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The Hillman Imp is a small
economy car Economy car is a term mostly used in the United States for cars designed for low-cost purchase and operation. Typical economy cars are small (compact or subcompact), lightweight, and inexpensive to both produce and purchase. Stringent design const ...
that was made by the
Rootes Group The Rootes Group or Rootes Motors Limited was a British automobile manufacturer and, separately, a major motor distributors and dealers business. Run from London's West End, the manufacturer was based in the Midlands and the distribution and de ...
and its successor
Chrysler Europe Chrysler Europe was the American automotive company Chrysler's operations in Europe from 1967 through 1978. It was formed from the merger of the French Simca, British Rootes and Spanish Barreiros companies. In 1978, Chrysler divested thes ...
from 1963 until 1976. Revealed on 3 May 1963, after much advance publicity, it was the first British mass-produced car with the engine block and cylinder head cast in
aluminium Aluminium (aluminum in American and Canadian English) is a chemical element with the symbol Al and atomic number 13. Aluminium has a density lower than those of other common metals, at approximately one third that of steel. I ...
. Being a direct competitor to the BMC's
Mini The Mini is a small, two-door, four-seat car, developed as ADO15, and produced by the British Motor Corporation (BMC) and its successors, from 1959 through 2000. Minus a brief hiatus, original Minis were built for four decades and sold during ...
, it used a space-saving rear-engine,
rear-wheel-drive Rear-wheel drive (RWD) is a form of engine and transmission layout used in motor vehicles, in which the engine drives the rear wheels only. Until the late 20th century, rear-wheel drive was the most common configuration for cars. Most rear-wheel ...
layout to allow as much luggage and passenger capacity as possible in both the rear and the front of the car. It used a unique opening rear hatch to allow luggage to be put into the back seat rest. It was the first mass-produced British car with the engine in the back and the first to use a diaphragm spring clutch. The baulk-ring synchromesh unit for the
transaxle A transaxle is a single mechanical device which combines the functions of an automobile's transmission, axle, and differential into one integrated assembly. It can be produced in both manual and automatic versions. Engine and drive at the s ...
compensated for the speeds of gear and shaft before engagement, from which the Mini had suffered during its early production years. It incorporated many design features which were uncommon. Among them were a folding rear bench seat, automatic choke which was rare on compact cars outside the United States until the 1970s, and gauges for temperature, voltage and oil pressure which have been largely omitted since the 1950s in favour of emergency lights. This unorthodox small/light car was designed for the
Rootes Group The Rootes Group or Rootes Motors Limited was a British automobile manufacturer and, separately, a major motor distributors and dealers business. Run from London's West End, the manufacturer was based in the Midlands and the distribution and de ...
by
Michael Parkes Michael Parkes (born October 12, 1944 in Sikeston, Missouri) is an American-born artist living in Spain who is best known for work in the areas of fantasy art and magic realism. He specializes in painting, stone lithography and sculpture. He ...
(who later became a
Formula One Formula One (also known as Formula 1 or F1) is the highest class of international racing for open-wheel single-seater formula racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The World Drivers' Championship, ...
driver) and
Tim Fry Tim Fry (25 August 1935 – 17 May 2004), was an automotive engineer who, whilst in his twenties and working for the Coventry-based Rootes Group, designed the Hillman Imp, in conjunction with Mike Parkes. He subsequently became chief engineer a ...
. It was manufactured at the purpose-built
Linwood Linwood may refer to: Places Many of the place names for Linwood come from the presence of linden trees. Australia *Linwood, South Australia * Linnwood, Guildford, 11-35 Byron Road, Guildford, New South Wales Canada * Linwood, Ontario * Linwood, ...
plant in Scotland. As well as the Hillman marque, there was a series of variations, including an
estate car A station wagon ( US, also wagon) or estate car ( UK, also estate), is an automotive body-style variant of a sedan/saloon with its roof extended rearward over a shared passenger/cargo volume with access at the back via a third or fifth door ( ...
(the
Husky Husky is a general term for a dog used in the polar regions, primarily and specifically for work as sled dogs. It refers to a traditional northern type, notable for its cold-weather tolerance and overall hardiness. Modern racing huskies that mai ...
), a van and a coupé. Between August 12 and 14, 1964, a Sunbeam Imp sports sedan (ZT-86-20) completed the First American Rodding Magazine sanctioned endurance run and broke a world record in the process, previously set by Erwin George “Cannonball” Baker in 1933, driving from New York City, to Los Angeles, California, covering 3,011 miles in 48 hours, 9 minutes, 54 seconds at an average speed of 63.7 mph. The Imp gained a reputation as a successful
rally car Rally is a wide-ranging form of motorsport with various competitive motoring elements such as speed tests (often called ''rally racing),'' navigation tests, or the ability to reach waypoints or a destination at a prescribed time or average speed. ...
when
Rosemary Smith Rosemary Smith (born 7 August 1937) is a rally driver from Dublin, Ireland. She initially trained as a dress designer. Biography Smith entered her first rally as a co-driver. After deciding that navigating was not to her liking, she switched ...
won the
Tulip Rally The Tulip Rally (Dutch: ''Tulpenrallye''), first held in 1949, is the oldest Dutch rally competition. The teams are divided into three classes: Tour, Sport and Expert. The Expert Class is for the navigators which in the past 2–6 years in the T ...
in 1965. That led the Rootes Group to produce a special rally conversion of the Imp under both the Hillman and Singer marques, known as the Imp ''Rallye''. In 1966, after winning the Coupe des Dames, Smith was disqualified under a controversial ruling regarding the headlamps of her Imp. The Imp was also successful in
touring car racing Touring car racing is a motorsport road racing competition with heavily modified road-going cars. It has both similarities to and significant differences from stock car racing, which is popular in the United States. While the cars do not mov ...
when Bill McGovern won the
British Saloon Car Championship The Kwik Fit British Touring Car Championship is a touring car racing series held each year in the United Kingdom, currently organised and administered by TOCA. It was established in 1958 as the British Saloon Car Championship and was renamed as ...
in
1970 Events January * January 1 – Unix time epoch reached at 00:00:00 UTC. * January 5 – The 7.1 Tonghai earthquake shakes Tonghai County, Yunnan province, China, with a maximum Mercalli intensity of X (''Extreme''). Between 10,000 and ...
, 1971 and
1972 Within the context of Coordinated Universal Time (UTC) it was the longest year ever, as two leap seconds were added during this 366-day year, an event which has not since been repeated. (If its start and end are defined using mean solar tim ...
. Considered ahead of its time, the Imp nevertheless suffered from reliability problems, which harmed its reputation and led to the Rootes Group being taken over by
Chrysler Europe Chrysler Europe was the American automotive company Chrysler's operations in Europe from 1967 through 1978. It was formed from the merger of the French Simca, British Rootes and Spanish Barreiros companies. In 1978, Chrysler divested thes ...
in 1967. The Imp continued in production until 1976, selling just under half a million units in 13 years.


Design and development

Known internally within the Rootes Groups as the ''APEX'' project, the Imp came about because of the fuel shortage caused by the Suez Crisis in 1956. Petrol was rationed in the UK, sales of the heavy cars for which Rootes was known had dramatically slumped, and there was a huge market for small economical cars with low fuel usage. The BMC's Mini had already taken advantage of the opportunity, with production starting in 1959. Although the project officially began in 1955, the market for small cars was soon recognised and it was evident that the project would evolve into Rootes' first small, economical car. Seeing an opportunity, Mike Parkes and Tim Fry offered to design the car: "Well, Mike Parkes and I were very good friends. So we went to the director of engineering, B. B. Winter, and said to him we could design you just the car we want. And he said: 'Alright, get on with it then!'". The early stages of development presented "The Slug", which had clear similarities to a bubble car. However, the Rootes design board were not satisfied with this approach, and ordered the design team to press forward. That led to the next stage of the Slug, which appeared more utilitarian with appropriate styling. Extensive road testing was carried out in Norway in winter conditions, East Africa in the height of summer and in Arctic conditions in Canada by a small team led by Ken Sharpe (Chief Development Engineer, Ryton) sources enshaw, page 32 owat-Brown, page 22 Rootes did previously look at building a small car twice, even if both ultimately contributed little to the development of the Imp. The first being the 1938-1939 Little Jim prototype, which featured a conventional front-engined rear-wheel drive layout equipped with a 750cc water-cooled engine followed later by the post-war rear-engined 1949 Little Jimmy prototype by Craig Miller that would make use of a Volkswagen-based twin-cylinder engine. It was originally envisaged by Rootes the 742cc
Coventry Climax Coventry Climax was a British forklift truck, fire pump, racing, and other specialty engine manufacturer. History Pre WW1 The company was started in 1903 as Lee Stroyer, but two years later, following the departure of Stroyer, it was reloca ...
FWMA based engine would be available in three sizes, 800cc, 875cc and 998cc. However it was not to be as through a combination of engineering production costs, Apex’s increased weight and size, together with experimental dry-liner 998cc engines being unreliable, resulted in only the 875cc engine being standardized at the cost of imposing a constraint on the Imp as a one-capacity car that competitors like the Mini did not experience. One alternative solution considered before being dropped was to develop a new taller block giving the engine a longer stroke whilst retaining the 875cc engine's dry-liners, however this would have been an expensive procedure and would have only been worth the investment had the Imp been a success. A few long-stroke engines were built and evaluated, the work not completely going to waste as they would go on many years later to be bored out up to 1150cc and used to great in effect in competition by the likes of Paul Emery, Andy Dawson, Ian Carter and others. The later 998cc engines in the Rallye Imps meanwhile would on the other hand make use of expensive wet-lines and were not really intended for road use, rather only for competition and further tuning. It was later discovered the largest reliable limit the 875cc engine would tolerate was 948cc, however in the absence of more development neither the 948cc engine nor the envisaged 928cc engine were used, the latter originally being proposed as early as the mid-1960s for a projected Mark III Imp that became a victim of Chrysler’s cost-cutting before it reappeared years later in the
Chrysler Sunbeam The Chrysler Sunbeam is a small supermini three-door hatchback manufactured by Chrysler Europe at the former Rootes Group factory in Linwood, Renfrewshire, Linwood in Scotland, from 1977-81. The Sunbeam's development was funded by a UK Governme ...
.


Mark I Imp: 1963–1965

The Hillman Imp was officially announced on 2 May 1963, when HRH Duke of Edinburgh was invited to open the factory in
Linwood Linwood may refer to: Places Many of the place names for Linwood come from the presence of linden trees. Australia *Linwood, South Australia * Linnwood, Guildford, 11-35 Byron Road, Guildford, New South Wales Canada * Linwood, Ontario * Linwood, ...
. After the opening, he then drove a silver Imp to
Glasgow Airport gd, Port-adhair Eadar-nàiseanta Ghlaschu , image = Glasgow Airport logo.svg , image-width = 200 , image2 = GlasgowAirportFromAir.jpg , image2-width = 250 , IATA = GLA , ICAO = EGPF , type = Public , owner = AGS Airports , hub = *eas ...
. One of the first Imps produced is currently on display at the
Glasgow Museum of Transport The Riverside Museum (formerly known as the Glasgow Museum of Transport) is a museum in Glasgow, housed in a building at Pointhouse Quay in the Glasgow Harbour regeneration district of Glasgow, Scotland. The building opened in June 2011, winnin ...
. Another early example from 1963 is at the
National Motor Museum, Beaulieu The National Motor Museum (originally the Montagu Motor Museum) is a museum in the village of Beaulieu, set in the heart of the New Forest, in the English county of Hampshire. History The museum was founded in 1952 by Edward Douglas-Scot ...
, with the registration 1400 SC. Before and after its announcement, the Imp garnered significant attention from the motoring press. In 1962, the Small Car & Mini Owner magazine published an article titled "Enter the AJAX!", particularly noting the all-aluminium water-cooled rear engine. The same year, the '' Daily Express'' published an article titled "It's the new 'baby'", calling it "the first baby car ever built by the Rootes Group". In June 1963, the ''
Motor Sport ''Motor Sport'' is a monthly motor racing magazine, founded in the United Kingdom in 1924 as the ''Brooklands Gazette''. The name was changed to ''Motor Sport'' for the August 1925 issue. The magazine covers motor sport in general, although from ...
'' magazine commented on the press' reaction to the Imp who strongly favoured the Imp in terms of its engine, gearbox and competitive price; at launch, the standard model cost £508 1s 3d, while the deluxe version was £532 4s 7d. The name "Imp" was originally the name of an engine produced by Ailsa Craig Ltd., a manufacturer of marine engines. In 1962 the company was acquired by Warsop Fram Group, and all of Ailsa Craig Ltd's assets were up for sale. The Warsop Fram Group traded the Imp name to the Rootes Group in exchange for a new
Humber Super Snipe The Humber Super Snipe is a car which was produced from 1938 to 1967 by British-based Humber Limited. Pre-war Super Snipe The Super Snipe was introduced in October 1938, derived by combining the four-litre inline six-cylinder engine from the ...
motor car. The namesake was to emphasize its small-size, and to help it sell as the obvious competitor for the Mini. The water-cooled four-cylinder power unit was based on the
Coventry Climax Coventry Climax was a British forklift truck, fire pump, racing, and other specialty engine manufacturer. History Pre WW1 The company was started in 1903 as Lee Stroyer, but two years later, following the departure of Stroyer, it was reloca ...
FWMA fire pump engine, featuring an all-aluminium alloy overhead camshaft, combined with a full-syncromesh aluminium transaxle. This combination was very advanced at the time. Sir
Alec Issigonis Sir Alexander Arnold Constantine Issigonis (18 November 1906 – 2 October 1988) was a British-Greek automotive designer. He designed the Mini, launched by the British Motor Corporation in 1959, and voted the second most influential car of t ...
, designer of the BMC's Mini, had recently described the fitting of synchromesh on all forward gears as "impossible". Besides the engine's unique design, it was canted at a 45° angle to keep the center of gravity low and optimise road-holding. As reported in tests such a
The Practical Car and Driver
rear-engined cars generally suffer from
oversteer Understeer and oversteer are vehicle dynamics terms used to describe the sensitivity of a vehicle to steering. Oversteer is what occurs when a car turns (steers) by more than the amount commanded by the driver. Conversely, understeer is what occ ...
handling characteristics to some extent, and to counteract that as much as possible, the Imp has a semi-trailing arm independent rear
suspension Suspension or suspended may refer to: Science and engineering * Suspension (topology), in mathematics * Suspension (dynamical systems), in mathematics * Suspension of a ring, in mathematics * Suspension (chemistry), small solid particles suspende ...
system. The relatively costly and sophisticated solution, atypical for small-car design at the time, was insisted upon by its designers after lengthy testing of a
Chevrolet Corvair The Chevrolet Corvair is a compact car manufactured by Chevrolet for model years 1960–1969 in two generations. A response to the Volkswagen Beetle, it remains the only American-designed, mass-produced passenger car with a rear-mounted, air- ...
with
swing axle A swing axle is a simple type of independent (rear wheel) suspension designed and patented by Edmund Rumpler in 1903. This was a revolutionary invention in automotive suspension, allowing driven (powered) wheels to follow uneven road surfaces ...
s. To attain balanced handling, the Imp actually used swing axle geometry at the front, but that initially led to too much
understeer Understeer and oversteer are vehicle dynamics terms used to describe the sensitivity of a vehicle to steering. Oversteer is what occurs when a car turns (steers) by more than the amount commanded by the driver. Conversely, understeer is what occ ...
, and the
camber Camber may refer to a variety of curvatures and angles: * Camber angle, the angle made by the wheels of a vehicle * Camber beam, an upward curvature of a joist to compensate for load deflection due in buildings * Camber thrust in bike technology * ...
was later reduced by lowering the pivot points. Gradually increasing in popularity in the UK, Mark I sales in 1963 were estimated at 33,000, and increased to 50,142 in 1964. However, Imp sales decreased in 1965 to 42,663. Reliability problems had quickly surfaced, mainly due to poor cooling of the rear engine, and the public image of the car was becoming negative. That was extremely worrying for the Rootes Group who were trying to compete with the Mini, production of which totalled 1,190,000 during the 1960s. The Mark I was introduced as a 2-door saloon, which appeared in two models; the Basic and De Luxe. In October 1964, a luxury edition was introduced, known as the Singer Chamois. File:1963 Hillman Imp Deluxe (5957093499).jpg, 1963 Hillman Imp De Luxe in the National Motor Museum, Beaulieu File:Hillman Imp at the Riverside Museum.jpg, First Imp off the production line, displayed at the Glasgow Museum of Transport


Mark II Imp: 1965–1968

Following the initial problems that affected the Mark I, the Rootes Group decided to re-introduce the Imp with significant changes both mechanically and cosmetically. The Mk I Imps had a pneumatic throttle linkage and an automatic choke, both of which were replaced by more conventional items on the Mk II. The Mk II also had improved front suspension geometry, and several trim and detail changes. Although the car was constantly improved over its production life, there was no single change as significant as those in 1965. Among the changes were an added water pump, cylinder head with larger ports and valves, and 'Mark II' emblems on the side of the doors. File:1967 Hillman Imp Rear.png, 1967 Hillman Imp Super Mk II, rear view


Mark III Imp: 1968–1976

The Imp was never officially badged nor referred to as the "Mark III". However, changes were made to the range when the Rootes Group was fully acquired by
Chrysler Europe Chrysler Europe was the American automotive company Chrysler's operations in Europe from 1967 through 1978. It was formed from the merger of the French Simca, British Rootes and Spanish Barreiros companies. In 1978, Chrysler divested thes ...
, and so that version is sometimes referred to as the "Chrysler Imp". After Rootes Group's acquisition by Chrysler in 1968, the entire range was revised, except for the Stiletto. The instrument panel and steering wheel were redesigned. The large speedometer previously positioned behind the steering wheel was replaced by a horizontal row of four circular dials/displays of varying detail and complexity, according to the model involved. The right-hand dial, the speedometer, was now to one side of the driver's normal sightline, while one multi-functional stalk on the right side of the steering column replaced the two control stalks that had been directly behind the steering wheel, one on each side. The earlier Imp had been praised for the good
ergonomic Human factors and ergonomics (commonly referred to as human factors) is the application of psychological and physiological principles to the engineering and design of products, processes, and systems. Four primary goals of human factors learnin ...
quality of its dash-board/fascia, and its replacement reflected similar trends in other new and modified UK vehicles at a time of "production rationalization". The more modern arrangement on the Imp was seen by some as a missed opportunity. File:Hillman Imp 1974 - Flickr - mick - Lumix.jpg, Blue 1974 Hillman Imp File:Hillman Imp registered July 1971 875cc.JPG, 1971 Hillman Imp


Variants and "badge engineering"

Over the life of the car, Rootes (and later Chrysler UK) produced four body styles. The original saloon was introduced in May 1963 and ran through to the end of production in 1976. It has an opening rear window, making it effectively a hatchback. The opening rear window is intended to make it easier to load the small luggage area behind the fold-down rear seat. The fold-down nature of the rear seat was itself unusual in small car design at the time, being more often associated with larger upmarket estate cars. In 1965 a van badged as the "Commer Imp" was introduced. A coupe, the Imp Californian, was introduced in 1967 at the same time as the van's pressings were used to create an
estate car A station wagon ( US, also wagon) or estate car ( UK, also estate), is an automotive body-style variant of a sedan/saloon with its roof extended rearward over a shared passenger/cargo volume with access at the back via a third or fifth door ( ...
, badged "Hillman Husky". Several estate car prototypes using the saloon body with extended rooflines were tried, but never offered to the public. Instead, buyers choosing the estate had to settle for a van-derived car with somewhat unusual styling. Both the van and estate ceased production in 1970. In an attempt to interest a wider public when sales figures fell well short of the intended 100,000 cars per annum, several badge-engineered derivatives, such as the luxury Singer Chamois (launched October 1964), and the Sunbeam Sport (launched October 1966), with a more powerful twin-carburettor engine, were offered with varying degrees of success. For marketing reasons the Singer variants were sold as Sunbeams in many export markets, even before May 1970 when the Singer marque was discontinued altogether by Chrysler UK. In some markets, such as France, the "Sunbeam" name was used on all British Rootes products, including the Imp and the Husky. The coupe bodyshell is similar to the standard body but features a more shallow-raked windscreen and rear window which, unlike that on the standard bodied cars, can not be opened. The attempt at a more sporty design did not translate into better acceleration or top speed figures and the aerodynamics of the standard saloon are actually slightly better. The new body style made its first appearance at the
Paris Motor Show The Paris Motor Show (french: Mondial de l'Automobile) is a biennial auto show in Paris. Held during October, it is one of the most important auto shows, often with many new production automobile and concept car debuts. The show presently take ...
in October 1967, with the introduction of the sporting Sunbeam Stiletto. The coupe body had also appeared, with less powerful engines, in the Hillman Imp Californian announced in January 1967 and the more luxurious Singer Chamois coupe.


Linwood plant

The Imp was a massive and expensive leap of faith for Rootes. The company did not have recent experience building small cars, even though it started off as a car builder by offering the then small
Hillman Minx The Hillman Minx was a mid-sized family car that British car maker Hillman produced from 1931 to 1970. There were many versions of the Minx over that period, as well as badge-engineered variants sold by Humber, Singer, and Sunbeam. From t ...
back in 1931. However, the Minx had since grown larger and was well established as a medium-size family car by the time the Imp was introduced. For the Imp, Rootes pioneered the use of an aluminium engine in a mass-production car. This process proved to be more complicated than simply substituting an aluminium design for a familiar and well-understood cast-iron design. Rootes had to build a new, computerised assembly plant on the outskirts of Paisley, in
Linwood Linwood may refer to: Places Many of the place names for Linwood come from the presence of linden trees. Australia *Linwood, South Australia * Linnwood, Guildford, 11-35 Byron Road, Guildford, New South Wales Canada * Linwood, Ontario * Linwood, ...
, in which to assemble the Imp. The UK Government Regional Assistance policy provided financial grants to the Rootes Group to bring approximately 6,000 jobs to the area. Linwood had become an area of significant unemployment because of redundancies in the declining shipbuilding industry on the nearby River Clyde. The investment also included an advanced die-casting plant to manufacture the aluminium engine casings, and a stake in a brand new
Pressed Steel Company Pressed Steel Company Limited was a British car body manufacturing business founded at Cowley near Oxford in 1926 as a joint venture between William Morris, Budd Corporation of Philadelphia USA, which held the controlling interest, and a Br ...
motor pressings works, which manufactured all the new car's body panels. The location of the plant led to significant logistical issues for the manufacturing process. Linwood was over away from Rootes' main factory at
Ryton-on-Dunsmore Ryton-on-Dunsmore is a village and civil parish in the Borough of Rugby, Warwickshire, situated 5.5 miles (8.8 km) southeast of Coventry and 7.5 miles (12.1 km) west of Rugby, England. The 2001 Census recorded a population of 1,672 in the paris ...
, but the engine castings made in Linwood had to be sent to Ryton to be machined and assembled, then sent back up to be put on the cars — a round trip. This was addressed by a complex schedule of trains shifting completed cars and raw castings south, and trains loaded with engine- gearbox assemblies and many other Ryton-sourced goods running north. To aid with balancing the logistical costs of this operation, body pressings for the
Hillman Avenger The Hillman Avenger is a rear-wheel drive small family car originally manufactured by the former Rootes division of Chrysler Europe from 1970–1978, badged from 1976 onward as the Chrysler Avenger. Between 1979 and 1981 it was manufactured by ...
were also made at Linwood, but transported south to Ryton on the component trains. This schedule remained in operation for the duration of Linwood Imp production. The local West of Scotland workforce, recruited mainly from the shipbuilding industry, did not bring the distinct skills necessary for motor vehicle assembly, and Imp build quality and reliability suffered accordingly. However,
industrial relations Industrial relations or employment relations is the multidisciplinary academic field that studies the employment relationship; that is, the complex interrelations between employers and employees, labor/trade unions, employer organizations, ...
were also an issue in production. Industrial disputes and strike action became a regular occurrence, as was the case in many parts of British industry in the 1960s and 1970s.


Marketing

Initially, the Imp was seen by Rootes as a potential second car for families with the means to acquire one. In this incarnation, it was a somewhat revolutionary, high-quality small car, with some above average features. Later the concept evolved into a kind of ultra-economy car with some cheaply and poorly executed, design features as a utilitarian vehicle, like some of the Eastern European marques of the time like
Škoda Škoda means ''pity'' in the Czech and Slovak languages. It may also refer to: Czech brands and enterprises * Škoda Auto, automobile and previously bicycle manufacturer in Mladá Boleslav ** Škoda Motorsport, the division of Škoda Auto respons ...
, and later Lada, which were relatively low-cost
economy car Economy car is a term mostly used in the United States for cars designed for low-cost purchase and operation. Typical economy cars are small (compact or subcompact), lightweight, and inexpensive to both produce and purchase. Stringent design const ...
s, popular with British consumers. At one point the basic Hillman Imp was the cheapest new car on the British market, which increased low sales figures for a time.


Popularity

The initial problems damaged the Imp's reputation and popularity trailed off, with half of all production being from the first three years. It still sold thanks to its competitive price, distinctive styling, and cheap running costs, but sales never lived up to expectations for what had become a very competent small car. Another problem that contributed to the reputation for poor reliability was the lack of understanding of the maintenance needs of alloy engines by owners and the motor trade in the 1960s. Regular failures of the
Giubo A ''giubo'' ( ; etymology: giunto Boschi, "Boschi joint"), also known as a 'flexdisc', and sometimes misspelled as guibo, is a flexible coupling used to transmit rotational torque between the drive shaft and the companion flange on mechanical de ...
couplings also occurred. It was overshadowed in popularity by the
Mini The Mini is a small, two-door, four-seat car, developed as ADO15, and produced by the British Motor Corporation (BMC) and its successors, from 1959 through 2000. Minus a brief hiatus, original Minis were built for four decades and sold during ...
.


Rootes, Chrysler and end of production

The company's huge investment in both the Imp and the Linwood production plant was to be a significant part of the demise of the
Rootes Group The Rootes Group or Rootes Motors Limited was a British automobile manufacturer and, separately, a major motor distributors and dealers business. Run from London's West End, the manufacturer was based in the Midlands and the distribution and de ...
. The Imp's commercial failure added to the major losses suffered by Rootes, although the main reasons for these losses were unresolved industrial unrest and the effects of the link with the Chrysler Corporation of the USA. The link was initiated by Lord (William) Rootes in 1964 as a partnership, but he died in October of that year and by 1967 the company had been acquired by Chrysler, to become part of
Chrysler Europe Chrysler Europe was the American automotive company Chrysler's operations in Europe from 1967 through 1978. It was formed from the merger of the French Simca, British Rootes and Spanish Barreiros companies. In 1978, Chrysler divested thes ...
. A year later, ahead of the 1968
London Motor Show London Motor Show, formerly the London Motorfair, is a motor show in England. It was held biannually at Earls Court Exhibition Centre, from 1977 to 1999. When the event won the support of the Society of Motor Manufacturers and Traders and P&O ...
, the recommended retail prices of most Imp models were reduced for the domestic market by more than four per cent, despite the general price inflation affecting the UK. Chrysler stewardship was blamed by some for the demise of the Imp in March 1976, after fewer than 441,000 had been built, but the entire Chrysler Europe operation was not a success and two years later it became part of
Peugeot Peugeot (, , ) is a French brand of automobiles owned by Stellantis. The family business that preceded the current Peugeot companies was founded in 1810, with a steel foundry that soon started making hand tools and kitchen equipment, and the ...
. The Imp was one of Britain's longest-running production cars with a 13-year run, despite lower sales in its later years. Its place in the Chrysler UK range was taken the following year by the
Chrysler Sunbeam The Chrysler Sunbeam is a small supermini three-door hatchback manufactured by Chrysler Europe at the former Rootes Group factory in Linwood, Renfrewshire, Linwood in Scotland, from 1977-81. The Sunbeam's development was funded by a UK Governme ...
, a three-door hatchback based on the
Avenger Avenger, Avengers, The Avenger, or The Avengers may refer to: Arts and entertainment In the Marvel Comics universe * Avengers (comics), a team of superheroes ** Avengers (Marvel Cinematic Universe), a central team of protagonist superheroes o ...
rear-wheel drive underpinnings. Both cars continued to be produced at the Linwood plant until it closed in 1981, after just 18 years in use. The Ryton assembly plant continued in operation until December 2006, when production of the
Peugeot 206 The Peugeot 206 is a supermini car ( B-segment) designed and produced by the French car manufacturer Peugeot since May 1998 as a replacement to the Peugeot 205. Developed under the codename ''T1'', it was released in September 1998 in hatchback ...
was switched to
Slovakia Slovakia (; sk, Slovensko ), officially the Slovak Republic ( sk, Slovenská republika, links=no ), is a landlocked country in Central Europe. It is bordered by Poland to the north, Ukraine to the east, Hungary to the south, Austria to the s ...
.


Production

Approximately half a million, half of this number coming in the first three years of production. The Imp used a derivative of the Climax FWMA engine whereas the Lotus cars used an FWMC engine which had an entirely different cylinder head.


Overseas assembly

Unassembled cars were exported for assembly in Australia, Costa Rica, Ireland, Malaysia,
Malta Malta ( , , ), officially the Republic of Malta ( mt, Repubblika ta' Malta ), is an island country in the Mediterranean Sea. It consists of an archipelago, between Italy and Libya, and is often considered a part of Southern Europe. It lies ...
, New Zealand,
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
, Portugal, South Africa, Uruguay, and Venezuela. New Zealand cars were assembled as Hillmans by Chrysler/Hillman importer Todd Motors for several years from about 1964. The model returned, this time as a four-headlamp Sunbeam with the newer dashboard. Production of the Imp stopped in 1970 because Todd Motors required the Imp assembly line to build the
Hillman Avenger The Hillman Avenger is a rear-wheel drive small family car originally manufactured by the former Rootes division of Chrysler Europe from 1970–1978, badged from 1976 onward as the Chrysler Avenger. Between 1979 and 1981 it was manufactured by ...
. Todd Motors only had two final assembly lines at
Petone Petone (Māori: ''Pito-one''), a large suburb of Lower Hutt, Wellington, stands at the southern end of the Hutt Valley, on the northern shore of Wellington Harbour. The Māori name means "end of the sand beach". Europeans first settled in P ...
, so the Avenger and the Hunter shared one line and the larger Chrysler Valiant was built on the other. Imps were assembled by
Rootes Australia Rootes Australia was the Australian affiliate of the Rootes Group, a British motor vehicle manufacturing company.The Macquarie Dictionary of Motoring, 1986, page 413 The company was formed immediately after the Second World War initially operati ...
in their
Port Melbourne Port Melbourne is an inner-city List of Melbourne suburbs, suburb in Melbourne, Victoria (Australia), Victoria, Australia, south-west of Melbourne's Melbourne central business district, Central Business District, located within the Cities of ...
factory from 1964. The following models were produced: * PM Imp — Available in Standard trim only. Produced from 1964 to 1965. Built from UK Mk I Imp CKD kits. In 1965 a Super Imp was released (refer to photo of white car with red flash above) and featured improvements due to the issues with the Mk1 and these were to carry over to the IMP II. * PA Imp — Badged as "IMP II". Available in Standard or Super trim. Sold from February 1966- March 1968, it was still based on UK Mk I CKD kits. * PB Imp — Badged as "IMP III". Also available in Standard or Super trim. Produced from 1968 to around 1970. Further improvements made over the PA Imp, early cars were still based on UK Mk I CKD kits, but as these were depleted, UK Mk II CKD kits were used. The very last batch of IMP IIIs may have used the CKD Imp Sport body shell only. Later IMP IIIs also used the UK Mk II engine. * Hillman GT — built from Sunbeam Imp Sport CKD kits. Produced from 1967 to the end of 1968. * Hillman Sonic/Stiletto — convertible model produced for Chrysler Australia by Eiffel Tower Motors of Dandenong.


Imp variants

*Hillman Imp Mark I (1963–1965) *Hillman Imp de Luxe Mark I and Mark II (1963–68) *Hillman Super Imp (1965–1974) *Hillman Imp (1968–1976) *Hillman GT (1967–?) developed by
Chrysler Australia Fiat Chrysler Australia, officially FCA Australia, is the official Stellantis subsidiary in that country, operating as distributor of Chrysler, Jeep, Dodge, Abarth, Alfa Romeo and Fiat vehicles. However, there had previously been a "Chrys ...
from the Singer Chamois Sport, it was never badged nor officially referred to as the "Hillman Imp GT"Gavin Farmer, Great Ideas in Motion, A History of Chrysler in Australia 1946–81, page 275 *Hillman Imp Californian (1967–1970) coupé and fastback saloon versions *
Hillman Husky The Hillman Husky was a line of British passenger vehicles manufactured between 1954 and 1970 by Hillman. Original Hillman Husky ("Mark 1") The first (or "Mark 1") Hillman Husky, introduced in 1954, was a small estate car based on the contempor ...
(1967–1970) estate version of the Imp *Commer Imp Van (1965–1968)Commer Imp Van
Retrieved on 12 August 2012
*Hillman Imp Van (1968–1970) *Hillman Imp Caledonian (limited edition model with additional accessories and available in Super and De luxe models) *Singer Chamois Mark I, Mark II, (1964–1970) *Singer Chamois Rallye (1965-68?) (rally conversion with unique instrument panel, luxury features and increased engine size of 998cc) *Singer Chamois Sport, and Coupé (1967–1970) *Sunbeam Imp Sport (1966–1970) *Sunbeam Sport (1970–1976) *Sunbeam Chamois (export markets outside of UK only) *Sunbeam Stiletto (1967–1972) *Sunbeam Californian *Sunbeam Imp Basic (North America) *Sunbeam Imp De Luxe Mark I and Mark II (North America)


Cars using Imp mechanicals

* Beach Mk4 *
Bond 875 The Bond 875 was a small three-wheeled car partly designed by Lawrence "Lawrie" Bond and manufactured by Bond Cars Ltd in Preston, United Kingdom from 1965 to 1970. There was also a van version from 1967, known as the Ranger. The car was ann ...
& variants *
BS Nymph The BS Nymph was a fibreglass monocoque British buggy based on running gear from the Hillman Imp, including its rear-mounted 875 cc engine. While meant by Chrysler UK to enter series production to the tune of 4000 cars per annum, the Ch ...
* Clan Crusader * Concept Centaur GT *
Davrian Davrian cars were built by Davrian Developments at 65 North Street, Clapham in London, England, from 1965 to 1976, in Tregaron, Dyfed, Wales from 1976 to 1980 and Lampeter, Dyfed, from 1980 to 1983. Adrian Evans (d. 1992), a structural enginee ...
*
Ginetta Cars Ginetta Cars Limited is a British specialist builder of racing and sports cars based in Garforth, Leeds, West Yorkshire. History 20th century Ginetta was founded in 1958 by four Walklett brothers (Bob, Ivor, Trevers and Douglas) in Woodbri ...
G15 * Siva Llama


Imps in motorsport

The engine proved flexible and very easy to tune. It was an
overhead camshaft An overhead camshaft (OHC) engine is a piston engine where the camshaft is located in the cylinder head above the combustion chamber. This contrasts with earlier overhead valve engines (OHV), where the camshaft is located below the combustion cha ...
design, which permitted better air flow than a standard OHV engine. As with all engine heads, it could also be flowed and ported to allow better airflow at high engine speeds. Useful improvements in power could be gained by replacing the standard silencer (muffler) with one that impeded the exhaust gas flow less and with better carburettors. However, in adapting the design to suit modern mass-production methods, Rootes had left the engine more fragile than the
Coventry Climax Coventry Climax was a British forklift truck, fire pump, racing, and other specialty engine manufacturer. History Pre WW1 The company was started in 1903 as Lee Stroyer, but two years later, following the departure of Stroyer, it was reloca ...
model from which it had been derived. The Imp enjoyed modest success in both club and international rallying. Rootes introduced a homologation special called the Rally Imp in 1964. It featured many modifications over the standard model, the most important of which was an engine enlarged to 998 cc. Notable successes for this model include the 1965
Tulip Rally The Tulip Rally (Dutch: ''Tulpenrallye''), first held in 1949, is the oldest Dutch rally competition. The teams are divided into three classes: Tour, Sport and Expert. The Expert Class is for the navigators which in the past 2–6 years in the T ...
in which the works Imps of
Rosemary Smith Rosemary Smith (born 7 August 1937) is a rally driver from Dublin, Ireland. She initially trained as a dress designer. Biography Smith entered her first rally as a co-driver. After deciding that navigating was not to her liking, she switched ...
and "Tiny" Lewis finished first and second overall. Imps were also successful racing cars. The privateer team of George Bevan dominated the British Saloon Car Championship (later known as the
British Touring Car Championship The Kwik Fit British Touring Car Championship is a touring car racing series held each year in the United Kingdom, currently organised and administered by TOCA. It was established in 1958 as the British Saloon Car Championship and was renamed as ...
) in the early 1970s. Driven by Bill McGovern, the Bevan Sunbeam Imp won the championship in 1970, 1971 and 1972 with limited factory support. In UK club racing the Imp variants became highly successful in the under 1000 cc Special Saloon category. Notable exponents of the Imp in racing include Ian Forrest, Harry Simpson, Ricky Gauld, John Homewood, Roger Nathan, Gerry Birrell, Ray Payne and Chris Barter. To this day Imps still compete on historic rallies in the UK, with the Vokes' car often making it onto the podium in the HRCR Clubmans Rally Championship. The Imp was also successfully raced and rallied in other parts of the world, notably Asia, where drivers including Andrew Bryson and Pardaman Singh regularly won saloon car categories into the 1980s. The 998 cc Imp engine was also used in three-wheeled racing
sidecars A sidecar is a one-wheeled device attached to the side of a motorcycle, scooter, or bicycle, making the whole a three-wheeled vehicle. A motorcycle with a sidecar is sometimes called a ''combination'', an ''outfit'', a ''rig'' or a ''hack''. ...
in the 1970s and 1980s. Exhaust systems were naturally constructed on a one-off basis. The engines often sporting the Twin Weber twin-choke setup. A number of sidecar crews raced Imp-equipped outfits at the
Isle of Man TT The Isle of Man TT or Tourist Trophy races are an annual motorcycle racing event run on the Isle of Man in May/June of most years since its inaugural race in 1907. The event is often called one of the most dangerous racing events in the world ...
races, best placement being Roy Hanks in eleventh place in the 1976 TT 1000cc Sidecar. Imp-engined outfits are still regularly championed in classic racing. Andy Chesman won the 1972 World Hydroplane championship using an Imp engine. He bought Imp specialist company Greetham Engineering and designed a wedge head to increase the 998 cc engine to 125 bhp with twin 40DCOE
Weber carburetor Weber Carburetors is an automotive manufacturing company founded in 1923, known for their carburetors. History Eduardo Weber began his automotive career working for Fiat, first at their Turin plant (in 1914) and later at a dealership in Bologna ...
s. He also fitted a spacer on top of the wet block to accommodate longer cylinder liners, increasing capacity to 1220 cc. At the BP-sponsored
Windermere Windermere (sometimes tautologically called Windermere Lake to distinguish it from the nearby town of Windermere) is the largest natural lake in England. More than 11 miles (18 km) in length, and almost 1 mile (1.5 km) at its wides ...
records week in October 1972, he raised the R1 Class water speed record to . He was killed in 1998 in a power-boat accident, still holding the record.


References


Further reading

* * *Morgan, Tim (May 2017). Hillman Imp: The Essential Buyers Guide. Veloce Publishing.


External links

{{commons category, Hillman Imp
The story of the ImpThe Imp ClubThe Hillman Imp and its badge engineered cousinsAndys Hillman Imp home page
nbsp;— all about Hillman Imps and their Imp engine derivatives
How Margaret Thatcher's polices brought the curtain down on the Linwood car plant ...
nbsp;— a news story about the 50th anniversary of the Imp and the eventual closure of the Linwood assembly plant
Imp IMP or imp may refer to: * Imp, a fantasy creature Arts and entertainment Fictional characters * Imp (She-Ra), a character in ''She-Ra: Princess of Power'' * Imp a character in '' Artemis Fowl: The Lost Colony'' * Imp, a character in the '' Cl ...
Cars powered by rear-mounted 4-cylinder engines Rally cars Touring cars Cars introduced in 1963 Commer vehicles Sunbeam vehicles Singer vehicles 1970s cars Coupés