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Adult contemporary music (AC) is a form of
radio Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30  hertz (Hz) and 300  gigahertz (GHz). They are generated by an electronic device called a tr ...
-played
popular music Popular music is music with wide appeal that is typically distributed to large audiences through the music industry. These forms and styles can be enjoyed and performed by people with little or no musical training.Popular Music. (2015). ''Fu ...
, ranging from 1960s
vocal The human voice consists of sound made by a human being using the vocal tract, including talking, singing, laughing, crying, screaming, shouting, humming or yelling. The human voice frequency is specifically a part of human sound production ...
and 1970s
soft rock Soft rock is a form of rock music that originated in the late 1960s in Southern California and the United Kingdom which smoothed over the edges of singer-songwriter and pop rock, relying on simple, melodic songs with big, lush productions. S ...
music to predominantly
ballad A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or '' ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
-heavy music of the present day, with varying degrees of
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, ...
, pop,
soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '' soul'' is derived from Old English ''sāwol, sāwel''. The earliest att ...
, R&B,
quiet storm Quiet storm is a radio format and genre of R&B, performed in a smooth, romantic, jazz-influenced style. It was named after the title song on Smokey Robinson's 1975 album ''A Quiet Storm''. The radio format was pioneered in 1976 by Melvin Lin ...
and rock influence. Adult contemporary is generally a continuation of the easy listening and soft rock style that became popular in the 1960s and 1970s with some adjustments that reflect the evolution of
pop/rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, earl ...
music. Adult contemporary tends to have lush, soothing and highly polished qualities where emphasis on
melody A melody (from Greek μελῳδία, ''melōidía'', "singing, chanting"), also tune, voice or line, is a linear succession of musical tones that the listener perceives as a single entity. In its most literal sense, a melody is a combina ...
and
harmonies In music, harmony is the process by which individual sounds are joined together or composed into whole units or compositions. Often, the term harmony refers to simultaneously occurring frequencies, pitches ( tones, notes), or chords. Howev ...
is accentuated. It is usually melodic enough to get a listener's attention, and is inoffensive and pleasurable enough to work well as
background music Background music (British English: piped music) is a mode of musical performance in which the music is not intended to be a primary focus of potential listeners, but its content, character, and volume level are deliberately chosen to affect behav ...
. Like most of
pop music Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom. The terms ''popular music'' and ''pop music'' are often used interchangeably, although the former descri ...
, its songs tend to be written in a basic format employing a verse–chorus structure. The format is heavy on romantic
sentimental ballad A sentimental ballad is an emotional style of music that often deals with romantic and intimate relationships, and to a lesser extent, loneliness, death, war, drug abuse, politics and religion, usually in a poignant but solemn manner.J. ...
s which mostly use acoustic instruments (though
bass guitar The bass guitar, electric bass or simply bass (), is the lowest-pitched member of the string family. It is a plucked string instrument similar in appearance and construction to an electric or an acoustic guitar, but with a longer neck and ...
is usually used) such as
acoustic guitar An acoustic guitar is a musical instrument in the string family. When a string is plucked its vibration is transmitted from the bridge, resonating throughout the top of the guitar. It is also transmitted to the side and back of the instrument, ...
s,
piano The piano is a stringed keyboard instrument in which the strings are struck by wooden hammers that are coated with a softer material (modern hammers are covered with dense wool felt; some early pianos used leather). It is played using a keyboa ...
s,
saxophone The saxophone (often referred to colloquially as the sax) is a type of Single-reed instrument, single-reed woodwind instrument with a conical body, usually made of brass. As with all single-reed instruments, sound is produced when a reed (mouthpi ...
s, and sometimes an
orchestra An orchestra (; ) is a large instrumental ensemble typical of classical music, which combines instruments from different families. There are typically four main sections of instruments: * bowed string instruments, such as the violin, viola, c ...
l set. The
electric guitar An electric guitar is a guitar that requires external amplification in order to be heard at typical performance volumes, unlike a standard acoustic guitar (however combinations of the two - a semi-acoustic guitar and an electric acoustic gu ...
s are normally faint and high-pitched. However, recent adult contemporary music may feature
synthesizer A synthesizer (also spelled synthesiser) is an electronic musical instrument that generates audio signals. Synthesizers typically create sounds by generating waveforms through methods including subtractive synthesis, additive synthesis a ...
s (and other electronics, such as drum machines). An AC radio station may play mainstream music, but it usually excludes hip-hop and some forms of
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
and
teen pop Teen pop is a subgenre of pop music that is created, marketed and oriented towards preteens and teenagers.Lamb, Bill"Teen Pop" About.com. Retrieved January 28, 2007. Teen pop incorporates different subgenres of pop music, as well as elements o ...
, as these are less popular among adults, the target
demographic Demography () is the statistical study of populations, especially human beings. Demographic analysis examines and measures the dimensions and dynamics of populations; it can cover whole societies or groups defined by criteria such as ed ...
. AC radio often targets the 25–44 age group, the demographic that has received the most attention from advertisers since the 1960s. A common practice in recent years of adult contemporary stations is to play less newer music and more hits of the past. This de-emphasis on new songs slows the progression of the AC chart. Over the years, AC has spawned subgenres including "hot AC" (also known as "modern AC"), "soft AC" (also known as "lite AC"), "
urban AC Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music on ...
" (a softer type of
urban contemporary music Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...
), " rhythmic AC" (a softer type of
rhythmic contemporary Rhythmic contemporary, also known as Rhythmic Top 40, Rhythmic CHR or rhythmic crossover, is a primarily American music-radio format that includes a mix of EDM, upbeat rhythmic pop, hip hop and upbeat R&B hits. Rhythmic contemporary never uses ...
), and "
Christian AC Christian adult contemporary, also known as Christian AC or CAC, is a radio format. In the United States, Christian adult contemporary radio stations cater to a mostly adult audience and are similar to mainstream adult contemporary stations in tha ...
" (a softer type of
contemporary Christian music Contemporary Christian music, also known as CCM, Christian pop, and occasionally inspirational music is a genre of modern popular music, and an aspect of Christian media, which is lyrically focused on matters related to the Christianity, Christi ...
). Some stations play only "hot AC", "soft AC", or only one of the variety of subgenres. Therefore, it is not usually considered a specific genre of music; it is merely an assemblage of selected songs from artists of many different
genre Genre () is any form or type of communication in any mode (written, spoken, digital, artistic, etc.) with socially-agreed-upon conventions developed over time. In popular usage, it normally describes a category of literature, music, or other f ...
s.


History


1960s: Early roots; easy listening and soft rock

Adult contemporary traces its roots to the 1960s
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, ...
format, which adopted a 70—80% instrumental to 20–30% vocal mix. A few offered 90% instrumentals, and a handful were entirely instrumental. The easy listening format, as it was first known, was born of a desire by some radio stations in the late 1950s and early 1960s to continue playing current hit songs but distinguish themselves from being branded as "
rock and roll Rock and roll (often written as rock & roll, rock 'n' roll, or rock 'n roll) is a genre of popular music that evolved in the United States during the late 1940s and early 1950s. It originated from African-American music such as jazz, rhythm ...
" stations. ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'' first published the Easy Listening chart July 17, 1961, with 20 songs; the first number one was "
Boll Weevil Song "Boll Weevil" is a traditional blues song, also known by similar titles such as "Boweavil" or "Boll Weevil Blues". Many songs about the boll weevil were recorded by blues musicians during the 1920s through the 1940s. However, a rendition by Lead ...
" by Brook Benton. The chart described itself as "not too far out in either direction". Initially, the vocalists consisted of artists such as
Frank Sinatra Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Nicknamed the " Chairman of the Board" and later called "Ol' Blue Eyes", Sinatra was one of the most popular entertainers of the 1940s, 1950s, and ...
,
Doris Day Doris Day (born Doris Mary Kappelhoff; April 3, 1922 – May 13, 2019) was an American actress, singer, and activist. She began her career as a big band singer in 1939, achieving commercial success in 1945 with two No. 1 recordings, " Sent ...
,
Johnny Mathis John Royce Mathis (born September 30, 1935) is an American singer of popular music. Starting his career with singles of standard music, he became highly popular as an album artist, with several dozen of his albums achieving gold or platinum s ...
,
Connie Francis Concetta Rosa Maria Franconero (born December 12, 1937), known professionally as Connie Francis, is an American pop singer, actress, and top-charting female vocalist of the late 1950s and early 1960s. Called the “First Lady of Rock & Roll” ...
,
Nat King Cole Nathaniel Adams Coles (March 17, 1919 – February 15, 1965), known professionally as Nat King Cole, was an American singer, jazz pianist, and actor. Cole's music career began after he dropped out of school at the age of 15, and continued f ...
,
Perry Como Pierino Ronald "Perry" Como (; May 18, 1912 – May 12, 2001) was an Italian-American singer, actor and television personality. During a career spanning more than half a century, he recorded exclusively for RCA Victor for 44 years, after signin ...
, and others. The custom recordings were usually instrumental versions of current or recent
rock and roll Rock and roll (often written as rock & roll, rock 'n' roll, or rock 'n roll) is a genre of popular music that evolved in the United States during the late 1940s and early 1950s. It originated from African-American music such as jazz, rhythm ...
or pop hit songs, a move intended to give the stations more mass appeal without
selling out "Selling out", or "sold out" in the past tense, is a common expression for the compromising of a person's integrity, morality, authenticity, or principles by forgoing the long-term benefits of the collective or group in exchange for personal g ...
. Some stations would also occasionally play earlier
big band A big band or jazz orchestra is a type of musical ensemble of jazz music that usually consists of ten or more musicians with four sections: saxophones, trumpets, trombones, and a rhythm section. Big bands originated during the early 1910s ...
-era recordings from the 1940s and early 1950s. After 1965, differences between the
Hot 100 The ''Billboard'' Hot 100 is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), radio play, and online streaming ...
chart and the Easy Listening chart became more pronounced. Better reflecting what middle of the road stations were actually playing, the composition of the chart changed dramatically. As rock music continued to harden, there was much less crossover between the Hot 100 and Easy Listening chart than there had been in the early half of the 1960s.
Roger Miller Roger Dean Miller Sr. (January 2, 1936 – October 25, 1992) was an American singer-songwriter, widely known for his honky-tonk-influenced novelty songs and his chart-topping country and pop hits " King of the Road", " Dang Me", and "Eng ...
,
Barbra Streisand Barbara Joan "Barbra" Streisand (; born April 24, 1942) is an American singer, actress and director. With a career spanning over six decades, she has achieved success in multiple fields of entertainment, and is among the few performers awar ...
and
Bobby Vinton Stanley Robert "Bobby" Vinton (born April 16, 1935) is a American former singer and occasional actor, who also hosted his own self-titled TV show in the late 1970s. As a teen idol, he became known as "The Polish Prince", as his music paid trib ...
were among the chart's most popular performers. One big impetus for the development of the AC radio format was that, when rock and roll music first became popular in the mid-1950s, many more conservative radio stations wanted to continue to play current hit songs while shying away from rock. These middle of the road (or "MOR") stations also frequently included older, pre-rock-era adult standards and
big band A big band or jazz orchestra is a type of musical ensemble of jazz music that usually consists of ten or more musicians with four sections: saxophones, trumpets, trombones, and a rhythm section. Big bands originated during the early 1910s ...
titles to further appeal to adult listeners who had grown up with those songs. Another big impetus for the evolution of the AC radio format was the popularity of easy listening or "
beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...
" stations, stations with music specifically designed to be purely ambient. Whereas most easy listening music was instrumental, created by relatively unknown artists, and rarely purchased (especially as singles, although
Jackie Gleason John Herbert Gleason (February 26, 1916June 24, 1987) was an American actor, comedian, writer, composer, and conductor known affectionately as "The Great One." Developing a style and characters from growing up in Brooklyn, New York, he was know ...
's beautiful music albums sold well in the 1950s), AC was an attempt to create a similar "lite" format by choosing certain tracks (both hit singles and album cuts) of popular artists.


1970s: Soft rock forms as a radio format

By the late 1960s
hard rock Hard rock or heavy rock is a loosely defined subgenre of rock music typified by aggressive vocals and distorted electric guitars. Hard rock began in the mid-1960s with the garage, psychedelic and blues rock movements. Some of the earliest ha ...
had been established as one of the rock genres leading hard rock and soft rock to became distinct popular forms in the rock scene, and as major radio formats in the US.
Soft rock Soft rock is a form of rock music that originated in the late 1960s in Southern California and the United Kingdom which smoothed over the edges of singer-songwriter and pop rock, relying on simple, melodic songs with big, lush productions. S ...
was often derived from folk rock, using acoustic instruments and putting more emphasis on melody and harmonies. Major artists included
Carole King Carole King Klein (born Carol Joan Klein; February 9, 1942) is an American singer, songwriter, and musician who has been active since 1958, initially as one of the staff songwriters at 1650 Broadway and later as a solo artist. Regarded as one ...
,
Cat Stevens Yusuf Islam (born Steven Demetre Georgiou; ), commonly known by his stage names Cat Stevens, Yusuf, and Yusuf / Cat Stevens, is a British singer-songwriter and multi-instrumentalist. His musical style consists of folk, pop, rock, and, later i ...
,
James Taylor James Vernon Taylor (born March 12, 1948) is an American singer-songwriter and guitarist. A six-time Grammy Award winner, he was inducted into the Rock and Roll Hall of Fame in 2000. He is one of the List of best-selling music artists, best-sell ...
and
Bread Bread is a staple food prepared from a dough of flour (usually wheat) and water, usually by baking. Throughout recorded history and around the world, it has been an important part of many cultures' diet. It is one of the oldest human-made f ...
. In the early 1970s, softer songs by
The Carpenters The Carpenters (officially known as Carpenters) were an American vocal and instrumental duo consisting of siblings Karen (1950–1983) and Richard Carpenter (born 1946). They produced a distinct, soft, musical style, combining Karen's contr ...
,
Anne Murray Morna Anne Murray (born June 20, 1945) is a retired Canadian singer. Her albums, consisting primarily of pop, country, and adult contemporary music, have sold over 55 million copies worldwide during her over 40-year career. Murray was the fir ...
,
John Denver Henry John Deutschendorf Jr. (December 31, 1943 – October 12, 1997), known professionally as John Denver, was an American singer-songwriter, guitarist, actor, activist, and humanitarian whose greatest commercial success was as a solo singe ...
,
Barry Manilow Barry Manilow (born Barry Alan Pincus; June 17, 1943) is an American singer and songwriter with a career that spans seven decades. His hit recordings include " Could It Be Magic", " Somewhere Down the Road", " Mandy", " I Write the Songs", " C ...
, and even Streisand, began to be played more often on "Top 40" radio.
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...
radio stations played the Top 40 hits regardless of genre. As the texture of much of the music played on
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...
radio began to soften, the Hot 100 and Easy Listening/AC charts became more similar. Easy Listening radio began playing songs by artists who had begun in other genres, such as rock and roll or R&B. Much of the music recorded by singer-songwriters such as
Diana Ross Diana Ross (born March 26, 1944) is an American singer and actress. She rose to fame as the lead singer of the vocal group the Supremes, who became Motown's most successful act during the 1960s and one of the world's best-selling girl groups ...
,
James Taylor James Vernon Taylor (born March 12, 1948) is an American singer-songwriter and guitarist. A six-time Grammy Award winner, he was inducted into the Rock and Roll Hall of Fame in 2000. He is one of the List of best-selling music artists, best-sell ...
,
Carly Simon Carly Elisabeth Simon (born June 25, 1943) is an American singer-songwriter, memoirist, and children's author. She rose to fame in the 1970s with a string of hit records; her 13 Top 40 U.S. hits include " Anticipation" (No. 13), " The Right Th ...
,
Carole King Carole King Klein (born Carol Joan Klein; February 9, 1942) is an American singer, songwriter, and musician who has been active since 1958, initially as one of the staff songwriters at 1650 Broadway and later as a solo artist. Regarded as one ...
and
Janis Ian Janis Ian (born Janis Eddy Fink; April 7, 1951) is an American singer-songwriter who was most commercially successful in the 1960s and 1970s. Her signature songs are the 1966/67 hit "Society's Child, Society's Child (Baby I've Been Thinking)" an ...
got as much, if not more, airplay on AC stations than on Top 40 stations. AC stations also began playing softer songs by
Elvis Presley Elvis Aaron Presley (January 8, 1935 – August 16, 1977), or simply Elvis, was an American singer and actor. Dubbed the " King of Rock and Roll", he is regarded as one of the most significant cultural figures of the 20th century. His ener ...
,
Linda Ronstadt Linda Maria Ronstadt (born July 15, 1946) is a retired American singer who performed and recorded in diverse genres including rock, country, light opera, the Great American Songbook, and Latin. She has earned 11 Grammy Awards, three American ...
,
Elton John Sir Elton Hercules John (born Reginald Kenneth Dwight; 25 March 1947) is a British singer, pianist and composer. Commonly nicknamed the "Rocket Man" after his 1972 hit single of the same name, John has led a commercially successful career a ...
,
Rod Stewart Sir Roderick David Stewart (born 10 January 1945) is a British rock and pop singer and songwriter. Born and raised in London, he is of Scottish and English ancestry. With his distinctive raspy singing voice, Stewart is among the best-selling ...
,
Billy Joel William Martin Joel (born May 9, 1949) is an American singer, pianist and songwriter. Commonly nicknamed the "Piano Man" after his album and signature song of the same name, he has led a commercially successful career as a solo artist since th ...
, and other rock-based artists. Soon after, the adult contemporary format began evolving into the sound that later defined it, with rock-oriented acts as
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = List of sovereign states, Count ...
and
the Eagles The Eagles are an American rock band formed in Los Angeles in 1971. With five number-one singles and six number-one albums, six Grammy Awards and five American Music Awards, the Eagles were one of the most successful musical acts of the 1970s ...
, becoming associated with the format. In addition, several early disco songs, did well on the Adult Contemporary format. Soft rock reached its commercial peak in the mid-to-late 1970s with acts such as Toto, England Dan & John Ford Coley, Air Supply,
Seals and Crofts Seals and Crofts was an American soft rock duo made up of James Eugene Seals (October 17, 1942 – June 6, 2022) and Darrell George "Dash" Crofts (born August 14, 1938) They are best known for their hits " Summer Breeze" (1972), " Diamond Girl ...
,
Dan Fogelberg Daniel Grayling Fogelberg (August 13, 1951 – December 16, 2007) was an American musician, songwriter, composer, and multi-instrumentalist. He is known for his 1970s and 1980s songs, including " Longer" (1979), " Same Old Lang Syne" (1980), and ...
,
America The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...
and the reformed
Fleetwood Mac Fleetwood Mac are a British-American rock band, formed in London in 1967. Fleetwood Mac were founded by guitarist Peter Green, drummer Mick Fleetwood and guitarist Jeremy Spencer, before bassist John McVie joined the line-up for their epo ...
, whose '' Rumours'' (1977) was the best-selling album of the decade. By 1977, some radio stations, notably New York's WTFM and
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
-owned WYNY, and Boston's WEEI, had switched to an all-soft rock format. As ''Softrock 103'', WEEI was famous for its promotional campaigns, featuring slogans such as " Joni, without the baloni." and "
The Byrds The Byrds () were an American rock band formed in Los Angeles, California, in 1964. The band underwent multiple lineup changes throughout its existence, with frontman Roger McGuinn (known as Jim McGuinn until mid-1967) remaining the sole con ...
, without the nyrds." However, different forms of popular music targeted to different demographic groups, such as
disco Disco is a genre of dance music and a subculture that emerged in the 1970s from the United States' urban nightlife scene. Its sound is typified by four-on-the-floor beats, syncopated basslines, string sections, brass and horns, electric p ...
vs.
hard rock Hard rock or heavy rock is a loosely defined subgenre of rock music typified by aggressive vocals and distorted electric guitars. Hard rock began in the mid-1960s with the garage, psychedelic and blues rock movements. Some of the earliest ha ...
, began to emerge in the late-1970s. This led to specialized radio stations that played specific genres of music, and generally followed the evolution of artists in those genres.


1980s: Adult contemporary succeeds as radio format

On April 7, 1979, the Easy Listening chart officially became known as Adult Contemporary, and those two words have remained consistent in the name of the chart ever since. Adult contemporary music became one of the most popular
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
s of the 1980s. The growth of AC was a natural result of the
generation A generation refers to all of the people born and living at about the same time, regarded collectively. It can also be described as, "the average period, generally considered to be about 20–⁠30 years, during which children are born and gr ...
that first listened to the more "specialized" music of the mid-late 1970s growing older and not being interested in the heavy metal and rap/hip-hop music that a new generation helped to play a significant role in the
Top 40 chart Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/ CHR) is a 40-song music chart published weekly by ''Billboard'' Magazine that ranks the most popular songs of pop music being played on a panel of Top 40 radio stations in the Un ...
s by the end of the decade. Mainstream AC itself has evolved in a similar fashion over the years; traditional AC artists such as
Barbra Streisand Barbara Joan "Barbra" Streisand (; born April 24, 1942) is an American singer, actress and director. With a career spanning over six decades, she has achieved success in multiple fields of entertainment, and is among the few performers awar ...
, the
Carpenters Carpentry is a skilled trade and a craft in which the primary work performed is the cutting, shaping and installation of building materials during the construction of buildings, ships, timber bridges, concrete formwork, etc. Carpenters t ...
,
Dionne Warwick Marie Dionne Warwick (; born December 12, 1940) is an American singer, actress, and television host. Warwick ranks among the 40 biggest U.S. hit makers between 1955 and 1999, based on her chart history on ''Billboards Hot 100 pop singles ch ...
,
Barry Manilow Barry Manilow (born Barry Alan Pincus; June 17, 1943) is an American singer and songwriter with a career that spans seven decades. His hit recordings include " Could It Be Magic", " Somewhere Down the Road", " Mandy", " I Write the Songs", " C ...
,
John Denver Henry John Deutschendorf Jr. (December 31, 1943 – October 12, 1997), known professionally as John Denver, was an American singer-songwriter, guitarist, actor, activist, and humanitarian whose greatest commercial success was as a solo singe ...
, and
Olivia Newton-John Dame Olivia Newton-John (26 September 1948 – 8 August 2022) was a British-Australian singer, actress and activist. She was a four-time Grammy Awards, Grammy Award winner whose music career included 15 top-ten singles, including 5 number-one s ...
found it harder to have major Top 40 hits as the 1980s wore on, and due to the influence of MTV, artists who were staples of the
Contemporary Hit Radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
format, such as
Richard Marx Richard Noel Marx (born September 16, 1963) is an American adult contemporary and pop rock singer-songwriter. He has sold over 30 million albums worldwide. Marx's self-titled debut album went triple-platinum in 1987, and his first single, " D ...
,
Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, dancer, and philanthropist. Dubbed the " King of Pop", he is regarded as one of the most significant cultural figures of the 20th century. Over ...
,
Bonnie Tyler Gaynor Sullivan (née Hopkins; born 8 June 1951), known professionally as Bonnie Tyler, is a Welsh singer who is known for her distinctive husky voice. Tyler came to prominence with the release of her 1977 album '' The World Starts Tonight'' a ...
,
George Michael George Michael (born Georgios Kyriacos Panayiotou; 25 June 1963 – 25 December 2016) was an English singer and songwriter. He is considered one of the most significant cultural icons of the MTV generation and is one of the best-selling music ...
,
Phil Collins Philip David Charles Collins (born 30 January 1951) is an English singer, musician, songwriter, record producer and actor. He was the drummer and lead singer of the rock band Genesis and also has a career as a solo performer. Between 1982 and ...
, Laura Branigan and Journey "Journey fans can easily list a dozen soft rock ballads from the band..." began crossing over to the AC charts with greater frequency. Collins has been described by
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Music ...
as "one of the most successful pop and adult contemporary singers of the '80s and beyond". However, with the combination of MTV and AC radio, adult contemporary appeared harder to define as a genre, with established soft-rock artists of the past still charting pop hits and receiving airplay alongside mainstream radio fare from newer artists at the time. The amount of crossover between the AC chart and the Hot 100 has varied based on how much the passing pop music trends of the times appealed to adult listeners. Not many
disco Disco is a genre of dance music and a subculture that emerged in the 1970s from the United States' urban nightlife scene. Its sound is typified by four-on-the-floor beats, syncopated basslines, string sections, brass and horns, electric p ...
or new wave songs were particularly successful on the AC chart during the late 1970s and early 1980s, and much of the hip-hop and harder rock music featured on CHR formats later in the decade would have been unacceptable on AC radio. Although dance-oriented, electronic pop and ballad-oriented rock dominated the 1980s, soft rock songs still enjoyed a mild success thanks to
Sheena Easton Sheena Shirley Easton (; born 27 April 1959) is a Scottish singer and actress. Easton came into the public eye in an episode of the first British musical reality television programme '' The Big Time: Pop Singer'', which recorded her attempts to ...
,
Amy Grant Amy Lee Grant (born November 25, 1960) is an American singer, songwriter, and musician. She began in contemporary Christian music (CCM) before crossing over to pop music in the 1980s and 1990s. She has been referred to as "The Queen of Christia ...
,
Lionel Richie Lionel Brockman Richie Jr. (born June 20, 1949) is an American singer, songwriter, record producer, and television personality. He rose to fame in the 1970s as a songwriter and the co-lead singer of funk band the Commodores; writing and recor ...
,
Christopher Cross Christopher Cross (born Christopher Charles Geppert; May 3, 1951) is an American singer-songwriter from San Antonio, Texas. He won five Grammy Awards for his eponymous debut album released in 1979. The singles "Sailing" (1980), and "Arthur's T ...
,
Dan Hill Daniel Grafton Hill IV (born 3 June 1954) is a Canadian pop singer and songwriter. He had two major international hits with his songs " Sometimes When We Touch" and "Can't We Try", a duet with Vonda Shepard, as well as a number of other charti ...
,
Leo Sayer Gerard Hugh "Leo" Sayer (born 21 May 1948) is an English-Australian singer and songwriter whose singing career has spanned five decades. He has been an Australian citizen and resident since 2009. Sayer launched his career in the United Kingdom ...
, Billy Ocean,
Julio Iglesias Julio José Iglesias de la Cueva (; born 23 September 1943) is a Spanish singer, songwriter and former professional footballer. Iglesias is recognized as the most commercially successful Spanish singer in the world and one of the top record ...
,
Bertie Higgins Elbert Joseph "Bertie" Higgins (born December 8, 1944) is an American singer-songwriter. In 1982, Higgins had a top 40 album with ''Just Another Day in Paradise''. It spawned the hit song "Key Largo", which referenced the Humphrey Bogart and La ...
, and Tommy Page. No song spent more than six weeks at No. 1 on this chart during the 1980s, with nine songs accomplishing that feat. Two of these were by Lionel Richie, " You Are" in 1983 and " Hello" in 1984, which also reached No. 1 on the Hot 100. In 1989,
Linda Ronstadt Linda Maria Ronstadt (born July 15, 1946) is a retired American singer who performed and recorded in diverse genres including rock, country, light opera, the Great American Songbook, and Latin. She has earned 11 Grammy Awards, three American ...
released '' Cry Like a Rainstorm, Howl Like the Wind'', described by critics as "the first true Adult Contemporary album of the decade", featuring American soul singer
Aaron Neville Aaron Joseph Neville (born January 24, 1941) is a retired American R&B and soul singer. He has had four platinum albums and four Top 10 hits in the United States, including three that reached number one on Billboard's Adult Contemporary chart. ...
on several of the twelve tracks. The album was certified Triple Platinum in the United States alone and became a major success throughout the globe. The
Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pr ...
-winning singles, " Don't Know Much" and " All My Life", were both long-running No. 1 Adult Contemporary hits. Several additional singles from the disc made the AC Top 10 as well. The album won over many critics in the need to define AC, and appeared to change the tolerance and acceptance of AC music into mainstream day to day radio play.


1990s: Subgenre formations/radio crossovers

The early 1990s marked the softening of urban R&B in the shape of new jack swing, at the same time alternative rock emerged and traditional pop saw a significant resurgence. This in part led to a widening of the market, not only allowing to cater to more niche markets, but it also became customary for artists to make AC-friendly singles. At the same time, the genre began adopting elements from hard rock as tastes were shifting towards louder music, while AC stations in general began playing more rock acts. "Softer" features such as light instrumental music (carried over from the
beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...
format—many AC stations carried the format until the early 1970s), new age songs and most pre-1964 artists were gradually phased out from AC radio throughout the early to mid-1990s. Unlike the majority of 1980s mainstream singers, the 1990s mainstream pop/R&B singers such as
All-4-One All-4-One is an American male R&B and pop group best known for their hit singles " I Swear", "So Much in Love" and "I Can Love You Like That". The group is composed of Jamie Jones, Delious Kennedy, Alfred Nevarez, and Tony Borowiak, all from t ...
,
Boyz II Men Boyz II Men (pronounced ''boys to men''), also known as B2M, is an American vocal harmony group from Philadelphia, Pennsylvania, best known for emotional ballads and a cappella harmonies. They are currently a trio composed of baritone Nathan ...
,
Christina Aguilera Christina María Aguilera (; ; born December 18, 1980) is an American singer, songwriter, actress, and television personality. Known for her four-octave vocal range and ability to sustain high notes, she has been referred to as the " Voice of ...
,
Backstreet Boys Backstreet Boys (often abbreviated as BSB) are an American vocal group consisting of Nick Carter, Howie Dorough, AJ McLean, and cousins Brian Littrell and Kevin Richardson. Lou Pearlman formed the group in 1993 in Orlando, Florida. The ...
and
Savage Garden Savage Garden was an Australian pop duo consisting of Darren Hayes on vocals and Daniel Jones on instruments. Formed in Brisbane, Queensland, in 1993, the duo achieved international success from the mid-1990s to early 2000s with the No.  ...
generally crossed over to the AC charts.
Latin pop Latin pop (in Spanish and in Portuguese: Pop latino) is a pop music subgenre that is a fusion of US–style music production with Latin music genres from anywhere in Latin America and Spain. Originating in Spanish-speaking musicians, Latin ...
artists such as
Lynda Thomas Lynda Aguirre Thomas (born 21 December 1981), known professionally as Lynda, is a Mexican musician, singer, songwriter and activist. She achieved recognition in her native Mexico during the 1990s and early 2000s. She was signed to EMI Capitol ...
,
Ricky Martin Enrique Martín Morales (born December 24, 1971), known professionally as Ricky Martin, is a Puerto Rican singer, songwriter, and actor. He is known for his musical versatility, with his Ricky Martin albums discography, discography spanning ...
,
Marc Anthony Marco Antonio Muñiz Rivera (born September 16, 1968), known professionally as Marc Anthony, is an American singer, songwriter, and actor. He is the top selling tropical salsa artist of all time. A three-time Grammy Award and six-time Latin Gr ...
,
Selena Selena Quintanilla Pérez (; April 16, 1971 – March 31, 1995), known mononymously as Selena, was an American Tejano singer. Called the " Queen of Tejano music", her contributions to music and fashion made her one of the most celebrated Mex ...
,
Enrique Iglesias Enrique Miguel Iglesias Preysler (; (born 8 May 1975) is a Spanish singer and songwriter. He started his recording career in the mid-1990s on the Mexican indie label Fonovisa and became the bestselling Spanish-language act of the decade. By th ...
and
Luis Miguel Luis Miguel Gallego Basteri (born 19 April 1970) is a Puerto Rican-born Mexican singer, often referred to as ''El Sol de México'' (The Sun of Mexico), which is the nickname his mother gave him as a child—"mi sol". Luis Miguel has sung in mu ...
also enjoyed success in the AC charts. In addition to
Celine Dion Céline Marie Claudette Dion ( ; born 30 March 1968) is a Canadian singer. Noted for her powerful and technically skilled vocals, Dion is the best-selling Canadian recording artist, and the best-selling French-language artist of all time. Her ...
, who has had significant success on this chart, other artists with multiple number ones on the AC chart in the 1990s include
Mariah Carey Mariah Carey (; born March 27, 1969) is an American singer, songwriter, actress, and record producer. Referred to as the " Songbird Supreme", she is noted for her five-octave vocal range, melismatic singing style and signature use of the w ...
,
Phil Collins Philip David Charles Collins (born 30 January 1951) is an English singer, musician, songwriter, record producer and actor. He was the drummer and lead singer of the rock band Genesis and also has a career as a solo performer. Between 1982 and ...
,
Michael Bolton Michael Bolotin
, The Jewish Historical Society of New Haven, 1998.
(born February 26, 1953), known professio ...
,
Bryan Adams Bryan Guy Adams (born 5 November 1959) is a Canadian musician, singer, songwriter, composer, and photographer. He has been cited as one of the best-selling music artists of all time, and is estimated to have sold between 75 million and mor ...
,
Whitney Houston Whitney Elizabeth Houston (August 9, 1963 – February 11, 2012) was an American singer and actress. Nicknamed "Honorific nicknames in popular music, The Voice", she is Whitney Houston albums discography, one of the bestselling music artists ...
and
Shania Twain Eilleen Regina "Shania" Twain ( , ; née Edwards; born August 28, 1965) is a Canadian singer and songwriter. She has sold over 100 million records, making her the best-selling female artist in country music history and one of the best-s ...
. Newer female
Adult album alternative Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, 2 ...
singer-songwriters such as
Sarah McLachlan Sarah Ann McLachlan OC OBC (born January 28, 1968) is a Canadian singer-songwriter. As of 2015, she had sold over 40 million albums worldwide. McLachlan's best-selling album to date is '' Surfacing'', for which she won two Grammy Awards (ou ...
,
Natalie Merchant Natalie Anne Merchant (born October 26, 1963) is an American alternative rock singer-songwriter. She joined the band 10,000 Maniacs in 1981 and was lead vocalist and primary lyricist for the group. She remained with the group for their first se ...
, Jewel, Melissa Etheridge and
Sheryl Crow Sheryl Suzanne Crow (born February 11, 1962) is an American musician, singer, songwriter and actress. Her music incorporates elements of rock, pop, country, folk, and blues. She has released eleven studio albums, five compilations and three ...
also broke through on the AC chart during this time. In 1996, ''Billboard'' created a new chart called
Adult Top 40 The Adult Pop Airplay (formerly known as Adult Pop Songs and Adult Top 40) chart is published weekly by ''Billboard'' magazine and ranks "the most popular adult top 40 as based on radio airplay detections measured by Nielsen Broadcast Data Systems ...
, which reflects programming on radio stations that exists somewhere between "adult contemporary" music and "pop" music. Although they are sometimes mistaken for each other, the Adult Contemporary chart and the Adult Top 40 chart are separate charts, and songs reaching one chart might not reach the other. In addition, hot AC is another subgenre of radio programming that is distinct from the Hot Adult Contemporary Tracks chart as it exists today, despite the apparent similarity in name. In response to the pressure on Hot AC, a new kind of AC format cropped up among American radio recently. The ''
urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...
'' format (a term coined by
Barry Mayo Barry Mayo is a former United States radio executive. In 1981 he helped launch WRKS in New York as the first station to play rap. The station's success led him to be promoted as the first black general manager of RKO General. In 2003 he succeeded ...
) usually attracts a large number of African Americans and sometimes Caucasian listeners through playing a great deal of R&B (without any form of rapping),
gospel music Gospel music is a traditional genre of Christian music, and a cornerstone of Christian media. The creation, performance, significance, and even the definition of gospel music varies according to culture and social context. Gospel music is co ...
, classic soul and
dance music Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded da ...
(including
disco Disco is a genre of dance music and a subculture that emerged in the 1970s from the United States' urban nightlife scene. Its sound is typified by four-on-the-floor beats, syncopated basslines, string sections, brass and horns, electric p ...
). Another format, '' rhythmic AC'', in addition to playing all the popular hot and soft AC music, past and present, places a heavy emphasis on
disco Disco is a genre of dance music and a subculture that emerged in the 1970s from the United States' urban nightlife scene. Its sound is typified by four-on-the-floor beats, syncopated basslines, string sections, brass and horns, electric p ...
as well as 1980s and 1990s dance hits, such as those by
Amber Amber is fossilized tree resin that has been appreciated for its color and natural beauty since Neolithic times. Much valued from antiquity to the present as a gemstone, amber is made into a variety of decorative objects."Amber" (2004). In M ...
, and Black Box, and includes dance
remixes A remix (or reorchestration) is a piece of media which has been altered or contorted from its original state by adding, removing, or changing pieces of the item. A song, piece of artwork, book, video, poem, or photograph can all be remixes. The o ...
of pop songs, such as the
Soul Solution Soul Solution is a house/ electronic dance music production duo from New York City formed by Bobby Guy and Ernie Lake. Biography As artists they made six appearances on the ''Billboard'' Hot Dance Music/Club Play chart. Five times under the Sou ...
mix of
Toni Braxton Toni Michele Braxton (born October 7, 1967) is an American R&B singer, songwriter, actress and television personality. She has sold over 70 million records worldwide and is one of the best-selling female artists in history. Braxton has won ...
's "Unbreak My Heart". In its early years of existence, the
smooth jazz Smooth jazz is a genre of commercially-oriented crossover jazz and easy listening music that became dominant in the mid 1970s to the early 1990s. History Smooth jazz is a commercially oriented, crossover jazz which came to prominence in the ...
format was considered to be a form of AC, although it was mainly instrumental, and related a stronger resemblance to the soft AC-styled music. For many years,
George Benson George Washington Benson (born March 22, 1943) is an American guitarist, singer, and songwriter. He began his professional career at the age of 19 as a jazz guitarist. A former child prodigy, Benson first came to prominence in the 1960s, play ...
,
Kenny G Kenneth Bruce Gorelick (born June 5, 1956), known professionally as Kenny G, is an American smooth jazz saxophonist, composer, and producer. His 1986 album ''Duotones'' brought him commercial success. Kenny G is one of the best-selling artis ...
and
Dave Koz David Stephen Koz (born March 27, 1963) is an American smooth jazz saxophonist, composer, record producer, and radio personality based in California. Early life Dave Koz was born in Encino, California, to Jewish parents: Norman, a dermatologis ...
had all had crossover hits that were played on both smooth jazz and soft AC stations.


2000s–present: AC music goes mainstream and mainstream music goes AC

During the 2000s, the AC market gained an increased presence in the music industry, as its radio formats were popular nationwide—Smooth jazz and "Urban AC" stations were ubiquitous in the East Coast, while Soft rock and "adult standards" stations were common in the Midwest, and pop-oriented "Hot AC" and "world music"/Hispanic AC stations were easily found in the West Coast and the "Sun Belt". This led to the presence of numerous genres on the AC charts, often crossing to the "pop" charts, winning over many critics in the need to define AC, and increased the tolerance and acceptance of AC music into mainstream day-to-day radio play.
Josh Groban Joshua Winslow Groban (born February 27, 1981) is an American singer, songwriter, and actor. His first four solo albums have been certified multi-platinum, and he was charted in 2007 as the number-one best selling artist in the United States, wi ...
's single "
You Raise Me Up "You Raise Me Up" is a song originally composed by the Norwegian-Irish duo Secret Garden. The music was written by Secret Garden's Rolf Løvland, and the lyrics by Brendan Graham. After the song was performed early in 2002 by the Secret Garden ...
" and
Michael Bublé Michael Steven Bublé ( ; born September 9, 1975) is a Canadian singer. A four-time Grammy Award winner, he is often credited for helping to renew public interest and appreciation for traditional pop standards and the Great American Songboo ...
's cover of "Fever" are often cited as key examples of the high production values and ballad-heavy sound that defined 2000s-era AC, often dubbed as "jazz-pop", heavily carrying classical, jazz and traditional pop influences. Artists such as
Nick Lachey Nicholas Scott Lachey ( ; born November 9, 1973) is an American singer, actor, television personality, and host. He rose to fame as the lead singer of the multi-platinum-selling boyband 98 Degrees, and later starred in the reality series '' Newl ...
,
James Blunt James Blunt (born James Hillier Blount; 22 February 1974) is an English singer, songwriter and musician. A former reconnaissance officer in the Life Guards regiment of the British Army, he served under NATO during the 1999 Kosovo War. After ...
,
Jamie Cullum Jamie Cullum (born 20 August 1979) is an English jazz-pop singer, songwriter and radio presenter. Although primarily a vocalist and pianist, he also accompanies himself on other instruments, including guitar and drums. He has recorded nine stu ...
,
John Mayer John Clayton Mayer ( ; born October 16, 1977) is an American singer, songwriter, and guitarist. Born and raised in Fairfield County, Connecticut, Mayer attended Berklee College of Music in Boston, but left and moved to Atlanta in 1997 wit ...
,
Jason Mraz Jason Thomas Mraz (; born June 23, 1977) is an American guitarist, singer and songwriter. He rose to prominence with the release of his debut studio album, ''Waiting for My Rocket to Come'' (2002), which spawned the single " The Remedy (I Won't ...
,
Norah Jones Norah Jones (born Geethali Norah Jones Shankar; March 30, 1979) is an American singer, songwriter, and pianist. She has won several awards for her music and as of 2012, has sold more than 50 million records worldwide. ''Billboard'' named her the ...
,
Diana Krall Diana Jean Krall (born November 16, 1964) is a Canadian jazz pianist and singer known for her contralto vocals. She has sold more than 15 million albums worldwide, including over six million in the US. On December 11, 2009, ''Billboard'' maga ...
,
Amy Winehouse Amy Jade Winehouse (14 September 1983 – 23 July 2011) was an English singer and songwriter. She was known for her deep, expressive contralto vocals and her eclectic mix of musical genres, including soul, rhythm and blues and jazz. A membe ...
and
Susan Boyle Susan Magdalane Boyle (born 1 April 1961) is a Scottish singer. She rose to fame in 2009 after appearing as a contestant on the Britain's Got Talent (series 3), third series of ''Britain's Got Talent'', singing "I Dreamed a Dream" from '. Bo ...
also achieved great success during this period. During most of the 2000s,
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
/
countrypolitan The Nashville Sound originated during the mid-1950s as a subgenre of American country music, replacing the chart dominance of the rough honky tonk music, which was most popular in the 1940s and 1950s, with "smooth strings and choruses", "sophis ...
musicians such as
Kelly Clarkson Kelly Brianne Clarkson (born April 24, 1982) is an American singer, songwriter, author, and television personality. She rose to fame after winning the first season of '' American Idol'' in 2002, which earned her a record deal with RCA. Her de ...
,
Clay Aiken Clayton Holmes Aiken (''né'' Grissom; born November 30, 1978) is an American singer, television personality, actor, politician, and activist. Aiken finished second place on the second season of ''American Idol'' in 2003, and his debut album, ' ...
,
Billy Joel William Martin Joel (born May 9, 1949) is an American singer, pianist and songwriter. Commonly nicknamed the "Piano Man" after his album and signature song of the same name, he has led a commercially successful career as a solo artist since th ...
,
Garth Brooks Troyal Garth Brooks (born February 7, 1962) is an American country music singer and songwriter. His integration of pop and rock elements into the country genre has earned him popularity, particularly in the United States with success on the co ...
,
Shania Twain Eilleen Regina "Shania" Twain ( , ; née Edwards; born August 28, 1965) is a Canadian singer and songwriter. She has sold over 100 million records, making her the best-selling female artist in country music history and one of the best-s ...
,
LeAnn Rimes Margaret LeAnn Rimes Cibrian (born August 28, 1982) is an American singer, songwriter and actress. She originally rose to success as a country music artist at age 13 with 1996's "Blue". She has since crossed over into pop, contemporary Chri ...
and
Carrie Underwood Carrie Marie Underwood (born March 10, 1983) is an American singer. She rose to prominence after winning the fourth season of ''American Idol'' in 2005. Her single " Inside Your Heaven" made her the only country artist to debut atop the ''Bil ...
scored hits on soft AC, particularly in Southern states. A popular trend in the late 1990s and 2000s was remixing
dance music Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded da ...
hits into adult contemporary ballads, especially in the US, (for example, the "Candlelight Mix" versions of "
Heaven Heaven or the heavens, is a common religious cosmological or transcendent supernatural place where beings such as deities, angels, souls, saints, or venerated ancestors are said to originate, be enthroned, or reside. According to the belie ...
" by
DJ Sammy Samuel Bouriah (born 19 October 1969), better known by his stage name DJ Sammy, is a Spanish DJ and record producer. He has released five albums and has had five top-10 hits, including a cover of Bryan Adams' "Heaven", which reached number one ...
, "Listen To Your Heart" by D.H.T., and " Everytime We Touch" by Cascada). Key to the success of AC in the 2000s was the 25–34 demographic which had outgrown the pop music offerings of the time, most new rock became too
alternative Alternative or alternate may refer to: Arts, entertainment and media * Alternative (''Kamen Rider''), a character in the Japanese TV series ''Kamen Rider Ryuki'' * ''The Alternative'' (film), a 1978 Australian television film * ''The Alternative ...
and harsh for AC radio and most new pop was now influenced heavily by
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
, hip-hop and electronic dance music. At the same time, the music industry also began to focus on older audiences and markets generally considered "niche". During the late 2000s, certain pop songs began entering the AC charts instead, generally after having recently fallen off the Hot 100. Adrian Moreira, senior vice president for adult music for RCA Music Group, said, "We've seen a fairly tidal shift in what AC will play". Rather than emphasizing older songs, adult contemporary now began playing many of the same songs as top 40 and
adult top 40 The Adult Pop Airplay (formerly known as Adult Pop Songs and Adult Top 40) chart is published weekly by ''Billboard'' magazine and ranks "the most popular adult top 40 as based on radio airplay detections measured by Nielsen Broadcast Data Systems ...
, but only after the hits had become established. An article on
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
's website by Corey Moss describes this trend as: "In other words, AC stations are where pop songs go to die a very long death. Or, to optimists, to get a second life." As adult contemporary has long characterized itself as family-friendly, "clean" versions of pop songs began appearing on the AC chart, as were the cases of " Perfect" by P!nk, and " Forget You" by
Cee Lo Green Cee or CEE may refer to: * C, third letter of the Latin alphabet * Cee, Spain, A Coruña, Galicia * Center for Excellence in Education, US * Central and Eastern Europe Central and Eastern Europe is a term encompassing the countries in the ...
, both in 2011. AC radio's shift into more mainstream pop was a result of the changes on the broadcasting landscape following the 2005–2007 economic downturn and eventual recession, as advertisers preferred more profitable chart-based formats, which meant the demise of many AC-based formulas, primarily those aimed at older audiences, with tastes changing towards more modern music among all age groups. Diminishing physical record sales throughout the 2010s also proved a major blow to the AC genre, and there are concerns that the portable people meter, a device being used to determine radio listenership, may be incompatible with AC songs and may not accurately pick up that a person is listening to an AC station because of the pitches and frequencies used in the style. Key AC artists of the early to mid-2010s included
Bruno Mars Peter Gene Hernandez (born October 8, 1985), known professionally as Bruno Mars, is an American singer, songwriter, and record producer. He is known for his stage performances, retro showmanship, and for performing in a wide range of musical ...
,
Coldplay Coldplay are a British rock band formed in London in 1997. They consist of vocalist and pianist Chris Martin, guitarist Jonny Buckland, bassist Guy Berryman, drummer Will Champion and creative director Phil Harvey. They met at University ...
,
Adele Adele Laurie Blue Adkins (, ; born 5 May 1988), professionally known by the mononym Adele, is an English singer and songwriter. After graduating in arts from the BRIT School in 2006, Adele signed a rec ...
,
Arcade Fire Arcade Fire is a Canadian indie rock band, consisting of husband and wife Win Butler and Régine Chassagne, alongside Richard Reed Parry, Tim Kingsbury and Jeremy Gara. The band's current touring line-up also includes former core mem ...
,
Meghan Trainor Meghan Elizabeth Trainor (born December 22, 1993) is an American singer-songwriter and television personality. She rose to prominence after signing with Epic Records in 2014 and releasing her debut single "All About That Bass", which reached ...
,
Maroon 5 Maroon 5 is an American pop rock band from Los Angeles, California. It currently consists of lead vocalist Adam Levine, keyboardist and rhythm guitarist Jesse Carmichael, lead guitarist James Valentine (musician), James Valentine, drummer Matt ...
and
Ed Sheeran Edward Christopher Sheeran (; born 17 February 1991) is an English singer-songwriter. Born in Halifax, West Yorkshire and raised in Framlingham, Suffolk, he began writing songs around the age of eleven. In early 2011, Sheeran independently re ...
, featuring a more pop-influenced, uptempo style than the typical AC fare of previous years, also featuring production values reminiscent of the Motown sound and the so-called
Wall of Sound The Wall of Sound (also called the Spector Sound) is a music production formula developed by American record producer Phil Spector at Gold Star Studios, in the 1960s, with assistance from engineer Larry Levine and the conglomerate of sessio ...
that dominated the soul-heavy pop charts of the early 1960s, when the Easy Listening chart was first introduced. The earlier years of the decade also saw
alternative Alternative or alternate may refer to: Arts, entertainment and media * Alternative (''Kamen Rider''), a character in the Japanese TV series ''Kamen Rider Ryuki'' * ''The Alternative'' (film), a 1978 Australian television film * ''The Alternative ...
and
indie rock Indie rock is a subgenre of rock music that originated in the United States, United Kingdom and New Zealand from the 1970s to the 1980s. Originally used to describe independent record labels, the term became associated with the music they produ ...
acts such as
Wilco Wilco is an American alternative rock band based in Chicago, Illinois. The band was formed in 1994 by the remaining members of alternative country group Uncle Tupelo following singer Jay Farrar's departure. Wilco's lineup changed frequently d ...
, Feist,
The 1975 The 1975 are an English pop rock band formed in 2002 in Wilmslow, Cheshire. Now based in Manchester, the band consists of lead vocalist and rhythm guitarist Matthew "Matty" Healy, lead guitarist Adam Hann, bassist Ross MacDonald, and drummer ...
,
Imagine Dragons Imagine Dragons is an American pop rock band from Las Vegas, Nevada, consisting of lead singer Dan Reynolds, guitarist Wayne Sermon, bassist Ben McKee and drummer Daniel Platzman. The band first gained exposure with the release of their si ...
,
Mumford & Sons Mumford & Sons is a British folk rock band formed in London in 2007. The band currently consists of Marcus Mumford (lead vocals, electric guitar, acoustic guitar, drums), Ted Dwane (vocals, bass guitar, double bass), and Ben Lovett (vocals, k ...
,
Of Monsters and Men Of Monsters and Men is an Icelandic indie folk/rock band formed in Reykjavík in 2010. The members are lead singer and guitarist Nanna Bryndís Hilmarsdóttir, singer and guitarist Ragnar "Raggi" Þórhallsson, lead guitarist Brynjar Leifsson, ...
and The Lumineers quickly becoming AC mainstays, although these were eventually replaced by rhythm-based rock bands such as
Panic at the Disco Panic is a sudden sensation of fear, which is so strong as to dominate or prevent reason and logical thinking, replacing it with overwhelming feelings of anxiety and frantic agitation consistent with an animalistic fight-or-flight reacti ...
, Neon Trees
X Ambassadors X Ambassadors (also stylized XA) are an American pop rock band from Ithaca, New York. Its members currently include lead vocalist Sam Harris, keyboardist Casey Harris, and drummer Adam Levin. Russ Flynn is a touring member that plays guitar an ...
, Sheppard, Bastille,
American Authors American Authors (formerly known as The Blue Pages) is an American rock band based in New York City, currently signed to Island Records. The band consists of lead vocalist and guitarist Zac Barnett, bassist Dave Rublin, and drummer Matt Sanchez ...
,
Fitz and the Tantrums Fitz and the Tantrums are an American indie pop and neo soul band from Los Angeles, California, that formed in 2008. The band consists of Michael Fitzpatrick (lead vocals), Noelle Scaggs (co-lead vocals and percussion), James King (saxophone, ...
,
Foster the People Foster the People is an American indie pop band formed in Los Angeles, California, in 2009. Its members are singer Mark Foster, guitarist Sean Cimino, and keyboardist Isom Innis. Foster founded the band in 2009 after spending several years in ...
,
Twenty One Pilots Twenty One Pilots (stylized in all lowercase or as twenty øne piløts) are an American musical duo from Columbus, Ohio. Initially a band, the group was formed in 2009 by lead vocalist Tyler Joseph along with Nick Thomas and Chris Salih, who ...
, Walk the Moon and Milky Chance. During the middle of the decade, newer artists such as CeeLo Green,
OneRepublic OneRepublic is an American pop rock band formed in Colorado Springs, Colorado, in 2002. It consists of lead vocalist and multi-instrumentalist Ryan Tedder, lead guitarist and violist Zach Filkins, rhythm guitarist Drew Brown (musician), Drew Bro ...
,
Rachel Platten Rachel Ashley Platten (born May 20, 1981) is an American singer-songwriter and author. After releasing two albums independently in 2003 and 2011, she signed with Columbia Records in 2015 and released her mainstream debut single, " Fight Song", ...
,
Christina Perri Christina Judith Perri (born August 19, 1986) is an American singer and songwriter. After her debut single "Jar of Hearts" was featured on the television series '' So You Think You Can Dance'' in 2010, Perri signed with Atlantic Records and relea ...
, Andy Grammer,
James Bay James Bay (french: Baie James; cr, ᐐᓂᐯᒄ, Wînipekw, dirty water) is a large body of water located on the southern end of Hudson Bay in Canada. Both bodies of water extend from the Arctic Ocean, of which James Bay is the southernmost p ...
,
Sara Bareilles Sara Beth Bareilles (, ; born December 7, 1979) is an American singer, songwriter, and actress. She has sold over three million albums and over 15 million singles in the United States. She has earned various awards and nominations including nin ...
,
Shawn Mendes Shawn Peter Raul Mendes (; born August 8, 1998) is a Canadian pop singer. He gained a following in 2013, when he posted song covers on the video sharing platform Vine. The following year, he caught the attention of artist manager Andrew Gert ...
, Sia,
Sam Smith Samuel Frederick Smith (born 19 May 1992) is an English singer and songwriter. After rising to prominence in October 2012 by featuring on Disclosure's breakthrough single "Latch", which peaked at number eleven on the UK Singles Chart, they ...
,
Gavin Degraw Gavin Shane DeGraw (born February 4, 1977) is an American singer-songwriter. DeGraw rose to fame with his song "I Don't Want to Be" from his debut album ''Chariot'' (2003); the song became the main theme song for The WB drama series '' One Tree ...
, Charlie Puth and
Colbie Caillat Colbie Marie Caillat (; born May 28, 1985) is an American singer-songwriter. She rose to fame through social networking website Myspace. At that time, she was the number one unsigned artist of her genre. After signing with Universal Republic ...
as well as acts that were popular in the 1990s and early 2000s such as
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage producti ...
and
Christina Aguilera Christina María Aguilera (; ; born December 18, 1980) is an American singer, songwriter, actress, and television personality. Known for her four-octave vocal range and ability to sustain high notes, she has been referred to as the " Voice of ...
were added to the rotation of most AC stations. As trap music and similar styles of hip-hop began dominating top 40 stations during the last years of the 2010s, AC stations began picking up rhythmic artists like
Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, actress, and businesswoman. Born in Saint Michael and raised in Bridgetown, Barbados, Rihanna auditioned for American record producer Evan Rogers who invited her to th ...
,
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
,
Ellie Goulding Elena Jane Goulding ( ; born 30 December 1986) is an English singer and songwriter. Her career began when she met record producers Starsmith and Frankmusik, and she was later spotted by Jamie Lillywhite, who became her manager and Artists and ...
, Taio Cruz and Pitbull as well as EDM artists like
Avicii Tim Bergling (; 8 September 1989 – 20 April 2018), known professionally as Avicii (, ), was a Swedish DJ, remixer and music producer. At the age of 16, Bergling began posting his remixes on electronic music forums, which led to his first re ...
,
Daft Punk Daft Punk were a French electronic music duo formed in 1993 in Paris by Thomas Bangalter and Guy-Manuel de Homem-Christo. Widely regarded as one of the most influential acts in dance music history, they achieved popularity in the late 1990s as p ...
,
Calvin Harris Adam Richard Wiles (born 17 January 1984), known professionally as Calvin Harris, is a Scottish DJ, record producer, singer, and songwriter who has released six studio albums. His debut studio album, ''I Created Disco'', was released in June ...
,
David Guetta Pierre David Guetta ( , ; born 7 November 1967) is a French DJ and music producer. He has over 10 million album and 65 million single sales globally, with more than 10 billion streams. In 2011, 2020 and 2021, Guetta was voted the number one D ...
and Tiesto. Meanwhile, younger artists like
Camila Cabello Karla Camila Cabello Estrabao (; ; born March 3, 1997) is a Cuban-born American singer and songwriter. She rose to prominence as a member of the girl group Fifth Harmony, which became one of the best-selling girl groups of all time. While in ...
,
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
,
Selena Gomez Selena Marie Gomez ( ; born July 22, 1992) is an American singer, actress and producer. Gomez began her acting career on the children's television series ''Barney & Friends'' (2002–2004). As a teenager, she rose to prominence for starring a ...
,
Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...
,
Nick Jonas Nicholas Jerry Jonas (born September 16, 1992) is an American singer, songwriter and actor. Jonas began acting on Broadway at the age of seven, and released his debut single in 2002; this caught the attention of Columbia Records, where Jonas ...
and the
Jonas Brothers The Jonas Brothers () are an American pop rock band. Formed in 2005, they gained popularity from their appearances on the Disney Channel television network. They consist of three brothers: Kevin Jonas, Joe Jonas, and Nick Jonas. Raised in ...
and Halsey began to be featured on AC stations more than on top 40 stations.


Adult contemporary formats

In radio broadcasting, adult contemporary is divided into several sub-formats, each with their own musical direction and demographic targeting. Hot adult contemporary formats generally feature an uptempo
rotation Rotation, or spin, is the circular movement of an object around a '' central axis''. A two-dimensional rotating object has only one possible central axis and can rotate in either a clockwise or counterclockwise direction. A three-dimensional ...
of recent hits that appeal to a wide adult audience. A station formatted as "adult contemporary" with no qualifier, also referred to as "mainstream adult contemporary", generally has a similar playlist to hot AC stations, but with a broader rotation of classic hits from past decades. Soft adult contemporary formats have a more conservative sound oriented primarily towards adult women, urban AC focuses on R&B and
soul music Soul music is a popular music genre that originated in the African American community throughout the United States in the late 1950s and early 1960s. It has its roots in African-American gospel music and rhythm and blues. Soul music became ...
that appeal to African American adults, and rhythmic AC focuses on
dance music Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded da ...
and other rhythmic genres.


Hot adult contemporary

''Hot adult contemporary'' (hot AC) radio stations play a wide range of the present day's
popular music Popular music is music with wide appeal that is typically distributed to large audiences through the music industry. These forms and styles can be enjoyed and performed by people with little or no musical training.Popular Music. (2015). ''Fu ...
that appeals towards the 18–54 age group; it serves as a middle ground between the youth-oriented
contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
(CHR) format, and adult contemporary formats (such as "mainstream" and soft AC) that are typically targeted towards a more mature demographic. They generally feature uptempo hit music with wide appeal, such as pop and
pop rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, ear ...
songs, while excluding more youth-oriented music such as hip-hop. Recurrents usually reflect familiar and youthful music that adults had grown up with. Likewise, mature material from pop acts such as the
Backstreet Boys Backstreet Boys (often abbreviated as BSB) are an American vocal group consisting of Nick Carter, Howie Dorough, AJ McLean, and cousins Brian Littrell and Kevin Richardson. Lou Pearlman formed the group in 1993 in Orlando, Florida. The ...
,
Jason Mraz Jason Thomas Mraz (; born June 23, 1977) is an American guitarist, singer and songwriter. He rose to prominence with the release of his debut studio album, ''Waiting for My Rocket to Come'' (2002), which spawned the single " The Remedy (I Won't ...
,
John Mayer John Clayton Mayer ( ; born October 16, 1977) is an American singer, songwriter, and guitarist. Born and raised in Fairfield County, Connecticut, Mayer attended Berklee College of Music in Boston, but left and moved to Atlanta in 1997 wit ...
, and
Pink Pink is the color of a namesake flower that is a pale tint of red. It was first used as a color name in the late 17th century. According to surveys in Europe and the United States, pink is the color most often associated with charm, politeness, ...
have also been prominent within the format. The "hot AC" designation began to appear in the 1990s, to describe adult contemporary stations with a more energetic presentation and uptempo sound than their softer counterparts. An early example of the format, Houston's
KHMX KHMX (96.5 FM) – branded Mix 96.5 – is a commercial hot adult contemporary radio station licensed to Houston, Texas. Owned by Audacy, Inc., the station serves the Greater Houston metropolitan area. The KHMX studios are located in Houston's ...
''Mix 96.5'', climbed from 14th place in the market to 3rd in the six months after its launch. The station's format and branding was widely replicated by other stations. Many hot AC outlets are among the top stations in their respective market. Initially focused more on pop rock, the format has evolved to reflect changes in the composition of this audience; by the mid-2000s, the format had evolved to include more uptempo pop music, while
alternative Alternative or alternate may refer to: Arts, entertainment and media * Alternative (''Kamen Rider''), a character in the Japanese TV series ''Kamen Rider Ryuki'' * ''The Alternative'' (film), a 1978 Australian television film * ''The Alternative ...
and
indie rock Indie rock is a subgenre of rock music that originated in the United States, United Kingdom and New Zealand from the 1970s to the 1980s. Originally used to describe independent record labels, the term became associated with the music they produ ...
crossovers (such as
Foster the People Foster the People is an American indie pop band formed in Los Angeles, California, in 2009. Its members are singer Mark Foster, guitarist Sean Cimino, and keyboardist Isom Innis. Foster founded the band in 2009 after spending several years in ...
,
Imagine Dragons Imagine Dragons is an American pop rock band from Las Vegas, Nevada, consisting of lead singer Dan Reynolds, guitarist Wayne Sermon, bassist Ben McKee and drummer Daniel Platzman. The band first gained exposure with the release of their si ...
, Lovelytheband, and
Twenty One Pilots Twenty One Pilots (stylized in all lowercase or as twenty øne piløts) are an American musical duo from Columbus, Ohio. Initially a band, the group was formed in 2009 by lead vocalist Tyler Joseph along with Nick Thomas and Chris Salih, who ...
) became more prevalent within the format during the 2010s. These developments helped to expand the popularity of the format among younger listeners such as
millennial Millennials, also known as Generation Y or Gen Y, are the Western world, Western demography, demographic Cohort (statistics), cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as start ...
s;
Nielsen Audio Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging ...
ranked hot AC as the third most-popular format among millennials, behind pop and
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
. Of the format's expanding demographic reach,
WOMX-FM WOMX-FM (105.1 MHz) is a commercial radio station licensed to Orlando, Florida. The station is owned by Audacy, Inc. and airs a hot adult contemporary radio format known as ''Mix 105.1''. WOMX-FM's studios and offices are located on Pembrook Driv ...
program director Dana Taylor stated that hot AC stations "may not be the radio station that everybody agrees on, but it's a radio station that everybody goes, 'I'm okay with that'." The increasingly downtempo direction of pop hits in the mid-to-late 2010's also helped to attract additional listeners. Hot AC stations typically keep a larger body of recent hits in rotation than those with rigid, chart-driven formats like CHR and
urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...
. As these stations' playlists have become concentrated towards airing only the current hits at a given time, hot AC airplay can build and sustain a song's popularity over a long-term period. This effect has been credited in helping build an audience for early singles from new acts such as
Adele Adele Laurie Blue Adkins (, ; born 5 May 1988), professionally known by the mononym Adele, is an English singer and songwriter. After graduating in arts from the BRIT School in 2006, Adele signed a rec ...
,
Rachel Platten Rachel Ashley Platten (born May 20, 1981) is an American singer-songwriter and author. After releasing two albums independently in 2003 and 2011, she signed with Columbia Records in 2015 and released her mainstream debut single, " Fight Song", ...
("
Fight Song A fight song is a rousing short song associated with a sports team. The term is most common in the United States and Canada. In Australia, Mexico, and New Zealand these songs are called the team anthem, team song, or games song. First associated ...
", which gained prominence for its use during
Hillary Clinton Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, diplomat, and former lawyer who served as the 67th United States Secretary of State for President Barack Obama from 2009 to 2013, as a United States sen ...
's 2016 US presidential election campaign), and
Max Schneider Maxwell George Schneider (born June 21, 1992), also known by his mononym MAX, is an American singer-songwriter, actor and model, signed to Arista and Sony RED. In 2018, MAX's single " Lights Down Low" went double platinum in the US, Platinum ...
(whose 2016 single " Lights Down Low", over a year after its original release, became a
sleeper hit In the entertainment industry, a sleeper hit is a film, television series, music release, video game, or some other entertainment product that was initially unsuccessful on release but became a success later on. A sleeper hit may have little prom ...
on the ''Billboard''
Mainstream Top 40 Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/ CHR) is a 40-song music chart published weekly by ''Billboard'' Magazine that ranks the most popular songs of pop music being played on a panel of Top 40 radio stations in the U ...
and
Hot 100 The ''Billboard'' Hot 100 is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), radio play, and online streaming ...
due in part to strong hot AC airplay). The popularity of the hot AC format prompted many mainstream AC stations to add uptempo music to their playlists, while still maintaining a deeper rotation of older hits than hot AC stations.


Modern adult contemporary

''Modern adult contemporary'' refers to AC formats with a stronger lean towards
modern rock Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music. Radio format Mod ...
and
pop rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, ear ...
. In the 1990s and early 2000s, modern AC was typically targeted towards women, with Mike Marino of KMXB in
Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Veg ...
describing the format as reaching "an audience that has outgrown the edgier hip-hop or alternative music but hasn't gotten old and sappy enough for the soft ACs." The format typically focused on female rock acts such as
Shawn Colvin Shawn Colvin (born Shawna Lee Colvin, January 10, 1956) is an American singer-songwriter and musician. While Colvin has been a solo recording artist for decades, she is best known for her 1998 Grammy Award-winning song " Sunny Came Home". Early ...
,
Sheryl Crow Sheryl Suzanne Crow (born February 11, 1962) is an American musician, singer, songwriter and actress. Her music incorporates elements of rock, pop, country, folk, and blues. She has released eleven studio albums, five compilations and three ...
,
Indigo Girls Indigo Girls are an American folk rock music duo from Atlanta, Georgia, United States, consisting of Amy Ray and Emily Saliers. The two met in elementary school and began performing together as high school students in Decatur, Georgia, part o ...
, Jewel, and
Sarah McLachlan Sarah Ann McLachlan OC OBC (born January 28, 1968) is a Canadian singer-songwriter. As of 2015, she had sold over 40 million albums worldwide. McLachlan's best-selling album to date is '' Surfacing'', for which she won two Grammy Awards (ou ...
, and
folk rock Folk rock is a hybrid music genre that combines the elements of folk and rock music, which arose in the United States, Canada, and the United Kingdom in the mid-1960s. In the U.S., folk rock emerged from the folk music revival. Performers s ...
-influenced bands such as
Counting Crows Counting Crows is an American rock band from San Francisco, California. Formed in 1991, the band consists of guitarist David Bryson, drummer Jim Bogios, vocalist Adam Duritz, keyboardist Charlie Gillingham, David Immerglück, bass guitarist Mil ...
and
The Wallflowers The Wallflowers is an American rock solo project of American singer-songwriter and multi-instrumentalist Jakob Dylan. The Wallflowers were originally a roots rock band formed in Los Angeles in 1989 by Dylan and guitarist Tobi Miller. The band ...
. Today, the format is fairly uncommon, with KTCZ in the
Minnesota Minnesota () is a state in the upper midwestern region of the United States. It is the 12th largest U.S. state in area and the 22nd most populous, with over 5.75 million residents. Minnesota is home to western prairies, now given over t ...
Twin Cities Twin cities are a special case of two neighboring cities or urban centres that grow into a single conurbation – or narrowly separated urban areas – over time. There are no formal criteria, but twin cities are generally comparable in sta ...
being one of the few modern AC stations left.


Soft adult contemporary

The ''Soft adult contemporary'' format typically targets women 25–54 and at-work listening. Soft AC playlists are generally conservative in comparison to hot AC, focusing on pop and power ballads,
soft rock Soft rock is a form of rock music that originated in the late 1960s in Southern California and the United Kingdom which smoothed over the edges of singer-songwriter and pop rock, relying on simple, melodic songs with big, lush productions. S ...
, and other familiar, light hits. Upon its establishment in the 1980s, the soft AC format was positioned as being a more upbeat version of
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, ...
that would appeal better to a younger audience, mainly by excluding instrumental
beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...
. Easy listening stations had begun shifting to the format out of concern that their existing programming would not appeal to the current generation of listeners. In a 1990 article, James Warren of the ''
Chicago Tribune The ''Chicago Tribune'' is a daily newspaper based in Chicago, Illinois, United States, owned by Tribune Publishing. Founded in 1847, and formerly self-styled as the "World's Greatest Newspaper" (a slogan for which WGN radio and television ar ...
'' characterized soft AC stations as being "as middle-of-the-road and unthreatening as modern media get", with personalities that were encouraged to be as inoffensive and "low-profile" as possible, and a more conservative music library than hot AC-leaning stations. In particular, Chicago's
WLIT WLIT-FM (93.9 MHz, "93.9 Lite FM") is a radio station in Chicago, Illinois. Owned by iHeartMedia, it broadcasts a soft adult contemporary format. Its studios are located at the Illinois Center complex in the Chicago Loop, while the station trans ...
did not have its airstaff talk over the beginning and endings of songs (in contrast to the hot AC-leaning WFYR), and played
Bob Seger Robert Clark Seger ( ; born May 6, 1945) is an American singer, songwriter, and musician. As a locally successful Detroit-area artist, he performed and recorded as Bob Seger and the Last Heard and The Bob Seger System throughout the 1960s, break ...
's " We've Got Tonite" but not " Old Time Rock and Roll" (which was part of WTMX's playlist). The director of a soft AC station in Connecticut, WEZN-FM, told Warren that he had barred the reading of top-of-hour news headlines, so that listeners wouldn't be tempted to tune away to an all-news station to learn more. Soft AC stations tend to be more selective in their music libraries than other adult contemporary stations, preferring proven songs over current hits. Upon the onset of the format's popularity, core artists typically included singers such as
Nat King Cole Nathaniel Adams Coles (March 17, 1919 – February 15, 1965), known professionally as Nat King Cole, was an American singer, jazz pianist, and actor. Cole's music career began after he dropped out of school at the age of 15, and continued f ...
,
Perry Como Pierino Ronald "Perry" Como (; May 18, 1912 – May 12, 2001) was an Italian-American singer, actor and television personality. During a career spanning more than half a century, he recorded exclusively for RCA Victor for 44 years, after signin ...
,
Neil Diamond Neil Leslie Diamond (born January 24, 1941) is an American singer-songwriter. He has sold more than 130 million records worldwide, making him one of the best-selling musicians of all time. He has had ten No. 1 singles on the Hot 100 and Adul ...
,
Barry Manilow Barry Manilow (born Barry Alan Pincus; June 17, 1943) is an American singer and songwriter with a career that spans seven decades. His hit recordings include " Could It Be Magic", " Somewhere Down the Road", " Mandy", " I Write the Songs", " C ...
,
Johnny Mathis John Royce Mathis (born September 30, 1935) is an American singer of popular music. Starting his career with singles of standard music, he became highly popular as an album artist, with several dozen of his albums achieving gold or platinum s ...
, and
Barbra Streisand Barbara Joan "Barbra" Streisand (; born April 24, 1942) is an American singer, actress and director. With a career spanning over six decades, she has achieved success in multiple fields of entertainment, and is among the few performers awar ...
. By the 1990s, to improve their appeal among changing demographics, some soft AC stations began to widen their playlist to include selections from contemporary acts with 80s, & 90s, musicians & bands such as
Bon Jovi Bon Jovi is an American rock band formed in 1983 in Sayreville, New Jersey. It consists of singer Jon Bon Jovi, keyboardist David Bryan, drummer Tico Torres, guitarist Phil X, and bassist Hugh McDonald. Original bassist Alec John such qu ...
,
Bryan Adams Bryan Guy Adams (born 5 November 1959) is a Canadian musician, singer, songwriter, composer, and photographer. He has been cited as one of the best-selling music artists of all time, and is estimated to have sold between 75 million and mor ...
,
Celine Dion Céline Marie Claudette Dion ( ; born 30 March 1968) is a Canadian singer. Noted for her powerful and technically skilled vocals, Dion is the best-selling Canadian recording artist, and the best-selling French-language artist of all time. Her ...
,
Roxette Roxette was a Swedish pop rock duo, consisting of Marie Fredriksson (vocals and keyboards) and Per Gessle (vocals and guitar). Formed in 1986, the duo became an international act in the late 1980s, when they released their breakthrough second ...
,
Mariah Carey Mariah Carey (; born March 27, 1969) is an American singer, songwriter, actress, and record producer. Referred to as the " Songbird Supreme", she is noted for her five-octave vocal range, melismatic singing style and signature use of the w ...
,
Eric Clapton Eric Patrick Clapton (born 1945) is an English rock and blues guitarist, singer, and songwriter. He is often regarded as one of the most successful and influential guitarists in rock music. Clapton ranked second in ''Rolling Stone''s list o ...
,
Phil Collins Philip David Charles Collins (born 30 January 1951) is an English singer, musician, songwriter, record producer and actor. He was the drummer and lead singer of the rock band Genesis and also has a career as a solo performer. Between 1982 and ...
,
Elton John Sir Elton Hercules John (born Reginald Kenneth Dwight; 25 March 1947) is a British singer, pianist and composer. Commonly nicknamed the "Rocket Man" after his 1972 hit single of the same name, John has led a commercially successful career a ...
,
Cher Cher (; born Cherilyn Sarkisian; May 20, 1946) is an American singer, actress and television personality. Often referred to by the media as the Honorific nicknames in popular music, "Goddess of Pop", she has been described as embodying female ...
,
Whitney Houston Whitney Elizabeth Houston (August 9, 1963 – February 11, 2012) was an American singer and actress. Nicknamed "Honorific nicknames in popular music, The Voice", she is Whitney Houston albums discography, one of the bestselling music artists ...
, Journey, and
Queen Queen or QUEEN may refer to: Monarchy * Queen regnant, a female monarch of a Kingdom ** List of queens regnant * Queen consort, the wife of a reigning king * Queen dowager, the widow of a king * Queen mother, a queen dowager who is the mother ...
. On the other hand, by 1996, New York's
WLTW WLTW (106.7 FM) is an adult contemporary radio station licensed to New York City and serving the New York metropolitan area. WLTW is owned by iHeartMedia and broadcasts from studios in the former AT&T Building in the Tribeca neighborhood o ...
had begun to phase out its softer music in favor of a more uptempo direction. In 2017, ''Inside Radio'' reported that soft AC had the third-largest decrease in US stations offering the format over the past decade (at 128), ranking behind only adult standards and
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as w ...
—a shift credited to aging demographics and a major boom in the wider-appealing
classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 198 ...
format (which saw the largest overall increase over the same period). Consultant Gary Berkowitz argued that the soft AC format had become increasingly irrelevant in comparison to mainstream and hot AC, due to PPM markets preferring uptempo music. At the same time, however, soft AC began to experience a resurgence. In April 2016,
iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
flipped its San Francisco classic soul station KISQ to soft AC as ''The Breeze''; as of November 2018, it was the top station in the Bay Area. The trend continued into 2017 and 2018, with iHeartMedia extending its ''Breeze'' brand to other soft AC flips, and the brand (among others) being adopted by competitors such as
Entercom Audacy, Inc. is an American broadcasting company based in Philadelphia, Pennsylvania. Founded in 1968 as Entercom Communications Corporation, it is the second largest radio company in the United States, owning 235 radio stations across 48 media ...
. Industry analyst Sean Ross argued that older demographics were becoming more lucrative due to changes in listening habits among younger audiences, which prefer digital platforms such as
music streaming service A music streaming service is a type of streaming media service that focuses primarily on music, and sometimes other forms of digital audio content such as podcasts. These services are usually subscription-based services allowing users to stream d ...
s over linear terrestrial radio, and also noted how mainstream AC was dependent on the Top 40 charts to break new songs. Current soft AC stations have continued to feature recurrents such as
Michael Bolton Michael Bolotin
, The Jewish Historical Society of New Haven, 1998.
(born February 26, 1953), known professio ...
,
Celine Dion Céline Marie Claudette Dion ( ; born 30 March 1968) is a Canadian singer. Noted for her powerful and technically skilled vocals, Dion is the best-selling Canadian recording artist, and the best-selling French-language artist of all time. Her ...
, Elton John,
Fleetwood Mac Fleetwood Mac are a British-American rock band, formed in London in 1967. Fleetwood Mac were founded by guitarist Peter Green, drummer Mick Fleetwood and guitarist Jeremy Spencer, before bassist John McVie joined the line-up for their epo ...
,
Hall & Oates Daryl Hall and John Oates, commonly known as Hall & Oates, are an American pop rock duo formed in Philadelphia in 1970. Daryl Hall is generally the lead vocalist; John Oates primarily plays electric guitar and provides backing vocals. The two ...
, and Whitney Houston, while contemporary musicians such as
Adele Adele Laurie Blue Adkins (, ; born 5 May 1988), professionally known by the mononym Adele, is an English singer and songwriter. After graduating in arts from the BRIT School in 2006, Adele signed a rec ...
and
Michael Bublé Michael Steven Bublé ( ; born September 9, 1975) is a Canadian singer. A four-time Grammy Award winner, he is often credited for helping to renew public interest and appreciation for traditional pop standards and the Great American Songboo ...
have also become modern fixtures of the format. In addition, the soft AC sound has diversified to include more songs that are "safe and universal" and not necessarily "soft", with Ross presenting Examples such as
Simple Minds Simple Minds are a Scottish rock band formed in Glasgow in 1977. They have released a string of hit singles, becoming best known internationally for " Don't You (Forget About Me)" (1985), which topped the '' Billboard'' Hot 100 in the United ...
' " Don't You (Forget About Me)", as well as the retroactively-defined genre of yacht rock. Over time, some stations have gradually adjusted their playlists to include more recurrents from the 1980s and 1970s (although not to the same extent as other "soft oldies" formats, such as ''
MeTV FM MeTV, an acronym for Memorable Entertainment Television, is an American broadcast television network owned by Weigel Broadcasting. Marketed as "The Definitive Destination for Classic TV", the network airs a variety of classic television program ...
'', which have also grown in popularity).


Urban adult contemporary

The ''
Urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...
'' format focuses primarily on current and classic R&B and
soul music Soul music is a popular music genre that originated in the African American community throughout the United States in the late 1950s and early 1960s. It has its roots in African-American gospel music and rhythm and blues. Soul music became ...
. The format typically targets African-American adults: July 2018 numbers from Nielsen Audio recorded it as the top format among African-Americans 25–54 and 35–64. It also has a sizable popularity among younger listeners, ranking behind
urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...
as the second-most popular format among African-American adults 18–34 in the same report, with an 18.9 audience share. The format typically excludes youthful rhythmic music, such as commercial hip-hop and rap, that are usually associated with the urban contemporary format. The urban AC format is also associated with the "
quiet storm Quiet storm is a radio format and genre of R&B, performed in a smooth, romantic, jazz-influenced style. It was named after the title song on Smokey Robinson's 1975 album ''A Quiet Storm''. The radio format was pioneered in 1976 by Melvin Lin ...
"—programming (such as the syndicated ''
Keith Sweat Keith Sweat (born July 22, 1961) is an American singer, songwriter, record producer, and an early figure in the new jack swing musical movement. He is known for his collection of hits including " I Want Her", " Make It Last Forever", " I'll Give ...
Hotel'') focusing on mellower R&B ballads and slow jams, often in a
jazz Jazz is a music genre that originated in the African-American communities of New Orleans, Louisiana in the late 19th and early 20th centuries, with its roots in blues and ragtime. Since the 1920s Jazz Age, it has been recognized as a m ...
-influenced style. As urban contemporary stations prefer hit-driven hip-hop songs, labels typically service R&B songs to the urban AC format only. Some current R&B musicians have complained that this is an artificial divide that prevents them from reaching a wider, mainstream audience (citing the relatively smaller number of urban AC outlets in comparison to urban and rhythmic), even with attempts to give some singles a hip-hop-influenced sound to improve the potential for
crossover Crossover may refer to: Entertainment Albums and songs * ''Cross Over'' (Dan Peek album) * ''Crossover'' (Dirty Rotten Imbeciles album), 1987 * ''Crossover'' (Intrigue album) * ''Crossover'' (Hitomi Shimatani album) * ''Crossover'' (Yoshino ...
appeal. Some acts have attempted to disassociate themselves from "R&B" to reduce the effect of this stigma, although streaming services have helped to expose R&B to a wider audience beyond urban AC radio.


Rhythmic adult contemporary

The '' Rhythmic adult contemporary'' format generally focuses on a variety of current and classic
dance music Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded da ...
, such as
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
, hip-hop, and R&B (often resembling a blend of the
Classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 198 ...
and hot AC formats in practice). The exact composition of current and recurrent content can vary between stations, depending on local cultures and the heritage of rhythmic formats in the market, ranging from late-80s/early-90s dance hits (including latin freestyle), to
disco Disco is a genre of dance music and a subculture that emerged in the 1970s from the United States' urban nightlife scene. Its sound is typified by four-on-the-floor beats, syncopated basslines, string sections, brass and horns, electric p ...
and
Motown Motown Records is an American record label owned by the Universal Music Group. It was founded by Berry Gordy Jr. as Tamla Records on June 7, 1958, and incorporated as Motown Record Corporation on April 14, 1960. Its name, a portmanteau of ''moto ...
. Rhythmic hot AC has also been used as a format, popularized by stations such as New York's
WKTU WKTU (103.5 FM) is a rhythmic adult contemporary formatted radio station city of license, licensed to Lake Success, New York, a suburb of New York City. WKTU is owned by iHeartMedia and broadcasts from studios in the former 32 Avenue of the Ame ...
.


Smooth adult contemporary

The ''Smooth adult contemporary'' format is a variant of the smooth jazz format that incorporates mainstream and/or urban adult contemporary songs; they are designed to appeal to a wider range of demographics than a straight smooth jazz format. Some smooth AC stations may limit their airplay of jazz instrumentals to better-known songs.


Christian adult contemporary

''
Contemporary Christian music Contemporary Christian music, also known as CCM, Christian pop, and occasionally inspirational music is a genre of modern popular music, and an aspect of Christian media, which is lyrically focused on matters related to the Christianity, Christi ...
'' (CCM) has several subgenres, one being "Christian AC". ''
Radio & Records ''Radio & Records'' (''R&R'') was a trade publication providing news and airplay information for the radio and music industries. It started as an independent trade from 1973 to 2006 until VNU Media took over in 2006 and became a relaunched sister ...
'', for instance, lists Christian AC among its format charts. There has been crossover to mainstream and hot AC formats by many of the core artists of the Christian AC genre, notably
Amy Grant Amy Lee Grant (born November 25, 1960) is an American singer, songwriter, and musician. She began in contemporary Christian music (CCM) before crossing over to pop music in the 1980s and 1990s. She has been referred to as "The Queen of Christia ...
, Michael W. Smith, Kathy Troccoli,
Steven Curtis Chapman Steven Curtis Chapman (born November 21, 1962) is an American contemporary Christian music singer, songwriter, record producer, actor, author, and social activist. Chapman began his career in the late 1980s as a songwriter and performer of conte ...
, Plumb, and more recently
Big Daddy Weave Big Daddy Weave is an American contemporary Christian band from Mobile, Alabama composed of Mike Weaver, Joe Shirk, Jeremy Redmon, and Brian Beihl. They are signed to Fervent Records. History The band members met in college while attending t ...
,
Casting Crowns Casting Crowns is a contemporary Christian and Christian rock band started in 1999 by youth pastor Mark Hall, who serves as the band's lead vocalist, as part of a youth group at First Baptist Church in Downtown Daytona Beach, Florida. They late ...
, For King & Country, Lauren Daigle,
MercyMe MercyMe is an American contemporary Christian music band founded in Edmond, Oklahoma. The band consists of lead vocalist Bart Millard, percussionist Robby Shaffer, bassist Nathan Cochran and guitarists Michael Scheuchzer and Barry Graul. The b ...
, and
Newsboys Newsboys (sometimes stylised as newsboys) are a Christian rock band founded in 1985 in Mooloolaba, Queensland, Australia, by Peter Furler and George Perdikis. Now based in Nashville, Tennessee, the band has released 17 studio albums, 6 of which ...
.


Adult alternative

Adult album alternative Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, 2 ...
(also called adult alternative, adult alternative pop/rock, or AAA) features a heavier playlist than
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
, which has much more conservative playlists. The playlist is more diverse as well, as it includes genres like folk,
pop rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, ear ...
,
indie rock Indie rock is a subgenre of rock music that originated in the United States, United Kingdom and New Zealand from the 1970s to the 1980s. Originally used to describe independent record labels, the term became associated with the music they produ ...
, Americana, world music,
jam band A jam band is a musical group whose concerts (and live albums) are characterized by lengthy improvisational " jams." These include extended musical improvisation over rhythmic grooves and chord patterns, and long sets of music which often ...
,
blues Blues is a music genre and musical form which originated in the Deep South of the United States around the 1860s. Blues incorporated spirituals, work songs, field hollers, shouts, chants, and rhymed simple narrative ballads from the ...
,
alternative country Alternative country, or alternative country rock (sometimes alt-country, insurgent country, Americana, or y'allternative), is a loosely defined subgenre of country music and/or country rock that includes acts that differ significantly in style ...
, and
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from mainstream or commercial ...
. Heavy metal and
rap music Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
are typically avoided but are occasionally featured as well. Some adult alternative stations are focused on
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prim ...
,
blues Blues is a music genre and musical form which originated in the Deep South of the United States around the 1860s. Blues incorporated spirituals, work songs, field hollers, shouts, chants, and rhymed simple narrative ballads from the ...
,
alternative country Alternative country, or alternative country rock (sometimes alt-country, insurgent country, Americana, or y'allternative), is a loosely defined subgenre of country music and/or country rock that includes acts that differ significantly in style ...
, and
folk music Folk music is a music genre that includes traditional folk music and the contemporary genre that evolved from the former during the 20th-century folk revival. Some types of folk music may be called world music. Traditional folk music has ...
while others are more focused on more modern
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from mainstream or commercial ...
and
indie rock Indie rock is a subgenre of rock music that originated in the United States, United Kingdom and New Zealand from the 1970s to the 1980s. Originally used to describe independent record labels, the term became associated with the music they produ ...
. Artists may draw from genres like jangle pop (like R.E.M.,
Crowded House Crowded House are a rock band, formed in Melbourne, Victoria, Australia, in 1985. Its founding members were New Zealander Neil Finn (vocalist, guitarist, primary songwriter) and Australians Paul Hester (drums) and Nick Seymour (bass). Late ...
,
Barenaked Ladies Barenaked Ladies is a Canadian rock band formed in 1988 in Scarborough, Ontario. The band developed a following in Canada, with their self-titled 1991 cassette becoming the first independent release to be certified gold in Canada. They reached ...
, and
Goo Goo Dolls The Goo Goo Dolls are an American rock band formed in 1986 in Buffalo, New York, by guitarist/vocalist John Rzeznik, bassist/vocalist Robby Takac, and drummer George Tutuska. After starting off as a cover band and then developing a punk sou ...
),
acoustic rock Acoustic music is music that solely or primarily uses instruments that produce sound through acoustic means, as opposed to electric or electronic means. While all music was once acoustic, the retronym "acoustic music" appeared after the a ...
(like
Jeff Buckley Jeffrey Scott Buckley (November 17, 1966 – May 29, 1997), raised as Scott Moorhead, was an American singer, songwriter, and guitarist. After a decade as a session guitarist in Los Angeles, Buckley amassed a following in the early 1990s by ...
,
Fiona Apple Fiona Apple McAfee-Maggart (born September 13, 1977) is an American singer-songwriter. She has released five albums from 1996 to 2020, which have all reached the top 20 on the U.S. ''Billboard'' 200 chart. Apple has received numerous awards an ...
, and Jewel), or
roots rock Roots rock is a genre of rock music that looks back to rock's origins in folk, blues and country music. It is particularly associated with the creation of hybrid subgenres from the later 1960s, including blues rock, country rock, Southern rock, ...
(like
Sheryl Crow Sheryl Suzanne Crow (born February 11, 1962) is an American musician, singer, songwriter and actress. Her music incorporates elements of rock, pop, country, folk, and blues. She has released eleven studio albums, five compilations and three ...
,
Hootie and the Blowfish Hootie & the Blowfish are an American soft rock band that were formed in Columbia, South Carolina, in 1986. The band's lineup for most of its existence has been the quartet of Darius Rucker, Mark Bryan, Dean Felber, and Jim Sonefeld. The band ...
,
Counting Crows Counting Crows is an American rock band from San Francisco, California. Formed in 1991, the band consists of guitarist David Bryson, drummer Jim Bogios, vocalist Adam Duritz, keyboardist Charlie Gillingham, David Immerglück, bass guitarist Mil ...
,
Train In rail transport, a train (from Old French , from Latin , "to pull, to draw") is a series of connected vehicles that run along a railway track and transport people or freight. Trains are typically pulled or pushed by locomotives (often ...
, and
Dave Matthews Band Dave Matthews Band (also known by the initials DMB) is an American rock band formed in Charlottesville, Virginia, in 1991. The band's founding members were singer-songwriter and guitarist Dave Matthews, bassist Stefan Lessard, drummer and bac ...
). Heavier artists may be played on adult alternative stations and may draw from
post-grunge Post-grunge is a derivative of grunge that has a less abrasive or intense tone than traditional grunge. Originally, the term was used almost pejoratively to label mid-1990s rock bands such as Bush, Candlebox and Collective Soul that emulated the ...
(like
Nickelback Nickelback is a Canadian rock band formed in 1995 in Hanna, Alberta. It is composed of guitarist and lead vocalist Chad Kroeger, guitarist, keyboardist and backing vocalist Ryan Peake, bassist Mike Kroeger, and drummer Daniel Adair. It wen ...
,
Third Eye Blind Third Eye Blind is an American rock band formed in San Francisco, California, in 1993. After years of lineup changes in the early and mid-1990s, the songwriting duo of Stephan Jenkins and Kevin Cadogan signed the band's first major-label reco ...
,
Collective Soul Collective Soul is an American rock band originally from Stockbridge, Georgia. Now based in Atlanta, the group consists of lead vocalist Ed Roland, rhythm guitarist Dean Roland, bassist Will Turpin, drummer Johnny Rabb, and lead guitarist J ...
, and
Foo Fighters Foo Fighters are an American rock band formed in Seattle in 1994. Foo Fighters was initially formed as a one-man project by former Nirvana drummer Dave Grohl. Following the success of the eponymous debut album, Grohl (lead vocals, guitar) ...
) or
power pop Power pop (also typeset as powerpop) is a form of pop rock based on the early music of bands such as the Who, the Beatles, the Beach Boys, and the Byrds. It typically incorporates melodic hooks, vocal harmonies, an energetic performance, an ...
/
pop punk Pop punk (or punk pop) is a rock music genre that combines elements of punk rock with power pop or pop. It is defined for its emphasis on classic pop songcraft, as well as adolescent and anti-suburbia themes, and is distinguished from other pu ...
(like
Green Day Green Day is an American rock band formed in the East Bay of California in 1987 by lead vocalist and guitarist Billie Joe Armstrong, together with bassist and backing vocalist Mike Dirnt. For most of the band's career, they have been a ...
,
Panic! at the Disco Panic! at the Disco is the solo project of American musician Brendon Urie. It was originally a pop rock band from Las Vegas, Nevada, formed in 2004 by childhood friends Urie, Ryan Ross, Spencer Smith, and Brent Wilson. They recorded their fi ...
, Smash Mouth, and
Simple Plan Simple Plan is a Canadian rock band from Montreal, Quebec, formed in 1999. The band's lineup consists of Pierre Bouvier (lead vocals, studio bass guitar), Chuck Comeau (drums), Jeff Stinco (lead guitar), and Sébastien Lefebvre (rhythm guit ...
), while artists like
Carrie Underwood Carrie Marie Underwood (born March 10, 1983) is an American singer. She rose to prominence after winning the fourth season of ''American Idol'' in 2005. Her single " Inside Your Heaven" made her the only country artist to debut atop the ''Bil ...
,
Elton John Sir Elton Hercules John (born Reginald Kenneth Dwight; 25 March 1947) is a British singer, pianist and composer. Commonly nicknamed the "Rocket Man" after his 1972 hit single of the same name, John has led a commercially successful career a ...
,
ZZ Top ZZ Top is an American rock band formed in 1969 in Houston, Texas. For 51 years, they comprised vocalist-guitarist Billy Gibbons, drummer Frank Beard and vocalist-bassist Dusty Hill, until Hill's death in 2021. ZZ Top developed a signature sou ...
,
Def Leppard Def Leppard are an English rock band formed in 1976 in Sheffield. Since 1992, the band has consisted of Rick Savage (bass, backing vocals), Joe Elliott (lead vocals), Rick Allen (drums, backing vocals), Phil Collen (guitar, backing vocals), ...
,
Van Halen Van Halen ( ) was an American rock band formed in Pasadena, California, in 1972. Credited with "restoring hard rock to the forefront of the music scene", Van Halen was known for its energetic live shows and for the virtuosity of its lead gu ...
,
Ice Cube An ice cube is a small piece of ice, which is typically rectangular as viewed from above and trapezoidal as viewed from the side. Ice cubes are products of mechanical refrigeration and are usually produced to cool beverages. They may be p ...
,
Phil Collins Philip David Charles Collins (born 30 January 1951) is an English singer, musician, songwriter, record producer and actor. He was the drummer and lead singer of the rock band Genesis and also has a career as a solo performer. Between 1982 and ...
, and
Fleetwood Mac Fleetwood Mac are a British-American rock band, formed in London in 1967. Fleetwood Mac were founded by guitarist Peter Green, drummer Mick Fleetwood and guitarist Jeremy Spencer, before bassist John McVie joined the line-up for their epo ...
may also be featured and typically draw from genres like hip hop,
pop Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * ''Pop'' ( ...
,
soft rock Soft rock is a form of rock music that originated in the late 1960s in Southern California and the United Kingdom which smoothed over the edges of singer-songwriter and pop rock, relying on simple, melodic songs with big, lush productions. S ...
, and
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prim ...
. However, these artists are considered adult contemporary or are not considered part of the adult alternative pop/rock genre.


Christmas music

Since the 1990s it has become common for many AC stations, particularly soft AC stations, to play primarily or exclusively
Christmas music Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ...
during the
Christmas season The Christmas season or the festive season (also known in some countries as the holiday season or the holidays) is an annually recurring period recognized in many Western and other countries that is generally considered to run from late November ...
in November and December. While these tend mostly to be contemporary seasonal recordings by the same artists featured under the normal format, most stations will also air at least some vintage holiday tunes from older pop, MOR, and adult standards artists – such as Boney M.,
The Carpenters The Carpenters (officially known as Carpenters) were an American vocal and instrumental duo consisting of siblings Karen (1950–1983) and Richard Carpenter (born 1946). They produced a distinct, soft, musical style, combining Karen's contr ...
,
Nat King Cole Nathaniel Adams Coles (March 17, 1919 – February 15, 1965), known professionally as Nat King Cole, was an American singer, jazz pianist, and actor. Cole's music career began after he dropped out of school at the age of 15, and continued f ...
,
Perry Como Pierino Ronald "Perry" Como (; May 18, 1912 – May 12, 2001) was an Italian-American singer, actor and television personality. During a career spanning more than half a century, he recorded exclusively for RCA Victor for 44 years, after signin ...
,
Bing Crosby Harry Lillis "Bing" Crosby Jr. (May 3, 1903 – October 14, 1977) was an American singer, musician and actor. The first multimedia star, he was one of the most popular and influential musical artists of the 20th century worldwide. He was a ...
, Percy Faith,
Mannheim Steamroller Mannheim Steamroller is an American neoclassical new-age music ensemble founded and directed by percussionist/composer Chip Davis in 1974. The group is known primarily for its '' Fresh Aire'' series of albums, which blend classical music with ...
,
Dean Martin Dean Martin (born Dino Paul Crocetti; June 7, 1917 – December 25, 1995) was an American singer, actor and comedian. One of the most popular and enduring American entertainers of the mid-20th century, Martin was nicknamed "The King of Cool". M ...
,
Johnny Mathis John Royce Mathis (born September 30, 1935) is an American singer of popular music. Starting his career with singles of standard music, he became highly popular as an album artist, with several dozen of his albums achieving gold or platinum s ...
,
Trans-Siberian Orchestra Trans-Siberian Orchestra (TSO) is an American rock band founded in 1996 by producer, composer, and lyricist Paul O'Neill, who brought together Jon Oliva and Al Pitrelli (both members of Savatage) and keyboardist and co-producer Robert Kinkel ...
, and
Andy Williams Howard Andrew Williams (December 3, 1927 – September 25, 2012) was an American singer. He recorded 43 albums in his career, of which 15 have been gold certified and three platinum certified. He was also nominated for six Grammy Awards. He hos ...
– many of whom would never be played on these stations during the rest of the year. These Christmas music marathons typically start a few weeks before
Thanksgiving Day Thanksgiving is a national holiday celebrated on various dates in the United States, Canada, Grenada, Saint Lucia, Liberia, and unofficially in countries like Brazil and Philippines. It is also observed in the Netherlander town of Leiden and ...
and end after Christmas Day, or sometimes extending to New Year's Day. Afterwards, the stations usually resume their normal music fare. Several stations begin the holiday format much earlier, at the beginning of November especially after
Halloween Halloween or Hallowe'en (less commonly known as Allhalloween, All Hallows' Eve, or All Saints' Eve) is a celebration observed in many countries on 31 October, the eve of the Western Christian feast of All Saints' Day. It begins the observan ...
. The roots of this tradition can be traced back to the
beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...
and
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, ...
stations of the 1960s and 1970s.


Syndicated radio shows and networks carrying the adult contemporary format

* ''
Delilah Delilah ( ; , meaning "delicate";Gesenius's ''Hebrew-Chaldee Lexicon'' ar, دليلة, Dalīlah; grc, label= Greek, Δαλιδά, Dalidá) is a woman mentioned in the sixteenth chapter of the Book of Judges in the Hebrew Bible. She is loved ...
'' – One of the US's most popular radio shows, ''Delilah'' airs primarily in the evening. Its Christmas Edition airs from mid-November to late December. * Intelligence for Your Life – Hosted by
John Tesh John Frank Tesh (born July 9, 1952) is an American pianist and composer of pop music, as well as a radio host and television presenter. He hosts the ''Intelligence for Your Life'' radio show. In addition, since 2014, he has hosted ''Intelligen ...
, this show also airs evenings and also on weekends. * ''
American Top 40 ''American Top 40'' (previously abbreviated to ''AT40'') is an internationally syndicated, independent song countdown radio program created by Casey Kasem, Don Bustany, Tom Rounds, and Ron Jacobs. The program is currently hosted by Ryan Sea ...
'' with
Ryan Seacrest Ryan John Seacrest (born December 24, 1974) is an American media personality and producer. He is the co-host of '' Live with Kelly and Ryan'', as well as the host of multiple media shows including ''American Idol'', ''American Top 40'', and ' ...
– One version of AT40 airs on US hot AC stations, which is a little different from its Top-40/CHR counterpart. * ''
Rick Dees Weekly Top 40 ''Rick Dees Weekly Top 40'' (sometimes known as ''The Weekly Top 40'') is an internationally syndicated radio program created and hosted by American radio personality Rick Dees. It is currently heard on over 200 radio stations worldwide. It is d ...
/Weekly Top 30'' – Began offering Hot AC versions of the popular countdown show in June 1996. These shows feature the top 20 Hot AC songs in the US along with about 10 past hits from the 1980s, 1990s and early 2000s (decade). A softer "AC" version was added in July 2009 to try to fill in the void left by
Casey Kasem Kemal Amin "Casey" Kasem (April 27, 1932 – June 15, 2014) was an American disc jockey, actor, and radio personality, who created and hosted several radio countdown programs, notably ''American Top 40''. He was the first actor to voice No ...
ending his AC countdown. *Radio Disney Music Top 30 Countdown, One version is for Hot AC stations, the other version is for Mainstream AC stations. Plays the USA Top 30 songs of the week according to Mediabase and a music rating service called ratethemusic.com. This show, like Rick Dees' show, is distributed by Compass Media Networks. * '' Backtrax USA'' with Kid Kelly – Weekend programs focusing on the '80s and '90s, targeted for hot AC stations. * ABC and
Dial Global Westwood One is an American radio network owned by Cumulus Media. The company syndicates talk, music, and sports programming. The company takes its name from an earlier network also named Westwood One, a company founded in 1978. The company ...
both offer AC 24-hour networks programming soft and hot AC. * Tom Joyner and Steve Harvey have popular morning shows that air on urban AC (and sometimes Hip-Hop) stations. Both shows are often heard on competing stations in the same city, such as St. Louis,
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
and
Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,7 ...
. Joyner's show is syndicated by ABC Radio, and Harvey's show by Premiere Radio Networks. * ''
Retro Rewind Retro Rewind was an American nationally syndicated radio show hosted by Dave Harris. Retro Rewind featured music from the 80s and 90s and also the popular segment, "7 Minutes of 70s". The show usually featured interviews and sometimes performanc ...
'' with Dave Harris is a weekend-based radio show highlighting a massive playlist of songs from the
1980s File:1980s replacement montage02.PNG, 420px, From left, clockwise: The first Space Shuttle, ''Columbia'', lifts off in 1981; US president Ronald Reagan and Soviet leader Mikhail Gorbachev ease tensions between the two superpowers, leading to the ...
and
1990s File:1990s decade montage.png, From top left, clockwise: The Hubble Space Telescope orbits the Earth after it was launched in 1990; American General Dynamics F-16 Fighting Falcon, F-16s and McDonnell Douglas F-15 Eagle, F-15s fly over burning o ...
, interviews, spotlights and contests. The show is done live across the US on Saturday nights, taking audience requests. The show is targeted towards HOT AC and AC radio stations. * The EZ Rock network is a brand/network of soft AC heard in Canada. *
Heart The heart is a muscular Organ (biology), organ in most animals. This organ pumps blood through the blood vessels of the circulatory system. The pumped blood carries oxygen and nutrients to the body, while carrying metabolic waste such as ca ...
- A radio network in the UK that grew throughout 2009 as more stations were rebranded as "Heart". * Smooth Radio – A UK-wide radio network that formed from six regional Smooth Radio stations. *
Smoothfm smoothfm is an Australian commercial radio network owned and operated by NOVA Entertainment. From original launch in 2012, The format was focused on providing 'more music and less talk' along with an eclectic easy-listening playlist, usually ...
– A network of two Australian commercial radio stations (based in
Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mounta ...
and
Melbourne Melbourne ( ; Boonwurrung/ Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a metro ...
) that are focused on providing an eclectic easy-listening playlist, usually featuring ballads. *
Nova A nova (plural novae or novas) is a transient astronomical event that causes the sudden appearance of a bright, apparently "new" star (hence the name "nova", which is Latin for "new") that slowly fades over weeks or months. Causes of the dramat ...
– A network of five Australian commercial radio station (based in
Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mounta ...
,
Melbourne Melbourne ( ; Boonwurrung/ Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a metro ...
,
Brisbane Brisbane ( ) is the capital and most populous city of the Australian state of Queensland, and the third-most populous city in Australia and Oceania, with a population of approximately 2.6 million. Brisbane lies at the centre of the South ...
,
Adelaide Adelaide ( ) is the capital city of South Australia, the state's largest city and the fifth-most populous city in Australia. "Adelaide" may refer to either Greater Adelaide (including the Adelaide Hills) or the Adelaide city centre. The dem ...
and
Perth Perth is the capital and largest city of the Australian state of Western Australia. It is the fourth most populous city in Australia and Oceania, with a population of 2.1 million (80% of the state) living in Greater Perth in 2020. Perth is ...
) that are very similar to
Smoothfm smoothfm is an Australian commercial radio network owned and operated by NOVA Entertainment. From original launch in 2012, The format was focused on providing 'more music and less talk' along with an eclectic easy-listening playlist, usually ...
. * The Breeze – A group of New Zealand adult contemporary radio stations owned by MediaWorks Radio. There are 20 stations currently broadcasting throughout New Zealand. *
The Bob and Sheri Show ''Bob and Sheri'' is a syndicated U.S. radio program hosted by Bob Lacey and Sheri Lynch. It is heard in morning drive time. Its flagship station is WKQC-FM "K104.7" in Charlotte, North Carolina. For 29 years, the originating station had be ...
– American morning drive show based in
Charlotte, North Carolina Charlotte ( ) is the most populous city in the U.S. state of North Carolina. Located in the Piedmont region, it is the county seat of Mecklenburg County. The population was 874,579 at the 2020 census, making Charlotte the 16th-most popu ...
. Heard on more than 50 AC stations and the
American Forces Network The American Forces Network (AFN) is a government television and radio broadcast service the U.S. military provides to those stationed or assigned overseas. Headquartered at Fort George G. Meade, Maryland, AFN's broadcast operations, which ...
Former syndicated programming includes Dick Clark's US Music Survey (1996–2005), Casey's Hot 20/Casey's Countdown/American Top 20/10 (1992–2009) and Top 30 USA.


See also

*
Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
, a chart appearing in ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'' since 1961. This chart is typically (but not exclusively) closer to soft AC. *
New-age music New-age is a genre of music intended to create artistic inspiration, relaxation, and optimism. It is used by listeners for yoga, massage, meditation, and reading as a method of stress management to bring about a state of ecstasy rather than ...
* Yacht rock


References


External links


Artists , Ambition Entertainment

Rebirth Music Productions

GAD Music Company
{{Pop music 20th-century music genres 21st-century music genres Pop music genres Popular music Radio formats