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''Asmaa'' or ''Asma'a'' ( ar, أسماء) is a 2011 Egyptian drama film, and is the first such feature film to present AIDS patients sympathetically. Written and directed by
Amr Salama Amr Salama ( ar, عمرو سلامة; born 22 November 1982) is an Egyptian film director, blogger, screenwriter, and author. Film career Born in Riyadh, Saudi Arabia, he later moved with his family back to Egypt. He began his directing career ...
, the film tells the history of a woman with HIV who struggles to live under the burden of keeping her HIV status secret, and then the dilemma she faces when offered the opportunity to appear on a television talk show. It is based on a true story of a woman who died from a burst
gallbladder In vertebrates, the gallbladder, also known as the cholecyst, is a small hollow organ where bile is stored and concentrated before it is released into the small intestine. In humans, the pear-shaped gallbladder lies beneath the liver, although ...
after doctors refused to operate on her because she had
AIDS Human immunodeficiency virus infection and acquired immunodeficiency syndrome (HIV/AIDS) is a spectrum of conditions caused by infection with the human immunodeficiency virus (HIV), a retrovirus. Following initial infection an individual m ...
. The director, Amr Salama, intended the film to raise awareness about AIDS: in his words, to correct the "misconceptions and lies" about the disease, since more people are dying from the misconceptions than from the lack of treatment. The film is not about AIDS, but rather the battle against social prejudice in Egypt, and about "love, courage, overcoming fear, and fighting for personal rights".


Background

In the late 1980s and early 1990s, very frightening TV adverts about AIDS had been broadcast in Egypt, with scary images of bats, blood, evil satanic prostitutes and intravenous drug use. Early films about AIDS tended to display total ignorance about the facts of the disease, and to play on fear; one such film was based on
HIV The human immunodeficiency viruses (HIV) are two species of ''Lentivirus'' (a subgroup of retrovirus) that infect humans. Over time, they cause acquired immunodeficiency syndrome (AIDS), a condition in which progressive failure of the immune ...
being transferred by infected female
Mossad Mossad ( , ), ; ar, الموساد, al-Mōsād, ; , short for ( he, המוסד למודיעין ולתפקידים מיוחדים, links=no), meaning 'Institute for Intelligence and Special Operations'. is the national intelligence agency ...
agents in Taba. Wessam el-Beih, the
UNAIDS The Joint United Nations Programme on HIV and AIDS (UNAIDS) (, ONUSIDA) is the main advocate for accelerated, comprehensive and coordinated global action on the HIV/AIDS pandemic. The mission of UNAIDS is to lead, strengthen and support an e ...
Country Coordinator for Egypt, said, "Egyptian media, especially the film industry has for years propagated misinformation and portrayed biased views about people living with HIV." In December 2011,
Index on Censorship Index on Censorship is an organization campaigning for freedom of expression, which produces a quarterly magazine of the same name from London. It is directed by the non-profit-making Writers and Scholars International, Ltd (WSI) in association w ...
reported that "Low self esteem and fear of rejection are common sentiments shared by Egyptians living with HIV. Out of an estimated 11,000 people in Egypt living with HIV and AIDS, only 500 are seeking treatment, according to UN reports. And none has publicly disclosed their status." The strong stigma associated with AIDS prevents access to the necessary care and treatment. According to the
Egyptian Initiative for Personal Rights The Egyptian Initiative for Personal Rights or EIPR ( ar, المبادرة المصرية للحقوق الشخصية) is an independent Egyptian human rights organization, established in 2002. It is a Cairo-based think tank. Structure and leade ...
(EIPR), medical professionals are reluctant to treat the condition, because they do not have the necessary knowledge of infection control, and because of the moral stigma of illicit relationships. AIDS patients are unable to discuss their case openly, and may also suffer discrimination in housing and employment. AIDS patients are less likely to receive the normal sympathy that sufferers of other diseases receive, and may even be regarded as sinners. Amr Salama said:
For example, in Egypt we think it's a punishment from God and we should not treat it. We think that they get it from a sin so they deserve it, and we think it's very contagious so we don't deal with them in any way. So people die from that more than they die from anything else.
''Asmaa'' is based on true stories of AIDS sufferers whom Salama met when he made a documentary about AIDS for the United Nations in 2005.


Plot

Asmaa (Hend Sabry) is a woman in her 40s living with her aging father Hosni (Sayed Ragab) and teenage daughter Habiba (Fatma Adel) in
Cairo Cairo ( ; ar, القاهرة, al-Qāhirah, ) is the capital of Egypt and its largest city, home to 10 million people. It is also part of the largest urban agglomeration in Africa, the Arab world and the Middle East: The Greater Cairo metro ...
, and struggling to support them with her meagre earnings from a menial job at
Cairo International Airport Cairo International Airport (; ''Maṭār El Qāhira El Dawly'') is the principal international airport of Cairo and the largest and busiest airport in Egypt. It serves as the primary hub for Egyptair and Nile Air as well as several other ...
. She is HIV-positive and requires surgery on her
gallbladder In vertebrates, the gallbladder, also known as the cholecyst, is a small hollow organ where bile is stored and concentrated before it is released into the small intestine. In humans, the pear-shaped gallbladder lies beneath the liver, although ...
, without which she will die. Doctors refuse her surgery when, on the point of entering the operating theatre, she reveals that she has AIDS. In a series of flashbacks, the film gradually reveals Asmaa's earlier life in the Egyptian countryside. As an independent, strong-willed, young woman helping her father sell rugs at the village market, she meets, falls in love with and marries Mosaad (Hany Adel), an army conscript serving in the
Central Security Forces The General Security and Central Security Forces ( ar, قوات الأمن العام و الأمن المركزي, Quwwāt al-Amn al- Amm wa Quwwāt al-Amn al-Markazī, often shortened to ar, الأمن المركزي, Al-Amn al-Markazī) is ...
. Mosaad inadvertently kills another man in a brawl when he comes to his wife's support in a dispute over her stall at the local market. He is sent to prison for the killing, but the sentence is relatively short to take account of the circumstances. After his release, he refuses to have sex with Asmaa, but does not tell her why, namely that he has contracted AIDS in prison. Eventually his dark secret comes out, but Asmaa is still, lovingly, willing to fulfill Mossad's wish for a son. After Mosaad's death, while Asmaa is pregnant, she agrees that if she gives birth to a son, she will leave him with Mosaad's family, so that the family will have an heir for their land, but that if she gives birth to a daughter, she will leave and take the daughter with her. The flashbacks contrast with the more subdued life of Asmaa in Cairo, where Asmaa joins an HIV/AIDS support group. The group is approached by self-promoting talk show host Mohsen el-Seesy (Maged el-Kedwany) who tries to persuade Asmaa to appear on his show and to reveal her true identity, arguing that this will enable her to have the operation that will save her life. Asmaa has been living for years with HIV, but only her father knows of her HIV status, and she is terrified to reveal it publicly, especially to her daughter Habiba. Asmaa has been having difficulties at work for a long time. Her employer insists on seeing her medical records, but Asmaa keeps making excuses. Assured that she cannot be legally fired for having AIDS, she finally produces the medical records. Instead of firing her, her employer asks her fellow workers whether they want to continue working with Asmaa, receiving a reluctant but overwhelming negative answer, so Asmaa effectively loses her job without being fired. A charitable foundation offers to treat Asmaa, if she will say how she caught the disease, but Asmaa refuses. Asmaa is adamant that she will not reveal how she came to be infected by HIV, saying that everyone has a right to be treated. After a long struggle with her dilemma, Asmaa agrees to appear on Mohsen's television show anonymously, but Mohsen succeeds in persuading Asmaa to reveal her identity, leading to an emotional climax for the film.


Reception

In the Egyptian English-language women's magazine, ''What Women Want'', May Abdel Asim praised the film as "authentic and sincere" and "a true story of a strong and proud woman who has Aids but Aids does not have her". Other Egyptian reviewers were not so favourable: Hani Mustafa, in
al-Ahram Weekly ''Al-Ahram Weekly'' is an English-language weekly broadsheet printed by the Al-Ahram Publishing House in Cairo, Egypt. History and profile ''Al Ahram Weekly'' was established in 1991 by the ''Al-Ahram'' newspaper, which also runs a French-langu ...
, disliked the "preaching and moralising" he found in the film, calling it "little more than slick propaganda that may work well as part of a civil society AIDS campaign." Stephen Farber, for ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Cinema of the United States, Hollywood film industry, film, television, and entertainment industries. It was founded in 1930 as a daily trade pap ...
'', called the film "one of the strongest movies" among those from the Arab world shown at the 2012
Palm Springs International Film Festival Palm Springs International Film Festival (sometimes stylized shortly as PSIFF) is a film festival held in Palm Springs, California. Originally promoted by Mayor Sonny Bono and then sponsored by Nortel,here for Table of Contents it started in 1989 ...
, and "indeed one of the best in the entire festival".


Awards

The film premièred at the 2011
Abu Dhabi Film Festival The Abu Dhabi Film Festival (ADFF; ar, مهرجان أبو ظبي السينمائي), formerly the Middle East International Film Festival, was an international film festival held in the city of Abu Dhabi, United Arab Emirates from 2007 to 20 ...
, where it won the ''New Horizons'' awards for Best Director from the Arab World (Amr Salama) and Best Actor (Maged el-Kedwany). At the 2012
Fribourg International Film Festival The Fribourg International Film Festival (FIFF) is an annual film festival in Fribourg, Switzerland. It is focused on selected films from Asia, Africa and Latin America. The Grand Prize is the main award of the Fribourg International Film Festival ...
, ''Asmaa'' won the
audience award An audience award is typically an award at a film festival (or some other type of cultural festival or similar competition) which is selected by the audience attending the festival, rather than by the festival jury or a group of critics. Examples ...
.


Cast

*
Hend Sabry Hend Sabry ( ar, هند صبري, born 20 November 1979) is a Tunisian people, Tunisian Egyptians, Egyptian actress working in Cinema of Egypt, Egypt. Career Sabry starred as "'Ola" in the Egyptian Television Network, Egyptian television drama ...
as Asmaa *
Hany Adel Hany Adel ( ar, هاني عادل; born September 8, 1976) is an Egyptian guitarist, vocalist, and screen actor. He was born September 8, 1976, and is the founding member of the Arabic language band Wust El-Balad. He has also played significant su ...
as Mosaad * Maged el-Kedwany as Mohsen * Fatma Adel as Habiba * Sayed Ragab as Hosni * Botros Ghali as the psychiatrist


See also

*
Media portrayal of HIV/AIDS Initial events and trends in the discussion of HIV and AIDS in mass media contributed to the stigma and discrimination against those affected with the disease. Later discussion, sometimes led by HIV+ individuals themselves, moved toward advocacy an ...
*
HIV/AIDS in Egypt With less than 1 percent of the population estimated to be HIV-positive, Egypt is a low-HIV-prevalence country. However, between the years 2006 and 2011, HIV prevalence rates in Egypt increased tenfold. Until 2011, the average number of new cases o ...


Sources


External links

* * {{Films directed by Amr Salama 2010s Arabic-language films 2011 drama films 2011 films Egyptian drama films Films set in Egypt HIV/AIDS in film