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The Greatest Song I Ever Heard
''POM Wonderful Presents: The Greatest Movie Ever Sold'' is a 2011 documentary film about product placement, marketing and advertising directed by Morgan Spurlock. The premise behind the production is that the documentary itself would be entirely paid for by sponsors, thus being a form of metafilm. The film's slogan is "He's not selling out, he's buying in." People appearing in the film Besides a great number of sponsoring and non-sponsoring corporate figures appearing in the film, others include: * J. J. Abrams, filmmaker *Peter Bemis of Bemis/Balkind * Peter Berg, filmmaker * Big Boi from Outkast * Noam Chomsky, Professor Emeritus of Linguistics at Massachusetts Institute of Technology * Bob Garfield, co-host on '' On the Media'' * Sut Jhally, Professor of Communication, University of Massachusetts Amherst *Britt Johnson of mediaplacement *Matt Johnson and Kim Schifino of Matt & Kim *Beth Jones, Ban Brand Manager at Kao Brands Company *Gilberto Kassab, mayor of São Pau ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Morgan Spurlock
Morgan Valentine Spurlock (born November 7, 1970) is an American documentary filmmaker, humorist, television producer, screenwriter and playwright. Spurlock's films include ''Super Size Me'' (2004), '' Where in the World Is Osama bin Laden?'' (2008), '' POM Wonderful Presents: The Greatest Movie Ever Sold'' (2011), '' Comic-Con Episode IV: A Fan's Hope'' (2011), '' One Direction: This Is Us'' (2013) and '' Super Size Me 2: Holy Chicken!'' (2017). He was the executive producer and star of the reality television series '' 30 Days'' (2005–2008). In June 2013, Spurlock became host and producer of the CNN show ''Morgan Spurlock Inside Man'' (2013–2016). He is also the co-founder of short-film content marketing company Cinelan, which produced the Focus Forward campaign for GE. Biography Early life Morgan Valentine Spurlock was born on November 7, 1970 in Parkersburg, West Virginia, and was raised in Beckley, West Virginia. His parents, Ben and Phyllis Spurlock, raised him as a Met ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sut Jhally
Sut Jhally (b. 1955) is a professor of communication at the University of Massachusetts Amherst, whose work focuses on cultural studies, advertising, media, and consumption. He is the producer of over 40 documentaries on media literacy topics and the founder and executive director of the Media Education Foundation.Sut Jhally lecture topics Professor Sut Jhally, PhD. The Media Education Foundation (MEF) is a non-profit established in 1992 which "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media." Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them. Also the author of 6 books and numerous scholarly and popular articles, Jhally is a public speaker and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Buyology
''Buyology: Truth and Lies About Why We Buy'' (2008) is a bestselling book by Martin Lindstrom, in which he analyzes what makes people buy. The author attempts to identify the factors that influence buyers' decisions in a world cluttered with messages such as advertisements, slogans, jingle and celebrity endorsements. Lindstrom, through a study of the human psyche, explains the subconscious mind and its role in deciding what the buyer will buy. Lindstrom debunks some myths about advertising and promotion. ''Time'' named Lindstrom as one of the world's 100 most influential people because of his book. Content ''Buyology'' is claimed to be a result of the author’s three year neuromarketing study on 2,081 people to identify the effect of brands, logos, commercials, advertisements and products on them. The study was funded by seven corporations, including GlaxoSmithKline, Hakuhodo, Fremantle - and Martin Lindstrom. The study evaluates the effectiveness of logos, product placement and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Martin Lindstrom
Martin Lindstrom (Lindstrøm) is a Danish author and ''Time'' magazine Influential 100 Honoree. He has written eight books including '' Small Data: The Tiny Clues that Uncover Huge Trends'', '' Buyology - Truth and Lies About Why We Buy'', ''Brandwashed - Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy'', his first title written for consumers, for which Lindstrom conducted a $3 million word-of-mouth marketing experiment, and 2021 released ''The Ministry of Common Sense''. ''Brandwashed'' was inspired by the 2009 film, ''The Joneses'' – to study the effects of social influence on purchasing decisions. In 2011, Lindstrom appeared in the Morgan Spurlock (''Super Size Me'') movie documentary '' The Greatest Movie Ever Sold'' and on ''America’s Next Top Model''. Thinkers50 included him as number 18 on their list of the 2015 top 50 management thinkers in the world and included him in their updated lists for 2017. Lindstrom is a columnist for ''Fast Company''TIME ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Michael Levine (publicist)
Michael Levine (born 1956) is an American writer and public relations expert. He is the author of books on public relations including ''Guerrilla P.R.'' He has represented 58 Academy Award winners, 34 Grammy Award winners, and 43 New York Times best-sellers, including Michael Jackson, Barbra Streisand, and George Carlin among many others. Levine also appeared in '' POM Wonderful Presents: The Greatest Movie Ever Sold'', the 2011 documentary by Morgan Spurlock. Levine has provided commentary including Variety, Forbes, Fox News, The New York Times, and the USA Today. Levine has been referred to in different publications as the "Michael Jordan of entertainment P.R." Early life and education Born in New York City Levine was raised in Fort Lee, New Jersey and graduated from Fort Lee High School in 1972. He went on to attend Rutgers University where he dropped out after six months. Levine had a poor childhood and had learning issues due to dyslexia. He describes his mother as an alcoh ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
OK Go
OK Go is an American rock band originally from Chicago, Illinois, now based in Los Angeles, California. The band is composed of Damian Kulash (lead vocals, guitar), Tim Nordwind (bass guitar and vocals), Dan Konopka (drums and percussion), and Andy Ross (guitar, keyboards and vocals), who joined them in 2005, replacing Andy Duncan. The band is known for its quirky and elaborate music videos which are often filmed in one take. The original members formed as OK Go in 1998 and released two studio albums before Duncan's departure. The band's video for "Here It Goes Again" won a Grammy Award for Best Music Video in 2007. History Formation and early years (1998–2000) The band's lead singer, Damian Kulash, met bassist Tim Nordwind at Interlochen Arts Camp near Traverse City, Michigan, when they were 11. The band name comes from an inside joke developed at Interlochen; they had an often high art teacher who would repeatedly say, "OK... Go!" while they were drawing. They kept in tou ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Damian Kulash
Damian Joseph Kulash Jr. (born October 7, 1975) is an American musician, singer, songwriter and music video director, best known for being the lead singer and guitarist of the American rock band OK Go. Early life and education Kulash was born in Washington D.C. on October 7, 1975. Kulash graduated from St. Albans School in 1994. He trained as a youth at the Interlochen Arts Camp. The family name was originally "Kulas" when Kulash's great-grandparents lived in Poland. In a podcast, Kulash states that one of his grandfathers invented the modern day fish stick, and the other found a species of beetle. While in college at Brown, Kulash played in at least three bands – A La Playa, Calixto Chinchile, and Square. He released three CDs in his senior year: an album of experimental Elvis covers (for his senior project), an eponymously titled five-song EP from his electronic pop band Square, and ''Appendices'', a collection of more than a dozen miscellaneous recordings from his time in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jon Bond
Jon Bond (born 1957) is an advertising executive, author and entrepreneur in New York City. Career In 1987, at the age of 29, Jon Bond co-founded Kirshenbaum Bond + Partners, a New York City advertising agency that pioneered guerilla marketing techniques including sidewalk advertising, popup stores, and other forms of what would eventually come to be known as viral marketing. The firm became the largest independently held agency in the United States, with clients including BMW, Target, Citi, Capital One, Tommy Hilfiger, Victoria's Secret, Verizon, AT&T, Snapple, and Delta Air Lines, among others. At the time of its sale to MDC Partners in 2009, the firm had billings of $1BB. New York Magazine profiled Kirshenbaum + Bond in 1987, two months after its creation, the firm was featured in a 2005 episode of Paris and Nicole Hilton's The Simple Life, and it was referenced in the 2007 film Perfect Stranger. In 1996, Bond went on to co-found ''iballs'', one of the first digital media ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jimmy Kimmel Live!
''Jimmy Kimmel Live!'' is an American late-night talk show, created and hosted by Jimmy Kimmel, broadcast on American Broadcasting Company, ABC. The nightly hour-long show debuted on January 26, 2003, at Hollywood Masonic Temple in Hollywood, Los Angeles, Hollywood, California, as part of ABC's List of Super Bowl lead-out programs, lead-out programming for Super Bowl XXXVII. ''Jimmy Kimmel Live!'' is produced by Kimmelot in association with ABC Signature. It holds the title as the longest running late-night talk show on the network, having aired for more than three times as long as either ''The Dick Cavett Show'' (1969–1975) or ''Politically Incorrect'' (1997–2002). Overview For its first 10 years, the show aired at either the midnight or 12:05 a.m. timeslots before moving to 11:35 p.m. ET beginning on January 8, 2013, to more directly compete with ''The Tonight Show with Jay Leno'' and ''Late Show with David Letterman'' while bumping the ABC nightly news program ''N ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brazil
Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area and the seventh most populous. Its capital is Brasília, and its most populous city is São Paulo. The federation is composed of the union of the 26 States of Brazil, states and the Federal District (Brazil), Federal District. It is the largest country to have Portuguese language, Portuguese as an List of territorial entities where Portuguese is an official language, official language and the only one in the Americas; one of the most Multiculturalism, multicultural and ethnically diverse nations, due to over a century of mass Immigration to Brazil, immigration from around the world; and the most populous Catholic Church by country, Roman Catholic-majority country. Bounded by the Atlantic Ocean on the east, Brazil has a Coastline of Brazi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
São Paulo
São Paulo (, ; Portuguese for 'Saint Paul') is the most populous city in Brazil, and is the capital of the state of São Paulo, the most populous and wealthiest Brazilian state, located in the country's Southeast Region. Listed by the GaWC as an alpha global city, São Paulo is the most populous city proper in the Americas, the Western Hemisphere and the Southern Hemisphere, as well as the world's 4th largest city proper by population. Additionally, São Paulo is the largest Portuguese-speaking city in the world. It exerts strong international influences in commerce, finance, arts and entertainment. The city's name honors the Apostle, Saint Paul of Tarsus. The city's metropolitan area, the Greater São Paulo, ranks as the most populous in Brazil and the 12th most populous on Earth. The process of conurbation between the metropolitan areas around the Greater São Paulo (Campinas, Santos, Jundiaí, Sorocaba and São José dos Campos) created the São Paulo Macrometr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Gilberto Kassab
Gilberto Kassab ( or ; born 12 August 1960) is a Brazilian politician and former mayor of São Paulo. His term ended in 2012. A civil engineer and economist, one of the most famous Brazilians of Syrian descent, Kassab took over from José Serra, after Serra decided to run for governor of São Paulo. He belongs to the Syrian community of São Paulo, and is a member of the Partido Social Democrático (PSD). He is mentioned in 2017 among the beneficiaries of bribes from the multinational JBS. Political career *1993–1994: Councillor of São Paulo *1995–1999: State Deputy of São Paulo *1999–2004: Federal Deputy (resigned to run as vice mayor of São Paulo alongside José Serra) *2005–2006: Vice Mayor of São Paulo *2006–2013: Mayor of São Paulo (re-elected on 26 Oct 2008 for a four-year term) Administration The advertising industry criticized the city of São Paulo administration for the Cidade Limpa law, which prohibits all forms of external media and visual polluti ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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