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Wisk
Wisk was an American brand of laundry detergent manufactured in the United States by Unilever (1956 to 2008) and Sun Products (2008 to 2017). History Wisk was introduced in the United States by Lever Brothers Company in 1956 as the first liquid laundry detergent. In 2008, Wisk was purchased by Vestar Capital Partners after Lever Brothers' parent company Unilever divested its North American laundry brands and combined with Vestar Capital Partners' Huish Detergents, Inc. to form The Sun Products Corporation. In 2010, Wisk was re-launched with a new formulation with new packaging, featuring its new Stain Spectrum Technology and its ability to fight tough stains. A new advertising campaign was also launched, that features the "science of stain fighting". The brand came in a variety of formulations, including "Deep Clean", "High Efficiency", "Fresh Boost" and "Oxi Complete". In June 2016, Henkel acquired Sun Products and discontinued the brand in favor of its own Persil bra ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Laundry Detergent
Laundry detergent is a type of detergent (cleaning agent) used for cleaning dirty laundry (clothes). Laundry detergent is manufactured in powder (washing powder) and liquid form. While powdered and liquid detergents hold roughly equal share of the worldwide laundry detergent market in terms of value, powdered detergents are sold twice as much compared to liquids in terms of volume. History From ancient times, chemical additives were used to facilitate the mechanical washing of textile fibers with water. The earliest recorded evidence of the production of soap-like materials dates back to around 2800 BC in ancient Babylon. German chemical companies developed an alkyl sulfate surfactant in 1917, in response to shortages of soap ingredients during the Allied Blockade of Germany during World War I. In the 1930s, commercially viable routes to fatty alcohols were developed, and these new materials were converted to their sulfate esters, key ingredients in the commercially i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Henkel
AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany. It is active in both the consumer and industrial sectors. Founded in 1876, the DAX company is organized into three globally operating business units (Laundry & Home Care, Beauty Care, Adhesive Technologies) and is known for brands such as Loctite, Persil, Fa, Pritt, Dial and Purex, amongst others. In the fiscal year 2021, Henkel reported sales of around 20 billion euros and an operating profit of 2.213 billion euros. More than 85% of its 52,450 employees work outside of Germany. History The company was founded in 1876 in Aachen as Henkel & Cie by Friedrich Karl Henkel (a 28-year-old retailer of chemicals and paint who was interested in industrial chemistry) and two more partners who were owners of a factory producing sodium silicate (water glass). They marketed his first product, "Universalwaschmittel", a universal detergent base ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by total area. Its southern and western border with the United States, stretching , is the world's longest binational land border. Canada's capital is Ottawa, and its three largest metropolitan areas are Toronto, Montreal, and Vancouver. Indigenous peoples have continuously inhabited what is now Canada for thousands of years. Beginning in the 16th century, British and French expeditions explored and later settled along the Atlantic coast. As a consequence of various armed conflicts, France ceded nearly all of its colonies in North America in 1763. In 1867, with the union of three British North American colonies through Confederation, Canada was formed as a federal dominion of four provinces. This began an accretion of provinces an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Unilever
Unilever plc is a British multinational consumer goods company with headquarters in London, England. Unilever products include food, condiments, bottled water, baby food, soft drink, ice cream, instant coffee, cleaning agents, energy drink, toothpaste, pet food, pharmaceutical and consumer healthcare products, tea, breakfast cereals, beauty products, and personal care. Unilever is the largest producer of soap in the world and its products are available in around 190 countries. Unilever's largest brands include Lifebuoy, Dove, Sunsilk, Knorr, Lux, Sunlight, Rexona/Degree, Axe/Lynx, Ben & Jerry's, Omo/Persil, Heartbrand (Wall's) ice creams, Hellmann's and Magnum. Unilever is organised into three main divisions: Foods and Refreshments, Home Care, and Beauty & Personal Care. It has research and development facilities in China, India, the Netherlands, the United Kingdom, and the United States. Unilever was founded on 2 September 1929, by the merger of the British soapma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Laundry Detergent
Laundry detergent is a type of detergent (cleaning agent) used for cleaning dirty laundry (clothes). Laundry detergent is manufactured in powder (washing powder) and liquid form. While powdered and liquid detergents hold roughly equal share of the worldwide laundry detergent market in terms of value, powdered detergents are sold twice as much compared to liquids in terms of volume. History From ancient times, chemical additives were used to facilitate the mechanical washing of textile fibers with water. The earliest recorded evidence of the production of soap-like materials dates back to around 2800 BC in ancient Babylon. German chemical companies developed an alkyl sulfate surfactant in 1917, in response to shortages of soap ingredients during the Allied Blockade of Germany during World War I. In the 1930s, commercially viable routes to fatty alcohols were developed, and these new materials were converted to their sulfate esters, key ingredients in the commercially i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sun Products
The Sun Products Corporation (now Henkel North American Consumer Goods Inc.) was a United States-based manufacturer of laundry detergent, fabric softeners, and other household care products. With annual sales of $2.0 billion, the company's brands included All, Wisk (withdrawn), Snuggle, Sun, Surf, and Sunlight. Sun Products holds the second largest market share in the $10 billion North American fabric care market as of 2010. In addition, Sun Products was the manufacturing partner for many retailer brand laundry and dish products in North America. Sun Products maintains manufacturing facilities in Bowling Green, Kentucky; Pasadena, Texas; Dyersburg, Tennessee; and Salt Lake City, Utah. Sun Products has research and development facilities in Trumbull, Connecticut; Salt Lake City, Utah; Bentonville, Arkansas, and Toronto, Ontario, Canada. History The predecessor of Sun Products was founded by Dan Huish in 1975 under the name Huish Detergents, Inc. It grew to become the largest ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Vestar Capital Partners
Vestar Capital Partners is an American private equity firm focusing on leveraged buyout transactions in middle-market companies in the United States."About Us"8/27/08 The firm, which was founded in 1988, is headquartered in New York City with offices in Boston, Massachusetts and Denver, Colorado, in the U.S. History Vestar is a leading private equity firm specializing in management buyouts and growth capital investments. Vestar was founded in 1988 by principals of The First Boston Corporation’s Management Buyout Group. New York Times, August 12, 1988 Four of the original founders -- Daniel O'Connell, Norman Alpert, Robert Rosner, and James Kelley -- are still with the firm. Since the firm's founding in 1988, the Vestar funds have completed more than 8 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Persil
Persil is a German brand of laundry detergent manufactured and marketed by Henkel around the world except in the United Kingdom, Ireland, France, Latin America (except Mexico), China, Australia and New Zealand, where it is manufactured and marketed by Unilever. Persil was introduced in 1907 by Henkel. It was the first commercially available laundry detergent that combined bleach with the detergent. The name was derived from two of its original ingredients, sodium perborate and sodium silicate. History The chore of washing the laundry began to change with the introduction of washing powders in the 1880s. These new products originally were simply pulverized soap. New cleaning product marketing successes, such as the 1890s introduction of Gold Dust Washing Powder (created by industrial chemist James Boyce for the N. K. Fairbank Company in the United States), proved that there was a ready market for better cleaning agents. Henkel & Cie, founded in Düsseldorf in 1876, pursue ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
BBDO
BBDO is a worldwide advertising agency network, with its headquarters in New York City. The agency originated in 1891 with the George Batten Company, and in 1928, through a merger with Barton, Durstine & Osborn (BDO), the agency became Batten, Barton, Durstine & Osborn. With more than 15,000 employees at 289 offices in 81 countries, it is the largest of three global networks of agencies (BBDO, DDB and TBWA) in the portfolio of Omnicom Group. BBDO was named "Network of the Year" in 2005 by trade publications ''Adweek'', ''Advertising Age'' and ''Campaign''. In 2006, then-mayor of New York Michael Bloomberg proclaimed January 10 as BBDO day in recognition of the strength of its advertising, as well as its contributions to New York City. BBDO was named "Network of the Year" by '' The Gunn Report'' for thirteen consecutive years beginning in 2006, and it has won "Network of the Year" seven times since 2007 at the Cannes Lions International Festival of Creativity. It was named "Glob ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bob McFadden
Robert McFadden (January 19, 1923 – January 7, 2000) was an American singer, impressionist, and voice-over actor perhaps best known for his many contributions to animated cartoons. His most popular television cartoon characters included Milton the Monster from the ABC series ''The Milton The Monster Show''; Cool McCool from the NBC series ''Cool McCool''; and Snarf from the syndicated series '' ThunderCats''. McFadden was also the voice behind numerous radio and television commercial parts including Franken Berry in the animated commercials for the General Mills Franken Berry cereal as well as the pet parrot who cackled "ring around the collar" in the TV commercials for Wisk laundry detergent.Morley, Hugh R"ROBERT `BOB' MCFADDEN; VOICE OF TV COMMERCIALS" ''The Record (Bergen County)'', January 10, 2000. Retrieved March 31, 2011. "Robert 'Bob' McFadden, a former Leonia resident and show business stalwart who made his name doing radio and television voice-overs and impress ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Laundry Detergents
Laundry refers to the washing of clothing and other textiles, and, more broadly, their drying and ironing as well. Laundry has been part of history since humans began to wear clothes, so the methods by which different cultures have dealt with this universal human need are of interest to several branches of scholarship. Laundry work has traditionally been highly gendered, with the responsibility in most cultures falling to women (formerly known as laundresses or washerwomen). The Industrial Revolution gradually led to mechanized solutions to laundry work, notably the washing machine and later the tumble dryer. Laundry, like cooking and child care, is still done both at home and by commercial establishments outside the home. The word "laundry" may refer to the clothing itself, or to the place where the cleaning happens. An individual home may have a laundry room; a utility room includes but is not restricted to the function of washing clothes. An apartment building or student hal ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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