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Social TV
Social television is the union of television and social media. Millions of people now share their TV experience with other viewers on social media such as Twitter and Facebook using smartphones and tablets. TV networks and rights holders are increasingly sharing video clips on social platforms to monetise engagement and drive tune-in. The social TV market covers the technologies that support communication and social interaction around TV as well as companies that study television-related social behavior and measure social media activities tied to specific TV broadcasts – many of which have attracted significant investment from established media and technology companies. The market is also seeing numerous tie-ups between broadcasters and social networking players such as Twitter and Facebook. The market is expected to be worth $256bn by 2017. Social TV was named one of the 10 most important emerging technologies by the ''MIT Technology Review'' on Social TV in 2010. And in ...
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Television
Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers. After World War II, an improved form of black-and-white television broadcasting became popular in the United Kingdom and the United States, and television sets became commonplace in homes, businesses, and institutions. During the 1950s, television was the primary medium for influencing public opinion.Diggs-Brown, Barbara (2011''Strategic Public Relations: Audience Focused Practice''p. 48 In the mid-1960s, color broadcasting was introduced in the U.S. and most other developed countries. The availability of various types of archival st ...
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TV Time
Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers. After World War II, an improved form of black-and-white television broadcasting became popular in the United Kingdom and the United States, and television sets became commonplace in homes, businesses, and institutions. During the 1950s, television was the primary medium for influencing public opinion.Diggs-Brown, Barbara (2011''Strategic Public Relations: Audience Focused Practice''p. 48 In the mid-1960s, color broadcasting was introduced in the U.S. and most other developed countries. The availability of various types of archival storag ...
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IEEE
The Institute of Electrical and Electronics Engineers (IEEE) is a 501(c)(3) professional association for electronic engineering and electrical engineering (and associated disciplines) with its corporate office in New York City and its operations center in Piscataway, New Jersey. The mission of the IEEE is ''advancing technology for the benefit of humanity''. The IEEE was formed from the amalgamation of the American Institute of Electrical Engineers and the Institute of Radio Engineers in 1963. Due to its expansion of scope into so many related fields, it is simply referred to by the letters I-E-E-E (pronounced I-triple-E), except on legal business documents. , it is the world's largest association of technical professionals with more than 423,000 members in over 160 countries around the world. Its objectives are the educational and technical advancement of electrical and electronic engineering, telecommunications, computer engineering and similar disciplines. History Origin ...
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Glee (TV Series)
''Glee'' (stylized as ''glee'') is an American musical film, musical comedy-drama television series that aired on the Fox Broadcasting Company, Fox network in the United States from May 19, 2009, to March 20, 2015. It centers on the glee club called the New Directions at the fictional William McKinley High School which competes as a show choir while its disparate members deal with social issues, especially regarding human sexuality, sexuality, Race (human classification), race, family, teen relationships and teamwork. The initial twelve-member cast included Matthew Morrison as club director and Spanish teacher Will Schuester, Jane Lynch as scheming cheerleading coach Sue Sylvester, Jayma Mays as guidance counselor Emma Pillsbury, Jessalyn Gilsig as Will's wife Terri Schuester, Terri, and the eight original club members, including Dianna Agron as Quinn Fabray, a popular cheerleader whose biggest struggle is her teenage pregnancy; Chris Colfer as Kurt Hummel, a gay boy who feels co ...
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The Voice (American TV Series)
''The Voice'' is an American singing reality competition television series broadcast on NBC. It premiered during the spring television cycle on April 26, 2011. Based on the original ''The Voice of Holland'' and part of ''The Voice'' franchise, it has aired twenty-two seasons and aims to find unsigned singing talent (solo or duets, professional and amateur) contested by aspiring singers, age 13 or over, drawn from public auditions. The winner is determined by television viewers voting by telephone, internet, SMS text, and iTunes Store purchases of the audio-recorded artists' vocal performances. They receive US$100,000 and a record deal with Universal Music Group for winning the competition. The winners of the twenty-two seasons have been: Javier Colon, Jermaine Paul, Cassadee Pope, Danielle Bradbery, Tessanne Chin, Josh Kaufman, Craig Wayne Boyd, Sawyer Fredericks, Jordan Smith, Alisan Porter, Sundance Head, Chris Blue, Chloe Kohanski, Brynn Cartelli, Chevel Shepherd, Ma ...
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Quorum
A quorum is the minimum number of members of a deliberative assembly (a body that uses parliamentary procedure, such as a legislature) necessary to conduct the business of that group. According to ''Robert's Rules of Order Newly Revised'', the "requirement for a quorum is protection against totally unrepresentative action in the name of the body by an unduly small number of persons." In contrast, a plenum is a meeting of the full (or rarely nearly full) body. A body, or a meeting or vote of it, is quorate if a quorum is present (or casts valid votes). The term ''quorum'' is from a Middle English wording of the commission formerly issued to justices of the peace, derived from Latin ''quorum'', "of whom", genitive plural of ''qui'', "who". As a result, ''quora'' as plural of ''quorum'' is not a valid Latin formation. In modern times a quorum might be defined as the minimum number of voters needed for a valid election. In ''Robert's Rules of Order'' According to Robert, each as ...
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United States House Of Representatives
The United States House of Representatives, often referred to as the House of Representatives, the U.S. House, or simply the House, is the Lower house, lower chamber of the United States Congress, with the United States Senate, Senate being the Upper house, upper chamber. Together they comprise the national Bicameralism, bicameral legislature of the United States. The House's composition was established by Article One of the United States Constitution. The House is composed of representatives who, pursuant to the Uniform Congressional District Act, sit in single member List of United States congressional districts, congressional districts allocated to each U.S. state, state on a basis of population as measured by the United States Census, with each district having one representative, provided that each state is entitled to at least one. Since its inception in 1789, all representatives have been directly elected, although universal suffrage did not come to effect until after ...
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United States Senate
The United States Senate is the upper chamber of the United States Congress, with the House of Representatives being the lower chamber. Together they compose the national bicameral legislature of the United States. The composition and powers of the Senate are established by Article One of the United States Constitution. The Senate is composed of senators, each of whom represents a single state in its entirety. Each of the 50 states is equally represented by two senators who serve staggered terms of six years, for a total of 100 senators. The vice president of the United States serves as presiding officer and president of the Senate by virtue of that office, despite not being a senator, and has a vote only if the Senate is equally divided. In the vice president's absence, the president pro tempore, who is traditionally the senior member of the party holding a majority of seats, presides over the Senate. As the upper chamber of Congress, the Senate has several powers o ...
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C-SPAN
Cable-Satellite Public Affairs Network (C-SPAN ) is an American cable and satellite television network that was created in 1979 by the cable television industry as a nonprofit public service. It televises many proceedings of the United States federal government, as well as other public affairs programming. The C-SPAN network includes the television channels C-SPAN (focusing on the U.S. House of Representatives), C-SPAN2 (focusing on the U.S. Senate), and C-SPAN3 (airing other government hearings and related programming), the radio station WCSP-FM, and a group of websites which provide streaming media and archives of C-SPAN programs. C-SPAN's television channels are available to approximately 100 million cable and satellite households within the United States, while WCSP-FM is broadcast on FM radio in Washington, D.C., and is available throughout the U.S. on SiriusXM, via Internet streaming, and globally through apps for iOS and Android devices. The network televises U.S. poli ...
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Ad Campaign
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. Such objectives usuall ...
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Positive Feedback Loop
Positive feedback (exacerbating feedback, self-reinforcing feedback) is a process that occurs in a feedback loop which exacerbates the effects of a small disturbance. That is, the effects of a perturbation on a system include an increase in the magnitude of the perturbation. That is, ''A produces more of B which in turn produces more of A''.Keesing, R.M. (1981). Cultural anthropology: A contemporary perspective (2nd ed.) p.149. Sydney: Holt, Rinehard & Winston, Inc. In contrast, a system in which the results of a change act to reduce or counteract it has negative feedback. Both concepts play an important role in science and engineering, including biology, chemistry, and cybernetics. Mathematically, positive feedback is defined as a positive loop gain around a closed loop of cause and effect. That is, positive feedback is in phase with the input, in the sense that it adds to make the input larger. Positive feedback tends to cause system instability. When the loop gain is posit ...
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Focus Group
A focus group is a group interview involving a small number of demographically similar people or participants who have other common traits/experiences. Their reactions to specific researcher/evaluator-posed questions are studied. Focus groups are used in market research to understand better people's reactions to products or services or participants' perceptions of shared experiences. The discussions can be guided or open. In market research, focus groups can explore a group's response to a new product or service. As a program evaluation tool, they can elicit lessons learned and recommendations for performance improvement. The idea is for the researcher to understand participants' reactions. If group members are representative of a larger population, those reactions may be expected to reflect the views of that larger population. Thus, focus groups constitute a research or evaluation method that researchers organize to collect qualitative data through interactive and directed discuss ...
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