Schweppes (, ) is a beverage brand that originated in the

Republic of Geneva The Canton of Geneva, officially the Republic and Canton of Geneva (french: link=no, République et canton de Genève; frp, Rèpublica et canton de Geneva; german: Republik und Kanton Genf; it, Repubblica e Cantone di Ginevra; rm, Republica e ...

; it is made, bottled and distributed worldwide by multiple international conglomerates, depending on licensing and region, that manufacture and sell

soft drinks A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a s ...

. Schweppes was one of the earliest forms of a

soft drink A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a su ...

, originally being regular

soda water Carbonated water (also known as soda water, sparkling water, fizzy water, club soda, water with gas, in many places as mineral water, or especially in the United States as seltzer or seltzer water) is water containing dissolved carbon dioxide gas, ...

created in 1783. Today, various drinks other than soda water bear the Schweppes brand name, including various types of

lemonade Lemonade is a sweetened lemon-flavored beverage. There are varieties of lemonade found throughout the world. In North America and South Asia, cloudy still lemonade is the most common variety. There it is traditionally a homemade drink using le ...

and

ginger ale Ginger ale is a carbonated soft drink flavoured with ginger. It is consumed on its own or used as a mixer, often with spirit-based drinks. There are two main types of ginger ale. The golden style is credited to the Irish doctor Thomas Joseph ...

s. The company has held the British royal warrant since 1836 and was the official sponsor of Prince Albert's

Great Exhibition The Great Exhibition of the Works of Industry of All Nations, also known as the Great Exhibition or the Crystal Palace Exhibition (in reference to the temporary The Crystal Palace, structure in which it was held), was an International Exhib ...

Hyde Park Hyde Park may refer to: Places England * Hyde Park, London, a Royal Park in Central London * Hyde Park, Leeds, an inner-city area of north-west Leeds * Hyde Park, Sheffield, district of Sheffield * Hyde Park, in Hyde, Greater Manchester Austra ...

, London in 1851.

History

In the late 18th century, German-Genevan scientist

Johann Jacob Schweppe Johann Jacob Schweppe (, ) (16 March 1740 – 18 November 1821) was a German-Swiss watchmaker and amateur scientist who developed the first practical process to manufacture bottled carbonated mineral water, based on a process discovered by Joseph ...

developed a process to manufacture bottled

carbonated Carbonation is the chemical reaction of carbon dioxide to give carbonates, bicarbonates, and carbonic acid. In chemistry, the term is sometimes used in place of carboxylation, which refers to the formation of carboxylic acids. In inorganic ch ...

mineral water Mineral water is water from a mineral spring that contains various minerals, such as salts and sulfur compounds. Mineral water may usually be still or sparkling (carbonated/effervescent) according to the presence or absence of added gases. Tra ...

based on the discoveries of English chemist

Joseph Priestley Joseph Priestley (; 24 March 1733 – 6 February 1804) was an English chemist, natural philosopher, separatist theologian, grammarian, multi-subject educator, and liberal political theorist. He published over 150 works, and conducted exp ...

. Schweppe founded the Schweppes Company in

Geneva Geneva ( ; french: Genève ) frp, Genèva ; german: link=no, Genf ; it, Ginevra ; rm, Genevra is the List of cities in Switzerland, second-most populous city in Switzerland (after Zürich) and the most populous city of Romandy, the French-speaki ...

in 1783 to sell

carbonated water Carbonated water (also known as soda water, sparkling water, fizzy water, club soda, water with gas, in many places as mineral water, or especially in the United States as seltzer or seltzer water) is water containing dissolved carbon dioxide gas, ...

. In 1792, he moved to

London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...

to develop the business there. In 1843, Schweppes commercialised Malvern Water at the Holywell Spring in the Malvern Hills, which was to become a favourite of the British Royal Family until parent company Coca-Cola closed the historic plant in 2010 to local outcry. In 1969, the Schweppes Company merged with

Cadbury Cadbury, formerly Cadbury's and Cadbury Schweppes, is a British multinational confectionery company fully owned by Mondelez International (originally Kraft Foods) since 2010. It is the second largest confectionery brand in the world after Mar ...

to become Cadbury Schweppes. After acquiring many other brands in the ensuing years, the company was split in 2008, with its US beverage unit becoming

Keurig Dr Pepper Keurig Dr Pepper Inc., formerly Green Mountain Coffee Roasters (1981–2014) and Keurig Green Mountain (2014–2018), is a publicly traded American beverage and coffeemaker conglomerate with headquarters in Burlington, Massachusetts. Formed in ...

and separated from its global confectionery business (now part of

Mondelez International Mondelez International, Inc. ( ), often styled Mondelēz, is an American Multinational corporation, multinational confectionery, food industry, food, holding and drink industry, beverage and snack food company based in Chicago. Mondelez has an ...

). Keurig Dr Pepper is the current owner of the Schweppes trademark in Canada and United States.

The Coca-Cola Company The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, ...

owns the Schweppes brand in several territories, including 21 European countries. In a further 22 European countries, the brand is owned by Schweppes International Limited (a subsidiary of

Suntory (commonly referred to as simply Suntory) is a Japanese multinational brewing and distilling company group. Established in 1899, it is one of the oldest companies in the distribution of alcoholic beverages in Japan, and makes Japanese whisky. Its ...

). In China, Hong Kong and Taiwan,

Swire Swire Group () is a Hong Kong- and London-based British conglomerate. Many of its core businesses can be found within the Asia Pacific region, where traditionally Swire's operations have centred on Hong Kong and mainland China. Within Asia, ...

's subsidiary Swire Coca-Cola produces Schweppes branded beverages. The Japanese Asahi Group bought

Schweppes Australia Schweppes Australia is the non-alcohol business of Asahi Breweries operating in Australia, having arrived in the country in 1850. In 1877, the first factory was built in Sydney. After an international merger with Cadbury in 1969, forming Cadbur ...

in 2008 from Cadbury, and owns the trademark in Australia. Mainstay Schweppes products include

(1870),

bitter lemon Bitter lemon is a bitter lemon flavoured soft drink. Its signature taste is a result of inherently bitter lemon pith being reinforced by the bitter alkaloid quinine. The principal difference between tonic water and bitter lemon is the lemon ...

(1957), and

tonic water Tonic water (or Indian tonic water) is a carbonated soft drink in which quinine is dissolved. Originally used as a prophylactic against malaria, tonic water usually has a significantly lower quinine content and is consumed for its distinctive b ...

(the first carbonated tonic – 1871).

Marketing

During the 1920s and 1930s, the artist

William Barribal William Henry Barribal (1874–1952) was a London artist who began his career as a lithographer before going on to study at the Académie Julian in Paris. Biography By the turn of the 20th century, Barribal had become an accomplished painter ...

created a range of posters for Schweppes. In 1945, the advertising agency S.T.Garland Advertising Service Ltd., London coined the word "Schweppervescence", which was first used the following year. Thereafter it was used extensively in advertisements produced by Garlands, who sold copyright of this word to the Schweppes Company for £150 five years later when they relinquished the account. An ad campaign in the 1950s and 1960s featured a real-life veteran British naval officer named Commander Whitehead, who described the product's bubbly flavour (

effervescence Effervescence is the escape of gas from an aqueous solution and the foaming or fizzing that results from that release. The word effervescence is derived from the Latin verb ''fervere'' (to boil), preceded by the adverb ''ex''. It has the same li ...

) as

evanescence Evanescence is an American rock band founded in Little Rock, Arkansas in 1995 by singer and musician Amy Lee and guitarist Ben Moody. After recording independent EPs as a duo in the late 90's, and a demo CD, Evanescence released their debut s ...

. Comedian

Benny Hill Alfred Hawthorne "Benny" Hill (21 January 1924 – 20 April 1992) was an English comedian, actor, singer and writer. He is remembered for his television programme ''The Benny Hill Show'', an amalgam of slapstick, burlesque and double ente ...

also appeared in a series of Schweppes TV commercials in the 1960s. Another campaign, voiced by British actor

William Franklyn William Leo Franklyn (22 September 1925 – 31 October 2006) was a British actor, perhaps best known for voicing the "Schhh... You Know Who" adverts for Schweppes from 1965 to 1973. He also performed on stage, film, television and radio, t ...

, made use of

onomatopoeia Onomatopoeia is the process of creating a word that phonetically imitates, resembles, or suggests the sound that it describes. Such a word itself is also called an onomatopoeia. Common onomatopoeias include animal noises such as ''oink'', ''m ...

in their commercials: "Schhh… You know who." after the sound of the gas escaping as one opens the bottle. Other ad campaigns featured a

leopard The leopard (''Panthera pardus'') is one of the five extant species in the genus '' Panthera'', a member of the cat family, Felidae. It occurs in a wide range in sub-Saharan Africa, in some parts of Western and Central Asia, Southern Russia, a ...

named Clive, voiced by

Kelsey Grammer Allen Kelsey Grammer (born February 21, 1955) is an American actor and producer. He gained notoriety and acclaim for his role as psychiatrist Dr. Frasier Crane on the NBC sitcom '' Cheers'' (1984-1993) and its spin-off ''Frasier'' (1993-2004), ...

and

Stephen Fry Stephen John Fry (born 24 August 1957) is an English actor, broadcaster, comedian, director and writer. He first came to prominence in the 1980s as one half of the comic double act Fry and Laurie, alongside Hugh Laurie, with the two starring ...

References

External links

*
Schweppes History Movie
- 13 minute video on the history of Schweppes {{British Royal Warrant holders British Royal Warrant holders Food and drink companies established in 1783 Ginger ale Keurig Dr Pepper brands Coca-Cola brands Suntory Soft drinks manufacturers