PerifaCon
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PerifaCon, also informally called Comic Con da Favela (
Favela Favela () is an umbrella name for several types of working-class neighborhoods in Brazil. The term was first used in the Providência neighborhood in the center of Rio de Janeiro in the late 19th century, which was built by soldiers who had ...
Comic Con), is a comic book event held since 2019 in
São Paulo São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...
with a focus on reaching mainly the public from the outskirts of São Paulo, who are hardly able to participate in large events such as CCXP due to cost and distance. The name PerifaCon merges the terms "Perifa", slang for ''periferia'', and "Con", which refers to
comic con A comic book convention or comic-con is an event with a primary focus on comic books and comic book culture, in which comic book fans gather to meet creators, experts, and each other. Commonly, comic conventions are multi-day events hosted at con ...
s. ''Periferia'' can be literally translated as "
suburb A suburb (more broadly suburban area) is an area within a metropolitan area, which may include commercial and mixed-use, that is primarily a residential area. A suburb can exist either as part of a larger city/urban area or as a separate ...
", but in
Brazilian Portuguese Brazilian Portuguese (' ), also Portuguese of Brazil (', ) or South American Portuguese (') is the set of varieties of the Portuguese language native to Brazil and the most influential form of Portuguese worldwide. It is spoken by almost all of ...
the term is used mainly for the areas of the metropolitan regions with the highest index of poverty and also for the
favela Favela () is an umbrella name for several types of working-class neighborhoods in Brazil. The term was first used in the Providência neighborhood in the center of Rio de Janeiro in the late 19th century, which was built by soldiers who had ...
s.


History

The idea for PerifaCon emerged in September 2018 in a group of seven young black people from the ''periferia'': Andreza Delgado, Igor Nogueira, Mateus Ramos, Matheus Polito, Luíze Tavares, Gabrielly Oliveira and Pedro Okuyama. The initial objective was to bring the experience of participating in a
comic con A comic book convention or comic-con is an event with a primary focus on comic books and comic book culture, in which comic book fans gather to meet creators, experts, and each other. Commonly, comic conventions are multi-day events hosted at con ...
to people who don't have access to these kind of event. After six months of meetings, the organizers managed to get investors and sponsors, in addition to widespread media coverage, especially due to the unique nature of the project. There was even an advertising agency that was interested in buying the event, but the group responsible for PerifaCon insisted on keeping the event as an independent initiative. Most of the value for the event came through
crowdfunding Crowdfunding is the practice of funding a project or venture by raising money from a large number of people, typically via the internet. Crowdfunding is a form of crowdsourcing and alternative finance. In 2015, over was raised worldwide by crow ...
.


1st PerifaCon

The first edition of the event was held on March 24, 2019, at
Capão Redondo Capão Redondo is one of 96 districts in the city of São Paulo, Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with ...
's Fábrica de Cultura, in the southwest region of
São Paulo São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...
. There were sales and autographs of comics, RPG workshops, music presentations, lectures and a
cosplay Cosplay, a portmanteau of "costume play", is an activity and performance art in which participants called cosplayers wear costumes and fashion accessories to represent a specific character. Cosplayers often interact to create a subculture, ...
contest, among several other totally free activities. A total of 7,000 people attended the event, although only about 4,000 were able to enter the main area due to space limitations (with no previous experience in organizing events, the group responsible for PerifaCon had estimated that there would be only 2,000 visitors). Among the exhibitions, the one that most attracted the public was the project created by illustrator Wagner Loud with YouTuber LØAD, who presented several illustrations that emulated comic book covers portraying Brazilian rappers as if they were superheroes. Among the musicians represented were
Criolo Kleber Cavalcante Gomes, or Criolo (São Paulo, September 5, 1975), is a Brazilian singer, rapper, songwriter and actor, four times nominated to the Latin Grammy Awards. With a career starting in 1989, he was originally known in Brazil as the cr ...
,
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,
Negra Li Negra Li (born Liliane de Carvalho, São Paulo, September 17, 1979) is a Brazilian singer, actress and dancer. She was one of the lead actresses in the 2006 musical drama film '' Antônia''. She has sold over 300,000 copies and her net worth is ...
, KL Jay and several others. In addition to activities related to pop culture and the presence of artists such as Marcelo D'Salete,
Ivan Reis Ivan Reis is a Brazilians, Brazilian comics artist. He is known for his work on comic books such as Dark Horse Comics' ''Ghost (Dark Horse Comics), Ghost'', Marvel Comics' ''Genis-Vell, Captain Marvel'' and ''Vision (Marvel Comics), Avengers Icons ...
, Rafael Calça, Jefferson Costa,
Adriana Melo Adriana, also spelled Adrianna, is a Latin name and feminine form of Adrian. It originates from present day Italy. Translations *Arabic language, Arabic: أدريان *Belorussian language, Belorussian: Адрыяна (Adryjana) *Bulgarian langu ...
and
Joe Prado Joe or JOE may refer to: Arts Film and television * ''Joe'' (1970 film), starring Peter Boyle * ''Joe'' (2013 film), starring Nicolas Cage * ''Joe'' (TV series), a British TV series airing from 1966 to 1971 * ''Joe'', a 2002 Canadian animated ...
, among others, there were also concerts by bands and dance groups from that region.


Brotando nas Redes

The second edition of PerifaCon was originally scheduled to take place on April 11–12, 2020 at Cidade Tiradentes' Centro de Formação Cultural, east of
São Paulo São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC a ...
. Due to the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
, the event was initially postponed to June 6–7 and then cancelled. In 2021, still unable to hold the event in person, the organizers held a virtual festival entitled "PerifaCon, Brotando nas Redes" ("PerifaCon, appearing on the networks"). Between March 26 and 28, several thematic panels and training cycles for comics artists and illustrators were presented, with online activities both recorded and live. Entries were made free of charge on the official PerifaCon website and activities were presented through
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
and social media. A
cosplay Cosplay, a portmanteau of "costume play", is an activity and performance art in which participants called cosplayers wear costumes and fashion accessories to represent a specific character. Cosplayers often interact to create a subculture, ...
contest dedicated to the black community was also held, with 17 participants dressing up and playing pop culture characters, running for a prize with the winner being determined by popular vote. According to the definition of those responsible for the event, the main objective of the contest was "to promote, value and strengthen the identity and manifestations of peripheral, black and LGBTQI+ people in the universe of nerd, geek and pop entertainment".


Narrativas Periféricas

During the 1st PerifaCon, the Narrativas Periféricas ("Peripheral Narratives") project was developed in a partnership between the event's organizers, Mino publishing house and Chiaroscuro Studios. The intention was to select comic artists from ''periferias'' who would publish a comic book or
graphic novel A graphic novel is a long-form, fictional work of sequential art. The term ''graphic novel'' is often applied broadly, including fiction, non-fiction, and anthologized work, though this practice is highly contested by comic scholars and industry ...
with Mino. 200 works from all over Brazil were submitted, of which 18 were selected for an online experience coordinated by the editor Janaína de Luna and the comic book artist Pedro Cobiaco. The eight months of weekly classes had the participation, among others, of artists such as Shiko and the twins
Fábio Moon Fábio Moon is a Brazilian comic book artist best known for his work on ''Casanova''. He is the twin brother of fellow comic book artist Gabriel Bá. Career Fábio has been writing comics for almost 15 years, and has been published in France, It ...
and
Gabriel Bá Gabriel Bá (born 5 June 1976) is a People of Brazil, Brazilian comic book artist best known for his work on ''The Umbrella Academy'', ''Casanova (comics), Casanova'', and ''Daytripper (DC Comics), Daytripper''. He is the twin brother of fellow co ...
. After the experience, six artists, four of whom were black, published their comics. The printing and launch of the books was made possible by crowdfunding through the Catarse platform. The books released were: ''Thomas: La Vie en Rose'', by Arthur Pigs; ''Crianças Selvagens'', by Gabú Brito; ''Quando a Música Acabar'', by Isaque Sagara; ''Pomo'', by Eryk Souza; ''Shin'', by Isaac Santos; and ''Para Todos os Tipos de Vermes'', by Kione Ayo. In 2021, Narrativas Periféricas won the
Troféu HQ Mix Troféu HQ Mix is a Brazilian comics award. The prize was created in 1989 by João Gualberto Costa (Gual) and José Alberto Lovetro (Jal), members of the Association of the Brazilian Cartoonists. The name refers to the television show about comics ...
for Best Editorial Project. Also, two authors involved with the project were nominated in the New Talent categories: Gabú Brito as Writer and Penciller, and Isaac Santos as Penciller.


Cultural producer

After their experience with the organization of the first edition of PerifaCon and the Narrativas Periféricas project, Andreza Delgado, Gabrielly Oliveira, Igor Nogueira and Luize Tavares opened the company PerifaCon Comunicação e Produção Cultural to organize the following editions of the event, do curatorship for professionals from the ''periferia'', do curatorship for events and releases by major studios, in addition to consulting for large companies that want to strengthen relationships with ''periferia'' groups. One of the curatorship actions was with the Brazilian
McDonald's McDonald's Corporation is an American Multinational corporation, multinational fast food chain store, chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechri ...
, with the selection of artists to be hired for the illustrations of the snack trays. Another work that gained prominence was the illustrations for the Brazilian launch of the
Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fil ...
series '' Cursed'', to which artists Lya Nazura and Marília Marz were invited. For the streaming channel, PerifaCon also created the ''Na Boca do Povo'' show, where the four PerifaCon partners commented on matters related to the Netflix catalogue.


Podcast

On September 13, 2019, the weekly
podcast A podcast is a program made available in digital format for download over the Internet. For example, an episodic series of digital audio or video files that a user can download to a personal device to listen to at a time of their choosing ...
''PerifaCon, o Podcast'' premiered, with the aim of debating topics related to pop culture and other subjects from the nerd and geek universes. The program is led by the same people responsible for organizing PerifaCon and the first episode talked about the first edition of the event and the initiatives and projects being developed by them. Published every Friday, the program's format varies according to the topic, and can be a debate, roundtable, interview, etc. As of the second season, which began on June 17, 2020, the podcast started to count on the support of Spcine and the Municipal Department of Culture of São Paulo, with production by CLAV Music.


References


External links

* {{Comic festivals and alternative comics conventions Comics conventions Book fairs in Brazil Annual events in Brazil Recurring events established in 2019 2019 establishments in Brazil Festivals established in 2019 Literary festivals in Brazil