Trust Me, I'm Lying
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Trust Me, I'm Lying
''Trust Me, I'm Lying: Confessions of a Media Manipulator'' is a book by Ryan Holiday chronicling his time working as a media strategist for clients including Tucker Max, Robert Greene, and Dov Charney. Background and description ''Trust Me, I'm Lying'' was billed as an exposé of the online journalism system that rose to prominence in the decade before the book's 2012 publication. Holiday is the former Director of Marketing for American Apparel, where he created controversial campaigns that garnered widespread publicity.Travis, ChaseTrust Me, I’m Lying: How To Make & Promote Content That Turns Heads – Hacking the System with Media Genius Ryan Holiday on chasejarvis Live ''ChaseTravis.com''. June 27, 2012.Chaudhuri, SaabiraNipples, Nudity and a Small Striptease: American Apparel's New Ad Campaign ''Fast Company''. November 21, 2008.Morrissey, BrianAmerican Apparel Grabs YouTube's Long Tail ''Ad Week''. December 18, 2009.Vega, Tanzin ''The New York Times''. July 10, 2011 ...
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Ryan Holiday
Ryan Holiday (born June 16, 1987) is an American author, modern Stoic, public-relations strategist, owner of the Painted Porch Bookshop and host of the podcast ''The Daily Stoic.'' Prior to becoming an author, he served as the former director of marketing and eventually an advisor for American Apparel. Holiday's debut to writing was in 2012, when he published ''Trust Me, I'm Lying.'' Holiday's notable works include his books on Stoic philosophy, such as ''The Obstacle Is the Way'', ''Ego is the Enemy'', ''Stillness is the Key'', ''Courage is Calling'', and ''Lives of the Stoics''. Career Early career Holiday began his professional career after dropping out of college at the age of 19.Reclaiming Their Moment
New York Times. By Vincent M. Mallozzi, March 1, 2015
He attended University of Cali ...
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Irin Carmon
Irin Carmon () (born 1983/1984) is an Israeli-American journalist and commentator. She is a senior correspondent at ''New York Magazine'', and a CNN contributor. She is co-author of ''Notorious RBG: The Life and Times of Ruth Bader Ginsburg''. Previously, she was a national reporter at MSNBC, covering women, politics, and culture for the website and on air. She was a visiting fellow in the Program for the Study of Reproductive Justice at Yale Law School. In 2011, she was named one of ''Forbes "30 under 30" in media and featured in ''New York Magazine'' as a face of young feminism. She received the November 2011 Sidney award from The Sidney Hillman Foundation recognizing her reporting on the Mississippi Personhood Initiative for Salon. Mediaite named her among four in its award for Best TV pundit of 2014. Early life Carmon is Jewish and was born in Israel, the granddaughter of Zionists who lived in Palestine during World War II. She grew up on Long Island. She is a naturalized ...
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MSNBC
MSNBC (originally the Microsoft National Broadcasting Company) is an American news-based pay television cable channel. It is owned by NBCUniversala subsidiary of Comcast. Headquartered in New York City, it provides news coverage and political commentary. As of September 2018, approximately 87 million households in the United States (90.7 percent of pay television subscribers) were receiving MSNBC. In 2019, MSNBC ranked second among basic cable networks averaging 1.8 million viewers, behind rival Fox News, averaging 2.5 million viewers. MSNBC and its website were founded in 1996 under a partnership between Microsoft and General Electric's NBC unit, hence the network's naming. Microsoft divested itself of its stakes in the MSNBC channel in 2005 and its stakes in msnbc.com in July 2012. The general news site was rebranded as NBCNews.com, and a new msnbc.com was created as the online home of the cable channel. In the late summer of 2015, MSNBC revamped its programming by entering ...
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The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the pa ...
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Fact Checking
Fact-checking is the process of verifying factual information, in order to promote the veracity and correctness of reporting. Fact-checking can be conducted before (''ante hoc'') or after (''post hoc'') the text is published or otherwise disseminated. Internal fact-checking is such checking done in-house by the publisher; when the text is analyzed by a third party, the process is called external fact-checking. The US remains the largest market for fact-checking. Research suggests that fact-checking does indeed correct perceptions among citizens, as well as discourage politicians from spreading false or misleading claims. However, corrections may decay over time or be overwhelmed by cues from elites that promote less accurate claims. Political fact-checking is sometimes criticized as being opinion journalism. A review of US politics fact-checkers shows a mixed result of whether fact-checking is an effective way to reduce misconceptions, and whether the method is reliable. Histo ...
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Help A Reporter Out
Help a Reporter Out (HARO) is an online service for journalists to obtain feedback from the public. It enables journalists to connect with experts in issues relevant to their reporting. It was founded as a Facebook group in 2008 by Peter Shankman Peter Shankman (born August 6, 1972) is an American entrepreneur and author. He is best known for founding HARO; an online service for journalists to gather feedback from the public. Early life Peter Shankman was born in New York City. He atten ... and was later turned into a mailing list claiming over 800,000 sources and 55,000 journalists and bloggers. In June 2010, HARO was acquired by Vocus, Inc. In 2014, Vocus merged witCision Inc.ref name="Cision"/> and HARO is now one of Cision's brands. Help A Reporter Out gives users free and paid packages. The free package is where a user receives the HARO daily email and responds to reporters that have questions up and vice versa. HARO provides journalists with a database of sources for upc ...
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Public Relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure mostly is media-based. This differentiates it from advertising as a form of marketing communications. Public relations aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. But in the early 21st century, advertising is also a part of broader PR activities. An example of good public relations would be ge ...
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Kirkus Reviews
''Kirkus Reviews'' (or ''Kirkus Media'') is an American book review magazine founded in 1933 by Virginia Kirkus (1893–1980). The magazine is headquartered in New York City. ''Kirkus Reviews'' confers the annual Kirkus Prize to authors of fiction, nonfiction, and young readers' literature. ''Kirkus Reviews'', published on the first and 15th of each month; previews books before their publication. ''Kirkus'' reviews over 10,000 titles per year. History Virginia Kirkus was hired by Harper & Brothers to establish a children's book department in 1926. The department was eliminated as an economic measure in 1932 (for about a year), so Kirkus left and soon established her own book review service. Initially, she arranged to get galley proofs of "20 or so" books in advance of their publication; almost 80 years later, the service was receiving hundreds of books weekly and reviewing about 100. Initially titled ''Bulletin'' by Kirkus' Bookshop Service from 1933 to 1954, the title was ...
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Publishers Weekly
''Publishers Weekly'' (''PW'') is an American weekly trade news magazine targeted at publishers, librarians, booksellers, and literary agents. Published continuously since 1872, it has carried the tagline, "The International News Magazine of Book Publishing and Bookselling". With 51 issues a year, the emphasis today is on book reviews. The magazine was founded by bibliographer Bibliography (from and ), as a discipline, is traditionally the academic study of books as physical, cultural objects; in this sense, it is also known as bibliology (from ). English author and bibliographer John Carter describes ''bibliography ... Frederick Leypoldt in the late 1860s, and had various titles until Leypoldt settled on the name ''The Publishers' Weekly'' (with an apostrophe) in 1872. The publication was a compilation of information about newly published books, collected from publishers and from other sources by Leypoldt, for an audience of booksellers. By 1876, ''The Publishers' Weekly ...
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Wall Street Journal
''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published six days a week by Dow Jones & Company, a division of News Corp. The newspaper is published in the broadsheet format and online. The ''Journal'' has been printed continuously since its inception on July 8, 1889, by Charles Dow, Edward Jones, and Charles Bergstresser. The ''Journal'' is regarded as a newspaper of record, particularly in terms of business and financial news. The newspaper has won 38 Pulitzer Prizes, the most recent in 2019. ''The Wall Street Journal'' is one of the largest newspapers in the United States by circulation, with a circulation of about 2.834million copies (including nearly 1,829,000 digital sales) compared with ''USA Today''s 1.7million. The ''Journal'' publishes the luxury news and lifestyle magazine ' ...
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Penguin Books
Penguin Books is a British publishing, publishing house. It was co-founded in 1935 by Allen Lane with his brothers Richard and John, as a line of the publishers The Bodley Head, only becoming a separate company the following year."About Penguin – company history"
, Penguin Books.
Penguin revolutionised publishing in the 1930s through its inexpensive paperbacks, sold through Woolworths Group (United Kingdom), Woolworths and other stores for Sixpence (British coin), sixpence, bringing high-quality fiction and non-fiction to the mass market. Its success showed that large audiences existed for serious books. It also affected modern British popular culture significantly through its books concerning politics, the arts, and science. Penguin Books is now an imprint (trade name), imprint of the ...
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News Media
The news media or news industry are forms of mass media that focus on delivering news to the general public or a target public. These include news agencies, print media (newspapers, news magazines), broadcast news (radio and television), and the internet (online newspapers, online news magazines, news websites etc.). History Some of the first news circulations occurred in Renaissance Europe. These handwritten newsletters contained news about wars, economic conditions, and social customs and were circulated among merchants. The first printed news appeared by the late 1400s in German pamphlets that contained content that was often highly sensationalized. The first newspaper written in English was ''The Weekly Newes,'' published in London in 1621. Several papers followed in the 1640s and 1650s. In 1690, the first American newspaper was published by Richard Pierce and Benjamin Harris in Boston. However, it did not have permission from the government to be published and was immedia ...
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