Nasira Zuberi is a Pakistani
poet
A poet is a person who studies and creates poetry. Poets may describe themselves as such or be described as such by others. A poet may simply be the creator ( thinker, songwriter, writer, or author) who creates (composes) poems ( oral or wri ...
and a
journalist
A journalist is an individual that collects/gathers information in form of text, audio, or pictures, processes them into a news-worthy form, and disseminates it to the public. The act or process mainly done by the journalist is called journalis ...
.
[
]
Early life and career
Nasira Zuberi comes from a literary family background, she got her early education from her home town, Lahore
Lahore ( ; pnb, ; ur, ) is the second most populous city in Pakistan after Karachi and 26th most populous city in the world, with a population of over 13 million. It is the capital of the province of Punjab where it is the largest city ...
and received a master's degree in Economics from the University of Punjab
The University of the Punjab (Urdu, pnb, ), also referred to as Punjab University, is a public, research, coeducational higher education institution located in Lahore, Pakistan. Punjab University is the oldest public university in Pakistan. ...
.[ She started her career in 1988 as a reporter for ]Business Recorder
''Business Recorder'' is a financial daily newspaper in Pakistan which was founded by M.A. Zuberi. The publication is owned by the Business Recorder Group. , Pakistan's first business daily newspaper. She was later promoted to the position of senior reporter where she served until the late nineties. She covered news about the Pakistani parliament
The Parliament of Pakistan ( ur, , , "Pakistan Advisory Council" or "Pakistan Consultative Assembly") is the federal and supreme legislative body of Pakistan. It is a bicameral federal legislature that consists of the Senate as the upper ...
's upper and lower houses besides covering economic affairs. She published her first volume of poetry, ''Shagoon'' in the 1990s.[
Nasira Zuberi shifted gears and went into electronic media in 1999. In the beginning, she produced and directed Business Review for Ptv World.][ Then in 2002, ]Jang Group
Jang Media Group (), also known as Geo Group, is a Pakistani media conglomerate and a subsidiary of Dubai-based company Independent Media Corporation. Its headquarters is in Printing House, Karachi, Pakistan. It is Pakistan's largest group of new ...
of Publications started Geo TV
Geo Television Network is a television channel based in Pakistan. It was established in May 2002 and is owned by the Jang Media Group. The channel began its test transmission on 14 August 2002, with regular transmission beginning on 1 October 2 ...
. Nasira was part of the launching team of Geo TV and was soon promoted to the position of business editor.[
When Recorder Television Network planned to launch ]Aaj TV
''Aaj News'' () is a 24-hour Pakistani news television channel. It is a privately owned Urdu language TV station which covers national and international news. The channel started out as hybrid channel (news, current affairs and entertainment), ...
; she was the one who was chosen to lead this venture. She served there as Controller News and Current Affairs and within a short period of time, enabled the newly created channel to be able to compete with the other top news channels. Under her guidance, this news channel's exclusive coverage of the Balochistan
Balochistan ( ; bal, بلۏچستان; also romanised as Baluchistan and Baluchestan) is a historical region in Western and South Asia, located in the Iranian plateau's far southeast and bordering the Indian Plate and the Arabian Sea coastline. ...
situation and 2005 Kashmir earthquake
The 2005 Kashmir earthquake occurred at on 8 October in Pakistani-administered Azad Kashmir. It was centred near the city of Muzaffarabad, and also affected nearby Balakot in Khyber Pakhtunkhwa and some areas of Indian-administered Jammu an ...
gained international acclaim.[
Other ]Media mogul
A media proprietor, media mogul or media tycoon refers to a entrepreneur who controls, through personal ownership or via a dominant position in any media-related company or enterprise, media consumed by many individuals. Those with significant co ...
s were also interested in the new field of electronic media. Pakistani Advertisement guru Taher A. Khan was also one of them. He shared his dream of his own news channel with Nasira and decided to embark on yet another venture. And within a short span of one year, Nasira made this dream a reality. In 2012, she is heading the team of '' News One (Pakistani TV channel)'' that has caught the viewers' attention right from its launching.
Books
Nasira Zuberi launched her second book called "Kaanch Ka Chiragh" on 9 December 2012 – the ceremony was held at the Karachi Arts Council
The Arts Council of Pakistan Karachi is a council for the promotion of arts and culture in Pakistan, and one of the busiest in terms of organizing events. It is the country's oldest NGO (non-government organization) for the promotion and devel ...
where many big names from the media were present.
BBC News (Urdu Service), Published 10 December 2012, Retrieved 23 August 2018
In her book, Nasira Zuberi made comments on life by portraying it through a common human being's perspective. Her novel is basically a reflection of her life experience preserved in a very touching manner.Karachi Press Club
The Karachi Press Club (KPC @pressclubkhi) ( ur, ) is an organization of the community of the journalists. It also takes account of academics, business people and people from the public service. Karachi Press Club was the first press club that w ...
titled 'Teesra Qadam' at an event that had many journalists attending the ceremony. Journalist Anwar Shaoor stated in his speech that noted Pakistani literary figures like Pirzada Qasim
Pirzada Qasim Raza Siddiqui ( ur, پیرزادہ قاسم رضا صدیقی) (born 8 February 1943) is a Pakistani scholar, poet, scientist and educationist. He is serving as vice chancellor of Ziauddin University.
Early life and career
Pirzad ...
, Ahmed Nadeem Qasmi
Ahmad Nadeem Qasmi ( ur, ) born Ahmad Shah Awan ( ur, ) (20 November 1916 - 10 July 2006) was an Urdu language Pakistani poet, journalist, literary critic, dramatist and short story author. He wrote 50 books on topics such as poetry, fiction ...
, Ahmed Faraz
Syed Ahmad Shah (), better known by his pen name Ahmed Faraz, ( 12 January 1931 – 25 August 2008) was a Pakistani Urdu poet, scriptwriter and became the founding Director General (later Chairman) of Pakistan Academy of Letters. He wrote ...
and Muhammad Ali Siddiqui had praised Nasira Zuberi's poetry.
See also
*List of Pakistani journalists
This is a list of Pakistani journalists from print and electronic media.
A
*Amin Hafeez
* Ansar Abbasi
*Ayaz Amir
* Abdul Hameed Chapra
* Asma Chaudhry
*Ardeshir Cowasjee
*Altaf Husain
* Arshad Sharif
* Aasma Sherazi
*Abid Qaiyum Suleri
* ...
References
{{DEFAULTSORT:Zuberi, Nasira
Year of birth missing (living people)
Living people
Mass media people from Lahore
Pakistani women journalists
Pakistani poets
University of the Punjab alumni