Odeon Luxe Leicester Square
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The Odeon Luxe Leicester Square is a prominent cinema building in the
West End of London The West End of London (commonly referred to as the West End) is a district of Central London, west of the City of London and north of the River Thames, in which many of the city's major tourist attractions, shops, businesses, government buil ...
. Built in the
Art Deco Art Deco, short for the French ''Arts Décoratifs'', and sometimes just called Deco, is a style of visual arts, architecture, and product design, that first appeared in France in the 1910s (just before World War I), and flourished in the Unite ...
style and completed in 1937, the building has been continually altered in response to developments in cinema technology, and was the first
Dolby Cinema Dolby Cinema is a premium cinema created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features. The technology competes with IMA ...
in the United Kingdom. The cinema occupies the centre of the eastern side of
Leicester Square Leicester Square ( ) is a pedestrianised square in the West End of London, England. It was laid out in 1670 as Leicester Fields, which was named after the recently built Leicester House, itself named after Robert Sidney, 2nd Earl of Leicester ...
in London, featuring a black polished
granite Granite () is a coarse-grained (phaneritic) intrusive igneous rock composed mostly of quartz, alkali feldspar, and plagioclase. It forms from magma with a high content of silica and alkali metal oxides that slowly cools and solidifies undergro ...
facade and high tower displaying its name. Blue
neon Neon is a chemical element with the symbol Ne and atomic number 10. It is a noble gas. Neon is a colorless, odorless, inert monatomic gas under standard conditions, with about two-thirds the density of air. It was discovered (along with krypton ...
outlines the exterior of the building at night. It was built to be the flagship of
Oscar Deutsch Oscar Deutsch (12 August 1893 – 5 December 1941)Allen Eyles, ‘Deutsch, Oscar (1893–1941)’, Oxford Dictionary of National Biography, Oxford University Press, 200accessed 29 April 2011/ref> was a British-Hungarian businessman. He was the fou ...
's
Odeon Cinema Odeon, stylised as ODEON, is a cinema brand name operating in the United Kingdom, Ireland and Norway, which along with UCI Cinemas and Nordic Cinema Group is part of the Odeon Cinemas Group subsidiary of AMC Theatres. It uses the famous name ...
chain and still holds that position today. It hosts numerous European and world film premieres, including the annual
Royal Film Performance The Royal Film Performance is a trademarked event owned by The Film and Television Charity, formerly the Cinema & Television Benevolent Fund. The events showcases a major film premiere and is attended by members of the British Royal Family. The pr ...
.


History

The Odeon cinema building was completed by
Sir Robert McAlpine Sir Robert McAlpine Limited is a family-owned building and civil engineering company based in Hemel Hempstead, England. It carries out engineering and construction in the infrastructure, heritage, commercial, arena and stadium, healthcare, educa ...
in 1937 to the design of
Harry Weedon Harold William "Harry" Weedon (1887 – 17 June 1970) was a British architect. Although he designed a large number of buildings during a long career, he is best known for his role overseeing the Art Deco designs of the Odeon Cinemas for Oscar Deu ...
and Andrew Mather on the site of the
Turkish bath A hammam ( ar, حمّام, translit=ḥammām, tr, hamam) or Turkish bath is a type of steam bath or a place of public bathing associated with the Islamic world. It is a prominent feature in the culture of the Muslim world and was inherited ...
s and the adjoining Alhambra Theatre a large
music hall Music hall is a type of British theatrical entertainment that was popular from the early Victorian era, beginning around 1850. It faded away after 1918 as the halls rebranded their entertainment as variety. Perceptions of a distinction in Bri ...
dating from the 1850s. The site cost £550,000, and the cinema took seven months to build, at a cost of £232,755, with 2116 seats. The opening night was Tuesday 2 November 1937; the film shown that night was ''
The Prisoner of Zenda ''The Prisoner of Zenda'' is an 1894 adventure novel by Anthony Hope, in which the King of Ruritania is drugged on the eve of his coronation and thus is unable to attend the ceremony. Political forces within the realm are such that, in order ...
''. The interior was an art-deco auditorium, with a ribbed ceiling and sidewalls, featuring concealed strip lighting in coves, and two
bas relief Relief is a sculptural method in which the sculpted pieces are bonded to a solid background of the same material. The term ''relief'' is from the Latin verb ''relevo'', to raise. To create a sculpture in relief is to give the impression that the ...
sculptures of naked
nymph A nymph ( grc, νύμφη, nýmphē, el, script=Latn, nímfi, label=Modern Greek; , ) in ancient Greek folklore is a minor female nature deity. Different from Greek goddesses, nymphs are generally regarded as personifications of nature, are ty ...
s were positioned on the front splay walls, as if leaping towards the screen. All the seats were covered in a faux-leopard skin material. A modernisation in 1967 removed many of the original features, with all of the ribbed plasterwork from the balcony to the proscenium replaced by smooth finishes. A refurbishment in 1998 included new versions of some lost details, including the figures, and seating upholstery pattern. The UK's first
widescreen Widescreen images are displayed within a set of aspect ratios (relationship of image width to height) used in film, television and computer screens. In film, a widescreen film is any film image with a width-to-height aspect ratio greater than t ...
(screen ratio 1.66:1) was installed and premiered on 14 May 1953; the film shown was ''
Tonight We Sing ''Tonight We Sing'' is a 1953 American musical biopic film directed by Mitchell Leisen and starring David Wayne, Ezio Pinza and Roberta Peters. It is based on the life and career of the celebrated impresario Sol Hurok. The film is based on the 1 ...
''. The British public debut of
CinemaScope CinemaScope is an anamorphic lens series used, from 1953 to 1967, and less often later, for shooting widescreen films that, crucially, could be screened in theatres using existing equipment, albeit with a lens adapter. Its creation in 1953 by ...
(screen ratio 2.55:1) followed on 19 November 1953 with the quasi-biblical epic, ''
The Robe ''The Robe'' is a 1942 historical novel about the Crucifixion of Jesus, written by Lloyd C. Douglas. The book was one of the best-selling titles of the 1940s. It entered the ''New York Times'' Best Seller list in October 1942, four weeks later ...
''. (The first cinema to install
CinemaScope CinemaScope is an anamorphic lens series used, from 1953 to 1967, and less often later, for shooting widescreen films that, crucially, could be screened in theatres using existing equipment, albeit with a lens adapter. Its creation in 1953 by ...
in the UK was the Odeon Tottenham Court Road on 9 June 1953, but it was not open to the public until later). The theatre's chief engineer, Nigel Wolland, was appointed
MBE Mbe may refer to: * Mbé, a town in the Republic of the Congo * Mbe Mountains Community Forest, in Nigeria * Mbe language, a language of Nigeria * Mbe' language, language of Cameroon * ''mbe'', ISO 639 code for the extinct Molala language Molal ...
for services to the film industry in 2007. The theatre's general manager, Chris Hilton, was appointed
MBE Mbe may refer to: * Mbé, a town in the Republic of the Congo * Mbe Mountains Community Forest, in Nigeria * Mbe language, a language of Nigeria * Mbe' language, language of Cameroon * ''mbe'', ISO 639 code for the extinct Molala language Molal ...
for services to the film industry in 2010. After Nigel Wolland's retirement in 2006, Mark Nice was appointed the cinema's chief engineer. Mark Nice was later promoted to the position of Odeon company engineer with Toni Purvis and Michael Mannix assuming the role of Operations Manager Digital.


Technical specifications

The first
Dolby Cinema Dolby Cinema is a premium cinema created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features. The technology competes with IMA ...
system to be installed in the UK is at the Odeon in
Leicester Square Leicester Square ( ) is a pedestrianised square in the West End of London, England. It was laid out in 1670 as Leicester Fields, which was named after the recently built Leicester House, itself named after Robert Sidney, 2nd Earl of Leicester ...
. This introduced a combination of
Dolby Vision Dolby Vision is a set of technologies developed by Dolby Laboratories for high dynamic range (HDR) video. It covers content creation, distribution, and playback. It includes dynamic metadata that are used to adjust and optimize each frame of the ...
dual-laser projection system and a
Dolby Atmos Dolby Atmos is a surround sound technology developed by Dolby Laboratories. It expands on existing surround sound systems by adding height channels, allowing sounds to be interpreted as three-dimensional objects with neither horizontal, nor verti ...
sound system. The Odeon is the largest single-screen cinema in the United Kingdom and one of the few with its circle and stalls remaining intact. The cinema is equipped to show films in
35mm 35 mm may refer to: * 135 film, a type of still photography format commonly referred to as 35 mm film * 35 mm movie film, a type of motion picture film stock * 35MM 35 mm may refer to: * 135 film, a type of still photography format ...
,
70mm 70 mm film (or 65 mm film) is a wide high-resolution film gauge for motion picture photography, with a negative area nearly 3.5 times as large as the standard 35 mm motion picture film format. As used in cameras, the film is wid ...
and digital on a 48 ft. widescreen and includes stage facilities for live performances. The cinema has an operating
Compton Compton may refer to: Places Canada * Compton (electoral district), a former Quebec federal electoral district * Compton (provincial electoral district), a former Quebec provincial electoral district now part of Mégantic-Compton * Compton, Que ...
organ, its console lit from within by coloured lighting, and a
safety curtain A safety curtain (or fire curtain in America) is a fire safety precaution used in large proscenium Theater (structure), theatres. It is usually a heavy fibreglass or iron curtain located immediately behind the proscenium arch. Asbestos-based m ...
detailed in 1930s
art-deco Art Deco, short for the French ''Arts Décoratifs'', and sometimes just called Deco, is a style of visual arts, architecture, and product design, that first appeared in France in the 1910s (just before World War I), and flourished in the United ...
motifs. Two sets of tabs (curtains) are also installed and used for most performances. The cinema houses all major digital sound systems:
Sony Dynamic Digital Sound is a cinema sound system developed by Sony, in which compressed digital sound information is recorded on both outer edges of the 35 mm film release print. The system supports up to eight independent channels of sound: five front channe ...
,
Dolby Digital Dolby Digital, originally synonymous with Dolby AC-3, is the name for what has now become a family of audio compression technologies developed by Dolby Laboratories. Formerly named Dolby Stereo Digital until 1995, the audio compression is lossy ...
and DTS. It had the UK's first wide-screen installed in 1953, and more recently, was the first to have a digital projector installed in 1999. There are 800 seats – including 22 full-recliner seats in the Royal Box – and a "Royal Retiring Room" for visiting monarchs. Oscar's Bar (named after Odeon's founder
Oscar Deutsch Oscar Deutsch (12 August 1893 – 5 December 1941)Allen Eyles, ‘Deutsch, Oscar (1893–1941)’, Oxford Dictionary of National Biography, Oxford University Press, 200accessed 29 April 2011/ref> was a British-Hungarian businessman. He was the fou ...
) features views across Leicester Square from a glass enclosed balcony. In March 2011, all the cinema's screens converted to digital projection equipment with 3D capability. Up until 2009 the cinema and film distributors did not have faith in the reliability of digital presentations, so the cinema would run a 35mm print alongside. If the digital show failed the projectionist would switch to film. If that projector then failed, the performance would be abandoned. One 35mm/70mm projector has been retained, and has been used for recent 70mm releases including '' Interstellar'', ''
The Hateful Eight ''The Hateful Eight'' (sometimes marketed as ''The H8ful Eight'' or ''The Hateful 8'') is a 2015 American Western mystery thriller film written and directed by Quentin Tarantino. It stars Samuel L. Jackson, Kurt Russell, Jennifer Jason Leig ...
'', ''
Dunkirk Dunkirk (french: Dunkerque ; vls, label=French Flemish, Duunkerke; nl, Duinkerke(n) ; , ;) is a commune in the department of Nord in northern France.Death on the Nile ''Death on the Nile'' is a work of detective fiction by British writer Agatha Christie, published in the UK by the Collins Crime Club on 1 November 1937 and in the US by Dodd, Mead and Company the following year. The UK edition retailed at s ...
''. A silver screen is used for 3D presentations, placed in front of the white screen used for 2D presentations. The silver screen is a fraction smaller and screen tabs are not used during 3D performances. Most of the trained projectionists at the Odeon retired, or were made redundant in 2011. Presentations are now mostly automated.


Screens 2 – 5

Five screens, each seating between fifty and sixty patrons, were added in April 1990 in what was once an alleyway running alongside the main house. The screens were originally known as Odeon Mezzanine and were renamed Odeon Studios in 2012. Following the refurbishment in 2018, the number of screens was reduced to four with reduced capacity and renamed as Screens 2 – 5.


Recent developments

In 2018 Odeon undertook a full refurbishment at a projected cost of £1015 million, which saw the building retained as a single-screen cinema with stalls and circle levels, with the stated intention to maintain its character. The cinema closed on 10 January 2018 with an anticipated reopening in time for the
BFI London Film Festival The BFI London Film Festival is an annual film festival founded in 1957 and held in the United Kingdom, running for two weeks in October with co-operation from the British Film Institute. It screens more than 300 films, documentaries and shor ...
in October—which it failed to meet. The cinema reopened on 21 December 2018 rebranded as part of the Odeon Luxe chain, with a reduced capacity in luxury seats, an enhanced concession offering, and the first commercial Dolby Cinema screen to open in the UK.


See also

*
Odeon Cinemas Odeon, stylised as ODEON, is a cinema brand name operating in the United Kingdom, Ireland and Norway, which along with UCI Cinemas and Nordic Cinema Group is part of the Odeon Cinemas Group subsidiary of AMC Theatres. It uses the famous name of ...
, the British cinema chain *
Odeon Marble Arch The Odeon Marble Arch (known as the Regal from 1928 to 1945) was a cinema in London located opposite Marble Arch, at the top of Park Lane, with its main entrance on Edgware Road. It operated in various forms from 1928 to 2016, and is most famo ...
, a former cinema also located in London's West End *
Odeon West End The Odeon Luxe West End is a two-screen cinema on the south side of Leicester Square, London. It has historically been used for smaller film premieres and hosting the annual BFI London Film Festival. The site is on an adjacent side of the squa ...
, a second cinema on the south side of Leicester Square until 2015 * Scenes in the Square, which includes a statue of Batman on the roof of the cinema


References


Sources

* ''Guide to British Theatres 1750–1950'', John Earl and Michael Sell pp. 128 (Theatres Trust, 2000)


External links


Alhambra Theatre History
Archive material, information, and images on the Alhambra Theatre, Leicester Square

* ttps://web.archive.org/web/20130815071644/http://www.cinema-organs.org.uk/venues/lon.leicestersq.html The Cinema Organ Society information on the organbr>Film Premieres in Odeon leicester square
{{London landmarks Cinemas in London Streamline Moderne architecture in the United Kingdom Leicester Square
Leicester Square Leicester Square ( ) is a pedestrianised square in the West End of London, England. It was laid out in 1670 as Leicester Fields, which was named after the recently built Leicester House, itself named after Robert Sidney, 2nd Earl of Leicester ...
Art Deco architecture in London Public venues with a theatre organ