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Gastronationalism or culinary nationalism is the use of food and its history, production, control, preparation and consumption as a way of promoting
nationalism Nationalism is an idea and movement that holds that the nation should be congruent with the State (polity), state. As a movement, nationalism tends to promote the interests of a particular nation (as in a in-group and out-group, group of peo ...
and
national identity National identity is a person's identity or sense of belonging to one or more states or to one or more nations. It is the sense of "a nation as a cohesive whole, as represented by distinctive traditions, culture, and language". National identity ...
. It may involve arguments between two or more regions or countries about whether a particular dish or preparation is claimed by one of those regions or countries and has been appropriated or co-opted by the others.


Origins

Atsuko Ichijo and Ronald Ranta have called food "fundamentally political" and "one of the essential commodities with which political powers at various levels are concerned". Food historian Michelle T. King suggests that cuisine is a natural focus for studies of nationalism, pointing out dozens of such treatments over the first decades of the 21st century. She also argues Asia's culinary nationalism has been particularly intense. Examples of gastronationalism include efforts by state bodies, nongovernmental bodies, businesses and business groups, and individuals. New York University professor Fabio Parasecoli has defined food as an expression of identity. Conflict between two or more regions or countries about whether a particular dish or preparation is claimed by one of those regions or countries and has been appropriated or co-opted by the others is not uncommon, especially in areas where there has been violent conflict. Dishes affected by these culinary wars tend to be those with "a clearly symbolic ethnic significance". They also tend to be dishes that "represent territorial aspirations" and can be developed and prepared only by settled – and therefore indigenous – peoples. Lavash and harissa are wheat-based, therefore cannot have been developed by nomads but only by an agricultural society. Many of the debates center around the idea that a "settled" society – that is, an agricultural rather than nomadic one – is somehow superior, and that claiming a dish only achievable in an agricultural society helps prove the area was agricultural at a certain point. This idea was official policy in the Soviet Union. According to
OpenDemocracy openDemocracy is an independent media platform and news website based in the United Kingdom. Founded in 2001, openDemocracy states that through reporting and analysis of social and political issues, they seek to "challenge power and encourage de ...
, "evidence of ancient agricultural development is cherished by nationalists on both sides."
Mary Douglas Dame Mary Douglas, (25 March 1921 – 16 May 2007) was a British anthropologist, known for her writings on human culture and symbolism, whose area of speciality was social anthropology. Douglas was considered a follower of Émile Durkhei ...
said "national food cultures become a blinding fetish which, if disregarded, may be as dangerous as an explosion”. In 2006 researcher Liora Gvion argued that cuisines of poverty – typically, traditional foods – "reveal the inter-connection between the culinary discourse and the political one" and that the issue was tied up with those of access to land and national identity. Sociologist Michaela DeSoucey in 2010 described the concept of gastronationalism as the use of food and its history, production, control, and consumption as a way of promoting nationalism. According to DeSoucey, gastronationalism uses food to promote a sense of
national identity National identity is a person's identity or sense of belonging to one or more states or to one or more nations. It is the sense of "a nation as a cohesive whole, as represented by distinctive traditions, culture, and language". National identity ...
and affects how members of the national community develop "national sentiments and taste preferences for certain foods." She argues that the issues go beyond simple nationalism and involve livelihoods and a "struggle for markets" as the identification of a certain food with a certain area means the ability to sell a food product is affected for those inside or outside the area. She also points out that such arguments are often not intended to reach agreement but instead to raise awareness of the food product and generate interest in obtaining it. In 2013 ''
Al Jazeera Al Jazeera ( ar, الجزيرة, translit-std=DIN, translit=al-jazīrah, , "The Island") is a state-owned Arabic-language international radio and TV broadcaster of Qatar. It is based in Doha and operated by the media conglomerate Al Jazeera ...
'' noted that gastronationalism had been an ongoing issue in Armenia, Azerbaijan, and Georgia as each country "vie for the recognition of certain dishes as their own" and was causing tension among neighboring countries with already-troubled relationships. In 2020 an article published by the Cambridge University Press found that while the concept of gastronationalism had not been fully developed in academia, the scholarship was developing quickly.


National cuisine

Food historian King differentiates between gastronationalism, or culinary nationalism, and national cuisine, saying that culinary nationalism "suggests a dynamic process of creation and contestation" while
national cuisine National may refer to: Common uses * Nation or country ** Nationality – a ''national'' is a person who is subject to a nation, regardless of whether the person has full rights as a citizen Places in the United States * National, Maryland, ce ...
"calls to mind a specific and static product".


Governmental and non-governmental bodies


Codex Alimentarius Commission

The
Codex Alimentarius Commission The Codex Alimentarius () is a collection of internationally recognized standards, codes of practice, guidelines, and other recommendations published by the Food and Agriculture Organization of the United Nations relating to food, food production ...
is a project of the
Food and Agriculture Organization The Food and Agriculture Organization of the United Nations (FAO)french: link=no, Organisation des Nations unies pour l'alimentation et l'agriculture; it, Organizzazione delle Nazioni Unite per l'Alimentazione e l'Agricoltura is an intern ...
and the
World Health Organization The World Health Organization (WHO) is a specialized agency of the United Nations responsible for international public health. The WHO Constitution states its main objective as "the attainment by all peoples of the highest possible level of h ...
which creates advice regarding food handling, labeling, and ethical standards, including those around marketing a food as originating in a certain place.


Intangible Cultural Heritage designation

In some cases
United Nations Educational, Scientific and Cultural Organization The United Nations Educational, Scientific and Cultural Organization is a specialized agency of the United Nations (UN) aimed at promoting world peace and security through international cooperation in education, arts, sciences and culture. It ...
(UNESCO) has made statements favoring one side or the other of such an argument, sometimes after being asked to name a food to a
UNESCO Intangible Cultural Heritage The United Nations Educational, Scientific and Cultural Organization is a specialized agency of the United Nations (UN) aimed at promoting world peace and security through international cooperation in education, arts, sciences and culture. It ...
list for a country, which has increased passions on either side. In 1972 UNESCO adopted the Convention Concerning the Protection of the World Cultural and Natural Heritage or
World Heritage Convention The World Heritage Convention, formally the Convention Concerning the Protection of the World Cultural and Natural Heritage, is an international treaty signed on 23 November 1972, which created the World Heritage Sites, with the primary goals of ...
.


Protected Geographical Status

In Europe, mandatory origin labeling is "one of the most prickly topics" in European Union (EU) policy discussions. In December 2019 France, Greece, Italy, Portugal and Spain asked the EU to strengthen food origin labeling; Politico called the request a "bombshell", as it weakens the idea of a single market. The
Protected Geographical Status Three European Union schemes of geographical indications and Traditional food, traditional specialties, known as protected designation of origin (PDO), protected geographical indication (PGI), and traditional specialities guaranteed (TSG), promo ...
as of 2016 had been applied to over a thousand food items.


Examples

Azerbaijan's National Culinary Centre, a non-governmental organization (NGO) publishes information discussing Azerbaijan’s national cuisine and accusing Armenian cuisine of imitating Azerbaijan. The NGO's CEO said, "“Since 1989, the issue of Armenian pretentions towards Azerbaijan’s culinary traditions has been discussed at the highest level, by specialists and academics, many times. Every pan-Turkish, Islamic dish, including those from Azerbaijan, is claimed as Armenian – they are trying to prove that an Armenian culinary tradition exists." Armenia's Society for the Preservation and Development of Armenian Culinary Traditions, an academic body, has discussed the Armenian culinary tradition. During the hummus wars, multiple corporations and business groups became involved as part of their marketing campaigns.


Notable examples


Borscht

Borscht Borscht () is a sour soup common in Eastern Europe and Northern Asia. In English, the word "borscht" is most often associated with the soup's variant of Ukraine, Ukrainian origin, made with red beetroots as one of the main ingredients, wh ...
is believed to have originated in
Kievan Rus' Kievan Rusʹ, also known as Kyivan Rusʹ ( orv, , Rusĭ, or , , ; Old Norse: ''Garðaríki''), was a state in Eastern and Northern Europe from the late 9th to the mid-13th century.John Channon & Robert Hudson, ''Penguin Historical Atlas of ...
and specifically in the area of modern Ukraine, and has been claimed by
Ukraine Ukraine ( uk, Україна, Ukraïna, ) is a country in Eastern Europe. It is the second-largest European country after Russia, which it borders to the east and northeast. Ukraine covers approximately . Prior to the ongoing Russian inv ...
,
Belarus Belarus,, , ; alternatively and formerly known as Byelorussia (from Russian ). officially the Republic of Belarus,; rus, Республика Беларусь, Respublika Belarus. is a landlocked country in Eastern Europe. It is bordered by R ...
,
Poland Poland, officially the Republic of Poland, is a country in Central Europe. It is divided into 16 administrative provinces called voivodeships, covering an area of . Poland has a population of over 38 million and is the fifth-most populous ...
and in particular by
Russia Russia (, , ), or the Russian Federation, is a List of transcontinental countries, transcontinental country spanning Eastern Europe and North Asia, Northern Asia. It is the List of countries and dependencies by area, largest country in the ...
. According to historian Alison K. Smith, the dish's "Ukrainian origins have been largely obscured" as it became ubiquitous in Russian cuisine. The dish was described in
Sergei Drukovtsov Sergius is a male given name of Ancient Roman origin after the name of the Latin ''gens'' Sergia or Sergii of regal and republican ages. It is a common Christian name, in honor of Saint Sergius, or in Russia, of Saint Sergius of Radonezh, and ...
's ''Cooking Notes'' (1779). It is believed to have entered popular
Russian cuisine Russian cuisine is a collection of the different dishes and cooking traditions of the Russian people as well as a list of culinary products popular in Russia, with most names being known since pre-Soviet times, coming from all kinds of social ...
from the popular 1939 Soviet cookbook ''Book of Tasty and Healthy Food'' that included dishes from various cuisines of the USSR. In 2019, the official Twitter account of
Ministry of Foreign Affairs of the Russian Federation The Ministry of Foreign Affairs of the Russian Federation (MFA Russia; russian: Министерство иностранных дел Российской Федерации, МИД РФ) is the central government institution charged with lea ...
referred to borscht as "one of Russia’s most famous & beloved #dishes & a symbol of traditional cuisine" in one of their tweets, sparking outrage in Ukraine, where it was widely seen as an attempt at
cultural appropriation Cultural appropriation is the inappropriate or unacknowledged adoption of an element or elements of one culture or identity by members of another culture or identity. This can be controversial when members of a dominant culture appropriate from ...
. In response, Ukraine applied for the inclusion of borscht in the
UNESCO Intangible Cultural Heritage List UNESCO established its Lists of Intangible Cultural Heritage with the aim of ensuring better protection of important intangible cultural heritages worldwide and the awareness of their significance.Compare: This list is published by the Intergove ...
and launched a five-year
culinary diplomacy Culinary diplomacy, gastrodiplomacy or food diplomacy is a type of cultural diplomacy, which itself is a subset of public diplomacy. Its basic premise is that "the easiest way to win hearts and minds is through the stomach".Rockower, Paul S"Pr ...
strategy dubbed 'borscht diplomacy' where borscht plays a central role. During the
2022 Russian invasion of Ukraine On 24 February 2022, in a major escalation of the Russo-Ukrainian War, which began in 2014. The invasion has resulted in tens of thousands of deaths on both sides. It has caused Europe's largest refugee crisis since World War II. An ...
, Russia’s Foreign Ministry's spokesperson
Maria Zakharova Maria Vladimirovna Zakharova (russian: Мария Владимировна Захарова; born 24 December 1975) is the Director of the Information and Press Department of the Ministry of Foreign Affairs of the Russian Federation (Spokesw ...
said the fact that the Ukrainians "didn’t want to share borscht" was an example of alleged "xenophobia, Nazism, extremism in all forms" that led to the invasion.


Chinese cuisine

Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...
has presented
Taiwanese cuisine Taiwanese cuisine (, Bopomofo:ㄊㄞˊㄨㄢˉㄌㄧㄠˋㄌㄧˇ, or , Bopomofo:ㄊㄞˊㄨㄢˉㄘㄞˋ) has several variations. The earliest known cuisines of Taiwan are that of the Taiwanese indigenous peoples. Over hundred years of histor ...
as the only remnant of traditional Chinese culture and cuisine, which the Nationalist Party argued had "been destroyed on the Chinese Mainland after the Communist takeover". On the other hand, some Taiwanese object to the politically fraught inclusion of Taiwanese cuisine under the banner of regional Chinese cuisine and argue that it is "inaccurate". In 2011, the
Michelin Michelin (; ; full name: ) is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes ''région'' of France. It is the second largest tyre manufacturer in the world behind Bridgestone and la ...
Green Guide to Taiwan attributed the origins of
minced pork rice ''Lo bah png'' (), as known as minced pork rice, is a rice dish that is commonly seen throughout Taiwan and Southern Fujian. The flavor may vary from one region to another, but the basic ingredients remain the same: ground pork marinated and ...
to
Shandong Shandong ( , ; ; alternately romanized as Shantung) is a coastal province of the People's Republic of China and is part of the East China region. Shandong has played a major role in Chinese history since the beginning of Chinese civilizati ...
. This led to a fierce debate in Taiwan with many people insisting that minced pork rice originated in Taiwan, while others viewed it as a Shandong dish that simply caught on in Taiwan.
Shanghainese people Shanghainese people (; Shanghainese: ''Zaanhe-nyin'' ) are people of Shanghai Hukou or people who have ancestral roots from Shanghai. Most Shanghainese are descended from immigrants from nearby provinces of Zhejiang and Jiangsu. According to ...
have criticized the Taiwanese restaurant chain
Din Tai Fung Din Tai Fung (; Pha̍k-fa-sṳ: Tín-thai-fûng) is a Taiwanese restaurant chain. Outside Taiwan, Din Tai Fung also has branches in Australia, China, Hong Kong, Indonesia, Japan, Macau, Malaysia, Philippines, Singapore, South Korea, Thailand, ...
of misrepresenting the
xiao long bao ''Xiaolongbao'' () refers to a type of small Chinese steamed bun (''baozi'') traditionally prepared in a ''xiaolong'', a small bamboo steaming basket, hence the name. ''Xiaolongbao'' are often referred to as a kind of " dumpling", but should no ...
as a Taiwanese dish. In October 2020, a
Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...
bakery ''c'est très fou'' launched the product "Taiwanese pineapple bun", which received criticism from
Hong Kongers Hongkongers (), also known as Hong Kongers, Hong Kongese, Hongkongese, Hong Kong citizens and Hong Kong people, typically refers to residents of the territory of Hong Kong; although may also refer to others who were born and/or raised in the ...
for suggesting the product originated in Taiwan.


Dolma

Dolma Dolma (Turkish for “stuffed”) is a family of stuffed dishes associated with Ottoman cuisine, and common in modern national cuisines of regions and countries that once were part of the Ottoman Empire. Some types of dolma are made with whol ...
or tolma is claimed by both Armenia and Azerbaijan. Armenia holds an annual tolma festival, always at a site that has historical significance in its conflicts with Azerbaijan.


Feta

Feta Feta ( el, φέτα, ) is a Greek brined white cheese made from sheep's milk or from a mixture of sheep and goat's milk. It is soft, with small or no holes, a compact touch, few cuts, and no skin. Crumbly with a slightly grainy texture, it is ...
was before 1999 used only by Greek producers. During the 1990s, Denmark and Germany challenged the labelling, arguing that the word 'feta' was Italian and that other EU countries shared climate and geography with parts of Greece and should be permitted to label their feta-style cheeses as Feta. In 2002 the European Union granted the sole rights to use the name to Greece.


Foie gras

Foie gras Foie gras (, ; ) is a specialty food product made of the liver of a duck or goose. According to French law, foie gras is defined as the liver of a duck or goose fattened by gavage (force feeding). Foie gras is a popular and well-known delicacy ...
has been protected as a name and signifier of traditional identity by France; conflict is common with animal rights activists.


Hainanese chicken rice

Hainanese chicken rice Hainanese chicken rice is a dish of poached chicken and seasoned rice, served with chilli sauce and usually with cucumber garnishes. It was created by immigrants from Hainan in southern China and adapted from the Hainanese dish Wenchang chic ...
is a dish that is often associated with
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
, being one of its national dishes. During the 19th and 20th century, a significant amount of Hainanese people decided to move south, particularly to Singapore. Many also brought along their culinary expertise, creating numerous dishes that are a fusion of both their cuisine back in Hainan along with local ingredients available, or inventing a new dish entirely. It is often considered "one of the most beloved culinary exports of Singapore". The dish came into fruition around the 1920s by a Hainanese chef named Wang Yiyuan who was living in Singapore. It then started to gain popularity in the mid 20th century by a chef named Moh Lee Twee, another Singaporean of Hainanese descent, whose Swee Kee Chicken Rice Restaurant operated at Middle Road for five decades. Nevertheless, this has been sporadically disputed by Malaysia, with no substantiated counter-claims. This dispute dates back to 1965, when the two countries split; specifically when Malaysia kicked Singapore out. As the two countries were briefly formerly one, there are often disputing claims of its origin and accusations of national cuisines being misappropriated.


Harissa

Harissa Harissa ( ar, هريسة ''harīsa'', from Maghrebi Arabic) is a hot chili pepper paste, native to the Maghreb. The main ingredients are roasted red peppers, Baklouti peppers (), spices and herbs such as garlic paste, caraway seeds, coriander ...
is claimed by both Armenia and Turkey, where it is called keshkek. Keshkek was recognized by UNESCO on its intangible cultural heritage list, which has caused passionate debate, with Armenians arguing that the dish's main ingredient, wheat, indicates it could not have been developed in Turkey, where the tradition was nomadic.


Hummus

Hummus Hummus (, ; ar, حُمُّص, 'chickpeas'; full Arabic name: ''ḥummuṣ bi-ṭ-ṭaḥīna'' ar, حمص بالطحينة, 'chickpeas with tahini'), also spelled hommus or houmous, is a Middle Eastern dip, spread, or savory dish made fr ...
is argued over by Israel, Palestine, and Lebanon. The disagreement is sometimes referred to as the " hummus wars". The hummus wars also refers to the creation by
Sabra Sabra may refer to: Arts and entertainment * Sabra (comics), a fictional Israeli female superhero in the Marvel Comics universe * Sabra (magazine), a Japanese magazine for men * ''Sabra Command'' the original title of the film ''Warhead'' * "Sabr ...
, a US food company, of "the world's largest hummus plate" as a marketing event. Israeli company Osem responded with a larger hummus plate, and soon was followed by a group of Lebanese chefs working with the Association of Lebanese Industrialists's campaign "Hands Off Our Dishes", which claimed hummus as Lebanese and objected to the marketing of the dish as Israeli.
Fadi Abboud Fadi Abboud (Arabic: فادي عبود; born 21 March 1955) is a Lebanese politician and businessman. Early life and education Abboud was born into a Maronite Christian family in Sakiyat Al Misk on 21 March 1955. He graduated from the Internatio ...
, then president of ALI and later tourism minister for the country, threatened legal action against Israel for marketing hummus and other commercial food products as Israeli. A series of record-breaking hummus plates followed from various middle eastern countries. Abboud characterized the hummus wars as being not about just hummus but about "the organized theft carried out by Israel" in connection to the culture of the entire Arab region.


Kimchi

Both
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korea, Korean Peninsula and sharing a Korean Demilitarized Zone, land border with North Korea. Its western border is formed ...
and
North Korea North Korea, officially the Democratic People's Republic of Korea (DPRK), is a country in East Asia. It constitutes the northern half of the Korea, Korean Peninsula and shares borders with China and Russia to the north, at the Yalu River, Y ...
claim
kimchi ''Kimchi'' (; ko, 김치, gimchi, ), is a traditional Korean side dish of salted and fermented vegetables, such as napa cabbage and Korean radish. A wide selection of seasonings are used, including ''gochugaru'' (Korean chili powder), sprin ...
. North Korea argues that South Korea's decreasing consumption (and increasing commercialization of production) is proof that the dish is more strongly associated with North Korea. Traditional kimchi-making in South Korea in 2013 was given
Intangible Cultural Heritage An intangible cultural heritage (ICH) is a practice, representation, expression, knowledge, or skill considered by UNESCO to be part of a place's cultural heritage. Buildings, historic places, monuments, and artifacts are cultural property. Int ...
status by
UNESCO The United Nations Educational, Scientific and Cultural Organization is a specialized agency of the United Nations (UN) aimed at promoting world peace and security through international cooperation in education, arts, sciences and culture. It ...
and in 2015 in North Korea. Japan also has interested itself in kimchi, arguing with South Korea over the
Codex Alimentarius Commission The Codex Alimentarius () is a collection of internationally recognized standards, codes of practice, guidelines, and other recommendations published by the Food and Agriculture Organization of the United Nations relating to food, food production ...
's (CAC) international standardization of the dish, a disagreement often called the kimchi war. Japan produced and exported an instant version of kimchi, which South Korea argued should not be called kimchi due to the lack of fermentation. During the 1996 Atlanta Olympics, Japan proposed making ''kimuchi'', the Japanese name of the dish, an official food of the Olympics. In 2001 the CAC adopted an international standard which requires fermentation in order for a product to be exported as kimchi. China has also marketed kimchi; South Korea has called out as appropriation both the Japanese and Chinese marketing of the dish.


Lavash

Lavash Lavash ( hy, լավաշ) is a thin flatbread usually leavened, traditionally baked in a tandoor (''tonir'') or on a ''sajj'', and common to the cuisines of South Caucasus, Western Asia, and the areas surrounding the Caspian Sea. Lavash is one ...
is claimed by Armenia, Azerbaijan and Turkey; the Armenians argue that lavash is traditionally prepared in a tonir, which indicates development in a non-nomadic society such as Armenia. Accusations in Armenian media centered around Turkey and Azerbaijan claiming the dish because they wanted to conceal their early nomadic lifestyle.


Tortillas

During Mexico's tortilla riots, protesters chanted, "
tortilla A tortilla (, ) is a thin, circular unleavened flatbread originally made from maize hominy meal, and now also from wheat flour. The Aztecs and other Nahuatl speakers called tortillas ''tlaxcalli'' (). First made by the indigenous peoples of Me ...
s si, pan no!", expressing their nationalistic objection to replacing tortillas, with which they identified on a nationalistic level, with bread, which they saw as a colonialist introduction.


Turkish coffee

UNESCO has included
Turkish coffee Turkish coffee is a style of coffee prepared in a ''cezve'' using very finely ground coffee beans without filtering. Preparation Turkish coffee is very finely ground coffee brewed by boiling. Any coffee bean may be used; arabica varieties are c ...
in its list of items of Intangible Cultural Heritage. The style of coffee is also claimed by Greece.Leonidas Karakatsanis, ''Turkish-Greek Relations: Rapprochement, Civil Society and the Politics of Friendship'', Routledge, 2014, , p. 111 and footnote 26: "The eradication of symbolic relations with the 'Turk' was another sign of this reactivation: the success of an initiative to abolish the word 'Turkish' in one of the most widely consumed drinks in Greece, i.e. 'Turkish coffee', is indicative. In the aftermath of the Turkish intervention in Cyprus, the Greek coffee company Bravo introduced a widespread advertising campaign titled 'We Call It Greek' (''Emeis ton leme Elliniko''), which succeeded in shifting the relatively neutral 'name' of a product, used in the vernacular for more than a century, into a reactivated symbol of identity. 'Turkish coffee' became 'Greek coffee' and the use of one name or the other became a source of dispute separating 'traitors' from 'patriots'."Joanna Kakissis, "Don't Call It 'Turkish' Coffee, Unless, Of Course, It Is", ''The Salt'', National Public Radi
27 April 2013
'"It wasn't always this way," says Albert Arouh, a Greek food scholar who writes under a pen name, Epicurus. "When I was a kid in the 1960s, everyone in Greece called it Turkish coffee." Arouh says he began noticing a name change after 1974, when the Greek military junta pushed for a coup in Cyprus that provoked Turkey to invade the island.' "The invasion sparked a lot of nationalism and anti-Turkish feelings," he says. "Some people tried to erase the Turks entirely from the coffee's history, and re-baptized it Greek coffee. Some even took to calling it Byzantine coffee, even though it was introduced to this part of the world in the sixteenth century, long after the Byzantine Empire's demise." By the 1980s, Arouh noticed it was no longer politically correct to order a "Turkish coffee" in Greek cafes. By the early 1990s, Greek coffee companies like Bravo (now owned by DE Master Blenders 1753 of the Netherlands) were producing commercials of sea, sun and nostalgic village scenes and declaring "in the most beautiful country in the world, we drink Greek coffee."'


Washoku

Washoku Japanese cuisine encompasses the regional and traditional foods of Japan, which have developed through centuries of political, economic, and social changes. The traditional cuisine of Japan (Japanese: ) is based on rice with miso soup and othe ...
, a "traditional food culture of the Japanese, was in 2013 added to the
UNESCO Intangible Cultural Heritage List UNESCO established its Lists of Intangible Cultural Heritage with the aim of ensuring better protection of important intangible cultural heritages worldwide and the awareness of their significance.Compare: This list is published by the Intergove ...
and in 2017 described by
Leiden University Leiden University (abbreviated as ''LEI''; nl, Universiteit Leiden) is a Public university, public research university in Leiden, Netherlands. The university was founded as a Protestant university in 1575 by William the Silent, William, Prince o ...
's Katarzyna J. Cwiertka as "a myth fabricated for the purpose of Japanese nation-branding". According to Ichijo and Ranta, Japan's efforts to promote Japanese cuisine in other countries is "regarded as a way of increasing export of Japanese agricultural produce and attracting more tourists".


See also

* Gastrodiplomacy * Gastrotourism


References

{{Reflist Politics Sociological theories Nationalism Food and drink