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Broadcast Committee Of Advertising Practice
The Broadcast Committee of Advertising Practice (BCAP) is a regulatory body of the United Kingdom which has responsible for writing and reviewing the UK Code of Broadcast Advertising. It was established under the Communications Act 2003 and has responsibility to the Office of Communications (Ofcom). BCAP's remit is to ensure that advertising on radio and television in the United Kingdom are not misleading, that they do not cause harm or offence to viewers and listeners, and that they stay within the boundaries of taste and decency. See also * Committee of Advertising Practice The Committee of Advertising Practice (CAP) is a British organisation responsible for the UK Code of Non-Broadcast Advertising, Sales Promotion and Direct Marketing, which is the main code of practice for self-regulation of the non-broadcast a ... References External linksBroadcast Committee of Advertising Practice Advertising in the United Kingdom Organizations established in 2003 2003 establi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotland, Wales and Northern Ireland. The United Kingdom includes the island of Great Britain, the north-eastern part of the island of Ireland, and many List of islands of the United Kingdom, smaller islands within the British Isles. Northern Ireland shares Republic of Ireland–United Kingdom border, a land border with the Republic of Ireland; otherwise, the United Kingdom is surrounded by the Atlantic Ocean, the North Sea, the English Channel, the Celtic Sea and the Irish Sea. The total area of the United Kingdom is , with an estimated 2020 population of more than 67 million people. The United Kingdom has evolved from a series of annexations, unions and separations of constituent countries over several hundred years. The Treaty of Union between ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
UK Code Of Broadcast Advertising
The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (CAP Code) is the rule book for non-broadcast advertisements, sales promotions and direct marketing communications in the United Kingdom. It is written and maintained by the Committee of Advertising Practice (CAP) and administered by the Advertising Standards Authority (ASA). The 12th edition of the CAP Code came into force in September 2010. The 12th version was released because the digital remit of the ASA was to be extended to cover online marketing communications, for example banner advertising, popup windows, pay-per-click campaigns, social media and online video. Website owners were given a 6-month period of grace to ensure that their websites and online marketing comply with the new CAP Code rules. The rules came into full force on 1 March 2011. Sections There are 22 sections of the code and must be followed by all advertisers, agencies and media. The Code is enforced by the Advertising St ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Communications Act 2003
The Communications Act 2003 is an Act of the Parliament of the United Kingdom. The act, which came into force on 25 July 2003, superseded the Telecommunications Act 1984. The new act was the responsibility of Culture Secretary Tessa Jowell. It consolidated the telecommunication and broadcasting regulators in the UK, introducing the Office of Communications (Ofcom) as the new industry regulator. On 28 December 2003 Ofcom gained its full regulatory powers, inheriting the duties of the Office of Telecommunications ( Oftel). Among other measures, the act introduced legal recognition of community radio and paved the way for full-time community radio services in the UK, as well as controversially lifting many restrictions on cross- media ownership. It also made it illegal to use other people's Wi-Fi broadband connections without their permission. In addition, the legislation also allowed for the first time non-European entities to wholly own a British television company. Provisions ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Office Of Communications
The Office of Communications, commonly known as Ofcom, is the government-approved regulatory and competition authority for the broadcasting, telecommunications and postal industries of the United Kingdom. Ofcom has wide-ranging powers across the television, radio, telecoms and postal sectors. It has a statutory duty to represent the interests of citizens and consumers by promoting competition and protecting the public from harmful or offensive material. Some of the main areas Ofcom presides over are licensing, research, codes and policies, complaints, competition and protecting the radio spectrum from abuse (e.g., pirate radio stations). The regulator was initially established by the Office of Communications Act 2002 and received its full authority from the Communications Act 2003. History On , the Queen's Speech to the UK Parliament announced the creation of Ofcom. The new body, which was to replace several existing authorities, was conceived as a "super-regulator" to ov ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Radio In The United Kingdom
Radio enjoys a huge following in the United Kingdom. There are around 600 licensed radio stations in the country. For a more comprehensive list see List of radio stations in the United Kingdom. BBC Radio The most prominent stations are the national networks operated by the BBC. Five of them are available on analogue radio ( FM and AM) whilst the rest are available on DAB, along with the other five (at 12B, the BBC National multiplex). * BBC Radio 1 broadcasts contemporary pop and rock music output, including live sessions, for a youth audience, with specialist genres and programmes in the evening (FM 97.1 - 99.8 MHz) * BBC Radio 1Xtra broadcasts hip hop, R&B and drum and bass, featuring simulcasts on Radio 1 weeknights and Saturday nights * BBC Radio 2 is the UK's most listened-to radio station, playing classic and contemporary music for an older audience, as well as special interest programmes in the evening (FM 88.1 - 90.2 MHz) * BBC Radio 3 is a classical music station, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Television In The United Kingdom
Regular television broadcasts in the United Kingdom started in 1936 as a public service which was free of advertising, which followed the first demonstration of a transmitted moving image in 1926. Currently, the United Kingdom has a collection of free-to-air, free-to-view and subscription services over a variety of distribution media, through which there are over 480 channelsTaking the base Sky EPG TV Channels. A breakdown is impossible due to a) the number of platforms, b) duplication of services, c) regional services, d) part time operations, and e) audio. For the Sky platform alone, there are basically 485 TV channels, additionally 57 "timeshifted versions", 36 HDTV versions, 42 regional TV options, 81 audio channels, and 5 promotion channels as of mid-2010 for consumers as well as on-demand content. There are six main channel owners who are responsible for most material viewed. There are 27,000 hours of domestic content produced a year, at a cost of £2.6 billion.Tak ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Committee Of Advertising Practice
The Committee of Advertising Practice (CAP) is a British organisation responsible for the UK Code of Non-Broadcast Advertising, Sales Promotion and Direct Marketing, which is the main code of practice for self-regulation of the non-broadcast advertising industry in the UK. It is the sister organisation of, and is administered by, the Advertising Standards Authority (ASA). Role and responsibilities The CAP, alongside ASA, is primarily responsible for the constant revising and updating of the UK Code of Non-Broadcast Advertising, Direct Marketing, and Sales Promotion (CAP Code). CAP also provides training and advice for advertisers to help them understand the Code, including offering free advice to companies on whether their ad copy is likely to meet the Code requirements. Broadcast advertising is explicitly not within the remit of the CAP; instead, advertisements that are broadcast on television or radio are regulated by the Broadcast Committee of Advertising Practice and th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising In The United Kingdom
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Organizations Established In 2003
An organization or organisation (Commonwealth English; see spelling differences), is an entity—such as a company, an institution, or an association—comprising one or more people and having a particular purpose. The word is derived from the Greek word ''organon'', which means tool or instrument, musical instrument, and organ. Types There are a variety of legal types of organizations, including corporations, governments, non-governmental organizations, political organizations, international organizations, armed forces, charities, not-for-profit corporations, partnerships, cooperatives, and educational institutions, etc. A hybrid organization is a body that operates in both the public sector and the private sector simultaneously, fulfilling public duties and developing commercial market activities. A voluntary association is an organization consisting of volunteers. Such organizations may be able to operate without legal formalities, depending on jurisdiction, inc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2003 Establishments In The United Kingdom
3 (three) is a number, numeral and digit. It is the natural number following 2 and preceding 4, and is the smallest odd prime number and the only prime preceding a square number. It has religious or cultural significance in many societies. Evolution of the Arabic digit The use of three lines to denote the number 3 occurred in many writing systems, including some (like Roman and Chinese numerals) that are still in use. That was also the original representation of 3 in the Brahmic (Indian) numerical notation, its earliest forms aligned vertically. However, during the Gupta Empire the sign was modified by the addition of a curve on each line. The Nāgarī script rotated the lines clockwise, so they appeared horizontally, and ended each line with a short downward stroke on the right. In cursive script, the three strokes were eventually connected to form a glyph resembling a with an additional stroke at the bottom: ३. The Indian digits spread to the Caliphate in the 9th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Radio Organisations In The United Kingdom
Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a transmitter connected to an antenna which radiates the waves, and received by another antenna connected to a radio receiver. Radio is very widely used in modern technology, in radio communication, radar, radio navigation, remote control, remote sensing, and other applications. In radio communication, used in radio and television broadcasting, cell phones, two-way radios, wireless networking, and satellite communication, among numerous other uses, radio waves are used to carry information across space from a transmitter to a receiver, by modulating the radio signal (impressing an information signal on the radio wave by varying some aspect of the wave) in the transmitter. In radar, used to locate and track objects like aircraft, ships, spacecraft ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Television Organisations In The United Kingdom
Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers. After World War II, an improved form of black-and-white television broadcasting became popular in the United Kingdom and the United States, and television sets became commonplace in homes, businesses, and institutions. During the 1950s, television was the primary medium for influencing public opinion.Diggs-Brown, Barbara (2011''Strategic Public Relations: Audience Focused Practice''p. 48 In the mid-1960s, color broadcasting was introduced in the U.S. and most other developed countries. The availability of various types of archival stora ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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