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Chips and dip is a dish consisting of
chips ''CHiPs'' is an American crime drama television series created by Rick Rosner and originally aired on NBC from September 15, 1977, to May 1, 1983. It follows the lives of two motorcycle officers of the California Highway Patrol (CHP). The seri ...
(
crisps A potato chip (North American English; often just chip) or crisp (British and Irish English) is a thin slice of potato that has been either deep frying, deep fried, baking, baked, or air frying, air fried until crunchy. They are commonly serve ...
) served with dips. Chips used include
potato chip A potato chip (North American English; often just chip) or crisp (British and Irish English) is a thin slice of potato that has been either deep fried, baked, or air fried until crunchy. They are commonly served as a snack, side dish, or ap ...
s,
tortilla chips A tortilla chip is a snack food made from corn tortillas, which are cut into triangles and then fried or baked (alternatively they may be discs pressed out of corn masa then fried or baked). Corn tortillas are made of nixtamalized corn, veget ...
,
corn chip Corn chips are a snack food made from cornmeal fried in oil or baked, usually in the shape of a small noodle or scoop. Corn chips are thick, rigid and very crunchy. Corn chips have the strong aroma and flavor of roasted corn, and are often hea ...
s,
bean chips Bean chips are chips prepared using beans as a primary ingredient. Bean chips have been described as being higher in fiber and protein compared to corn and potato chips. Bean chips may be prepared from a variety of bean types and rice, such as brow ...
,
vegetable chip Vegetable chips (also referred to as veggie chips) are chips (crisps) that are prepared using vegetables other than potatoes. Vegetable chips may be fried, deep-fried, dehydrated, dried or baked. Many different root vegetables or leaf vegetable ...
s, pita chips,
plantain Plantain may refer to: Plants and fruits * Cooking banana, banana cultivars in the genus ''Musa'' whose fruits are generally used in cooking ** True plantains, a group of cultivars of the genus ''Musa'' * ''Plantaginaceae'', a family of flowerin ...
chips and others. Crackers are also sometimes used, as are
crudités Crudités (, ) are French appetizers consisting of sliced or whole raw vegetables which are typically dipped in a vinaigrette or other dipping sauce. Examples of crudités include celery sticks, carrot sticks, cucumber sticks, bell pepper strips ...
, which are whole or sliced raw vegetables. Various types of dips are used to accompany various types of chips. It may be served as a party dish, appetizer, hors d'oeuvre, or snack. Chips and dip gained significant popularity in the United States during the 1950s, in part due to a
Lipton Lipton is a British brand of tea, owned by Ekaterra. Lipton was also a supermarket chain in the United Kingdom, later sold to Argyll Foods, after which the company sold only tea. The company is named after its founder, Sir Thomas Lipton, who fo ...
advertising campaign for their
French onion dip French onion dip or California dip is an American dip typically made with a base of sour cream and flavored with minced onion, and usually served with potato chips as chips and dip. It is also served with snack crackers and crudités. It is no ...
recipe, sometimes referred to as "California dip". Specialized trays and serving dishes designed to hold both chips and dip were created during this time. Chips and dip are frequently served during the Super Bowl
American football American football (referred to simply as football in the United States and Canada), also known as gridiron, is a team sport played by two teams of eleven players on a rectangular field with goalposts at each end. The offense, the team with ...
game in the United States. National Chip and Dip Day occurs annually in the U.S. on March 23.


History


United States

The popularity of chips and dip significantly increased in the United States during the 1950s, beginning
circa Circa is a word of Latin origin meaning 'approximately'. Circa or CIRCA may also refer to: * CIRCA (art platform), art platform based in London * Circa (band), a progressive rock supergroup * Circa (company), an American skateboard footwear com ...
1954, due to changes in styles of entertaining in the suburbs and also due to a
Lipton Lipton is a British brand of tea, owned by Ekaterra. Lipton was also a supermarket chain in the United Kingdom, later sold to Argyll Foods, after which the company sold only tea. The company is named after its founder, Sir Thomas Lipton, who fo ...
advertising campaign An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and conc ...
based upon using Lipton's
instant In physics and the philosophy of science, instant refers to an infinitesimal interval in time, whose passage is instantaneous. In ordinary speech, an instant has been defined as "a point or very short space of time," a notion deriving from its ety ...
dehydrated onion soup mix to prepare dip. The advertising campaign occurred on television and in supermarket display advertising, and promoted mixing the soup mix with
sour cream Sour cream (in North American English, Australian English and New Zealand English) or soured cream (British English) is a dairy product obtained by fermenting regular cream with certain kinds of lactic acid bacteria. The bacterial culture, ...
or
cream cheese Cream cheese is a soft, usually mild-tasting fresh cheese made from milk and cream.Oxford English Dictionary Stabilizers such as carob bean gum and carrageenan are often added in industrial production. The U.S. Food and Drug Administration de ...
to create a dip, to be served with
potato chip A potato chip (North American English; often just chip) or crisp (British and Irish English) is a thin slice of potato that has been either deep fried, baked, or air fried until crunchy. They are commonly served as a snack, side dish, or ap ...
s or
crudités Crudités (, ) are French appetizers consisting of sliced or whole raw vegetables which are typically dipped in a vinaigrette or other dipping sauce. Examples of crudités include celery sticks, carrot sticks, cucumber sticks, bell pepper strips ...
. This dip began to be called California Dip. The advertising campaign realized significant success, and new, similar dip products were quickly developed thereafter. During this time, unique
platters The Platters was an American vocal group formed in 1952. They are one of the most successful vocal groups of the early rock and roll era. Their distinctive sound bridges the pre-rock Tin Pan Alley tradition and the new burgeoning genre. The ac ...
designed for chips and dip service were created that allowed for the containment of several types of chips, and service variations were devised that included serving the dip in a
bread bowl A bread bowl is a round loaf of bread which has had the top cut off and a large portion of the middle hollowed out to create an edible bowl. They are typically larger than a roll but smaller than a full sized loaf of bread. Bread bowls can ...
or hollowed-out fruit. Chips and dip are a popular food during the annual Super Bowl game in the United States. Eighty-five percent of Americans eat potato chips.


With corn-based chips

Chips and
salsa Salsa most often refers to: * Salsa (Mexican cuisine), a variety of sauces used as condiments * Salsa music, a popular style of Latin American music * Salsa (dance), a Latin dance associated with Salsa music Salsa or SALSA may also refer to: ...
, typically served using
tortilla A tortilla (, ) is a thin, circular unleavened flatbread originally made from maize hominy meal, and now also from wheat flour. The Aztecs and other Nahuatl speakers called tortillas ''tlaxcalli'' (). First made by the indigenous peoples of M ...
or
corn chip Corn chips are a snack food made from cornmeal fried in oil or baked, usually in the shape of a small noodle or scoop. Corn chips are thick, rigid and very crunchy. Corn chips have the strong aroma and flavor of roasted corn, and are often hea ...
s, is a common type of chips and dip dish that gained significant popularity in the United States in the late 1980s. Chips and
guacamole Guacamole (; (informally shortened to ''guac'' in the United States since the 1980s) is an avocado-based dip, spread, or salad first developed in Mexico. In addition to its use in modern Mexican cuisine, it has become part of international cuisi ...
, also typically served with corn-based chips is another type, as well as chips and bean dip.
Seven-layer dip A seven-layer dip is an American appetizer based on ingredients typical of Tex-Mex cuisine. The first widely published recipe (1981, ''Family Circle'' magazine) called it Tex-Mex Dip without reference to any layers. The dish was popular in Texas ...
and tortilla chips is another corn-based chip combination, as is
chile con queso Chile con queso (Spanish for "chile with cheese"), sometimes simply called queso, is an appetizer or side dish of melted cheese and chili peppers, typically served in Tex-Mex restaurants as a dip for tortilla chips. Background Chile con queso ...
, an
appetizer An hors d'oeuvre ( ; french: hors-d'œuvre ), appetiser or starter is a small dish served before a meal in European cuisine. Some hors d'oeuvres are served cold, others hot. Hors d'oeuvres may be served at the dinner table as a part of the m ...
or
side dish A side dish, sometimes referred to as a side order, side item, or simply a side, is a food item that accompanies the entrée or main course at a meal.chili pepper Chili peppers (also chile, chile pepper, chilli pepper, or chilli), from Nahuatl '' chīlli'' (), are varieties of the berry-fruit of plants from the genus ''Capsicum'', which are members of the nightshade family Solanaceae, cultivated for ...
typically served in
Tex-Mex Tex-Mex cuisine (from the words ''Texan'' and ''Mexican'') is an American cuisine that derives from the culinary creations of the ''Tejano'' people of Texas. It has spread from border states such as Texas and others in the Southwestern United ...
restaurants as a sauce for
nachos Nachos are a Mexican culinary dish consisting of fried tortilla chips or ''totopos'' covered with melted cheese or cheese sauce, as well as a variety of other toppings and garnishes, often including meats (such as ground beef or grilled chicken ...
. File:Chili con queso (cropped).jpg, A bowl of
chile con queso Chile con queso (Spanish for "chile with cheese"), sometimes simply called queso, is an appetizer or side dish of melted cheese and chili peppers, typically served in Tex-Mex restaurants as a dip for tortilla chips. Background Chile con queso ...
served with
tortilla chips A tortilla chip is a snack food made from corn tortillas, which are cut into triangles and then fried or baked (alternatively they may be discs pressed out of corn masa then fried or baked). Corn tortillas are made of nixtamalized corn, veget ...
as an
appetizer An hors d'oeuvre ( ; french: hors-d'œuvre ), appetiser or starter is a small dish served before a meal in European cuisine. Some hors d'oeuvres are served cold, others hot. Hors d'oeuvres may be served at the dinner table as a part of the m ...
in a
Tex-Mex Tex-Mex cuisine (from the words ''Texan'' and ''Mexican'') is an American cuisine that derives from the culinary creations of the ''Tejano'' people of Texas. It has spread from border states such as Texas and others in the Southwestern United ...
restaurant File:Carrburritos salsas and chips.jpg, alt=Tortilla chips and several salsas,
Tortilla chip A tortilla chip is a snack food made from corn tortillas, which are cut into triangles and then fried or baked (alternatively they may be discs pressed out of corn masa then fried or baked). Corn tortillas are made of nixtamalized corn, veget ...
s and several
salsas Salsas is a civil parish In England, a civil parish is a type of administrative parish used for local government. It is a territorial designation which is the lowest tier of local government below districts and counties, or their combined f ...
File:Salmorejo Sevilla.jpg, alt=Salmorejo, a purée consisting primarily of tomato and bread, and a tortilla chip,
Salmorejo Salmorejo, sometimes known as ardoria or ardorío, is a traditional soup originating from Andalusia, southern Spain, made of tomato, bread, extra virgin olive oil and garlic. Normally, the tomatoes are skinned and then puréed with the other ing ...
, a
purée A purée (or mash) is cooked food, usually vegetables, fruits or legumes, that has been ground, pressed, blended or sieved to the consistency of a creamy paste or liquid. Purées of specific foods are often known by specific names, e.g., apple ...
consisting primarily of tomato and bread, and a tortilla chip File:Chard Dip with Flaxseed Tortilla Chip (3436245427).jpg, alt=Chard dip with a flaxseed tortilla chip, Chard dip with a
flaxseed Flax, also known as common flax or linseed, is a flowering plant, ''Linum usitatissimum'', in the family Linaceae. It is cultivated as a food and fiber crop in regions of the world with temperate climates. Textiles made from flax are known in ...
tortilla chip File:2019-03-20 20 20 34 A bowl of spinach-artichoke dip at the Applebee's in Fair Lakes, Fairfax County, Virginia.jpg, Spinach-artichoke dip


Double dipping

Double-dipping involves biting a chip and then re-dipping it into a dip, which some people disapprove of, while others are indifferent. Double-dipping ostensibly transfers
bacteria Bacteria (; singular: bacterium) are ubiquitous, mostly free-living organisms often consisting of one biological cell. They constitute a large domain of prokaryotic microorganisms. Typically a few micrometres in length, bacteria were among ...
from a person's mouth into a dip, which can then be transferred to other consumers' mouths. The term "double dipping," although it had existed since at least the mid twentieth century, was popularized in the 1993
Seinfeld ''Seinfeld'' ( ) is an American television sitcom created by Larry David and Jerry Seinfeld. It aired on NBC from July 5, 1989, to May 14, 1998, over nine seasons and List of Seinfeld episodes, 180 episodes. It stars Seinfeld as Jerry Seinfeld ( ...
episode ''
The Implant ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
''. In March 2013,
Tostitos Tostitos is a brand of Frito-Lay that produces different tortilla chips and a range of accompanying dips. Varieties There are many varieties of Tostitos chips: * Tostitos ''Gold'' (and bite size ''Gold'') - a thicker and larger version of t ...
, a U.S. brand of tortilla chips and dips, hired the Ketchum communications agency to perform a survey concerning double dipping that polled over 1,000 Americans. The survey found that 46% of male participants double-dip at a party, compared to 32% of females. 54% stated that they would not consume dip after seeing another person double-dip, and 22% stated that they did not care. 25% stated that they would verbally object to a person caught double-dipping. A study performed by the Department of Food Science and Human Nutrition at
Clemson University Clemson University () is a public land-grant research university in Clemson, South Carolina. Founded in 1889, Clemson is the second-largest university in the student population in South Carolina. For the fall 2019 semester, the university enr ...
claimed that three to six instances of double-dipping "would transfer about 10,000
bacteria Bacteria (; singular: bacterium) are ubiquitous, mostly free-living organisms often consisting of one biological cell. They constitute a large domain of prokaryotic microorganisms. Typically a few micrometres in length, bacteria were among ...
from the eater’s mouth to the remaining dip," which corresponds with "about 50-100 bacteria from one mouth to another, in every bite." The study's conclusion recommended that double-dipping should, in their opinion, be curtailed, including tips to prevent it from occurring. The pH of the dip also affects the bacterial growth; higher acidity reduces the bacteria in the dip over time. A segment on ''
MythBusters ''MythBusters'' is a science entertainment television program, developed by Peter Rees and produced by Australia's Beyond Television Productions. The series premiered on the Discovery Channel on January 23, 2003. It was broadcast internatio ...
'' in 2009 tested how much bacteria is transferred during the process of double-dipping, finding that there is a transfer but that it, "adds only a few more
microbes A microorganism, or microbe,, ''mikros'', "small") and ''organism'' from the el, ὀργανισμός, ''organismós'', "organism"). It is usually written as a single word but is sometimes hyphenated (''micro-organism''), especially in olde ...
".


National Chip and Dip Day

National Chip and Dip Day occurs in the United States annually on March 23. Tostitos-brand tortilla chips, a major U.S.
brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
, observed the day in 2015 by providing coupons for free dip for interested customers named "Chip".


In popular culture

Double-dipping was used as a
plot point In television and film, a plot point is any incident, episode, or event that "hooks" into the action and spins it around into another direction. Noted screenwriting teacher Syd Field discusses plot points in his paradigm In science and philoso ...
in the ''
Seinfeld ''Seinfeld'' ( ) is an American television sitcom created by Larry David and Jerry Seinfeld. It aired on NBC from July 5, 1989, to May 14, 1998, over nine seasons and List of Seinfeld episodes, 180 episodes. It stars Seinfeld as Jerry Seinfeld ( ...
'' episode "
The Implant ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
". One of the main characters,
George George may refer to: People * George (given name) * George (surname) * George (singer), American-Canadian singer George Nozuka, known by the mononym George * George Washington, First President of the United States * George W. Bush, 43rd Presid ...
, argues at a funeral reception with his girlfriend's brother (Timmy) when he is accused of double-dipping a chip. This episode inspired the 2009 segment on ''MythBusters''. In the ''
Mad Men ''Mad Men'' is an American period drama television series created by Matthew Weiner and produced by Lionsgate Television. It ran on the cable network AMC from July 19, 2007, to May 17, 2015, lasting for seven seasons and 92 episodes. Its f ...
'' episode " Red in the Face", Pete Campbell exchanges one of two identical chip and dip serving dishes given as wedding presents for a rifle.


See also

*
Clam dip Clam dip is a dipping sauce and condiment prepared with clams, sour cream or cream cheese, and seasonings as primary ingredients. Various additional ingredients can be used. It is usually served chilled, although it is sometimes served hot or ...
*
French onion dip French onion dip or California dip is an American dip typically made with a base of sour cream and flavored with minced onion, and usually served with potato chips as chips and dip. It is also served with snack crackers and crudités. It is no ...
* List of dips *
List of potato dishes The potato is a starchy, tuberous crop. It is the world's fourth-largest food crop, following rice, wheat and corn. The annual diet of an average global citizen in the first decade of the 21st century included about of potato. The potato was fir ...
*
List of snack foods This is a list of snack foods in alphabetical order by type and name. A snack is a small portion of food eaten between meals. They may be simple, prepackaged items, raw fruits or vegetables or more complicated dishes but they are traditionally co ...


References


Further reading

*
Chip and dip tray U.S. patent
Publication number: US6152302 A.


External links

* Ray, Rachael (January 26, 2015)
"7 'pass me the chips and dip' recipes"
AOL. {{Good article Snack foods Dips (food) American cuisine Food combinations