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Samsung Electronics Co., Ltd. (, sometimes shortened to SEC and stylized as SΛMSUNG) is a South Korean multinational
electronics The field of electronics is a branch of physics and electrical engineering that deals with the emission, behaviour and effects of electrons using Electronic component, electronic devices. Electronics uses Passivity (engineering), active devices ...
corporation headquartered in Yeongtong-gu,
Suwon Suwon (, ) is the capital and largest city of Gyeonggi-do, South Korea's most populous province which surrounds Seoul Seoul (; ; ), officially known as the Seoul Special City, is the Capital city, capital and largest metropolis of South K ...
, South Korea. It is the pinnacle of the
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affi ...
chaebol A chaebol (, ; ) is a large industrial South Korea, South Korean conglomerate run and controlled by an individual or family. A chaebol often consists of multiple diversified affiliates, controlled by a person or group whose power over the gro ...
, accounting for 70% of the group's revenue in 2012. Samsung Electronics has played a key role in the group's corporate governance due to circular ownership. Samsung Electronics has assembly plants and sales networks in 74 countries and employs around 290,000 people. It is majority-owned by foreign investors. Samsung Electronics is the world's second-largest technology company by revenue, and its market capitalization stood at US$520.65 billion, the 12th largest in the world. Samsung is a major manufacturer of
Electronic Components An electronic component is any basic discrete device or physical entity in an Electronics, electronic system used to affect electrons or their associated electromagnetic field, fields. Electronic components are mostly industrial products, avail ...
such as
lithium-ion batteries A lithium-ion or Li-ion battery is a type of rechargeable battery which uses the reversible Redox, reduction of lithium ions to store energy. It is the predominant battery type used in portable consumer electronics and electric vehicles. It als ...
,
semiconductors A semiconductor is a material which has an electrical resistivity and conductivity, electrical conductivity value falling between that of a electrical conductor, conductor, such as copper, and an insulator (electricity), insulator, such as glas ...
,
image sensors An image sensor or imager is a sensor that detects and conveys information used to make an image. It does so by converting the variable attenuation of light waves (as they refraction, pass through or reflection (physics), reflect off objects) in ...
, camera modules, and
displays A display device is an output device An output device is any piece of computer hardware equipment which converts information into a human-perceptible form or, historically, into a physical machine-readable form for use with other non-computerize ...
for clients such as
Apple An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple fruit tree, trees are agriculture, cultivated worldwide and are the most widely grown species in the genus ''Malus''. The tree originated in Central Asia, wh ...
,
Sony , commonly stylized as SONY, is a Japanese Multinational corporation, multinational conglomerate (company), conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's la ...
, HTC, and
Nokia Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
. It is the world's largest manufacturer of mobile phones and
smartphone A smartphone is a Mobile device, portable computer device that combines Mobile phone, mobile telephone and Mobile computing, computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities ...
s, starting with the original Samsung Solstice and later, the popularity of its
Samsung Galaxy Samsung Galaxy (, stylised as SΛMSUNG Galaxy since 2015 (except Japan where it omits the Samsung branding), previously stylised as Samsung GALAXY; abbreviated as SG) is a series of computing and mobile computing devices that are designed, m ...
line of devices. The company is also a major vendor of
tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being comput ...
s, particularly its Android-powered Samsung Galaxy Tab collection, and is regarded for developing the
phablet A phablet (, ) is a mobile device combining or straddling the size formats of smartphones and Tablet computer, tablets. The word is a portmanteau of ''phone'' and ''tablet''. Phablets feature large displays that complement screen-intensive acti ...
market with the Samsung Galaxy Note family of devices. It has also developed 5G capable smartphones including the Galaxy S22, and foldable phones including the Galaxy Z Fold 4. Samsung has been the world's largest television manufacturer since 2006, and the world's largest manufacturer of mobile phones since 2011, when it surpassed Apple. It is also the world's largest
memory chip Semiconductor memory is a digital electronics, digital electronic semiconductor device used for digital data storage, such as computer memory. It typically refers to devices in which data is stored within metal–oxide–semiconductor (MOS) memo ...
manufacturer and, from 2017 to 2018, had been the largest semiconductor company in the world, briefly dethroning
Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, Santa Clara, California. It is the world's largest semiconductor chip manufacturer by revenue, and is one of the devel ...
, the decades-long champion. In 2012, Kwon Oh-Hyun was appointed the company's CEO. He announced in October 2017 that he would resign in March 2018, citing an “unprecedented crisis”. The company had 3 CEOs (Ki Nam Kim, Hyun Suk Kim, and Dong-Jin Koh) from March 2018 until December 2021, when the business units were reorganized, and they were replaced by Kyung Kye-Hyun and Han Jong-hee. It has also had a separate regional CEO, HC Hong, who led the business in Southwest Asia from 2015 and then moved to Latin America in 2020.


History


1969–1987: Early years

Samsung Electric Industries was established as an industrial part of
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affi ...
Group on 19 January 1969 in
Suwon Suwon (, ) is the capital and largest city of Gyeonggi-do, South Korea's most populous province which surrounds Seoul Seoul (; ; ), officially known as the Seoul Special City, is the Capital city, capital and largest metropolis of South K ...
, South Korea. At the time, Samsung Group was known to the South Korean public as a trading company specialized in fertilizers and sweeteners. Despite the lack of technology and resources, falling shorter even than the domestic competitors, Samsung Group improved its footing in the manufacturing industry by cooperating with the Japanese companies, a decision that instigated a significant amount of anti-Japanese public outcry and huge backlashes from the competitors fearing the outright subordination of the industry by the Japanese. The strategy was able to take off only after the government and Samsung declared that the company would exclusively focus on exports. Toshio Iue, the founder of
Sanyo , stylized as SANYO, is a Japanese electronics company and formerly a member of the Fortune Global 500, ''Fortune'' Global 500 whose headquarters was located in Moriguchi, Osaka, Moriguchi, Osaka prefecture, Japan. Sanyo had over 230 subsidiari ...
, played a role as an advisor to
Lee Byung-Chul Lee Byung-chul (Korean language, Korean: 이병철 12 February 1910 – 19 November 1987) was a Koreans, South Korean businessman. He was the founder of the Samsung Group, which is South Korea's largest chaebol, and he is considered one of So ...
, Samsung's founder, who was a novice in the electronics business. December the same year, Samsung Electric established a joint venture named Samsung-Sanyo Electric with
Sanyo , stylized as SANYO, is a Japanese electronics company and formerly a member of the Fortune Global 500, ''Fortune'' Global 500 whose headquarters was located in Moriguchi, Osaka, Moriguchi, Osaka prefecture, Japan. Sanyo had over 230 subsidiari ...
and
Sumitomo Corporation is one of the largest worldwide ''sogo shosha'' general trading companies, and is a diversified corporation. The company was incorporated in 1919 and is a member company of the Sumitomo Group. It is listed on three Japanese stock exchanges (T ...
. This is the direct predecessor of today's Samsung Electronics. The joint venture's early products were electronic and electrical appliances including televisions,
calculator An electronic calculator is typically a portable Electronics, electronic device used to perform calculations, ranging from basic arithmetic to complex mathematics. The first Solid-state electronics, solid-state electronic calculator was crea ...
s,
refrigerator A refrigerator, colloquially fridge, is a commercial and home appliance consisting of a thermal insulation, thermally insulated compartment and a heat pump (mechanical, electronic or chemical) that transfers heat from its inside to its externa ...
s, air conditioners, and washing machines. In 1970, Samsung established the joint venture Samsung-NEC with Japan's
NEC is a Japanese multinational information technology Information technology (IT) is the use of computers to create, process, store, retrieve, and exchange all kinds of Data (computing), data . and information. IT forms part of informat ...
Corporation and
Sumitomo Corporation is one of the largest worldwide ''sogo shosha'' general trading companies, and is a diversified corporation. The company was incorporated in 1919 and is a member company of the Sumitomo Group. It is listed on three Japanese stock exchanges (T ...
to manufacture
home appliances A home appliance, also referred to as a domestic appliance, an electric appliance or a household appliance, is a machine which assists in household functions such as cooking, cleanliness, cleaning and food preservation. Appliances are divided ...
and audiovisual devices. Samsung-NEC later became Samsung SDI, the group's display and battery business unit. In 1973, Samsung and Sanyo created Samsung-Sanyo Parts, the predecessor of
Samsung Electro-Mechanics Samsung Electro-Mechanics (SEM, Korean language, Korean: 삼성전기) is a Multinational corporation, multinational electronic component company headquartered in Suwon, Gyeonggi-do, South Korea. It is a subsidiary of the Samsung, Samsung Group ...
. By 1981, Samsung Electric had manufactured over 10 million black-and-white televisions. In 1974, Samsung Group expanded into the
semiconductor A semiconductor is a material which has an electrical resistivity and conductivity, electrical conductivity value falling between that of a electrical conductor, conductor, such as copper, and an insulator (electricity), insulator, such as glas ...
business by acquiring Korea Semiconductor, which was on the verge of bankruptcy whilst building one of the first chip-making facilities in the country at the time. Soon after, Korea Telecommunications, an electronic switching system producer and a Samsung Group company, took over the semiconductor business and became Samsung Semiconductor & Communications. In February 1983, Lee, along with the board of the Samsung industry and corporation agreement and help by sponsoring the event, made an announcement later dubbed the "Tokyo declaration", in which he declared that Samsung intended to become a
dynamic random-access memory Dynamic random-access memory (dynamic RAM or DRAM) is a type of random-access memory, random-access semiconductor memory that stores each bit of data in a memory cell (computing), memory cell, usually consisting of a tiny capacitor and a tr ...
(DRAM) vendor. One year later, Samsung announced that it successfully developed a 64 kb DRAM, reducing the technological gap between the companies from first-world countries and the young electronics maker from more than a decade to approximately four years. In the process, Samsung used technologies imported from
Micron Technology Micron Technology, Inc. is an American producer of computer memory and computer data storage including dynamic random-access memory, flash memory, and USB flash drives. It is headquartered in Boise, Idaho. Its consumer products, including ...
of the U.S for the development of DRAM and
Sharp Corporation is a Japanese multinational corporation that designs and manufactures electronics, electronic products, headquartered in Sakai-ku, Sakai, Sakai-ku, Sakai, Osaka Prefecture. Since 2016 it has been majority owned by the Taiwan-based Foxconn Grou ...
of Japan for its SRAM and
ROM Rom, or ROM may refer to: Biomechanics and medicine * Risk of mortality The risk of mortality (ROM) provides a medical classification to estimate the likelihood of inhospital death for a patient. The ROM classes are minor, moderate, major, and e ...
. In 1988, Samsung Electric Industries merged with Samsung Semiconductor & Communications to form Samsung Electronics, as before that, they had not been one company and had not been a leading corporation together, but they were not rivals, as they had been in talks for a time until they finally merged. In the 1980s and early 1990s, Samsung sold personal computers under the Leading Technology brand. However, the equipment was manufactured by Samsung, and the FCC filings from this period typically refer to Samsung products.


1988–1995: Consumer struggles

In 1988, Samsung Electronics launched its first mobile phone in the South Korean market. Sales were initially poor, and by the early 1990s, Motorola held a market share of over 60 percent in the country's mobile phone market compared to just 10 percent for Samsung. Samsung's mobile phone division also struggled with poor quality and inferior products until the mid-1990s, and exit from the sector was a frequent topic of discussion within the company.


1995–2008: Component manufacturing and design strategy

Lee Kun-Hee decided that Samsung needed to change its strategy. The company shelved the production of many under-selling product lines and instead pursued a process of designing and manufacturing components and investing in new technologies for other companies. In addition, Samsung outlined a 10-year plan to shrug off its image as a "budget brand" and to challenge
Sony , commonly stylized as SONY, is a Japanese Multinational corporation, multinational conglomerate (company), conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's la ...
as the world's largest consumer electronics manufacturer. It was hoped that, in this way, Samsung would gain an understanding of how products are made and give a technological lead sometime in the future. This patient
vertical integration In microeconomics, management and international political economy, vertical integration is a term that describes the arrangement in which the supply chain of a company is integrated and owned by that company. Usually each member of the supply c ...
strategy of manufacturing components has borne fruit for Samsung in the late 2000s. A complementary brand leadership strategy was also initiated by chairman Lee when he declared 1996 to be the "Year of Design Revolution" at Samsung. His objective was to build Samsung design capabilities as a competitive asset and transform the company into a global brand-design leader. However, this effort required major changes in corporate culture, processes, and systems. By integrating a comprehensive
design management Design management is a field of inquiry that uses project management, design, strategy, and supply chain techniques to control a creative process, support a culture of creativity, and build a structure and organization for design. The objective ...
system and strategy into the corporate culture, Samsung was successful in developing an award-winning product design portfolio by the late 1990s, resulting in significant brand equity growth.Chung, K.; Hardy, T.; So, S., ″Strategic Realization

, ''Design Management Journal'', Winter 2000, pp.65–9
Nussbaum, B., "The Hungriest Tiger", ''Business Week'', 2 June 1997, p.99Delaney, M.; Hardy, T.; McFarland, J.; Yoon, G., ″Global Localization″, ''Innovation'', Summer 2002, pp.46–9 As Samsung shifted away from consumer markets, the company devised a plan to sponsor major sporting events. One such sponsorship was for the
1998 Winter Olympics The 1998 Winter Olympics, officially known as the and commonly known as Nagano 1998 ( ja, 長野1998), was a winter multi-sport event held from 7 to 22 February 1998, mainly in Nagano, Nagano, Nagano, Japan, with some events taki ...
held in Nagano, Japan. As a
chaebol A chaebol (, ; ) is a large industrial South Korea, South Korean conglomerate run and controlled by an individual or family. A chaebol often consists of multiple diversified affiliates, controlled by a person or group whose power over the gro ...
, Samsung Group wielded wealth that allowed the company to invest and develop new technology rather than build products at a level that would not have a detrimental impact on Samsung's finances. Samsung had a number of technological breakthroughs, particularly in the field of memory which are commonplace in most electrical products today. This includes the world's first 64MB DRAM in 1992, 256 MB DRAM in 1994, and 1GB DRAM in 1996. In 2004, Samsung developed the world's first 8GB
NAND flash Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
memory chip, and a manufacturing deal was struck with Apple in 2005. A deal to supply Apple with memory chips was sealed in 2005, and Samsung remains a key supplier of Apple components as of October 2013, manufacturing the A7 processors inside the
iPhone 5S The iPhone 5S (stylized and marketed as iPhone 5s) is a smartphone that was designed and marketed by Apple Inc. It is the List of iOS devices, seventh generation of the iPhone, succeeding the iPhone 5, and unveiled in September 2013, alongside ...
model.


2008–present: Recent developments

From 2000 to 2003, Samsung posted net earnings higher than five-percent; this was at a time when 16 out of the 30 top South Korean companies ceased operating in the wake of the unprecedented crisis. In 2005, Samsung Electronics surpassed its Japanese rival
Sony , commonly stylized as SONY, is a Japanese Multinational corporation, multinational conglomerate (company), conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's la ...
for the first time to become the world's twentieth-largest and most popular consumer brand, as measured by Interbrand. In 2007, Samsung Electronics became the world's second-largest smartphone manufacturer, overtaking Motorola for the first time. In 2009, Samsung achieved total revenues of US$117.4 billion, overtaking Hewlett-Packard to become the world's largest technology company measured by sales. In 2009 and 2010, the US and EU fined the company, along with eight other memory chip manufacturers, for its part in a price-fixing scheme that occurred between 1999 and 2002. Other companies fined included
Infineon Technologies Infineon Technologies AG is a Germans, German semiconductor manufacturer founded in 1999, when the semiconductor operations of the former parent company Siemens, Siemens AG were spun off. Infineon has about 50,280 employees and is one of the te ...
, Elpida Memory, and
Micron Technology Micron Technology, Inc. is an American producer of computer memory and computer data storage including dynamic random-access memory, flash memory, and USB flash drives. It is headquartered in Boise, Idaho. Its consumer products, including ...
. In December 2010, the EU granted immunity to Samsung Electronics for acting as an
informant An informant (also called an informer or, as a slang Slang is vocabulary (words, phrases, and usage (language), linguistic usages) of an informal register, common in spoken conversation but avoided in formal writing. It also sometimes re ...
during the investigation (LG Display, AU Optronics, Chimei InnoLux, Chunghwa Picture Tubes, and HannStar Display were implicated as a result of the company's intelligence). Despite its consistent expansion, Samsung, along with its chairman Lee Kun-hee, has developed a reputation for insecurity regarding its financial stability and the potential for future crises to arise. After returning from a temporary retirement period in March 2010, Kun-hee stated that "Samsung Electronics' future is not guaranteed because most of our flagship products will be obsolete in 10 years from now." The company has set an ambitious goal of reaching $400 billion in annual revenues within ten years. The company has 24 research-and-development centers around the world, and since the early 2000s and in Vision 2020, Samsung has emphasized technical research and development. However, the large number of online complaints indicate that the company is weak at listening to customer feedback regarding the design of its technology and software. In April 2011, Samsung Electronics sold its HDD commercial operations to
Seagate Technology Seagate Technology Holdings plc is an American data storage company. It was incorporated in 1978 as Shugart Technology and commenced business in 1979. Since 2010, the company has been incorporated in Dublin Dublin (; , or ) is the capi ...
for approximately US$1.4 billion. The payment was composed of 45.2 million Seagate shares (9.6 percent of shares), worth US$687.5 million, and a cash sum for the remainder. In May 2013, Samsung announced that it had finally managed to test speed-enhanced fifth-generation (5G) technology successfully. In April 2013, Samsung Electronics' new entry into its
Galaxy S series The Samsung Galaxy S series is a line of high-end Android smartphone A smartphone is a Mobile device, portable computer device that combines Mobile phone, mobile telephone and Mobile computing, computing functions into one unit. They are di ...
smartphone range, the Galaxy S4 was made available for retail. Released as the upgrade of the best-selling Galaxy S III, the S4 was sold in some international markets with the company's
Exynos Exynos, formerly Hummingbird (), is a series of ARM architecture, ARM-based System on a chip, system-on-chips developed by Samsung Electronics' System LSI division and manufactured by Samsung Foundry. It is a continuation of Samsung's earlier ...
processor. In July 2013, Samsung Electronics forecasted weaker than expected profits for its April to June quarter. While analysts expected around 10.1 trillion won, Samsung Electronics estimated an operating profit of . During the same month, Samsung acquired the media streaming device manufacturer Boxee for a reported $30 million. Samsung's mobile business chief Shin Jong-Kyun stated to the ''Korea Times'' on 11 September 2013 that Samsung Electronics will further develop its presence in China to strengthen its market position in relation to Apple. The Samsung executive also confirmed that a 64-bit smartphone handset will be released to match the ARM-based A7 processor of Apple's iPhone 5s model that was released in September 2013. Due to smartphone sales—especially sales of lower-priced handsets in markets such as India and China—Samsung achieved record earnings in the third quarter of 2013. The operating profit for this period rose to about , a figure that was boosted by memory chip sales to customers such as Apple, Inc. On 14 October 2013, Samsung Electronics publicly apologized for using refurbished components from cheaper desktop computers to fix higher-end products, after the corporation's unethical business practices were exposed on the previous day by MBC TV's current affairs magazine, ''2580''. In February 2014,
Barnes & Noble Barnes & Noble Booksellers is an American bookseller. It is a Fortune 1000 company and the bookseller with the largest number of retail outlets in the United States. As of July 7, 2020, the company operates 614 retail stores across all 50 U. ...
announced a new Nook color tablet would be released in 2014. In June 2014, Barnes & Noble announced it would be teaming up with Samsung – one of the leaders in Android-based tablets – to develop co-branded color tablets titled the Samsung Galaxy Tab 4 Nook; the devices will feature Samsung's hardware, including a 7-inch display, and customized Nook software from Barnes & Noble. The first Galaxy Tab 4 Nook will begin selling in the US in August 2014, with Nook focusing on the software and content, and Samsung focusing on the hardware. The product specs posted by Samsung indicate that, in contrast to the premium quality enhanced eReaders launched in 2012 (the NOOK HD and HD+, which "had screens and CPUs comparable to the best mid-level and premium tablets), the more budget-like features of the Samsung Galaxy Tab 4 Nook will be designed for a lower market tier (Android 4.4.2 KitKat on a 1.2 GHz quad-core Snapdragon CPU with 1.5GB RAM, Wifi, and Bluetooth, in addition to a 1.2MP front-facing camera and a 3MP rear camera, screen resolution of 1280 x 800, and a $199 retail price; roughly $80 more than comparable tablets that don't carry a Samsung brand)." Samsung provided sponsorship for the
86th Academy Awards The 86th Academy Awards ceremony, presented by the Academy of Motion Picture Arts and Sciences (AMPAS), honored the best 2013 in film, films of 2013 and took place on March 2, 2014, at the Dolby Theatre in Hollywood, Los Angeles, Hollywood, Los ...
ceremony (held on 4 March 2014) and, due to the use of the Samsung Galaxy Note smartphone product by host
Ellen DeGeneres Ellen Lee DeGeneres ( ; born January 26, 1958) is an American comedian, television host, actress, writer, and producer. She starred in the sitcom A sitcom, a Portmanteau, portmanteau of situation comedy, or situational comedy, is a genre of ...
in a group
selfie A selfie () is a self-portrait photograph, typically taken with a digital camera or smartphone, which may be held in the hand or supported by a selfie stick. Selfies are often shared on social media, via social networking services such as Face ...
photograph that became an online viral phenomenon, the corporation donated US$3 million to two charitable organizations selected by DeGeneres. The official Samsung statement explained: "... we wanted to make a donation to Ellen's charities of choice: St Jude's and the Humane Society. Samsung will donate 1.5 million dollars to each charity." On 17 April 2014, Samsung announced it was discontinuing its ebook store effective 1 July 2014 and had partnered with Amazon to introduce the Kindle for Samsung app, that will permit Galaxy device users using Android 4.0 and up to buy and read content from Amazon's catalog of periodicals and ebooks, and free book service, Samsung Book Deals, that will allow users of the co-branded app to choose one free ebook monthly from a selection provided by Amazon. In reporting on Barnes & Noble's 5 June 2014 announcement that the bookseller would be teaming up with Samsung to develop Nook tablets, the
Associated Press The Associated Press (AP) is an American Nonprofit organization, non-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association. It produces news reports that are distributed to ...
noted:
"Barnes & Noble says it will continue to make and sell its $99
Nook Glowlight The Barnes & Noble Nook (styled nook or NOOK) is a brand of e-reader An e-reader, also called an e-book reader or e-book device, is a Mobile computing, mobile electronic device that is designed primarily for the purpose of reading digital ...
ice-readers and provide customer support." "The company also says it is moving its Nook employees out of its Palo Alto, Calif., offices to save money. Employees are expected to move to a smaller space in nearby Santa Clara, Calif., by July."
In Q1 2015, Samsung's profit dropped 39% to USD4.35 billion due to heavier smartphone competition from Apple's iPhone 6 and 6 Plus, as well as a slew of Android competitors. In August 2014, Samsung announced that they had reached an agreement to acquire
SmartThings SmartThings Inc. is an American home automation company headquartered in Mountain View, California with a software development center in Minneapolis, Minnesota. Founded in 2012, it focuses on the development of eponymous automation software and a ...
. The acquisition was seen as a move by Samsung to move into the
internet of things The Internet of things (IoT) describes physical objects (or groups of such objects) with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other comm ...
space. On 27 March 2015, Samsung announced that they sold their headquarters in Roppongi T-Cube to Mitsui Fudosan with staff already relocated to Iidabashi. In May 2015, Samsung announced a partnership with
IKEA IKEA (; ) is a Netherlands, Dutch Multinational corporation, multinational conglomerate (company), conglomerate based in the Netherlands that designs and sells , kitchen appliances, decoration, home accessories, and various other goods and hom ...
, in accordance with the Wireless Power Consortium, to co-develop furniture that would allow Qi
inductive charging Inductive charging (also known as wireless charging or cordless charging) is a type of wireless power transfer. It uses electromagnetic induction to provide electricity to portable devices. Inductive charging is also used in vehicles, power tool ...
at the
Mobile World Congress MWC Barcelona (formerly but still commonly referred to as Mobile World Congress) is an annual trade fair, trade show organised by GSMA, dedicated primarily to the Mobile telephony, mobile communications industry. The event is held in Barcelon ...
. In June, Samsung established a dedicated LFD business, Samsung Display Solutions, catering to the company's SMART range of
LED A light-emitting diode (LED) is a semiconductor A semiconductor is a material which has an electrical resistivity and conductivity, electrical conductivity value falling between that of a electrical conductor, conductor, such as c ...
products. The company's SMART range of LED displays include Signage,
Hospitality Hospitality is the relationship between a guest and a host, wherein the host receives the guest with some amount of goodwill, including the reception and entertainment of guests, visitors, or strangers. Louis de Jaucourt, Louis, chevalier de J ...
Display, TV, LED, Cloud Display, and Accessories. The company caters to the following industries: Retail,
Corporate A corporation is an organization—usually a group of people or a company—authorized by the State (polity), state to act as a single entity (a legal entity recognized by private and public law "born out of statute"; a legal person in legal ...
, Hospitality, and Transportation. On 16 June 2016, Samsung Electronics announced that it agreed to acquire cloud-computing company Joyent. They stated that the acquisition allowed Samsung to grow its cloud-based services for its smartphones and Internet-connected devices. On 14 November 2016, Samsung Electronics announced an agreement to buy American automotive equipment manufacturer
Harman International Industries Harman International Industries, commonly known as Harman (stylized in all-uppercase as HARMAN), is an American audio electronics company. Since 2017, the company has been an independent subsidiary of Samsung Electronics. Headquartered in Stam ...
for US$8 billion. On 10 March 2017, the acquisition was completed. On 6 April 2017, Samsung Electronics reported that financials were up for the company in the quarter. The year prior, "memory chips and flexible displays accounted for about 68% of Samsung's operating profit in the final quarter of 2016, a change from previous years when the smartphone business was the main contributor." On 2 May 2017, Samsung has been given permission from the Ministry of Land, Infrastructure, and Transport of Korea to start testing a
self-driving car A self-driving car, also known as an autonomous car, driver-less car, or robotic car (robo-car), is a car that is capable of traveling without User interface, human input.Xie, S.; Hu, J.; Bhowmick, P.; Ding, Z.; Arvin, F.,Distributed Motion ...
technology. According to the Korea Herald, the company will be using a customized Hyundai car for the tests. In May 2019, for the first time in Europe, 8K demonstration content was received via satellite without the need for a separate external receiver or decoder using a Samsung TV. At the 2019 SES Industry Days conference at Betzdorf, Luxembourg broadcast quality 8K content (with a resolution of 7680x4320 pixels at 50 frames/s) was encoded using a Spin Digital HEVC encoder (at a data rate of 70 Mbit/s), uplinked to a single 33 MHz transponder on SES' Astra 28.2°E satellites and the downlink received and displayed on a Samsung 82in Q950RB production model TV. Samsung proposed a $17 billion plan to build a chip-making factory in either Arizona, Texas, or New York in 2021. The plan is in part a result of the United States allocating billions of dollars to grow domestic chip manufacturing as part of the National Defence Authorization Act passed in January to reduce the country's reliance on Taiwan, China, and South Korea. The plant would employ around 1,900 people and would be in operation by October 2022. On 24 November 2021, Samsung announced that it would build a new semiconductor manufacturing facility in
Taylor, Texas Taylor is a city in Williamson County, Texas, United States. The population was 13,575 at the 2000 census; it was 15,191 at the 2010 census; it was 16,267 at the 2020 census. History In 1876, the Texas Land Company auctioned lots in anticipati ...
. The plant is estimated to be a $17 billion investment and will help boost the production of advanced logic semiconductors, reportedly as advanced as 3 nanometers. On 7 December 2021, Samsung Electronics announced the merger of the mobile and consumer electronics divisions. The company also replaced the leaders of its three business units. Kyung Kye-Hyun will become the CEO of Samsung's powerhouse components business while Han Jong-hee will become the new CEO of the combined mobile and consumer electronics business. In late January 2022, Samsung Electronics posted its highest fourth-quarter profit since before the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
, largely because of strong chip sales amid the global semiconductor shortage and a small increase in mobile phone sales. Samsung’s operating profit topped $11.5 billion, up 53% from the 2021 fourth-quarter, with the company's chip business responsible for nearly two-thirds of the total profit. In March 2022, amid
Russian invasion of Ukraine Russia invaded Ukraine on 24 February 2022, marking a major escalation of the Russo-Ukrainian War, which began in 2014 following the Ukrainian Revolution of Dignity. The invasion has triggered Europe's largest refugee crisis since World War& ...
Samsung pledged $5 million to the Ukrainian Red Cross Society and other charities in addition to $1 million worth of personal electronics donated to the people of Ukraine. On March 4, 2022, Samsung suspended the shipments of all its products to Russia because of the Russian aggresion towards Ukraine.


President Biden visit

On 20 May 2022, President Biden met with South Korean President
Yoon Suk-yeol Yoon Suk-yeol (; born 18 December 1960) is a South Korean politician, former public prosecutor and lawyer who has been serving as the 13th and current president of South Korea since 2022. Prior to his presidency, he served as the Prosecutor G ...
at the Samsung Electronics' semiconductor complex in
Pyeongtaek Pyeongtaek () is a Administrative divisions of South Korea, city in Gyeonggi Province, South Korea. Located in the southwestern part of the province, Pyeongtaek was founded as a union of two districts in 940, during the Goryeo dynasty. It was eleva ...
, South Korea. The two leaders spoke of the importance of the semiconductor industry and on strengthening the technological innovations between the two countries.


Global reputation

In mid-November 2021, Samsung Electronics was ranked second in the 'Best Global Brands' by
YouGov YouGov is a British international Internet-based market research and data analytics firm, headquartered in the UK, with operations in Europe, North America, the Middle East and Asia-Pacific. In 2007, it acquired US company Polimetrix, and since ...
a market research firm, after placing fourth in the 2020 ranking. In June 2022, PricewaterhouseCoopers ranked Samsung Electronics 22nd on their global top 100 companies by market capitalization. The company slid seven notches from the 2021 rankings due to global inflation, the war in Ukraine, and global monetary tightening.


Logo history


Operations

The company focuses on four areas: digital media,
semiconductor A semiconductor is a material which has an electrical resistivity and conductivity, electrical conductivity value falling between that of a electrical conductor, conductor, such as copper, and an insulator (electricity), insulator, such as glas ...
s, telecommunication networks, and LCD digital appliances. The digital-media business area covers computer devices such as laptop computers and
laser printer Laser printing is an electrostatic digital printing process. It produces high-quality text and graphics (and moderate-quality photographs) by repeatedly passing a laser beam back and forth over a Electric charge, negatively-charged cylinder call ...
s;
digital display A display device is an output device for presentation of information in visual or Touch, tactile form (the latter used for example in Refreshable Braille display, tactile electronic displays for blind people). When the input information that is su ...
s such as televisions and computer monitors; consumer entertainment devices such as
DVD player A DVD player is a device that plays DVDs produced under both the DVD-Video and DVD-Audio technical standards, two different and incompatible standards. Some DVD players will also play audio CDs. DVD players are connected to a television to ...
s, MP3 players, and digital camcorders; home appliances such as refrigerators, air conditioners,
air purifier An air purifier or air cleaner is a device which removes contaminants from the air in a room to improve indoor air quality. These devices are commonly marketed as being beneficial to allergy sufferers and asthmatics, and at reducing or eliminating ...
s, washing machines, microwave ovens, and vacuum cleaners. The semiconductor-business area includes semiconductor chips such as
SDRAM Synchronous dynamic random-access memory (synchronous dynamic RAM or SDRAM) is any Dynamic RAM, DRAM where the operation of its external pin interface is coordinated by an externally supplied clock signal. DRAM integrated circuits (ICs) produce ...
, SRAM, NAND
flash memory Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
;
smart card A smart card, chip card, or integrated circuit card (ICC or IC card) is a physical electronic authentication device, used to control access to a resource. It is typically a plastic credit card-sized card with an embedded integrated circuit (IC) c ...
s; Mobile application development mobile application processors;
mobile TV Mobile television is television watched on a small handheld or mobile device. It includes service delivered via Cellular network, mobile phone networks, received free-to-air via terrestrial television stations, or via satellite broadcast. Regula ...
receivers; RF transceivers;
CMOS Complementary metal–oxide–semiconductor (CMOS, pronounced "sea-moss", ) is a type of metal–oxide–semiconductor field-effect transistor (MOSFET) fabrication process that uses complementary and symmetrical pairs of p-type and n-type MOS ...
Image sensors,
Smart Card A smart card, chip card, or integrated circuit card (ICC or IC card) is a physical electronic authentication device, used to control access to a resource. It is typically a plastic credit card-sized card with an embedded integrated circuit (IC) c ...
IC, MP3 IC, DVD/Blu-ray Disc/HD DVD Player SOC, and multi-chip package (MCP). The telecommunication-network-business area includes multi-service
DSLAM A digital subscriber line access multiplexer (DSLAM, often pronounced ''DEE-slam'') is a network device, often located in telephone exchanges, that connects multiple customer digital subscriber line (DSL) interfaces to a high-speed digital co ...
s and
fax Fax (short for facsimile), sometimes called telecopying or telefax (the latter short for telefacsimile), is the telephonic transmission of scanned printed material (both text and images), normally to a telephone number connected to a printer or ...
machines; cellular devices such as mobile phones, PDA phones, and hybrid devices called mobile intelligent terminals (MITs); and satellite receivers. The LCD business area focuses on producing TFT-LCD and
organic light-emitting diode An organic light-emitting diode (OLED or organic LED), also known as organic electroluminescent (organic EL) diode, is a light-emitting diode (LED) in which the emission (electromagnetic radiation), emissive electroluminescence, electroluminesc ...
(OLED) panels for laptops, desktop monitors, and televisions. Samsung Print was established in 2009 as a separate entity to focus on B2B sales and released a broad range of multifunctional devices, printers, and more. As of 2018, Samsung sold its printing business to HP.


Products

Samsung Electronics produces LCD and LED panels, mobile phones, memory chips,
NAND flash Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
,
solid-state drive A solid-state drive (SSD) is a solid-state storage device that uses integrated circuit assemblies to store data Persistence (computer science), persistently, typically using flash memory, and functioning as secondary storage in the Computer ...
s, televisions, digital cinemas screen, and laptops and many more products. The company previously produced hard-drives and printers. Samsung consistently invests in innovation. In 2021, the World Intellectual Property Organization (WIPO)’s annual World Intellectual Property Indicators report ranked Samsung's number of patent applications published under the PCT System as 2nd in the world, with 3,093 patent applications being published during 2020. This position is up from their previous ranking as 3rd in 2019 with 2,334 applications.


LCD and OLED panels

By 2004 Samsung was the world's-largest manufacturer of OLEDs, with a 40 percent market share worldwide and as of 2018 has a 98% share of the global
AMOLED AMOLED (active-matrix organic light-emitting diode, ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materia ...
market. The company generated $100.2 million out of the total $475 million revenues in the global OLED market in 2006. As of 2006, it held more than 600 American patents and more than 2,800 international patents, making it the largest owner of
AMOLED AMOLED (active-matrix organic light-emitting diode, ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materia ...
technology patents. Samsung's current
AMOLED AMOLED (active-matrix organic light-emitting diode, ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materia ...
smartphones use its
Super AMOLED AMOLED (active-matrix organic light-emitting diode, ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materia ...
trademark, with the Samsung Wave S8500 and Samsung i9000 Galaxy S being launched in June 2010. In January 2011, it announced its Super AMOLED Plus displays – which offer several advances over the older
Super AMOLED AMOLED (active-matrix organic light-emitting diode, ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materia ...
displays – real stripe matrix (50 percent more sub pixels), thinner form factor, brighter image and an 18 percent reduction in energy consumption. In October 2007, Samsung introducing a ten-millimeter thick, 40-inch LCD television panel, followed in October 2008 by the world's first 7.9-mm panel. Samsung developed panels for 24-inch LCD monitors (3.5 mm) and 12.1-inch laptops (1.64 mm). In 2009, Samsung succeeded in developing a panel for forty-inch LED televisions, with a thickness of 3.9 millimeters (0.15 inch). Dubbed the "Needle Slim", the panel is as thick (or thin) as two coins put together. This is about a twelfth of the conventional LCD panel whose thickness is approximately 50 millimeters (1.97 inches). While reducing the thickness substantially, the company maintained the performance of previous models, including Full HD 1080p resolution, 120 Hz refresh rate, and 5000:1 contrast ratio. On 6 September 2013, Samsung launched its 55-inch curved OLED TV (model KE55S9C) in the United Kingdom with John Lewis. In October 2013, Samsung disseminated a press release for its curved display technology with the Galaxy Round smartphone model. The press release described the product as the "world's first commercialized full HD Super AMOLED flexible display". The manufacturer explains that users can check information such as time and battery life when the home screen is off, and can receive information from the screen by tilting the device. In 2020, Samsung Display said it was exiting the LCD business.


Smartphones

Although Samsung started with Solstice lines, and has made
clamshell design The flip phone or clamshell is a Form factor (mobile phones), form factor of a mobile phone or other device which is in two or more sections that fold via a hinge. If the hinge is on a long edge the device is more likely to be called clamshe ...
cell phones, Samsung's flagship mobile handset line is the
Samsung Galaxy S series The Samsung Galaxy S series is a line of high-end Android (operating system), Android smartphones produced by Samsung Electronics. Together with the foldable Galaxy Fold and the now discontinued Samsung Galaxy Note series, Galaxy Note series, the ...
of smartphones, which many consider a direct competitor of the Apple iPhone. It was initially launched in Singapore, Malaysia and South Korea in June 2010, followed by the United States in July. It sold more than one million units within the first 45 days on sale in the United States. While many other handset manufacturers focused on one or two operating systems, Samsung for a time used several of them:
Symbian Symbian is a discontinued mobile operating system (OS) and computing platform designed for smartphones. It was originally developed as a proprietary software OS for personal digital assistants in 1998 by the Symbian Ltd. consortium. Symbian OS ...
,
Windows Phone Windows Phone (WP) is a discontinued family of mobile operating systems developed by Microsoft for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design lan ...
, Linux-based LiMo, and Samsung's proprietary
TouchWiz TouchWiz was a user interface developed by Samsung Electronics, Samsung Electronics Co., Ltd with partners, featuring a full touch user interface. It is sometimes incorrectly referred to as an operating system. TouchWiz is used internally by Samsu ...
,
Bada Bada (stylized as bada; Korean language, Korean: ) is a discontinued mobile operating system developed by Samsung Electronics for devices such as mid- to high-end smartphones and tablet computers. The name is derived from " (bada)", meaning "oc ...
and
Tizen Tizen () is a Linux-based mobile operating system backed by the Linux Foundation, mainly developed and used primarily by Samsung Electronics. The project was originally conceived as an HTML5-based platform for mobile devices to succeed MeeGo. Sa ...
. By 2013 Samsung had dropped all operating systems except Android phone and Windows Phone. That year Samsung released at least 43 Android phones or tablets and two Windows Phones. At the end of the third quarter of 2010, the company had surpassed the 70 million unit mark in shipped phones, giving it a global market share of 22 percent, trailing
Nokia Nokia Corporation (natively Nokia Oyj, referred to as Nokia) is a Finnish multinational corporation, multinational telecommunications industry, telecommunications, technology company, information technology, and consumer electronics corporatio ...
by 12 percent. Overall, the company sold 280 million mobile phones in 2010, corresponding to a market share of 20.2 percent. The company overtook Apple in worldwide smartphone sales during the third quarter 2011, with a total market share of 23.8 percent, compared to Apple's 14.6 percent share. Samsung became the world's largest smartphone manufacturer in 2012, with the sales of 95 million in the first quarter. During the third quarter of 2013, Samsung's smartphone sales improved in emerging markets such as India and the Middle East, where cheaper handsets were most popular. As of October 2013, the company offers 40 smartphone models on its US website such as the Samsung Galaxy Flip Z. In 2019, Samsung announced that it has ended production of mobile phones in China, due to lack of Chinese demand. As of 2019 Samsung employs over 200,000 employees in the Hanoi-area of Vietnam to produce Smartphones, while offscouring some manufacturing to China and manufacturing large portions of its phones in India. US variants of Samsung Galaxy smartphones do not have the option to unlock the bootloader. In May 2022, Samsung Electronics announced the company had expanded the Samsung Knox enterprise mobile security platform with the introduction of Samsung Knox Guard. It allows companies to quickly make phones unusable to potentially deter theft and reduce risk of fraud and data breaches.


Semiconductors

Samsung Electronics has been the world's largest
memory chip Semiconductor memory is a digital electronics, digital electronic semiconductor device used for digital data storage, such as computer memory. It typically refers to devices in which data is stored within metal–oxide–semiconductor (MOS) memo ...
manufacturer since 1993, and the largest semiconductor company since 2017. Samsung Semiconductor division manufactures various
semiconductor devices A semiconductor device is an electronic component that relies on the electronics, electronic properties of a semiconductor material (primarily silicon, germanium, and gallium arsenide, as well as organic semiconductors) for its function. Its co ...
, including semiconductor nodes,
MOSFET The metal–oxide–semiconductor field-effect transistor (MOSFET, MOS-FET, or MOS FET) is a type of field-effect transistor (FET), most commonly fabricated by the controlled oxidation of silicon. It has an insulated gate, the voltage of which ...
transistors,
integrated circuit An integrated circuit or monolithic integrated circuit (also referred to as an IC, a chip, or a microchip) is a set of electronic circuits on one small flat piece (or "chip") of semiconductor material, usually silicon. Large numbers of ti ...
chips, and
semiconductor memory Semiconductor memory is a digital electronics, digital electronic semiconductor device used for digital data storage, such as computer memory. It typically refers to devices in which data is stored within metal–oxide–semiconductor (MOS) memo ...
. Since the early 1990s, Samsung Electronics has commercially introduced a number of new memory technologies. They commercially introduced
SDRAM Synchronous dynamic random-access memory (synchronous dynamic RAM or SDRAM) is any Dynamic RAM, DRAM where the operation of its external pin interface is coordinated by an externally supplied clock signal. DRAM integrated circuits (ICs) produce ...
(synchronous dynamic
random-access memory Random-access memory (RAM; ) is a form of computer memory that can be read and changed in any order, typically used to store working Data (computing), data and machine code. A Random access, random-access memory device allows data items to b ...
) in 1992, and later
DDR SDRAM Double Data Rate Synchronous Dynamic Random-Access Memory (DDR SDRAM) is a double data rate (DDR) synchronous dynamic random-access memory (SDRAM) class of memory integrated circuits used in computers. DDR SDRAM, also retroactively called DDR1 ...
(
double data rate In computing, a computer bus operating with double data rate (DDR) transfers data on both the rising and falling edges of the clock signal. This is also known as double pumped, dual-pumped, and double transition. The term toggle mode is used in ...
SDRAM) and GDDR (graphics DDR) SGRAM (synchronous graphics RAM) in 1998. In 2009, Samsung started mass-producing 30 nm-class
NAND flash Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
memory, and in 2010 succeeded in mass-producing 30 nm class
DRAM Dynamic random-access memory (dynamic RAM or DRAM) is a type of random-access memory, random-access semiconductor memory that stores each bit of data in a memory cell (computing), memory cell, usually consisting of a tiny capacitor and a tr ...
and
20 nm NM, nm, and variations may refer to: Businesses and organizations * Northwestern Mutual Northwestern Mutual is an American financial services mutual organization based in Milwaukee, Wisconsin. The financial security company provides consulta ...
class NAND flash, both of which were for the first time in the world. They also commercially introduced TLC (triple-level cell) NAND flash memory in 2010,
V-NAND Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
flash in 2013,
LPDDR4 Low-Power Double Data Rate (LPDDR), also known as LPDDR SDRAM, is a type of synchronous dynamic random-access memory that consumes less power and is targeted for mobile computers and devices such as mobile phones. Older variants are also known as ...
SDRAM in 2013, HBM2 in 2016, GDDR6 in January 2018, and
LPDDR Low-Power Double Data Rate (LPDDR), also known as LPDDR SDRAM, is a type of synchronous dynamic random-access memory that consumes less power and is targeted for mobile computers and devices such as mobile phones. Older variants are also known as ...
5 in June 2018. Another area where the company has had significant business in for years is the
foundry A foundry is a factory that produces metal casting (metalworking), castings. Metals are cast into shapes by melting them into a liquid, pouring the metal into a mold, and removing the mold material after the metal has solidified as it cools. T ...
segment. It had begun investment in the foundry business since 2006, and positioned it as one of the strategic pillars for semiconductor growth. Since then, Samsung has been a leader in
semiconductor device fabrication Semiconductor device fabrication is the process used to manufacture semiconductor devices, typically integrated circuit An integrated circuit or monolithic integrated circuit (also referred to as an IC, a chip, or a microchip) is a set ...
. Samsung began mass-production of a 20 nm class semiconductor manufacturing process in 2010, followed by a
10 nm The following are examples of orders of magnitude An order of magnitude is an approximation of the logarithm of a value relative to some contextually understood reference value, usually 10, interpreted as the base of the logarithm and the r ...
class
FinFET A fin field-effect transistor (FinFET) is a multigate device, a MOSFET (metal-oxide-semiconductor field-effect transistor) built on a Wafer (electronics), substrate where the gate is placed on two, three, or four sides of the channel or wrapped a ...
process in 2013, and 7 nm FinFET nodes in 2018. They also began production of the first
5 nm In semiconductor manufacturing Semiconductor device fabrication is the process used to manufacture semiconductor devices, typically integrated circuit (IC) chips such as modern computer processors, microcontrollers, and memory chips such a ...
nodes in late 2018, with plans to introduce 3 nm
GAAFET A multigate device, multi-gate MOSFET or multi-gate field-effect transistor (MuGFET) refers to a metal–oxide–semiconductor field-effect transistor (MOSFET) that has more than one gate (transistor), gate on a single transistor. The multiple g ...
nodes by 2021. According to market research firm Gartner, during the second quarter of 2010, Samsung Electronics took the top position in the DRAM segment due to brisk sales of the item on the world market. Gartner analysts said in their report, "Samsung cemented its leading position by taking a 35-percent market share. All the other suppliers had minimal change in their shares." The company took the top slot in the ranking, followed by
Hynix SK hynix Inc. is a South Korean supplier of dynamic random-access memory (DRAM) chips and flash memory chips. Hynix is the world's second-largest memory chipmaker (after Samsung Electronics) and the world's third-largest semiconductor company. ...
, Elpida, and Micron, said Gartner. In 2010, market researcher IC Insights predicted that Samsung would become the world's-biggest semiconductor chip supplier by 2014, surpassing
Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, Santa Clara, California. It is the world's largest semiconductor chip manufacturer by revenue, and is one of the devel ...
. For the ten-year period from 1999 to 2009, Samsung's compound annual growth rate in semiconductor revenues was 13.5 percent, compared with 3.4 percent for Intel. For 2015, IC Insights and Gartner announced that Samsung was the fourth largest chip manufacturer in the world. Samsung eventually surpassed Intel to become the world's largest semiconductor company in 2017. By the second quarter of 2020 the company had planned to start mass production of 5 nm chips using
Extreme ultraviolet lithography Extreme ultraviolet lithography (also known as EUV or EUVL) is an optical lithography technology used in steppers, machines that make integrated circuits (ICs) for computers and other electronic devices. It uses a range of extreme ultraviolet ( ...
(EUV) and aimed to become a leader in EUV process use. On 30 November 2021, it was announced that the company would be producing new auto chips for
Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German Automotive industry, motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a ...
vehicles. The logic chips will be used in entertainment systems to provide 5G telecommunications to meet the increased demand for
high-definition video High-definition video (HD video) is video of higher display resolution, resolution and quality than Standard-definition television, standard-definition. While there is no standardized meaning for ''high-definition'', generally any video image wit ...
while traveling. The
Xi'an Xi'an ( , ; ; Chinese: ), frequently spelled as Xian and also known by #Name, other names, is the list of capitals in China, capital of Shaanxi, Shaanxi Province. A Sub-provincial division#Sub-provincial municipalities, sub-provincial city o ...
China facility, which has been running since 2014 and it produces approximately 40 percent of Samsung Electronics NAND flash memory chips.


Solid-state drives

In 2016, Samsung also launched to market a 15.36TB SSD with a price tag of US$10,000 using a SAS interface, using a 2.5-inch form factor but with the thickness of 3.5-inch drives. This was the first time a commercially available SSD had more capacity than the largest currently available HDD. In 2018, Samsung introduced to market a 30.72 TB SSD using a SAS interface. Samsung introduced an M.2
NVMe NVM Express (NVMe) or Non-Volatile Memory Host Controller Interface Specification (NVMHCIS) is an open, logical-device interface functional specification, specification for accessing a computer's non-volatile storage media usually attached via PC ...
SSD with read speeds of 3500 MB/s and write speeds of 3300 MB/s in the same year. In 2019, Samsung introduced SSDs capable of 8 GB/s sequential read and write speeds and 1.5 million IOPS, capable of moving data from damaged chips to undamaged chips, to allow the SSD to continue working normally, albeit at a lower capacity. Samsung's consumer SSD lineup currently consists of the 980 PRO, 970 PRO, 970 EVO plus, 970 EVO, 960 PRO, 960 EVO, 950 PRO, 860 QVO, 860 PRO, 860 EVO, 850 PRO, 850 EVO, and the 750 EVO. The SSDs models beginning with a 9 use an
NVM Express NVM Express (NVMe) or Non-Volatile Memory Host Controller Interface Specification (NVMHCIS) is an open, logical-device interface specification A specification often refers to a set of documented requirements to be satisfied by a material, desi ...
interface and the rest use a
Serial ATA SATA (Serial AT Attachment) is a computer bus interface that connects host adapter, host bus adapters to mass storage devices such as hard disk drives, optical drives, and solid-state drives. Serial ATA succeeded the earlier Parallel ATA (PATA) ...
interface. Samsung also produces consumer portable SSDs using a
USB-C USB-C (properly known as USB Type-C) is a 24-pin USB connector system with a rotationally symmetrical Electrical connector, connector. The designation C refers only to the connector's physical configuration or form factor and should not be co ...
USB 3.1 Gen 2 connector. The drives offer read speeds of 1,050MB/s and write speeds of 1,000MB/s and are available as 500GB, 1TB and 2TB models. Like many other SSD producers, Samsung's SSDs use
NAND flash Flash memory is an Integrated circuit, electronic Non-volatile memory, non-volatile computer memory storage medium that can be electrically erased and reprogrammed. The two main types of flash memory, NOR flash and NAND flash, are named for t ...
memory produced by Samsung Electronics.


Hard-drives

In the area of
storage media Data storage is the recording (storing) of information Information is an Abstraction, abstract concept that refers to that which has the power to Communication, inform. At the most fundamental level information pertains to the Interp ...
, in 2009 Samsung achieved a ten percent world market share, driven by the introduction of a new
hard disk drive A hard disk drive (HDD), hard disk, hard drive, or fixed disk is an electro-mechanical data storage device that stores and retrieves digital data using magnetic storage with one or more rigid rapidly rotating hard disk platter, platters ...
capable of storing 250Gb per 2.5-inch disk. In 2010, the company started marketing the 320Gb-per-disk HDD, the largest in the industry. In addition, it was focusing more on selling external hard disk drives. Following financial losses, the hard disk division was sold to Seagate in 2011 in return for a 9.6% ownership stake in Seagate.


Televisions

In 2009, Samsung sold around 31 million flat-panel televisions, enabling to it to maintain the world's largest market share for a fourth consecutive year. Samsung launched its first full HD 3D LED television in March 2010. Samsung had showcased the product at the 2010 International Consumer Electronics Show (CES 2010) held in Las Vegas. Samsung sold more than one million 3D televisions within six months of its launch. This is the figure close to what many market researchers forecast for the year's worldwide 3D television sales (1.23 million units). It also debuted the 3D Home Theater (HT-C6950W) that allows the user to enjoy 3D image and surround sound at the same time. With the launch of 3D Home Theater, Samsung became the first company in the industry to have the full line of 3D offerings, including 3D television, 3D Blu-ray player, 3D content, and 3D glasses. In 2007, Samsung introduced the "Internet TV", enabling the viewer to receive information from the Internet while at the same time watching conventional television programming. Samsung later developed "Smart LED TV" (now renamed to "Samsung Smart TV"), which additionally supports downloaded smart television apps. In 2008, the company launched the Power Infolink service, followed in 2009 by a whole new Internet@TV. In 2010, it started marketing the 3D television while unveiling the upgraded Internet@TV 2010, which offers free (or for-fee) download of applications from its Samsung Apps Store, in addition to existing services such as news, weather, stock market, YouTube videos, and movies. Samsung Apps offers for-fee premium services in a few countries including Korea and the United States. The services will be custom-tailored for each region. Samsung plans to offer family-oriented applications such as health care programs and digital picture frames as well as games. Samsung's range of
smart TV A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a techno ...
s include the apps ITV Player and motion controlled
Angry Birds ''Angry Birds'' is a Finnish action-based media franchise A media franchise, also known as a multimedia franchise, is a collection of related Media (communication), media in which several derivative works have been produced from an original c ...
.


Monitors

The company started as a budget
display monitor A computer monitor is an output device that displays information in pictorial or textual form. A discrete monitor comprises a electronic visual display, visual display, support electronics, power supply, Housing (engineering), housing, electric ...
brand in the 1980s, producing
cathode ray tube A cathode-ray tube (CRT) is a vacuum tube containing one or more electron guns, which emit electron beams that are manipulated to display images on a Phosphorescence, phosphorescent screen. The images may represent electrical waveforms (osci ...
(CRT) monitors for
computers A computer is a machine that can be programmed to Execution (computing), carry out sequences of arithmetic or logical operations (computation) automatically. Modern digital electronic computers can perform generic sets of operations known as C ...
, from which it then evolved. By the end of the decade, Samsung had become the world's largest monitor manufacturer, selling over monitors by 1989. During the 1990s to the 2000s, Samsung started producing LCD monitors using TFT technology to which it still emphasizes on the budget market against the competition while at the same time starting to also focus on catering to the middle and upper markets through partnership with brands such as
NEC is a Japanese multinational information technology Information technology (IT) is the use of computers to create, process, store, retrieve, and exchange all kinds of Data (computing), data . and information. IT forms part of informat ...
and
Sony , commonly stylized as SONY, is a Japanese Multinational corporation, multinational conglomerate (company), conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's la ...
via a joint venture. As it grew and became more advanced, it later on acquired the joint venture corporations to form the current Samsung OLED and S-LCD Corporation respectively from its former joint venture partners.


Tizen

As of 2015, Samsung smart televisions and smart monitors run an operating system customized from the
open-source Open source is source code that is made freely available for possible modification and redistribution. Products include permission to use the source code, design documents, or content of the product. The open-source model is a decentralized sof ...
Linux Linux ( or ) is a family of free and open-source software, open-source Unix-like operating systems based on the Linux kernel, an kernel (operating system), operating system kernel first released on September 17, 1991, by Linus Torvalds. Linu ...
-based Tizen OS. Given Samsung's high market share in the smart television market, approximately 20% of smart televisions sold worldwide in 2018 run Tizen. In 2019, Samsung announced that they will be bringing the
Apple TV app The Apple TV app (also known as Apple TV, TV, and the TV app) is a line of media player (software), media player software programs developed by Apple Inc. for viewing television shows and films delivered by Apple to consumer electronic devices. ...
(formally iTunes Movies and TV Shows app) and
AirPlay Airplay is how frequently a song is being played through broadcasting Broadcasting is the distribution (business), distribution of sound, audio or video content to a dispersed audience via any electronic medium (communication), mass communi ...
2 support to its 2019 and 2018 smart TVs (via firmware update).


Odyssey

Samsung's Odyssey Gaming Monitors are designed for professional gamers and gaming enthusiasts. As of 2022, the Odyssey range consists of 4 main series, each with different resolutions, refresh rate and aspect ratio. In 2022, Samsung launched the Odyssek Ark, the World's First 55-inch 1000R curved gaming screen. This monitor has 4K resolution with 165Gz refresh rate and 1ms response time.


Printers

In the past, Samsung produced printers for both consumers and business use, including mono-laser printers, color laser printers,
multifunction printer An MFP (multi-function product/printer/peripheral), multi-functional, all-in-one (AIO), or multi-function device (MFD), is an office machine which incorporates the functionality of multiple devices in one, so as to have a smaller footprint in a ...
s, and enterprise-use high-speed digital multi-function printer models. They exited the printer business and sold their printer division to HP in Fall 2017. In 2010, the company introduced the world's smallest mono-laser printer ML-1660 and color laser multifunction printer CLX-3185.


Speakers

In 2017, Samsung acquired Harman International. Harman makes earbuds under many brand names such as AKG, AMX, Becker,
Crown A crown is a traditional form of head adornment, or hat, worn by monarchs as a symbol of their power and dignity. A crown is often, by extension, a symbol of the monarch's government or items endorsed by it. The word itself is used, partic ...
,
Harman Kardon Harman Kardon (stylized as ) is a division of US-based Harman International Industries, a subsidiary of Samsung Electronics, and manufactures home and car audio equipment. Harman Kardon was originally founded in 1953 by business partners, Sidne ...
,
Infinity Infinity is that which is boundless, endless, or larger than any natural number. It is often denoted by the infinity symbol . Since the time of the Greek mathematics, ancient Greeks, the Infinity (philosophy), philosophical nature of infinit ...
, JBL,
Lexicon A lexicon is the vocabulary of a language or branch of knowledge (such as nautical or medical). In linguistics, a lexicon is a language's inventory of lexemes. The word ''lexicon'' derives from Koine Greek language, Greek word (), neuter of () ...
, dbx, DigiTech, Mark Levinson,
Martin Martin may refer to: Places * Martin City (disambiguation) * Martin County (disambiguation) * Martin Township (disambiguation) Antarctica * Martin Peninsula, Marie Byrd Land * Port Martin, Adelie Land * Point Martin, South Orkney Islands Austral ...
, Revel,
Soundcraft Soundcraft is a British designer and importer (formerly a manufacturer) of mixing console A mixing console or mixing desk is an electronic device for Audio mixing (recorded music), mixing audio signals, used in sound recording and reprod ...
,
Studer Studer is a designer and manufacturer of professional audio equipment for recording studios A recording studio is a specialized facility for Sound recording and reproduction, sound recording, Audio mixing (recorded music), mixing, an ...
, Arcam, Bang & Olufsen and BSS Audio.


Cameras

Samsung has introduced several models of
digital camera A digital camera is a camera that captures photographs in digital memory. Most cameras produced today are digital, largely replacing those that capture images on photographic film. Digital cameras are now widely incorporated into mobile devices ...
s and
camcorder A camcorder is a self-contained portable electronic device with video camera, video and recording as its primary function. It is typically equipped with an articulating screen mounted on the left side, a belt to facilitate holding on the right s ...
s including the WB550 camera, the ST550 dual-LCD-mounted camera, and the HMX-H106 (64GB SSD-mounted full HD camcorder). In 2014, the company took the second place in the mirrorless camera segment. Since then, the company has focused more on higher-priced items. In 2010, the company launched the NX10, the next-generation interchangeable lens camera.


Other

Samsung entered the MP3 player (
digital audio player A portable media player (PMP) (also including the related digital audio player (DAP)) is a portable consumer electronics device capable of storing and playing digital media such as audio, images, and video files. The data is typically stored o ...
, DAP) market in 1999 with its Yepp line. In the initial years the company struggled to gain a foothold because of emerging Korean startups iRiver, Cowon and Mpio. However by 2006, it had gained a significant share in the domestic market as well as Russia and parts of the Middle East, South East Asia and Europe. It was also starting to increase penetration in the U.S. (albeit significantly lower than the market leader, Apple). Samsung launched the world's-smallest DivX MP3 player, the R1, in 2009. In 2010, the company introduced some more energy-efficient products, including the laptop R580 and the netbook N210. In 2014, the company announced that it was exiting the laptop market in Europe. In 2015, Samsung announced a proposal for a
constellation A constellation is an area on the celestial sphere in which a group of visible stars forms a perceived pattern or outline, typically representing an animal, mythological subject, or inanimate object. The origins of the earliest constellati ...
of 4600 satellites orbiting Earth at altitude that could bring 200 gigabytes per month of internet data to "each of the world's 5 billion people". The proposal has not yet advanced to full development. If built, such a constellation would compete with previously-announced satellite constellations currently under development by
OneWeb OneWeb (legally Network Access Associates Ltd) is a communications company that aims to build Broadband#Computer networks, broadband Satellite Internet access, satellite Internet services. The company is headquartered in London, and has offices ...
and
SpaceX Space Exploration Technologies Corp. (SpaceX) is an American Aerospace manufacturer, spacecraft manufacturer, space launch, launcher, and a Telecommunication, satellite communications corporation headquartered in Hawthorne, California. It wa ...
. On 13 July 2017, an LED screen for
digital cinema Digital cinema refers to adoption of digital data, digital technology within the film industry to film distributor, distribute or video projector, project motion pictures as opposed to the historical use of reels of motion picture film, such as 3 ...
developed by Samsung Electronics with GDC Technology Limited was publicly demonstrated on one screen at Lotte Cinema World Tower in
Seoul Seoul (; ; ), officially known as the Seoul Special City, is the Capital city, capital and largest metropolis of South Korea.Before 1972, Seoul was the ''de jure'' capital of the North Korea, Democratic People's Republic of Korea (North Korea ...
.


Samsung stores

Samsung has started opening dedicated stores to showcase their goods.


Korea

Samsung has various service stores throughout all of South Korea, which have showcases of various Samsung products available for purchase, and also have repair centers for those items. It also has stores dedicated to the installation of large household appliances such as TVs, dishwashers, and refrigerators. It also has stores just for the sale and repair of its memory products, such as the SSDs.


Canada


Toronto

Samsung has 4 different Samsung Experience Stores in
Toronto Toronto ( ; or ) is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the List of the largest municipalities in Canada by population, most pop ...
. The main location is located within the
Toronto Eaton Centre The Toronto Eaton Centre (corporately styled as the CF Toronto Eaton Centre since September 2015, and commonly referred to simply as the Eaton Centre) is a shopping mall and office complex in the Downtown Toronto, downtown core of Toronto, Ontar ...
and has two levels. On the first floor there are phones, tablets, smartwatches, other electronics and accessories on display. There is also a Virtual Reality section where you can play VR games and sit in a chair to watch videos in VR, such as riding a roller coaster. On the second floor, there is a housewares section where Samsung fridges, stoves, appliances are shown. The TV section shows off their big-screen TVs. There is also a section for warranty and repairs. The other 3 locations are at: * Scarborough Town Centre * Sherway Gardens *
Yorkdale Shopping Centre Yorkdale Shopping Centre, or simply Yorkdale, is a major retail Shopping center, shopping centre in the North York district of Toronto, Ontario, Canada. Located at the intersection of Ontario Highway 401, Highway 401 and Allen Road, it opened i ...


Others

Samsung has 3 other Samsung Experience Stores in Canada outside of Toronto. * Edmonton –
West Edmonton Mall West Edmonton Mall (WEM) is a shopping mall in Edmonton, Alberta, that is owned, managed, and operated by Triple Five Group. It is the second most visited mall in Canada, after the Toronto Eaton Centre in Toronto, followed by Metrotown Mal ...
* Vancouver–
Metropolis at Metrotown Metropolis at Metrotown (commonly referred to as Metrotown) is a three-storey shopping mall complex in the Metrotown, Burnaby, Metrotown area of Burnaby, British Columbia, Canada. Opened in 1986, it is the largest mall in British Columbia and ...
* Montreal – Montreal Eaton Center


India

Samsung has opened its Second largest store and all products experience center in the world in
Bangalore Bangalore (), List of renamed places in India, officially Bengaluru (), is the Capital city, capital and largest city of the Indian state of Karnataka. It has a population of more than and a metropolitan area, metropolitan population of a ...
,
Karnataka Karnataka (; ISO 15919, ISO: , , also known as Karunāḍu) is a States and union territories of India, state in the southwestern region of India. It was Unification of Karnataka, formed on 1 November 1956, with the passage of the States Reor ...
covering an area of 33,000 sq ft. It is also known as Samsung Opera House.


United States

Samsung has 5 Samsung Experience Stores in the United States. * Houston – The Galleria * Los Angeles – Americana at Brand * Garden City – Roosevelt Field * Palo Alto –
Stanford Shopping Center Stanford Shopping Center is an upscale open air shopping mall located on Route 82 ( El Camino Real) at Sand Hill Road in Palo Alto, California. It is on the campus of Stanford University although the university only owns the land and not th ...
* Dallas - Stonebriar Centre


Experience shops

In addition to these locations, Samsung runs a Samsung Experience Shop located inside Best Buy stores.


Management and board of directors

In December 2010, Samsung switched its management system from a single CEO-system under Choi Gee-sung to a two-person management team with Choi Gee-sung, CEO and vice chairman, and Lee Jae-Yong, chief operating officer and president. In June 2012, Samsung appointed Kwon Oh-Hyun as CEO of the company. Samsung also reorganized its overseas marketing bases in line with changes in the market, including a combined Britain/Continental Europe regional subsidiary, and a combined China/Taiwan regional subsidiary. In 2012, Samsung appointed director of mobile products, J. K. Shin, to president/CEO of Samsung Electronics for Mobile Consumer Products. The company added a new digital imaging business division in 2010, and consists of eight divisions, including the existing display, IT solutions, consumer electronics, wireless, networking, semiconductor, and LCD divisions. It merged consumer electronics and air conditioners in 2010 under the consumer electronics business division. The set-top boxes business was merged with the Visual Display Business division. The company's December 2010 reorganization was as follows: Among the eight divisions, the network division and the digital imaging division experienced new appointments, while the remaining divisions were maintained in accordance with their results. * Chief executive officer, Vice chairman: Choi Gee-sung * Chief financial officer: President Yoon Ju-hwa * Chief operating officer, President: Lee Jae-yong * Chief executive officer, President: J. K. Shin The following are the names of the board of directors members:


Market share for major products


Major clients


Relationship with Apple Inc.

Despite recent litigation activity, Samsung and Apple have been described as frenemies who share a love-hate relationship. Samsung is a major supplier for Apple – first providing memory for the early iPod devices in 2005, and Apple is a key customer for Samsung – in 2012 its component sales were thought to be worth in the region of $8 billion revenue to Samsung – to the point where Apple CEO
Tim Cook Timothy Donald Cook (born November 1, 1960) is an American business executive who has been the chief executive officer of Apple Inc. since 2011. Cook previously served as the company's chief operating officer under its co-founder Steve Jobs. ...
originally opposed litigation against Samsung wary of the company's critical component supply chain for Apple. In April 2011, Apple Inc. announced that it was suing Samsung over the design of its Galaxy range of mobile phones. The lawsuit was filed on 15 April 2011 and alleges that Samsung infringed on Apple's trademarks and patents of the iPhone and
iPad The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc., Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, ...
. Samsung issued a
counterclaim In a court of law, a party's claim is a counterclaim if one party asserts claims in response to the claims of another. In other words, if a plaintiff initiates a lawsuit and a defendant responds to the lawsuit with claims of their own against th ...
against Apple of
patent infringement Patent infringement is the commission of a prohibited act with respect to a patented invention without permission from the patent holder. Permission may typically be granted in the form of a license. The definition of patent infringement may va ...
. In August 2011, at The Regional Court of Düsseldorf, Apple was granted a
preliminary injunction An injunction is a legal remedy, legal and equitable remedy in the form of a special court order that compels a party (law), party to do or refrain from specific acts. ("The United States courts of appeals, court of appeals ... has exclusive ju ...
against the sale and marketing of the Samsung Galaxy Tab 10.1 across the whole of Europe excluding the Netherlands. The ban has been temporarily lifted in the European Union, with the exclusion of Germany, whilst it is investigated whether or not the original injunction was appropriate. On 31 August 2012, the
Tokyo District Court is a district court located at 1-1-4 Kasumigaseki, Chiyoda, Tokyo, Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the ...
ruled Samsung Electronics' mobile devices did not violate an Apple patent. The case only addressed Apple's patent that allows mobile devices and personal computers to synchronize or share data with each other and is not comparable with the U.S. court case ruled on 24 August. On 18 October 2012, the U.K. High Court ruled that Samsung did not infringe Apple's design patents. Apple was forced to issue a court-ordered apology to Samsung on its official U.K. website.


Relationship with Best Buy Co, Inc.

Best Buy Best Buy Co. Inc. is an American multinational consumer electronics retailer headquartered in Richfield, Minnesota. Originally founded by Richard M. Schulze and James Wheeler in 1966 as an audio specialty store called Sound of Music, it was rebra ...
and Samsung joined together to create the Samsung Experience Shop, a store that allows customers to test the company's products, and get training in mobile products they already own. In summer 2013, more than 1,400 Best Buy and Best Buy Mobile stores have established the Samsung Experience Shop. About 460 square feet of space are dedicated for the SES, with the company's placement at Best Buy's entrance, as well as its sign visible in any part of the store. The purpose of the Samsung Experience Shop is to make Samsung's products, i.e. the Galaxy, more accessible to customers. The first Samsung Experience Shops began appearing across Best Buy locations in the United States in May 2013. In May 2014, Best Buy announced its plans to add 500 new Samsung Entertainment Experience Shops. While the previous Samsung Experience locations focused primarily on showcasing and providing support for Samsung's Galaxy smartphones, cameras, and tablets, these new locations will showcase and support the company's home theater products. Unlike the Samsung Experience Shop, the Samsung Entertainment Experience will be run by Samsung trained Best Buy associates. The new centers are expected to finish being made in the US by January 2015.


Design

In the early 1990s, Samsung began considering the importance of physical design in its products. When chairman Lee declared 1996 'The Year of Design Revolution', a comprehensive global design program was initiated with the goal of design being a strategic asset and competitive advantage for the company. Located in the company's high-rise headquarters in Gangnam (south of Seoul) the corporate design center includes more than 900 full-time designers. In 1971 there were only a few designers in the whole company, whose number rose to 1,600 by 2015. In addition to the corporate design center in Seoul, there are design centers located in Tokyo, San Francisco and London. The company overhauls its design over a two-year cycle. For the first year, it scrutinizes design trends of the world, followed by product strategies. It then maps out new design plans during the second year. Since 2006, it has won as many as 210 awards from international design institutions. It received the iF (International Forum) and IDEA design awards. Working with partners, Samsung was the winner in eight categories in the 2009 IDEA awards, hence receiving the most awards. In the 2010 iF Material Awards, the company won the Gold Award for five of its products including the external hard disk drive. The iF Material Awards are given by the International Forum Design GmbH of Hannover, a design award for design materials and process technologies. In 2010, the German company selected a total of 42 products in the areas of home appliance, furniture, and industrial design. Samsung won the awards in five categories including external hard disk, full-touch screen phone, "side-by-side" refrigerator, compact digital camera, and laser printer toner.


Criticism and controversies


Environmental record

All Samsung mobile phones and MP3 players introduced on the market after April 2010 are free from polyvinyl chloride (PVC) and brominated flame retardants (BFRs). The company is listed in
Greenpeace Greenpeace is an independent global campaigning network, founded in Canada in 1971 by Irving Stowe and Dorothy Stowe, immigrant environmental activists from the United States. Greenpeace states its goal is to "ensure the ability of the Earth to ...
's Guide to Greener Electronics, which rates electronics companies on policies and practices to reduce their impact on the climate, produce greener products, and make their operations more sustainable. In November 2011, Samsung was ranked seventh out of 15 leading electronics manufacturers with a score of 4.1/10. In the newly re-launched guide, Samsung moved down two places (occupying fifth position in October 2010), but scored maximum points for providing verified data and its greenhouse gas emissions. It also scored well for its Sustainable Operations, with the guide praising its relatively good e-waste take-back programme and information. However, the company was criticized for not setting an ambitious target to increase its use of renewable energy and for belonging to a trade association which has commented against energy efficiency standards. In June 2004, Samsung was one of the first major electronics companies to publicly commit to eliminate PVC and BFRs from new models of all their products. However, the company failed to meet its deadlines to be PVC- and BFRs-free, and published new phase out dates. In March 2010, Greenpeace activists protested at the company's
Benelux The Benelux Union ( nl, Benelux Unie; french: Union Benelux; lb, Benelux-Unioun), also known as simply Benelux, is a Political union, politico-economic union and formal international intergovernmental cooperation of three neighboring states in ...
headquarters for what they called Samsung's "broken promises". The company has been awarded as one of global top-ten companies in the Carbon Disclosure Leadership Index (CDLI). It was the only Asian company among top ten companies. In addition, the company is listed in Dow Jones Sustainability Index (DJSI). The company's achievement ratio of products approaching the Global Ecolabel level ("Good Eco-Products" within the company) is 11 percentage points above the 2010 goal (80 percent). In the first half of 2010, Samsung earned the Global Ecolabel for its 2,134 models, thereby becoming the world's number-one company in terms of the number of products meeting Global Ecolabel standards. The company is also improving its effort to recover and recycle
electronic waste Electronic waste or e-waste describes discarded electrical or electronic devices. Used electronics which are destined for refurbishment, reuse, resale, salvage recycling through material recovery, or disposal are also considered e-waste. Inform ...
s. The number of wastes salvaged throughout 60 countries during 2009 was as much as 240,000 tons. The "Samsung Recycling Direct" program, the company's voluntary recycling program under way in the United States, was expanded to Canada. In 2008, the company was praised for its recycling effort by the U.S. advocacy group Electronics Take Back Coalition as the "best eco-friendly recycling program".


Litigation and safety issues


Worker safety

Many employees working in Samsung's semiconductor facilities have developed various forms of cancers. Initially, Samsung denied being responsible for the illnesses. Although Samsung is known to disfavor trade unions, these sick workers organized in the group SHARPS (Supporters for the Health And Rights of People in the Semiconductor Industry). The crowdfunded film '' Another Promise'' was produced in 2013 to depict the fight for compensation of the victims, as well as the documentary ''The Empire of Shame''. In May 2014, Samsung offered an apology and compensation to workers who became ill. The company subsequently did not follow all the recommendations of a specially appointed mediation committee, paid several families outside of a scheme to be agreed on and required them to drop all further charges, prompting SHARPS to continue legal and public action. The quarrel was mostly resolved upon a public apology issued by Samsung in November 2018.


DRAM price fixing

In December 2010, the European Commission fined six LCD panel producers, including Samsung, a total of €648 million for operating as a cartel. The company received a full reduction of the potential fine for being the first firm to assist EU anti-trust authorities. On 19 October 2011, Samsung was fined €145.73 million for being part of a price cartel of ten companies for
DRAM Dynamic random-access memory (dynamic RAM or DRAM) is a type of random-access memory, random-access semiconductor memory that stores each bit of data in a memory cell (computing), memory cell, usually consisting of a tiny capacitor and a tr ...
s, which lasted from 1 July 1998 to 15 June 2002. Like most of the other members of the cartel, the company received a 10% reduction for acknowledging the facts to investigators. Samsung had to pay 90% of their share of the settlement, but Micron avoided payment as a result of having initially revealed the case to investigators. Micron remains the only company that avoided all payments from reduction under the settlement notice. In Canada, the price fix was investigated in 2002. A recession started to occur that year, and the price fix ended. However, in 2014, the Canadian government reopened the case and investigated silently after the EU's success. Sufficient evidence was found and presented to Samsung and two other manufacturers during a
class action lawsuit A class action, also known as a class-action lawsuit, class suit, or representative action, is a type of lawsuit where one of the parties is a group of people who are represented collectively by a member or members of that group. The class action ...
hearing. The companies agreed upon a $120 million agreement, with $40 million as a fine, and $80 million to be paid back to Canadian citizens who purchased a computer, printer, MP3 player, gaming console or camera between April 1999 and June 2002.


Apple lawsuit

On 15 April 2011, Apple sued Samsung in the
United States District Court for the Northern District of California The United States District Court for the Northern District of California (in case citations, N.D. Cal.) is the United States federal courts, federal United States district court whose jurisdiction comprises the following counties of California: ...
, alleging that several of Samsung's Android phones and tablets, including the Nexus S, Epic 4G, Galaxy S 4G, and Galaxy Tab, infringed on Apple's intellectual property: its patents, trademarks,
user interface In the industrial design field of human–computer interaction, a user interface (UI) is the space where interactions between humans and machines occur. The goal of this interaction is to allow effective operation and control of the machine fr ...
and
style Style is a manner of doing or presenting things and may refer to: * Architectural style, the features that make a building or structure historically identifiable * Design A design is a plan or specification for the construction of an object or ...
. Apple's complaint included specific federal claims for patent infringement, false designation of origin,
unfair competition Unfair may refer to: * Double Taz and Double LeBron James in multiverses ''wikt:fair, fair''; wikt:unfairness, unfairness or injustice * Unfair (TV series), ''Unfair'' (drama), Japanese television series * ''Unfair: The Movie'' * Unfair (song), a s ...
, and
trademark infringement Trademark infringement is a violation of the exclusive rights attached to a trademark without the authorization of the trademark owner or any licensees (provided that such authorization was within the scope of the licence). Infringement may o ...
, as well as state-level claims for unfair competition, common law trademark infringement, and
unjust enrichment In Equity (law), laws of equity, unjust enrichment occurs when one person is enriched at the expense of another in circumstances that the law sees as unjust. Where an individual is unjustly enriched, the law imposes an obligation upon the recipien ...
. On 24 August 2012, the jury returned a verdict largely favorable to Apple. It found that Samsung had willfully infringed on Apple's design and utility patents, and had also diluted Apple's trade dresses related to the iPhone. The jury awarded Apple $1.049 billion in damages and Samsung zero damages in its countersuit. The jury found that Samsung infringed Apple's patents on iPhone's "Bounce-Back Effect" (US Patent No.7,469,381), "On-screen Navigation" (US Patent No.7,844,915), and "Tap To Zoom" (US Patent No.7,864,163), and design patents that cover iPhone's features such as the "home button, rounded corners and tapered edges" (US D593087) and "On-Screen Icons" (US D604305).


Product safety

Despite their phones' popularity, numerous explosions of them have been reported.Téléphonie mobile: Samsung prend l'explosion d'un de ses Galaxy "très au sérieux" – Faits Divers
. lematin.ch. Retrieved 8 December 2013.
A Swiss teenager was left with second and third degree burns on her thigh due to her Galaxy S3's explosion, followed by two more Galaxy S3 explosions in
Switzerland ). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel, St. Gall ...
and Ireland. A South Korean student's Galaxy S2 battery exploded in 2012. Samsung's Galaxy S4 also led to several accidents. A house in Hong Kong was allegedly set on fire by an S4 in July 2013, followed by minor S4 burn incidents in
Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...
and Russia. A minor fire was also reported in Newbury, United Kingdom in October 2013. Some users of the phone have also reported swelling batteries and overheating; Samsung has offered affected customers new batteries, free of charge. In December 2013, a Canadian uploaded a YouTube video describing his S4 combusting. Samsung then asked the uploader to sign a legal document requiring him to remove the video, remain silent about the agreement, and surrender any future claims against the company to receive a replacement. No further response from Samsung was received afterwards. Samsung Galaxy Z Fold 4 Review and the
UAE The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia Western Asia, West Asia, or Southwes ...
.


Galaxy Note 7

On 31 August 2016, it was reported that Samsung was delaying shipments of the Galaxy Note 7 in some regions to perform "additional tests being conducted for product quality"; this came alongside user reports of batteries exploding while charging. On 2 September, Samsung suspended sales of the Note 7 and announced a worldwide "product exchange program" in which customers would be able to exchange their Note 7 for another Note 7, a Galaxy S7, or an S7 Edge (the price difference being refunded). They would also receive a gift card from a participating carrier. On 1 September, the company released a statement saying it had received 35 reports of battery failure, which, according to an unnamed Samsung official, "account for less than 0.2 percent of the entire volume sold".Samsung delays shipments of Galaxy Note 7 for quality control testing
, 31 August 2016. ''The Guardian''. Retrieved 1 September 2016
Although it has been referred to as a
product recall A product recall is a request from a manufacturer to Product return, return a product after the discovery of safety issues or product defects that might endanger the consumer or put the maker/seller at risk of legal action. The recall is an effo ...
by the media, it was not an official government-issued recall by an organization such as the U.S. Consumer Product Safety Commission (CPSC), and only a voluntary measure. The CPSC did issue an official recall notice on 15 September 2016, and stated that Samsung received at least 92 reports of the batteries overheating in the U.S., including 26 reports of burns and 55 reports of property damage. After some replacement Note 7 phones also caught fire, Samsung announced on 11 October 2016 that it would permanently end production of the Note 7 in the interest of customer safety. However, Samsung was hoping to recover from the lost sales from the Note 7 with the introduction of new colors such as the Blue Coral and Black Pearl color for the Galaxy S7 edge. On 14 October 2016, the U.S.
Federal Aviation Administration The Federal Aviation Administration (FAA) is the largest transportation agency of the U.S. government and regulates all aspects of civil aviation in the country as well as over surrounding international waters. Its powers include air traffi ...
and the Department of Transportation's
Pipeline and Hazardous Materials Safety Administration The Pipeline and Hazardous Materials Safety Administration (PHMSA) is a United States Department of Transportation agency created in 2004, responsible for developing and enforcing regulations for the safe, reliable, and environmentally sound opera ...
banned the Note 7 from being taken aboard any airline flight, even if powered off.
Qantas Qantas Airways Limited ( ) is the flag carrier of Australia and the country's largest airline by fleet size, international flights, and international destinations. It is the List of airlines by foundation date, world's third-oldest airline sti ...
,
Virgin Australia Virgin Australia, the trading name of Virgin Australia Airlines Pty Ltd, is an Australian-based airline. It is the largest airline by fleet size to use the Virgin Virginity is the state of a person who has never engaged in sexual inte ...
and
Singapore Airlines Singapore Airlines (abbreviation: SIA) is the flag carrier airline of the Republic of Singapore with its Airline hub, hub located at Singapore Changi Airport. The airline is notable for highlighting the Singapore Girl as its central figure in ...
also banned the carriage of Note 7s on their aircraft with effect from midnight on 15 October. Mexico's largest airlines Aeromexico,
Interjet Interjet (official legal name ABC Aerolíneas, S.A. de C.V.), also known as Interjet Airlines, was a Mexican low-cost carrier headquartered in Mexico City. The airline operated scheduled flights to and from various destinations within Mexico, as ...
,
Volaris Volaris, legally ''Concesionaria Vuela Compañía de Aviación S.A.P.I. de C.V.'', is a Mexican low-cost airline based in Santa Fe (Mexico City), Santa Fe, Álvaro Obregón, D.F., Álvaro Obregón, Mexico City l-888-Ʒ9Ʒ-I394 with its hubs in M ...
and
VivaAerobus Aeroenlaces Nacionales, S.A. de C.V., trading as Viva Aerobus, is a Mexican low-cost airline A low-cost carrier or low-cost airline (occasionally referred to as ''no-frills'', ''budget'' or ''Discounts and allowances, discount carrier'' or ' ...
all banned the handset.


Washing machines

On 4 November 2016, Samsung recalled 2.8 million top-load washing machines sold at home appliance stores between 2011 and 2016 because the machine's top could unexpectedly detach from the chassis during use due to excessive vibration.


Advertisements on smart televisions

In 2015, users on the website
Reddit Reddit (; stylized in all lowercase as reddit) is an American social news news aggregator, aggregation, Review site#Rating site, content rating, and Internet forum, discussion website. Registered users (commonly referred to as "Redditors") subm ...
began reporting that some Samsung Smart TVs would display advertisements for
Pepsi Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was f ...
products during movies when viewed through the Plex application. Plex denied responsibility for the ads and Samsung told blog Gigaom that they were investigating the matter. In March 2016, soccer star Pelé filed a lawsuit against Samsung in the
United States District Court for the Northern District of Illinois The United States District Court for the Northern District of Illinois (in case citations, N.D. Ill.) is the federal United States district court, trial-level court with jurisdiction over the northern counties of Illinois. Appeals from the Nor ...
, seeking $30 million in damages, claiming violations under the
Lanham Act The Lanham (Trademark) Act (, codified at et seq. () is the primary federal trademark A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign (semiotics), sign, design, ...
for false endorsement and a state law claim for violation of his right of publicity. The suit alleged that, at one point, Samsung and Pelé came close to entering into a licensing agreement for Pelé to appear in a Samsung advertising campaign; Samsung abruptly pulled out of the negotiations. The October 2015 Samsung ad in question included a partial face shot of a man who allegedly "very closely resembles" Pelé, and also a superimposed ultra-high-definition television screen next to the image of the man featuring a "modified bicycle or scissors-kick", perfected and famously used by Pelé. In December 2016, Samsung forced an update to their Smart TV line, which resulted in advertisements being displayed in menus on the updated devices.


Viral marketing

On 1 April 2013, several documents were shown on TaiwanSamsungLeaks.org saying that the advertising company OpenTide (Taiwan) and its parent company Samsung were hiring students to attack its competitors by spreading harmful comments and biased opinions/reviews about the products of other phone manufacturers, such as
Sony , commonly stylized as SONY, is a Japanese Multinational corporation, multinational conglomerate (company), conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's la ...
and HTC, in several famous forums and websites in
Taiwan Taiwan, officially the Republic of China (ROC), is a Country, country in East Asia, at the junction of the East China Sea, East and South China Seas in the northwestern Pacific Ocean, with the China, People's Republic of China (PRC) to the n ...
to improve its brand image. Hacker "0xb", the uploader of the documents, said that they were intercepted from an email between OpenTide and Samsung. Four days later, the Taiwan division of Samsung Electronics made an announcement stating it would "stop all online marketing strategies which involves publishing and replying in online forums". It was widely reported by the Taiwanese media. Taiwan later fined Samsung Electronics for the smear campaign.


See also

*
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affi ...


References


External links

*
Samsung Electronics Official Global Blog

Samsung Community Forum
{{Authority control South Korean companies established in 1969 1970s initial public offerings British Royal Warrant holders Companies based in Suwon Companies listed on the Korea Exchange Companies listed on the London Stock Exchange Companies listed on the Frankfurt Stock Exchange Companies listed on the Luxembourg Stock Exchange Computer peripheral companies Computer memory companies Computer storage companies Consumer electronics brands Display technology companies Electronics companies established in 1969 Foundry semiconductor companies Home appliance brands Home appliance manufacturers of South Korea Heating, ventilation, and air conditioning companies HSA Foundation founding members Mobile phone companies of South Korea Multinational companies headquartered in South Korea Netbook manufacturers Photography companies of South Korea Point of sale companies Portable audio player manufacturers
Electronics The field of electronics is a branch of physics and electrical engineering that deals with the emission, behaviour and effects of electrons using Electronic component, electronic devices. Electronics uses Passivity (engineering), active devices ...
Semiconductor companies of South Korea South Korean brands Technology companies of South Korea Vacuum cleaner manufacturers Video equipment manufacturers Videotelephony