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Visual Hierarchy
Visual hierarchy, according to Gestalt psychology, is a pattern in the visual field wherein some elements tend to "stand out," or attract attention, more strongly than other elements, suggesting a hierarchy of importance. While it may occur naturally in any visual field, the term is most commonly used in design (especially graphic design and cartography), where elements are intentionally designed to make some look more important than others. This order is created by the visual contrast between forms in a field of perception. Objects with highest contrast to their surroundings are recognized first by the human mind. Evidence There is some scientific evidence for visual hierarchy using eye tracking. For example, one study found that when people agree that a graphic design is good, they exhibit more similar eye movements; measured by the Fréchet distance. Theory The concept of visual hierarchy is based in Gestalt psychological theory, an early 20th-century German theory that propo ...
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Wiki Hierarchies
A wiki ( ) is an online hypertext publication collaboratively edited and managed by its own audience, using a web browser. A typical wiki contains multiple pages for the subjects or scope of the project, and could be either open to the public or limited to use within an organization for maintaining its internal knowledge base. Wikis are enabled by wiki software, otherwise known as wiki engines. A wiki engine, being a form of a content management system, differs from other web-based systems such as blog software, in that the content is created without any defined owner or leader, and wikis have little inherent structure, allowing structure to emerge according to the needs of the users. Wiki engines usually allow content to be written using a simplified markup language and sometimes edited with the help of a rich-text editor. There are dozens of different wiki engines in use, both standalone and part of other software, such as bug tracking systems. Some wiki engines are ope ...
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Negative Space
Negative space, in art, is the empty space around and between the subject(s) of an image. Negative space may be most evident when the space around a subject, not the subject itself, forms an interesting or artistically relevant shape, and such space occasionally is used to artistic effect as the "real" subject of an image. Overview The use of negative space is a key element of artistic composition. The Japanese word " ma" is sometimes used for this concept, for example in garden design. In a composition, the positive space has the more visual weight while the surrounding space - that is less visually important is seen as the negative space. In a two-tone, black-and-white image, a subject is normally depicted in black and the space around it is left blank (white), thereby forming a silhouette of the subject. Reversing the tones so that the space around the subject is printed black and the subject itself is left blank, however, causes the negative space to be apparent as it fo ...
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Cartography
Cartography (; from grc, χάρτης , "papyrus, sheet of paper, map"; and , "write") is the study and practice of making and using maps. Combining science, aesthetics and technique, cartography builds on the premise that reality (or an imagined reality) can be modeled in ways that communicate spatial information effectively. The fundamental objectives of traditional cartography are to: * Set the map's agenda and select traits of the object to be mapped. This is the concern of map editing. Traits may be physical, such as roads or land masses, or may be abstract, such as toponyms or political boundaries. * Represent the terrain of the mapped object on flat media. This is the concern of map projections. * Eliminate characteristics of the mapped object that are not relevant to the map's purpose. This is the concern of generalization. * Reduce the complexity of the characteristics that will be mapped. This is also the concern of generalization. * Orchestrate the elements of the ...
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Pattern Recognition
Pattern recognition is the automated recognition of patterns and regularities in data. It has applications in statistical data analysis, signal processing, image analysis, information retrieval, bioinformatics, data compression, computer graphics and machine learning. Pattern recognition has its origins in statistics and engineering; some modern approaches to pattern recognition include the use of machine learning, due to the increased availability of big data and a new abundance of processing power. These activities can be viewed as two facets of the same field of application, and they have undergone substantial development over the past few decades. Pattern recognition systems are commonly trained from labeled "training" data. When no labeled data are available, other algorithms can be used to discover previously unknown patterns. KDD and data mining have a larger focus on unsupervised methods and stronger connection to business use. Pattern recognition focuses more on the s ...
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Cognitive Psychology
Cognitive psychology is the scientific study of mental processes such as attention, language use, memory, perception, problem solving, creativity, and reasoning. Cognitive psychology originated in the 1960s in a break from behaviorism, which held from the 1920s to 1950s that unobservable mental processes were outside the realm of empirical science. This break came as researchers in linguistics and cybernetics, as well as applied psychology, used models of mental processing to explain human behavior. Work derived from cognitive psychology was integrated into other branches of psychology and various other modern disciplines like cognitive science, linguistics, and economics. The domain of cognitive psychology overlaps with that of cognitive science, which takes a more interdisciplinary approach and includes studies of non-human subjects and artificial intelligence. History Philosophically, ruminations on the human mind and its processes have been around since the times of the a ...
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Bauhaus
The Staatliches Bauhaus (), commonly known as the Bauhaus (), was a German art school operational from 1919 to 1933 that combined crafts and the fine arts.Oxford Dictionary of Art and Artists (Oxford: Oxford University Press, 4th edn., 2009), , pp. 64–66 The school became famous for its approach to design, which attempted to unify individual artistic vision with the principles of mass production and emphasis on function. The Bauhaus was founded by architect Walter Gropius in Weimar. It was grounded in the idea of creating a Gesamtkunstwerk ("comprehensive artwork") in which all the arts would eventually be brought together. The Bauhaus style later became one of the most influential currents in modern design, modernist architecture, and architectural education. The Bauhaus movement had a profound influence upon subsequent developments in art, architecture, graphic design, interior design, industrial design, and typography. Staff at the Bauhaus included prominent artists ...
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Web Design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term "web design" is normally used to describe the design process relating to the front-end (client side) design of a website including writing markup. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and be up to date with web accessibility guidelines. History 1988–2001 Although web design has a fairly recent history, it can be linked to other areas such as graphic design, user experience, and multimedia ar ...
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Behavioural Design
Behavioural design is a sub-category of design, which is concerned with how design can shape, or be used to influence human behaviour.Lockton, D., Harrison, D., Stanton, N.A. (2010)The Design with Intent Method: a design tool for influencing user behaviour ''Applied Ergonomics'', 41 (3), 382-392.Niedderer, K., Mackrill, J., Clune, S., Lockton, D., Ludden, G., Morris, A., Cain, R., Gardiner, E., Gutteridge, R., Evans, M., Hekkert, P. (2014). ''Creating Sustainable Innovation through Design for Behaviour Change: Full Project Report.'' University of Wolverhampton & Project Partners. All approaches of design for behaviour change acknowledge that artifacts have an important influence on human behaviour and/or behavioural decisions. They strongly draw on theories of behavioural change, including the division into personal, behavioural, and environmental characteristics as drivers for behaviour change. Areas in which design for behaviour change has been most commonly applied include hea ...
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User Experience Design
User experience design (UX design, UXD, UED, or XD) is the process of defining the experience a user would go through when interacting with a digital product or website. Design decisions in UX design are often driven by research, data analysis, and test results rather than aesthetic preferences and opinions. Unlike user interface design, which focuses solely on the design of a computer interface, UX design encompasses all aspects of a user's perceived experience with a product or website, such as its usability, usefulness, desirability, brand perception, and overall performance. UX design is also an element of the customer experience (CX), which encompasses all aspects and stages of a customer's experience and interaction with a company. History The field of user experience design is a conceptual design discipline and has its roots in human factors and ergonomics, a field that, since the late 1940s, has focused on the interaction between human users, machines, and the contextual en ...
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Figure-ground In Map Design
Figure and ground or Figure ground may refer to: * Figure and ground (media), a concept developed by media theorist Marshall McLuhan * Figure–ground (perception), referring to humans' ability to separate foreground from background in visual images. Figure-ground perception is one of the main issues in gestalt psychology. * Figure-ground in map design, the ability to easily discriminate the main figure from the ground * Figure/Ground, open-source para-academic website See also * Background (other) Background may refer to: Performing arts and stagecraft * Background actor * Background artist * Background light * Background music * Background story * Background vocals * ''Background'' (play), a 1950 play by Warren Chetham-Strode Record ... * Foreground and background (other) {{disambiguation ...
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Negative Space
Negative space, in art, is the empty space around and between the subject(s) of an image. Negative space may be most evident when the space around a subject, not the subject itself, forms an interesting or artistically relevant shape, and such space occasionally is used to artistic effect as the "real" subject of an image. Overview The use of negative space is a key element of artistic composition. The Japanese word " ma" is sometimes used for this concept, for example in garden design. In a composition, the positive space has the more visual weight while the surrounding space - that is less visually important is seen as the negative space. In a two-tone, black-and-white image, a subject is normally depicted in black and the space around it is left blank (white), thereby forming a silhouette of the subject. Reversing the tones so that the space around the subject is printed black and the subject itself is left blank, however, causes the negative space to be apparent as it fo ...
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The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the pa ...
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