Nipsey Hussle
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Airmiess Joseph Asghedom (August 15, 1985 – March 31, 2019), known professionally as Nipsey Hussle (often stylized as Nipsey Hu$$le), was an American rapper, entrepreneur, and activist. Emerging from the
West Coast hip hop West Coast hip hop is a regional genre of hip hop music that encompasses any artists or music that originated in the West Coast region of the United States. West Coast hip hop began to dominate from a radio play and sales standpoint during the e ...
scene in the mid-2000s, Hussle independently released his debut
mixtape A mixtape (alternatively mix-tape, mix tape or mixed tape) is a compilation of music, typically from multiple sources, recorded onto a medium. With origins in the 1980s, the term normally describes a homemade compilation of music onto a cassette ...
, ''Slauson Boy Volume 1'', to moderate local success, which led to him being signed to
Cinematic Music Group Cinematic Music Group is an American record label, management, publishing & touring company distributed by Geffen Records founded in 2007 by Jonny Shipes. Their roster as of 2020 consists of Joey Bada$$, Pro Era, T-Pain, Smoke DZA, Va$htie, Mi ...
and
Epic Records Epic Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese conglomerate Sony. The label was founded predominantly as a jazz and classical m ...
. Hussle became known for his numerous mixtapes, including his ''Bullets Ain't Got No Name'' series, '' The Marathon'', '' The Marathon Continues'', and '' Crenshaw'', the last of which American rapper
Jay-Z Shawn Corey Carter (born December 4, 1969), known professionally as Jay-Z, is an American rapper, record producer, entrepreneur, and founder of Manhattan-based conglomerate talent and entertainment agency Roc Nation. He is regarded as one o ...
bought 100 copies for $100 each. After much delay, his debut studio album ''
Victory Lap A victory lap (also lap of honor) is a term used in motorsports to describe an extra lap of the race track after the conclusion of a race. This lap, driven at reduced speed, allows the winning driver to celebrate their victory and gives the ...
'' was released in 2018 to critical acclaim and commercial success, and was nominated for the
Best Rap Album The Grammy Award for Best Rap Album is an award presented to recording artists for quality albums with rapping at the Grammy Awards, a ceremony that was established in 1958 and originally called the Gramophone Awards. Honors in several categories ...
at the
61st Grammy Awards The 61st Annual Grammy Awards ceremony was held on February 10, 2019, at the Staples Center in Los Angeles. Singer-songwriter Alicia Keys hosted. During her opening monologue, Keys brought out Lady Gaga, Jada Pinkett Smith, Jennifer Lopez, and fo ...
in 2019. At the
62nd Grammy Awards The 62nd Annual Grammy Awards ceremony was held on January 26, 2020, at the Staples Center in Los Angeles. It recognized the best recordings, compositions, and artists of the eligibility year, running from October 1, 2018, to August 31, 2019. Ali ...
in 2020, two posthumous
Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pr ...
s for the songs "
Racks in the Middle "Racks in the Middle" is a song by American rapper Nipsey Hussle featuring American rapper Roddy Ricch and record producer Hit-Boy, released on February 15, 2019, through All Money In and Atlantic Records. It is the last single Hussle released du ...
" and " Higher" were awarded to Hussle in the Best Rap Performance and
Best Rap/Sung Performance The Grammy Award for Best Melodic Rap Performance (awarded as Best Rap/Sung Collaboration until 2017, and Best Rap/Sung Performance from 2018 to 2020) is an honor presented at the Grammy Awards, a ceremony that was established in 1958 and original ...
categories respectively. Outside of music, Hussle inaugurated the Marathon Clothing store, which he founded along with partners Carless, the head of the agency,
Karen Civil Karen Civil (born November 8, 1984) is an American social media and digital media marketing strategist. She gained attention for creating and running Weezythanxyou.com, a website where the rapper Lil Wayne published letters to his fans while he ...
, and his brother Samiel Asghedom in 2017, and started a
co-working Coworking is an arrangement in which workers for different companies share an office space. It allows cost savings and convenience through the use of common infrastructures, such as equipment, utilities and receptionist and custodial services, an ...
environment which he named "Vector 90". On March 31, 2019, Hussle was fatally shot outside his store in
South Central Los Angeles South Los Angeles, also known as South Central Los Angeles or simply South Central, is a region in southwestern Los Angeles County, lying mostly within the city limits of Los Angeles, south of downtown. It is "defined on Los Angeles city maps as a ...
. Eric Holder, a 29-year-old man who confronted Hussle earlier that day, was arrested and charged with murder two days later. Holder was found guilty of first-degree murder on July 6, 2022.


Early life

Airmiess Joseph Asghedom was born on August 15, 1985, and raised in the
Crenshaw District Baldwin Hills/Crenshaw is a neighborhood in the south region of the city of Los Angeles. It is divided between the upscale, principally home-owning Baldwin Hills residential district to the south and a more concentrated apartment area to the n ...
of
South Central Los Angeles South Los Angeles, also known as South Central Los Angeles or simply South Central, is a region in southwestern Los Angeles County, lying mostly within the city limits of Los Angeles, south of downtown. It is "defined on Los Angeles city maps as a ...
by his mother Angelique Smith ( Boutte), an African-American woman, and Dawit Asghedom, an Eritrean
war refugee A refugee, conventionally speaking, is a displaced person who has crossed national borders and who cannot or is unwilling to return home due to well-founded fear of persecution.
who came to the United States after fleeing a then ongoing
Eritrean War of Independence The Eritrean War of Independence was a war for independence which Eritrean independence fighters waged against successive Ethiopian governments from 1 September 1961 to 24 May 1991. Eritrea was an Italian colony from the 1880s until the d ...
. He was raised with his brother Samiel a/k/a Blacc Sam and his sister Samantha. Asghedom attended Alexander Hamilton High School in the nearby Castle Heights neighborhood, and dropped out before graduating. At age 14, Asghedom left home and joined the local Rollin 60's Neighborhood Crips, a sub-group of the larger
Crips The Crips is an alliance of street gangs that is based in the coastal regions of Southern California. Founded in Los Angeles, California, in 1969, mainly by Raymond Washington and Stanley Williams, the Crips were initially a single alliance ...
gang primarily based in his home neighborhood of Crenshaw. In 2002, at the age of 17, Hussle would join Buttervision, a creative multimedia ''Digital Guerrilla'' movement led by Dexter Browne where he would be part of the ''BV Boys Sampler'', ''Beats & Babes Vol. 1'' DVD, and ''Shades of Butter Vol. 1'' DVD. He would also get his name "Nipsey Hussle" there and complete the recording for his debut mixtape ''Slauson Boy Volume 1''. His
stage name A stage name is a pseudonym used by performers and entertainers—such as actors, comedians, singers, and musicians. Such professional aliases are adopted for a wide variety of reasons and they may be similar, or nearly identical, to an individu ...
, a play on the name of comedian
Nipsey Russell Julius "Nipsey" Russell (September 15, 1918 – October 2, 2005)Nipsey J. Russell, born September 15, 1918, died October 2, 2005. Social Security Administration. ''Social Security Death Index'' ( Death Master File).U.S. Census, January 1, 1920, ...
, originated as a nickname given to Asghedom by a childhood acquaintance who respected his work ethic. In 2004, when Asghedom was 19, his father took him and his brother Samiel on a three-month trip to
Eritrea Eritrea ( ; ti, ኤርትራ, Ertra, ; ar, إرتريا, ʾIritriyā), officially the State of Eritrea, is a country in the Horn of Africa region of Eastern Africa, with its capital and largest city at Asmara. It is bordered by Ethiopi ...
. Asghedom credited the trip with inspiring him to become a
community activist Activism (or Advocacy) consists of efforts to promote, impede, direct or intervene in social, political, economic or environmental reform with the desire to make changes in society toward a perceived greater good. Forms of activism range fro ...
with an "
entrepreneurial Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
spirit".


Music career


2008–2010: ''Bullets Ain't Got No Name'' series

In December 2005, Hussle independently released his first mixtape, ''Slauson Boy Volume 1'', to moderate local success. His debut project helped to build a small regional fanbase on the west coast, and eventually led to Hussle being signed to
Cinematic Music Group Cinematic Music Group is an American record label, management, publishing & touring company distributed by Geffen Records founded in 2007 by Jonny Shipes. Their roster as of 2020 consists of Joey Bada$$, Pro Era, T-Pain, Smoke DZA, Va$htie, Mi ...
and
Epic Records Epic Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese conglomerate Sony. The label was founded predominantly as a jazz and classical m ...
.Next Out The West – Nipsey Hussle Interview"
, Written by Diamond Bradley, ''Parlé Mag'', Monday, February 1, 2010
// Nipsey Hussle Interview (June 2008) // West Coast News Network
. Dubcnn.com. Retrieved on September 16, 2011.
''XXL Magazine'' September 2009 Issue In 2008, Hussle released the first two installments in his ''Bullets Ain't Got No Name'' series of mixtapes, which helped to bring Hussle's music to a larger audience. Nipsey's profile continued to grow into 2009 when he collaborated with
Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name ...
on the song "Killer",// Nipsey Hussle In Store at Regal Tenant
. Dubcnn.com. Retrieved on September 16, 2011.
and also appeared, along with
Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...
and Problem,>> Snoop Dogg Reveals Tracklisting & Credits For Upcoming Malice N Wonderland Album
. BallerStatus.com. Retrieved on September 16, 2011.
on the song "Upside Down", from Snoop Dogg's 2009 album ''
Malice n Wonderland ''Malice n Wonderland'' is the tenth studio album by American rapper Snoop Dogg; it was released on December 8, 2009, by Doggystyle Records, Capitol Records and Priority Records. Production for the album took place from January 2009 to Septembe ...
''. He released the third installment in ''Bullets Ain't Got No Name'', as well as his commercial debut single, "Hussle in the House". Despite the song, which samples
Kris Kross Kris Kross was an American hip hop duo that consisted of Chris "Mac Daddy" Kelly and Chris "Daddy Mac" Smith. Kris Kross was the youngest hip-hop duo to gain success, with gold and platinum albums at 12 and 13 years old. The duo was discover ...
' 1992 single
Jump Jumping is a form of locomotion or movement in which an organism or non-living (e.g., robotic) mechanical system propels itself through the air along a ballistic trajectory. Jump or Jumping also may refer to: Places * Jump, Kentucky or Jump S ...
, being well received by critics, it failed to make any impact on the charts. After Epic experienced financial issues in 2010, Nipsey opted not to renew his contract and left the label. Not long after going independent, Hussle appeared on the song " We Are the World 25 for Haiti",>> Nipsey Hussle, The Making of "We Are the World 2010"
. XXLmag.com (February 4, 2010). Retrieved on September 16, 2011.
and was featured by '' XXL Magazine'' as one of its "Annual Freshman Top Ten", a selection of ten up-and-coming hip-hop artists to watch.>> XXcLusive: XXL's 10 Freshmen for '10 Cover Revealed
. XXLmag.com (March 1, 2010). Retrieved on September 16, 2011.
XXL labeled him "Most Determined" of his class, and ''LA Weekly'' called him the "next big L.A. MC". Hussle was expected to release his debut album, ''South Central State of Mind,'' in October 2010. Prior to release, the album was supported by the single " Feelin' Myself" featuring
Lloyd Lloyd, Lloyd's, or Lloyds may refer to: People * Lloyd (name), a variation of the Welsh word ' or ', which means "grey" or "brown" ** List of people with given name Lloyd ** List of people with surname Lloyd * Lloyd (singer) (born 1986), America ...
. While the production was set to be handled from
J.R. Rotem Jonathan Reuven Rotem is a South African-born record producer, songwriter and music publisher. Biography Early life Rotem was born in South Africa to Jewish Israeli immigrant parents. He moved to Canada at the age of two and to Moraga, Ca ...
,
Scott Storch Scott Spencer Storch (born December 16, 1973) is an American record producer and songwriter. He started off as a keyboardist for the group the Roots. Early life Storch was born on Long Island, New York. He was raised in South Florida and Phi ...
, Mr. Lee, Play-N-Skillz,
Terrace Martin Terrace Jamahl Martin (born December 28, 1978) is an American musician, rapper, singer, and record producer. He is perhaps best known for producing records for several prominent artists in the music industry, including Kendrick Lamar, Snoop Dog ...
, and 1500 or Nothin', the album was set to be featured with the guest appearances from
Trey Songz Tremaine Aldon Neverson (born November 28, 1984), known professionally as Trey Songz, is an American R&B singer and rapper. His debut album, ''I Gotta Make It'', was released in 2005 through Atlantic Records. His follow-up album, ''Trey Day'', ...
,
Jay Rock Johnny Reed McKinzie Jr. (born March 31, 1983), better known by his stage name Jay Rock, is an American rapper, singer and songwriter from Los Angeles. He signed to indie label Top Dawg Entertainment (TDE), in 2005. Under TDE, Rock secured a rec ...
, and
Sean Kingston Kisean Paul Anderson (born February 3, 1990), better known by his stage name Sean Kingston, is an American-Jamaican singer and rapper. He is known for his hit songs " Beautiful Girls", " Fire Burning", " Take You There", and his collaboration wi ...
. Concurrently, he announced that he planned on releasing a mixtape with fellow rapper Jay Rock, titled ''Red and Blue Make Green''. Following the release of a music video for "Feelin' Myself", the album was set for a December 21, 2010 release; however, both of these projects were eventually postponed indefinitely.


2010–2013: Leaving Epic Records and ''The Marathon'' series

After leaving Epic, Nipsey founded his own record label,
All Money In Records All or ALL may refer to: Language * All, an indefinite pronoun in English * All, one of the English determiners * Allar language (ISO 639-3 code) * Allative case (abbreviated ALL) Music * All (band), an American punk rock band * ''All'' (All al ...
On December 21, 2010, he released his first ''All Money In Records'' mixtape, titled '' The Marathon'', which featured guest appearances from
Kokane Jerry Buddy Long Jr. (born March 10, 1969), better known by his stage name Kokane, is an American recording artist best known for his distinctive vocal style and numerous guest appearances, such as on Snoop Dogg's ''Tha Last Meal''. Early life ...
and
MGMT MGMT () is an American indie rock band formed in 2002 in Middletown, Connecticut. It was founded by multi-instrumentalists Andrew VanWyngarden and Ben Goldwasser. Alongside VanWyngarden and Goldwasser, MGMT's live lineup currently consists o ...
. On November 1, 2011, Hussle released a sequel titled '' The Marathon Continues'', which featured L.A. rappers YG and
Dom Kennedy Dominic Ross Hunn (born August 22, 1984), better known by his stage name Dom Kennedy, is an American rapper from Leimert Park, Los Angeles, California. Since 2008, Kennedy has released 5 independent mixtapes, most notably his 2010 critically acc ...
. On April 17, 2012, Hussle released a collaborative album with fellow rapper Blanco, ''Raw''. The album featured guest appearances from YG,
Mistah FAB Stanley Petey Cox (born January 23, 1982), better known by his stage name Mistah F.A.B. (backronym for Money Is Something To Always Have–Forever After Bread), is an American rapper, songwriter, entrepreneur, community organizer and activist. ...
,
Yukmouth Jerold Dwight Ellis III (born October 18, 1974), better known by his stage name Yukmouth, is an American rapper from East Oakland, Oakland, California. He is the founder of The Regime, Smoke-A-Lot Records and Godzilla Entertainment. He is a ...
,
B-Legit Brandt Jones (born January 13, 1968), better known by his stage name B-Legit, is an American rapper from Vallejo, California. Early life Brandt "B-Legit" Jones graduated from General Mariano Guadalupe Vallejo Senior High School on June 17, 19 ...
, Kokane and
Freeway A controlled-access highway is a type of highway that has been designed for high-speed vehicular traffic, with all traffic flow—ingress and egress—regulated. Common English terms are freeway, motorway and expressway. Other similar terms ...
. In May 2012, Nipsey released a single titled ''Proud of That'', marking his first collaboration with Florida rapper
Rick Ross William Leonard Roberts II (born January 28, 1976), known professionally as Rick Ross, is an American rapper. Prior to releasing his debut single, "Hustlin'", in 2006, Ross was the subject of a bidding war, receiving offers from Diddy's Bad ...
. Nipsey was subsequently featured on Ross'
Maybach Music Group Maybach Music Group (; abbreviated MMG) is a record label imprint founded by American rapper Rick Ross. Maybach Music Group albums are distributed by Atlantic Records, a division of the Atlantic Records Group. Atlantic took over distribution fo ...
's song "Fountain of Youth", which appears on the label's second album ''
Self Made Vol. 2 ''Self Made Vol. 2'' is the second compilation album by MMG. The album was released on June 26, 2012, by Maybach Music Group, Warner Bros. Records and Def Jam Recordings. Like the previous album, ''Self Made Vol. 2'' features contributions from m ...
''. The music video was released on October 1, 2012. Rumours began to circulate that Nipsey would sign with MMG, and in December 2012, Hussle himself hinted at signing, however, he also said that he was still looking for the right label. Hussle said that he would be releasing his third and final installment of ''The Marathon'' mixtape series with ''TM3: Victory Lap'' in 2013, after it was pushed back from its initial December 2012 release date. He also announced that he was planning on releasing a joint mixtape with fellow West Coast rapper and frequent collaborator YG. Hussle performed at the 2013
Paid Dues Paid Dues was an annual hip hop festival that took place in California, until the summer of 2006, when it was announced that the festival would travel to multiple locations. The last festival took place in 2013. Paid Dues was an event presente ...
festival on March 30, 2013, in California. After deciding against signing to a major label, due to a lack of creative freedom, he choose to make ''Victory Lap'' his debut album.


2013–2019: ''Crenshaw'' and ''Victory Lap''

Beginning in 2013, he released various songs from his upcoming mixtape '' Crenshaw'', including the
9th Wonder Patrick Denard Douthit (born January 15, 1975),
better known as 9th Wonder, is a The Futuristics, Futuristics and 1500 or Nothin'–produced track "Blessings". On August 6, 2013, Hussle announced that ''Victory Lap'' would be released as an
album An album is a collection of audio recordings issued on compact disc (CD), vinyl, audio tape, or another medium such as digital distribution. Albums of recorded sound were developed in the early 20th century as individual 78 rpm records c ...
, rather than a mixtape. Prior to the release of ''Victory Lap'', Hussle announced on September 16, 2013, that he would be releasing a new mixtape, ''Crenshaw'' (hosted by
DJ Drama Tyree Cinque Simmons (born April 22, 1978), professionally known as DJ Drama, is an American DJ, record executive and music promoter. He is the co-founder (with Don Cannon) of Generation Now, an Atlantic Records imprint with artists including ...
), on October 8, 2013. On September 24, 2013, he revealed the track list for ''Crenshaw'', which contained guest appearances from Rick Ross, Dom Kennedy,
Slim Thug Stayve Jerome Thomas (born September 8, 1980), better known by his stage name Slim Thug, is an American rapper. He initially gained mainstream attention for his contribution to the hit single by rapper Mike Jones, " Still Tippin'". In July 2005, ...
,
James Fauntleroy II James Edward Fauntleroy II (born May 16, 1984) is an American singer, songwriter, and record producer from Inglewood, California. He is best known for writing credits on tracks by high-profile artists such as Travis Scott, Frank Ocean, Kendrick ...
,
Z-Ro Joseph Wayne McVey IV (born January 19, 1977), better known by his stage names Z-Ro and the Mo City Don, is an American rapper from Houston, Texas. He was named one of America's most underrated rappers by '' The New York Times'' in 2007. Early ...
,
Skeme Lonnie Kimble (born January 3, 1990), better known by his stage name Skeme, is an American rapper from Inglewood, California. Skeme has collaborated with various West Coast rappers such as the group Black Hippy, Bizzy Bone, The Game, Dom Ken ...
, and Sade, among others. The production on the mixtape was handled by the Futuristics, 1500 or Nothin',
9th Wonder Patrick Denard Douthit (born January 15, 1975),
better known as 9th Wonder, is a Jay-Z Shawn Corey Carter (born December 4, 1969), known professionally as Jay-Z, is an American rapper, record producer, entrepreneur, and founder of Manhattan-based conglomerate talent and entertainment agency Roc Nation. He is regarded as one o ...
personally bought 100 copies. He reportedly sold out all 1,000 copies in less than 24 hours, effectively making $100,000. Upon the release of ''Crenshaw'', Hussle said that ''Victory Lap'' would be released in 2014. On November 20, 2013, Hussle confirmed that ''Victory Lap'' would feature production from Ralo, 1500 or Nothin', the Futuristiks and DJ Mustard. He later confirmed more producers, including
Don Cannon Donald Cannon (born August 2, 1979) is an American DJ, record producer, songwriter, and record executive. Cannon is a co-founder of the Atlantic Records imprint, Generation Now. He was also a member of the prominent Atlanta mixtape collective, ...
and
DJ Khalil Khalil Abdul-Rahman Hazzard (born October 16, 1973), professionally known as DJ Khalil, is an American music producer and DJ from Los Angeles. He is the instrumental half of the hip hop duo Self Scientific (along with rapper Chace Infinite) an ...
on the album. After the year went by with no new releases, Hussle released a new mixtape, '' Mailbox Money'' on New Year's Eve 2014, again releasing 1000 hard copies for $100 each. Hussle made a number of guest appearances throughout 2015 and 2016, working with
Jadakiss Jason Terrance Phillips (born May 27, 1975), better known by his stage name Jadakiss, is an American rapper from Yonkers, New York. He began his career in the 1990s as a member of the rap trio The Lox, managed by Ruff Ryders and signed with B ...
,
Trae Tha Truth Frazier Othel Thompson III (born July 3, 1980), better known by his stage name Trae tha Truth (or simply Trae), is an American rapper and record executive from Houston, Texas. Embarking on a musical career in 1998, he soon established himself ...
, and YG. In 2016, he released another mixtape, titled ''Famous Lies and Unpopular Truth''. He commented on the
2016 US presidential election The 2016 United States presidential election was the 58th quadrennial presidential election, held on Tuesday, November 8, 2016. The Republican ticket of businessman Donald Trump and Indiana governor Mike Pence defeated the Democratic ticket ...
by releasing the single " FDT" ("Fuck
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of P ...
") with YG; the song was written about Hussle's positive experiences with Mexican immigrants in the United States, whom Trump had criticized. After numerous delays, Hussle's debut studio album, ''
Victory Lap A victory lap (also lap of honor) is a term used in motorsports to describe an extra lap of the race track after the conclusion of a race. This lap, driven at reduced speed, allows the winning driver to celebrate their victory and gives the ...
'', was released on February 16, 2018, debuting at number 4 on the ''Billboard'' 200, selling 53,000 album equivalent units in its first week. The album was met with universal acclaim from critics, and numerous songs entered the ''Billboard'' Hot 100, including " Double Up", " Last Time That I Checc'd" and "
Dedication Dedication is the act of consecrating an altar, temple, church, or other sacred building. Feast of Dedication The Feast of Dedication, today Hanukkah, once also called "Feast of the Maccabees," is a Jewish festival observed for eight days f ...
", marking Hussle's debut on the chart as a lead artist. ''Victory Lap'' was nominated for a
Best Rap Album The Grammy Award for Best Rap Album is an award presented to recording artists for quality albums with rapping at the Grammy Awards, a ceremony that was established in 1958 and originally called the Gramophone Awards. Honors in several categories ...
at the
61st Annual Grammy Awards The 61st Annual Grammy Awards ceremony was held on February 10, 2019, at the Staples Center in Los Angeles. Singer-songwriter Alicia Keys hosted. During her opening monologue, Keys brought out Lady Gaga, Jada Pinkett Smith, Jennifer Lopez, and fo ...
in 2019, but lost to
Cardi B Belcalis Marlenis Almánzar Cephus (, ; born October 11, 1992), known professionally as Cardi B, is an American rapper and songwriter. She first gained popularity as an influencer on Vine (service), Vine and Instagram. From 2015 to early 2017, ...
's ''
Invasion of Privacy The right to privacy is an element of various legal traditions that intends to restrain governmental and private actions that threaten the privacy of individuals. Over 150 national constitutions mention the right to privacy. On 10 December 194 ...
''. Over 1 year after its release, the album reached a new peak of number 2 on the ''Billboard'' 200 in April 2019 after Hussle's murder on March 31. His single "
Racks in the Middle "Racks in the Middle" is a song by American rapper Nipsey Hussle featuring American rapper Roddy Ricch and record producer Hit-Boy, released on February 15, 2019, through All Money In and Atlantic Records. It is the last single Hussle released du ...
" featuring
Roddy Ricch Rodrick Wayne Moore Jr. (born October 22, 1998), known professionally as Roddy Ricch, is an American rapper, singer, and songwriter. He rose to fame in 2018 with his single, " Die Young", which peaked at number 98 on the ''Billboard'' Hot 100. ...
and
Hit-Boy Chauncey Alexander Hollis Jr. (born May 21, 1987), better known by his stage name Hit-Boy, is an American record producer, rapper, singer, and songwriter. In May 2011, he had signed a two-year deal with Kanye West's GOOD Music production branch. ...
debuted at number 44 on the Hot 100, following his death. The song later peaked at number 26.


Business ventures

Hussle's nickname came from his entrepreneurial spirit. He shined shoes for $2.50 to pay for school clothes at age 11 with a goal of a hundred shoes a day. Hussle sold his mixtapes out of a car trunk at a neighborhood strip mall at the intersection of Slauson Avenue and Crenshaw Boulevard. After leaving Epic Records, he founded his own record label. Hussle experimented with unorthodox sales strategies by selling expensive copies of certain mixtapes even while the songs were distributed for free. Hussle's Marathon branding inspired Steve Carless in 2013 when he founded Marathon Agency with business partners
Karen Civil Karen Civil (born November 8, 1984) is an American social media and digital media marketing strategist. She gained attention for creating and running Weezythanxyou.com, a website where the rapper Lil Wayne published letters to his fans while he ...
and Jorge Peniche. They designed the talent-based brand to attract a diverse set of clients in all stages of their careers. In October 2016, Carless, the head of the agency, told ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'' that Hussle had invested "like over six figures" in the Marathon Agency and described him as "kind of like our silent partner". Hussle opened the Marathon Clothing store on June 17, 2017, which he founded along with partners Carless, Civil, and his brother Samiel Asghedom. Opening the store at this intersection in the Crenshaw commercial district was important to him because he wanted to invest and provide opportunities in his neighborhood of Hyde Park. The store is billed as a "smart store", which bridges the gap between culture and technology by giving customers access to exclusive music and other content created by rappers through an app created by software engineer
Iddris Sandu Iddris Sandu is an American entrepreneur, programmer, engineer, and digital architect. He is the CEO of Spatial Labs Inc., a hardware software infrastructure company. Early life Sandu was born in Accra, Ghana. Sandu grew up in Compton, Californi ...
. The year before his death, Hussle bought the small shopping center where his store was located, after partnering with the real estate investor David Gross.


All Money In

Hussle created the record label All Money In after leaving Epic Records. He released his first major project, ''The Marathon'', through the new label on December 21, 2010. He released subsequent projects under his label, including ''The Marathon Continues'' (2011), ''Crenshaw'' (2013), and ''Mailbox Money'' (2014). He also signed other artists, including J Stone, Pacman Da Gunman, BH, Cobby Supreme, Cuzzy Capone and Killa Twan. ;Releases * '' The Marathon'' – Nipsey Hussle (2010) * '' The Marathon Continues'' – Nipsey Hussle (2011) * '' Crenshaw'' – Nipsey Hussle (2013) * ''The Coldest Story Ever'' – J Stone (2013) * '' Mailbox Money'' – Nipsey Hussle (2014) * ''25/8 No Breaks'' – J Stone (2014) * ''Boyz N Tha Hood'' – BH (2015) * ''
Slauson Boy 2 ''Slauson Boy 2'' is the tenth mixtape by American rapper Nipsey Hussle, and the final commercial mixtape to be released during his lifetime. It was released on his thirty-first birthday, on August 15, 2016, as a free digital download via mixtap ...
'' – Nipsey Hussle (2016) * ''Neighborhood Watch'' – J Stone (2016) * ''Written Stone'' – J Stone (2016) * ''Optimistic'' – Pacman Da Gunman (2016) * ''Stoney Montana'' – J Stone (2017) * ''Optimistic 2'' – Pacman Da Gunman (2016) * ''No Pressure'' – Nipsey Hussle & Bino Rideaux (2017) * ''
Victory Lap A victory lap (also lap of honor) is a term used in motorsports to describe an extra lap of the race track after the conclusion of a race. This lap, driven at reduced speed, allows the winning driver to celebrate their victory and gives the ...
'' – Nipsey Hussle (2018) * ''Stone Cold'' – J Stone (2018) * ''No Guts No Glory'' – Pacman Da Gunman (2019) * ''The Definition of Loyalty'' – J Stone (2019) * ''60TH ST'' – Pacman Da Gunman (2019) * ''Ground Zero'' – J Stone & Pacman Da Gunman (2020) * ''Esta Loca Vida Mia'' – Pacman Da Gunman (2020) * ''The Blueprint'' – BH (2020) * ''The Definition of Pain'' – J Stone (2020) * ''Stoney Montana 2'' – J Stone (2021) * ''Stoney Montana 3'' – J Stone (2021) * ''6325'' - Pacman Da Gunman (2021) * ''Bulletproof Soul'' - Pacman Da Gunman (2022) * ''The Definition of Sacrifice'' – J Stone (2022)


Acting

In 2007, Hussle played a small role in Bone Thugs-n-Harmony's semi-autobiographical film ''I Tried'', which was directed by
Rich Newey Rich Newey (born April 23, 1975) is a television director and writer currently residing in Los Angeles. Career He started as a music video director for such artists as Three 6 Mafia, Bone Thugs-n-Harmony, Sean Paul, Nate Dogg, Flipsyde, Nappy Ro ...
. In 2010, he starred in the film ''Caged Animal'', alongside
Ving Rhames Irving Rameses Rhames (born May 12, 1959) is an American actor. He is best known for his supporting roles as IMF Agent Luther Stickell in the ''Mission: Impossible'' film series and gang kingpin Marsellus Wallace in ''Pulp Fiction''. He also a ...
, Gillie Da Kid and
Robert Patrick Robert Hammond Patrick (born November 5, 1958) is an American actor. Known for portraying villains and honorable authority figures, he is a Saturn Award winner with four other nominations. Patrick dropped out of college when drama class sparked ...
. In 2015, Hussle was featured in a cameo "The Sexy Getting Ready Song" in the pilot episode of ''
Crazy Ex-Girlfriend ''Crazy Ex-Girlfriend'' is an American romantic musical comedy-drama television series that premiered on October 12, 2015, on The CW and ran for four seasons, ending on April 5, 2019. The series was created, written, and directed by Rachel Blo ...
'', rapping two bars.


Community activism

Hussle wanted to focus on "giving solutions and inspiration" to young black men like him. He denounced gun violence through his music, influence, and community work. He spoke openly about his experiences with gang culture. Affiliated with the Rollin' 60s, he often performed and worked with rival
Bloods The Bloods are a primarily African-American street gang founded in Los Angeles, California. The gang is widely known for its rivalry with the Crips. It is identified by the red color worn by its members and by particular gang symbols, includ ...
-affiliated rappers to set an example. He funded improvements to neighborhood schools and spent time with students, also participating on panels about growing up in the area and the influence of gang culture. Hussle started a
co-working Coworking is an arrangement in which workers for different companies share an office space. It allows cost savings and convenience through the use of common infrastructures, such as equipment, utilities and receptionist and custodial services, an ...
environment which he named Vector 90. From his own experience, he believed that the Crenshaw area was being underserved and that young people would benefit from communal workspaces. He wanted youths to be able to take classes in science, technology, and mathematics at the center. Hussle was also intimately involved in the planning and advisory stages of the Destination Crenshaw project that will showcase the history and culture of blacks in his neighborhood. City Council member Marqueece Harris-Dawson said Hussle was in the earliest conversations on the project and was an integral part of the project's branding. In March 2019, Hussle had contacted officials from the LAPD to arrange a meeting with him and
Roc Nation Roc Nation is an entertainment agency founded by Jay-Z in 2008. The company is headquartered in Manhattan and has additional offices in Los Angeles and London. Roc Nation comprises a comprehensive talent agency, sports agency, record label, mana ...
about what they could do to help prevent
gang violence A gang is a group or society of associates, friends or members of a family with a defined leadership and internal organization that identifies with or claims control over territory in a community and engages, either individually or collective ...
in South Los Angeles. The meeting had been scheduled to take place on April 1. Hussle was murdered on March 31. According to Los Angeles Police Commissioner
Steve Soboroff Steve Soboroff (born August 31, 1948) is an American businessman, philanthropist, and politician, who has been serving as a Los Angeles Police Commissioner since August 2013. Soboroff previously served as President of the Los Angeles Recreatio ...
, department officials will meet with Hussle's representatives at a future date on these issues to continue the activist's work in his honor.


Personal life

Hussle and actress
Lauren London Lauren Nicole London is an American actress. London is known for her roles in films and televisions shows including '' ATL'' (2006), ''This Christmas'' (2007), '' Madea’s Big Happy Family'' (2011), ''Baggage Claim'' (2013), '' The Game'' (20 ...
began dating in 2013. They had a son together in 2016. London has a child from a previous relationship with fellow rapper
Lil Wayne Dwayne Michael Carter Jr. (born September 27, 1982), known professionally as Lil Wayne, is an American rapper, singer, songwriter, and record executive. His career began in 1995, at the age of 12, when he was signed by rapper Birdman, joining ...
, while Hussle had a daughter from a previous relationship. He remained very involved in South Los Angeles with his businesses, charitable activities, and the homes of family and friends. The locations for a magazine shoot were in the neighborhood.


Death

On March 31, 2019, Hussle was shot at least 10 times in the parking lot of his store, Marathon Clothing, in South Central Los Angeles at 3:18 p.m. The perpetrator also kicked Hussle in the head. Two others were wounded in the shooting. All three victims were transported to a hospital, where Hussle was pronounced dead at 3:55 p.m. He was 33 years old. Police identified then-29-year-old Eric Ronald Holder Jr. as the suspect. Investigators believed Holder was known to the rapper and that the shooting was possibly motivated by a personal matter. On April 2, 2019, Holder was arrested by the
Los Angeles Police Department The Los Angeles Police Department (LAPD), officially known as the City of Los Angeles Police Department, is the municipal police department of Los Angeles, California. With 9,974 police officers and 3,000 civilian staff, it is the third-lar ...
and was being held in solitary confinement. On May 9, a grand jury indicted Holder on one count of murder, two counts each of attempted murder and assault with a firearm, and one count of possession of a firearm by a felon. After a couple of postponements, the trial got underway in mid-June, 2022. Los Angeles County Deputy District Attorney John McKinney served as the case’s prosecutor, while Aaron Jansen served as head of the defense. Holder's attorneys argued that he did not intend to kill Hussle but had acted in the heat of the moment. McKinney argued, “He thought about it and he did it. That’s all premeditated means. It doesn’t mean he planned it for weeks.” Testimony at the trial established that, immediately before Holder shot Hussle, the two men argued over a rumor that Holder had cooperated with law enforcement in an unrelated matter. On July 6, 2022, Holder was found guilty of first-degree murder and two counts of attempted voluntary manslaughter relating to injuries he caused to bystanders. Hussle's brother, Samiel Asghedom, was appointed the permanent administrator of Hussle's estate.


Memorials

Upon hearing the news of his death, numerous celebrities offered their condolences on social media. Los Angeles Mayor
Eric Garcetti Eric Michael Garcetti (born February 4, 1971) is an American politician who served as the 42nd mayor of Los Angeles from 2013 until 2022. A member of the Democratic Party, he was first elected in the 2013 election, and reelected in 2017. A f ...
also offered his condolences to Hussle's family. Hussle's memorial service was held on April 11 at the
Staples Center Crypto.com Arena is a multi-purpose indoor arena in Downtown Los Angeles. Adjacent to the L.A. Live development, it is located next to the Los Angeles Convention Center complex along Figueroa Street. The arena opened on October 17, 1999; it w ...
in Los Angeles, with tickets provided free of charge. Former president
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party (United States), Democratic Party, Obama was the first Af ...
praised the rapper for his work in the community, writing in a tribute, "While most folks look at the Crenshaw neighborhood where he grew up and see only gangs, bullets, and despair, Nipsey saw potential". Former president of Iran
Mahmoud Ahmadinejad Mahmoud Ahmadinejad ( fa, محمود احمدی‌نژاد, Mahmūd Ahmadīnežād ), born Mahmoud Sabbaghian ( fa, محمود صباغیان, Mahmoud Sabbāghyān, 28 October 1956),
paid homage to the late rapper on his official Twitter profile. The conservative politician quoted Hussle's lyrics in a tweet reading "How can one take someone's life so easily? 'Baby Don't Cry Gotta Keep Your Head Up Even when The Road is Hard Never Give Up'". The funeral procession to Forest Lawn Memorial Park wound through the streets of South Central L.A. including
Watts Watts is plural for ''watt'', the unit of power. Watts may also refer to: People * Watts (surname), list of people with the surname Watts Fictional characters *Watts, main character in the film '' Some Kind of Wonderful'' * Watts family, six cha ...
, where he spent some of his formative years. Mourners gathered at the
Watts Towers The Watts Towers, Towers of Simon Rodia, or ''Nuestro Pueblo'' ("our town" in Spanish) are a collection of 17 interconnected sculptural towers, architectural structures, and individual sculptural features and mosaics within the site of the artis ...
along the route. The crowds lining the streets demonstrated the impact he had on this community. Gang leaders saw how Hussle resonated with young gang members and used the opportunity to curtail violence in their own ranks. A cross-section of gangs marched together at a memorial for Hussle and later held summits between L.A. and Compton. Largely confined to black gangs, they agreed to stay away from each other's territory and stop shooting at people. The peacemaking, which was a cease fire and not a truce, included hundreds of gangs similar to the truces of 1992.


Remembrance and tributes

A petition was started to rename the intersection of
Slauson Avenue Slauson Avenue is a major east–west thoroughfare traversing the central part of Los Angeles County, California. It was named for the land developer and Los Angeles Board of Education member J. S. Slauson. It passes through Culver City, Lad ...
and
Crenshaw Boulevard Crenshaw Boulevard is a north-south thoroughfare in Los Angeles, California, that runs through Crenshaw and other neighborhoods along a 23-mile (37.76 km) route in the west-central part of the city. The street extends between Wilshire Boul ...
near Hussle's store Marathon Clothing to "Nipsey Hussle Square". On the day of his funeral, the council announced it was set to be renamed Ermias "Nipsey Hussle" Asghedom Square to honor him and his contributions to the neighborhood. There has also been a push from the community to name the nearby Hyde Park station after him, according to Metro. A ceremony dedicating the at-grade light rail station on the
K Line is a Japanese transportation company. It owns a fleet that includes dry cargo ships (bulk carriers), container ships, liquefied natural gas carriers, Ro-Ro ships, tankers, and container terminals. It used to be the fourteenth largest contai ...
to him and the Crenshaw community was held August 6, 2022. There was a strong artistic response to Nipsey Hussle's death. Within a few months, over 50 murals dedicated to the rapper were painted in the City of Los Angeles. One mural is in an alley near the strip mall where he was killed. Hussle's store has remained closed since his death. Hussle was honored with a star in the recording category of the
Hollywood Walk of Fame The Hollywood Walk of Fame is a historic landmark which consists of more than 2,700 five-pointed terrazzo and brass stars embedded in the sidewalks along 15 blocks of Hollywood Boulevard and three blocks of Vine Street in Hollywood, Calif ...
in front of Amoeba Music on August 15, 2022, the 37th anniversary of his birth. Councilmember Marqueece Harris-Dawson proclaimed the day Nipsey Hussle Day and handed the framed proclamation to Hussle’s grandmother, Margaret Smith, who stood with Hussle’s sister, Samantha, and his father, Dawit Asghedom. Inspired by the books that Hussle mentioned in interviews, songs and motivational messages, local chapters of the Marathon Book Club have formed. The list includes self-help bestsellers, cult classics and little-known books by black authors.
Michelle Obama Michelle LaVaughn Robinson Obama (born January 17, 1964) is an American attorney and author who served as first lady of the United States from 2009 to 2017. She was the first African-American woman to serve in this position. She is married t ...
included "Hussle and Motivate" on her 2020 workout playlist. On April 2, 2019, NBA player
Russell Westbrook Russell Westbrook III (born November 12, 1988) is an American professional basketball player for the Los Angeles Lakers of the National Basketball Association (NBA). A member of the NBA 75th Anniversary Team, he is a nine-time NBA All-Star an ...
notched the second 20-20-20 game in NBA history in honor of Hussle. On March 6, 2020, metal band
Body Count A body count is the total number of people killed in a particular event. In combat, a body count is often based on the number of confirmed kills, but occasionally only an estimate. Often used in reference to military combat, the term can also r ...
released their seventh studio album titled ''Carnivore''. The album features a song titled "When I'm Gone", which was written for Nipsey Hussle by the band's singer and rapper Ice-T. The song features a spoken introductory part in which Ice-T says of Hussle, "the outcry of love and support after his death was incredible, but it inspired me to write this song." The song also features guest vocalist
Amy Lee Amy Lynn Hartzler (; born December 13, 1981) is an American singer-songwriter and musician. She is the co-founder, lead vocalist, and lead songwriter of the rock band Evanescence. Alongside her contributions with the band, Lee has also particip ...
from the band
Evanescence Evanescence is an American rock band founded in Little Rock, Arkansas in 1995 by singer and musician Amy Lee and guitarist Ben Moody. After recording independent EPs as a duo in the late 90's, and a demo CD, Evanescence released their debut ...
who is also credited by Ice-T as having co-written the song. Rapper
Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...
released the tribute song "Nipsey Blue" which is dedicated to Nipsey Hussle in 2020. Rapper
Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...
announced the song " Deep Reverence" in honor of Nipsey Hussle. The track was released in August 2020 and features Nipsey Hussle. The music video was released in March 2021. Puma released the Marathon Clothing collection in September 2019 with 100% of net proceeds to the Neighborhood 'Nip' Foundation. The AMB store opened in September 2019 on Crenshaw Boulevard. This is another clothing company founded by Hussle with Cobby Supreme who was one of his best friends and an artist. Hussle's longtime friend and collaborator YG dedicated his performance at the 2019
Coachella Valley Music and Arts Festival The Coachella Valley Music and Arts Festival (commonly called the Coachella Festival or simply Coachella) is an annual music and arts festival held at the Empire Polo Club in Indio, California, in the Coachella Valley in the Colorado Desert. ...
to the memory of Nipsey Hussle. At the
2020 Grammy Awards The 62nd Annual Grammy Awards ceremony was held on January 26, 2020, at the Staples Center in Los Angeles. It recognized the best recordings, compositions, and artists of the eligibility year, running from October 1, 2018, to August 31, 2019. Ali ...
,
DJ Khaled Khaled Mohammed Khaled (born November 26, 1975), known professionally as DJ Khaled, is an American DJ, record executive, record producer and rapper. Khaled first gained recognition as a radio host in the 1990s on the radio station 99 Jamz, a ...
,
Kirk Franklin Kirk Dewayne Franklin (born January 26, 1970) is an American songwriter, choir director, gospel singer, and rapper. He is best known for leading urban contemporary gospel ensembles such as The Family, God's Property, and One Nation Crew (1NC) ...
,
John Legend John Roger Stephens (born December 28, 1978), known professionally as John Legend, is an American singer, songwriter, pianist, and record producer. He began his musical career by working behind the scenes, playing piano on Lauryn Hill's " Eve ...
,
Meek Mill Robert Rihmeek Williams (born May 6, 1987), known professionally as Meek Mill, is an American rapper. Born and raised in Philadelphia, Pennsylvania, he embarked on his music career as a battle rapper, and later formed a short-lived rap group, ...
,
Roddy Ricch Rodrick Wayne Moore Jr. (born October 22, 1998), known professionally as Roddy Ricch, is an American rapper, singer, and songwriter. He rose to fame in 2018 with his single, " Die Young", which peaked at number 98 on the ''Billboard'' Hot 100. ...
, and YG all gave tribute to Hussle in honor of his legacy. The season 2 premiere of
The CW ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the ...
series '' All American'' included a candlelight
vigil A vigil, from the Latin ''vigilia'' meaning ''wakefulness'' ( Greek: ''pannychis'', or ''agrypnia'' ), is a period of purposeful sleeplessness, an occasion for devotional watching, or an observance. The Italian word ''vigilia'' has become gener ...
at Hyde Park with a
eulogy A eulogy (from , ''eulogia'', Classical Greek, ''eu'' for "well" or "true", ''logia'' for "words" or "text", together for "praise") is a speech or writing in praise of a person or persons, especially one who recently died or retired, or as ...
by the character Flip Williams (played by Lahmard Tate). Tattoo artist Keenan Chapman painted a
mural A mural is any piece of graphic artwork that is painted or applied directly to a wall, ceiling or other permanent substrate. Mural techniques include fresco, mosaic, graffiti and marouflage. Word mural in art The word ''mural'' is a Spanis ...
just for the episode. The series included " Grinding All My Life" in its pilot, and series star Daniel Ezra was a fan. Characters from the series wore clothes from the Marathon store. Hussle had planned to appear in the season 1 finale but had "scheduling conflicts". A documentary on Nipsey Hussle is in development at
Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a ...
, and is set to be co-produced and directed by
Ava DuVernay Ava Marie DuVernay (; born August 24, 1972) is an American filmmaker, television producer and former film publicist. She is a recipient of a Primetime Emmy Award, a NAACP Image Award, a BAFTA Film Award and a BAFTA TV Award, as well as a nominee ...
. Rapper
Kendrick Lamar Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generat ...
paid tribute to Nipsey Hussle on the single " The Heart Part 5". The music video shows Hussle deepfaked on to Lamar's face as he rapped about his legacy following his death.


Discography

* ''
Victory Lap A victory lap (also lap of honor) is a term used in motorsports to describe an extra lap of the race track after the conclusion of a race. This lap, driven at reduced speed, allows the winning driver to celebrate their victory and gives the ...
'' (2018)


Filmography


See also

* List of hip hop musicians *
List of murdered hip hop musicians This is a list of rappers and hip hop musicians murdered since 1987. Two studies in the mid-2010s concluded that murder was the cause of 51.5% of hip hop musician deaths. The average age of death is between 25–30 years of age. Hip hop has a ...


References


External links

{{DEFAULTSORT:Hussle, Nipsey 1985 births 2019 deaths 2019 murders in the United States 21st-century American male musicians 21st-century American rappers Activists from California African-American activists African-American male rappers African-American songwriters American male rappers American male songwriters American murder victims American people of Eritrean descent Atlantic Records artists Burials at Forest Lawn Memorial Park (Hollywood Hills) Crips Deaths by firearm in California Epic Records artists Gangsta rappers Grammy Award winners for rap music Male murder victims Murdered African-American people People from Crenshaw, Los Angeles People murdered in California People murdered in Los Angeles Rappers from California Rappers from Los Angeles Songwriters from California West Coast hip hop musicians