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David Jones (advertising Executive)
David Robert Jones (born 9 November 1966) is a former CEO of Havas and Havas Worldwide (formerly known as Euro RSCG Worldwide), cofounder of global youth forum One Young World and founder of You & Mr Jones. He is author of ''Who Cares Wins: Why Good Business Is Better Business'' (Pearson/FT Publishing, November 2011) and the creator of the "Social Business Idea". Career David Jones was born and educated in Northern England and holds business degrees from Fachhochschule Reutlingen and Middlesex Business School. Fluent in German, French and English, he began his career as an account executive at BDH Manchester (now TBWA) before moving to JWT in Paris and then Lowe Europe. Returning to London, he became the youngest board member at AMV BBDO. Jones' career with Havas began in 1998, when he was appointed CEO of Euro RSCG Australia at age 32. After launching the network's first digital agency, he became president of global brands for Euro RSCG Worldwide and served as global bran ...
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North England
Northern England, also known as the North of England, the North Country, or simply the North, is the northern area of England. It broadly corresponds to the former borders of Angle Northumbria, the Anglo-Scandinavian Kingdom of Jorvik, and the Celt Britonic Yr Hen Ogledd Kingdoms. The common governmental definition of the North is a grouping of three statistical regions: the North East, the North West, and Yorkshire and the Humber. These had a combined population of 14.9 million at the 2011 census, an area of and 17 cities. Northern England is culturally and economically distinct from both the Midlands and the South of England. The area's northern boundary is the border with Scotland, its western the border with Wales, and its eastern the North Sea; there are varying interpretations of where the southern border with the Midlands lies culturally; the Midlands is often also split by closeness to the North and the South. Many Industrial Revolution innovations began ...
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Mashable
Mashable is a digital media platform, news website and entertainment company founded by Pete Cashmore in 2005. History Mashable was founded by Pete Cashmore while living in Aberdeen, Scotland, in July 2005. Early iterations of the site were a simple WordPress blog, with Cashmore as sole author. Fame came relatively quickly, with ''Time'' magazine noting Mashable as one of the 25 best blogs of 2009. As of November 2015, it had over 6,000,000 Twitter followers and over 3,200,000 fans on Facebook. In June 2016, it acquired YouTube channel CineFix from Whalerock Industries. In December 2017, Ziff Davis bought Mashable for $50 million, a price described by ''Recode'' as a "fire sale" price. Mashable had not been meeting its advertising targets, accumulating $4.2 million in losses in the quarter ending September 2017. After the sale, Mashable laid off 50 staffers, but preserved top management. Under Ziff Davis, Mashable has grown and expanded to many countries in multiple continents, ...
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Pepsi Refresh Project
The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, or the nation. The project is completely separate from the Pepsi Corporate Foundation and uses money budgeted for marketing. More than 80 million votes were registered and, at its peak, 37% of Americans were aware of the Refresh Project. This project has been the focus of a 2013 Harvard Business School case ("The Pepsi Refresh Project: a Thirst for Change"), describing the process that Pepsi's marketing team, led by senior marketing director Ana Maria Irazabal, went through to come up with this idea. In early 2012, Pepsi abandoned the Refresh Project. One opinion is due to declining market share and falling to third place behind Coke and Diet Coke. Rules The PRP began on January 13, 2010 when the website, ''refresheverything.com'' began accepting ideas online. In cont ...
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Nike, Inc
Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$37.4 billion in its fiscal year 2020 (ending May 31, 2020). As of 2020, it employed 76,700 people worldwide. In 2020, the brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses. Previously, in 2017, the Nike brand was valued at $29.6 billion. Nike ranked 89th in the 2018 Fortune 500 list of the largest United States corporations by total revenue. The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1 ...
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Marks & Spencer
Marks and Spencer Group plc (commonly abbreviated to M&S and colloquially known as Marks's or Marks & Sparks) is a major British multinational retailer with headquarters in Paddington, London that specialises in selling clothing, beauty, home products and food products. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index; it had previously been in the FTSE 100 Index from its creation until 2019. M&S was founded in 1884 by Michael Marks and Thomas Spencer (businessman), Thomas Spencer in Leeds. M&S currently has 959 stores across the UK, including 615 that only sell food products and through its television advertising, asserts the exclusive nature and luxury of its food and beverages. It also offers an online food delivery service through a joint venture with Ocado. In 1998, the company became the first British retailer to make a pre-tax profit of over £1 billion, although it then went into a sudden slump taking the company and its stakeho ...
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Levi's
Levi Strauss & Co. () is an American clothing company known worldwide for its Levi's () brand of denim jeans. It was founded in May 1853 when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business. Although the corporation is registered in Delaware, the company's corporate headquarters is located in Levi's Plaza in San Francisco. History Origin and formation (1853–1890s) German-Jewish immigrant Levi Strauss started his trading business at the 90 Sacramento Street address in San Francisco and then moved the location to 62 Sacramento Street. In 1858, the company was listed as ''Strauss, Levi (David Stern & Levis Strauss) importers clothing, etc. 63 & 65 Sacramento St.'' (today, on the current grounds of the 353 Sacramento Street Lobby ) in the San Francisco Directory with Strauss serving as its sales manager and his brother-in-law, David Stern, as its manager. J ...
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Lady Gaga
Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenager, singing at open mic nights and acting in school plays. She studied at Collaborative Arts Project 21, through the New York University Tisch School of the Arts, before dropping out to pursue a career in music. After Def Jam Recordings canceled her contract, she worked as a songwriter for Sony/ATV Music Publishing, where she signed a joint deal with Interscope Records and KonLive Distribution, in 2007. Gaga had her breakthrough the following year with her debut studio album, ''The Fame,'' and its chart-topping singles " Just Dance" and " Poker Face". The album was later reissued to include the extended play ''The Fame Monster'' (2009), which yielded the successful singles " Bad Romance", " Telephone", and "Alejandro". Gaga's five suc ...
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M·A·C
MAC Cosmetics, stylized as M·A·C, is a Canadian cosmetics manufacturer founded in Toronto, Canada in 1984 by Frank Toskan and Frank Angelo. The company is headquartered in New York City after becoming a subsidiary of Estée Lauder Companies in 1998. MAC is an acronym for ''Make-Up Art Cosmetics''. History The company's products were intended for makeup professionals, but are sold directly to consumers worldwide. Frank Toskan stated that he "first manufactured makeup for models, but then the models wanted this makeup for their sisters, friends, and so on... ". In the 1990s, the brand had more than one hundred stores worldwide, earning 200 million francs. The development of the brand internationally, the opening of new points of sale, and the adaptation of product lines tailored to each continent, left little time for the founders to create new products. In 1994, the Estée Lauder Companies took control of 51% of shares of MAC Cosmetics and began managing the business end whi ...
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The Guardian
''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Guardian Media Group, owned by the Scott Trust. The trust was created in 1936 to "secure the financial and editorial independence of ''The Guardian'' in perpetuity and to safeguard the journalistic freedom and liberal values of ''The Guardian'' free from commercial or political interference". The trust was converted into a limited company in 2008, with a constitution written so as to maintain for ''The Guardian'' the same protections as were built into the structure of the Scott Trust by its creators. Profits are reinvested in journalism rather than distributed to owners or shareholders. It is considered a newspaper of record in the UK. The editor-in-chief Katharine Viner succeeded Alan Rusbridger in 2015. Since 2018, the paper's main news ...
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Webby Award
The Webby Awards are awards for excellence on the Internet presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over two thousand industry experts and technology innovators. Categories include websites, advertising and media, online film and video, mobile sites and apps, and social. Two winners are selected in each category, one by members of The International Academy of Digital Arts and Sciences, and one by the public who cast their votes during Webby People's Voice voting. Each winner presents a five-word acceptance speech, a trademark of the annual awards show. Hailed as the "Internet’s highest honor," the award is one of the oldest Internet-oriented awards, and is associated with the phrase "The Oscars of the Internet." History In its early years, the organization was one among others vying to be the premiere internet awards show, most notably, the Cool Site of the Year Awards. Both shows would compare themselves to ...
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Kofi Annan
Kofi Atta Annan (; 8 April 193818 August 2018) was a Ghanaian diplomat who served as the seventh secretary-general of the United Nations from 1997 to 2006. Annan and the UN were the co-recipients of the 2001 Nobel Peace Prize. He was the founder and chairman of the Kofi Annan Foundation, as well as chairman of The Elders, an international organisation founded by Nelson Mandela. Annan studied economics at Macalester College, international relations at the Graduate Institute Geneva, and management at MIT. Annan joined the UN in 1962, working for the World Health Organization's Geneva office. He went on to work in several capacities at the UN Headquarters including serving as the Under-Secretary-General for peacekeeping between March 1992 and December 1996. He was appointed secretary-general on 13 December 1996 by the Security Council, and later confirmed by the General Assembly, making him the first office holder to be elected from the UN staff itself. He was re-elected for a s ...
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United Nations Framework Convention On Climate Change
The United Nations Framework Convention on Climate Change (UNFCCC) established an international environmental treaty to combat "dangerous human interference with the climate system", in part by stabilizing greenhouse gas concentrations in the atmosphere. It was signed by 154 states at the United Nations Conference on Environment and Development (UNCED), informally known as the Earth Summit, held in Rio de Janeiro from 3 to 14 June 1992. Its original secretariat was in Geneva but relocated to Bonn in 1996. It entered into force on 21 March 1994. The treaty called for ongoing scientific research and regular meetings, negotiations, and future policy agreements designed to allow ecosystems to adapt naturally to climate change, to ensure that food production is not threatened and to enable economic development to proceed in a sustainable manner. The Kyoto Protocol, which was signed in 1997 and ran from 2005 to 2020, was the first implementation of measures under the UNFCCC ...
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