Sticky Content
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Sticky Content
Sticky content refers to content published on a website, which has the purpose of getting users to return to that particular website or hold their attention and get them to spend longer periods of time on this site.Kominers, Scott Duke"Sticky content and the structure of the commercial web."In 2009 Workshop on the Economics of Networks. 2009. Webmasters use this method to build up a community of returning visitors to a website. Examples are chat rooms, online forums, webmail, Internet games, weather, news and horoscopes. Sticky content is also sometimes called sticky tools or sticky gear, and websites featuring sticky content are often referred to as sticky sites. See also * Attention economy * Clickbait Clickbait is a text or a thumbnail link that is designed to attract attention and to entice users to follow that link and read, view, or listen to the linked piece of online content, being typically deceptive, sensationalized, or otherwise misl ... References Interne ...
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Web Content
Web content is the wikt:text, text, visual system, visual or audio signal, audio Content (media), content that is made available online and user encountered as part of the online usage and user experience, experience on websites. It may include text, Image, images, sounds and Digital audio, audio, online videos, among other items placed within web pages. In the book ''Information Architecture for the World Wide Web'', Lou Rosenfeld and Peter Morville wrote, "We define content broadly as 'the stuff in your website.' Web content may include webpage Electronic document, document pages, information, software data and applications, e-services, images, audio signal, audio and video files, personal Web pages, archived e-mail messages stored on email servers, and more. And we include future web content as well as present web content roadmap." Content management Because websites are often complex, a term "content management" appeared in the late 1990s identifying a method or in some case ...
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Webmasters
A webmaster is a person responsible for maintaining one or more websites. The title may refer to web architects, web developers, site authors, website administrators, website owners, website coordinators, or website publishers. The duties of a webmaster could include: * Creating, editing, and publishing content on the website, either independently or with other content creators * Content placement * Managing a website's appearance, user access rights, and navigation * Ensuring that the web servers, hardware and software are operating correctly * A/B testing * Analysing traffic through the site * Ensuring the website is up to date and functioning correctly, e.g. installing updates, fixing bugs and errors, and optimizing performance * Optimizing the website's content and structure to improve its ranking in search engines (SEO), e.g. keyword research, link building, and optimizing meta tags and titles * Keeping the site secure, e.g. installing security software, monitoring for t ...
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Chat Room
The term chat room, or chatroom (and sometimes group chat; abbreviated as GC), is primarily used to describe any form of synchronous conferencing, occasionally even asynchronous conferencing. The term can thus mean any technology, ranging from real-time online chat and online interaction with strangers (e.g., online forums) to fully immersive graphical social environments. The primary use of a chat room is to share information via text with a group of other users. Generally speaking, the ability to converse with multiple people in the same conversation differentiates chat rooms from instant messaging programs, which are more typically designed for one-to-one communication. The users in a particular chat room are generally connected via a shared internet or other similar connection, and chat rooms exist catering for a wide range of subjects. New technology has enabled the use of file sharing and webcams. History The first chat system was used by the U.S. government in 197 ...
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Online Forum
An Internet forum, or message board, is an online discussion site where people can hold conversations in the form of posted messages. They differ from chat rooms in that messages are often longer than one line of text, and are at least temporarily archived. Also, depending on the access level of a user or the forum set-up, a posted message might need to be approved by a moderator before it becomes publicly visible. Forums have a specific set of jargon associated with them; example: a single conversation is called a "#Thread, thread", or ''topic''. A discussion forum is hierarchical or tree-like in structure: a forum can contain a number of subforums, each of which may have several topics. Within a forum's topic, each new discussion started is called a thread and can be replied to by as many people as so wish. Depending on the forum's settings, users can be anonymous or have to register with the forum and then subsequently login, log in to post messages. On most forums, users d ...
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Webmail
Webmail (or web-based email) is an email service that can be accessed using a standard web browser. It contrasts with email service accessible through a specialised email client software. Examples of webmail providers are 1&1 Ionos, AOL Mail, Gmail, GMX Mail, Mailfence, Outlook.com/Hotmail.com, Yahoo! Mail and IceWarp Mail Server. Additionally, many internet service providers (ISP) provide webmail as part of their internet service package. Similarly, some web hosting providers also provide webmail as a part of their hosting package. ISP providers and hosting companies, typically use webmail software via 3rd party software such as Roundcube or SquirrelMail. As with any web application, webmail's main advantage over the use of a desktop email client is the ability to send and receive email anywhere from a web browser. Its main disadvantage is the need to be connected to the Internet while using it. History Early implementations The first Web Mail implementation was dev ...
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Internet Games
An online game is a video game that is either partially or primarily played through the Internet or any other computer network available. Online games are ubiquitous on modern gaming platforms, including PCs, consoles and mobile devices, and span many genres, including first-person shooters, strategy games, and massively multiplayer online role-playing games (MMORPG). In 2019, revenue in the online games segment reached $16.9 billion, with $4.2 billion generated by China and $3.5 billion in the United States. Since 2010s, a common trend among online games has been operating them as games as a service, using monetization schemes such as loot boxes and battle passes as purchasable items atop freely-offered games. Unlike purchased retail games, online games have the problem of not being permanently playable, as they require special servers in order to function. The design of online games can range from simple text-based environments to the incorporation of complex ...
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Attention Economy
Attention economics is an approach to the management of information that treats human attention as a scarce commodity and applies economic theory to solve various information management problems. According to Matthew Crawford, "Attention is a resource—a person has only so much of it." In this perspective, Thomas H. Davenport and John C. Beck define the concept of attention: Attention is focused mental engagement on a particular item of information. Items come into our awareness, we attend to a particular item, and then we decide whether to act. As content has grown increasingly abundant and immediately available, attention becomes the limiting factor in the consumption of information. A strong trigger of this effect is that it limits the mental capability of humans and the receptiveness of information is also limited. Attention allows information to be filtered such that the most important information can be extracted from the environment while irrelevant details can be left ...
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Clickbait
Clickbait is a text or a thumbnail link that is designed to attract attention and to entice users to follow that link and read, view, or listen to the linked piece of online content, being typically deceptive, sensationalized, or otherwise misleading. A "teaser" aims to exploit the "curiosity gap", providing just enough information to make readers of news websites curious, but not enough to satisfy their curiosity without clicking through to the linked content. Clickbait headlines often add an element of dishonesty, using enticements that do not accurately reflect the content being delivered. The "-bait" part of the term makes an analogy with fishing, where a hook is disguised by an enticement ( bait), presenting the impression to the fish that it is a desirable thing to swallow. Before the Internet, a marketing practice known as bait-and-switch used similar dishonest methods to hook customers. In extreme degree, like bait-and-switch, clickbait is a form of fraud. (''Click frau ...
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Internet Terminology
The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, wireless, and optical networking technologies. The Internet carries a vast range of information resources and services, such as the inter-linked hypertext documents and applications of the World Wide Web (WWW), electronic mail, telephony, and file sharing. The origins of the Internet date back to the development of packet switching and research commissioned by the United States Department of Defense in the 1960s to enable time-sharing of computers. The primary precursor network, the ARPANET, initially served as a backbone for interconnection of regional academic and military networks in the 1970s to enable resource sharing. The ...
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News Media Manipulation
News is information about current events. This may be provided through many different media: word of mouth, printing, postal systems, broadcasting, electronic communication, or through the testimony of observers and witnesses to events. News is sometimes called "hard news" to differentiate it from soft media. Common topics for news reports include war, government, politics, education, health, the environment, economy, business, fashion, entertainment, and sport, as well as quirky or unusual events. Government proclamations, concerning royal ceremonies, laws, taxes, public health, and criminals, have been dubbed news since ancient times. Technological and social developments, often driven by government communication and espionage networks, have increased the speed with which news can spread, as well as influenced its content. Throughout history, people have transported new information through oral means. Having developed in China over centuries, newspapers became establ ...
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