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The Miller Group Marketing Los Angeles
The Miller Group Advertising, Inc. is a digital advertising and marketing agency in Los Angeles. It was founded in 1990 by Renee Miller, the agency's president and creative director. The Miller Group is headquartered in Los Angeles, California. The agency has won many creative awards over the years and has worked on a number of national brands, including Kenwood Electronics, Goodwill, RE/MAX, General Electric and Anthem An anthem is a musical composition of celebration, usually used as a symbol for a distinct group, particularly the national anthems of countries. Originally, and in music theory and religious contexts, it also refers more particularly to short .... More recently, the agency has worked with simple human, PSAV, Health Strategies Group, and Centra Credit Union. History Marketing specialist Renee Miller founded The Miller Group Advertising, Inc. in 1990. By 2004, Gary M. Bettman, enjoying a professional background in the movie industry, joined The Miller Gr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started by J ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world's most populous megacities. Los Angeles is the commercial, financial, and cultural center of Southern California. With a population of roughly 3.9 million residents within the city limits , Los Angeles is known for its Mediterranean climate, ethnic and cultural diversity, being the home of the Hollywood film industry, and its sprawling metropolitan area. The city of Los Angeles lies in a basin in Southern California adjacent to the Pacific Ocean in the west and extending through the Santa Monica Mountains and north into the San Fernando Valley, with the city bordering the San Gabriel Valley to it's east. It covers about , and is the county seat of Los Angeles County, which is the most populous county in the United States with an estim ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kenwood Electronics
is a Japanese brand of consumer electronics. It has been owned by JVCKenwood ever since October 2011, when Kenwood Corporation merged with JVC. Kenwood manufactures audio equipment such as cassette tape decks/recorders, amateur radio (ham) equipment, radios, cellular phones, speakers, and other consumer electronics. History The company was established in 1946 as the Kasuga Radio Co. Ltd. in Komagane City, Nagano Prefecture, Japan. In 1960, the company was renamed Trio Corporation. In 1963, the first overseas office was founded in Los Angeles County, California, USA. In the early 1960s, Trio's products were rebranded by the Lafayette Radio Company, with a focus on citizens' band radio. A&A Trading Co. was an importer of Japanese-made electronics for RadioShack, and a bilingual Japanese-speaking manager from A&A, William "Bill" Kasuga, partnered with George Aratani and Yoichi Nakase to establish a company that would be the exclusive importer of Trio products."Entrepren ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Goodwill Industries
Goodwill Industries International Inc., often shortened in speech and writing to Goodwill (stylized as goodwill), is an American nonprofit 501(c)(3) organization that provides job training, employment placement services, and other community-based programs for people who have barriers to their employment. Goodwill Industries also hires veterans and individuals who lack either education, job experience or face employment challenges. The nonprofit is funded by a network of 3,200+ retail thrift stores which operate as independent nonprofits as well. Goodwill Industries operates as a network of independent, community-based organizations in South Korea, Venezuela, Brazil, Mexico, Panama, Uruguay, the United States, Canada, and eight other countries, with 165 local Goodwill retail stores in the United States and Canada. It slowly expanded from its founding in 1902 and was first called Goodwill in 1915. In fiscal year 2018, Goodwill organizations generated a total of $6.1 billion in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
RE/MAX
RE/MAX, short for Real Estate Maximums, is an American international real estate company that operates through a franchise system. As of 2015, RE/MAX had more than 100,000 agents in 6,800 offices. RE/MAX operates in about 100 countries. History Early history: 1970–1976 RE/MAX was founded in January 1973 by Dave Liniger and Gail Main (who later married Liniger and became Gail Liniger). The company was established with a maximum commission concept, meaning agents would keep nearly all of their commissions and pay their broker a share of the office expenses, rather than paying their broker a share of the commission of each sale, which is common in residential real estate. In 1975, Dennis Curtin purchased the first RE/MAX franchise outside of Colorado, in Kansas City, Missouri. The company grew to 100 franchises in two years. RE/MAX held its first convention in Las Vegas in 1976, which became an annual event. International expansion and introduction of hot air balloon: 197 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
General Electric
General Electric Company (GE) is an American multinational conglomerate founded in 1892, and incorporated in New York state and headquartered in Boston. The company operated in sectors including healthcare, aviation, power, renewable energy, digital industry, additive manufacturing and venture capital and finance, but has since divested from several areas, now primarily consisting of the first four segments. In 2020, GE ranked among the Fortune 500 as the 33rd largest firm in the United States by gross revenue. In 2011, GE ranked among the Fortune 20 as the 14th most profitable company, but later very severely underperformed the market (by about 75%) as its profitability collapsed. Two employees of GE – Irving Langmuir (1932) and Ivar Giaever (1973) – have been awarded the Nobel Prize. On November 9, 2021, the company announced it would divide itself into three investment-grade public companies. On July 18, 2022, GE unveiled the brand names of the companies it will ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Anthem Inc
Elevance Health, Inc. is an American health insurance provider. The company's services include medical, pharmaceutical, dental, behavioral health, long-term care, and disability plans through affiliated companies such as Anthem Blue Cross and Blue Shield, Empire BlueCross BlueShield in New York State, Anthem Blue Cross in California, Wellpoint, and Carelon. It is the largest for-profit managed health care company in the Blue Cross Blue Shield Association. As of 2022, the company had 46.8 million members within their affiliated companies' health plans. Prior to June 2022, Elevance Health was named Anthem, Inc. Based on its 2021 revenues, the company ranked 20th on the 2022 Fortune 500. History Anthem In 1946, Anthem began in Indianapolis, Indiana, as Mutual Hospital Insurance Inc. and Mutual Medical Insurance Inc. The companies grew significantly, controlling 80% of the medical insurance market in Indiana by the 1970s. In 1972, The two firms, then known as Blue Cross of Indian ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Simplehuman
Simplehuman is a privately owned designer and manufacturer of kitchen, bath, and beauty tools based in Torrance, California. Simplehuman's trash cans, touch-free soap pumps, shower caddies, and magnified sensor-activated vanity mirrors are sold across the US and internationally both on its website and at various brick-and-mortar retail chains such as Bed Bath & Beyond, The Container Store, Crate & Barrel, Nordstrom, and Neiman Marcus. History In 2000, Simplehuman was founded by Frank Yang, who immigrated to the United States from Taiwan in 1982 and later started the company with the idea of making a better trash can. He showed his design and received his first orders at the International Home and Housewares Show from retailers such as The Container Store and Bed Bath & Beyond. The company was originally called Canworks due to its focus on trash cans, but Yang changed the name to Simplehuman in 2001 when the company began to broaden its product line into other kitchen and bath tools, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agencies Of The United States
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
