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General Electric Company (GE) was an American multinational conglomerate founded in 1892, incorporated in the
state of New York New York, also called New York State, is a state in the northeastern United States. Bordered by New England to the east, Canada to the north, and Pennsylvania and New Jersey to the south, its territory extends into both the Atlantic Ocean and ...
and headquartered in
Boston Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeas ...
. Over the years, the company had multiple divisions, including
aerospace Aerospace is a term used to collectively refer to the atmosphere and outer space. Aerospace activity is very diverse, with a multitude of commercial, industrial, and military applications. Aerospace engineering consists of aeronautics and astron ...
,
energy Energy () is the physical quantity, quantitative physical property, property that is transferred to a physical body, body or to a physical system, recognizable in the performance of Work (thermodynamics), work and in the form of heat and l ...
,
healthcare Health care, or healthcare, is the improvement or maintenance of health via the preventive healthcare, prevention, diagnosis, therapy, treatment, wikt:amelioration, amelioration or cure of disease, illness, injury, and other disability, physic ...
, lighting, locomotives, appliances, and
finance Finance refers to monetary resources and to the study and Academic discipline, discipline of money, currency, assets and Liability (financial accounting), liabilities. As a subject of study, is a field of Business administration, Business Admin ...
. In 2020, GE ranked among the ''Fortune'' 500 as the 33rd largest firm in the United States by
gross revenue In accounting, revenue is the total amount of income generated by the sale of product (business), goods and services related to the primary operations of a business. Commercial revenue may also be referred to as sales or as turnover. Some compan ...
. In 2023, the company was ranked 64th in the ''Forbes'' Global 2000. In 2011, GE ranked among the Fortune 20 as the 14th most profitable company, but later very severely underperformed the market (by about 75%) as its profitability collapsed. Two employees of GE—
Irving Langmuir Irving Langmuir (; January 31, 1881 – August 16, 1957) was an American chemist, physicist, and metallurgical engineer. He was awarded the Nobel Prize in Chemistry in 1932 for his work in surface chemistry. Langmuir's most famous publicatio ...
(1932) and Ivar Giaever (1973)—have been awarded the
Nobel Prize The Nobel Prizes ( ; ; ) are awards administered by the Nobel Foundation and granted in accordance with the principle of "for the greatest benefit to humankind". The prizes were first awarded in 1901, marking the fifth anniversary of Alfred N ...
. From 1986 until 2013, GE was the owner of the NBC television network through its purchase of its former subsidiary RCA before its acquisition of NBC's parent company
NBCUniversal NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
by
Comcast Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
in 2011. Following the
Great Recession The Great Recession was a period of market decline in economies around the world that occurred from late 2007 to mid-2009.
of the late 2000s decade, General Electric began selling off various divisions and assets, including its appliances and financial capital divisions, under Jeff Immelt's leadership as CEO. John Flannery, Immelt's replacement in 2017, further divested General Electric's assets in
locomotives A locomotive is a rail vehicle that provides the motive power for a train. Traditionally, locomotives pulled trains from the front. However, push–pull operation has become common, and in the pursuit for longer and heavier freight train ...
and
lighting Lighting or illumination is the deliberate use of light to achieve practical or aesthetic effects. Lighting includes the use of both artificial light sources like lamps and light fixtures, as well as natural illumination by capturing daylight. ...
in order to focus the company more on aviation. Restrictions on air travel during the COVID-19 pandemic caused General Electric's revenue to fall significantly in 2020. Ultimately, GE's final CEO Larry Culp announced in November 2021 that General Electric was to be broken up into three separate, public companies by 2024. GE Aerospace, the aerospace company, is GE's legal successor. GE HealthCare, the
health technology Health technology is defined by the World Health Organization as the "application of organized knowledge and skills in the form of devices, medicines, vaccines, procedures, and systems developed to solve a health problem and improve quality of liv ...
company, was spun off from GE in 2023. GE Vernova, the energy company, was founded when GE finalized the split. Following these transactions, GE Aerospace took the General Electric name and ticker symbols, while the old General Electric ceased to exist as a conglomerate.


History


Formation

During 1889,
Thomas Edison Thomas Alva Edison (February11, 1847October18, 1931) was an American inventor and businessman. He developed many devices in fields such as electric power generation, mass communication, sound recording, and motion pictures. These inventions, ...
(1847–1931) had business interests in many electricity-related companies, including Edison Lamp Company, a lamp manufacturer in East Newark, New Jersey; Edison Machine Works, a manufacturer of
dynamo "Dynamo Electric Machine" (end view, partly section, ) A dynamo is an electrical generator that creates direct current using a commutator. Dynamos employed electromagnets for self-starting by using residual magnetic field left in the iron cores ...
s and large
electric motor An electric motor is a machine that converts electrical energy into mechanical energy. Most electric motors operate through the interaction between the motor's magnetic field and electric current in a electromagnetic coil, wire winding to gene ...
s in
Schenectady, New York Schenectady ( ) is a City (New York), city in Schenectady County, New York, United States, of which it is the county seat. As of the United States Census 2020, 2020 census, the city's population of 67,047 made it the state's ninth-most populo ...
; Bergmann & Company, a manufacturer of electric lighting fixtures, sockets, and other electric lighting devices; and Edison Electric Light Company, the
patent A patent is a type of intellectual property that gives its owner the legal right to exclude others from making, using, or selling an invention for a limited period of time in exchange for publishing an sufficiency of disclosure, enabling discl ...
-holding company and financial arm for Edison's lighting experiments, backed by
J. P. Morgan John Pierpont Morgan Sr. (April 17, 1837 â€“ March 31, 1913) was an American financier and investment banker who dominated corporate finance on Wall Street throughout the Gilded Age and Progressive Era. As the head of the banking firm that ...
(1837–1913) and the
Vanderbilt family The Vanderbilt family is an American family who gained prominence during the Gilded Age. Their success began with the shipping and railroad empires of Cornelius Vanderbilt, and the family expanded into various other areas of industry and philanth ...
. Henry Villard, a long-time Edison supporter and investor, proposed to consolidate all of these business interests. The proposal was supported by Samuel Insull - who served as his secretary and, later, financier - as well other investors. In 1889, Drexel, Morgan & Co.—a company founded by J. P. Morgan and Anthony J. Drexel—financed Edison's research and helped merge several of Edison's separate companies under one corporation, forming Edison General Electric Company, which was incorporated in New York on April 24, 1889. The new company acquired Sprague Electric Railway & Motor Company in the same year. The consolidation did not involve all of the companies established by Edison; notably, the Edison Illuminating Company, which would later become
Consolidated Edison Consolidated Edison, Inc., commonly known as Con Edison (stylized as conEdison) or ConEd, is one of the largest investor-owned energy companies in the United States, with approximately $12 billion in annual revenues as of 2017, and over $62 ...
, was not part of the merger. In 1880, Gerald Waldo Hart formed the American Electric Company of
New Britain, Connecticut New Britain is a city in Hartford County, Connecticut, Hartford County, Connecticut, United States. It is located approximately southwest of Hartford, Connecticut, Hartford. The city is part of the Capitol Planning Region, Connecticut, Capitol ...
, which merged a few years later with Thomson-Houston Electric Company, led by Charles Coffin. In 1887, Hart left to become superintendent of the Edison Electric Company. General Electric was formed through the 1892 merger of Edison General Electric Company and Thomson-Houston Electric Company with the support of Drexel, Morgan & Co. The original plants of both companies continue to operate under the GE banner to this day. The General Electric business was incorporated in New York, with the Schenectady plant used as headquarters for many years thereafter. Around the same time, General Electric's Canadian counterpart, Canadian General Electric, was formed. In 1893, General Electric bought Charles Steinmetz on board through the acquisition of smaller New York company. A genius in both mathematics and electronics, he earned over 200 patents and proved a major force in advancing GE, recognized today in Steinmetz's equation, Steinmetz solids, Steinmetz curves, the Steinmetz equivalent circuit, and the
Institute of Electrical and Electronics Engineers The Institute of Electrical and Electronics Engineers (IEEE) is an American 501(c)(3) public charity professional organization for electrical engineering, electronics engineering, and other related disciplines. The IEEE has a corporate office ...
prestigious IEEE Charles Proteus Steinmetz Award.


Public company

In 1896, General Electric was one of the original 12 companies listed on the newly formed
Dow Jones Industrial Average The Dow Jones Industrial Average (DJIA), Dow Jones, or simply the Dow (), is a stock market index of 30 prominent companies listed on stock exchanges in the United States. The DJIA is one of the oldest and most commonly followed equity indice ...
, where it remained a part of the index for 122 years, though not continuously. In 1911, General Electric absorbed the National Electric Lamp Association (NELA) into its lighting business. GE established its lighting division headquarters at Nela Park in East Cleveland, Ohio. The lighting division has since remained in the same location.


RCA and NBC

Owen D. Young, who was then GE's general counsel and vice president, through GE, founded the
Radio Corporation of America RCA Corporation was a major American electronics company, which was founded in 1919 as the Radio Corporation of America. It was initially a patent pool, patent trust owned by General Electric (GE), Westinghouse Electric Corporation, Westinghou ...
(RCA) in 1919. This came after Young, while working with senior naval officers, purchased the
Marconi Wireless Telegraph Company of America The Marconi Wireless Telegraph Company of America (commonly called American Marconi) was incorporated in 1899. It was established as a subsidiary of the British Marconi Company and held the U.S. and Cuban rights to Guglielmo Marconi's radio (then ...
, which was a subsidiary of the British company Marconi Wireless and Signal Company. He aimed to expand international radio communications. GE used RCA as its retail arm for radio sales. In 1926, RCA co-founded the
National Broadcasting Company The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
(NBC), which built two radio broadcasting networks. In 1930, General Electric was charged with antitrust violations and was ordered to divest itself of RCA.


Television

In 1927,
Ernst Alexanderson Ernst Frederick Werner Alexanderson (; January 25, 1878 – May 14, 1975) was a Swedish-American electrical engineer and inventor who was a pioneer in radio development. He invented the Alexanderson alternator, an early radio transmitter used b ...
of GE made the first demonstration of television broadcast reception at his General Electric Realty Plot home at 1132 Adams Road in Schenectady, New York. On January 13, 1928, he made what was said to be the first broadcast to the public in the United States on GE's
W2XAD WRGB (channel 6) is a television station licensed to Schenectady, New York, United States, serving the Capital District, New York, Capital District as an affiliate of CBS. It is owned by Sinclair Broadcast Group alongside The CW, CW affiliate WCW ...
: the pictures were picked up on 1.5 square inches (9.7 square centimeters) screens in the homes of four GE executives. The sound was broadcast on GE's
WGY (AM) WGY (810 AM broadcasting, AM) is a commercial radio, commercial radio station city of license, licensed to Schenectady, New York, and serving Albany, New York, Albany, Troy, New York, Troy and the Capital District (New York), Capital District of ...
. Experimental television station W2XAD evolved into the station
WRGB WRGB (channel 6) is a television station licensed to Schenectady, New York, United States, serving the Capital District as an affiliate of CBS. It is owned by Sinclair Broadcast Group alongside CW affiliate WCWN (channel 45). The two station ...
, which, along with WGY and WGFM (now WRVE), was owned and operated by General Electric until 1983. In 1965, the company expanded into cable with the launch of a franchise, which was awarded to a non-exclusive franchise in Schenectady through subsidiary General Electric Cablevision Corporation. On February 15, 1965, General Electric expanded its holdings in order to acquire more television stations to meet the maximum limit of the FCC, and more cable holdings through subsidiaries General Electric Broadcasting Company and General Electric Cablevision Corporation. The company also owned television stations such as KOA-TV (now KCNC-TV) in Denver and WSIX-TV (later WNGE-TV, now WKRN) in Nashville, but like WRGB, General Electric sold off most of its broadcasting holdings, but held on to the Denver television station until in 1986, when General Electric bought out RCA and made it into an
owned-and-operated station In the broadcasting industry, an owned-and-operated station (frequently abbreviated as an O&O) usually refers to a television or radio station owned by the network with which it is associated. This distinguishes such a station from an network af ...
by NBC. It even stayed on until 1995 when it was transferred to a joint venture between CBS and Group W in a swap deal, alongside KUTV in
Salt Lake City Salt Lake City, often shortened to Salt Lake or SLC, is the capital and most populous city of the U.S. state of Utah. It is the county seat of Salt Lake County, the most populous county in the state. The city is the core of the Salt Lake Ci ...
for longtime CBS O&O in Philadelphia,
WCAU-TV WCAU (channel 10) is a television station in Philadelphia, Pennsylvania, United States. It is owned and operated by the NBC television network through its NBC Owned Television Stations division alongside Mount Laurel, New Jersey–licensed Tel ...
.


Former General Electric-owned stations

Stations are arranged in alphabetical order by state and
city of license In U.S., Canadian, and Mexican broadcasting, a city of license or community of license is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator. In North American broadcast ...
. * (**) Indicates a station that was built and signed on by General Electric.


Radio stations


Power generation

Led by
Sanford Alexander Moss Sanford Alexander Moss (August 23, 1872 – November 10, 1946) was an American aviation engineer, who was the first to use a turbocharger on an aircraft engine. Life and career Sanford Moss was born 1872 in San Francisco, California to Ernes ...
, GE moved into the new field of aircraft
turbosupercharger In an internal combustion engine, a turbocharger (also known as a turbo or a turbosupercharger) is a forced induction device that is powered by the flow of exhaust gases. It uses this energy to compress the intake air, forcing more air into th ...
s. This technology also led to the development of industrial gas turbine engines used for power production. GE introduced the first set of superchargers during
World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
and continued to develop them during the
interwar period In the history of the 20th century, the interwar period, also known as the interbellum (), lasted from 11 November 1918 to 1 September 1939 (20 years, 9 months, 21 days) – from the end of World War I (WWI) to the beginning of World War II ( ...
.
Supercharger In an internal combustion engine, a supercharger compresses the intake gas, forcing more air into the engine in order to produce more power for a given displacement (engine), displacement. It is a form of forced induction that is mechanically ...
s became indispensable in the years immediately before
World War II World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
. GE supplied 300,000 turbosuperchargers for use in fighter and bomber engines. This work led the U.S. Army Air Corps to select GE to develop the nation's first jet engine during the war. This experience, in turn, made GE a natural selection to develop the Whittle W.1
jet engine A jet engine is a type of reaction engine, discharging a fast-moving jet (fluid), jet of heated gas (usually air) that generates thrust by jet propulsion. While this broad definition may include Rocket engine, rocket, Pump-jet, water jet, and ...
that was demonstrated in the United States in 1941. GE was ranked ninth among United States corporations in the value of wartime production contracts. However, their early work with Whittle's designs was later handed to
Allison Engine Company The Allison Engine Company was an American aircraft engine manufacturer. Shortly after the death of James A. Allison, James Allison in 1929 the company was purchased by the Fisher Body, Fisher brothers. Fisher sold the company to General Motors ...
. GE Aviation then emerged as one of the world's largest engine manufacturers, bypassing the British company
Rolls-Royce plc Rolls-Royce Holdings plc is a British multinational aerospace and defence company incorporated in February 2011. The company owns Rolls-Royce, a business established in 1904 which today designs, manufactures and distributes power systems for ...
. Some consumers
boycott A boycott is an act of nonviolent resistance, nonviolent, voluntary abstention from a product, person, organisation, or country as an expression of protest. It is usually for Morality, moral, society, social, politics, political, or Environmenta ...
ed GE light bulbs, refrigerators, and other products during the 1980s and 1990s. The purpose of the boycott was to protest against GE's role in
nuclear weapon A nuclear weapon is an explosive device that derives its destructive force from nuclear reactions, either fission (fission or atomic bomb) or a combination of fission and fusion reactions (thermonuclear weapon), producing a nuclear exp ...
s production. In 2002, GE acquired the wind power assets of
Enron Enron Corporation was an American Energy development, energy, Commodity, commodities, and services company based in Houston, Texas. It was led by Kenneth Lay and developed in 1985 via a merger between Houston Natural Gas and InterNorth, both re ...
during its bankruptcy proceedings. Enron Wind was the only surviving U.S. manufacturer of large wind turbines at the time, and GE increased engineering and supplies for the Wind Division and doubled the annual sales to $1.2 billion in 2003.Fairly, Peter
The Greening of GE
''
IEEE Spectrum ''IEEE Spectrum'' is a magazine edited and published by the Institute of Electrical and Electronics Engineers. The first issue of ''IEEE Spectrum'' was published in January 1964 as a successor to ''Electrical Engineering''. In 2010, ''IEEE Spe ...
'', July 2005. Retrieved: November 6, 2010.
It acquired ScanWind in 2009. In 2018, GE Power garnered press attention when a model 7HA gas turbine in Texas was shut down for two months due to the break of a . This model uses similar blade technology to GE's newest and most efficient model, the 9HA. After the break, GE developed new protective coatings and heat treatment methods. Gas turbines represent a significant portion of GE Power's revenue, and also represent a significant portion of the power generation fleet of several utility companies in the United States. Chubu Electric of Japan and
Électricité de France Électricité de France SA (; ), commonly known as EDF, is a French multinational corporation, multinational electric utility company owned by the government of France. Headquartered in Paris, with €139.7 billion in sales in 2023, EDF ope ...
also had units that were impacted. Initially, GE did not realize the turbine blade issue of the 9FB unit would impact the new HA units.


Computing

GE was one of the eight major computer companies of the 1960s along with
IBM International Business Machines Corporation (using the trademark IBM), nicknamed Big Blue, is an American Multinational corporation, multinational technology company headquartered in Armonk, New York, and present in over 175 countries. It is ...
, Burroughs, NCR,
Control Data Corporation Control Data Corporation (CDC) was a mainframe and supercomputer company that in the 1960s was one of the nine major U.S. computer companies, which group included IBM, the Burroughs Corporation, and the Digital Equipment Corporation (DEC), the N ...
,
Honeywell Honeywell International Inc. is an American publicly traded, multinational conglomerate corporation headquartered in Charlotte, North Carolina. It primarily operates in four areas of business: aerospace, building automation, industrial automa ...
, RCA, and
UNIVAC UNIVAC (Universal Automatic Computer) was a line of electronic digital stored-program computers starting with the products of the Eckert–Mauchly Computer Corporation. Later the name was applied to a division of the Remington Rand company and ...
. GE had a line of general purpose and special purpose computers, including the GE 200, GE 400, and GE 600 series general-purpose computers, the GE/PAC 4000 series real-time
process control Industrial process control (IPC) or simply process control is a system used in modern manufacturing which uses the principles of control theory and physical industrial control systems to monitor, control and optimize continuous Industrial processe ...
computers, and the DATANET-30 and Datanet 355 message switching computers (DATANET-30 and 355 were also used as front end processors for GE mainframe computers). A Datanet 500 computer was designed but never sold. In 1956 Homer Oldfield was promoted to General Manager of GE's Computer Department. He facilitated the invention and construction of the
Bank of America The Bank of America Corporation (Bank of America) (often abbreviated BofA or BoA) is an American multinational investment banking, investment bank and financial services holding company headquartered at the Bank of America Corporate Center in ...
ERMA system, the first computerized system designed to read magnetized numbers on checks. But he was fired from GE in 1958 by Ralph J. Cordiner for overstepping his bounds and successfully gaining the ERMA contract. Cordiner was strongly against GE entering the computer business because he did not see the potential in it. In 1962, GE started developing its
GECOS General Comprehensive Operating System (GCOS, ; originally GECOS, General Electric Comprehensive Operating Supervisor) is a family of operating systems oriented toward the 36-bit GE-600 series and Honeywell 6000 series mainframe computers. The ...
(later renamed GCOS)
operating system An operating system (OS) is system software that manages computer hardware and software resources, and provides common daemon (computing), services for computer programs. Time-sharing operating systems scheduler (computing), schedule tasks for ...
, originally for
batch processing Computerized batch processing is a method of running software programs called jobs in batches automatically. While users are required to submit the jobs, no other interaction by the user is required to process the batch. Batches may automatically ...
, but later extended to
time-sharing In computing, time-sharing is the Concurrency (computer science), concurrent sharing of a computing resource among many tasks or users by giving each Process (computing), task or User (computing), user a small slice of CPU time, processing time. ...
and
transaction processing In computer science, transaction processing is information processing that is divided into individual, indivisible operations called ''transactions''. Each transaction must succeed or fail as a complete unit; it can never be only partially c ...
. Versions of GCOS are still in use today. From 1964 to 1969, GE and Bell Laboratories (which soon dropped out) joined with
MIT The Massachusetts Institute of Technology (MIT) is a private research university in Cambridge, Massachusetts, United States. Established in 1861, MIT has played a significant role in the development of many areas of modern technology and sc ...
to develop the
Multics Multics ("MULTiplexed Information and Computing Service") is an influential early time-sharing operating system based on the concept of a single-level memory.Dennis M. Ritchie, "The Evolution of the Unix Time-sharing System", Communications of t ...
operating system on the GE 645 mainframe computer. The project took longer than expected and was not a major commercial success, but it demonstrated concepts such as single-level storage,
dynamic linking In computing, a dynamic linker is the part of an operating system that loads and links the shared libraries needed by an executable when it is executed (at " run time"), by copying the content of libraries from persistent storage to RAM, fill ...
,
hierarchical file system In computing, a hierarchical file system is a file system that uses directories to organize files into a tree structure. In a hierarchical file system, ''directories'' contain information about both files and other directories, called ''sub ...
, and ring-oriented security. Active development of Multics continued until 1985. GE got into computer manufacturing because, in the 1950s, they were the largest user of computers outside the
United States federal government The Federal Government of the United States of America (U.S. federal government or U.S. government) is the Federation#Federal governments, national government of the United States. The U.S. federal government is composed of three distinct ...
, aside from being the first business in the world to own a computer. Its major appliance manufacturing plant "
Appliance Park GE Appliances is an American home appliance manufacturer based in Louisville, Kentucky. It operates as an independent subsidiary of Chinese Haier Smart Home Company, a publicly traded affiliate of Haier, after an acquisition from General Elect ...
" was the first non-governmental site to host one. However, in 1970, GE sold its computer division to
Honeywell Honeywell International Inc. is an American publicly traded, multinational conglomerate corporation headquartered in Charlotte, North Carolina. It primarily operates in four areas of business: aerospace, building automation, industrial automa ...
, exiting the computer manufacturing industry, though it retained its timesharing operations for some years afterward. GE was a big provider of computer time-sharing services through General Electric Information Services (GEIS, now GXS), offering online computing services that included
GEnie GEnie (General Electric Network for Information Exchange) was an online service provider, online service created by a General Electric business, GEIS (now GXS Inc., GXS), that ran from 1985 through the end of 1999. In 1994, GEnie claimed around ...
. In 2000, when United Technologies Corp. planned to buy Honeywell, GE made a counter-offer that was approved by Honeywell. On July 3, 2001, the
European Union The European Union (EU) is a supranational union, supranational political union, political and economic union of Member state of the European Union, member states that are Geography of the European Union, located primarily in Europe. The u ...
issued a statement that "prohibit the proposed acquisition by General Electric Co. of Honeywell Inc.". The reasons given were it "would create or strengthen dominant positions on several markets and that the remedies proposed by GE were insufficient to resolve the competition concerns resulting from the proposed acquisition of Honeywell". On June 27, 2014, GE partnered with collaborative design company Quirky to announce its connected LED bulb called Link. The Link bulb is designed to communicate with smartphones and tablets using a mobile app called
Wink A wink is a facial expression made by briefly closing one eye. A wink is an informal mode of non-verbal communication usually signaling shared hidden knowledge or intent. However, it is ambiguous by itself and highly dependent upon additional c ...
.


Acquisitions and divestments

In December 1985, GE reacquired the RCA Corporation, primarily to gain ownership of the NBC television network for $6.28 billion; this merger surpassed the Capital Cities/ABC merger from earlier that year as the largest non-oil company merger in world business history. The remainder of RCA's divisions and assets were sold to various companies, including
Bertelsmann Music Group Bertelsmann Music Group (BMG) was a division of a German media company Bertelsmann before its completion of sale of the majority of its assets to Sony Corporation of America on 1 October 2008. Although it was established in 1987, the music c ...
which acquired
RCA Records RCA Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Group Corporation. It is one of Sony Music's four flagship labels, alongside Columbia Records (its former longtime rival), Arista Records and Epic R ...
. Thomson SA, which licensed the manufacture of RCA and GE branded electronics, traced its roots to Thomson-Houston, one of the original components of GE. Also in 1986, Kidder, Peabody & Co., a U.S.-based securities firm, was sold to GE and following heavy losses was sold to PaineWebber in 1994. In 1993, GE sold its
Aerospace Aerospace is a term used to collectively refer to the atmosphere and outer space. Aerospace activity is very diverse, with a multitude of commercial, industrial, and military applications. Aerospace engineering consists of aeronautics and astron ...
business to
Martin Marietta The Martin Marietta Corporation was an American company founded in 1961 through the merger of Glenn L. Martin Company and American-Marietta Corporation. In 1995, it merged with Lockheed Corporation to form Lockheed Martin. History Martin Marie ...
. In 1997, Genpact was founded as a unit of General Electric in
Gurgaon Gurgaon (), officially named Gurugram (), is a satellite city of Delhi and administrative headquarters of Gurgaon district, located in the northern Indian state of Haryana. It is situated near the Delhi–Haryana border, about southwest ...
. The company was founded as GE Capital International Services (GECIS). In the beginning, GECIS created processes for outsourcing back-office activities for GE Capital such as processing car loans and credit card transactions. It was an experimental concept at the time and the beginning of the business process outsourcing (BPO) industry. GE sold 60% stake in Genpact to General Atlantic and Oak Hill Capital Partners in 2005 and hived off Genpact into an independent business. GE is still a major client to Genpact today for services in customer service, finance, information technology, and analytics. In 2001, GE acquired Spanish-language broadcaster Telemundo and incorporated it into its National Broadcasting Company, Inc. subsidiary. In 2002,
Francisco Partners Francisco Partners Management, L.P., doing business as Francisco Partners, is an American private equity firm focused exclusively on investments in technology and technology-enabled services businesses. It was founded in August 1999 and based in ...
and
Norwest Venture Partners Norwest Venture Partners (Norwest) is an American venture and growth equity investment firm. The firm targets early to late-stage venture and growth equity investments across several sectors, including cloud computing and information technology, ...
acquired a division of GE called GE Information Systems (GEIS). The new company, named GXS, is based in
Gaithersburg, Maryland Gaithersburg ( ) is a city in Montgomery County, Maryland, United States. At the time of the 2020 United States census, Gaithersburg had a population of 69,657, making it the third-largest incorporated city and the ninth-most populous communit ...
. GXS is a provider of
business-to-business Business-to-business (B2B or, in some countries, BtoB) refers to trade and commercial activity where a business sees other businesses as its customer base. This typically occurs when: * A business sources materials for its production process for ...
e-commerce solutions. GE maintains a minority stake in GXS. Also in 2002,
GE Wind Energy GE Wind is a division of GE Vernova. The company manufactures and sells wind turbines to the international market. In 2018, GE Wind was the fourth largest wind turbine manufacturer in the world. Vic Abate is the CEO of GE Vernova’s Wind busines ...
was formed when GE bought the
wind turbine A wind turbine is a device that wind power, converts the kinetic energy of wind into electrical energy. , hundreds of thousands of list of most powerful wind turbines, large turbines, in installations known as wind farms, were generating over ...
manufacturing assets of Enron Wind after the
Enron scandal The Enron scandal was an accounting scandal sparked by American energy company Enron, Enron Corporation filing for bankruptcy after news of widespread internal fraud became public in October 2001, which led to the dissolution of its accounting ...
s.Murphy, Dennis
GE completes Enron Wind acquisition; Launches GE Wind Energy
''Desert Sky Wind Farm'', May 10, 2002. Retrieved: May 1, 2010.
In 2004, GE bought 80% of Vivendi Universal Entertainment, the parent of
Universal Pictures Universal City Studios LLC, doing business as Universal Pictures (also known as Universal Studios or simply Universal), is an American filmmaking, film production and film distribution, distribution company headquartered at the 10 Universal Ci ...
from
Vivendi Vivendi SE (stylized in all lowercase) is a French investment company headquartered in Paris. It currently wholly-owns Gameloft as well as a number of investments in several companies, primarily involved in content, entertainment, media, and t ...
. Vivendi Universal was merged with NBC to form
NBCUniversal NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
. GE then owned 80% of NBCUniversal and Vivendi owned 20%. In 2004, GE completed the spin-off of most of its
mortgage A mortgage loan or simply mortgage (), in civil law (legal system), civil law jurisdictions known also as a hypothec loan, is a loan used either by purchasers of real property to raise funds to buy real estate, or by existing property owners t ...
and
life insurance Life insurance (or life assurance, especially in the Commonwealth of Nations) is a contract A contract is an agreement that specifies certain legally enforceable rights and obligations pertaining to two or more parties. A contract typical ...
assets into an independent company, Genworth Financial, based in
Richmond, Virginia Richmond ( ) is the List of capitals in the United States, capital city of the Commonwealth (U.S. state), U.S. commonwealth of Virginia. Incorporated in 1742, Richmond has been an independent city (United States), independent city since 1871. ...
. In May 2007, GE acquired Smiths Aerospace for $4.8 billion. Also in 2007, GE Oil & Gas acquired Vetco Gray for $1.9 billion, followed by the acquisition of Hydril Pressure & Control in 2008 for $1.1 billion. GE Plastics was sold in 2008 to SABIC (Saudi Arabia Basic Industries Corporation). In May 2008, GE announced it was exploring options for divesting the bulk of its consumer and industrial business. On December 3, 2009, it was announced that NBCUniversal would become a joint venture between GE and cable television operator
Comcast Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
. Comcast would hold a controlling interest in the company, while GE would retain a 49% stake and would buy out shares owned by Vivendi. Vivendi would sell its 20% stake in NBCUniversal to GE for US$5.8 billion. Vivendi would sell 7.66% of NBCUniversal to GE for US$2 billion if the GE/Comcast deal was not completed by September 2010 and then sell the remaining 12.34% stake of NBCUniversal to GE for US$3.8 billion when the deal was completed or to the public via an IPO if the deal was not completed. On March 1, 2010, GE announced plans to sell its 20.85% stake in Turkey-based Garanti Bank. In August 2010, GE Healthcare signed a strategic partnership to bring cardiovascular Computed Tomography (CT) technology from start-up Arineta Ltd. of Israel to the hospital market. In October 2010, GE acquired gas engines manufacturer Dresser Industries in a $3 billion deal and also bought a $1.6 billion portfolio of retail credit cards from
Citigroup Citigroup Inc. or Citi (Style (visual arts), stylized as citi) is an American multinational investment banking, investment bank and financial services company based in New York City. The company was formed in 1998 by the merger of Citicorp, t ...
Inc. On October 14, 2010, GE announced the acquisition of data migration & SCADA simulation specialists Opal Software. In December 2010, for the second time that year (after the Dresser acquisition), GE bought the oil sector company Wellstream, an oil pipe maker, for 800 million pounds ($1.3 billion). In March 2011, GE announced that it had completed the acquisition of privately held Lineage Power Holdings from
The Gores Group The Gores Group, LLC is a private equity firm specializing in acquiring and partnering with mature and growing businesses. The company was founded in 1987 by its CEO and chairman, Alec Gores, Alec E. Gores. Headquartered in Beverly Hills, Califor ...
. In April 2011, GE announced it had completed its purchase of John Wood plc's Well Support Division for $2.8 billion. In 2011, GE Capital sold its $2 billion Mexican assets to Santander for $162 million and exited the business in Mexico. Santander additionally assumed the portfolio debts of GE Capital in the country. Following this, GE Capital focused on its core business and shed its non-core assets. In June 2012, CEO and President of GE Jeff Immelt said that the company would invest ₹3
billion Billion is a word for a large number, and it has two distinct definitions: * 1,000,000,000, i.e. one thousand million, or (ten to the ninth power), as defined on the short scale. This is now the most common sense of the word in all varieties of ...
to accelerate its businesses in
Karnataka Karnataka ( ) is a States and union territories of India, state in the southwestern region of India. It was Unification of Karnataka, formed as Mysore State on 1 November 1956, with the passage of the States Reorganisation Act, 1956, States Re ...
. In October 2012, GE acquired $7 billion worth of bank deposits from MetLife Inc. On March 19, 2013, Comcast bought GE's shares in NBCU for $16.7 billion, ending the company's longtime stake in television and film media. In April 2013, GE acquired oilfield pump maker Lufkin Industries for $2.98 billion. In April 2014, it was announced that GE was in talks to acquire the global power division of French engineering group
Alstom Alstom SA () is a French multinational rolling stock manufacturer which operates worldwide in rail transport markets. It is active in the fields of passenger transportation, signaling, and locomotives, producing high-speed, suburban, regional ...
for a figure of around $13 billion. A rival joint bid was submitted in June 2014 by
Siemens Siemens AG ( ) is a German multinational technology conglomerate. It is focused on industrial automation, building automation, rail transport and health technology. Siemens is the largest engineering company in Europe, and holds the positi ...
and
Mitsubishi Heavy Industries is a Japanese Multinational corporation, multinational engineering, electrical equipment and electronics corporation headquartered in Tokyo, Japan. MHI is one of the core companies of the Mitsubishi Group and its automobile division is the prede ...
(MHI) with Siemens seeking to acquire Alstom's gas turbine business for €3.9 billion, and MHI proposing a joint venture in steam turbines, plus a €3.1 billion cash investment. In June 2014, a formal offer from GE worth $17 billion was agreed by the Alstom board. Part of the transaction involved the French government taking a 20% stake in Alstom to help secure France's energy and transport interests and French jobs. A rival offer from Siemens Mitsubishi Heavy Industries was rejected. The acquisition was expected to be completed in 2015. In October 2014, GE announced it was considering the sale of its Polish banking business Bank BPH. Later in 2014, General Electric announced plans to open its global operations center in
Cincinnati Cincinnati ( ; colloquially nicknamed Cincy) is a city in Hamilton County, Ohio, United States, and its county seat. Settled in 1788, the city is located on the northern side of the confluence of the Licking River (Kentucky), Licking and Ohio Ri ...
, Ohio. The Global Operations Center opened in October 2016 as home to GE's multifunctional shared services organization. It supports the company's finance/accounting, human resources, information technology, supply chain, legal and commercial operations, and is one of GE's four multifunctional shared services centers worldwide in
Pudong Pudong is a list of administrative divisions of Shanghai, district of Shanghai located east of the Huangpu River, Huangpu, the river which flows through central Shanghai. The name ''Pudong'' was originally applied to the Huangpu's east bank (g ...
, China;
Budapest Budapest is the Capital city, capital and List of cities and towns of Hungary, most populous city of Hungary. It is the List of cities in the European Union by population within city limits, tenth-largest city in the European Union by popul ...
, Hungary; and
Monterrey Monterrey (, , abbreviated as MtY) is the capital and largest city of the northeastern Mexican state of Nuevo León. It is the ninth-largest city and the second largest metropolitan area, after Greater Mexico City. Located at the foothills of th ...
, Mexico. In April 2015, GE announced its intention to sell off its property portfolio, worth $26.5 billion, to
Wells Fargo Wells Fargo & Company is an American multinational financial services company with a significant global presence. The company operates in 35 countries and serves over 70 million customers worldwide. It is a systemically important fi ...
and
The Blackstone Group Blackstone Inc. is an American alternative investment management company based in New York City. It was founded in 1985 as a mergers and acquisitions firm by Peter G. Peterson, Peter Peterson and Stephen A. Schwarzman, Stephen Schwarzman, who h ...
. It was announced in April 2015 that GE would sell most of its finance unit and return around $90 billion to shareholders as the firm looked to trim down on its holdings and rid itself of its image of a "hybrid" company, working in both banking and manufacturing. In August 2015, GE Capital agreed to sell its Healthcare Financial Services business to
Capital One Capital One Financial Corporation is an American bank holding company founded on July 21, 1994, and specializing in credit cards, auto loans, banking, and savings accounts, headquartered in Tysons, Virginia, with operations primarily in the ...
for US$9 billion. The transaction involved US$8.5 billion of loans made to a wide array of sectors, including senior housing, hospitals, medical offices, outpatient services, pharmaceuticals, and medical devices. Also in August 2015, GE Capital agreed to sell GE Capital Bank's on-line deposit platform to
Goldman Sachs The Goldman Sachs Group, Inc. ( ) is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered in Lower Manhattan in New York City, with regional headquarters in many internationa ...
. Terms of the transaction were not disclosed, but the sale included US$8 billion of on-line deposits and another US$8 billion of brokered certificates of deposit. The sale was part of GE's strategic plan to exit the U.S. banking sector and to free itself from tightening banking regulations. GE also aimed to shed its status as a "systematically important financial institution". In September 2015, GE Capital agreed to sell its transportation finance unit to Canada's
Bank of Montreal The Bank of Montreal (, ), abbreviated as BMO (pronounced ), is a Canadian multinational Investment banking, investment bank and financial services company. The bank was founded in Montreal, Quebec, in 1817 as Montreal Bank, making it Canada ...
. The unit sold had US$8.7 billion (CA$11.5 billion) of assets, 600 employees, and 15 offices in the U.S. and Canada. The exact terms of the sale were not disclosed, but the final price would be based on the value of the assets at closing, plus a premium according to the parties. In October 2015, activist investor
Nelson Peltz Nelson Peltz (born June 24, 1942) is an American billionaire businessman and investor. He is a founding partner, together with Peter W. May and Edward P. Garden, of Trian Partners, an alternative investment management fund based in New York. He i ...
's fund Trian bought a $2.5 billion stake in the company. In January 2016, Haier acquired GE's appliance division for $5.4 billion. In October 2016, GE Renewable Energy agreed to pay €1.5 billion to Doughty Hanson & Co for LM Wind Power during 2017. At the end of October 2016, it was announced that GE was under negotiations for a deal valued at about $30 billion to combine GE Oil & Gas with
Baker Hughes Baker Hughes Company is an American global energy technology company co-headquartered in Houston, Texas and London, UK. As one of the world's largest oil field services, industrial and energy technology companies, it provides products and serv ...
. The transaction would create a publicly traded entity controlled by GE. It was announced that GE Oil & Gas would sell off its water treatment business, GE Water & Process Technologies, as part of its divestment agreement with Baker Hughes. The deal was cleared by the EU in May 2017, and by the
United States Department of Justice The United States Department of Justice (DOJ), also known as the Justice Department, is a United States federal executive departments, federal executive department of the U.S. government that oversees the domestic enforcement of Law of the Unite ...
in June 2017. The merger agreement was approved by shareholders at the end of June 2017. On July 3, 2017, the transaction was completed, and Baker Hughes became a GE company and was renamed Baker Hughes, a GE Company (BHGE). In November 2018, GE reduced its stake in Baker Hughes to 50.4%. On October 18, 2019, GE reduced its stake to 36.8% and the company was renamed back to Baker Hughes. In May 2017, GE had signed $15 billion of business deals with
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in West Asia. Located in the centre of the Middle East, it covers the bulk of the Arabian Peninsula and has a land area of about , making it the List of Asian countries ...
. Saudi Arabia is one of GE's largest customers. In September 2017, GE announced the sale of its Industrial Solutions Business to ABB. The deal closed on June 30, 2018.


Fraud allegations and notice of possible SEC civil action

On August 15, 2019, Harry Markopolos, a financial fraud investigator known for his discovery of a Ponzi scheme run by
Bernard Madoff Bernard Lawrence Madoff ( ; April 29, 1938April 14, 2021) was an American financial criminal and financier who was the admitted mastermind of the largest known Ponzi scheme in history, worth an estimated $65 billion. He was at one time ...
, accused General Electric of being a "bigger fraud than Enron," alleging $38 billion in accounting fraud. GE denied wrongdoing. On October 6, 2020, General Electric reported it received a Wells notice from the
Securities and Exchange Commission The United States Securities and Exchange Commission (SEC) is an independent agency of the United States federal government, created in the aftermath of the Wall Street crash of 1929. Its primary purpose is to enforce laws against market m ...
stating the SEC may take civil action for possible violations of securities laws.


Insufficient reserves for long-term care policies

It is alleged that GE is "hiding" (i.e., under-reserved) $29 billion in losses related to its long-term care business. According to an August 2019 Fitch Ratings report, there are concerns that GE has not set aside enough money to cover its long-term care liabilities. In 2018, a lawsuit (the Bezio case) was filed in New York state court on behalf of participants in GE's 401(k) plan and shareowners alleging violations of Section 11 of the
Securities Act of 1933 The Securities Act of 1933, also known as the 1933 Act, the Securities Act, the Truth in Securities Act, the Federal Securities Act, and the '33 Act, was enacted by the United States Congress on May 27, 1933, during the Great Depression and afte ...
based on alleged misstatements and omissions related to insurance reserves and performance of GE's business segments. The Kansas Insurance Department (KID) is requiring General Electric to make $14.5 billion of capital contributions for its insurance contracts during the 7-year period ending in 2024. GE reported the total liability related to its insurance contracts increased significantly from 2016 to 2019: :December 31, 2016 $26.1 billion :December 31, 2017 $38.6 billion :December 31, 2018 $35.6 billion :December 31, 2019 $39.6 billion In 2018, GE announced that the issuance of the new standard by the Financial Accounting Standards Board (FASB) regarding Financial Services – Insurance (Topic 944) would materially affect its financial statements. Mr. Markopolos estimated there would be a $US 10.5 billion charge when the new accounting standard is adopted in the first quarter of 2021.


Anticipated $8 billion loss upon disposition of Baker Hughes

In 2017, GE acquired a 62.5% interest in Baker Hughes (BHGE) when it combined its oil & gas business with Baker Hughes Incorporated. In 2018, GE reduced its interest to 50.4%, resulting in the realization of a $2.1 billion loss. GE is planning to divest its remaining interest and has warned that the divestment will result in an additional loss of $8.4 billion (assuming a BHGE share price of $23.57 per share). In response to the fraud allegations, GE noted the amount of the loss would be $7.4 billion if the divestment occurred on July 26, 2019. Mr. Markopolos noted that BHGE is an asset available for sale and therefore
mark-to-market accounting Mark-to-market (MTM or M2M) or fair value accounting is accounting for the "fair value" of an asset or liability based on the current market price, or the price for similar assets and liabilities, or based on another objectively assessed "fair" ...
is required. Markopolos noted GE's current ratio was only 0.67. He expressed concerns that GE may file for bankruptcy if there is a recession.


Final years and three-way split (2018–2024)

In 2018, the GE Pension Plan reported losses of US$3.3 billion on plan assets. In 2018, General Electric changed the discount rate used to calculate the actuarial liabilities of its pension plans. The rate was increased from 3.64% to 4.34%. Consequently, the reported liability for the underfunded pension plans decreased by $7 billion year-over-year, from $34.2 billion in 2017 to $27.2 billion in 2018. In October 2018, General Electric announced it would "freeze pensions" for about 20,000 salaried U.S. employees. The employees will be moved to a defined contribution retirement plan in 2021. On March 30, 2020, General Electric factory workers protested to convert jet engine factories to make ventilators during the
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by the coronavirus SARS-CoV-2. In January 2020, the disease spread worldwide, resulting in the COVID-19 pandemic. The symptoms of COVID‑19 can vary but often include fever ...
crisis. In June 2020, GE made an agreement to sell its Lighting business to Savant Systems, Inc. Financial details of the transaction were not disclosed. In November 2020, General Electric warned it would be cutting jobs waiting for a recovery due to the COVID-19 pandemic. On November 9, 2021, the company announced it would divide itself into three public companies. On July 18, 2022, GE unveiled the brand names of the companies it had devised through its planned separation: GE Aerospace, GE HealthCare, and GE Vernova. The new companies are respectively focused on aerospace, healthcare, and energy (renewable energy, power, and digital). The first spin-off of GE HealthCare was finalized on January 4, 2023; GE continues to hold 10.24% of shares and intends to sell the remaining over time. This was followed by the spin-off of GE's portfolio of energy businesses, which became GE Vernova on April 2, 2024. Following these transactions, GE became an aviation-focused company; GE Aerospace is the legal successor of the original GE. The company's legal name is still General Electric Company.


Financial performance


Dividends

General Electric was a longtime "dividend aristocrat" (a company with a long history of maintaining
dividend A dividend is a distribution of profits by a corporation to its shareholders, after which the stock exchange decreases the price of the stock by the dividend to remove volatility. The market has no control over the stock price on open on the ex ...
payments to shareholders). Until 2017, the company had never cut dividends for 119 years before a 50% dividend reduction from 24 cents per share to 12 cents per share. In 2018, GE further reduced its quarterly dividend from 12 cents to 1 cent per share.


Stock

As a publicly traded company on the
New York Stock Exchange The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District, Manhattan, Financial District of Lower Manhattan in New York City. It is the List of stock exchanges, largest stock excha ...
, GE stock was one of the 30 components of the
Dow Jones Industrial Average The Dow Jones Industrial Average (DJIA), Dow Jones, or simply the Dow (), is a stock market index of 30 prominent companies listed on stock exchanges in the United States. The DJIA is one of the oldest and most commonly followed equity indice ...
from 1907 to 2018, the longest continuous presence of any company on the index, and during this time the only company that was part of the original Dow Jones Industrial Index created in 1896. In August 2000, the company had a market capitalization of $601 billion, and was the most valuable company in the world. On June 26, 2018, the stock was removed from the index and replaced with
Walgreens Boots Alliance Walgreens Boots Alliance, Inc. (WBA) is an American multinational holding company headquartered in Deerfield, Illinois. The company was formed on December 31, 2014, after Walgreens bought the 55% stake in Alliance Boots (owner of Boots UK L ...
. In the years leading to its removal, GE was the worst performing stock in the Dow, falling more than 55 percent year on year and more than 25 percent year to date. The company continued to lose value after being removed from the index. File:Linear GE Stock Price Graph 1962-2013.png, Linear GE stock price graph 1962–2013 File:GE Trading Volume Graph.png, GE trading volume graph General Electric Co. announced on July 30, 2021 (the completion of) a reverse stock split of GE common stock at a ratio of 1-for-8 and trading on a split-adjusted basis with a new ISIN number (US3696043013) starting on August 2, 2021.


Corporate affairs

In 1959, General Electric was accused of promoting the largest illegal cartel in the United States since the adoption of the Sherman Antitrust Act of 1890 in order to maintain artificially high prices. In total, 29 companies and 45 executives would be convicted. Subsequent Congressional inquiries revealed that "
white-collar crime The term "white-collar crime" refers to financially motivated, nonviolent or non-directly violent crime committed by individuals, businesses and government professionals. The crimes are believed to be committed by middle- or upper-class indivi ...
" was by far the most costly form of crime for the United States' finances. GE is a multinational conglomerate headquartered in Boston, Massachusetts. However its main offices are located at
30 Rockefeller Plaza 30 Rockefeller Plaza (officially the Comcast Building; formerly RCA Building and GE Building) is a skyscraper that forms the centerpiece of Rockefeller Center in the Midtown Manhattan neighborhood of New York City, New York. Completed in 1933 ...
at
Rockefeller Center Rockefeller Center is a complex of 19 commerce, commercial buildings covering between 48th Street (Manhattan), 48th Street and 51st Street (Manhattan), 51st Street in the Midtown Manhattan neighborhood of New York City. The 14 original Art De ...
in
New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
, known now as the Comcast Building. It was formerly known as the GE Building for the prominent GE logo on the roof; NBC's headquarters and main studios are also located in the building. Through its RCA subsidiary, it has been associated with the center since its construction in the 1930s. GE moved its corporate headquarters from the GE Building on Lexington Avenue to
Fairfield, Connecticut Fairfield is a New England town, town in Fairfield County, Connecticut, United States. It borders the city of Bridgeport, Connecticut, Bridgeport and towns of Trumbull, Connecticut, Trumbull, Easton, Connecticut, Easton, Weston, Connecticut, W ...
in 1974. In 2016, GE announced a move to the South Boston Waterfront neighborhood of Boston, Massachusetts, partly as a result of an incentive package provide by state and city governments. The first group of workers arrived in the summer of 2016, and the full move will be completed by 2018. Due to poor financial performance and corporate downsizing, GE sold the land it planned to build its new headquarters building on, instead choosing to occupy neighboring leased buildings. GE's tax return is the largest return filed in the United States; the 2005 return was approximately 24,000 pages when printed out, and 237 megabytes when submitted electronically. As of 2011, the company spent more on U.S.
lobbying Lobbying is a form of advocacy, which lawfully attempts to directly influence legislators or government officials, such as regulatory agency, regulatory agencies or judiciary. Lobbying involves direct, face-to-face contact and is carried out by va ...
than any other company. In 2005, GE launched its "''Ecomagination''" initiative in an attempt to position itself as a "green" company. GE is one of the biggest players in the wind power industry and is developing environment-friendly products such as hybrid locomotives, desalination and water reuse solutions, and photovoltaic cells. The company "plans to build the largest solar-panel-making factory in the U.S." and has set goals for its subsidiaries to lower their greenhouse gas emissions. On May 21, 2007, GE announced it would sell its GE Plastics division to petrochemicals manufacturer SABIC for net proceeds of $11.6 billion. The transaction took place on August 31, 2007, and the company name changed to SABIC Innovative Plastics, with Brian Gladden as CEO. In July 2010, GE agreed to pay $23.4 million to settle an SEC complaint without admitting or denying the allegations that two of its subsidiaries bribed Iraqi government officials to win contracts under the U.N. oil-for-food program between 2002 and 2003. In February 2017, GE announced that the company intends to close the gender gap by promising to hire and place 20,000 women in technical roles by 2020. The company is also seeking to have a 50:50 male-to-female gender representation in all
entry-level An entry-level job is a job that is normally designed or designated for recent graduates of a given discipline and typically does not require prior experience in the field or profession. These roles may require some on-site training. Many entr ...
technical programs. In October 2017, GE announced they would be closing research and development centers in Shanghai, Munich and Rio de Janeiro. The company spent $5 billion on R&D in the last year. On February 25, 2019, GE sold its diesel locomotive business to
Wabtec Westinghouse Air Brake Technologies Corporation, commonly known as Wabtec, is an American company formed by the merger of the Westinghouse Air Brake Company (WABCO) and MotivePower in 1999. It is headquartered in Pittsburgh, Pennsylvania. Wab ...
.


CEO

, John L. Flannery was replaced by H. Lawrence "Larry" Culp Jr. as chairman and CEO, in a unanimous vote of the GE Board of Directors. * Charles A. Coffin (1913–1922) * Owen D. Young (1922–1939, 1942–1945) * Philip D. Reed (1940–1942, 1945–1958) * Ralph J. Cordiner (1958–1963) * Gerald L. Phillippe (1963–1972) * Fred J. Borch (1967–1972) * Reginald H. Jones (1972–1981) *
Jack Welch John Francis Welch Jr. (November 19, 1935 â€“ March 1, 2020) was an American business executive, chemical engineer, and writer. He was Chairman and CEO of General Electric (GE) between 1981 and 2001. His long career at General Electric ( ...
(1981–2001) * Jeff Immelt (2001–2017) * John L. Flannery (2017–2018) * H. Lawrence Culp Jr. (2018–2024)


Corporate recognition and rankings

In 2011, '' Fortune'' ranked GE the sixth-largest firm in the U.S., and the 14th-most profitable. Other rankings for 2011–2012 include the following: * #18 company for leaders (''Fortune'') * #82 green company (''
Newsweek ''Newsweek'' is an American weekly news magazine based in New York City. Founded as a weekly print magazine in 1933, it was widely distributed during the 20th century and has had many notable editors-in-chief. It is currently co-owned by Dev P ...
'') * #91 most admired company (''Fortune'') * #19 most innovative company (''
Fast Company ''Fast Company'' is an American business magazine published monthly in print and online, focusing on technology, business, and design. It releases six print issues annually. History ''Fast Company'' was founded in November 1995 by Alan Webb ...
''). In 2012, GE's brand was valued at $28.8 billion. CEO Jeff Immelt had a set of changes in the presentation of the brand commissioned in 2004, after he took the reins as chairman, to unify the diversified businesses of GE. Tom Geismar later stated that looking back at the logos of the 1910s, 1920s, and 1930s, one can clearly judge that they are old-fashioned. Chermayeff & Geismar, along with colleagues Bill Brown and Ivan Chermaev, created the modern 1980 logo. They, in turn, argued that even now the old logos look out of date, earlier they were good. The changes included a new corporate color palette, small modifications to the GE logo, a new customized font (GE Inspira) and a new slogan, "Imagination at work", composed by David Lucas, to replace the slogan "
We Bring Good Things to Life "We Bring Good Things to Life" was an advertising slogan used by General Electric between 1979 and 2003. It was designed by the advertising firm BBDO led by project manager Richard Costello, who would later go on to become head of advertising at Ge ...
" used since 1979. The standard requires many headlines to be lowercased and adds visual "white space" to documents and advertising. The changes were designed by Wolff Olins and are used on GE's marketing, literature, and website. In 2014, a second typeface family was introduced: GE Sans and Serif by Bold Monday, created under art direction by Wolff Olins. , GE had appeared on the
Fortune 500 The ''Fortune'' 500 is an annual list compiled and published by ''Fortune (magazine), Fortune'' magazine that ranks 500 of the largest United States Joint-stock company#Closely held corporations and publicly traded corporations, corporations by ...
list for 22 years and held the 11th rank. GE was removed from the
Dow Jones Industrial Average The Dow Jones Industrial Average (DJIA), Dow Jones, or simply the Dow (), is a stock market index of 30 prominent companies listed on stock exchanges in the United States. The DJIA is one of the oldest and most commonly followed equity indice ...
on June 28, 2018, after the value had dropped below 1% of the index's weight.


Businesses

GE's primary business divisions are: * GE Additive * GE Aerospace * GE Capital * GE Digital * GE Healthcare * GE Power * GE Renewable Energy * GE Research Through these businesses, GE participates in markets that include the generation, transmission and distribution of electricity (e.g. nuclear, gas and solar), industrial
automation Automation describes a wide range of technologies that reduce human intervention in processes, mainly by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machine ...
,
medical imaging Medical imaging is the technique and process of imaging the interior of a body for clinical analysis and medical intervention, as well as visual representation of the function of some organs or tissues (physiology). Medical imaging seeks to revea ...
equipment, motors, aircraft jet engines, and aviation services. Through GE Commercial Finance, GE Consumer Finance, GE Equipment Services, and GE Insurance, it offers a range of financial services. It has a presence in over 100 countries. General Imaging manufacturers GE digital cameras. Even though the first wave of conglomerates (such as
ITT Corporation ITT Inc., formerly ITT Corporation, is an American worldwide manufacturing company based in Stamford, Connecticut. The company produces specialty components for the aerospace, transportation, energy and industrial markets. ITT's three businesses ...
, Ling-Temco-Vought, Tenneco, etc.) fell by the wayside by the mid-1980s, in the late 1990s, another wave (consisting of Westinghouse, Tyco, and others) tried and failed to emulate GE's success. GE is planning to set up a
silicon carbide Silicon carbide (SiC), also known as carborundum (), is a hard chemical compound containing silicon and carbon. A wide bandgap semiconductor, it occurs in nature as the extremely rare mineral moissanite, but has been mass-produced as a powder a ...
chip packaging R&D center in coalition with
SUNY Polytechnic Institute The State University of New York Polytechnic Institute (SUNY Polytechnic Institute or SUNY Poly) is a public university in the Marcy, New York, town of Marcy, New York, in the Utica–Rome metropolitan area. It is part of the State University of ...
in
Utica, New York Utica () is the county seat of Oneida County, New York, United States. The tenth-most populous city in New York, its population was 65,283 in the 2020 census. It is located on the Mohawk River in the Mohawk Valley at the foot of the Adiro ...
. The project will create 470 jobs with the potential to grow to 820 jobs within 10 years. On September 14, 2015, GE announced the creation of a new unit: GE Digital, which will bring together its software and IT capabilities. The new business unit will be headed by Bill Ruh, who joined GE in 2011 from Cisco Systems and has since worked on GE's software efforts. Morgan Stanley sold a stake in GE HealthCare Technologies for $1.1 billion as part of a deal to swap General Electric Co. debt for GE HealthCare stock.


Former divisions

GE Industrial was a division providing appliances, lighting, and industrial products; factory automation systems; plastics, silicones, and quartz products; security and sensors technology; and equipment financing, management, and operating services. As of 2007, it had 70,000 employees, generating $17.7 billion in revenue. After some major realignments in late 2007, GE Industrial was organized in two main sub businesses: * GE Consumer & Industrial ** Appliances ** Electrical Distribution **
Lighting Lighting or illumination is the deliberate use of light to achieve practical or aesthetic effects. Lighting includes the use of both artificial light sources like lamps and light fixtures, as well as natural illumination by capturing daylight. ...
* GE Enterprise Solutions ** Digital Energy ** GE Fanuc Intelligent Platforms **
Security Security is protection from, or resilience against, potential harm (or other unwanted coercion). Beneficiaries (technically referents) of security may be persons and social groups, objects and institutions, ecosystems, or any other entity or ...
** Sensing & Inspection Technologies The former GE Plastics division was sold in August 2007 and is now SABIC Innovative Plastics. On May 4, 2008, it was announced that GE would auction off its appliances business for an expected sale of $5–8 billion. However, this plan fell through as a result of the recession. The former GE Appliances and Lighting segment was dissolved in 2014 when GE's appliance division was attempted to be sold to
Electrolux Electrolux AB () is a Swedish Multinational corporation, multinational home appliance manufacturer, headquartered in Stockholm. It is consistently ranked the world's second largest appliance maker by units sold, after Whirlpool Corporation, Whi ...
for $5.4 billion, but eventually sold it to Haier in June 2016 due to antitrust filing against Electrolux. GE Lighting (consumer lighting) and the newly created Current, powered by GE, which deals in commercial LED, solar, EV, and energy storage, became stand-alone businesses within the company, until the sale of the latter to American Industrial Partners in April 2019. The former GE Transportation division merged with
Wabtec Westinghouse Air Brake Technologies Corporation, commonly known as Wabtec, is an American company formed by the merger of the Westinghouse Air Brake Company (WABCO) and MotivePower in 1999. It is headquartered in Pittsburgh, Pennsylvania. Wab ...
on February 25, 2019, leaving GE with a 24.9% holding in Wabtec. On July 1, 2020, GE Lighting was acquired by Savant Systems and remains headquartered at Nela Park in East Cleveland, Ohio.


Environmental record


Carbon footprint

General Electric Company reported Total CO2e emissions (direct + indirect) for the twelve months ending 31 December 2020 at 2,080 Kt (-310 /-13% y-o-y).Alt URL
There has been a consistent declining trend in reported emissions since 2016.


Pollution

Some of GE's activities have given rise to large-scale
air An atmosphere () is a layer of gases that envelop an astronomical object, held in place by the gravity of the object. A planet retains an atmosphere when the gravity is great and the temperature of the atmosphere is low. A stellar atmosph ...
and
water pollution Water pollution (or aquatic pollution) is the contamination of Body of water, water bodies, with a negative impact on their uses. It is usually a result of human activities. Water bodies include lakes, rivers, oceans, aquifers, reservoirs and ...
. Based on data from 2000, Researchers at the Political Economy Research Institute listed the corporation as the fourth-largest corporate producer of
air pollution in the United States Air pollution is the introduction of chemicals, Atmospheric particulate matter, particulate matter, or biotic material, biological materials into the Earth's atmosphere, atmosphere that cause harm or discomfort to humans or other living organisms ...
(behind only E. I. Du Pont de Nemours & Co., United States Steel Corp., and ConocoPhillips), with more than 4.4 million pounds per year (2,000 tons) of toxic chemicals released into the air. GE has also been implicated in the creation of toxic waste. According to
United States Environmental Protection Agency The Environmental Protection Agency (EPA) is an independent agency of the United States government tasked with environmental protection matters. President Richard Nixon proposed the establishment of EPA on July 9, 1970; it began operation on De ...
(EPA) documents, only the
United States Government The Federal Government of the United States of America (U.S. federal government or U.S. government) is the Federation#Federal governments, national government of the United States. The U.S. federal government is composed of three distinct ...
,
Honeywell Honeywell International Inc. is an American publicly traded, multinational conglomerate corporation headquartered in Charlotte, North Carolina. It primarily operates in four areas of business: aerospace, building automation, industrial automa ...
, and
Chevron Corporation Chevron Corporation is an American multinational energy corporation predominantly specializing in oil and gas. The second-largest direct descendant of Standard Oil, and originally known as the Standard Oil Company of California (shortened t ...
are responsible for producing more
Superfund Superfund is a United States federal environmental remediation program established by the Comprehensive Environmental Response, Compensation, and Liability Act of 1980 (CERCLA). The program is administered by the United States Environmental Pro ...
toxic waste sites. In 1983, New York State Attorney General Robert Abrams filed suit in the
United States District Court for the Northern District of New York The United States District Court for the Northern District of New York (in case citations, N.D.N.Y.) serves one of the 94 judicial districts in the United States and one of four in the state of New York. Appeals from the Northern District of Ne ...
to compel GE to pay for the clean-up of what was claimed to be more than 100,000 tons of chemicals dumped from their plant in Waterford, New York, which polluted nearby groundwater and the
Hudson River The Hudson River, historically the North River, is a river that flows from north to south largely through eastern New York (state), New York state. It originates in the Adirondack Mountains at Henderson Lake (New York), Henderson Lake in the ...
. In 1999, the company agreed to pay a $250 million settlement in connection with claims it polluted the
Housatonic River The Housatonic River ( ) is a river, approximately long,U.S. Geological Survey. National Hydrography Dataset high-resolution flowline dataThe National Map , accessed April 1, 2011 in western Massachusetts and western Connecticut in the United ...
(at
Pittsfield, Massachusetts Pittsfield is the most populous city and the county seat of Berkshire County, Massachusetts, United States. It is the principal city of the Pittsfield, Massachusetts Metropolitan Statistical Area which encompasses all of Berkshire County. Pittsfi ...
) and other sites with
polychlorinated biphenyl Polychlorinated biphenyls (PCBs) are organochlorine compounds with the formula Carbon, C12Hydrogen, H10−''x''Chloride, Cl''x''; they were once widely used in the manufacture of carbonless copy paper, as heat transfer fluids, and as dielectri ...
s (PCBs) and other hazardous substances. In 2003, acting on concerns that the plan proposed by GE did not "provide for adequate protection of public health and the environment," EPA issued an administrative order for the company to "address cleanup at the GE site" in
Rome, Georgia Rome is the largest city in and the county seat of Floyd County, Georgia, United States. Located in the foothills of the Appalachian Mountains, it is the principal city of the Rome, Georgia metropolitan area, Rome, Georgia, metropolitan statist ...
, also contaminated with PCBs. The
nuclear reactor A nuclear reactor is a device used to initiate and control a Nuclear fission, fission nuclear chain reaction. They are used for Nuclear power, commercial electricity, nuclear marine propulsion, marine propulsion, Weapons-grade plutonium, weapons ...
s involved in the 2011 crisis at Fukushima I in Japan were GE designs, and the architectural designs were done by Ebasco, formerly owned by GE. Concerns over the design and safety of these reactors were raised as early as 1972, but
tsunami A tsunami ( ; from , ) is a series of waves in a water body caused by the displacement of a large volume of water, generally in an ocean or a large lake. Earthquakes, volcanic eruptions and underwater explosions (including detonations, ...
danger was not discussed at that time. , the same model nuclear reactors designed by GE are operating in the US; however, as of May 31, 2019, the controversial Pilgrim Nuclear Generating Station, in
Plymouth, Massachusetts Plymouth ( ; historically also spelled as Plimouth and Plimoth) is a town in and the county seat of Plymouth County, Massachusetts, United States. Located in Greater Boston, the town holds a place of great prominence in American history, folklor ...
, has been shut down and is in the process of decommission.


Pollution of the Hudson River

GE heavily contaminated the Hudson River with PCBs between 1947 and 1977. This pollution caused a range of harmful effects to wildlife and people who eat fish from the river. In 1983 EPA declared a 200-mile (320 km) stretch of the river, from Hudson Falls to New York City, to be a
Superfund Superfund is a United States federal environmental remediation program established by the Comprehensive Environmental Response, Compensation, and Liability Act of 1980 (CERCLA). The program is administered by the United States Environmental Pro ...
site requiring cleanup. This Superfund site is considered to be one of the largest in the nation. In addition to receiving extensive fines, GE is continuing its sediment removal operations, pursuant to the Superfund orders, in the 21st century.


Pollution of the Housatonic River

From until 1977, GE polluted the Housatonic River with PCB discharges from its plant at
Pittsfield, Massachusetts Pittsfield is the most populous city and the county seat of Berkshire County, Massachusetts, United States. It is the principal city of the Pittsfield, Massachusetts Metropolitan Statistical Area which encompasses all of Berkshire County. Pittsfi ...
. EPA designated the Pittsfield plant and several miles of the Housatonic to be a Superfund site in 1997, and ordered GE to remediate the site. Aroclor 1254 and Aroclor 1260, products manufactured by
Monsanto The Monsanto Company () was an American agrochemical and agricultural biotechnology corporation founded in 1901 and headquartered in Creve Coeur, Missouri. Monsanto's best-known product is Roundup, a glyphosate-based herbicide, developed ...
, were the principal contaminants that were discharged into the river. The highest concentrations of PCBs in the Housatonic River are found in Woods Pond in
Lenox, Massachusetts Lenox is a town in Berkshire County, Massachusetts, United States. The town is in Western Massachusetts and part of the Pittsfield, Massachusetts, Pittsfield Metropolitan Statistical Area. The population was 5,095 at the 2020 United States census ...
, just south of Pittsfield, where they have been measured up to 110 mg/kg in the sediment. About 50% of all the PCBs currently in the river are estimated to be retained in the sediment behind Woods Pond dam. This is estimated to be about of PCBs. Formerly filled oxbows are also polluted. Waterfowl and fish who live in and around the river contain significant levels of PCBs and can present health risks if consumed. In 2020 GE completed remediation and restoration of its 10 manufacturing plant areas within the city of Pittsfield. plans for cleanup of the river south of the city are not finalized.


Social responsibility


Environmental initiatives

The environmental work and research of GE can be seen as early as 1968 with the experimental Delta electric car built by the GE Research and Development Center led by Bruce Laumeister. The electric car led to the production shortly after of the cutting-edge technology of the first commercially produced all-electric Elec-Trak garden tractor, which was manufactured from around 1969 until 1975. On June 6, 2011, GE announced that it had licensed solar thermal technology from California-based eSolar for use in power plants that use both solar and natural gas. On May 26, 2011, GE unveiled its EV Solar Carport, a carport that incorporates solar panels on its roof, with electric vehicle charging stations under its cover. In May 2005, GE announced the launch of a program called "Ecomagination", intended, in the words of CEO Jeff Immelt, "to develop tomorrow's solutions such as solar energy, hybrid locomotives, fuel cells, lower-emission aircraft engines, lighter and stronger durable materials, efficient lighting, and water purification technology". The announcement prompted an op-ed piece in ''The New York Times'' to observe that, "while General Electric's increased emphasis on
clean technology Clean technology, also called cleantech or climate tech, is any process, product, or service that reduces negative environmental impacts through significant Efficient energy use, energy efficiency improvements, the sustainable use of resources, o ...
will probably result in improved products and benefit its bottom line, Mr. Immelt's credibility as a spokesman on national environmental policy is fatally flawed because of his company's intransigence in cleaning up its own toxic legacy." GE has said that it will invest $1.4 billion in clean technology research and development in 2008 as part of its Ecomagination initiative. As of October 2008, the scheme had resulted in 70 green products being brought to market, ranging from halogen lamps to biogas engines. In 2007, GE raised the annual revenue target for its Ecomagination initiative from $20 billion in 2010 to $25 billion following positive market response to its new product lines. In 2010, GE continued to raise its investment by adding $10 billion into Ecomagination over the next five years. GE Energy's
renewable energy Renewable energy (also called green energy) is energy made from renewable resource, renewable natural resources that are replenished on a human lifetime, human timescale. The most widely used renewable energy types are solar energy, wind pow ...
business has expanded greatly to keep up with growing U.S. and global demand for
clean energy Energy is sustainable if it "meets the needs of the present without compromising the ability of future generations to meet their own needs." Definitions of sustainable energy usually look at its effects on the environment, the economy, and s ...
. Since entering the renewable energy industry in 2002, GE has invested more than $850 million in
renewable energy commercialization Renewable energy commercialization involves the deployment of three generations of renewable energy technologies dating back more than 100 years. First-generation technologies, which are already mature and economically competitive, include ...
. In August 2008, it acquired Kelman Ltd, a Northern Ireland-based company specializing in advanced monitoring and diagnostics technologies for transformers used in renewable energy generation and announced an expansion of its business in Northern Ireland in May 2010. In 2009, GE's renewable energy initiatives, which include
solar power Solar power, also known as solar electricity, is the conversion of energy from sunlight into electricity, either directly using photovoltaics (PV) or indirectly using concentrated solar power. Solar panels use the photovoltaic effect to c ...
,
wind power Wind power is the use of wind energy to generate useful work. Historically, wind power was used by sails, windmills and windpumps, but today it is mostly used to generate electricity. This article deals only with wind power for electricity ge ...
and GE Jenbacher gas engines using renewable and non-renewable methane-based gases, employ more than 4,900 people globally and have created more than 10,000 supporting jobs. GE Energy and Orion New Zealand (Orion) have announced the implementation of the first phase of a GE network management system to help improve power reliability for customers. GE's ENMAC Distribution Management System is the foundation of Orion's initiative. The system of
smart grid The smart grid is an enhancement of the 20th century electrical grid, using two-way communications and distributed so-called intelligent devices. Two-way flows of electricity and information could improve the delivery network. Research is main ...
technologies will significantly improve the network company's ability to manage big network emergencies and help it restore power faster when outages occur. In June 2018, GE Volunteers, an internal group of GE employees, along with the Malaysian Nature Society, transplanted more than 270 plants from the Taman Tugu forest reserve so that they may be replanted in a forest trail that is under construction.


Educational initiatives

GE Healthcare is collaborating with the Wayne State University School of Medicine and the Medical University of South Carolina to offer an integrated radiology curriculum during their respective MD Programs led by investigators of the Advanced Diagnostic Ultrasound in Microgravity study. GE has donated over one million dollars of Logiq E Ultrasound equipment to these two institutions.


Marketing initiatives

Between September 2011 and April 2013, GE ran a content marketing campaign dedicated to telling the stories of "innovators—people who are reshaping the world through act or invention." The initiative included 30 3-minute films from leading documentary film directors ( Albert Maysles, Jessica Yu, Leslie Iwerks, Steve James,
Alex Gibney Philip Alexander Gibney (; born October 23, 1953) is an American documentary film director and producer. In 2010, ''Esquire'' magazine said Gibney "is becoming the most important documentarian of our time." Gibney's works as director include ''T ...
, Lixin Fan,
Gary Hustwit Gary Hustwit is an American independent filmmaker and photographer. He is best known for his design documentaries, which examine the impact of trends in graphic design, typography, industrial design, architecture, and urban planning. He told '' ...
and others), and a user-generated competition that received over 600 submissions, out of which 20 finalists were chosen. ''Short Films, Big Ideas'' was launched at the 2011
Toronto International Film Festival The Toronto International Film Festival (TIFF, often stylized as tiff) is one of the most prestigious and largest publicly attended film festivals in the world. Founded in 1976, the festival takes place every year in early September. The organi ...
in partnership with cinelan. Stories included breakthroughs in Slingshot (water vapor distillation system), cancer research, energy production, pain management, and food access. Each of the 30 films received world premiere screenings at a major international film festival, including the
Sundance Film Festival The Sundance Film Festival is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with 423,234 combined in-person and online viewership in 2023. The festival has acted ...
and the
Tribeca Film Festival The Tribeca Festival is an annual film festival organized by Tribeca Enterprises. It takes place each spring in New York City, showcasing a diverse selection of film, episodic, talks, music, games, art, and immersive programming. The festival ...
. The winning amateur director film, ''The Cyborg Foundation'', was awarded a prize at the 2013 Sundance Film Festival. According to GE, the campaign garnered more than 1.5 billion total media impressions, 14 million online views, and was seen in 156 countries. In January 2017, GE signed an estimated $7 million deal with the
Boston Celtics The Boston Celtics ( ) are an American professional basketball team based in Boston. The Celtics compete in the National Basketball Association (NBA) as a member of the Atlantic Division (NBA), Atlantic Division of the Eastern Conference (NBA), ...
to have its corporate logo put on the NBA team's jersey.


Charity

On March 3, 2022, GE published an international memo pledging to donate $4.5 million to Ukraine amid Russian invasion. According to the memo, $4 million will be used for medical equipment, $400,000 for emergency cash for refugees, and $100,000 will go to Airlink, an NGO that helps communities in crisis.


Political affiliation

GE has designed social programs, supported civil rights organizations, and funded minority education programs. In the 1950s, the company sponsored the General Electric Theater, which proved host
Ronald Reagan Ronald Wilson Reagan (February 6, 1911 – June 5, 2004) was an American politician and actor who served as the 40th president of the United States from 1981 to 1989. He was a member of the Republican Party (United States), Republican Party a ...
's transition from movies to television, and launched him on the lecture circuit.


Notable appearances in media

In the early 1950s,
Kurt Vonnegut Kurt Vonnegut ( ; November 11, 1922 – April 11, 2007) was an American author known for his Satire, satirical and darkly humorous novels. His published work includes fourteen novels, three short-story collections, five plays, and five nonfict ...
was a writer for GE. A number of his novels and stories (notably ''
Cat's Cradle ''Cat's Cradle'' is a satirical postmodern novel, with science fiction elements, by American writer Kurt Vonnegut. Vonnegut's fourth novel, it was first published on March 18, 1963, exploring and satirizing issues of science, technology, the p ...
'' and ''
Player Piano A player piano is a self-playing piano with a pneumatic or electromechanical mechanism that operates the piano action using perforated paper or metallic rolls. Modern versions use MIDI. The player piano gained popularity as mass-produced home ...
'') refer to the fictional city of Ilium, which appears to be loosely based on Schenectady, New York. The Ilium Works is the setting for the short story " Deer in the Works". In 1981, GE won a
Clio award The Clio Awards, also simply known as The Clios, is an annual award program that recognizes innovation and creative excellence in advertising, design, and communication, as judged by an international panel of advertising professionals. The awar ...
for its 30 Soft White Light Bulbs commercial,
We Bring Good Things to Life "We Bring Good Things to Life" was an advertising slogan used by General Electric between 1979 and 2003. It was designed by the advertising firm BBDO led by project manager Richard Costello, who would later go on to become head of advertising at Ge ...
. The slogan "We Bring Good Things to Life" was created by Phil Dusenberry at the ad agency BBDO. GE was the primary focus of a 1991 short subject
Academy Award The Academy Awards, commonly known as the Oscars, are awards for artistic and technical merit in film. They are presented annually by the Academy of Motion Picture Arts and Sciences (AMPAS) in the United States in recognition of excellence ...
-winning documentary, ''Deadly Deception: General Electric, Nuclear Weapons, and Our Environment'', that juxtaposed GE's "We Bring Good Things To Life" commercials with the true stories of workers and neighbors whose lives have been affected by the company's activities involving
nuclear weapons A nuclear weapon is an explosive device that derives its destructive force from nuclear reactions, either nuclear fission, fission (fission or atomic bomb) or a combination of fission and nuclear fusion, fusion reactions (thermonuclear weap ...
. GE was frequently mentioned and parodied in the NBC comedy sitcom ''
30 Rock ''30 Rock'' is an American satire, satirical sitcom television series created by Tina Fey that originally aired on NBC from October 11, 2006, to January 31, 2013. The series, based on Fey's experiences as head writer for ''Saturday Night Live' ...
'' from 2006 to 2013. Former General Electric CEO
Jack Welch John Francis Welch Jr. (November 19, 1935 â€“ March 1, 2020) was an American business executive, chemical engineer, and writer. He was Chairman and CEO of General Electric (GE) between 1981 and 2001. His long career at General Electric ( ...
even cameoed as himself, appearing in the season four episode " Future Husband". The episode is a satirical reference to the real-world acquisition of
NBC Universal NBCUniversal Media, LLC (abbreviated as NBCU and doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American multinational mass media and entertainment conglomerate that is a subsidiary of Comcast and headquartered at 30 ...
from General Electric by
Comcast Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
in November 2009. In 2013, GE received a National Jefferson Award for Outstanding Service by a Major Corporation.


Branding

The General Electric logo has a blue circle with a white outline. It has four white lines which "suggest the blades of a midcentury tabletop fan." In the center of the circle is the letters "GE." Its design has changed little throughout the company's history. The logo is officially known as the Monogram but is also known by some as "the meatball."


See also

* GE Technology Infrastructure * Knolls Atomic Power Laboratory * List of assets owned by General Electric * Phoebus cartel *
Top 100 US Federal Contractors The Top 100 Contractors Report (TCR 100) is a list developed annually by the General Services Administration as part of its tracking of U.S. federal government procurement. It features the "Top 100" contractors with the U.S. government. In 20 ...


Notes


References


Further reading

* * Woodbury, David O. ''Elihu Thomson, Beloved Scientist'' (Boston: Museum of Science, 1944) * Haney, John L. ''The Elihu Thomson Collection'' American Philosophical Society Yearbook 1944. * Hammond, John W. ''Men and Volts: The Story of General Electric'', published 1941, 436 pages. * Mill, John M. ''Men and Volts at War: The Story of General Electric in World War II'', published 1947. * Irmer, Thomas. ''Gerard Swope.'' In Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present, vol. 4, edited by Jeffrey Fear. German Historical Institute.


External links

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