Later rebranded Harris Interactive. The business was acquired from Nielsen in 2017 by the Stagwell Group, which hired co-Chief Executive Officers John Gerzema and Will Johnson, who relaunched the firm as The Harris Poll. Stagwell Founder and Managing Director Mark Penn also serves as Chairman as well as CEO of MDC Partners. The Harris Poll is headquartered in Chicago ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cornell University
Cornell University is a private statutory land-grant research university based in Ithaca, New York. It is a member of the Ivy League. Founded in 1865 by Ezra Cornell and Andrew Dickson White, Cornell was founded with the intention to teach and make contributions in all fields of knowledge—from the classics to the sciences, and from the theoretical to the applied. These ideals, unconventional for the time, are captured in Cornell's founding principle, a popular 1868 quotation from founder Ezra Cornell: "I would found an institution where any person can find instruction in any study." Cornell is ranked among the top global universities. The university is organized into seven undergraduate colleges and seven graduate divisions at its main Ithaca campus, with each college and division defining its specific admission standards and academic programs in near autonomy. The university also administers three satellite campuses, two in New York City and one in Education City, Qatar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1993 Canadian Federal Election
The 1993 Canadian federal election was held on October 25, 1993, to elect members to the House of Commons of the 35th Parliament of Canada. Considered to be a major political realignment, it was one of the most eventful elections in Canada's history. Two new regionalist parties emerged and the election marked the worst defeat for a governing party at the federal level. In a landslide, the Liberal Party, led by Jean Chrétien, won a majority government. The election was called on September 8, 1993, by the new Progressive Conservative Party (PC) leader, Prime Minister Kim Campbell, near the end of her party's five-year mandate. When she succeeded longtime Prime Minister Brian Mulroney and assumed office in June, the party was deeply unpopular due to the failure of the Meech Lake and Charlottetown Accords, the introduction of the Goods and Services Tax, and the early 1990s recession. The PCs were further weakened by the emergence of new parties that were competing for its core s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ipsos-Reid
Ipsos Reid was the name of a Canada-based research company, still existing under the name Ipsos as the Canadian arm of the global Ipsos Group. Founded in Winnipeg in 1979 as the Angus Reid Group, the company expanded across the country and was purchased by the Ipsos Group and given the name ''Ipsos Reid'' in 2000. Today, Ipsos is Canada's largest market research and public opinion polling firm. The company's researchers conduct both syndicated and customized research studies across key sectors of the Canadian economy, including consumer packaged goods, financial services, automotive, retail, health and technology & telecommunications. With operations in seven Canadian cities, Ipsos employs more than 600 research professionals and support staff across Canada. The company has the biggest network of telephone call centres in the country, as well as the largest pre-recruited household and online panels. The current President and CEO for Ipsos in Canada is Gary Bennewies. Memberships ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Opinion Research Companies
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the ''Öffentlichkeit'' or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, and suffered more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder. Etymology and definitions The name "public" originates with the Latin '' publicus'' (also '' poplicus''), from '' populus'', to the English word 'populace', and in general denotes some mass population ("the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Market Research Companies Of Canada
Market is a term used to describe concepts such as: *Market (economics), system in which parties engage in transactions according to supply and demand *Market economy *Marketplace, a physical marketplace or public market Geography *Märket, an island shared by Finland and Sweden Art, entertainment, and media Films * ''Market'' (1965 film), 1965 South Korean film * ''Market'' (2003 film), 2003 Hindi film *'' The Market: A Tale of Trade'', a Turkish film Television * ''The Market'' (TV series), a New Zealand television drama Brands or enterprises * The Market (company), a concept grocery store *The Market, a specialized Safeway store Types of economic markets *Agricultural marketing *Emerging market *Energy market *Financial market *Foreign exchange market *Grey market, commodity trade outside of original producer's distribution channel *Media market, geographic area with mostly the same set of media outlets *Niche market *Open market, a free trade economy; the antonym of close ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
