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Nick Logan (born 3 January 1947 in
Lincoln Lincoln most commonly refers to: * Abraham Lincoln (1809–1865), the sixteenth president of the United States * Lincoln, England, cathedral city and county town of Lincolnshire, England * Lincoln, Nebraska, the capital of Nebraska, U.S. * Lincol ...
, Lincolnshire) is an
English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...
journalist, editor and publisher. Logan is best known for having founded '' The Face'', the magazine which forged a new "lifestyle" sector in British publishing in the 1980s and 1990s. He was editor of the '' New Musical Express'' during its 1970s heyday and created a slew of other titles alongside ''The Face'': pop fortnightly '' Smash Hits'', men's magazines ''
Arena An arena is a large enclosed platform, often circular or oval-shaped, designed to showcase theatre, musical performances, or sporting events. It is composed of a large open space surrounded on most or all sides by tiered seating for spectators ...
'', '' Arena Homme +'' and ''Deluxe'' and women's publication ''Frank''.


Early life

One of four children born to John and Doris Logan, Nick Logan was brought up in east London neighbourhoods
Leytonstone Leytonstone () is an area in east London, England, north-east of Charing Cross. Part of the London Borough of Waltham Forest, a local authority district of Greater London. It adjoins Wanstead to the north-east, Forest Gate to the south-east, ...
and Wanstead, and attended Leyton County High School for Boys. He married Julie Hillier (1947-2016) in October 1967, and has three children.


Journalism

Logan started his career in 1963 as a reporter at the ''West Essex Gazette & Walthamstow Guardian'' series of local papers in east London, where he was given responsibility for the pop pages. "I might have interviewed the
Small Faces Small Faces were an English rock band from London, founded in 1965. The group originally consisted of Steve Marriott, Ronnie Lane, Kenney Jones and Jimmy Winston, with Ian McLagan replacing Winston as the band's keyboardist in 1966. The ...
, who lived locally, or the drummer of the
Nashville Teens The Nashville Teens are a British rock band, formed in Surrey in 1962. They are best known for their 1964 hit single " Tobacco Road", a top 10 UK hit and a top 20 hit in the United States. Early membership Art Sharp (born Arthur Sharp, 26 May ...
, but it was all minor stuff", Logan said later.


''New Musical Express''

In 1967 Logan joined IPC's ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' as one of five staff writers. The weekly was still reliant on the major stars of the earlier part of the decade such as the Beatles, and, as rock music supplanted pop and album sales overtook those of singles, ''NME'' lost ground to its rival '' Melody Maker'', also published by IPC. In 1972 IPC's management promoted Logan's colleague Alan Smith to editor and Logan as assistant editor with the brief of overhauling the content and design of the publication. Together they assembled a new editorial team drawn from the ranks of the underground and independently published press, including
Charles Shaar Murray Charles Shaar Murray (born Charles Maximillian Murray; 27 June 1951) is an English music journalist and broadcaster. He has worked on the ''New Musical Express'' and many other magazines and newspapers, and has been interviewed for a number of ...
from '' Oz'' and
Nick Kent Nick Kent (born 24 December 1951) is a British rock critic best known for his writing for the '' NME'' in the 1970s, and his books ''The Dark Stuff'' (1994) and ''Apathy for the Devil'' (2010). Early life Kent, the son of a former Abbey Road S ...
and
Pennie Smith Pennie Smith (born in London) is an English photographer, known for her photography of the rock music industry. She specialises in black-and-white photography. Early life Smith attended art school in Twickenham in the late 1960s, studying gra ...
from '' Frendz''. Logan assumed the editorship from Smith in 1973 at the age of 26, becoming the youngest national newspaper editor in the UK. His recruitment of the cream of young British writing talent, including
Julie Burchill Julie Burchill (born 3 July 1959) is an English writer. Beginning as a staff writer at the ''New Musical Express'' at the age of 17, she has since contributed to newspapers such as ''The Daily Telegraph'', ''The Sunday Times'' and ''The Guardia ...
and Tony Parsons, resulted in the title becoming the pre-eminent music weekly of the period, with sales topping 180,000 copies a week.


''Smash Hits''

In 1978 Logan left the ''NME'', determined to never again work in a corporate environment. He pitched several magazine ideas to the printing company East Midlands Allied Press, which was developing its magazine division Emap. Among these was the proposal for a colourful teenage pop monthly which was test-marketed in the north-east of England in the autumn of 1978 as '' Smash Hits''. "My interest was in featuring excellent photography with song lyrics as ballast and bringing good acts like
the Jam The Jam were an English mod revival/ punk rock band formed in 1972 at Sheerwater Secondary School in Woking, Surrey. They released 18 consecutive Top 40 singles in the United Kingdom, from their debut in 1977 to their break-up in December 1 ...
to a young audience," Logan said later. Encouraged by the test-marketing exercise Emap put the first issue into national circulation; over the next couple of months sales increased to above 100,000 and the publisher reached agreement with Logan to switch to fortnightly publication. ''Smash Hits'' circulation rapidly rose to 166,000 copies, just 35,000 fewer than the ''NME'' and 10,000 more than ''Melody Maker'', but by the autumn of 1979 Logan was ready to move on. Journalist Ian Cranna became editor and Logan, in his role as editorial director, proposed a new magazine – "a well-produced, well-designed and well-written monthly with music at its core but with expanding coverage of the subjects that informed it, from fashion and film to nightclubbing and social issues". When Emap's directors passed on the proposal, Logan and his wife decided to go it alone and invest £3,500 savings into the new title, which he named '' The Face''.


''The Face''

Initially working out of the ''Smash Hits'' offices in
Carnaby Street Carnaby Street is a pedestrianised shopping street in Soho in the City of Westminster, Central London. Close to Oxford Street and Regent Street, it is home to fashion and lifestyle retailers, including many independent fashion boutiques. S ...
, central London, and using the off-the-shelf corporate entity Wagadon, which he had formed for his business relationship with Emap, Logan published the first issue of ''The Face'' on 1 May 1980. Featuring a logo designed by Steve Bush, with whom Logan had worked on ''Smash Hits'', and a portrait by photographer Chalkie Davies of
Jerry Dammers Jeremy David Hounsell Dammers GCOT (born 22 May 1955) is a British musician who was a founder, keyboard player and primary songwriter of the Coventry-based ska band The Specials (also known as The Special A.K.A.) and later The Spatial AKA Orche ...
of
the Specials The Specials, also known as The Special AKA, are an English 2 tone and ska revival band formed in 1977 in Coventry. After some early changes, the first stable lineup of the group consisted of Terry Hall and Neville Staple on vocals, Lynval ...
on the front cover, this issue sold 56,000 copies. Sales levelled over the next six months, but a fillip was provided by alliance with what would become London's New Romantic scene via articles written by young journalist
Robert Elms Robert Frederick Elms (born 12 June 1959) is an English writer and broadcaster. Elms was a writer for ''The Face'' magazine in the 1980s and is currently known for his long-running radio show on BBC Radio London. His book, ''The Way We Wore'', ...
with photographs by
Derek Ridgers Derek Ridgers (born 20 October 1950) is a British photographer known for his photography of music, film and club/street culture. He has photographed people including James Brown, the Spice Girls, Clint Eastwood and Johnny Depp, as well as polit ...
, Virginia Turbett and others. The publication of lookalike rivals such as ''New Sounds, New Styles'' and ''Blitz'', and the launch of '' i-D'' magazine, confirmed Logan had established a new publishing sector. He moved into the first of a series of offices of his own in central London. Subsequently, Logan recruited young designer
Neville Brody Neville Brody, (born 23 April 1957) is an English graphic designer, typographer and art director. He is known for his work on ''The Face'' magazine (1981–1986), ''Arena'' magazine (1987–1990), and designing record covers for artists such a ...
as art director in 1981, placing the magazine ahead of the pack visually. Brody drew on such early 20th century art and design movements as
Constructivism Constructivism may refer to: Art and architecture * Constructivism (art), an early 20th-century artistic movement that extols art as a practice for social purposes * Constructivist architecture, an architectural movement in Russia in the 1920s a ...
to create a stark new visual language which would define certain visual aspects of 1980s Britain. The style pages of ''The Face'' meanwhile set the pace for the wider fashion world, particularly those produced by the Buffalo collective, led by stylist
Ray Petri Ray Petri (16 September 1948–August 1989) was a fashion stylist and creator of the Fashion house (disambiguation), fashion house, Buffalo. Born Ray Petrie in Dundee, Scotland, Petri moved to Brisbane, Australia with his family at age 15 ...
and including photographer Jamie Morgan. In the 1980s Logan's innovations at ''The Face'' included the November 1983 "New Life in Europe" issue, a co-production with nine continental European magazines including France's '' Actuel'', and the 100th edition of September 1988 which incorporated a tri-fold on the front which featured the covers of every magazine published thus far. In 1990, shortly before being awarded the inaugural Marcus Morris Award for magazine innovation, Logan was diagnosed with cancer of the jaw and forced to take a nine-month sabbatical from work. On recovery he became editorial director at Wagadon, with Sheryl Garratt as editor of ''The Face'' and Dylan Jones editing ''Arena''. In this period art director Phil Bicker, who had succeeded Neville Brody and
Robin Derrick Robin Derrick (born 29 May 1962) is a British fashion, portrait, flower, and still life photographer and the creative director of British Vogue. Biography Robin Derrick was born on 29 May 1962, in England. He currently lives in London with his ...
, actively pursued working relationships with young experimental photographers, including
Corinne Day Corinne Day (19 February 1962 – 27 August 2010) was a British fashion photographer, documentary photographer, and fashion model. Life and career Early life Corinne Day grew up in Ickenham with her younger brother and her grandparents. She l ...
, Stephane Sednaoui,
Nigel Shafran Nigel Shafran (born 1964) is a photographerLiz Jobey,Photographer Nigel Shafran: domestic harmony" The Guardian, 23 October 2008. and artist. His work has been exhibited at Tate and the Victoria and Albert Museum. In the 1980s Shafran worked as a ...
and David Sims, as well as stylists such as
Melanie Ward Melanie is a feminine given name derived from the Greek μελανία (melania), "blackness" and that from μέλας (melas), meaning "dark".Kate Moss "the face of ''The Face''" gave the supermodel her first exposure, particularly on the front of the July 1990 issue entitled "The 3rd Summer of Love". In May 1992, a High Court jury found in favour of a libel claim by Jason Donovan that ''The Face'' had imputed he was gay when he was not and awarded the pop performer £200,000 in damages and costs. The singer later reduced the amount to £95,000 to be paid over several months and a fund was set up for readers and supporters. Under Sheryl Garratt's direction with assistance from her successor Richard Benson and other writers including Lindsay Baker, Ashley Heath, Gavin Hills and Amy Raphael, ''The Face'' reflected the developments in club culture, fashion and what became known as
Britart The Young British Artists, or YBAs—also referred to as Brit artists and Britart—is a loose group of visual artists who first began to exhibit together in London in 1988. Many of the YBA artists graduated from the BA Fine Art course at Goldsm ...
as well as musical genres such as
jungle A jungle is land covered with dense forest and tangled vegetation, usually in tropical climates. Application of the term has varied greatly during the past recent century. Etymology The word ''jungle'' originates from the Sanskrit word ''jaá ...
and
Britpop Britpop was a mid-1990s British-based music culture movement that emphasised Britishness. It produced brighter, catchier alternative rock, partly in reaction to the popularity of the darker lyrical themes of the US-led grunge music and to the ...
. By this time the magazine's art direction and design team of Stuart Spalding and Lee Swillingham were showcasing such emerging photographic talents as
Inez and Vinoodh Inez van Lamsweerde (born 25 September 1963) and Vinoodh Matadin (born 29 September 1961) are a Dutch-American fashion photographer duo, whose work has been featured in fashion magazines and advertising campaigns. They also produce independent art ...
and Norbert Schoerner. The biggest selling issue of ''The Face'' was published in October 1995. With
Robbie Williams Robert Peter Williams (born 13 February 1974) is an English singer and songwriter. He found fame as a member of the pop group Take That from 1990 to 1995, and achieved commercial success after launching a solo career in 1996. His debut stud ...
on the cover, it sold 128,000 copies. After Logan launched new titles ''Frank'' and ''Deluxe'', Richard Benson became editorial director of Wagadon in 1998. His successor as editor of ''The Face'' was Adam Higginbotham who in turn was succeeded by Johnny Davis in spring 1999. In July 1999 amid plummeting circulation figures and aggressive competition from such titles as '' Loaded'' and '' Dazed & Confused'', Logan sold Wagadon to Emap, which absorbed ''The Face'', ''Arena'' and ''Arena Homme +'' into its lifestyle division


''The Face'' at Emap

While Benson did not join Emap, Johnny Davis and Ashley Heath were among the team who made the transfer. In 2002 Davis was succeeded as editor by Neil Stevenson, co-founder of the
Popbitch Popbitch is a weekly UK-based celebrity and pop music newsletter and associated dating website from the early 2000s. Much of the material for the newsletter comes from the Popbitch message boards, frequented by music industry insiders, gossips an ...
gossip website. By the spring of 2004 monthly sales had slipped to 40,000 copies and Emap consumer division head Paul Keenan announced the magazine's closure. The final issue was published in May 2004.


''Arena''

In autumn 1986 Logan published the first issue of men's magazine ''Arena''; he was editor, with
Dylan Jones Dylan John Jones OBE (born 1960) is an English journalist and author. He served as editor of the UK version of men's fashion and lifestyle magazine '' GQ'' from 1999 to 2021. He has held senior roles with several other publications, including ...
, who had previously been at ''i-D'', as assistant editor, Neville Brody as art director and Steve Taylor as contributing editor. ''Arena'' was initially a biannual before becoming a quarterly. Later it was published 10 times a year. Dylan Jones succeeded Logan as editor in 1990 and
Robin Derrick Robin Derrick (born 29 May 1962) is a British fashion, portrait, flower, and still life photographer and the creative director of British Vogue. Biography Robin Derrick was born on 29 May 1962, in England. He currently lives in London with his ...
became art editor. Kathryn Flett assumed the role of editor of ''Arena'' from 1992 to 1995 and was succeeded by Peter Howarth. Ekow Eshun moved across from ''The Face'' to take Howarth's place in February 1997 until the sale of Wagadon in July 1999. The last issue of ''Arena'' was published in 2009.


''Frank''

Pitched as "an intelligent women's magazine", Logan published the first issue of ''Frank'' in September 1997 having appointed Tina Gaudoin as editor with Lisa Markwell as deputy editor and Harriet Quick as features editor. The first issue sold 120,000 copies and Gaudoin told the trade press that the publication would "fill the niche for the disenfranchised 25-year-old reader". ''Frank'' failed to gain a toehold in the highly competitive market and after staff departures and office in-fighting Logan shuttered the magazine in the spring of 1999. Latterly, the magazine has been seen to have pioneered more thoughtful and unpatronising journalism for women. Writer Lou Stoppard has declared ''Frank'' "really ahead of its time".


''Deluxe''

''Deluxe'' was conceived as a more sophisticated magazine for young men who were then being targeted with such "New Lad" titles as ''
FHM ''FHM'' (For Him Magazine) is a British multinational men's lifestyle magazine that was published in several countries. Its master edition contained features such as the ''FHM'' 100 Sexiest Women in the World, which has featured models, actres ...
'', '' Loaded'' and ''
Maxim Maxim or Maksim may refer to: Entertainment * ''Maxim'' (magazine), an international men's magazine ** ''Maxim'' (Australia), the Australian edition ** ''Maxim'' (India), the Indian edition *Maxim Radio, ''Maxim'' magazine's radio channel on Sir ...
'', based on a proposal by Andrew Harrison, a contributor to ''The Face'' who Logan appointed editor. "''Deluxe'' is here because a group of people got tired of being told that the same clapped-out subjects were the be-all and end-all of men's interests," announced Harrison prior to the publication of the first issue in May 1998. ''Deluxe'' failed to achieve circulation close to the 150,000 target that had been set for it. A redesign after four issues failed to turn around its fortunes and Logan decided to close the title in December 1998 with advertising manager Rod Sopp citing lacklustre sales.


Later life

After selling Wagadon, Nick Logan retired from publishing. In 2012 he contributed the catalogue introduction to the exhibition Lloyd Johnson: The Modern Outfitter. Between 2012 and 2017 Logan worked with author Paul Gorman on his book ''The Story Of The Face: The Magazine That Changed Culture''. In November 2017 Logan took part in the in-conversation event ''The Story Of The Face at Central Saint Martin's, London''. Logan divides his time between London and Portugal.


Legacy of The Face

In 2011 DJ Giles Field donated his complete run of ''The Face'' issues to the permanent collection of London's Design Museum. In November 2017, Thames & Hudson published
Paul Gorman Paul Gorman is a writer whose journalism has appeared in many of the world's leading publications. He has also published several books on art, design, fashion, media and music and curated exhibitions in Europe and the US. Journalism From 1978, ...
's ''The Story Of The Face: The Magazine That Changed Culture'', with a foreword by Dylan Jones and contributions from Nick Logan.


References


Further reading

* ''The Story Of The Face: The Magazine That Changed Culture'' by Paul Gorman, foreword by Dylan Jones, Thames & Hudson, 2017


External links


Brief history of the ''NME'' at BBC.co.uk
{{DEFAULTSORT:Logan, Nick 1947 births English magazine editors English male journalists Living people NME writers People from Lincoln, England