Eloise Smith (born 2 January 1978) is a British fencer. She competed in the women's individual

foil Foil may refer to: Materials * Foil (metal), a quite thin sheet of metal, usually manufactured with a rolling mill machine * Metal leaf, a very thin sheet of decorative metal * Aluminium foil, a type of wrapping for food * Tin foil, metal foil ...

event at the

2000 Summer Olympics The 2000 Summer Olympics, officially the Games of the XXVII Olympiad and also known as Sydney 2000 ( Dharug: ''Gadigal 2000''), the Millennium Olympic Games or the Games of the New Millennium, was an international multi-sport event held from ...

. She was Commonwealth fencing champion in Individual Women's Foil in 1998 and 2002. From 1997 to 2004, she represented Great Britain at every

World Fencing Championships The World Fencing Championships is an annual competition in fencing organized by the Fédération Internationale d'Escrime (FIE; ''International Fencing Federation'' in English). Contestants may participate in foil, épée, and sabre events. Hi ...

and was British Individual Women's Foil No. 1. She was coached by

Ziemowit Wojciechowski Ziemowit Wojciechowski (born 3 October 1948) is a Polish former fencer. He is more commonly known as Ziemek. He competed in the individual and team foil events at the 1976 Summer Olympics. He was married to British Olympic fencer Susan Wriggle ...

at Salle Paul. She attended

Haberdashers' Aske's School for Girls Haberdashers' Girls' School is an independent day school in Elstree, Hertfordshire. It is often referred to as "Habs" (or "Habs Girls" to distinguish it from the neighbouring Haberdashers' Boys' School). The school was founded in 1875 by the Wo ...

Elstree Elstree is a large village in the Hertsmere borough of Hertfordshire, England. It is about northwest of central London on the former A5 road, that follows the course of Watling Street. In 2011, its population was 5,110. It forms part of t ...

, before studying English Literature and Language at

St Edmund Hall, Oxford St Edmund Hall (sometimes known as The Hall or informally as Teddy Hall) is a constituent college of the University of Oxford. The college claims to be "the oldest surviving academic society to house and educate undergraduates in any universit ...

, where she graduated in 1999. Eloise was an Executive Creative Director in advertising before becoming a children's author.

International competitions

Writing

Eloise's debut middle-grade fiction title, ''Sister To A Star,'' was published by Chicken House Books in May 2022. Her second book, Winner Takes Gold was released in Jan 2024.

The Times ''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper '' The Sunday Times'' (f ...

awarded it Children's Book of the Week, describing it as "a

gymnastics Gymnastics is a type of sport that includes physical exercises requiring balance, strength, flexibility, agility, coordination, dedication and endurance. The movements involved in gymnastics contribute to the development of the arms, legs, s ...

thriller with a twist . . . a lively whodunnit set in an elite training camp for young gymnasts."

Education

Eloise attended

, before studying English Literature and Language at

, where she graduated in 1999. In 2001, she studied at

West Herts College West Herts College is a college for further education in Watford, Hertfordshire, United Kingdom. The college has campuses in Watford, Hemel Hempstead and Kings Langley. As of 2017 the college has 5,900 students on study programmes or apprentic ...

for a diploma in Copywriting and Art Direction for Advertising.

Advertising career

Eloise began her career in

advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

at marketing and communications company RKCR/ Y&R in 2001 as a creative. In 2004, she moved to St Luke's Communications, followed by digital agency AKQA and digital and social marketing agency Work Club as a creative lead. Here she created The Carte Noire Readers featuring

Dominic West Dominic Gerard Francis Eagleton West (born 15 October 1969) is an English actor, director and musician. He is best known for playing Jimmy McNulty in HBO's ''The Wire'' (2002–2008), Noah Solloway in Showtime's '' The Affair'' (2014–2019), ...

Joseph Fiennes Joseph Alberic Twisleton-Wykeham-Fiennes (), known as Joseph Fiennes, is an English actor of film, stage, and television. Journalist Zoe Williams observed that "he seemed to be the go-to actor for English cultural history". Fiennes is particu ...

and more. In 2010, she moved to advertising agency Havas London as a

creative director A creative director (or creative supervisor) is a person who makes high-level creative decisions and, with those decisions, oversees the creation of creative assets such as advertisements, products, events, or logos. Creative director positions ar ...

. Notable clients included Citroën, Kraft and

evian Evian ( , ; , stylized as evian) is a French company that bottles and commercialises mineral water from several sources near Évian-les-Bains, on the south shore of Lake Geneva. It produces over 2 billion plastic bottles per year. Today, Evia ...

. In January 2014, she was appointed Executive Creative Director at

digital marketing Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development d ...

agency MullenLowe Profero, becoming joint Executive Creative Director at MullenLowe London in 2016, before becoming Group Creative Director of Amazon EU until 2023.

References

External links

* {{DEFAULTSORT:Smith, Eloise 1978 births Living people People educated at Haberdashers' Girls' School British female fencers Olympic fencers for Great Britain Fencers at the 2000 Summer Olympics Alumni of St Edmund Hall, Oxford