Ryan Holiday
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Ryan Holiday (born June 16, 1987) is an American author, modern Stoic, public-relations strategist, owner of the Painted Porch Bookshop and host of the podcast ''The Daily Stoic.'' Prior to becoming an author, he served as the former director of marketing and eventually an advisor for
American Apparel American Apparel Inc. is an online-only retailer and former brick-and-mortar stores operator based in Los Angeles, California. Founded by Canadian businessman Dov Charney in 1989, it was a vertically integrated company that ranked as one of the l ...
. Holiday's debut to writing was in 2012, when he published ''
Trust Me, I'm Lying ''Trust Me, I'm Lying: Confessions of a Media Manipulator'' is a book by Ryan Holiday chronicling his time working as a media strategist for clients including Tucker Max, Robert Greene, and Dov Charney. Background and description ''Trust Me, ...
.'' Holiday's notable works include his books on Stoic philosophy, such as ''
The Obstacle Is the Way ''The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph'' is the third book by author Ryan Holiday. It was published in 2014. It is a book which offers individuals a framework to flip obstacles into opportunities, an approach c ...
'', ''Ego is the Enemy'', ''Stillness is the Key'', ''Courage is Calling'', and ''Lives of the Stoics''.


Career


Early career

Holiday began his professional career after dropping out of college at the age of 19.Reclaiming Their Moment
New York Times. By Vincent M. Mallozzi, March 1, 2015
He attended
University of California, Riverside The University of California, Riverside (UCR or UC Riverside) is a public land-grant research university in Riverside, California. It is one of the ten campuses of the University of California system. The main campus sits on in a suburban distr ...
, where he studied
political science Political science is the scientific study of politics. It is a social science dealing with systems of governance and power, and the analysis of political activities, political thought, political behavior, and associated constitutions and la ...
and creative writing. He consulted for author
Tucker Max Tucker Max (born September 27, 1975) is an American author and public speaker. He chronicles his drinking and sexual encounters in the form of short stories on his website ''TuckerMax.com'', which has received millions of visitors since Max lau ...
and, later, he worked with Robert Greene, author of '' The 48 Laws of Power'', on Greene's 2009 ''
New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
''
bestselling book A bestseller is a book or other media noted for its top selling status, with bestseller lists published by newspapers, magazines, and book store chains. Some lists are broken down into classifications and specialties (novel, nonfiction book, cookb ...
, ''
The 50th Law ''The 50th Law'' is a ''New York Times'' bestselling book on strategy and fearlessness written collaboratively by rapper 50 Cent and author Robert Greene (American author), Robert Greene. The book is a semi-autobiographical account detailing 50 C ...
''. Holiday served as Director of Marketing for
American Apparel American Apparel Inc. is an online-only retailer and former brick-and-mortar stores operator based in Los Angeles, California. Founded by Canadian businessman Dov Charney in 1989, it was a vertically integrated company that ranked as one of the l ...
and, later, as an adviser to the company.Will Dov Charney's Ouster Affect American Apparel's Marketing? We ask director of marketing Ryan Holiday
Adweek.com
He left the company in October 2014. He has consulted on a number of media campaigns and written extensively on the topic of
media manipulation Media manipulation is a series of related techniques in which partisans create an image or argument that favors their particular interests. Such tactics may include the use of logical fallacies, manipulation, outright deception (disinformation) ...
.


Writing

Holiday is the author of several books and has written for ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'', ''
Fast Company ''Fast Company'' is a monthly American business magazine published in print and online that focuses on technology, business, and design. It publishes six print issues per year. History ''Fast Company'' was launched in November 1995 by Alan Web ...
'', ''
The Huffington Post ''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...
'', '' The Columbia Journalism Review'', ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'', ''
Thought Catalog ''Thought Catalog'' is a website founded in 2010 by American entrepreneur and media strategist Chris Lavergne.Newton, MattheThought Catalog And The New Age Of Confessional Media''Forbes.'' June 7, 2015 Owned by The Thought & Expression Compan ...
'', ''
Medium.com Medium is an American online publishing platform developed by Evan Williams and launched in August 2012. It is owned by A Medium Corporation. The platform is an example of social journalism, having a hybrid collection of amateur and professio ...
'', ''
New York Observer New is an adjective referring to something recently made, discovered, or created. New or NEW may refer to: Music * New, singer of K-pop group The Boyz Albums and EPs * ''New'' (album), by Paul McCartney, 2013 * ''New'' (EP), by Regurgitator, ...
'', ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' and ''
Texas Monthly ''Texas Monthly'' (stylized as ''TexasMonthly'') is a monthly American magazine headquartered in Downtown Austin, Texas. ''Texas Monthly'' was founded in 1973 by Michael R. Levy and has been published by Emmis Publishing, L.P. since 1998 and is ...
''. Books he has authored have sold more than three million copies combined. Holiday published his first book, a media exposé about the state of online journalism called ''
Trust Me, I'm Lying ''Trust Me, I'm Lying: Confessions of a Media Manipulator'' is a book by Ryan Holiday chronicling his time working as a media strategist for clients including Tucker Max, Robert Greene, and Dov Charney. Background and description ''Trust Me, ...
'', in July 2012, which debuted on the ''Wall Street Journal'' bestseller list. His second book ''Growth Hacker Marketing'' was originally published in September 2013 by Portfolio/Penguin and then expanded into a print edition in 2014. The book shows how traditional marketing efforts are no longer the most effective, and why
growth hacking Growth hacking is a subfield of marketing focused on the rapid growth of a company. It is referred to as both a process and a set of cross-disciplinary (digital) skills. The goal is to regularly conduct experiments, which can include A/B testing, ...
is cheaper and more effective in today's market. The book was named one of '' Inc.'' magazine's top 10 marketing books of 2014. In February 2014, Holiday was named editor-at-large of the Business & Technology section at the ''New York Observer''. Holiday's third book ''
The Obstacle Is the Way ''The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph'' is the third book by author Ryan Holiday. It was published in 2014. It is a book which offers individuals a framework to flip obstacles into opportunities, an approach c ...
'', was published May 1, 2014, also by Portfolio/Penguin. The book is based on the
Stoic Stoic may refer to: * An adherent of Stoicism; one whose moral quality is associated with that school of philosophy *STOIC, a programming language * ''Stoic'' (film), a 2009 film by Uwe Boll * ''Stoic'' (mixtape), a 2012 mixtape by rapper T-Pain *' ...
exercise of framing obstacles as opportunities. The book has sold more than 1 million copies and was read by the
New England Patriots The New England Patriots are a professional American football team based in the Greater Boston area. They compete in the National Football League (NFL) as a member club of the league's American Football Conference (AFC) AFC East, East divisio ...
during their 2014 Super Bowl-winning season, as well as distributed through the locker room of the Seattle Seahawks in the following offseason.Bishop, Gre
How a book on stoicism became wildly popular at every level of the NFL
''Sports Illustrated''. December 10, 2015
''The Obstacle Is the Way'' reached No. 1 on the ''Wall Street Journal'' Bestseller List in 2019, five years after its initial release. Two-time NBA Champion
Chris Bosh Christopher Wesson Bosh (born March 24, 1984) is an American former professional basketball player. A Texas Mr. Basketball in high school, he played one season of college basketball for Georgia Tech before declaring for the 2003 NBA draft. Bos ...
listed ''The Obstacle Is the Way'' as his favorite book and added that, when his head coach
Erik Spoelstra Erik Jon Spoelstra ( ; born November 1, 1970) is an American professional basketball coach who is the head coach for the Miami Heat of the National Basketball Association (NBA). He has won two NBA championships as the head coach of the Heat. A Fi ...
gifted
Miami Heat The Miami Heat are an American professional basketball team based in Miami. The Heat compete in the National Basketball Association (NBA) as a member of the league's Eastern Conference (NBA), Eastern Conference Southeast Division (NBA), Southe ...
players copies of the book, Bosh had already read it twice. During a press conference at the Masters in 2019, four-time major champion golfer
Rory McIlroy Rory Daniel McIlroy (born 4 May 1989) is a professional golfer from Northern Ireland who is a member of both the European and PGA Tours. He is the current world number one in the Official World Golf Ranking, and has spent over 100 weeks in tha ...
said he read ''The Obstacle Is the Way'' as well as Holiday's following book, ''Ego Is the Enemy'', leading up to the tournament. In the months following former
Pittsburgh Steelers The Pittsburgh Steelers are a professional American football team based in Pittsburgh. The Steelers compete in the National Football League (NFL) as a member club of the American Football Conference (AFC) North division. Founded in , the Steel ...
linebacker
Ryan Shazier Ryan Dean Shazier (; born September 6, 1992) is a former American football linebacker. He played college football at Ohio State and was drafted by the Pittsburgh Steelers in the first round of the 2014 NFL Draft. Shazier had a successful fi ...
's on-field spinal injury that left him unable to walk, Shazier credited ''The Obstacle Is The Way'' for helping him improve his mindset and focus on recovery. In 2016, he published two books. The first, '' Ego Is the Enemy'', uses various historical figures as case studies to illustrate the perils of egotism. The second, ''
The Daily Stoic ''The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living'' is a daily devotional book of stoic philosophy co-authored by Ryan Holiday and Stephen Hanselman. It is Holiday's fifth book and Hanselman's debut as an author. ...
'', is a
daily devotional A daily devotional is a Christian religious publication that provide a specific spiritual reading for each calendar day. Many daily devotionals take the form of one year devotional books, with many being tailored specifically for children, teenage ...
of Stoic meditations. Both books went on to become bestsellers with ''Daily Stoic'' reaching No. 1 on the ''Wall Street Journal'' bestseller list. In 2018, he published ''Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue''. It is about the lawsuit between
Gawker Media Gawker Media LLC (formerly Blogwire, Inc. and Gawker Media, Inc.) was an American Online and offline, online Mass media, media company and Link farm#Blog network, blog network. It was founded by Nick Denton in October 2003 as Blogwire, and was ba ...
and wrestler
Hulk Hogan Terry Eugene Bollea (; born August 11, 1953), better known by his ring name Hulk Hogan, is an American retired professional wrestler. He is widely regarded as the most recognized wrestling star worldwide and the most popular wrestler of the 19 ...
, as well as
Peter Thiel Peter Andreas Thiel (; born 11 October 1967) is a German-American billionaire entrepreneur, venture capitalist, and political activist. A co-founder of PayPal, Palantir Technologies, and Founders Fund, he was the first outside investor in Fac ...
's involvement in the dispute. It was favorably reviewed by
William D. Cohan William David Cohan is an American business writer. Early life and education Cohan was born in Worcester, Massachusetts on February 20, 1960. His father was an accountant and his mother worked in administration. Cohan is a graduate of Duke Univ ...
of ''The New York Times'', who called the book, "one helluva page-turner." ''Conspiracy'' is being developed into a feature film with
Charles Randolph Charles Randolph is an American screenwriter and producer for film and television. In 2015, he won the Academy Award for Best Adapted Screenplay along with Adam McKay for co-writing ''The Big Short''. In 2019, he wrote and produced the film '' ...
writing the script and
Francis Lawrence Francis Lawrence (born March 26, 1971) is an Austrian-born American filmmaker and producer. After establishing himself as a director of music videos and commercials, Lawrence made his feature-length directorial debut with the superhero thrille ...
attached as the director. In October 2019, he published ''Stillness Is the Key'', which became the first of Holiday's books to reach No. 1 on the New York Times bestseller list. ''Stillness Is the Key'' argues for a balanced approach to life, of limiting the amount of "noise" and while mostly referencing
stoicism Stoicism is a school of Hellenistic philosophy founded by Zeno of Citium in Athens in the early 3rd century Common Era, BCE. It is a philosophy of personal virtue ethics informed by its system of logic and its views on the natural world, asser ...
, he also makes references to
Buddhism Buddhism ( , ), also known as Buddha Dharma and Dharmavinaya (), is an Indian religion or philosophical tradition based on teachings attributed to the Buddha. It originated in northern India as a -movement in the 5th century BCE, and gra ...
,
Confucianism Confucianism, also known as Ruism or Ru classicism, is a system of thought and behavior originating in ancient China. Variously described as tradition, a philosophy, a religion, a humanistic or rationalistic religion, a way of governing, or ...
,
Taoism Taoism (, ) or Daoism () refers to either a school of Philosophy, philosophical thought (道家; ''daojia'') or to a religion (道教; ''daojiao''), both of which share ideas and concepts of China, Chinese origin and emphasize living in harmo ...
as well as the
Abrahamic religions The Abrahamic religions are a group of religions centered around worship of the God of Abraham. Abraham, a Hebrew patriarch, is extensively mentioned throughout Abrahamic religious scriptures such as the Bible and the Quran. Jewish tradition ...
. In 2020, he published ''Lives of the Stoics'', which he wrote with author Stephen Hanselman. The book is a collection of biographies for more than two dozen philosophers who lived according to the stoic virtues of courage, temperance and wisdom. He has written a chapter in
Tim Ferriss Timothy Ferriss (born July 20, 1977) is an American entrepreneur, investor, author, podcaster, and lifestyle guru. He became well-known through his ''4-Hour'' self-help book series—including ''The 4-Hour Work Week'', ''The 4-Hour Body'', and '' ...
' book ''
Tools of Titans ''Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers'' (2016) is a self-help book by Timothy Ferriss, an American writer, educational activist, and entrepreneur. He interviewed more than 100 "wor ...
''.


Stoicism

While Holiday was a college student,
Dr. Drew David Drew Pinsky (born September 4, 1958), commonly known as Dr. Drew, is an American media personality, internist, and addiction medicine specialist. He hosted the nationally syndicated radio talk show ''Loveline'' from the show's incepti ...
recommended
Epictetus Epictetus (; grc-gre, Ἐπίκτητος, ''Epíktētos''; 50 135 AD) was a Greek Stoic philosopher. He was born into slavery at Hierapolis, Phrygia (present-day Pamukkale, in western Turkey) and lived in Rome until his banishment, when ...
which inspired Holiday's interest in stoicism. Holiday, through his books, articles and lectures, has been credited by ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' with the increasing popularity of
stoicism Stoicism is a school of Hellenistic philosophy founded by Zeno of Citium in Athens in the early 3rd century Common Era, BCE. It is a philosophy of personal virtue ethics informed by its system of logic and its views on the natural world, asser ...
. He was also described as "leading the charge for stoicism," which has been noted for gaining traction among
Silicon Valley Silicon Valley is a region in Northern California that serves as a global center for high technology and innovation. Located in the southern part of the San Francisco Bay Area, it corresponds roughly to the geographical areas San Mateo County ...
entrepreneurs. Classicist Gregory Hays, whose 2002 translation of Marcus Aurelius's ''Meditations'' became a bestseller, provided commentary on Holiday's stoic writing by saying it is, "very much in the spirit of his ancient models" and added, "Holiday is also a great teller of stories."


Personal life

Holiday wrote public letters encouraging his father not to vote for
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of Pe ...
in
2016 File:2016 Events Collage.png, From top left, clockwise: Bombed-out buildings in Ankara following the 2016 Turkish coup d'état attempt; the impeachment trial of Brazilian President Dilma Rousseff; Damaged houses during the 2016 Nagorno-Karabakh ...
and
2020 2020 was heavily defined by the COVID-19 pandemic, which led to global Social impact of the COVID-19 pandemic, social and Economic impact of the COVID-19 pandemic, economic disruption, mass cancellations and postponements of events, COVID- ...
. Despite his public opposition to Trump's 2016 Presidential campaign, Holiday was offered a communications director position within the Trump administration, which he did not accept. Holiday supported Joe Biden in the
2020 United States presidential election The 2020 United States presidential election was the 59th quadrennial presidential election, held on Tuesday, November 3, 2020. The Democratic ticket of former vice president Joe Biden and the junior U.S. senator from California Kamala Ha ...
. He said: "For those asking what happened to the Biden sign...we hung it up on our ranch in Texas, where we own guns, raise cows for meat, prefer low taxes, fly an American flag, and mostly want to be left alone. It's perfectly possible to have "conservative" beliefs and know what the obvious right thing to do in 2020 is." In September 2020, Holiday initiated a funding drive and personally contributed $10,000 toward the removal of two Confederate monuments from the Bastrop County Courthouse and the courthouse approved the removal and relocation of the monuments to an alternative site in February 2021. Holiday owns and operates the
independent bookstore An independent bookstore is a retail bookstore which is independently owned. Usually, independent stores consist of only a single actual store (although there are some multi-store independents). They may be structured as sole proprietorships, cl ...
Painted Porch Bookshop in Bastrop, Texas. He is married and has two sons. He lives on a 40-acre ranch in
Bastrop County, Texas Bastrop County is located in the U.S. state of Texas. It is in Central Texas and its county seat is Bastrop. As of the 2020 census, the population was 97,216. Bastrop County is included in the Austin–Round Rock, Texas, metropolitan ...
.


See also

*
Modern Stoicism Contemporary Stoicism refers to currents in culture from the 20th century and later reviving elements of Stoicism. It is different from neostoicism, an earlier revival in the late 16th century. The term "contemporary Stoicism" covers both the re ...


Bibliography

* * * * * * * * * * * * * *


References


External links


Official Website
{{DEFAULTSORT:Holiday, Ryan Living people American male writers Writers from Sacramento, California 1987 births Propaganda theorists Public relations theorists Marketing people Marketing theorists University of California, Riverside alumni