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Alan Gordon Partridge is a comedy character portrayed by the English actor
Steve Coogan Stephen John Coogan (; born 14 October 1965) is an English actor, comedian, producer and screenwriter. He is most known for creating original characters such as Alan Partridge, a socially inept and politically incorrect media personality, whi ...
. A
parody A parody, also known as a spoof, a satire, a send-up, a take-off, a lampoon, a play on (something), or a caricature, is a creative work designed to imitate, comment on, and/or mock its subject by means of satiric or ironic imitation. Often its sub ...
of British television personalities, Partridge is a tactless and inept broadcaster with an inflated sense of celebrity. Since his debut in 1991, he has appeared in media including radio and television series, books, podcasts and a feature film. Partridge was created by Coogan and
Armando Iannucci Armando Giovanni Iannucci (; born 28 November 1963) is a Scottish satirist, writer, director, producer, performer, and panellist. Born in Glasgow to Italian parents, Iannucci studied at the University of Glasgow followed by the University ...
for the 1991
BBC Radio 4 BBC Radio 4 is a British national radio station owned and operated by the BBC that replaced the BBC Home Service in 1967. It broadcasts a wide variety of spoken-word programmes, including news, drama, comedy, science and history from the BBC's ...
comedy programme ''
On the Hour ''On the Hour'' was a British radio programme that parodied current affairs broadcasting, broadcast on BBC Radio 4 between 1991 and 1992. Written by Chris Morris, Armando Iannucci, Steven Wells, Andrew Glover, Stewart Lee, Richard Herring a ...
'', a spoof of British
current affairs Current affairs may refer to: News * ''Current Affairs'' (magazine) a bimonthly magazine of culture and politics. * Current affairs (news format): a genre of broadcast journalism * Current Affairs, former name for Behind the News Politics * An ...
broadcasting, as the show's sports presenter. In 1992, Partridge hosted a
spin-off Spin-off may refer to: *Spin-off (media), a media work derived from an existing work *Corporate spin-off, a type of corporate action that forms a new company or entity * Government spin-off, civilian goods which are the result of military or gov ...
Radio 4 spoof chat show, '' Knowing Me, Knowing You with Alan Partridge''. ''On the Hour'' transferred to television as '' The Day Today'' in 1994, followed by ''
Knowing Me, Knowing You "Knowing Me, Knowing You" is a song recorded by Swedish pop group ABBA, released in February 1977 as the third single from the group's fourth album, ''Arrival'' (1976). It was written by Benny Andersson, Björn Ulvaeus and Stig Anderson, with A ...
'' later that year. In 1997, Coogan starred as Partridge in a BBC sitcom, ''
I'm Alan Partridge ''I'm Alan Partridge'' is a British sitcom written by Steve Coogan, Peter Baynham and Armando Iannucci. Coogan stars as Alan Partridge, a tactless and inept radio DJ and television presenter who has been left by his wife and dropped from the B ...
'', written by Coogan, Iannucci and Peter Baynham, following Partridge's life in a roadside hotel working for a small radio station. It earned two
BAFTAs The British Academy Film Awards, more commonly known as the BAFTA Film Awards is an annual award show hosted by the British Academy of Film and Television Arts (BAFTA) to honour the best British and international contributions to film. The cer ...
and was followed by a second series in 2002. After a hiatus, Partridge returned in 2010 with a series of shorts, '' Mid Morning Matters with Alan Partridge'', written with Rob and Neil Gibbons, who have cowritten every Partridge project since. Over the following years, Partridge expanded into other media, including the spoof memoir '' I, Partridge: We Need to Talk About Alan'' (2011) and the feature film '' Alan Partridge: Alpha Papa'' (2013). In 2019, Partridge returned to the BBC with '' This Time with Alan Partridge'', a spoof of magazine shows such as ''
The One Show ''The One Show'' is a British television magazine and chat show programme. Broadcast live on BBC One weeknights at 7:00 pm, it features topical stories and studio guests. It is currently co-hosted by Alex Jones, Jermaine Jenas, and Ronan ...
'', followed by an Audible podcast in 2020 and a touring show in 2022. Baynham said that while the writers used Partridge to expose bigotry, and that the humour came from his mistakes, they also wanted to create empathy. Critics have praised Partridge's complexity, realism and
pathos Pathos (, ; plural: ''pathea'' or ''pathê''; , for " suffering" or "experience") appeals to the emotions and ideals of the audience and elicits feelings that already reside in them. Pathos is a term used most often in rhetoric (in which it is ...
. ''
Vanity Fair Vanity Fair may refer to: Arts, entertainment and media Literature * Vanity Fair, a location in '' The Pilgrim's Progress'' (1678), by John Bunyan * ''Vanity Fair'' (novel), 1848, by William Makepeace Thackeray * ''Vanity Fair'' (magazines), the ...
'' called him a British national treasure and the ''
Guardian Guardian usually refers to: * Legal guardian, a person with the authority and duty to care for the interests of another * ''The Guardian'', a British daily newspaper (The) Guardian(s) may also refer to: Places * Guardian, West Virginia, Unit ...
'' described him as "one of the greatest and most beloved comic creations of the last few decades". Partridge is credited with influencing cringe comedies such as ''
The Inbetweeners ''The Inbetweeners'' is a British coming-of-age television teen sitcom, which originally aired on E4 from 2008 until 2010 and was created and written by Damon Beesley and Iain Morris. The series follows the misadventures of suburban teenager ...
'', '' Nighty Night'' and '' Peep Show''. In a 2001 poll by
Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a fourth television service ...
, Partridge was voted seventh in their list of the 100 Greatest TV Characters.


History


1991–1995: ''On The Hour'' and ''Knowing Me, Knowing You''

Alan Partridge was created for the 1991
BBC Radio 4 BBC Radio 4 is a British national radio station owned and operated by the BBC that replaced the BBC Home Service in 1967. It broadcasts a wide variety of spoken-word programmes, including news, drama, comedy, science and history from the BBC's ...
comedy programme ''
On the Hour ''On the Hour'' was a British radio programme that parodied current affairs broadcasting, broadcast on BBC Radio 4 between 1991 and 1992. Written by Chris Morris, Armando Iannucci, Steven Wells, Andrew Glover, Stewart Lee, Richard Herring a ...
'', a spoof of British
current affairs Current affairs may refer to: News * ''Current Affairs'' (magazine) a bimonthly magazine of culture and politics. * Current affairs (news format): a genre of broadcast journalism * Current Affairs, former name for Behind the News Politics * An ...
broadcasting, as the show's hapless sports presenter. He is portrayed by
Steve Coogan Stephen John Coogan (; born 14 October 1965) is an English actor, comedian, producer and screenwriter. He is most known for creating original characters such as Alan Partridge, a socially inept and politically incorrect media personality, whi ...
, who had performed a similar character for a BBC
college radio Campus radio (also known as college radio, university radio or student radio) is a type of radio station that is run by the students of a college, university or other educational institution. Programming may be exclusively created or produced ...
station at university. The producer
Armando Iannucci Armando Giovanni Iannucci (; born 28 November 1963) is a Scottish satirist, writer, director, producer, performer, and panellist. Born in Glasgow to Italian parents, Iannucci studied at the University of Glasgow followed by the University ...
asked Coogan to do a voice for a generic sports reporter, with elements of
Elton Welsby Roger Elton Welsby (born 28 May 1951 in St Helens, Lancashire) is an English television sports presenter who works under the name Elton Welsby. Welsby is a fan of Everton Football Club, and St Helens R.F.C. The ITV years Welsby began his broa ...
,
Jim Rosenthal Jim Rosenthal (born 6 November 1947) is an English sports presenter and commentator. In a long broadcasting career, Rosenthal has presented coverage of many sports including football, rugby, automotive racing, boxing and athletics. He has covere ...
and
John Motson John Walker Motson (10 July 1945 – 23 February 2023) was an English football commentator. Beginning as a television commentator with the BBC in 1971, he commentated on over 2000 games on television and radio. From the late 1970s to 2008, Mot ...
. According to Iannucci, "Someone said, 'He's an Alan!' and someone else said, 'He's a Partridge!' Within minutes we knew where he lived, we'd worked out his back story, what his aspirations were." His name was also inspired by the former ''
Newsbeat ''Newsbeat'' is the BBC's radio news programme broadcast on Radio 1, 1Xtra and Asian Network. ''Newsbeat'' is produced by BBC News but differs from the BBC's other news programmes in its remit to provide news tailored for a specifically youn ...
'' presenter Frank Partridge. Iannucci,
Patrick Marber Patrick Albert Crispin Marber (born 19 September 1964) is an English comedian, playwright, director, actor, and screenwriter. Early life Marber was born and raised in a middle-class Jewish family in Wimbledon, London, the son of Angela (Benj ...
,
Richard Herring Richard Keith Herring (born 12 July 1967) is an English stand-up comedian and writer, whose early work includes the comedy double act Lee and Herring (alongside Stewart Lee). He is described by ''The British Theatre Guide'' as "one of the lea ...
and Stewart Lee wrote much of the early Partridge material; Herring credits the creation to Coogan and Iannucci. Marber felt the character had potential for other projects, and encouraged Coogan to develop it. Coogan performed as Partridge and other characters at the 1992
Edinburgh Festival __NOTOC__ This is a list of arts and cultural festivals regularly taking place in Edinburgh, Scotland. The city has become known for its festivals since the establishment in 1947 of the Edinburgh International Festival and the Edinburgh F ...
. In December 1992,
BBC Radio 4 BBC Radio 4 is a British national radio station owned and operated by the BBC that replaced the BBC Home Service in 1967. It broadcasts a wide variety of spoken-word programmes, including news, drama, comedy, science and history from the BBC's ...
began broadcasting a six-episode spoof chat show, '' Knowing Me, Knowing You with Alan Partridge''. The series saw Partridge irritate and offend his guests, and coined his catchphrase, "Aha!". In 1994, ''On the Hour'' transferred to television as '' The Day Today'', in which Partridge reprised his role as sports reporter. Later that year, ''
Knowing Me, Knowing You "Knowing Me, Knowing You" is a song recorded by Swedish pop group ABBA, released in February 1977 as the third single from the group's fourth album, ''Arrival'' (1976). It was written by Benny Andersson, Björn Ulvaeus and Stig Anderson, with A ...
'' transferred to television. The series ends with Partridge accidentally shooting a guest. It was nominated for the 1995 BAFTA for Light Entertainment Performance. A Christmas special, ''Knowing Me, Knowing Yule'', followed in December 1995, in which Partridge attacks a BBC commissioning editor, ending his television career.


1997–2010: ''I'm Alan Partridge'' and further appearances

In 1997, Coogan starred in a
sitcom A sitcom, a portmanteau of situation comedy, or situational comedy, is a genre of comedy centered on a fixed set of characters who mostly carry over from episode to episode. Sitcoms can be contrasted with sketch comedy, where a troupe may use ...
, ''
I'm Alan Partridge ''I'm Alan Partridge'' is a British sitcom written by Steve Coogan, Peter Baynham and Armando Iannucci. Coogan stars as Alan Partridge, a tactless and inept radio DJ and television presenter who has been left by his wife and dropped from the B ...
'', written by Coogan, Iannucci and Peter Baynham. The series follows Partridge after he has been left by his wife and dropped from the BBC; he lives in a roadside hotel, presents a
graveyard slot A graveyard slot (or death slot) is a time period in which a television audience is very small compared to other times of the day, and therefore broadcast programming is considered far less important. Graveyard slots are usually in the early mor ...
on local
Norwich Norwich () is a cathedral city and district of Norfolk, England, of which it is the county town. Norwich is by the River Wensum, about north-east of London, north of Ipswich and east of Peterborough. As the seat of the Episcopal see, See of ...
radio, and desperately pitches ideas for new television shows. Iannucci said the writers used the sitcom as "a kind of social X-ray of male middle-aged
Middle England The phrase "Middle England" is a socio-political term which generally refers to middle class or lower-middle class people in England who hold traditional conservative or right-wing views. Origins The origins of the term "Middle England" are ...
". It won the 1998 BAFTA awards for Comedy Performance and Comedy Programme or Series. In 1999, Partridge appeared on the BBC
telethon A telethon (a portmanteau of "television" and "marathon") is a televised fundraising event that lasts many hours or even days, the purpose of which is to raise money for a charitable, political or other purportedly worthy cause. Most telethons f ...
''
Comic Relief Comic relief is the inclusion of a humorous character, scene, or witty dialogue in an otherwise serious work, often to relieve tension. Definition Comic relief usually means a releasing of emotional or other tension resulting from a comic epis ...
'', performing a medley of
Kate Bush Catherine Bush (born 30 July 1958) is an English singer, songwriter, record producer and dancer. In 1978, at the age of 19, she topped the UK Singles Chart for four weeks with her debut single " Wuthering Heights", becoming the first female ...
songs. The BBC broadcast a second series of ''I'm Alan Partridge'' in 2002, following Partridge's life in a
static caravan A mobile home (also known as a house trailer, park home, trailer, or trailer home) is a prefabricated structure, built in a factory on a permanently attached chassis before being transported to site (either by being towed or on a trailer). Us ...
with his new Ukrainian girlfriend after recovering from a
mental breakdown A mental disorder, also referred to as a mental illness or psychiatric disorder, is a behavioral or mental pattern that causes significant distress or impairment of personal functioning. Such features may be persistent, relapsing and remitt ...
. The writers found the second series difficult to make, feeling it had been too long since the first and that expectations for sitcoms had changed. After ''I'm Alan Partridge'', Coogan tired of Partridge and limited him to smaller roles, feeling he had become an "
albatross Albatrosses, of the biological family Diomedeidae, are large seabirds related to the procellariids, storm petrels, and diving petrels in the order Procellariiformes (the tubenoses). They range widely in the Southern Ocean and the North Pac ...
". In March 2003, the BBC broadcast a mockumentary, ''Anglian Lives: Alan Partridge'', about Partridge's life and career. Coogan performed as Partridge at the
Royal Albert Hall The Royal Albert Hall is a concert hall on the northern edge of South Kensington, London. One of the UK's most treasured and distinctive buildings, it is held in trust for the nation and managed by a registered charity which receives no govern ...
in support of the
Teenage Cancer Trust Teenage Cancer Trust is a cancer care and support charity in the UK that exists to improve the cancer experience of young people aged 13–24. Founded in 1990, the charity's key service is providing specialist teenage units in NHS hospitals. I ...
in 2004, and in 2008 he performed a tour, "Steve Coogan as Alan Partridge and other Less Successful Characters", featuring Partridge as a life coach.


2010–2013: Comeback, memoir and feature film

Coogan returned to Partridge after pursuing other projects, such as the film '' Philomena'' (2013) and his work with the director Michael Winterbottom. He said he did not want to say goodbye to Partridge, and that "as long as I can do my other things, that, to me, is the perfect balance". In 2020, he said that though he had once tired of Partridge, he had now become "a battered, comfortable old leather jacket". Partridge returned in 2010 in a series of
YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
shorts, '' Mid Morning Matters with Alan Partridge'', as the host of a digital radio show with co-presenter Sidekick Simon (
Tim Key Timothy David Key (born September 1976) is an English poet, comedian, actor, screenwriter and radio personality. He is best known for playing Alan Partridge's sidekick Simon in '' Mid Morning Matters'', '' Alpha Papa'', and '' This Time'', as ...
). The series was later broadcast by
Sky Atlantic Sky Atlantic is a British pay television channel owned by Sky Group Limited broadcast in the United Kingdom and Ireland. The channel is primarily dedicated to imported programmes from the United States, and holds the domestic rights to HB ...
. Coogan wrote it with the brothers Neil and Rob Gibbons, who submitted scripts to his company
Baby Cow Productions Baby Cow Productions Ltd is a British comedy television production company based in London and Manchester, founded by Steve Coogan and Henry Normal. Since its establishment it has diversified into radio, animation and film. According to thei ...
. The brothers have co-written every Partridge project since. According to Neil, Coogan "invited us in, our sensibilities chimed ... I think we were like two pairs of fresh eyes, and Steve seemed to fall in love with the character all over again." Coogan said they chose the web format because "it was a bit underground, a low-key environment in which to test the character out again. And the response was so good, we realised there was more fuel in the tank." In his 2015 autobiography, Coogan wrote that he felt ''Mid Morning Matters'' was "the purest, most mature and funniest incarnation of Partridge", which he credited to the Gibbons brothers. In 2011, a spoof autobiography, '' I, Partridge: We Need to Talk About Alan'', written by Coogan, Iannucci and the Gibbons brothers, was published. An
audiobook An audiobook (or a talking book) is a recording of a book or other work being read out loud. A reading of the complete text is described as "unabridged", while readings of shorter versions are abridgements. Spoken audio has been available in sc ...
version recorded by Coogan as Partridge was released on CD and downloadable formats. In the book, Partridge recounts his childhood and career, attempts to settle scores with people he feels have wronged him, and dispenses wisdom such as his assertion that
Wikipedia Wikipedia is a multilingual free online encyclopedia written and maintained by a community of volunteers, known as Wikipedians, through open collaboration and using a wiki-based editing system. Wikipedia is the largest and most-read refer ...
has made university education "all but pointless". Coogan appeared as Partridge to promote ''I, Partridge'' on ''
The Jonathan Ross Show ''The Jonathan Ross Show'' is a British comedy chat show presented by Jonathan Ross. It was first broadcast on ITV on 3 September 2011 and airs on Saturday evenings following the conclusion of Ross' BBC One chat show, ''Friday Night with Jona ...
'' and
BBC Radio 5 Live BBC Radio 5 Live is a British national radio station owned and operated by the BBC that broadcasts mainly news, sport, discussion, interviews and phone-ins. It is the principal BBC radio station Broadcasting of sports events, covering sport in ...
. It received positive reviews and became a bestseller. On 25 June 2012, Partridge presented a one-hour Sky Atlantic special, '' Alan Partridge: Welcome to the Places of My Life'', taking the viewer on a tour of Partridge's home county
Norfolk Norfolk () is a ceremonial and non-metropolitan county in East Anglia in England. It borders Lincolnshire to the north-west, Cambridgeshire to the west and south-west, and Suffolk to the south. Its northern and eastern boundaries are the Nor ...
. The programme earned Coogan the 2013 BAFTA for Best Male Performance in a Comedy Programme. It was followed the next week by ''Open Books with Martin Bryce'', a mock literary programme discussing Partridge's autobiography. On 7 August 2013, a feature film, '' Alan Partridge: Alpha Papa'', was released in the UK. It was directed by
Declan Lowney Declan Lowney (born 23 April 1960) is an Irish television and film director. Known initially for directing musical events such as the 1988 Eurovision Song Contest, Lowney is perhaps best known for his work on Irish and British television comed ...
and co-produced by
StudioCanal StudioCanal S.A.S. (formerly known as Le Studio Canal+, Canal Plus, Canal+ Distribution, Canal+ D.A., Canal+ Production, and Canal+ Image and also known as StudioCanal International) is a French film production and distribution company that owns ...
and Baby Cow Productions, with support from
BBC Films BBC Film (formerly BBC Films) is the feature film-making arm of the BBC. It was founded on 18 June 1990, and has produced or co-produced some of the most successful British films of recent years, including '' Truly, Madly, Deeply'', '' Alan Pa ...
and the BFI Film Fund. The film sees Partridge enlisted as a crisis negotiator during a siege at his radio station. Filming began with an incomplete script, and Coogan and the Gibbons brothers rewrote much of it on the set. The rushed production was difficult; Coogan and Iannucci disagreed on the script, morale was low, and there were problems with casting and funding. In his memoir, Coogan wrote that it was the hardest he had ever worked and the loneliest he had ever felt; however, he was proud of the finished film. ''Alpha Papa'' was critically acclaimed and opened at number one at the box office in the UK and Ireland.


2015–present: ''Scissored Isle'', ''This Time'' and podcast

In 2015, Coogan co-presented a special Christmas episode of the
Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a fourth television service ...
chat show '' TFI Friday'' as Partridge. In February 2016, Sky Atlantic broadcast a second series of ''Mid Morning Matters'', in which Partridge continues his relationship with divorcee Angela. ''Alan Partridge's Scissored Isle'', a mockumentary in which Partridge examines the British
class divide Class stratification is a form of social stratification in which a society is separated into parties whose members have different access to resources and power. An economic, natural, cultural, religious, interests and ideal rift usually exists be ...
, followed in May. A second Alan Partridge book, ''Alan Partridge: Nomad'', a travelogue in which Partridge recounts a journey across the UK, was published on 20 October. In July 2017, Partridge appeared in an episode of the
BBC Radio 4 BBC Radio 4 is a British national radio station owned and operated by the BBC that replaced the BBC Home Service in 1967. It broadcasts a wide variety of spoken-word programmes, including news, drama, comedy, science and history from the BBC's ...
programme ''Inheritance Tracks'', in which guests choose music to pass to future generations; he selected "
Who Put the Bomp (in the Bomp, Bomp, Bomp) "Who Put the Bomp (in the Bomp, Bomp, Bomp)" is a doo-wop style novelty song from 1961 by the American songwriter Barry Mann, who wrote it with Gerry Goffin. It was originally released as a single on the ABC-Paramount label (10237). Lyrics In t ...
" by
Barry Mann Barry Mann (born Barry Imberman; February 9, 1939) is an American songwriter and musician, and part of a successful songwriting partnership with his wife, Cynthia Weil. He has written or co-written 53 hits in the UK and 98 in the US. Early li ...
and the theme from ''Grandstand''. Iannucci guest-edited an October 2017 issue of '' The Big Issue'', featuring a debate on
Brexit Brexit (; a portmanteau of "British exit") was the Withdrawal from the European Union, withdrawal of the United Kingdom (UK) from the European Union (EU) at 23:00 Greenwich Mean Time, GMT on 31 January 2020 (00:00 1 February 2020 Central Eur ...
between Partridge and Malcolm Tucker, a character from '' The Thick of It'', another sitcom created by Iannucci. On 27 December, BBC Two broadcast a documentary about the history of Partridge, ''Alan Partridge: Why, When, Where, How and Whom?''. Partridge returned to the BBC in February 2019 with a six-part series, '' This Time with Alan Partridge'', a spoof
current affairs Current affairs may refer to: News * ''Current Affairs'' (magazine) a bimonthly magazine of culture and politics. * Current affairs (news format): a genre of broadcast journalism * Current Affairs, former name for Behind the News Politics * An ...
programme in the style of ''
The One Show ''The One Show'' is a British television magazine and chat show programme. Broadcast live on BBC One weeknights at 7:00 pm, it features topical stories and studio guests. It is currently co-hosted by Alex Jones, Jermaine Jenas, and Ronan ...
''. In the series, Partridge stands in after the regular host falls ill. Coogan felt it was the right time for Partridge to return, and that he might represent the views of Brexit voters. Neil Gibbons said the world of live television had changed since Partridge's creation: "If someone fluffed a line or got someone's name wrong or said something stupid, it was mortifying. But nowadays, those are the sort of people who are given jobs on TV." A second series was broadcast in 2021. In September 2020, Partridge launched an Audible podcast, ''From the Oasthouse''. It was carefully scripted rather than improvised; Coogan said the format was liberating, as there was more opportunity for nuance and less need to create punchlines to unite the audience. A second series was released in September 2022. In April 2022, Coogan began a UK Alan Partridge tour, ''Stratagem'', in which Partridge gave a motivational talk and addressed topics such as
identity politics Identity politics is a political approach wherein people of a particular race, nationality, religion, gender, sexual orientation, social background, social class, or other identifying factors develop political agendas that are based upon these i ...
and culture wars. The ''Guardian'' critic Brian Logan gave the show four out of five, praising its "rich comedy of physical awkwardness" and writing that Partridge was now "at the centre of his own thriving multi-platform metaverse". He noted that though Coogan had once tired of Partridge, he now "clearly takes pleasure in the performance". However, the ''
Independent Independent or Independents may refer to: Arts, entertainment, and media Artist groups * Independents (artist group), a group of modernist painters based in the New Hope, Pennsylvania, area of the United States during the early 1930s * Independe ...
'' critic Louis Chilton gave it two out of five, finding its jokes were obvious and dated and that Partridge did not work in a live format.


Character

Alan Partridge is an incompetent and tactless television and radio presenter. He is socially inept, often offending his guests, and has an inflated sense of importance and celebrity. According to the ''
Telegraph Telegraphy is the long-distance transmission of messages where the sender uses symbolic codes, known to the recipient, rather than a physical exchange of an object bearing the message. Thus flag semaphore is a method of telegraphy, whereas ...
'', Partridge is "utterly convinced of his own superiority, and bewildered by the world's inability to recognise it". Marber described him as part of a British tradition of "sad little man" characters such as Captain Mainwaring, Basil Fawlty and David Brent. His need for public attention drives him to deceit, treachery and shameless self-promotion, and sometimes violence; for example, in the ''Knowing Me, Knowing Yule'' Christmas special, he assaults a BBC boss and a paralysed man. Marber said Partridge's fundamental characteristic is desperation. Partridge holds
right-wing Right-wing politics describes the range of Ideology#Political ideologies, political ideologies that view certain social orders and Social stratification, hierarchies as inevitable, natural, normal, or desirable, typically supporting this pos ...
views; he is a reader of the right-wing newspaper the ''
Daily Mail The ''Daily Mail'' is a British daily middle-market tabloid newspaper and news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman'', 19 December 2013 (online version: 2 January 2014) publish ...
'', and supported
Brexit Brexit (; a portmanteau of "British exit") was the Withdrawal from the European Union, withdrawal of the United Kingdom (UK) from the European Union (EU) at 23:00 Greenwich Mean Time, GMT on 31 January 2020 (00:00 1 February 2020 Central Eur ...
because the ''Mail'' "told him to". Coogan, who is
left-wing Left-wing politics describes the range of political ideologies that support and seek to achieve social equality and egalitarianism, often in opposition to social hierarchy. Left-wing politics typically involve a concern for those in soci ...
, described Partridge as a Little Englander, with a "myopic, slightly philistine mentality". Earlier versions of Partridge were more bigoted, but the writers found there was more humour in having him attempt to be progressive; for example, in ''I, Partridge'', he stresses his friendship with the gay television presenter Dale Winton. Coogan said: "He's aware of
political correctness ''Political correctness'' (adjectivally: ''politically correct''; commonly abbreviated ''PC'') is a term used to describe language, policies, or measures that are intended to avoid offense or disadvantage to members of particular groups in socie ...
but he's playing catch-up. In the same way that the ''Daily Mail'' is a bit PC – it wouldn't be openly homophobic now – Alan is the same. He tries to be modern." Coogan felt the humour came from Partridge's misjudgement, rather than in a celebration of bigotry: "I don't want to add to the sum total of human misery. I want to point out things where we can improve our behaviour, myself included ... I think if you've got a skill and you can make people laugh, use it to hold people who are privileged and powerful accountable." Partridge lives in
Norwich Norwich () is a cathedral city and district of Norfolk, England, of which it is the county town. Norwich is by the River Wensum, about north-east of London, north of Ipswich and east of Peterborough. As the seat of the Episcopal see, See of ...
in the
East of England The East of England is one of the nine official regions of England. This region was created in 1994 and was adopted for statistics purposes from 1999. It includes the ceremonial counties of Bedfordshire, Cambridgeshire, Essex, Hertfordshire, ...
. Iannucci said the writers chose it as it is "geographically just that little bit annoyingly too far from London, and has this weird kind of isolated feel that seemed right for Alan". According to ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'', Partridge has "parochial bad taste", and Coogan described him as "on the wrong side of cool". He is a fan of
James Bond films James Bond is a fictional character created by British novelist Ian Fleming in 1953. A British secret agent working for MI6 under the codename 007, Bond has been portrayed on film in twenty-seven productions by actors Sean Connery, David Nive ...
and
Lexus is the luxury vehicle division of the Japanese automaker Toyota. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked among the 10 largest Japanese ...
cars and his music taste includes Wings and
Abba ABBA ( , , formerly named Björn & Benny, Agnetha & Anni-Frid or Björn & Benny, Agnetha & Frida) are a Swedish supergroup formed in Stockholm in 1972 by Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad. The grou ...
; Partridge named his son Fernando and his talk show ''Knowing Me, Knowing You'' after Abba songs, and his talk show catchphrase, "Aha!", also comes from Abba. In earlier incarnations, Partridge's wardrobe included a
blazer A blazer is a type of jacket resembling a suit jacket, but cut more casually. A blazer is generally distinguished from a sport coat as a more formal garment and tailored from solid colour fabrics. Blazers often have naval-style metal buttons ...
, badge and tie,
driving glove A driving glove is a hand covering, typically constructed of very thin, soft leather. It is used to give a driver better control of the vehicle by enhancing grip of the steering wheel and gear stick. History The driving glove made its appearanc ...
s, and "too-short" shorts, styles he describes as "sports casual" and "imperial leisure". According to Iannucci, by the time of ''Alpha Papa'' his wardrobe had "evolved to the '' Top Gear'' Presenter Circa 2005 stage", with sports jackets and a foppish fringe. As Coogan aged, the ageing makeup he wore in earlier performances became unnecessary. Coogan said that the rise of
postmodernism Postmodernism is an intellectual stance or mode of discourseNuyen, A.T., 1992. The Role of Rhetorical Devices in Postmodernist Discourse. Philosophy & Rhetoric, pp.183–194. characterized by skepticism toward the " grand narratives" of modern ...
had made it difficult to find clothes for Partridge, as "everything we had once seen as square or distasteful was now being worn by hipsters … The waters of what was uncool became so muddied that it was difficult to find anything looked bad and not just ironic. It even made me question if Alan was still relevant." According to Coogan, Partridge was originally a "one-note, sketchy character" and "freak show", but slowly became refined as a dysfunctional alter ego. He credited the Gibbons brothers for giving Partridge a "more rounded personality", and said: "The twenty-first-century Alan is a nicer man. He is more empathetic and less about mocking the fool. More
Malvolio Malvolio is a fictional character in William Shakespeare's comedy '' Twelfth Night, or What You Will''. His name means "ill will" in Italian, referencing his disagreeable nature. He is the vain, pompous, authoritarian steward of Olivia's house ...
and less Frank Spencer." The Gibbons brothers felt that by the time of ''Mid Morning Matters'', when Partridge is working for an even smaller radio station, he is more at peace with himself and that his lack of self-awareness saves him from misery. Iannucci said that Partridge stays optimistic because he never sees himself as others see him, and that despite his failings he was "the perfect broadcaster for these times, when there are 24 hours to fill and dead time is a crime – he has a unique capacity to fill any vacuum with his own verbal vacuum". Baynham told the ''Guardian'' that although Partridge was unpleasant, the writers tried to build empathy: "You're watching a man suffer but also at some level identifying with his pain." For ''Alpha Papa'', Coogan wanted Partridge to be "heroic" and for the audience to sympathise with him while laughing at him: "You know he's done the wrong thing, but at least he's got some humanity. It's impossible to sustain ninety minutes of good drama without investing in the character." Felicity Montagu, who plays Partridge's assistant Lynn, felt he was vulnerable and loveable, and a good person "deep down".


Legacy

''
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'' described Alan Partridge as "a national treasure ... as cherished a part of British comedy heritage as John Cleese's Basil Fawlty and Rowan Atkinson's Mr. Bean". According to ''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
, ''in Britain "Alan Partridge is a full-on phenomenon, a multiplatform fictional celebrity whose catchphrases, mangled metaphors and social ineptitude are the stuff of legend and good ratings". In 2022, the ''Guardian'' journalist Michael Hogan selected Alan Partridge as Coogan's greatest TV role, writing that Coogan had "painstakingly fleshed him out from a catchphrase-spouting caricature to a layered creation of subtle pathos ... one of our most enduring and beloved comic characters." Partridge is less well known outside the UK; however, according to Adam McKay, the director of the comedy film ''Anchorman'', "Every American comic knows who Steve is, whether it's Stiller or Ferrell or
Jack Black Thomas Jacob Black (born August 28, 1969) is an American actor, comedian, and musician. He is known for his acting roles in the films '' High Fidelity'' (2000), '' Shallow Hal'' (2001), '' Orange County'' (2002), '' School of Rock'' (2003), ' ...
or me ... And everyone watching those artridgeDVDs had the same reaction. How did I not know about this guy?"
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wrote that "before there was 'Anchorman'' characterRon Burgundy for the Yanks, there was Alan Partridge for the Brits". Brian Logan wrote in the ''Guardian'' that though Alan Partridge was created as a satire of the "asinine fluency of broadcaster-speak" of the time, his development as a character study gave him a timeless quality. The ''Guardian'' journalist John Crace wrote: "By rights, Alan Partridge should have been dead as a character years ago, the last drops of humour long since wrung out ... but Steve Coogan keeps finding ways to make him feel fresh." The ''Independent'' wrote that Partridge was a "disarming creation" whom the audience root for despite his flaws. In the ''Guardian'',
Alexis Petridis Alexis Petridis ( el, Αλέξης Πετρίδης; born 13 September 1971) is a British journalist, head rock and pop critic for the UK newspaper ''The Guardian'', as well as a regular contributor to the magazine '' GQ''. In addition to his mus ...
wrote that audiences find Partridge funny partly because they recognise themselves in him, and Edmund Gordon called Partridge "a magnificent comic creation: a monster of egotism and tastelessness". According to Gordon, Partridge allows progressive audiences to laugh at
politically incorrect ''Political correctness'' (adjectivally: ''politically correct''; commonly abbreviated ''PC'') is a term used to describe language, policies, or measures that are intended to avoid offense or disadvantage to members of particular groups in socie ...
humour as "every loathsome comment is sold to us not as a gag, but as a gaffe". Writing that Partridge "channels the worst excesses of the privileged white man who considers himself nonetheless a victim", the ''
New Statesman The ''New Statesman'' is a British political and cultural magazine published in London. Founded as a weekly review of politics and literature on 12 April 1913, it was at first connected with Sidney and Beatrice Webb and other leading members ...
'' journalist Daniel Curtis saw Partridge as a precursor to " post-truth" politicians such as Nigel Farage and
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of P ...
. ''Mandatory'' wrote that Partridge was "a fascinatingly layered and fully realised creation of years of storytelling and a fundamentally contemptible prick – he feels like a living, breathing person, but a living, breathing person that you want to strangle". The ''Telegraph'' wrote: "Never has one actor so completely inhabited a sitcom character. We believe Partridge is real, from his side-parted hair down to his tasseled sports-casual loafers." In 2014, ''Guardian'' writer Stuart Heritage described Partridge as "one of the greatest and most beloved comic creations of the last few decades". In a 2001 poll by
Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a fourth television service ...
, Partridge was voted seventh in their list of the 100 Greatest TV Characters. In a 2017 poll of over 100 comedians, Partridge was voted best TV comedy character and Coogan best male comedy actor, and a scene from ''I'm Alan Partridge'' in which Partridge goes to the home of an obsessive fan was voted best comedy scene. In 2021, ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...
'' named ''I'm Alan Partridge'' the 52nd greatest sitcom, writing that it had taken Partridge "from a parody of celebrity-presenter smarm to one of the greatest Britcom characters ever". The ''Telegraph'' credited Partridge with influencing cringe comedies such as ''
The Inbetweeners ''The Inbetweeners'' is a British coming-of-age television teen sitcom, which originally aired on E4 from 2008 until 2010 and was created and written by Damon Beesley and Iain Morris. The series follows the misadventures of suburban teenager ...
'', '' Nighty Night'' and '' Peep Show''. According to ''
Den of Geek ''Den of Geek'' is a US and UK-based website covering entertainment with a focus on pop culture. The website also issues a bi-annual magazine. History ''Den of Geek'' was founded in 2007 by Simon Brew in London. In 2012, DoG Tech LLC licensed ...
'', he has so influenced British culture that "Partridgisms" have become everyday vernacular. "Monkey Tennis", one of Partridge's desperate television proposals, has become shorthand for absurd television concepts. Another, "Youth Hostelling with Chris Eubank", was used by the hostel booking site Hostelworld as the basis of a 2015 television advert with the boxer
Chris Eubank Christopher Livingstone Eubank (born 8 August 1966) is a British former professional boxer who competed from 1985 to 1998. He held the WBO middleweight and super-middleweight titles between 1990 and 1995, and is ranked by BoxRec as the thir ...
. In 2020, Coogan said that many of Partridge's inane ideas had since become real programmes, making satire more difficult. Accidental Partridge, an unofficial
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account which collects quotes reminiscent of Partridge's speech from real media figures, had attracted 144,000 followers by May 2014. Partridge has become associated with the city of Norwich. An art exhibition inspired by Partridge opened in Norwich in July 2015. In September 2020, an unofficial statue of Partridge created by sculptors in the film industry was temporarily erected outside the Forum in Norwich; Partridge's official Twitter account released a statement endorsing the statue. In October 2021, a fan convention took place at the Mercure Norwich Hotel and was attended by more than 250 people.


Appearances


Guest appearances


Books


Fundraising


DVD


References


External links


''I'm Alan Partridge''
{{DEFAULTSORT:Partridge, Alan Comedy radio characters Comedy television characters British sitcom characters Fictional DJs Fictional English people Fictional interviewers Fictional radio personalities Fictional reporters Fictional television personalities Fictional characters introduced in 1991 Talk show characters Male characters in radio Male characters in television