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Backcountry.com
Backcountry.com is an online specialty retailer that sells clothing and outdoor recreation gear for hiking, camping, road biking, mountain biking, rock climbing, winter sports, fly fishing, kayaking, rafting, road and trail running, and more. History Backcountry.com was founded in 1996 by Jim Holland and John Bresee. The two started the online business with a sparse collection of avalanche gear and began selling gear from their garage in Park City, Utah under the domain names BCstore.com and BackcountryStore.com. The store's first sale, a Pieps 457 Opti-finder avalanche beacon, happened in February 1997.''The Retailers'', Outside Magazine, March 2009, page 61 The company purchased the domain name backcountry.com for $75,000 in 2004. Backcountry.com quickly became one of a very few profitable retailers and competed with REI for the lead in this category. REI never lost the lead. After rapid product growth Backcountry began to court other categories including discount and One D ...
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John Bresee
John Bresee (February 21, 1966 – June 29, 2019) was a Utah-based entrepreneur and co-founder of Backcountry.com, as well as a writer, editor, and entrepreneur coach. Business He was a co-founder of Backcountry.com, one of the first internet-based outdoor gear retailers in 1996 while living in Park City, Utah. Bresee and Jim Holland sold Backcountry.com to Liberty Media and John C. Malone in 2007.Villano, Mattto Hear the Complaints" ''New York Times'', November 14, 2007. He was also director of e-commerce for Cellmania, an infrastructure company for mobile commerce applications funded by Motorola. Cellmania was acquired by Blackberry in 2013. Writer and editor Bresee founded ''The Wasatch Canyon Reporter'', a Wasatch Range skiing newsletter, while working at Snowbird Resort. He later became a managing editor and writer for '' Powder Magazine''. Additionally, his work has appeared in ''Skiing'', '' Outside'', ''Newsweek ''Newsweek'' is an American weekly online news maga ...
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TSG Consumer Partners
TSG Consumer Partners is an American private equity company based in San Francisco, California. The firm was founded in 1987, and was among the first private equity firms to invest exclusively in consumer companies.Shansby made money rescuing and nurturing orphan brands
San Francisco Business Times, February 28, 2010


History

The firm was founded in 1987 as the Montgomery Consumer Fund, a partnership with an initial equity interest from Montgomery Securities. In 1988 the firm's founders, J. Gary Shansby and Charles H. Esserman, repurchased Montgomery ...
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Jim Holland (ski Jumper)
Jim Holland (born July 4, 1967) is an American former ski jumper. He competed in the 1992 Winter Olympics in Albertville, France and the 1994 Winter Olympics in Lillehammer, Norway. Biography A native of Norwich, Vermont, he was a six time U.S. national champion. He is a co-founder and executive chairman of the board of Backcountry.com. Family life Holland's brothers Mike Holland and Joe Holland also competed in the Olympic Winter Games in ski jumping and nordic combined Nordic combined is a winter sport in which athletes compete in cross-country skiing (sport), cross-country skiing and ski jumping. The Nordic combined at the Winter Olympics has been held since the first ever 1924 Winter Olympics, Winter Olympic ... respectively. References External links * * American male ski jumpers 1967 births Living people People from Norwich, Vermont Sportspeople from Vermont University of Vermont alumni Olympic ski jumpers for the United States Ski jumpers at the 1992 ...
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West Valley City, Utah
West Valley City is a city in Salt Lake County and a suburb of Salt Lake City in the U.S. state of Utah. The population was 140,230 at the 2020 census, making it the second-largest city in Utah. The city incorporated in 1980 from a large, quickly growing unincorporated area, combining the four communities of Granger, Hunter, Chesterfield, and Redwood. It is home to the Maverik Center and USANA Amphitheatre. History The earliest known residents of the western Salt Lake Valley were Native American bands of the Ute and Shoshoni tribes. The first European people to live in the area were the Latter-day Saints. The Euro-Americans arrived in the Salt Lake Valley in 1847. The area was first staked out by settler Joseph Harker and his family in the area they named as "over Jordan" (referring to the land west of the Jordan River, which runs through the valley). The Granger area was settled by Welsh pioneers who had come to Utah with Dan Jones in 1849. Irrigation systems and agricultu ...
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Online Retailers Of The United States
In computer technology and telecommunications, online indicates a state of connectivity and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed "on line" or "on the line") could refer to any piece of equipment or functional unit that is connected to a larger system. Being online means that the equipment or subsystem is connected, or that it is ready for use. "Online" has come to describe activities performed on and data available on the Internet, for example: "online identity", "online predator", "online gambling", "online game", "online shopping", "online banking", and "online learning". Similar meaning is also given by the prefixes "cyber" and "e", as in the words " cyberspace", "cybercrime", "email", and "ecommerce". In contrast, "offline" can refer to either computing activities performed while disconnected from the Internet, or alternatives to Internet activities (such as shopping in br ...
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Companies Based In Salt Lake County, Utah
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial per ...
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Affiliate Marketing
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. Affiliate marketers may use a variety of methods to generate these sales, including organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more. Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing. History Origin The concept of revenue sharing—paying commission for referred business—predates affiliat ...
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Liberty Media Corporation
Liberty Media Corporation (commonly referred to as Liberty Media or just Liberty) is an American mass media company controlled by chairman John C. Malone. The company has three divisions, reflecting the company's ownership stakes in Formula One, SiriusXM, and the Atlanta Braves Major League Baseball team. History The 1990s Liberty Media began in 1991 as a spin-off of TCI, an American cable-television group. Peter Barton, hired by TCI's Malone, served as president until retiring in April 1997. The company took over TCI assets considered to have little value, but Barton completed "a deal every ten days for six years" and made the company a big success. Liberty was merged back into TCI in the mid-1990s. On March 13, 1998, Liberty Media Group and TCI Group announced the merger of Encore and STARZ! into a single company—Encore Media Group, owned by Liberty. Encore was taking advantage of the growth of digital cable, while TCI, which had previously owned twenty percent of E ...
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Facebook Messenger
Messenger is a proprietary instant messaging app and platform developed by Meta Platforms. Originally developed as Facebook Chat in 2008, the company revamped its messaging service in 2010, released standalone iOS and Android apps in 2011, and released standalone Facebook Portal hardware for Messenger calling in 2018. In April 2015, Facebook launched a dedicated website interface, Messenger.com, and separated the messaging functionality from the main Facebook app, allowing users to use the web interface or download one of the standalone apps. In April 2020, Facebook released a Messenger desktop app for Windows and macOS. Messenger is used to send messages and exchange photos, videos, stickers, audio, and files, and also react to other users' messages and interact with bots. The service also supports voice and video calling. The standalone apps support using multiple accounts, conversations with optional end-to-end encryption, and playing games. History Following tests o ...
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YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the List of most visited websites, second most visited website, after Google Search. YouTube has more than 2.5 billion monthly users who collectively watch more than one billion hours of videos each day. , videos were being uploaded at a rate of more than 500 hours of content per minute. In October 2006, YouTube was bought by Google for $1.65 billion. Google's ownership of YouTube expanded the site's business model, expanding from generating revenue from advertisements alone, to offering paid content such as movies and exclusive content produced by YouTube. It also offers YouTube Premium, a paid subscription option for watching content without ads. YouTube also approved creators to participate in Google's Google AdSens ...
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Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal ac ...
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