''Make Your Play'' was a live, interactive quiz show, showing in the UK on the

ITV ITV or iTV may refer to: ITV *Independent Television (ITV), a British television network, consisting of: ** ITV (TV network), a free-to-air national commercial television network covering the United Kingdom, the Isle of Man, and the Channel Islan ...

Network, from Monday to Saturday, beginning after midnight. The show was launched on Friday 29 September 2006 on ITV and

ITV Play ITV Play was a short-lived 24/7 participation television channel in the United Kingdom owned by ITV plc. The ITV Play name continued as a strand on the main ITV Network until December 2007. It was launched as a standalone channel on Freeview ...

. The prizes were greater than usually available on ITV Play (often exceeding £20,000), but as a result of this, callers are usually taken less often. In order to win money, viewers had to either call in at a cost of 75p from a BT landline, or enter through the ITV website. If they were successful, they would have been placed on hold, then transferred live to the studio if they was lucky, where they then went on to deliver their answer. ''Make Your Play'' had given over £3 million. It went over the £3 million mark on 1 July 2007, when a contestant by the name of Mr Joseph Percy said "next day". An on screen graphic was then shown saying "£3 Million Given Away" accompanied with a siren

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Controversy

A game where viewers were invited to "add the pence" was criticised for providing a solution which was all but impossible to reach. In February and March 2007, ITV Play and all shows associated with it were suspended after allegations that consumers were being cheated. ITV decided to suspend these services – which included phone-in votes and competitions on shows such as ''

Dancing on Ice ''Dancing on Ice'' is a British television series presented by Phillip Schofield alongside Holly Willoughby from 2006 to 2011, who then returned in 2018, and Christine Bleakley from 2012 to 2014. The series features celebrities and their profe ...

'' and '' This Morning'' – while an independent review was carried out to see if members of the public were getting a fair deal when they rang in. The problem was shortly resolved, and the

channel was closed down "permanently".. It has gone back on air as of July 2007 An announcement on 12 September 2007 confirmed that the show, along with similar late night phone ins, would be phased out by the end of 2007. ITV Play's ''Glitterball'' ended on 30 September 2007. As a result, ''Make Your Play'' was extended, running six nights a week until the closure of ITV Play, with the last ''Make Your Play'' being broadcast on the morning of 23 December 2007. On 1 July 2009, former presenter

Ben Baldwin Ben Baldwin (born 1979) is a British television presenter, he was one of the main hosts of ITV's ''Make Your Play''. Ben has also presented on ITV Play's ''This Morning Puzzle Book''. He currently works on Endemol Produced Gala TV every Thursday ...

announced via his

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page that Make Your Play would launch as a stand-alone channel on Freeview and Sky on 19 January 2010. So far, Make Your Play has yet to return to the air.

Presenters

Presenters at time of original demise

*Zö Christien *Yolly Koppel *Charlie McArdle *

Russ Spencer Russell Spencer (born 1st March 1980) he is an English singer and television presenter. Scooch Originally formed in 1998, Spencer first gained prominence as a member of pop group Scooch who signed to EMI and gained four top twenty hits incl ...

Other presenters

Emily Booth Emily Katherine Booth (born 26 April 1976), also known by her stage name Emily "Bouff" Bouffante, is an English actress and television presenter. Early life Booth was born 26 April 1976 in Chester, Cheshire, growing up in Hastings, East Susse ...

{{cite web, url=http://www.bouff.tv/bio.php, title=Bouff.tv, accessdate=2007-05-11, year=2006, url-status=dead, archiveurl=https://web.archive.org/web/20070705165111/http://www.bouff.tv/bio.php, archivedate=5 July 2007, df=dmy-all *Alex Kramer * Dave O'Riley *Katy Pullinger Guest Presenters *Anna Fowler * Mel Peachey

References

2000s British game shows 2006 British television series debuts 2007 British television series endings ITV game shows Television series by ITV Studios Phone-in quiz shows